F-150 Lightning Lowdown: Meet the F-150 Lightning Customer | Ford

Jasen Turnbull, F-150 Lightning Marketing Manager, talks about who the F-150 Lightning customer is and how going electric accentuates core truck capabilities for them.
Pre-production vehicle with available features shown. Available starting spring 2022.
Learn more about the Ford F-150 Lightning here: ford.to/3wgnSD9
Discover more F-150 Lightning Lowdown videos here: ford.to/2RBfbV7
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F-150 Lightning Lowdown: Meet the F-150 Lightning Customer | Ford / ford

[@davet8602]

Thank you, Ford. For making an electirc truck that actually looks like a truck. As a Ram guy, you will have my money.

[@ford]

Nothing but the best 💪

[@roberthigbee3260]

You guys hit this out of the park! Love the power outlets (even a 220 V outlet). Can provide backup power to my home too? Fantastic! Can't wait to see the specs on the electric commercial panel van. Interestingly, Henry Ford was a huge fan of Thomas Edison back in the day so it is kind've like you've come full circle.

[@imtheonevanhalen1557]

Reserved....I really want to see all of the trim levels..ASAP!!!

[@mustangsally366]

I want mine now

[@damitcam]

How many do they hope to produce in one years time and how long until they are hitting that goal?

[@fashioncorpse]

I want a ranger lightning.

[@rockinrs]

I am reserving one today.

[@roberthigbee3260]

Deal of the century - Its like buying 6 Tesla Power Walls and getting a free F-150 Lightning electric pickup truck!!

[@hamiddashtiii4028]

👏👏👏

[@B4Zathras2257]

Is it capable of solar panel charging/recharging?

[@Fekillix]

Zero point unless you want just a few miles of range after parking for a week in the sun.

[@mrbimbo3917]

That would be awesome if we get a incorporated solar charging panel

[@damitcam]

No vehicle is capable of carrying onboard solar panels for recharging atm due to inadequate physics and panels. Current panels would need more surface area then the vehicle would provide making this a pipe dream until a breakthrough in solar technology

[@yuchengguo6074]

First!

[@electricvehiclehead]

First comment! Very cool!

[@adrienappling9942]

Ha the timing is suspicious... :/

[@alex_kry]

so cool, we need All-Electric F-150 RAPTOR!!!!!!!!!!!!!!!!!!!!!!

[@adrienappling9942]

It will be the 100,000$ one