thank you Justin . I'm working with a brand With Multiple Products such as 120 products in niche of beauty ? categories are treatment for hair, treatment for face and stuffs like that the product is for female and the prices are slightly different from category to another how do you structure that ?
I'd either: 1. Group similar products by collection. And advertise a collection per campaign, with creatives on the collection's best sellers only and each ad's destination link would link to a collection page rather than product page. 2. Only focus on the store's overall best selling products and ignore the rest of the 120+ SKUs, and assume people would naturally browse and buy other products on the website itself. 3. Do #1 or #2, and launch a seperate ASC+ Catalog campaign with the store's entire catalog to supplement the main ads.
@ i would like to join your mentorship as soon as possible In your mentorship program is it 1:1 or group? And you only specialize in e-commerce right..?
@@Jo8787-v4z Would love to have you in there. To answer your questions: 1. It's both 1:1 and group. You have a 1:1 channel with me where you can send me voice memos, loom videos and text me anytime + You have a 1:1 call with me. Then, every week, there are also 2x 1 hour group calls. 2. Although my agency's specific to e-commerce, in our mentorship/consulting we cover paid ads for different "silos" of business. Ecom, lead gen, saas, infoproduct, etc.
thank you Justin . I'm working with a brand With Multiple Products such as 120 products in niche of beauty ? categories are treatment for hair, treatment for face and stuffs like that
the product is for female and the prices are slightly different from category to another
how do you structure that ?
I'd either:
1. Group similar products by collection. And advertise a collection per campaign, with creatives on the collection's best sellers only and each ad's destination link would link to a collection page rather than product page.
2. Only focus on the store's overall best selling products and ignore the rest of the 120+ SKUs, and assume people would naturally browse and buy other products on the website itself.
3. Do #1 or #2, and launch a seperate ASC+ Catalog campaign with the store's entire catalog to supplement the main ads.
@ i would like to join your mentorship as soon as possible
In your mentorship program is it 1:1 or group?
And you only specialize in e-commerce right..?
@@Jo8787-v4z Would love to have you in there.
To answer your questions:
1. It's both 1:1 and group. You have a 1:1 channel with me where you can send me voice memos, loom videos and text me anytime + You have a 1:1 call with me.
Then, every week, there are also 2x 1 hour group calls.
2. Although my agency's specific to e-commerce, in our mentorship/consulting we cover paid ads for different "silos" of business.
Ecom, lead gen, saas, infoproduct, etc.