⚠️ UPDATE: Audience Insights has been removed by Facebook... ✅ Watch this video to discover our new targeting method: ruclips.net/video/S4iC0OabUkI/видео.html
I've been binge watching your videos and still am overwhelmed. It's not a skill set I guess. I would love to hire someone but am afraid my inexperience will cause me to waste time and money. I wish you were for hire. :(
I got my first sale from FB ads from using this method! I used an A+B test to test different interest sets, now I'm going to keep doing my research. Thank you!
I’ve paid thousands for courses and didn’t learn what I just learned here in 8 mins !!! And you didn’t use a ton of Big words and Acronyms and think that we just automatically would know what that means lol. You were extremely practical. Thanks so much !
I want to start advertising my services on FB and didn't know where to begin. I stumbled upon this video and I'm so glad I did. You really helped to explain what I've been looking to do. I hope I can find who to target for my niche service. I feel a little more empowered now. Thanks for this video.
Wow!!! I’ve paid for ads programs and literally none of them show me this and I get it for free!! 🤦♀️🤦♀️🤦♀️. But also, thank you so much for keeping this 🙏
You have to search for Facebook audience insights! Then when you are in the tool you will be seeing the audience insight of people who liked your page. Click on the filter option on the top right of the screen! After that you can see insights of any audience by adding a country, interest and age groups! I Hope this helps you!
@@zahraali1848 You have to search for Facebook audience insights! Then when you are in the tool you will be seeing the audience insight of people who liked your page. Click on the filter option on the top right of the screen! After that you can see insights of any audience by adding a country, interest and age groups! I Hope this helps you!
@@fairweatherfriends. Nah mate! You have to search for Facebook audience insights! Then when you are in the tool you will be seeing the audience insight of people who liked your page. Click on the filter option on the top right of the screen! After that you can see insights of any audience by adding a country, interest and age groups! I Hope this helps you!
My targeting was nonexistent and i still got about half play thrus but very low engagement, so after seeing this video i cud reach up to 1mil ppl with targeting! I cant wait to see the results and let you know! Targeting is tough for me since its a kids show but im learning
Wow! This video is so well done. I can only imagine how much time and effort went into making this video. You made it looks so simply, easy and most importantly entertaining. So flawless! Definitely subscribed!
thank you. what would you recommend for items that you will buy as a gift for other (e.g. you buy a gift for new parents) how would you target this because everybody could be the person who buy that gift for the parents.
OMG! Thank you so much for this. I learned so much....i knew not of these fundamental things. I really do appreciate. We definitely must start from the beginning.
Brilliant. Thanks. Great video. Is ones potential reach very dependent upon ones budget? For instance, if ones budget is only $5/day per ad set, then the potential reach should be 1-5 million for instance?
I love this!!! What a fantastic video and I can really use these insights. One thing I might add in your titles is the year. Facebook just like You-Tube is always changing things up. Have you ever gone and search for a topic and what comes up is a video so old it is no longer viable to what you want to do? Just a thought.
Thanks for the tip, Chris! We will see if this makes sense for us moving forward. If anything, we could add the year to the thumbnail. Thanks again for the feedback, keep it coming! 😊 -Mitch
Great insight by Rick. Can you just put an explanatory video on the modest budget to start with your ads for cold and warm audiences. Also, please mention what is the right time you should wait for a pixel to populate before deciding whether the ad is working or not. Would like to hear the views of SME FB Ads experts on this. Once again thank you for the video and keep producing valuable content. Cheers.
Thanks for the suggestions, Bhushan. We have more Facebook Ads videos in the works, so stay tuned! Maybe someone from our awesome tribe can answer these questions in the meantime 😊. Thanks again for watching! -Mitch
Hey! Great video! Quick question. When I try to enter some of the pages that it shows in Audience Insights on the ad segmentation when creating an Ad, it doesn´t let me enter it, like it's not available. How can I use the interests that appear in Audience Insights?
Thank you very much for the video, I have a question... It is not usually not recommended to place several interests together because this way we could not identify which of them makes us sales?
Say you are targeting specific towns in an area, does it charge you more if you add like 20 individual towns? Would it be cheaper to just target the town in the center and then create a radius?
Thank you for the video. Question, are you saying target audience should be 1-4 million people for A local event? Isn't that A bit high if I'm looking to have around 800 people attend in A highly populated area?
Hi. New subscriber here. Great video. Thank you. But is it better to use the Detailed Targeting OR than the AND (Narrow Audience)? Have you tried using both?If you did, which one worked better? Thanks in advance.
Hi.. Nice. Short and sharp. I.live in Singapore. Total population is 5.5m Is the typical convention out there to target 1 to 3% of the total population?
Hi, on 6:41 you mentioned the best size of audience. I assume it’s about USA. But what about Israel for example which has 8 million people in the country. What is the ideal size?
I'm curious. I've seen many videos on this topic and one thing that differs between them all is the audience size you should be aiming for. Yours that you recommend in your video is very high in comparison to the average I've seen (which normally sits between 300,000 and 500,000), I was wondering if you could comment on this
Great video. What if I have 5 stores in one (large) city, would you add all of those locations in the same ad? Or, would you run separate ads for each location? Love your opinion on best structure for multi location biz
That is a great content. Rick, do you suggest 1 interest per Ad-set or grouping similar interests per Ad-set? Or should I only group similar interests only when I see my pool of audiences are less or close to 1 mil ?
hello good vedio but i have gotta question, lets suppose there are 3 coffee shops in an area and i come up with new coffee shop and looking for target audience thing on f.b, is there any such option to recommend or select similar audiences that other 3 coffee shops have? like can i paste link of their pages somewhere and f.b can target those audiences ? plz do reply
If we put 2 or 3 similar interests within the same adset and we have a sale, how do we know from what interest came from? Is better a single interest in a adset or not?
Really stupid question here...I get the targeted aspect, but isn't that actually "limiting" the amount of people that could see the post/ad? Or does the targeting actually affect the algorithm where it somehow reaches more people? Obviously, the latter but just not sure how. Thanks for this!
Can you please make a video on how to convince the client to give us social media marketing services to them as I want to start a social media marketing agency but lack in confidence.
Thanks for sharing the knowledge. Can you please create a tutorial for Audience targeting practices after the IOS 14.5 update. I think most of these in-depth interests are not possible to target for IOS users. I learnt that from your podcasts :)
We've been creating content long enough to know there will always be a mix of trolls, people who are having a bad day, and folks who genuinely dislike the content.... but we just want to provide value to the majority of people who want and need the information. Thank you so much 😀 -Mitch
If you use multiple interests, you won’t know which individual interest is driving results, isn’t it better to put one interest in each adset separately?
bro you are a legend. thank you for actually making a good well thought out video explaining this shit, facebook is absolutely retarded at organizing and making their business manager and ad manager easy to understand and navigate
⚠️ UPDATE: Audience Insights has been removed by Facebook... ✅ Watch this video to discover our new targeting method: ruclips.net/video/S4iC0OabUkI/видео.html
I've been binge watching your videos and still am overwhelmed. It's not a skill set I guess. I would love to hire someone but am afraid my inexperience will cause me to waste time and money. I wish you were for hire. :(
@@wheelie642 what do you need help with?
I got my first sale from FB ads from using this method! I used an A+B test to test different interest sets, now I'm going to keep doing my research. Thank you!
That's awesome, Audry! Congrats.
-Megan🤓
use campaign budget optimization. its much better.
pls how many interests do you use per adset
@@seyilivings9509 I personally recommend doing one unless you're looking for a specific audience
What is A+B test???
please make an updated version! the ad manager is so different now and this video was so helpful
If you haven't seen it yet, he's one a comment at the top with the updated method :)
Inbox me
I’ve paid thousands for courses and didn’t learn what I just learned here in 8 mins !!! And you didn’t use a ton of Big words and Acronyms and think that we just automatically would know what that means lol. You were extremely practical. Thanks so much !
I have seen hundreds of videos on facebook ads but this video comes top of all.....
Best targeting Audience Video I have ever seen.... 👍👍
I want to start advertising my services on FB and didn't know where to begin. I stumbled upon this video and I'm so glad I did. You really helped to explain what I've been looking to do. I hope I can find who to target for my niche service. I feel a little more empowered now. Thanks for this video.
Wow!!! I’ve paid for ads programs and literally none of them show me this and I get it for free!! 🤦♀️🤦♀️🤦♀️. But also, thank you so much for keeping this 🙏
Recently I researching how to find right target audience, believe me this video helps me a lot, Thanks for sharing this:)
This is our future. We need to know and learn more about this. Thank you for making this so useful!
Any way to get an updated version of this as FB has changed its layout and settings? Txs
Searching same
Did they take away all the options or what?
You have to search for Facebook audience insights! Then when you are in the tool you will be seeing the audience insight of people who liked your page. Click on the filter option on the top right of the screen! After that you can see insights of any audience by adding a country, interest and age groups! I Hope this helps you!
@@zahraali1848 You have to search for Facebook audience insights! Then when you are in the tool you will be seeing the audience insight of people who liked your page. Click on the filter option on the top right of the screen! After that you can see insights of any audience by adding a country, interest and age groups! I Hope this helps you!
@@fairweatherfriends. Nah mate! You have to search for Facebook audience insights! Then when you are in the tool you will be seeing the audience insight of people who liked your page. Click on the filter option on the top right of the screen! After that you can see insights of any audience by adding a country, interest and age groups! I Hope this helps you!
My targeting was nonexistent and i still got about half play thrus but very low engagement, so after seeing this video i cud reach up to 1mil ppl with targeting! I cant wait to see the results and let you know! Targeting is tough for me since its a kids show but im learning
Nice! Yes, let us know how you do.
-Megan🤓
Dude I love you. thank you for making an actual clear instructional video with actual practical information.
Glad it was so helpful for you! -Jen
Wow! This video is so well done. I can only imagine how much time and effort went into making this video. You made it looks so simply, easy and most importantly entertaining. So flawless! Definitely subscribed!
Many thanks, Vladimir!
-Megan🤓
Awesome Rick! Thanks for being amazing and making this so simple for us!
Really good distinction you made between warm audiences, colder and cold audiences. This is a powerful video!
THIS IS A GREAT VIDEO! Thank you for the suggestions on how to target.
So glad you enjoyed it, Codi! Thanks for watching! -Jen
thank you. what would you recommend for items that you will buy as a gift for other (e.g. you buy a gift for new parents) how would you target this because everybody could be the person who buy that gift for the parents.
I would love to hear more too! Have you got your answer?
Great Video! Clear. Concise. Super informative. And the editing is on point. Thank you!
That was very helpful. Thank you!
Thank you for such a detailed yet easy to understand intro to FB ads!
You're so welcome, Winnie!!
-Megan🤓
Hi.....great info but i can't find the audience insight link ? My Adsmanager dashboard looks very different. Can you plz help. Thanks in advance
OMG! Thank you so much for this. I learned so much....i knew not of these fundamental things. I really do appreciate. We definitely must start from the beginning.
That's excellent! Thanks for watching! -Jen
Great tutorial and tips! Thank you so much. How I wish I could see your video before I spent money on ads previously. :(
Very informative, love your simplicity in how to step deeper in targeting audiences. Thank you
Brilliant. Thanks. Great video. Is ones potential reach very dependent upon ones budget? For instance, if ones budget is only $5/day per ad set, then the potential reach should be 1-5 million for instance?
Hey, hope you are doing great. Thank you so much for this, it was really helpful!
Wish I could like this more than once. Great video. Best I've seen
Could you please do another video incorporating the new changes that we see when creating audiences? Things keep changing!
This is AMAMZING, exactly what I was missing. Thanks
Thanks so much for the feedback!
-Megan🤓
Thanks so much for the feedback!
-Megan🤓
Great information and clear explanation, thank you.
Thank you so much for imparting valuable knowledge to the general benefit.
Thank you so much for taking your time educating 😎🥳
Awesome video. Targeting has def been my weak point. Thanks a lot
I love this!!! What a fantastic video and I can really use these insights. One thing I might add in your titles is the year. Facebook just like You-Tube is always changing things up. Have you ever gone and search for a topic and what comes up is a video so old it is no longer viable to what you want to do? Just a thought.
Thanks for the tip, Chris! We will see if this makes sense for us moving forward. If anything, we could add the year to the thumbnail. Thanks again for the feedback, keep it coming! 😊 -Mitch
Great video thank you. How many interest do you suggest using when you’re first running campaigns?
Is an audience over 4 million too competitive? Is that why you suggested between 1and 4 million? Thanks for info!
This is good, thank you for this.
Great insight by Rick. Can you just put an explanatory video on the modest budget to start with your ads for cold and warm audiences. Also, please mention what is the right time you should wait for a pixel to populate before deciding whether the ad is working or not.
Would like to hear the views of SME FB Ads experts on this.
Once again thank you for the video and keep producing valuable content.
Cheers.
Thanks for the suggestions, Bhushan. We have more Facebook Ads videos in the works, so stay tuned! Maybe someone from our awesome tribe can answer these questions in the meantime 😊. Thanks again for watching! -Mitch
once again thanks a lot
Always welcome. Thanks for watching! -Mitch
Hey! Great video! Quick question. When I try to enter some of the pages that it shows in Audience Insights on the ad segmentation when creating an Ad, it doesn´t let me enter it, like it's not available. How can I use the interests that appear in Audience Insights?
Hi Diego were you able to figure out as I have the same question.
Thank you very much for the video, I have a question... It is not usually not recommended to place several interests together because this way we could not identify which of them makes us sales?
It's always a good idea to test to see what's giving you the best info. -Jen
Very useful. Thanks for the author. A bigger Love from India (chennai)💯❤️❤️❤️
Thank so much! Great video! 👍👍
Say you are targeting specific towns in an area, does it charge you more if you add like 20 individual towns? Would it be cheaper to just target the town in the center and then create a radius?
great video, do I have to create a business account before getting to use this because i cannot locate Create Audience? thanks you
is it better to have just a few interests per ad set, or like 50 per ad set dedicated to that 1 interest in the ad set
Superb video-----Mr.Rao, India.
Thank you for the video. Question, are you saying target audience should be 1-4 million people for A local event? Isn't that A bit high if I'm looking to have around 800 people attend in A highly populated area?
Very helpful video! Thank you!
Hi. New subscriber here. Great video. Thank you. But is it better to use the Detailed Targeting OR than the AND (Narrow Audience)? Have you tried using both?If you did, which one worked better? Thanks in advance.
TY for this video. Since they are taking away the audience insight july 1, 2021 is there another tool that works the same that you know about?
So useful to targeting the auidence
Hi.. Nice. Short and sharp. I.live in Singapore. Total population is 5.5m
Is the typical convention out there to target 1 to 3% of the total population?
Really specific and useful content. Thank you
another awesome video, need to keep drilling down to find similar targets! keep em coming!
Thanks, Timothy! We'll keep em coming if you keep watching and gaining value from them! 😀 What kinds of videos would be most helpful for you? -Mitch
Hi, on 6:41 you mentioned the best size of audience. I assume it’s about USA.
But what about Israel for example which has 8 million people in the country.
What is the ideal size?
This info helped us so much, thank you so so much😇😇
So glad you found so much value here! -Jen
Awesome vid 👍
Awesome information 👍
So glad you found so much value in the video! -Jen
I'm curious. I've seen many videos on this topic and one thing that differs between them all is the audience size you should be aiming for. Yours that you recommend in your video is very high in comparison to the average I've seen (which normally sits between 300,000 and 500,000), I was wondering if you could comment on this
How can I like this video 100 times. Thank you so much
I'm sold, thank you
This is GOLD
So glad you found so much value in it! 😄-Jen
Thank you for good tip
how many interests is recommended in one ad set, at any one time?
Thank you
I think he said as long as it’s between 1-4 million that’s ideal. So as many as it takes to get to that range
Great video. What if I have 5 stores in one (large) city, would you add all of those locations in the same ad? Or, would you run separate ads for each location? Love your opinion on best structure for multi location biz
It might be a smart idea to test the different ways and see what works best! -Jen
Depends on your goal. If you want store traffic then you’d want to break them up into location.
Great well explained this strategy ❤
How many keywords for detailed targeting? I can add at least 10 if I want to from audience insights
Thanks for your help
That is a great content. Rick, do you suggest 1 interest per Ad-set or grouping similar interests per Ad-set?
Or should I only group similar interests only when I see my pool of audiences are less or close to 1 mil ?
Thank you my Guru.... Superb Sir
I loved this video! Keep bringing them!
Good Job thanks man
this is the best video ... how to set up Facebook business manager thank for share 👉🏼✍🏽🙏🏼
So glad you found so much value in it, Roberto! -Jen
hello good vedio but i have gotta question, lets suppose there are 3 coffee shops in an area and i come up with new coffee shop and looking for target audience thing on f.b, is there any such option to recommend or select similar audiences that other 3 coffee shops have? like can i paste link of their pages somewhere and f.b can target those audiences ? plz do reply
I get a different laytout. I don’t see the “plan” column under which you selected Audience Insight.
Have they removed this feature?
Thanks for explaining all of those things of FB ads.
may i know what app did you use to produce your video?
Thank you for this awesome video! Great info. And love your shirt too! ♥️ keep up the good work
Thank you for the kind words, Jenyvieira - Rick is the best! -Megan🤓
If we put 2 or 3 similar interests within the same adset and we have a sale, how do we know from what interest came from? Is better a single interest in a adset or not?
This is it. You are awesome sir. Ty
Your video is GREAT! How do you edit?
Very helpful
Something became clear, thank you.
Awesome video.
So glad you found value in it! -Jen
Really stupid question here...I get the targeted aspect, but isn't that actually "limiting" the amount of people that could see the post/ad? Or does the targeting actually affect the algorithm where it somehow reaches more people? Obviously, the latter but just not sure how. Thanks for this!
Can you please make a video on how to convince the client to give us social media marketing services to them as I want to start a social media marketing agency but lack in confidence.
Great Video Thanks
Our pleasure, Jai! Thank YOU. -Megan🤓
Excellent video. Thanks
Thanks so much for the feedback, Brian!
-Megan🤓
Thanks for sharing the knowledge. Can you please create a tutorial for Audience targeting practices after the IOS 14.5 update. I think most of these in-depth interests are not possible to target for IOS users. I learnt that from your podcasts :)
Such great information!
Very informative video. Keep up the good work!
who are these 35 people who disliked it.. so informative video. keep it up sir..
We've been creating content long enough to know there will always be a mix of trolls, people who are having a bad day, and folks who genuinely dislike the content.... but we just want to provide value to the majority of people who want and need the information. Thank you so much 😀 -Mitch
If you use multiple interests, you won’t know which individual interest is driving results, isn’t it better to put one interest in each adset separately?
Thanks a lot
Gold!
Thank you!!
-Megan🤓
Awesome video! ThankS!
SO glad it was helpful, David! Thank you.
-Megan🤓
Its just awesome . thank you soooooooooooooooooooooooooo much
Our pleasure - thank you so much for the feedback!
-Megan🤓
bro you are a legend. thank you for actually making a good well thought out video explaining this shit, facebook is absolutely retarded at organizing and making their business manager and ad manager easy to understand and navigate
This is a great video. Thank you