7 Best Sales Training Techniques Quick Course!

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Best Sales Training Techniques #1: Drop the pitch.
This is so basic, but so important. There’s a reason why I chose this as the number one best sales training technique on this list. If you’re pitching when you get in front of prospects, you’re essentially opening up your suit jacket and showing your prospects all the shiny features and benefits of what you sell, like a true old-school salesperson.
The walls around your prospects instantly go up when you pitch. Why? Because absolutely no one wants to be pitched. Instead, they simply want to be engaged in a conversation. A real dialogue. That’s when good things start to happen in sales. So drop the pitch and instead seek to engage your prospects in an actual conversation.
Technique #2: Demonstrate insight.
When you demonstrate insight up front in a sales conversation, it makes the prospect think, “This person has shown me some information that actually makes me want to hear more of what they have to say.” And then they’ll hop on that call or Zoom with you.
Insight is the absolute best way to start the sales conversation, period. That’s how you can most effectively engage any prospect. Don’t give them information on your company or your offering, but rather share genuine industry insight that you’ve come across in your dealings with people as a salesperson.
Technique #3: Disqualify, don’t persuade.
Your prospects don't want to be persuaded. Chances are, they're pretty smart people who can't just be talked into to buy something with a bit of fancy language and industry jargon.
Instead, you want to disqualify your prospects. What that means is that you want to start with a “doctor's mindset” where you're thinking, “What challenges is this prospect facing? Can I solve those challenges? Is this person a fit for what I have to offer?” In order to answer those questions early on in a sales conversation, you must ask a series of questions to ultimately determine whether or not they’re a fit. And if they're not a fit, then move on.
Technique #4: Solve challenges.
If you can articulate your prospect's challenges better than they can, your value and the value of your offering will go through the roof. Then, with your authority already established, you can focus on demonstrating how you can actually help the prospect solve their specific challenges. That’s how you dive deep to engage your prospects in a powerful, meaningful way.
Technique #5: Know your next step.
Knowing your next step is a real distinction between A performers and B and C performers. A performers are just completely obsessed with establishing a next step with their prospects. Meanwhile, B and C performers-even if they've done a good job in the sales process up until the end-tend to go right into “follow-up” mode.
If you find yourself following up on your prospects a lot, it means that you're doing something wrong.
You should always be scheduling a next step when you're in the current selling situation with the prospect. Don't just leave it for another day to follow up with a random phone call. Instead, schedule it in the calendar. Make sure an actual calendar invite goes out while you still have the prospect on the line.
Technique #6: Lead gen is not about hope.
Again, this is a real distinction between top performers and everyone else. Top performers have lead gen totally in the bag. They aren’t just winging it. They can easily answer the following questions: Where are your leads coming from? Are you sending out emails? How many, and when? Are you making prospecting calls? How many, and when? And on and on.
You must have a good strategy when it comes to lead gen. It cannot be left up to hope. Which is why I would be remiss not mention that you must have a clear lead generation strategy. This is one of the best sales training techniques you absolutely must master to succeed in sales.
Best Sales Training Techniques #7: Always follow a process.
I’m pretty much obsessed with helping salespeople become more process-driven. The more process-driven you are, the more successful you’ll be in sales. If you're just winging it and figuring it out as you go, you're going to struggle. You must have a sales process in place.
The more consistently you follow your sales process, the more effective you’ll be at selling. Whether you use my Sales Insights Methodology or another process, it doesn't matter. What matters is that you have a process in place that you believe in; one that works, and that you follow step by step.

[@SalesInsightsLab]

Be sure to register for my free training on, "The Formula to Closing More Deals without Price Pushback, 'Think-It-Overs' or Ghosting" salesinsightslab.com/training/

[@jonathan00TumTum]

🙏 thank you!

[@OlleyThorpe]

Great video mate! Love these sales training videos. Keep them up! Been a big help in my journey.

[@j.rsagadraca1750]

Thank you Marc! I'm new to sales and your videos have been helping me tremendously!

[@SanitationForAfrica]

Very good info , thanks

[@minthein7468]

More impact to our sales results in future

[@shivamdubey_97]

I love you so much mark ❤️

[@byronlyons1563]

Excellent Work, sir. Wish I could Afford to have a Solid Membership and work with your team to help me grow my insurance business. Please keep putting Videos up.... For us BROKE folk trying to do something...to watch BRILLIANCE.

[@saleslucky272]

Hey! If you just apply what you're learning here you won't be broke for long! Keep at it! Come drop by our channel as well!

[@SadikBizanti]

Big fan
Do you offer healthcare Buisness training course

[@saleslucky272]

Do you mean sales training for healthcare? This would be B2B correct? If you want, you can check out the videos on my channel as I specifically focus on B2B sales :)