Why do accountants charge more than BOOKKEEPERS? And how to charge more (Recording from Accountex)

Bookkeepers and accountants are typically two distinct roles, yet they can often appear interchangeably in the same conversation due to their related functions.
So why is it that Bookkeepers typically charge less than Accountants? During the Accountex Manchester, we took center stage to discuss this hot topic which set our Facebook Community, 6 Figure Bookkeepers' Club, abuzz.
During our talk, we discussed the results of a survey we ran to determine average hourly rates and compare the differences between bookkeepers and accountants. We found that bookkeepers charge £20-£35 per hour on average. According to our survey of members within the 6 Figure Bookkeepers’ Club, bookkeepers charge on average £20 per hour, and accountants charge on average £60 per hour.
Our goal with this discussion is to help:
Bookkeepers understand their value
Strengthen the relationship between bookkeeping and accounting
Emphasize the importance of community and relationship building
Episode Highlights:
0:00 Introduction
1:00 Our story of becoming Bookkeeping professionals brought us together to create the 6-Figure Bookkeepers Club. Here we share what inspired us to start a conversation with bookkeepers and accounting professionals.
3:45 Conversations about pricing can be tough for a variety of reasons. We explored some of the reasons why this might be and delved into the post that divided our community and led to a deeper conversation around pricing.
7:12 What's the difference between Bookkeepers that charged premium prices vs. those that undercharged? Here we discuss the many benefits of being a part of a community.
10:19 We can make many assumptions about why accountants' and bookkeepers' fees vary, but what do the facts tell us? Tune in to hear how surveying our group led to some exciting results.
13:21 Should bookkeepers charge hourly feed or a fixed fee? We discuss our experiences and why we aren't fans of hourly billing.
18:21 Our goal with our community is to get Bookkeepers to see themselves as business owners. Here we explain why this shift is imperative to the growth and success of their businesses.
23:14 If you show clients how valuable your uniqueness is, you can charge more. Sounds simple, right? Learn how to show clients the value of your service and how it can help their business.
Resources:
Find out more about Jo and Zoe by following us on RUclips.
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Community: The 6 Figure Bookkeepers' Club on Facebook
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Book
Order your copy of our bestselling book, The Bookkeeper Rises
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Courses
Find out more about The Bookkeepers' 6-Month Success Programme
Join our Bookkeepers' Startup programme
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About our sponsor
Get a 30-day free trial and two months' half price of Go Proposal by going to bit.ly/6FBGP
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About us
We help bookkeepers find clients, make more money and build businesses they love that work for them. We're raising the profile of the bookkeeping profession and bookkeepers worldwide.
Whether you're a bookkeeper or accountant wanting to grow your own business to have the flexibility for your life, and your family, come and join us.
Join our FREE Facebook community, The 6 Figure Bookkeepers' Club, to experience this revolution for yourself.
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Connect
Connect with Jo Wood and Zoe Whitman in The 6 Figure Bookkeepers' Club on Facebook at 6figurebookkeeper.club
This video is a recording of a talk Jo Wood and Zoe Whitman gave at Accountex Manchester in November 2022.
They discussed the hourly rate for bookkeeping and the differences between what is charged by bookkeepers and accountants in the UK, why those differences might exist, and how to charge more for the bookkeeping service you provide.
In the talk they discussed the results of a pricing survey they ran for bookkeepers and accountants in the 6 Figure Bookkeepers' Club their free Facebook Community.
Find out more about Jo and Zoe by following us on RUclips.
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About our sponsor
Get a 30 day free trial and two months' half price of Go Proposal by going to bit.ly/6FBGP
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The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.

[@rayvenzwolvz]

Loved that you shared the survey responses ⭐️ the whole talk was so helpful for getting a proper handle on how to tackle my pricing mindset. Thanks very much 🌷