Quick Take: The challenge of looking at current progress in the context of success or failure

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  • Опубликовано: 1 окт 2024
  • Host Greg Kihlström talks with Jesse Tayler, Founder of TruAnon and the app store about the challenge of looking at your current state of progress in the context of success or failure on the latest episode of The Agile Brand with Greg Kihlström #podcast
    In this episode of The Agile Brand, host Greg Kihlstrom welcomes Jesse Tayler, founder of Truanon and the inventor of the App Store. They discuss the subjective nature of success and failure, exploring how these concepts vary depending on perspective, timing, and the metrics used. The conversation delves into Jesse's background and the challenges he faced in creating the App Store, providing insights into digital identity and its implications for brands today. Tune in to gain a fresh perspective on defining success in marketing technology and customer experience.
    Don't miss a thing. Hear directly from leading brands and marketing technology platforms about the challenges and opportunities facing marketers today, from AI to building customer lifetime value as well as business value. The Agile Brand™ features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
    #martech #marketing #b2bmarketing #digitalmarketing #businessgrowth #tech #marketingstrategy #business #adtech #technology #customerexperience #advertising #bmarketing #digitaltransformation #leadgeneration #customerjourney #marketingtechnology #entrepreneur #cmo #leads #salesleads #marketer #digital #leadgen #inboundmarketing #contentmarketing #strategy #growthmarketing #customeracquisition #marketingtips

Комментарии • 10

  • @SriSasSa2015
    @SriSasSa2015 8 часов назад

    The Agile Brand is definitely a podcast I'll be tuning into for more thought-provoking insights on marketing technology and business growth.

  • @NazarPavlov-p3v
    @NazarPavlov-p3v 8 часов назад

    Such an interesting discussion on success and failure in marketing technology - can't wait to hear more insights from Jesse Tayler and Greg Kihlström!

  • @ptitsaserge3227
    @ptitsaserge3227 8 часов назад

    It's great to see thought leaders like Greg Kihlström facilitating these important conversations about brand identity and customer experience.

  • @boleam
    @boleam 8 часов назад

    The evolving dynamic between brands and their audiences is something all marketers should pay attention to - can't wait to dive deeper into this discussion.

  • @MdMinhaj-lg6mo
    @MdMinhaj-lg6mo 8 часов назад

    The subjective nature of success and failure in marketing is such a relevant topic in today's digital landscape.

  • @Дмитрий-г2о
    @Дмитрий-г2о 8 часов назад

    The Agile Brand podcast always delivers valuable content for marketers; excited to gain a fresh perspective on defining success.

  • @serg9194
    @serg9194 8 часов назад

    Jesse Tayler's journey in creating the App Store must have been filled with challenges - looking forward to hearing about his experiences.

  • @ВадимВерцимак
    @ВадимВерцимак 8 часов назад

    As a marketer, I'm always looking for new strategies to enhance customer acquisition and growth - hoping to find some valuable tips in this episode.

  • @Андрей-Воробей-и6л
    @Андрей-Воробей-и6л 8 часов назад

    The topics covered in this episode, from AI to customer lifetime value, promise to be insightful for marketers in any industry.