10 Lessons I've Learned Building a Dark Coffee Brand on Shopify

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  • Опубликовано: 24 ноя 2024

Комментарии • 125

  • @cbradwilson
    @cbradwilson 3 года назад +28

    I have a coffee business and it exploded when COVID hit. I created 'coffee tailgating' and gave away free cups of coffee. A large part of my customer base is people who came to that.

    • @seempaq
      @seempaq  3 года назад +2

      That's an amazing strategy! I started with door to door sales of a smaller version and influencers. It really is starting to pick up haha! Glad to hear you did some sort of meetup, that's amazing.

    • @gingerbaker4579
      @gingerbaker4579 2 года назад

      How did you make money giving away cups of coffee? Sounds dumber than a dumb dog.

    • @Borisfive90
      @Borisfive90 Год назад

      Hey, I’m looking to launch a coffee business. Would you be open to taking a moment to answer some of my questions?
      Thank you!

  • @Tutu-tt6np
    @Tutu-tt6np 2 года назад +3

    Just came across your channel 'cuz I've been doing some searching on selling coffee from South America, where I'm from. You have me so many more ideas thx.

  • @saleemhasan8110
    @saleemhasan8110 9 месяцев назад

    Thanks for sharing your journey. Very inspiring and lots of things to learn. Good luck on your venture.

  • @idrissmat6210
    @idrissmat6210 10 месяцев назад

    Merci Simon
    Vraiment intéressant et instructif ta présentation.

  • @nevaehruelas8912
    @nevaehruelas8912 2 года назад +3

    I’ve been wanting to start my own little coffee business, thanks for the video! I’m a stahm so I want a little side business.

    • @Juan-zr2hx
      @Juan-zr2hx Год назад

      Me too! Don't even know where to start.

  • @NVH1225
    @NVH1225 2 месяца назад +1

    i downloaded your video to review and learned again

    • @seempaq
      @seempaq  2 месяца назад

      @@NVH1225 dope

  • @jarviscook6023
    @jarviscook6023 Год назад

    Thank you, Simon, for sharing. I started my own e-commerce coffee brand as well. You helped me, realized "lesson learned." I have experienced some of the same pain points.

    • @seempaq
      @seempaq  Год назад

      my pleasure, long live your brand!

  • @MichaelRockwell-jt2dk
    @MichaelRockwell-jt2dk 10 месяцев назад

    Suuuper useful. Thanks for sharing!

  • @psalmreader909
    @psalmreader909 2 года назад +1

    this is awsome bcs im just starting out and i was thinking about getting into drop shipping coffee but i like to roast my own.

  • @fedeisaacneumo
    @fedeisaacneumo 3 года назад +3

    Really good information Mr. Paquin! im myself been this year investigating about a coffee proyect.. as a side fun bussiness. Thank you for the heads up!

    • @seempaq
      @seempaq  3 года назад

      Best of luck my friend! My next video is going to be about a little update on the coffee biz :)

  • @MrMaikeul
    @MrMaikeul 8 месяцев назад +1

    Dude. the moment you smelled your coffee.. sale moment right there ;)

    • @seempaq
      @seempaq  8 месяцев назад

      lets gooooo

  • @Inflake
    @Inflake 2 года назад +4

    Thanks for these insights! I’m researching a bunch now and your video helped a lot :)

    • @seempaq
      @seempaq  2 года назад +1

      Wow cool. Let me know if you need anymore infos ! It might inspire me to make new stuff!

  • @drdubs6762
    @drdubs6762 Год назад

    You speak very good English, thank you for a great video. You have given me a lot of inspiration to help me move forward with my business idea.

    • @seempaq
      @seempaq  Год назад

      Happy to hear that!

  • @framerwme
    @framerwme 2 года назад +1

    Nice suggestion from the algorithm. Love your video, I wish you good success with your brand. I'm also from Montreal, it's so rare to find RUclipsr from the city hahah

  • @seempaq
    @seempaq  3 года назад +2

    Did you ever think about starting a product business? If you did, what is it? :)

    • @cbradwilson
      @cbradwilson 3 года назад +2

      Mine is Island Brow Coffee. I roast my own, on demand.

  • @keziahndunda6344
    @keziahndunda6344 8 месяцев назад

    Am proud of you thank you for the inspiration

  • @Phantomconsult
    @Phantomconsult Год назад

    Great video, very clear to understand. Thank you

  • @VahdaMage
    @VahdaMage Год назад +1

    How do you get your own brand coffee?
    Like getting the product and branding it? Making it unique?
    Do you personally make all your own coffee?

    • @seempaq
      @seempaq  Год назад

      Hey! I did simply ask a local roaster to make me a blend with my taste in mind, we tried a bunch of things to end up at a product I enjoyed! as simple as that! do not complicate things! :)

  • @dk2much83
    @dk2much83 2 года назад +1

    I watched from beginning to end... your English is great 👍 👌 good content

    • @seempaq
      @seempaq  2 года назад +1

      glad you liked it!

  • @kurtthiele7048
    @kurtthiele7048 Год назад

    Hey Simon,
    Loved seeing your video on how you created your own coffee brand. Would love to connect further so I could ask you a few questions on how you got started

  • @joygoldstein
    @joygoldstein Год назад

    so helpful, thank you!

    • @seempaq
      @seempaq  Год назад

      the pleasure is mine

  • @thetaingsto
    @thetaingsto Год назад +1

    Good Video good content! I want to do something similar with olive oil and I'm looking for guidance at the beginning. I would be interested on how the start went, like the first ten sales and the initial one.

    • @seempaq
      @seempaq  Год назад +1

      sure man, could give you an hour of consulting if you want, email me when you're ready or just sign up on my website: simonpaquin.com

  • @samanthaortiz9024
    @samanthaortiz9024 3 года назад +5

    Hey! Thanks for this informative video! What are your thoughts on drop shipping coffee? Is this a good avenue to sell coffee in the long term? Thanks in advance!

    • @seempaq
      @seempaq  3 года назад +2

      Hi Samantha! I think any strategies are great as long as they are keeping you afloat and profitable. If you find a way to dropship coffee that deliver a great customer experience, why not!

    • @samanthaortiz9024
      @samanthaortiz9024 3 года назад +1

      @@seempaq Thank you so much!

  • @dq9275
    @dq9275 11 месяцев назад

    Thanks!

  • @djrealz
    @djrealz 5 месяцев назад

    Thank you for sharing your process and experience as a coffee entrepreneur. Do you offer affiliate programs? I would love to collaborate with your products and brand!

  • @wayoffitness2020
    @wayoffitness2020 2 года назад +1

    Bon video Monsieur. J'ai appris beaucoup. Ton anglais est bien.

    • @seempaq
      @seempaq  2 года назад

      haha thanks man.

  • @ethandominguez4530
    @ethandominguez4530 2 года назад +1

    Just found your channel and wow great content! I will be trying to catch up on your videos, do you have a video explaining the journey creating your coffee brand such as bag design, labels, etc.? Thanks again!

    • @seempaq
      @seempaq  2 года назад +1

      Hey Ethan! Glad you like what you found! I do not have a video on the topic but that could be interesting !! I’ll add to my video idea list!

  • @TaylorStylez
    @TaylorStylez Год назад

    Good video very interesting points.

    • @seempaq
      @seempaq  Год назад

      Thank you good sir!

  • @jonathanbass8524
    @jonathanbass8524 Год назад +1

    I'm with you on the newsletter thing, and even worse are the companies that refuse to remove you no matter how many times you request to be removed (@intuit this means you). Thanks for the tips and plugin suggestions.

    • @seempaq
      @seempaq  Год назад

      all good homie, enjoy!

  • @shynepo6
    @shynepo6 26 дней назад

    Lâche pas Simon! Showing some love with a like/subscribe, It's 3 years later so this might be a dumb question but have you put any time into an organic growth TikTok account? Lot's of free traffic. If you have already, maybe this could be a good idea for a video. Either way, keep up the hustle, it's inspiring to more people than you think!

  • @syhusada1130
    @syhusada1130 3 года назад +1

    Hi Simon, I love that you hate newsletter.

    • @seempaq
      @seempaq  3 года назад

      Fucking hate them lolll the only one I like are those you can fully consume at a glance.

  • @davidmacneill9686
    @davidmacneill9686 2 года назад

    Thanks for the content

    • @seempaq
      @seempaq  2 года назад

      My pleasure!

  • @Jessicaxspecter
    @Jessicaxspecter Год назад

    Thank u ❤

  • @joyceguo1232
    @joyceguo1232 2 года назад +2

    great video and I'm totally in the same shoes starting out!!! Would you still pay for a shopify designer if you were to do it again? if so how much would you spend?

    • @seempaq
      @seempaq  2 года назад

      I would not, I'd go on canva, make a logo, sell coffee and improve the brand as the customer base grow. I spent about 8k CAD for Brand identity + Copy + Web design

  • @Ayubinho
    @Ayubinho 3 года назад +1

    Good content!

  • @Endless810
    @Endless810 Год назад

    Really helpful

  • @fastmovinghomes3552
    @fastmovinghomes3552 3 года назад +2

    how do you source product?

    • @seempaq
      @seempaq  3 года назад +1

      I'm working with a local coffee roaster that is roasting my recipe! I initially contacted him to create the blend I wanted then he is roasting it on demand.

    • @fastmovinghomes3552
      @fastmovinghomes3552 3 года назад +1

      @@seempaq okay thank you very much I am having a hard time finding a roster at this point

    • @seempaq
      @seempaq  3 года назад

      @@fastmovinghomes3552 I would look near where you live for small coffee shops that roasts themselves, there are also usually collaborative places many roasters get together and rent it and split the costs!

  • @tomasbartolonperez7606
    @tomasbartolonperez7606 2 года назад +2

    Im from Chiapas Mexico .I'm a coffee bean producer.and looking for someone to help me to bring my beans to USA or canada

    • @seempaq
      @seempaq  2 года назад

      You should probably talk with importing companies

    • @OGdelRancho
      @OGdelRancho 2 года назад

      Tomas, escríbeme. Soy tostador y importador en California.

    • @mohammedmas127
      @mohammedmas127 Год назад

      Contact me

  • @Tutu-tt6np
    @Tutu-tt6np 2 года назад

    Do you roast the coffee yourself? Can you elaborate on a little bit. Thanks!

    • @seempaq
      @seempaq  2 года назад

      I used to work with a small local roaster.

  • @EarlWhite1
    @EarlWhite1 3 года назад

    How do you decide which FB interest to target for your coffee business.

    • @seempaq
      @seempaq  3 года назад

      Hey Earl, I'm not running ads because the Cost per acquisition doesn't make sense for me at the moment. And I do not have funding, it's bootstrapped.

  • @Johnnyrocktravels
    @Johnnyrocktravels Год назад

    Vraiment intéressant. Pour l'instant je cherche surtout à dropship vue que j'habite en Asie mais je vends au Canada. As-tu des suggestions?

    • @seempaq
      @seempaq  Год назад

      Suggestion à quoi?

    • @Johnnyrocktravels
      @Johnnyrocktravels Год назад

      @@seempaq De companies qui dropship du café au Canada.

    • @seempaq
      @seempaq  Год назад +1

      @@Johnnyrocktravels Maybe check with Canadian Roasting Society?

  • @dspinoy
    @dspinoy Год назад

    Hi Where do you wear how's your coffee and how do you fulfill it

    • @seempaq
      @seempaq  Год назад +1

      basement, at home.

    • @dspinoy
      @dspinoy Год назад

      @seempaq you fullfil it yourself from home?

    • @seempaq
      @seempaq  Год назад +1

      I was in a room at home yes when I ran it! It's sold now and I'm focused on something else I will start sharing soon ;) @@dspinoy

    • @dspinoy
      @dspinoy Год назад +1

      @seempaq that's really inspiring, thanks for taking your time to reply on my inquiries.

    • @seempaq
      @seempaq  Год назад

      @dspinoy anytime

  • @a.r.2216
    @a.r.2216 Год назад

    Cool! Where can we buy?

    • @seempaq
      @seempaq  Год назад

      not for sale anymore! sold the company

  • @kipz3044
    @kipz3044 2 года назад

    Do you have a roast supplier with a license or do you have a license yourself to mail your coffee? My wife and I are trying to start a company however we are hitting a road bump with licensing. Feel like roasting ourselves might not be the way to go with our current situation and might have to resort to a roaster. Location is Florida.

    • @seempaq
      @seempaq  2 года назад

      That’s a great question, I work with someone with a license already. Roasting yourself is a huge step to get through. I’d recommend grow the business then expand operations.

    • @markymark7397
      @markymark7397 2 года назад +2

      I started a coffee business about 2 months ago. I had the intent of roasting my own coffee, packaging, and selling it online. In California, the law sounds similar where you can't mail coffee cross state lines on what's called a Cottage Food License here in California. I ended up partnering with a coffee roaster here in SoCal. Try googling private labeling coffee roasters in your area. I think it's a good way to get started, while you scale to roasting your own coffee. Hope that helps.

    • @jimmybaldwin737
      @jimmybaldwin737 2 года назад +1

      @@markymark7397 thanks. I’m gonna look into that the private roasting

  • @embracegod16
    @embracegod16 Год назад

    If you are reading this, never pay 2000$ for a shopify Store. Anyone with basic computer knowgledge can learn this in a week or you can pay someone on fiver 200$.

    • @seempaq
      @seempaq  Год назад

      My store didn't cost 2000 dollars. I paid for the knowledge of a designer to execute something that doesn't look like someone who paid 200$ lol

  • @ots2023
    @ots2023 Год назад

    Hi
    How can I contact you for consultation?

    • @seempaq
      @seempaq  Год назад

      check my website. simonpaquin.com

  • @krishnagupta1154-w3r
    @krishnagupta1154-w3r 2 года назад

    Umm dont mind - but thing which i noticed that you paid $2000 for this website. Like trust me - in $2000 you can get much better website or even in $200. I am able to say because I personally makes brand stores.

    • @seempaq
      @seempaq  2 года назад

      Hey. At the time I paid a designer an hourly rate to work on it together. Turns out it went up to 2000$, I’m not saying I got 2000$ of value. But as an experiment we had a lot of great conversations and I learned a lot about building an ecom store!

  • @TheOne-ry6mt
    @TheOne-ry6mt 3 года назад +1

    Create gift cards and offer that in your marketing...

    • @seempaq
      @seempaq  3 года назад +1

      context please? haha

    • @TheOne-ry6mt
      @TheOne-ry6mt 3 года назад +2

      @@seempaq haha just referring to your comment about not sure what to send your customers through email. I was thinking if they're subscribed and getting your coffee sent to them every month, you could send them emails about a gift card for friends and family or discount code for a referral sign up that gives them a discount too on their next subscription payment.

    • @seempaq
      @seempaq  3 года назад +2

      @@TheOne-ry6mt Yoooo that's an amazing idea. Let me see if and how I can implement this.

    • @cbradwilson
      @cbradwilson 3 года назад +2

      Along these lines, I offer an associate program. Customers can choose between a 10% or 20% discount. I create a specific discount code for that customer. The customer gives that code to friends, family, social media, etc... Once that code is used a certain number of times, I ship a free 12oz bag of coffee (their choice) to the associate. All they have to do is tell people where they buy coffee and say, "oh btw, use this discount when you order".

    • @seempaq
      @seempaq  3 года назад +1

      @@cbradwilson damn, some next level affiliate marketing right there, I like the app: Loox, it kinda automate that whole process!

  • @cocanunez
    @cocanunez 2 года назад +1

    Malade ton video! Merci pour les tips!

  • @deepakl9265
    @deepakl9265 2 года назад

    In any ecom brand social visitors > Direct visitors but in your case it's different. Your Desktop visitors are almost high as compared to mobile visitors. Being Honest it's so easy to generate fake orders so to prove me wrong, show your ad accounts and payments dashboard coz they don't lie.

    • @seempaq
      @seempaq  2 года назад

      I don't do ads.

  • @krimke881
    @krimke881 Год назад

    Bootstrap? wtf?

  • @MD-wk3gj
    @MD-wk3gj 3 года назад +1

    7 months in business and you earned $3k in total sales and feel you have something of value to share on 10 things you learned?
    Lesson #1 I follow is do what successful people do not don’t take advice from somebody who acts like they are successful.
    This isn’t to say you don’t have something to share but come on.

    • @seempaq
      @seempaq  3 года назад +6

      That’s a very unsolicited comment tbh. I never claimed that it was my first business nor that I was successful but I’m simply sharing what I’ve learned just bout starting a coffee dtc brand.
      I’m sorry if I made you waste your time and you got absolutely no value from this.

    • @zacharylosey196
      @zacharylosey196 3 года назад +8

      I found this video very valuable and helpful

    • @seempaq
      @seempaq  3 года назад

      @@zacharylosey196 Thank you! That was the purpose lol.

  • @brussjhon645
    @brussjhon645 6 месяцев назад

    Hey Simony thanks for your video do you have contact info. About the business

  • @jayjay-rf2oz
    @jayjay-rf2oz 2 года назад

    hello if you speak french, where can i chat with you ,?

    • @seempaq
      @seempaq  2 года назад

      here, what do you need to know

    • @jayjay-rf2oz
      @jayjay-rf2oz 2 года назад

      @@seempaq je souhaite savoir comment se lancer depuis la France ? Les délais ? Avoir des échantillons pour tester les cafés

    • @seempaq
      @seempaq  2 года назад

      @@jayjay-rf2oz Depuis la france je ne saurais pas, tu peux aller voir un torréfacteur local et demander de te faire une recette pour commencer peut-etre? :)

    • @jayjay-rf2oz
      @jayjay-rf2oz Год назад

      @@seempaq mais il devrait se faire référencer sur shopify ?

    • @seempaq
      @seempaq  Год назад

      @@jayjay-rf2oz haha.

  • @ikhtiarhussainkhattak
    @ikhtiarhussainkhattak Год назад

    thanks sir

  • @ikhtiarhussain2.0
    @ikhtiarhussain2.0 Год назад +1

    thanks sir