This was a great tutorial! My biggest takeaway is to always test! Different creatives, ad copy, audiences, campaign structures, etc. Dynamic creative has been a very nice and useful addition that Facebook has added, and I'm pretty impressed with not only how easy it is to use, but how effective it has been! I literally set up all my campaigns to have one ad set with DCO enabled 😊
This only has 33,268. I watch 2-3 videos a day on Facebook Ads to sharpen the saw and this is one of the best channels on RUclips honestly. Bravo offer mentorships people would hop all over it.
Thank you for this. I have been struggling. Very clear and concise and examples instead of just showing the cursor moving from spot to spot with a voice over. Thank you!!
You are not the only one struggling, Siouxzen! Ads Manager can be extremely complex and confusing... We hope this video (and more we have coming) continue to help out. Stay tuned. -Mitch
@@SocialMediaExaminer I shared in my group. I kept thinking I wasn't the only one not understanding. I was just screaming at my computer the other night when I kept getting the error msg.
Thank You! You are awesome and very informative! You explained it very well! I will always watch this video until I mastered it myself. I'm a subscriber.
Thank you very much, you can't believe how much I searched for this specific comparison: I want to build email list, which one do I go with? Lead generation or conversions ? Becasue most people opted for lead generation but I had a landing page which I wanted to drive people to. Thanks again
Wow! Glad we were able to help! We have a lot more Facebook Ads videos if you are ever looking for an answer: ruclips.net/p/PLyqdnWmgSb_YuvXz1Ofzxe9los0Q_vPt2 OR ruclips.net/p/PLyqdnWmgSb_bIWkGuo1T9JmxPvs7g2meC
Our pleasure, Christina! We have a ton of great FB Ad videos in the works. We are excited to share them. What would you like to learn more about in regards to Facebook Ads? -Mitch
Hi Jeff and Nikki! Thanks for watching. You can test your ads to make sure they meet FB's guidelines here: facebook.com/ads/tools/text_overlay. We have some videos in the works that will go into more depth about the ad creation process, so be sure to subscribe to be notified! -Mitch
hi, amazing vid, something i wanted to ask is, i have been running ads since 2016 and i concluded back then that only use facebook news feed ( and now we can use instagram feed too) because that's what brings the best results. Are there improvements in the other placements, do you recommend me to try the other ones out ?
Here's an article on ad placements from Social Media Examiner- www.socialmediaexaminer.com/facebook-ad-placements-for-marketers-how-to-make-right-choices/ Our search engine is pretty robust, so I always look by doing a search from the top of our Website. I hope that helps! -Megan🤓
Thanks, Chris! Was there anything that Rick talked about that we should elaborate on? We are planning our new videos right now, and I'd love your input. Thanks -Mitch
@@SocialMediaExaminer If I were not targeting a company or person but say network marketers/ affiliate marketers what does the drop-down offer? How niche can you go?
@@ChrisShouse01 Are the network marketers / affiliate marketers the people you are trying to reach (your customers) or are "network marketing" / "affiliate marketing" interests you are trying to use in your targeting?
@@SocialMediaExaminer I am part of an incredible Network Marketing Company. So I am looking for customers, not necessarily distributors but real customers. Then I also have some good affiliate products. Did I answer what you wanted? LOL
@@ChrisShouse01 I think so... We actually have a video all about targeting releasing in a couple of weeks 🤫. I think it will address some of your questions. Stay tuned. -Mitch
Can you elaborate? I am not sure I understand the question. If you are asking about building video engagement audiences, you can watch this video for some similar audience building tips ruclips.net/video/kxVLW-vRWzg/видео.html Thanks -Mitch
Thank you so much for your tutorial. I'm currently running my own Real Estate services Business past 2 years and I have just started to advertise in Facebook ads for my business and this tutorial is very helpful. I would like to know If I can seek your help for my Facebook advertisement through your mail ?
Thank you for watching, Balaji! For more information about Facebook Ads, you can checkout our full library of written content and podcast episodes on our website: www.socialmediaexaminer.com/facebook-ads-ultimate-guide-businesses/ , or to hire Rick or someone from his team, you can submit a request at his website: rickmulready.com/ Happy New Year! -Mitch
Hi sir, I am running a small business, a perfume business (reselling). In running FB Ads, does it really need to have a website? Since I am starting, it is difficult for me to make or even buy a website. I am just using Facebook Page as my landing page. With that issue, which campaign objective is the best one to use? Hope you recognize this message. Thank you!
Jermie, I can't speak to which campaign objective you should use, but since you don't have a website at the moment, you should explore Lead Ads. It could be a good option for you. ruclips.net/video/zoBNPqTd900/видео.html -Mitch
Hi, Sara. Thanks for watching! 🔗 To find the article Rick mentioned in this episode; scroll to the End of Section #1 to Set Up Your Own Custom Conversions: www.socialmediaexaminer.com/how-to-use-facebook-event-setup-tool/
Thank you for this. Quick question please. Say I'm targeting just Canada as a country. If I go into audience insight to look for suggestions, is it not possible that facebook suggests maybe a magazine that is based in the USA and has most of its followers there? If that happens, how do I even know and how can I make the most of this I hope I get a response. Thanks
Thanks for watching, Dion! I will let others chime in here, but It is my understanding that If you have opted to just target CA as your location when researching in audience insights (ruclips.net/video/RXDcDVsUV4A/видео.html), then the data you gather should already be curated with that filter in mind. -Mitch
Hello, Shafiur. It is free to setup an Ads Manager and Business Manager Account, but in order to run your first ad, you will need to put some money behind it. The budget can be very minimal, but you still need to pay for the ads 😉 -Mitch
Hello, Ankit! We aren't exactly sure what qualifies a page for interest targetting, but generally speaking, popular pages tend to be available, while pages with smaller follower counts are not. Hope that is helpful. -Mitch
I was told to at least have 200,000 people to target🤦🏾♂️ so you mean I been told the wrong thing? And I been told to target states not the whole country
Basic... sure. Fundamental... absolutely. You have to start somewhere. If you are more advanced, then you'll like the videos we are working on right now. We just shot a bunch of in-depth optimization videos with our friend, Dennis Yu. Stay tuned! -Mitch
Tired of wasting time and money on Facebook Ads? To create and optimize converting ads, start here: ruclips.net/video/RXDcDVsUV4A/видео.html
This was a great tutorial! My biggest takeaway is to always test! Different creatives, ad copy, audiences, campaign structures, etc. Dynamic creative has been a very nice and useful addition that Facebook has added, and I'm pretty impressed with not only how easy it is to use, but how effective it has been! I literally set up all my campaigns to have one ad set with DCO enabled 😊
One of the best ad I watched on how to build your ad. My take away need at least 1mn potential customers
This only has 33,268. I watch 2-3 videos a day on Facebook Ads to sharpen the saw and this is one of the best channels on RUclips honestly. Bravo offer mentorships people would hop all over it.
Wow, thank you, Angelo! We really appreciate it - Rick is one of many contributors we value SO much.
-Megan🤓
Amazing explanation!
Newbies here.. I like how clear you are explaining..
Ads are complicated, so it's always helpful to have a clear explanation of the different elements. Thanks! -Megan🤓
Fast informative and to the point
So glad you found it to be helpful! -Jen
This video explained me everything I was stuck on. You can't believe how happy u made me. After 4 days of intense searching everywhere. Thank you!
Thank you for this. I have been struggling. Very clear and concise and examples instead of just showing the cursor moving from spot to spot with a voice over. Thank you!!
You are not the only one struggling, Siouxzen! Ads Manager can be extremely complex and confusing... We hope this video (and more we have coming) continue to help out. Stay tuned. -Mitch
@@SocialMediaExaminer I shared in my group. I kept thinking I wasn't the only one not understanding.
I was just screaming at my computer the other night when I kept getting the error msg.
I like your way you teaching
So glad! Thanks for watching! 😄-Jen
thankful really appreciated sir 👍👍👍
Thank You! You are awesome and very informative! You explained it very well! I will always watch this video until I mastered it myself. I'm a subscriber.
Great video, as always. Rick is the man when it comes to paid traffic.
Thanks, Christian & Aaron! We agree... Rick is the man. We have more videos coming from Rick; so, stay tuned! -Mitch
I am in shock! This is a great tutorial. You didn't crap on with blah blah.. Just straight to the point with good information. Thank you Rick.
Thank you so much for the great feedback! We appreciate you.
-Megan🤓
Great video!!!
Thank you very much, you can't believe how much I searched for this specific comparison: I want to build email list, which one do I go with? Lead generation or conversions ? Becasue most people opted for lead generation but I had a landing page which I wanted to drive people to. Thanks again
Wow! Glad we were able to help! We have a lot more Facebook Ads videos if you are ever looking for an answer: ruclips.net/p/PLyqdnWmgSb_YuvXz1Ofzxe9los0Q_vPt2 OR ruclips.net/p/PLyqdnWmgSb_bIWkGuo1T9JmxPvs7g2meC
thank you so much
Such a great help. All other videos I watched go way too fast. Thank you for this! xo
Thank you so much for the feedback!! Rick is such an incredible resource for our community, no question. -Megan🤓
@@SocialMediaExaminer Indeed!! :) Merry Christmas!
Merry Christmas to you!! 🎄-Megan🤓
love your videos! Especially, how engaging they are. I don't know who edits your videos, but they are doing a great job!
Thanks, Vladimir - we have a great team behind the scenes producing all the vids!!
-Megan🤓
Nice tutorial!
Thanks, Kay!! Rick is the best. -Megan🤓
Thank you so much for the great tips! I'm currently getting more into FB ads - really curious to see what it'll do for me and my business!
Our pleasure, Christina! We have a ton of great FB Ad videos in the works. We are excited to share them. What would you like to learn more about in regards to Facebook Ads? -Mitch
Thank you!! Truly amazing ❤️
Great information! Thanks so much! Love the T-shirt! ;)
Thanks, Julie! Generosity wins! -Mitch
Thank you
Yeah I did a few bad ads I think, thanks for your advice? Any advice for someone starting out?
Amazing video and tips thanks!
We're so glad you enjoyed it! Let us know how the tips work for you.
-Megan🤓
Such a helpful video.
Glad it was helpful! -Jen
Thank you.
These are helpful videos but I am new to this and the ad manager doesn't look like this anymore. Will you be updating this?
Informative
Mahalo for your kokua!
I have run a call now button ad. It says i have got LINK CLICKS. but i got no calls at all. But contact number is correct too. What should i do sir
You make it easy to run ad
So glad you think so! -Jen
would you recommend creating a ad account on your personal page or business page?
great info thanks its hard to get big audiences in smaller countries or states!
It's all a challenge to figure out what works for each of us, for sure. Thanks for checking it out!
-Megan🤓
Curious about all the script in the image for ad. I know in the past, they don't allow much font....have they changed this "rule"?
Hi Jeff and Nikki! Thanks for watching. You can test your ads to make sure they meet FB's guidelines here: facebook.com/ads/tools/text_overlay. We have some videos in the works that will go into more depth about the ad creation process, so be sure to subscribe to be notified! -Mitch
@@SocialMediaExaminer Thanks!
can we sell digital products on facebook shop and facebook ads? thank you
Really good, thanks!👍🏽
Our pleasure, Alex! Thanks for watching. -Mitch
hi, amazing vid, something i wanted to ask is, i have been running ads since 2016 and i concluded back then that only use facebook news feed ( and now we can use instagram feed too) because that's what brings the best results. Are there improvements in the other placements, do you recommend me to try the other ones out ?
Here's an article on ad placements from Social Media Examiner-
www.socialmediaexaminer.com/facebook-ad-placements-for-marketers-how-to-make-right-choices/
Our search engine is pretty robust, so I always look by doing a search from the top of our Website. I hope that helps!
-Megan🤓
I learned a lot. Thank you
Thanks, Chris! Was there anything that Rick talked about that we should elaborate on? We are planning our new videos right now, and I'd love your input. Thanks -Mitch
@@SocialMediaExaminer If I were not targeting a company or person but say network marketers/ affiliate marketers what does the drop-down offer? How niche can you go?
@@ChrisShouse01 Are the network marketers / affiliate marketers the people you are trying to reach (your customers) or are "network marketing" / "affiliate marketing" interests you are trying to use in your targeting?
@@SocialMediaExaminer I am part of an incredible Network Marketing Company. So I am looking for customers, not necessarily distributors but real customers. Then I also have some good affiliate products. Did I answer what you wanted? LOL
@@ChrisShouse01 I think so... We actually have a video all about targeting releasing in a couple of weeks 🤫. I think it will address some of your questions. Stay tuned. -Mitch
Great video! Any tips on how to include video for FB. I've heard there are certain restrictions with it.
Can you elaborate? I am not sure I understand the question. If you are asking about building video engagement audiences, you can watch this video for some similar audience building tips ruclips.net/video/kxVLW-vRWzg/видео.html Thanks -Mitch
@@SocialMediaExaminer sorry, I meant do you have a video showing how to incorporate good videos in ads?
what is the best objective of facebook ads for generating e-commerce sales
Thank you so much for your tutorial. I'm currently running my own Real Estate services Business past 2 years and I have just started to advertise in Facebook ads for my business and this tutorial is very helpful. I would like to know If I can seek your help for my Facebook advertisement through your mail ?
Thank you for watching, Balaji! For more information about Facebook Ads, you can checkout our full library of written content and podcast episodes on our website: www.socialmediaexaminer.com/facebook-ads-ultimate-guide-businesses/ , or to hire Rick or someone from his team, you can submit a request at his website: rickmulready.com/ Happy New Year! -Mitch
Why are my Ads showing an account error after I have published my ads?
Hi thanks for video. I have a question. I am in Australia and want to target vietnamese peoples. Can you suggest the audience ad set please.
Hello, is this video part of a series? A playlist? If so could you please share it? Thank you!
Sure thing! See ruclips.net/video/N8M5-FqJw-o/видео.html - Mike
Hi sir, I am running a small business, a perfume business (reselling). In running FB Ads, does it really need to have a website? Since I am starting, it is difficult for me to make or even buy a website. I am just using Facebook Page as my landing page. With that issue, which campaign objective is the best one to use? Hope you recognize this message. Thank you!
Jermie, I can't speak to which campaign objective you should use, but since you don't have a website at the moment, you should explore Lead Ads. It could be a good option for you. ruclips.net/video/zoBNPqTd900/видео.html -Mitch
Thank you!
can't find link to "custom conversion" video as mentioned.
Hi, Sara. Thanks for watching! 🔗 To find the article Rick mentioned in this episode; scroll to the End of Section #1 to Set Up Your Own Custom Conversions: www.socialmediaexaminer.com/how-to-use-facebook-event-setup-tool/
Thank you for this. Quick question please. Say I'm targeting just Canada as a country. If I go into audience insight to look for suggestions, is it not possible that facebook suggests maybe a magazine that is based in the USA and has most of its followers there? If that happens, how do I even know and how can I make the most of this
I hope I get a response. Thanks
Thanks for watching, Dion! I will let others chime in here, but It is my understanding that If you have opted to just target CA as your location when researching in audience insights (ruclips.net/video/RXDcDVsUV4A/видео.html), then the data you gather should already be curated with that filter in mind. -Mitch
To my ads i recomment you advertise only on FB news feed and mobile platform
Can i set up an ad to a specific group?
You cannot. But this is something you may want to explore: jenniferspivak.com/target-groups-with-facebook-ads/ - Mike
Can I free create a FB add campaign ?
Hello, Shafiur. It is free to setup an Ads Manager and Business Manager Account, but in order to run your first ad, you will need to put some money behind it. The budget can be very minimal, but you still need to pay for the ads 😉 -Mitch
How much you should spend for an audience like that?
I am looking to become an expert with Facebook Ad, for an additional stream of income. Would love your help.
Thanks for watching, JOA. We'd love to help. Watch our Master Facebook Playlist to get started: ruclips.net/video/RXDcDVsUV4A/видео.html -Mitch
@@SocialMediaExaminer thank you. Will watch more.
Thank you. I am surprised that the so called gurus have not taught us that budget hack you just dropped. Thanks again.
We are all learning and adapting as Facebook constantly changes the rules :) -Mitch
Why facebook does not show many facebook page in detail targeting?
Hello, Ankit! We aren't exactly sure what qualifies a page for interest targetting, but generally speaking, popular pages tend to be available, while pages with smaller follower counts are not. Hope that is helpful. -Mitch
I was told to at least have 200,000 people to target🤦🏾♂️ so you mean I been told the wrong thing? And I been told to target states not the whole country
Way too fast.!!!!!!! 😳 Whoa horsey. Good video but the screens move at lightening speed 🚄. !!!I had to slow the video down 👇.
This is basic, nothing profitable about it ! Good for newbies.
Basic... sure. Fundamental... absolutely. You have to start somewhere. If you are more advanced, then you'll like the videos we are working on right now. We just shot a bunch of in-depth optimization videos with our friend, Dennis Yu. Stay tuned! -Mitch
This helped a lot. Thank you