How Raj Shamani's Dishwash Brand Challenged Unilever's 'Vim'

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  • Опубликовано: 28 сен 2024
  • Watch the full episode - • Ep #11 | WTF Goes into...
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    Nikhil Kamath - Co-founder of Zerodha, True Beacon and Gruhas
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    #nikhilkamath #WTFiswithNikhilKamath #branding #marketing #startups #enterpreneur #entrepreneurship #business #fashion #home #lifestyle #consumerbrands #performancemarketing #growthhacking #bigbazaar #central #mensa #figuringout #D2C #ecommerce #Nikhilkamath #Podcast #WTFiswithNikhilKamath #WTFisPodcast

Комментарии • 81

  • @keshevdugar
    @keshevdugar 5 месяцев назад +287

    I am sorry to say but i did not even hear this brand in my life😂

    • @kowshikkumar9868
      @kowshikkumar9868 5 месяцев назад +42

      now u heard it😉. This episode is part of brand making

    • @dharmicdiplomat
      @dharmicdiplomat 5 месяцев назад +16

      It is famous in MP it is more than 200 cr brand

    • @Yes_Im_Adarsh
      @Yes_Im_Adarsh 5 месяцев назад +17

      He is talking about his geography not in whole India

    • @muradali1231
      @muradali1231 5 месяцев назад +3

      It's not a National Brand like Vim or Prill. But who knows. With enough funding he might expand to other states.

    • @architjain1222
      @architjain1222 5 месяцев назад +8

      Markets of cities like Indore Ujjain Bhopal Gwalior Jabalpur burhanpur and there various districts all are covered with his jadugar brand , and it’s not even a bad product it’s a good product detergent soap doesn’t liquify like other branded products so yeah if investment done in marketing sector of it , it would really be a huge brand one day , for us it already is .

  • @roxxxxxy
    @roxxxxxy 4 месяца назад +44

    he's saying he marketed that brand in some specific locality, I don't know why people in comments are pointing out that they have never heard about the brand, just to pull the guy down...weird

  • @deathisinevitable7178
    @deathisinevitable7178 5 месяцев назад +19

    theres a reason people buy products like vim or any other brand that has become synonymous with a particular product fevicol colgate etc its because of years of trust and delivering quality people don't think twice before buying these products is because they know these products deliver on their promises which is a testament of their quality while newer products like his may do well in the short term eventually people will revert back to their tried and tested products

    • @jashanawal8675
      @jashanawal8675 4 месяца назад

      Auto rikshaw dont just roam in a colony.

    • @satypk8664
      @satypk8664 4 месяца назад

      quality ? lol how do u know the quality of such fmcg products . even maggi was considered quality but later on lead was found . all these fake products come under scrutiny & finally bribe huge amount just to get away . suger free marketed products come out to be more dangerous . many other long term health issues that u wont recognise now but in future . its just advertising & marketing game

  • @ishanbhatt4916
    @ishanbhatt4916 4 месяца назад +5

    The attempt to scale up with limited resources is the core of entrepreneurship! Thanks man this is True sense of operating business

  • @vagadia911
    @vagadia911 5 месяцев назад +4

    Bros all over, he’s explaining door to door salesman without using the exact terms

  • @rYtwing
    @rYtwing 5 месяцев назад +2

    Raj Shamani is a sharp, smart guy.I love his podcast

  • @krishnamahajan1188
    @krishnamahajan1188 4 месяца назад +1

    Did anyone notice Raj is wearing two watches. One given from Prill and the other one given by Vim..

  • @gitansh9053
    @gitansh9053 4 месяца назад +3

    This is very comman mera bhi ek local brand hai
    . Muje bhi lagta hai... I am giving competition to tata

  • @brucebane5396
    @brucebane5396 4 месяца назад +1

    How to promote without saying it's a promotion

  • @bansy569
    @bansy569 5 месяцев назад +13

    why is this guy wearing two watches ?

    • @sadentaligar5493
      @sadentaligar5493 5 месяцев назад

      It’s whoop

    • @pviveknair
      @pviveknair 5 месяцев назад +1

      There can be multiple reasons. Some people do it to be able to wear 2 expensive watches, so fashion. Others do it as one would be a health tracker and other one would be an antique expensive watch which can't track health. Third which is common with businessmen who love to wear antique watches but have to keep track of 2 time zones for business purposes. The last 2 is only relevant to people who are adamant that they will only wear antique watches else we have lot of newer watches that keep track of multiple time zones as well as keep track of health.

  • @ShivamKumar-bt9nn
    @ShivamKumar-bt9nn 5 месяцев назад +2

    What they are eating?? 😀

  • @Archer396
    @Archer396 5 месяцев назад +10

    It's a marketing strategy guys 😮😅 we'll probably never see his brand again

    • @sanskarsikarwar7948
      @sanskarsikarwar7948 5 месяцев назад +5

      Because Their Brand Operate Only in MP

    • @kunaljain8452
      @kunaljain8452 5 месяцев назад +3

      They have a very good hold in MP with turnover of more than 200 cr....... And they are performing quite well

  • @soonotyou2424
    @soonotyou2424 4 месяца назад +1

    Name of his product

  • @kateh1417
    @kateh1417 4 месяца назад +4

    Nowadays these podcast have become promotional videos for brands we have never heard of.

  • @nirmalsn736
    @nirmalsn736 4 месяца назад

    Why everyone supporting a corporate over own brand f guys.

  • @amankkgupta
    @amankkgupta 4 месяца назад

    I never heard

  • @skking4191
    @skking4191 4 месяца назад

    Yupp

  • @pramodharode3282
    @pramodharode3282 5 месяцев назад

    This video is for promoting raaj shami's product

  • @SSj__creation16
    @SSj__creation16 5 месяцев назад +1

    Hii nikhil i will sit with u and disscuss my business within 8 years mark my word

  • @alexninja2803
    @alexninja2803 5 месяцев назад +5

    this man is total fraud

  • @TechyLa
    @TechyLa 4 месяца назад

    Raj's laughter is so evil, it leaves me with a negative impression. love his podcasts though

  • @SanAntonioDean
    @SanAntonioDean 4 месяца назад

    I -loved- laughed at the idea 😂

  • @horizonhab
    @horizonhab 4 месяца назад

    😂

  • @spirit_xq
    @spirit_xq 5 месяцев назад

    Can you spake in Hindi 😂😂😢😢

  • @sshekhar2075
    @sshekhar2075 5 месяцев назад +4

    Iske brand ka naam bhi nahi suna hai

    • @vareeshasachan8278
      @vareeshasachan8278 5 месяцев назад

      I guess that’s because he is focusing on limited audience

  • @parth1331
    @parth1331 2 месяца назад +3

    Is there any way to validate Shamani’s claims?

  • @rithik-uf1jn
    @rithik-uf1jn 5 месяцев назад +31

    I'm ready for a coming in nikhil kamanth podcast in 2027/Feb/___

    • @imranafzal3973
      @imranafzal3973 5 месяцев назад +4

      Yess ! You will 😊

    • @KiranK-bi7ek
      @KiranK-bi7ek 5 месяцев назад +4

      30

    • @rithik-uf1jn
      @rithik-uf1jn 5 месяцев назад

      @@imranafzal3973 ✅

    • @rithik-uf1jn
      @rithik-uf1jn 5 месяцев назад

      @@KiranK-bi7ek 30 months Yess your Right

    • @KiranK-bi7ek
      @KiranK-bi7ek 5 месяцев назад +1

      @@rithik-uf1jn cool.... I will watch it

  • @sharjeelire
    @sharjeelire 4 месяца назад +2

    Feels like a total lie and made-up story. Not at all convincing

  • @vikassrivastava8708
    @vikassrivastava8708 5 месяцев назад +3

    Sorry, but now I am little convinced why Mr Biyani fell apart…

  • @namroopsingh2548
    @namroopsingh2548 5 месяцев назад +2

    A person, Nithin whose partner gave threat to PM Modi is giving gyan on youtube. Shameless person

  • @kripashsarkar836
    @kripashsarkar836 5 месяцев назад +2

    Raj Shamani hahah 😂😂😂 he is really a Businessman or A RUclipsr😂😂😂

  • @massiveknowledge877
    @massiveknowledge877 5 месяцев назад +15

    Appreciated this talk! I am watching this with my second tea.

  • @CprtFM
    @CprtFM 5 месяцев назад +2

    *Don't know if that would be true someday, but I really want BIG BAZAAR back on it's feet for the common Indians again!*

  • @FireandIce-eh7mx
    @FireandIce-eh7mx 4 месяца назад +3

    ye zerodha wala cheater nikhil he kya?

    • @_Arsh_x9
      @_Arsh_x9 4 месяца назад

      Yes co founder of zerodha

  • @Prashantgarg255
    @Prashantgarg255 5 месяцев назад +2

    This Black Tshirt Guy is wearing 2 Watches.. I think he is Pretty much sure that one of the watches is showing incorrect Time.

    • @raghvinderjoshi4667
      @raghvinderjoshi4667 5 месяцев назад +1

      one is a smart watch, one not so smart✌

    • @BpositiveDoctor
      @BpositiveDoctor 5 месяцев назад

      1 is fitness band.... It dont show time. It dont even hv screen

  • @2VJ5
    @2VJ5 5 месяцев назад +3

    INSIGHTFUL ....

  • @Cyanide_Mallika
    @Cyanide_Mallika 4 месяца назад

    Kya yeh peene se meri bhi eyes Raj jaisi nasheeli (charsi type) ho jayengi

  • @paparanjit8777
    @paparanjit8777 4 месяца назад

    Indian podcast are like you scratch my back I'll do yours. I don't think nikil khamanth servant uses this brand or whatever it is.

  • @medtechjourney6090
    @medtechjourney6090 4 месяца назад

    Living in ur head u must be … no one knows about this … as an indian we only know vim

  • @anwerrahman5799
    @anwerrahman5799 4 месяца назад

    Really zero to one 🧐

  • @codingiscreativity
    @codingiscreativity 5 месяцев назад

    Always vim

  • @palabinash
    @palabinash 4 месяца назад

    Very very inspiring.

  • @shardulpathak185
    @shardulpathak185 5 месяцев назад

    👌

  • @quadxtech7263
    @quadxtech7263 5 месяцев назад +2

    Challenge 😂😂, never seen this brand anywhere