I think a great example of "seasonality" is Scott the Woz. Dude literally manages his channel like a TV show where he takes long (3-4 month) breaks to produce "seasons" of content. What's amazing is that despite his long hiatuses, his content still consistently blows up whenever he comes back, he has such a strong audience to the point that we'll be there day 1 when he comes back further reinforcing the "the audience is the algorithm" point.
Mr Beast even - he doesn't have a consistent schedule, he'll sometimes go a month without posting. But instead of hurting him, it just builds the tension so that whenever a video does drop, it immediately explodes.
Another great example is the Nelk Boys, they post in seasons then take like couple months off work on merch then when merch is ready they upload a few episodes promote the merch the shbang. Still pulling 2mil plus within a few days.
Great episode - couldn't agree more on the break stuff. Having it built in would be a huge nod to a more healthy culture around posting. I have been making videos for 10 years and for the first time in my channels history, I decided to take a month without uploading. Will see how it goes 👀
Yeah mumbo you’ve been going hard ever since I was a kid… I look at ur channels and like “how are you still grinding them out!?” Good for u taking a break. U deserve it
the idea is nice, but I already see how this feature would get abused by some people uploading a video a week and every time one day after uploading a video freezing the statistics would work out to an algorithm that only sees that this channel is uploading a crazy successful video "every day" and shoving the videos in the subscription boxes and drowning every other channel that doesn't go by this practice
@@King0fHero a plausible solution to this could potentially be setting a duration for your break which you can extend if need be. it’s not perfect, but that could be a way to limit abuse of the feature:)
Wow the “on a break” idea is brilliant. That would help a ton. Lately I’ve been primarily using the live feature, with pre edited segments for intro and re engagement. So it’s the best of both worlds. Edited, live, podcast. Anyway, this episode made me realize how healthy it’s been for me to NOT see the top 10 feature in over a month.
Can’t stress enough how important this conversation is to be had on this platform. Thanks for suggesting a creative and healthy solution. Hopefully RUclips takes note of it!
Currently experiencing the constant 10/10 video rut. I’ve spoken to so many content creator friends about it and almost all of them agree it’s harmful to their mental health. I don’t understand how a platform that banned dislikes for “mental health reasons” can readily implement a feature that forces you to acknowledge your failures so deeply and internalise your successes so greatly. It’s just not healthy. Loved this episode, thanks for all you guys do!
💯 Removing the dislike button while ignoring the other mental health pitfalls of the platform and implementing more of those things is insanely hypocritical
The fact she even uploaded ever again after 1B….B….views is insane but also proof how much she loves creating. She could have invested smart and lived an awesome life. I’ve never even watched a single video of hers but I appreciate the passion.
Here's the thing: RUclips doesn't want you to take breaks. They'll lose out on the weekly ad revenue coming from the pressure you as a creator feel to make weekly content.
One of the best things about this channel is reading the comments underneath and finding other people that are having similar experiences. Another great video, really appreciate these.
Yeah it’s nice seeing the amount of creators using this video as guidance. I hope youtube starts being more direct to creators about this sort of information.
The only thing I would love to have as a creator is to make all the numbers invisible. Currently I literally have to cover my statistics with my hand every time I go to check comments from RUclips Studio. I dont want to know whether I'm "doing good or bad". I just want to focus on creating the best content and engaging with my audience. Checking your numbers once a month should be enough in my opinion.
It's ironic how youtube removed the dislikes to appear "conscious about mental health" only to not give creators the option to hide their numbers. Dislikes were the last thing they should have removed, because even tho they could have negative consequences, they're the only statistic that is actually USEFUL to people outside the creator itself. If they want to improve the mental health of creators, they should do it with the private statistics.
I would love this! Also those little demotivating messages you get on the studios mobile app with the picture of a hot air balloon literally sinking is not helpful 😂
Yes! Especially as you're carving out your process, building a community, and figuring out your style...who cares about numbers? They're only detrimental at that stage. I wish the numbers could just be turned off completely
If you get the RUclips Course created by Matt D'avella they have an extension you can add to your browser to remove the numbers! It's a great feature and you can toggle which ones you want visible😊Not sure if it's available without getting the course first
Whole time watching I felt like you were reading my mind. I always thought that "on break" button should be a thing since some platforms have that sort of thing (even skype has a "busy" button or "offline"). Definitely felt the 10/10 blues and seasonal content seems like an amazing idea. At the same time, MrBeast doesn't have a schedule as far as I can tell, but you know whenever he posts a video people will be there because they know they can expect a very entertaining video everytime. Anyway, somebody has to send this video to people at RUclips, it's filled with important info for creators and how we feel sometimes creating videos and burning out
This one really hit home. I'm in that 10/10 blues right now. It's really weird calling uploading videos about your life your work, but I'm really happy you guys are talking about it ❤️💪
back in a day when I first started making videos before 2010, you were able to send bulk emails to all your subscribers, saying whatever you wanted to put in that email. It was great for smaller channels to grow and communicate with subscribers as it felt more personal. You could email HEY IM TAKING A BREAK.... HEY IM BACK WITH NEW VIDEO etc... Then youtube removed that. The system probably could not handle all those emails at once
but isn't the community tab exactly for this kind of stuff? of course it doesn't reach every subscriber, but at least all of those that are actively following you and specifically look up your channel from time to time I'm only one viewer, so obviously haven't got more insights, but I for one can say that I go on the community tab of channels when I want to find out more about the current state of that channel
The issue with "seasons" is that the youtube algorithm looks at how "fresh" a video is in determining how it will rank it - and likely associates that with other popular cultural topics at the time. :Freshnees" is a big variable. You can make a season of something, but by the time it comes out, it could be outdated in certain forms. Despite how much I respect Emma, and I wish she read this...but not getting an editor...a team...together to aid you in your video creation process so you can focus on the creative/fun aspects of it is a very bad idea. When you find an editor or I call them "THE editor from god" on upwork or something...you'll know it...you'll click...they''ll even edit better than you - and you can always spend some time training them. Although Emma's brand is based solely on her, I really hope she tries again for an editor - post on upwork...feature the post...and then just people trials to see how they turn out. You may be surprised....they may do a better job than you even. Breaks are important, but the entire process of efficiency I believe is more important....as you can get to a point where videos are made super fast.
Thank you for talking about this problem so many of us creators face. I took a 2 month break on RUclips for mental health & it really harmed my channel & I wish that wasn't the case.
As a med student i relate to this so much. We have 2 exams every week and you cant take any weeks off to relax. We just have to work for endless hours daily and when we're done with one exam, we start again
I’m proud of Emma for leaving RUclips. Seeing her flourish and become mentally happy makes me incredibly happy. Of course I miss her- A TON, but when it comes to Emma she has not just been my favourite RUclips, but what feels like a best friend. And if my best friend needed to take a break from something that deems toxic to them I will always be in full support 🥰🥰
She is hands down, my favorite youtuber EVER. She’s genuine, creative, and funny. She has created new waves for RUclips creators time and time again - and everyone lives on her coattails. What an icon - honestly. She paves the way and continues to hit new levels that other RUclipsrs fail to accomplish.
completely relate with what emma went through! I was in the same place last year and took the hard decision to shift gears and focus on chunks of high quality content! hoping for the best now 😁
Alex French Guy Cooking (or just Alex now) does this really well in the cooking community. He take a single topic, like meat balls, and makes a full 4-5 part series on it. He goes all in. We all enjoy it. Then he's gone to work on the next.
I’ve done sales for years. One employer made me feel super guilty taking a week vacation. Telling me my sales would tank and I’d have to work even harder to gain back momentum. I took a massive pay cut to go to a place with better culture and I couldn’t be happier. Just like uploads, you need to grind a lot for the first 2, 5, sometimes 10 years before you really get good at it and you begin to see numbers big enough to take a few weeks off or a whole month. So you’ve gotta be patient but also remember that a pay cut for the sake of your sanity (assuming you don’t have too many people depending on your income) is ALWAYS worth it
It's important to start normalizing breaks, because as youtubers grow up, start families, and don't want to become family channels, parental leave should be allowed. They shouldn't have to worry that it will contribute to the demise of their channels.
A break/hiatus to a creator is like updating your computer’s software. Sometimes your excited for it & what new features it can bring, and sometimes your resisting it to your core- but love it or hate it, it’s gonna help you get your work done faster, and better- so it’s essential. Loved this chat!
the “im on a break” button suggestion is such a smart idea!! RUclips should do it so that content creators can do this sustainably and generate ad revenue for them in the long term
Being a RUclipsr is a double-edged sword. An instant feedback loop allows for incredibly fast iteration. However, the gamification of RUclips studio produces an unhealthy level of high highs (dopamine rush) and low lows. It's like Robinhood gamifying their app to encourage you to make more trades. I think the dilemma that you guys touched on of communicating your "break" to your audience without harming your video performance is a big one. Let's hope RUclips hears you guys! Great vid as always
So true. I think it's just that people like her are in the public eye, so it's easier to speak about it. Hopefully, people can relate and use their advice.
As much as Emma Chamberlain seems like such a good person, I always wonder if the pressure of having your life already figured is a good thing. Don't get me wrong, being a succesful youtuber has it's upsides, but we humans can live up to 100+ years if healthy enough. What's left of your life when you already had your peak you were so desperately trying to find a few years ago? It seems like Emma is exploring that question and I am very curious to see that journey. She has the potential and resources to do a lot of things, and I will be supporting her with whatever she does. I've seen that she's trying to tap in the fashion industry recently, if she keeps doing that, she could become a full time model
Love the idea of seasons being normalized for online content. Rhett and Link have been doing the seasons thing for decades, and they've obviously made that work. Granted, they have other people helping out during their "off" seasons, but they've definitely figured out how to make their model sustainable.
What helped push my channel to the level I'm at today was 3 uploads a week, almost all on Monday/Wed/Friday. What makes the idea of a break so difficult is stepping away from a template that your channel "identity" adheres to. Feeling like the channel will die after a week off is real though hahahah, even though it's an insane thought.
Really love the idea of “break mode”! Etsy has vacation mode for shop owners and it notifies those who end up on the profile that the shop owner is currently on vacation. Easy and helpful solution that grants people permission to step away and recharge.
The seasonal idea is gold. I think if you look around some creators are already kind of adopting that model. For example in the Minecraft community series like hermit craft, one life, and after life allow creators to be “on” and producing frequent consecutive uploads for a month to a year per season with breaks in between. Each creator can choose their own upload schedule that centers on the series so that each channel has a different number of episodes per season
Great video. I started RUclips about 6 years ago and have been seasonal since day 1. I’ve released about 50 videos in all that time I’ve just passed 22 million views, and should hit 200k subs this year. It’s been much slower, yes, my audience forgets me and click throughs are terrible from my own subs and it’s a modest income. But my point is, it can work, at least on this level! 😀
I love the idea of seasonality and the take a break button. I have experienced the "cycle" but didn't know there was a term for it. Both of you summarized it perfectly! As always, great content!
Love the take a break idea!! You guys are driving some excellent conversation here. RUclipsrs are humans - you all deserve some element of work life balance, the opportunity to go and be inspired by just living life, to go on vacations stress free etc It's not a 9-5 sure, but there's a middle ground that RUclips could help create with this taking a break concept. Very interesting product idea
I LOVE Emma Chamberlain. Her videos aren’t videos of doing nothing, her videos are so relatable. Even her podcast helps me in understanding life and she keeps me going.
I am not a RUclips creator but I definitely recognize how all consuming being a lifestyle blogger can be. In the beginning it’s fun to watch the viewer numbers climb but I am under no delusion that it’s easy. Number 1: constantly being in the frame of mind of videotaping your life - nothing seems spontaneous. Having to set the shot just right. Then aggregating all that footage into content and overlaying it with music. And editing for hours. And being chastised by the You Tube studio giving you feedback that keeps the pressure on. I am sure there are people who genuinely love this and are willing to pay the price for fame and money. But from a mental health perspective I don’t blame those who need the break. As a viewer I miss them but as a human I completely understand and have empathy and support for why they need the break. P.S. Samir you look like you could be a brother to Peter of “ The Lawyer You Know” channel. In fact I thought it was Peter doing a side hustle video channel. Great subject content from you and Colin.
Something I’m trying out is editing LOTS of old footage and I’m releasing them as “throwback vlogs” and once I’m done, I will schedule them to all release every single week. That will give me weekly uploads and also give me the free time to film and edit content WHEN I want, and not have to worry about being consistent because I’ll have the Throwback vlogs as my consistent content
WOW - as a creator who makes videos in a similar spirit to some of the creators you mention here - and being somewhat new in my RUclips journey and directly experiencing a lot of what you guys speak to here - I ATE THIS UP AND SO DEEPLY APPRECIATE all of what you speak to and suggest. thank you, so glad I've discovered you. Subscribed!
Excellent video as always. In addition to the break button (which we need), we also need an option/toggle button to hide analytics from showing at all in RUclips studio. I often look away to another part of my screen when loading YT Studio to avoid seeing those states every time. It just fuels the mental obsession with the numbers and is so harmful
I want Emma to know, that we're still here when she comes back. And we dont want to pressure her, cause we care for her mental state. We're just gonna binge her videos endlessly, idk for me, but I do watch her videos like tiktok or netflix.
Love the idea of having a "take a break" button. This would better the mental health of so many creators who feel like they HAVE to upload every single week, even if it means sacrificing quality.
The problem is casual viewers. Your true fans will be there after a break but casuals will find something else while you’re gone. When you come back you have to beat out the new thing the casuals found or get discovered by new casuals. That said, pushing through burnout can make quality drop and casuals lose interest anyway. I love the idea of dropping seasons.
Super insightful! An interesting bit too is that with so much content out there for viewers to watch, it reinforces the idea that creators need to keep uploading or else their audience will get used to watching other vids, etc. You guys will pass the NHL one day! 😂
I love the idea of an "I'm on a break" button! To give some perspective as a small channel creator: I don't have the time to publish weekly because I do RUclips on the side. And my videos take a lot of time to make. I posted around 40+ videos in 1.5 years, and often there are 3 or even 4 weeks between them. But I had two of my earlier videos take off about a year _after_ I posted them. I went from 2.5k subs to 12.5k subs in September 2022 with a video I published in the summer of 2021. Which was mindblowing but also comforting. You _can_ grow on RUclips even if you don't post weekly. Perhaps posting quality content consistently every week will get you there faster, but is it worth it if that burns you out? I personally care more about my well-being and the long-term sustainability of my channel.
the on break thing reminded me of fanfic writers of tumblr etc. the "on hiatus" warning really helps. I just open notification for that blog and move on, it's great.
What the problem really is, is that your solution only works for creators who have millions of subscribers. And it's great, I think you've really thought through what could actually work for Emma Chamberlain and creators like her. But what about the "micro influencers" or smaller creators? (*idk the correct terms necessarily or what separates different levels of creators because I'm not one*) Because those creators don't have a choice to avoid burnout or find unique ways to avoid it---they don't have regular or high paying brand deals, they can't afford hiring an editor, they don't have other businesses in their name---their job, their main source of income (albeit even if it's their dream job) is dependent on YT and how it works (i.e., uploading regularly, abiding to the algorithm, etc.) and in the end that's the issue. I of course feel for Emma and what she's going through, I've been there in my own experience, but what's omitted is that she can afford to take time off. As much as she wants and come back to still be the adored, mega super star with unbelievable opportunities. No it may not come as quickly or easily as it did but it won't just go away. And this is where I think the larger conversation begins. I'm not a creator, I'm not an influencer, I work at an advertising agency in NYC with a set salary and allotted paid time off. No, I'm not responsible for every little thing because it's not my agency, I'm not the client, but years go by, my salary moves at a snail's pace. Stretches anywhere from 3-8 months go by where my average week is at least 60 hours. Yes, I have days allocated for paid time off, but what, it averages to a total ~3 weeks a year? And that has to be scattered throughout the year. You don't think I experience burnout? Well, I do. Change jobs? I have, and I now like the actual work I do at my current job, but that doesn't take away from the business, stress and deadlines of the industry. Change industries? Well, it's not as easy for me or other 'non-creatives' (who I'm sure are a wide part of creator's audiences)---I don't have a wide platform that allows me to branch off into something new. I have start at the bottom if I change industries or go back to school (either of which take time and money). And if I wanted to, I'm fortunate enough that I could do it, but there are so many people who literally cannot afford to do so. They are stuck. They experience burnout and they have to keep going. Can we start a conversation and share ideas for people who aren't millionaires, individually successful, financially stable or are sure of their career path? Because believe it or not, I don't want Emma Chamberlain to be experiencing any of this. YT does need a change. I have no right to judge her but I just wish I had one of the many cushions she has to fall back on. And I'm more privileged than so many others that I'm sure many wish they had the cushions I had to fall back on. So let's brainstorm for all of us, please. Not just for one of us. If you've made it this far, I hope you realize this isn't personal against your channel/team, you haven't done anything wrong (I literally clicked on this video because I'm now just curious as to what happened to her presence on YT and her name is how I discovered your video), but I'm commenting this because I think you are actually the right platform to bring up this discussion, think through it and brainstorm ways how to solve the problem of burnout on a larger scale.
This was soooooo valuable!!! Thank you guys! I have just got a back from 4 weeks away (2 weeks to film a video and 2 weeks to recover from the filming 😅) On my return my views dropped by 50% and my ad revenue is down to 25% of what it was before! I’ve had to learn to accept this. I cannot be a slave to the algorithm. Without my full health I cannot do my job. And like you say, a ‘normal’ job has breaks so it’s so important to take time out regularly. I also LOVE the series idea! You guys are very clever 🙌
It would work as a basic right that allows the creator to have a vacation without damaging their jobs, like labor law. I don't exactly understand how labor law works in the US, but this seems quite interesting. It would bring more recognition to the actual "creator" class of workers and maybe open the path for more benefits in the future. Got me curious to hear more abt this.
So many great suggestions for creators. I love Colin & Samir! I went through a few moments of burnout when first starting our channel. Now I just release videos when I want to release videos. But I don’t depend on the channel for my livelihood which makes it much easier to step away
One part of the Bakery analogy that you missed was that, once you have a recipe for bread and different treats, you just teach someone else how to make it, so the leader isn't baking and running the business. THe hard part for Emma is that the recipe is new every single time so there isn't a chance to offload production. That is the difference between a product and art. Great episode, guys!
I think the "on a break" option is a great idea but from RUclips's business perspective I would imagine they wouldnt want this because RUclips's revenue is dependant on creators uploading videos. There is a reason why they put the green arrow, grey arrow and confetti if a video does well, its to incentize you to upload more. you uploading less = less money for RUclips.
I think Mark rober is a good example. You gotta be a pretty big fan of someone to watch every single one of their videos daily or weekly. But for mark rober, whenever he drops a video it feels like an event everyone gets behind. You can say to someone "oh have you seen the new mark rober video" and talk about it. Most other youtubers you can't really do that, unless you know you are talking to a fan of that specific channel.
So interesting learning about the background of youtube. This video is really helpful for me personally, I often find myself in a cycle too and being burnt out. We have to be people with direction, otherwise, we'll consistently run into burn outs.
I really needed to hear this. Lots of our RUclips community has hit burn out. Our family has posted every week for 3 years. But this weekend a viewer recognized us and said they use our videos for their trip. So that and this video helps me feel the feeling is not alone.
Okay first of all the video is great and I loved the whole analysis, the suggestions and everything, but also I gotta say this one thing (with no intention to hate on anyone) - I just can't feel sorry for creators like Emma or relate to it in any way because when you think about this it's just (unfortunately) how our world works. I get that you didn't imply that being a youtuber is the most difficult profession there is, but also I feel like all these celebrities that are constantly complaining about how they can't take a break are actually kind of spoiled, don't you think? I just can't feel sorry for a super rich teenager that already got to experience like a bunch of stuff that most of other people won't ever experience, and I'm not saying she should apologize for being succesful herself, I'm just saying: here in the real world people also don't ever have time to take a break because their lives literally depend on it. What would happen to Emma if she failed being a youtuber? She probably already has enough money to live off of it for a while without even doing anything, and she would also have time to chose what's next that shes going to do with her life and thats a luxury that most people dont have. If being a creator is too difficult for her and her mental state, she could just like.. you know, do something else? She is not obligated to be famous. And if she choses to be, then thats her job now and her decision and she has to work hard for it if she wants to maintain the lifestyle. Sounds pretty fair to me? I just get the impression people sometimes forget that most of the people live shitty lives with shitty jobs and ALSO are not allowed to take any breaks from it if they want to survive. So why should Emma have all that fame and money and also not even having to do her job regularly like everyone else? I'm not saying that youtubers deserve to go mad, I'm just saying that if you feel like your job is going to make you lose your mind eventually, maybe try doing something else? And if your decision is that being a celebrity is worth it all, then why should I feel sorry for you? And how can I? It's an interesting topic to talk about but just don't forget about all the people that exist outside your famous little bubble, who's mental (or even physical) health no one cares about. Not saying anyone's issues are not valid, just saying this feels tiny bit overdramatized to me. Just food for thought. Take care xx
Oh my gosh, this "take a break" feature and public notification idea is SUCH A GREAT IDEA!!! How do we make this happen, RUclips? I know so many creators who struggle with these feels. What a way to support people to have a healthier work life balance, and to prevent burnout. Yes, yes, YES!
Another incredible video - An ‘On-Break’ toggle would be monumental for creators. And from an audience perspective, it would let me know that my favorite creators aren’t ghosting me… instead, recharging, to come back with more bangers!
I think the way how Sean Evans and the Hot Ones team over at First We Feast started with doing different seasons and taking time off to do different types of things/contents/whatever probably has helped them to stay focused as well as not face that dreaded "burn out" caused by the wheel of the RUclips algorithm.
It's all about rhythms. If you make content weekly, you and your audience will want that dopamine fix weekly and will feel bad if the rhythm changes drastically. Switch to a different rhythm, bi-weekly, monthly, every other month, seasonal, as long as it's a consistent rhythm your core audience will be there. RUclips should do more to support different rhythms. Even just show what it looks like if you followed a different rhythm.
I took a massive serried of breaks during the pandemic for mental health and I have a huge catalog of content but I don’t make viral or event content. It massively hurt the growth trajectory of the channel compared to when I don’t take breaks… The analytics don’t lie. But I made more money because of things outside RUclips during that time. I structured them business to be able to take care of me in a way where most of my living income isn’t tied to my as revenue. I use the as revenue to pay taxes at this point. I think that whether you can take long breaks comes down to HOW you set up you channel and your communication with your audience
18:04 this will never happen. this is a situation like that of twitch. Just like with streamer deals on twitch which wants top streamers to stream as much as they can, YT also wants creators to produce as many videos as they can because for them, the more videos, more time people spend on platform, the more money YT makes. Even though long term this is the best thing that can happen, what we need to know is that the goals of the platform are very diff from that of creators. It is like Uber drivers. Uber drivers want less drivers for better margins where as Uber wants more drivers as it increases their revenue and improves their network.
Love it! We are currently working on this exact structure! Seasons to allow us to focus more effort into bigger episodes, rather than chasing a high week to week.
This video is so so well done. Organized, full of facts, definitions, compassion, logic, exposing problems but with a tun of solutions. so eloquent!! I learn a lot, and for that a big thank you and may the algorithm be with you
This idea of seasonality or uploading less is very popular currently in artist/ illustrator communities. It simply isn't feasible to be expected to paint/draw/create a product weekly AND create a compelling video to go alongside that.. A lot of my favorite creators make monthly roundup videos/ studio vlogs from a month of footage and I eat it up every time.
An interview with Emma would be gold.
id love to see that
Please get Emma on.
Omgffff YESSSSSSSSSSSS
Yes please
She talks about it on her podcast.
I think a great example of "seasonality" is Scott the Woz. Dude literally manages his channel like a TV show where he takes long (3-4 month) breaks to produce "seasons" of content. What's amazing is that despite his long hiatuses, his content still consistently blows up whenever he comes back, he has such a strong audience to the point that we'll be there day 1 when he comes back further reinforcing the "the audience is the algorithm" point.
Literally what I was just about to comment 😂
Same thing with Mark Rober, he doesn’t post much but his videos racks up millions and million of views.
Mr Beast even - he doesn't have a consistent schedule, he'll sometimes go a month without posting. But instead of hurting him, it just builds the tension so that whenever a video does drop, it immediately explodes.
Another great example is the Nelk Boys, they post in seasons then take like couple months off work on merch then when merch is ready they upload a few episodes promote the merch the shbang. Still pulling 2mil plus within a few days.
Great episode - couldn't agree more on the break stuff. Having it built in would be a huge nod to a more healthy culture around posting.
I have been making videos for 10 years and for the first time in my channels history, I decided to take a month without uploading. Will see how it goes 👀
Yeah mumbo you’ve been going hard ever since I was a kid… I look at ur channels and like “how are you still grinding them out!?” Good for u taking a break. U deserve it
hope it goes well!
Dude what are you doing here? Very unexpected
Mumbo! You deserve a good break Mumbo Jambolio. Dont worry, we're gonna be here when you come back! 😄
Wow, you've uploaded nearly 2000 videos. That's close to five videos per week for the past eight years. Incredible.
Let’s make this take a break button happen!
YES!
I really hope RUclips does this!
the idea is nice, but I already see how this feature would get abused by some people
uploading a video a week and every time one day after uploading a video freezing the statistics would work out to an algorithm that only sees that this channel is uploading a crazy successful video "every day" and shoving the videos in the subscription boxes and drowning every other channel that doesn't go by this practice
yes yes yes
@@King0fHero a plausible solution to this could potentially be setting a duration for your break which you can extend if need be. it’s not perfect, but that could be a way to limit abuse of the feature:)
Another great vid boys!! My hair is turning grey just like my creator studio!
Yo Jeff
Hey Jeff!! 🦸🏾♀️
HI JEFF
Jeff
Everyone's saying Jeff. Jeff. Jif. Jeff. Butter.
Wow the “on a break” idea is brilliant. That would help a ton. Lately I’ve been primarily using the live feature, with pre edited segments for intro and re engagement. So it’s the best of both worlds. Edited, live, podcast. Anyway, this episode made me realize how healthy it’s been for me to NOT see the top 10 feature in over a month.
Ruslan, what are you doing here?
Can’t stress enough how important this conversation is to be had on this platform. Thanks for suggesting a creative and healthy solution. Hopefully RUclips takes note of it!
Currently experiencing the constant 10/10 video rut. I’ve spoken to so many content creator friends about it and almost all of them agree it’s harmful to their mental health. I don’t understand how a platform that banned dislikes for “mental health reasons” can readily implement a feature that forces you to acknowledge your failures so deeply and internalise your successes so greatly. It’s just not healthy. Loved this episode, thanks for all you guys do!
💯 Removing the dislike button while ignoring the other mental health pitfalls of the platform and implementing more of those things is insanely hypocritical
Absolutely not healthy.
Very insightful comment. I agree 100%.
The fact she even uploaded ever again after 1B….B….views is insane but also proof how much she loves creating. She could have invested smart and lived an awesome life. I’ve never even watched a single video of hers but I appreciate the passion.
Here's the thing: RUclips doesn't want you to take breaks. They'll lose out on the weekly ad revenue coming from the pressure you as a creator feel to make weekly content.
putting words to what i've been going through for 5 yrs... you guys are insane, endless thanks
love uuuu ate hannah!!!!!! (っ´▽`)っ
Ahhh hi Hannah
One of the best things about this channel is reading the comments underneath and finding other people that are having similar experiences. Another great video, really appreciate these.
Yeah it’s nice seeing the amount of creators using this video as guidance. I hope youtube starts being more direct to creators about this sort of information.
Can honestly relate so hard. I’m constantly checking RUclips studio and if my video isn’t preforming and shows grey arrows my whole mood is ruined.
You guys are such a great voice for creators and the issues we face. Thanks for the mention in the video too!
You're a gem to creators too paddy!
The man
We need more videos Paddy! 😂
'On a Break' button idea is amazing!!! youtube needs to do that!
building an entire media organization/empire off one's personality becomes so taxing. I felt this on many levels.
Exactly, like how do you not internalize almost everything?
The only thing I would love to have as a creator is to make all the numbers invisible.
Currently I literally have to cover my statistics with my hand every time I go to check comments from RUclips Studio. I dont want to know whether I'm "doing good or bad". I just want to focus on creating the best content and engaging with my audience. Checking your numbers once a month should be enough in my opinion.
Agreed! I’d love to be able to hide the numbers. I can’t stand seeing them every time
It's ironic how youtube removed the dislikes to appear "conscious about mental health" only to not give creators the option to hide their numbers. Dislikes were the last thing they should have removed, because even tho they could have negative consequences, they're the only statistic that is actually USEFUL to people outside the creator itself. If they want to improve the mental health of creators, they should do it with the private statistics.
I would love this! Also those little demotivating messages you get on the studios mobile app with the picture of a hot air balloon literally sinking is not helpful 😂
Yes! Especially as you're carving out your process, building a community, and figuring out your style...who cares about numbers? They're only detrimental at that stage. I wish the numbers could just be turned off completely
If you get the RUclips Course created by Matt D'avella they have an extension you can add to your browser to remove the numbers! It's a great feature and you can toggle which ones you want visible😊Not sure if it's available without getting the course first
Whole time watching I felt like you were reading my mind. I always thought that "on break" button should be a thing since some platforms have that sort of thing (even skype has a "busy" button or "offline").
Definitely felt the 10/10 blues and seasonal content seems like an amazing idea. At the same time, MrBeast doesn't have a schedule as far as I can tell, but you know whenever he posts a video people will be there because they know they can expect a very entertaining video everytime. Anyway, somebody has to send this video to people at RUclips, it's filled with important info for creators and how we feel sometimes creating videos and burning out
Imagine Ross from FRIENDS being a youtuber, taking a break, coming back, seeing all grey, and yelling WE WERE ON A BREAAAAAK!
😂😂😂
HAHAHA THATS THE BEST THING IVE READ IN TEN YEARS
😂
Not funny
Gold
This one really hit home. I'm in that 10/10 blues right now. It's really weird calling uploading videos about your life your work, but I'm really happy you guys are talking about it ❤️💪
back in a day when I first started making videos before 2010, you were able to send bulk emails to all your subscribers, saying whatever you wanted to put in that email. It was great for smaller channels to grow and communicate with subscribers as it felt more personal. You could email HEY IM TAKING A BREAK.... HEY IM BACK WITH NEW VIDEO etc... Then youtube removed that. The system probably could not handle all those emails at once
but isn't the community tab exactly for this kind of stuff?
of course it doesn't reach every subscriber, but at least all of those that are actively following you and specifically look up your channel from time to time
I'm only one viewer, so obviously haven't got more insights, but I for one can say that I go on the community tab of channels when I want to find out more about the current state of that channel
I miss that email factor.
The issue with "seasons" is that the youtube algorithm looks at how "fresh" a video is in determining how it will rank it - and likely associates that with other popular cultural topics at the time.
:Freshnees" is a big variable. You can make a season of something, but by the time it comes out, it could be outdated in certain forms.
Despite how much I respect Emma, and I wish she read this...but not getting an editor...a team...together to aid you in your video creation process so you can focus on the creative/fun aspects of it is a very bad idea.
When you find an editor or I call them "THE editor from god" on upwork or something...you'll know it...you'll click...they''ll even edit better than you - and you can always spend some time training them.
Although Emma's brand is based solely on her, I really hope she tries again for an editor - post on upwork...feature the post...and then just people trials to see how they turn out. You may be surprised....they may do a better job than you even.
Breaks are important, but the entire process of efficiency I believe is more important....as you can get to a point where videos are made super fast.
Thank you for talking about this problem so many of us creators face. I took a 2 month break on RUclips for mental health & it really harmed my channel & I wish that wasn't the case.
As a med student i relate to this so much. We have 2 exams every week and you cant take any weeks off to relax. We just have to work for endless hours daily and when we're done with one exam, we start again
I’m proud of Emma for leaving RUclips. Seeing her flourish and become mentally happy makes me incredibly happy. Of course I miss her- A TON, but when it comes to Emma she has not just been my favourite RUclips, but what feels like a best friend. And if my best friend needed to take a break from something that deems toxic to them I will always be in full support 🥰🥰
Love this comment. You are a true friend.
She is hands down, my favorite youtuber EVER. She’s genuine, creative, and funny. She has created new waves for RUclips creators time and time again - and everyone lives on her coattails. What an icon - honestly. She paves the way and continues to hit new levels that other RUclipsrs fail to accomplish.
The Break Button would be a GAME CHANGER... we need that so badly
Please someone with enormous power, convince RUclips to make it happen 😭
completely relate with what emma went through! I was in the same place last year and took the hard decision to shift gears and focus on chunks of high quality content! hoping for the best now 😁
Breaks and pauses are important to overcome struggles and burnout that RUclipsrs are inevitably experience.
Alex French Guy Cooking (or just Alex now) does this really well in the cooking community. He take a single topic, like meat balls, and makes a full 4-5 part series on it. He goes all in. We all enjoy it. Then he's gone to work on the next.
I was gonna day this! It feels like each community has one or two people who have cracked the code.
Loved the analysis
Loved the seasonality idea
Very very smart
This is very interesting! Totally agree with the "ON A BREAK" button.
I’ve done sales for years. One employer made me feel super guilty taking a week vacation. Telling me my sales would tank and I’d have to work even harder to gain back momentum. I took a massive pay cut to go to a place with better culture and I couldn’t be happier. Just like uploads, you need to grind a lot for the first 2, 5, sometimes 10 years before you really get good at it and you begin to see numbers big enough to take a few weeks off or a whole month. So you’ve gotta be patient but also remember that a pay cut for the sake of your sanity (assuming you don’t have too many people depending on your income) is ALWAYS worth it
It's important to start normalizing breaks, because as youtubers grow up, start families, and don't want to become family channels, parental leave should be allowed. They shouldn't have to worry that it will contribute to the demise of their channels.
This is one of the youtube channels that have helped me on my own RUclips journey .. thanks Colin and Samir ✌🏽
great episode! 👏 the “On break” idea for the channel is pretty interesting!
as someone on a year long break, YES PLEASE to the break button and also please bless 'if its a good video, people will see it' is true 😬
A break/hiatus to a creator is like updating your computer’s software.
Sometimes your excited for it & what new features it can bring, and sometimes your resisting it to your core- but love it or hate it, it’s gonna help you get your work done faster, and better- so it’s essential.
Loved this chat!
The "Break" idea is probably the best RUclips suggestion i've seen, Thank you
the “im on a break” button suggestion is such a smart idea!! RUclips should do it so that content creators can do this sustainably and generate ad revenue for them in the long term
Being a RUclipsr is a double-edged sword. An instant feedback loop allows for incredibly fast iteration. However, the gamification of RUclips studio produces an unhealthy level of high highs (dopamine rush) and low lows. It's like Robinhood gamifying their app to encourage you to make more trades.
I think the dilemma that you guys touched on of communicating your "break" to your audience without harming your video performance is a big one. Let's hope RUclips hears you guys!
Great vid as always
5:13 being in a colin and samir video made the 10/10 worth it...
An interview with Emma would be great content
It would be amazing! She did one with Alex cooper which was interesting
I think we fail to understand that burnout is not just for RUclips and creatives. It's for everyone. Every day people. The issue is living to work.
(just now hearing the bakery example)
So true. I think it's just that people like her are in the public eye, so it's easier to speak about it. Hopefully, people can relate and use their advice.
This was a brilliant video about what it’s like to be a RUclipsr
RUclips needs that take a break button ASAP
As much as Emma Chamberlain seems like such a good person, I always wonder if the pressure of having your life already figured is a good thing. Don't get me wrong, being a succesful youtuber has it's upsides, but we humans can live up to 100+ years if healthy enough. What's left of your life when you already had your peak you were so desperately trying to find a few years ago? It seems like Emma is exploring that question and I am very curious to see that journey. She has the potential and resources to do a lot of things, and I will be supporting her with whatever she does. I've seen that she's trying to tap in the fashion industry recently, if she keeps doing that, she could become a full time model
Love the idea of seasons being normalized for online content. Rhett and Link have been doing the seasons thing for decades, and they've obviously made that work. Granted, they have other people helping out during their "off" seasons, but they've definitely figured out how to make their model sustainable.
What helped push my channel to the level I'm at today was 3 uploads a week, almost all on Monday/Wed/Friday. What makes the idea of a break so difficult is stepping away from a template that your channel "identity" adheres to. Feeling like the channel will die after a week off is real though hahahah, even though it's an insane thought.
OMG! I love the "take a break" idea. So genius.
Really love the idea of “break mode”! Etsy has vacation mode for shop owners and it notifies those who end up on the profile that the shop owner is currently on vacation. Easy and helpful solution that grants people permission to step away and recharge.
The seasonal idea is gold. I think if you look around some creators are already kind of adopting that model. For example in the Minecraft community series like hermit craft, one life, and after life allow creators to be “on” and producing frequent consecutive uploads for a month to a year per season with breaks in between. Each creator can choose their own upload schedule that centers on the series so that each channel has a different number of episodes per season
Great video. I started RUclips about 6 years ago and have been seasonal since day 1. I’ve released about 50 videos in all that time I’ve just passed 22 million views, and should hit 200k subs this year. It’s been much slower, yes, my audience forgets me and click throughs are terrible from my own subs and it’s a modest income. But my point is, it can work, at least on this level! 😀
I love the idea of seasonality and the take a break button. I have experienced the "cycle" but didn't know there was a term for it. Both of you summarized it perfectly! As always, great content!
The on a break suggestion is sooooo good🙌🏻 Please RUclips give us this🙏🏼
Love the take a break idea!! You guys are driving some excellent conversation here. RUclipsrs are humans - you all deserve some element of work life balance, the opportunity to go and be inspired by just living life, to go on vacations stress free etc
It's not a 9-5 sure, but there's a middle ground that RUclips could help create with this taking a break concept. Very interesting product idea
I LOVE Emma Chamberlain. Her videos aren’t videos of doing nothing, her videos are so relatable. Even her podcast helps me in understanding life and she keeps me going.
I am not a RUclips creator but I definitely recognize how all consuming being a lifestyle blogger can be. In the beginning it’s fun to watch the viewer numbers climb but I am under no delusion that it’s easy. Number 1: constantly being in the frame of mind of videotaping your life - nothing seems spontaneous. Having to set the shot just right. Then aggregating all that footage into content and overlaying it with music. And editing for hours. And being chastised by the You Tube studio giving you feedback that keeps the pressure on. I am sure there are people who genuinely love this and are willing to pay the price for fame and money. But from a mental health perspective I don’t blame those who need the break. As a viewer I miss them but as a human I completely understand and have empathy and support for why they need the break. P.S. Samir you look like you could be a brother to Peter of “ The Lawyer You Know” channel. In fact I thought it was Peter doing a side hustle video channel. Great subject content from you and Colin.
The bread tangent was epic.
Something I’m trying out is editing LOTS of old footage and I’m releasing them as “throwback vlogs” and once I’m done, I will schedule them to all release every single week. That will give me weekly uploads and also give me the free time to film and edit content WHEN I want, and not have to worry about being consistent because I’ll have the Throwback vlogs as my consistent content
WOW - as a creator who makes videos in a similar spirit to some of the creators you mention here - and being somewhat new in my RUclips journey and directly experiencing a lot of what you guys speak to here - I ATE THIS UP AND SO DEEPLY APPRECIATE all of what you speak to and suggest. thank you, so glad I've discovered you. Subscribed!
Excellent video as always. In addition to the break button (which we need), we also need an option/toggle button to hide analytics from showing at all in RUclips studio. I often look away to another part of my screen when loading YT Studio to avoid seeing those states every time. It just fuels the mental obsession with the numbers and is so harmful
I want Emma to know, that we're still here when she comes back. And we dont want to pressure her, cause we care for her mental state. We're just gonna binge her videos endlessly, idk for me, but I do watch her videos like tiktok or netflix.
same
“Creative output without direction” wow that’s such a great way to describe what leads to burnout!
Love the idea of having a "take a break" button. This would better the mental health of so many creators who feel like they HAVE to upload every single week, even if it means sacrificing quality.
The problem is casual viewers. Your true fans will be there after a break but casuals will find something else while you’re gone. When you come back you have to beat out the new thing the casuals found or get discovered by new casuals. That said, pushing through burnout can make quality drop and casuals lose interest anyway. I love the idea of dropping seasons.
Super insightful! An interesting bit too is that with so much content out there for viewers to watch, it reinforces the idea that creators need to keep uploading or else their audience will get used to watching other vids, etc. You guys will pass the NHL one day! 😂
I love the idea of an "I'm on a break" button! To give some perspective as a small channel creator: I don't have the time to publish weekly because I do RUclips on the side. And my videos take a lot of time to make. I posted around 40+ videos in 1.5 years, and often there are 3 or even 4 weeks between them. But I had two of my earlier videos take off about a year _after_ I posted them. I went from 2.5k subs to 12.5k subs in September 2022 with a video I published in the summer of 2021. Which was mindblowing but also comforting. You _can_ grow on RUclips even if you don't post weekly. Perhaps posting quality content consistently every week will get you there faster, but is it worth it if that burns you out? I personally care more about my well-being and the long-term sustainability of my channel.
This 100% needs to happen
the on break thing reminded me of fanfic writers of tumblr etc. the "on hiatus" warning really helps. I just open notification for that blog and move on, it's great.
That 10 out of 10 thing sucks. My day is ruined when that happens. My brain goes into overtime.
What the problem really is, is that your solution only works for creators who have millions of subscribers. And it's great, I think you've really thought through what could actually work for Emma Chamberlain and creators like her. But what about the "micro influencers" or smaller creators? (*idk the correct terms necessarily or what separates different levels of creators because I'm not one*) Because those creators don't have a choice to avoid burnout or find unique ways to avoid it---they don't have regular or high paying brand deals, they can't afford hiring an editor, they don't have other businesses in their name---their job, their main source of income (albeit even if it's their dream job) is dependent on YT and how it works (i.e., uploading regularly, abiding to the algorithm, etc.) and in the end that's the issue. I of course feel for Emma and what she's going through, I've been there in my own experience, but what's omitted is that she can afford to take time off. As much as she wants and come back to still be the adored, mega super star with unbelievable opportunities. No it may not come as quickly or easily as it did but it won't just go away. And this is where I think the larger conversation begins. I'm not a creator, I'm not an influencer, I work at an advertising agency in NYC with a set salary and allotted paid time off. No, I'm not responsible for every little thing because it's not my agency, I'm not the client, but years go by, my salary moves at a snail's pace. Stretches anywhere from 3-8 months go by where my average week is at least 60 hours. Yes, I have days allocated for paid time off, but what, it averages to a total ~3 weeks a year? And that has to be scattered throughout the year. You don't think I experience burnout? Well, I do. Change jobs? I have, and I now like the actual work I do at my current job, but that doesn't take away from the business, stress and deadlines of the industry. Change industries? Well, it's not as easy for me or other 'non-creatives' (who I'm sure are a wide part of creator's audiences)---I don't have a wide platform that allows me to branch off into something new. I have start at the bottom if I change industries or go back to school (either of which take time and money). And if I wanted to, I'm fortunate enough that I could do it, but there are so many people who literally cannot afford to do so. They are stuck. They experience burnout and they have to keep going. Can we start a conversation and share ideas for people who aren't millionaires, individually successful, financially stable or are sure of their career path? Because believe it or not, I don't want Emma Chamberlain to be experiencing any of this. YT does need a change. I have no right to judge her but I just wish I had one of the many cushions she has to fall back on. And I'm more privileged than so many others that I'm sure many wish they had the cushions I had to fall back on. So let's brainstorm for all of us, please. Not just for one of us. If you've made it this far, I hope you realize this isn't personal against your channel/team, you haven't done anything wrong (I literally clicked on this video because I'm now just curious as to what happened to her presence on YT and her name is how I discovered your video), but I'm commenting this because I think you are actually the right platform to bring up this discussion, think through it and brainstorm ways how to solve the problem of burnout on a larger scale.
I swear just yesterday you's were at 200k subs.. keep killing it dudes!
This was soooooo valuable!!! Thank you guys!
I have just got a back from 4 weeks away (2 weeks to film a video and 2 weeks to recover from the filming 😅) On my return my views dropped by 50% and my ad revenue is down to 25% of what it was before!
I’ve had to learn to accept this. I cannot be a slave to the algorithm. Without my full health I cannot do my job. And like you say, a ‘normal’ job has breaks so it’s so important to take time out regularly.
I also LOVE the series idea! You guys are very clever 🙌
It would work as a basic right that allows the creator to have a vacation without damaging their jobs, like labor law. I don't exactly understand how labor law works in the US, but this seems quite interesting. It would bring more recognition to the actual "creator" class of workers and maybe open the path for more benefits in the future. Got me curious to hear more abt this.
So many great suggestions for creators. I love Colin & Samir! I went through a few moments of burnout when first starting our channel. Now I just release videos when I want to release videos. But I don’t depend on the channel for my livelihood which makes it much easier to step away
I think it’s cuz she started so early, she began sharing her life with the world at 16-17 you need time to grow up without ppl demanding shit out of u
One part of the Bakery analogy that you missed was that, once you have a recipe for bread and different treats, you just teach someone else how to make it, so the leader isn't baking and running the business. THe hard part for Emma is that the recipe is new every single time so there isn't a chance to offload production.
That is the difference between a product and art.
Great episode, guys!
I think the "on a break" option is a great idea but from RUclips's business perspective I would imagine they wouldnt want this because RUclips's revenue is dependant on creators uploading videos. There is a reason why they put the green arrow, grey arrow and confetti if a video does well, its to incentize you to upload more. you uploading less = less money for RUclips.
I think Mark rober is a good example. You gotta be a pretty big fan of someone to watch every single one of their videos daily or weekly. But for mark rober, whenever he drops a video it feels like an event everyone gets behind. You can say to someone "oh have you seen the new mark rober video" and talk about it. Most other youtubers you can't really do that, unless you know you are talking to a fan of that specific channel.
So interesting learning about the background of youtube. This video is really helpful for me personally, I often find myself in a cycle too and being burnt out. We have to be people with direction, otherwise, we'll consistently run into burn outs.
Loved this, guys. Really nailed the BTS phycology as a creator. Glad to know I'm not alone in finding RUclips studio analytics (too often) depressing.
The Idea of Seasonal Releases sounds amazing! I hope she looks into the suggestion and see if it works for her.
I really needed to hear this. Lots of our RUclips community has hit burn out. Our family has posted every week for 3 years. But this weekend a viewer recognized us and said they use our videos for their trip. So that and this video helps me feel the feeling is not alone.
Okay first of all the video is great and I loved the whole analysis, the suggestions and everything, but also I gotta say this one thing (with no intention to hate on anyone) - I just can't feel sorry for creators like Emma or relate to it in any way because when you think about this it's just (unfortunately) how our world works. I get that you didn't imply that being a youtuber is the most difficult profession there is, but also I feel like all these celebrities that are constantly complaining about how they can't take a break are actually kind of spoiled, don't you think? I just can't feel sorry for a super rich teenager that already got to experience like a bunch of stuff that most of other people won't ever experience, and I'm not saying she should apologize for being succesful herself, I'm just saying: here in the real world people also don't ever have time to take a break because their lives literally depend on it. What would happen to Emma if she failed being a youtuber? She probably already has enough money to live off of it for a while without even doing anything, and she would also have time to chose what's next that shes going to do with her life and thats a luxury that most people dont have. If being a creator is too difficult for her and her mental state, she could just like.. you know, do something else? She is not obligated to be famous. And if she choses to be, then thats her job now and her decision and she has to work hard for it if she wants to maintain the lifestyle. Sounds pretty fair to me? I just get the impression people sometimes forget that most of the people live shitty lives with shitty jobs and ALSO are not allowed to take any breaks from it if they want to survive. So why should Emma have all that fame and money and also not even having to do her job regularly like everyone else? I'm not saying that youtubers deserve to go mad, I'm just saying that if you feel like your job is going to make you lose your mind eventually, maybe try doing something else? And if your decision is that being a celebrity is worth it all, then why should I feel sorry for you? And how can I? It's an interesting topic to talk about but just don't forget about all the people that exist outside your famous little bubble, who's mental (or even physical) health no one cares about. Not saying anyone's issues are not valid, just saying this feels tiny bit overdramatized to me. Just food for thought. Take care xx
Oh my gosh, this "take a break" feature and public notification idea is SUCH A GREAT IDEA!!! How do we make this happen, RUclips? I know so many creators who struggle with these feels. What a way to support people to have a healthier work life balance, and to prevent burnout. Yes, yes, YES!
Another incredible video - An ‘On-Break’ toggle would be monumental for creators. And from an audience perspective, it would let me know that my favorite creators aren’t ghosting me… instead, recharging, to come back with more bangers!
That "on a break" feature is an awesome idea.
Literally a perfect solution to this 👍
This video is so relaxing and intersecting! I love Emma so thank you for speaking up about her.
I think the way how Sean Evans and the Hot Ones team over at First We Feast started with doing different seasons and taking time off to do different types of things/contents/whatever probably has helped them to stay focused as well as not face that dreaded "burn out" caused by the wheel of the RUclips algorithm.
I m learning so much from Colin and Samir, its very helpful in growing my channel!
Loved the baker analogy 🙌🏼 "Are you still buying Wonder bread" -Samir 🤣
The seasonal launch idea is really cool
It's all about rhythms. If you make content weekly, you and your audience will want that dopamine fix weekly and will feel bad if the rhythm changes drastically. Switch to a different rhythm, bi-weekly, monthly, every other month, seasonal, as long as it's a consistent rhythm your core audience will be there. RUclips should do more to support different rhythms. Even just show what it looks like if you followed a different rhythm.
Very interesting insights and actionable tips that RUclips can implement. Well done fellas on yet another thought out video 👏🏻
I took a massive serried of breaks during the pandemic for mental health and I have a huge catalog of content but I don’t make viral or event content. It massively hurt the growth trajectory of the channel compared to when I don’t take breaks…
The analytics don’t lie.
But I made more money because of things outside RUclips during that time.
I structured them business to be able to take care of me in a way where most of my living income isn’t tied to my as revenue.
I use the as revenue to pay taxes at this point. I think that whether you can take long breaks comes down to HOW you set up you channel and your communication with your audience
18:04 this will never happen. this is a situation like that of twitch. Just like with streamer deals on twitch which wants top streamers to stream as much as they can, YT also wants creators to produce as many videos as they can because for them, the more videos, more time people spend on platform, the more money YT makes. Even though long term this is the best thing that can happen, what we need to know is that the goals of the platform are very diff from that of creators. It is like Uber drivers. Uber drivers want less drivers for better margins where as Uber wants more drivers as it increases their revenue and improves their network.
Love it! We are currently working on this exact structure! Seasons to allow us to focus more effort into bigger episodes, rather than chasing a high week to week.
This video is so so well done. Organized, full of facts, definitions, compassion, logic, exposing problems but with a tun of solutions. so eloquent!! I learn a lot, and for that a big thank you and may the algorithm be with you
This idea of seasonality or uploading less is very popular currently in artist/ illustrator communities. It simply isn't feasible to be expected to paint/draw/create a product weekly AND create a compelling video to go alongside that.. A lot of my favorite creators make monthly roundup videos/ studio vlogs from a month of footage and I eat it up every time.
The pacing the graphics and the overall vibe of this video was amazing great job C+S