How Pentagram Really Works

Partner Paula Scher divulges why the leader in graphic design remains mysterious.
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[@ChrisAnthonyPinnock]

"The whole point of Identity means you have to be recognized...you're constructing a Visual Language"
Wow, design knowledge everywhere! haha

[@Mooooty]

Some of Pentagram's work is strong and some of it is really weak.

[@kayaeki]

Damnn I wanna work with Pentagram one dayyy

[@pseudocat_]

Same

[@klaustin3470]

Swoon! She's a superstar in my book!

[@KarinaKayy]

My idol.

[@rr7firefly]

The work shown here should be compared with that of classic Pentagram designers Alan Fletcher, Theo Crosby, Colin Forbes, Woody Pirtle and Kit Hinrichs.
There are also stellar firms based in San Francisco.

[@artveylringca2705]

soon I will work there🙏🙏

[@ThisDesignLife]

Go for it.

[@jeweldaguinotas3777]

my dream team!!!!!

[@jesiahatkinson7124]

Queen

[@ThisDesignLife]

She is awesome.

[@nataliestarck2870]

Hello there! I'm interested in how do they start working with freelancers? what should designer do to get in touch with them? did any of you got mails from pentagram agents? i think it's fraud.. thanks in advance for advice.

[@glassowlie]

They made the designs for Granada services.

[@KodeLiMe]

I love their work, but the Clinton logo always confused me. The arrow points to the right and it's red, both references to the Republican Party. It's a great concept and design, it just didn't work for Hillary, IMO.

[@MrGuitarguru95]

@B Babbich and the future turned out to be a guy wearing red, on the right-predictive programming 🤔🧐🤷‍♂️📈

[@raedawn7991]

I d like that for a logo for my music .christian pagan aboriginal .