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13 Ways to DESTROY Your Competition (Legally)

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  • Опубликовано: 11 июл 2024
  • Want to SCALE your business? Go here: acquisition.com
    Want to START a business? Go here: skool.com/games
    If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $200,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.
    How I got here…
    21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
    23 yrs old: Left my fancy consulting job to start a business (a gym).
    24 yrs old: Opened 5 gym locations.
    26 yrs old: Closed down 6th gym. Lost everything.
    26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
    26 yrs old: In desperation, started licensing model as a hail mary. It worked.
    27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
    28 yrs old: Started Prestige Labs. $20M the first year.
    29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
    31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
    31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
    31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
    32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
    34 yrs old: I became co-owner of Skool.com to help the many people who want to start a business online do so.
    Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).
    To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.
    You either get an epic outcome or an epic story. Both mean you win.
    Keep crushing. May your desires be greater than your obstacles.
    Never quit,
    Alex
    FULL DISCLOSURE
    I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.

Комментарии • 212

  • @AlexHormozi
    @AlexHormozi  Месяц назад +28

    Want to SCALE your business? Go here: acquisition.com
    Want to START a business? Go here: skool.com/games

    • @djcosmosrapaiti
      @djcosmosrapaiti Месяц назад +3

      hey man, why don't you use bionic reading for your book.

    • @jzk2020
      @jzk2020 Месяц назад

      If you truly believe in owning 20%of a billion dollar company is better than owning 100% of a 100 million dollar company, the it's time for you to put your company on the stock market and let us buy some shares. I'm just saying, put your money where your mouth is.... Also I'm ready to buy shares 😎💯

  • @Miyakizilla
    @Miyakizilla Месяц назад +241

    Like if you want others to see this reference
    1 - Network Effects 0:05
    2 - Exclusive Control Over A Resource or Technology 3:14
    3 - Government Regulations and Licensing 6:19
    4 - Economies of Scale 9:11
    5 - Vertical Integration 11:39
    6 - Strong Brand Identity and Customer Loyalty 15:03
    7 - Strategic Pricing 17:12
    8 - Exclusive Contracts and Agreements 20:53
    9 - Huge Capital Requirements 24:37
    10 - Intellectual Property 26:50
    11- Acquisition & Mergers 30:23
    12 - Need To Haves 35:15
    13 - Control Over Distribution Channels 39:30

  • @DevonWayne
    @DevonWayne Месяц назад +149

    Bruv is locked in a room with a green screen and can't escape until 1,000 videos are filmed at 30-55 minutes each

    • @RLTIII
      @RLTIII Месяц назад

      As the new Chuck Norris, He'll have it done in one day. 😂

    • @nothing_is_real_0000
      @nothing_is_real_0000 Месяц назад +1

      But really good and useful information...

  • @jazimfarhaj8462
    @jazimfarhaj8462 Месяц назад +458

    Okay, now what about illegally?
    Edit: i would like to thank everyone for the great ideas although it is concerning how you could come up with them so fast.

  • @seanferres
    @seanferres Месяц назад +48

    Alex Hormozi casually destroying every business degree on the planet with a 42 minute video

  • @MalcolmLoudon
    @MalcolmLoudon Месяц назад +18

    My favourite example of deep-seated vertical integration is Henry Ford owning sheep farms for their wool seat covers. That one always stuck with me for some reason!

  • @TheOriginalAlexander
    @TheOriginalAlexander Месяц назад +10

    Holy smokes. Alex is coming in with the bangers!!!

  • @arigutman
    @arigutman Месяц назад +2

    Alex, you have some of the most insightful content on RUclips.. Keep it coming. Thank you. That is all.

  • @KristenFish
    @KristenFish Месяц назад +2

    The way these videos get me into a creative flow has become addicting. Would love individual videos that really breakdown some of these strategies.

  • @GalaxyLamp.brasil
    @GalaxyLamp.brasil Месяц назад +28

    a hug directly from Brazil 🇧🇷

    • @tommasterplus
      @tommasterplus Месяц назад +1

      Please translate your books to Portuguese!

    • @av3ngers17
      @av3ngers17 Месяц назад

      ​@@tommasterplus aprende inglês carai ótimo incentivo

    • @tommasterplus
      @tommasterplus Месяц назад

      @@av3ngers17 eu sou fluente, mas meus funcionários não.

    • @Mr_rdharris
      @Mr_rdharris Месяц назад +1

      Brazil...I see you're checking for the illegal stuff huh 😂?

    • @av3ngers17
      @av3ngers17 24 дня назад

      @@Mr_rdharris A black guy talking about illegal stuff. You probably know a lot about it too huh?

  • @amargaikwad3079
    @amargaikwad3079 Месяц назад +167

    Forget the mainstream stuff and get the ebook money borlest, It's the only thing that works

    • @williamyoungblood3988
      @williamyoungblood3988 Месяц назад +2

      What is this all about?

    • @itsharrytran
      @itsharrytran Месяц назад +13

      scam

    • @tomob5715
      @tomob5715 Месяц назад

      I read it. It’s about a young boy who gets brutally molested by his dad’s best friend. DO NOT READ!!

    • @MichaeI48
      @MichaeI48 21 день назад

      Scammer

  • @Aedonius
    @Aedonius Месяц назад +16

    Just watch this muted. You will be astonished at how much you learn from his hand signals alone. My mind is truly blown.

    • @zxcqwe6931
      @zxcqwe6931 Месяц назад +2

      lol thats a good one

    • @lauhic677
      @lauhic677 Месяц назад +1

      I just realized his body language and how much he moved his hands. Thanks !

  • @JaredJacobsonLaw
    @JaredJacobsonLaw 15 дней назад

    This content, let alone how it’s delivered, is unlike any other 💯💯💯

  • @undrwtrbskt5
    @undrwtrbskt5 2 дня назад

    in a different video, you were discussing with Leila what the purpose of this “whole thing” was and I feel like you have found it.
    “private enterprise is the only way to save the world…and build businesses that last so capitalism has a fucking chance” -Alex Hormozi
    NEW PURPOSE: UNLOCKED
    happy for you man!

  • @Sigh554
    @Sigh554 Месяц назад +4

    24:07 Love the little explanations given 😊

  • @elsihametaj2454
    @elsihametaj2454 Месяц назад +3

    Just a small correction.
    On the last talk Thiel gave at Aspen, he basically said that investing in space x was sort of risk free, since the company would have been cash flow positive because all of their gov projects would have been fully prepaid. He even said Musk did not need any money at that time, there was only a problem regarding some gov regulation which demanded a certain working capital from the bidders.
    Small story short, Space X was not this huge capital spending upfront, quite the contrary.

  • @QuantumSqueeb
    @QuantumSqueeb 24 дня назад

    This guy is brilliant! I clicked the comment section and the video started 😂 10/10

  • @JaredJacobsonLaw
    @JaredJacobsonLaw 15 дней назад

    THIS content ALONE is at LEAST one book 👏👏👏

  • @Dheeidjdndbd
    @Dheeidjdndbd Месяц назад +2

    This is the Hormozi version of 7 powers in business lol. Good stuff for sure

  • @Abi-k9v
    @Abi-k9v 28 дней назад

    I hit like before the first word of the video… I know it’s going to be worth my time

  • @chriss4365
    @chriss4365 Месяц назад +2

    You have millions of dollars so you can vertically scale. 99% of us don't have the cash to buy up every company that would make our products. Its easy to do theses things and get richer once you already have millions to throw at it.

  • @sebasgarrido2923
    @sebasgarrido2923 27 дней назад

    Point 12 is absolute genius

  • @YaBoyfelipe
    @YaBoyfelipe Месяц назад +6

    14:05 Book publishers got their balls on their throat rn knowing that Mr Hormozi could destroy them if he wanted

  • @patrickst.pierre3452
    @patrickst.pierre3452 Месяц назад +1

    Got here in 1 Minute. Just in time for me to start my Creative Block for the evening. Thanks Alex, LETS GOOO! *Nose to the grindstone*

  • @ben_gurin
    @ben_gurin Месяц назад +4

    Legit was waiting for Alex to drop

    • @ParkerBG
      @ParkerBG Месяц назад

      How do you illegitimately wait for him to drop?

    • @ben_gurin
      @ben_gurin Месяц назад +1

      @@ParkerBG I was just going on his channel to see if he dropped and legit the same second I loaded on it dropped

  • @ChrisHunterSavesTheDay
    @ChrisHunterSavesTheDay Месяц назад +2

    Chapters:
    00:00:00 - Network Effects In Destroying Competition
    00:01:46 - Building A Network With Added Value
    00:03:45 - Competitive Advantage In The Natural And Technological World
    00:05:39 - Government Monopolies And Licensing
    00:07:32 - Licensing And Market Advantage
    00:09:31 - The Power Of A Low-Cost Leader Strategy
    00:11:32 - Destroying Competition Through Vertical Integration
    00:13:23 - Vertically Integrating The Publishing Process
    00:15:12 - Building A Strong Brand
    00:17:06 - Strategic Pricing
    00:18:57 - Discriminatory Pricing With Ethical Considerations
    00:20:45 - Exclusive Contracts With Three Different Parties
    00:22:31 - The Power Of Distribution Networks
    00:24:14 - The Challenges Of Huge Capital Requirements
    00:26:08 - Competitive Advantage In Business
    00:27:59 - Protecting Intellectual Property
    00:29:51 - Using Brand Licensing For Business Growth
    00:31:35 - The Power Of Consolidation And Acquisitions
    00:33:25 - Growing Through Acquisitions
    00:35:04 - Innovative Business Models
    00:36:53 - Disrupting The Music Industry With Free Music
    00:38:40 - Using Free Membership As A Lead Magnet
    00:40:23 - Creating Competitive Moats
    00:42:22 - Creating Life-Changing Wealth

  • @LouisDillard02
    @LouisDillard02 Месяц назад

    Based on my experience, one effective and legal way to outperform your competition is to focus relentlessly on providing exceptional value and customer service. This approach not only strengthens your position in the market but also builds a reputation that is difficult for competitors to replicate.

  • @prescottosegie
    @prescottosegie Месяц назад +2

    Good video Alex j definitely took notes 📓 I appreciate the gems sir 😎💪

  • @alex-ander-13
    @alex-ander-13 7 дней назад

    Thank you so much for your help Alex.

  • @russellyonga5642
    @russellyonga5642 19 дней назад

    Waouh really love your content... Your the best... Please I have a suggestion, can please create a video on how you will start from 0 show your process on how you will acquire customers, how you will create your offer, funnels, how you will outreach please... Your the God in this niche really appreciate your content

  • @KlaasVictor
    @KlaasVictor Месяц назад +2

    Again one of the best videos ever 🙏🏼🇧🇪

  • @soundincome
    @soundincome Месяц назад +1

    Mozinopoly is 🔥

  • @koketsommusi8374
    @koketsommusi8374 Месяц назад

    You work so effectively and extremely hard. You are my inspiration.

  • @SteveCoughran
    @SteveCoughran Месяц назад

    Always coming through with motivating and insightful content, Alex!

  • @aadityavij4477
    @aadityavij4477 Месяц назад

    Alex every one of your videos are better than the last one. Keep it up. Love from Indians

  • @UrbanstepOfficial
    @UrbanstepOfficial 7 дней назад

    One of the best videos on youtube

  • @ShuaibTimimi
    @ShuaibTimimi Месяц назад +3

    Thanks for this great info.

  • @fragartyparty
    @fragartyparty Месяц назад +1

    Hands down my favorite video ever. It’s like you did a 1 on 1 with me and gave me the roadmap.

  • @cupofmozzarella
    @cupofmozzarella Месяц назад +1

    tbh I loved the point about M&A. Really insightful.

  • @NithusezniSezni
    @NithusezniSezni Месяц назад +1

    Only thing I'm qualified to object to is his claim that govt IP protection is good. Consume any content of Stephan Kinsella for the exhaustive arguments against IP, against asking for govt to enforce a monopoly of ideas.

  • @TheFelt13
    @TheFelt13 Месяц назад +1

    Amazing 💯 you are the best 💪🏽

  • @bluehighlightedtext
    @bluehighlightedtext Месяц назад

    Is there a difference between chasing shiny objects and skill stacking?
    I'm in a spot where I can learn new skills that are adjacent to my core offering.
    I think I know the answer but I'm curious if there is a frame to use in discerning skill stacking and going after the wrong "lady in the red dress".

  • @SolarBootcampUniversity
    @SolarBootcampUniversity Месяц назад

    Thx for the tips...we're taking over in our space rn.

  • @etofok
    @etofok Месяц назад

    Fun fact: monopoly was developed as an interactive experience to showcase what happens at the end of free trade - everyone ends up at zero with one party collecting everything. It's not even a game, technically, because it's all random. Monopoly is the Mathew principle visualized and it's very important to in psychology and sociology.

  • @RLTIII
    @RLTIII Месяц назад

    Dealing with infinities. Literally just thinking about now, If you can extend your time horizon far enough, then literally anything is possible. If you compress far enough, then almost everything looks impossible. What is your process for determining how much insurance to purchase for risk?
    Purchase defined by: utilizing any of your limited resources, time, attention, currency, etc. Insurance being: any mechanism by which to reduce risk.

  • @Soldbysorin
    @Soldbysorin Месяц назад

    This video had so many great points ! Thanks Alex

  • @breadwinner541
    @breadwinner541 Месяц назад

    One of his best videos. Curious to see how it gets recieved

  • @JollyRoger183
    @JollyRoger183 Месяц назад

    41:36 He is right: Monopoly comes from the Greek prefix mono-, which means "one," and pōlein, "to sell."
    I thought poly means: Poly- comes from Greek polýs, meaning “many.”
    Which could mean one selling to many.

  • @GOATLAVISH777
    @GOATLAVISH777 Месяц назад +4

    Time stamps…

  • @jejehdh
    @jejehdh Месяц назад +1

    knowledge packed

  • @davidondrejek8947
    @davidondrejek8947 Месяц назад

    thank you for making this video Alex

  • @Gigi.973
    @Gigi.973 Месяц назад

    Band Aid - Adhesive Bandage

  • @adham000
    @adham000 Месяц назад +1

    when you guys use dark background it's easier to focus

  • @Aidas_Li
    @Aidas_Li Месяц назад +2

    I wish I was that smart 😅

  • @f3it330
    @f3it330 Месяц назад +1

    Airlines do what?!?!?

  • @KoryGoossens
    @KoryGoossens Месяц назад

    Alex must have read “Zero to one” by Peter Thiel

  • @ScottySkippin
    @ScottySkippin 5 дней назад

    I feel like the background should be red 🥊🥊🥊🥊

  • @nhtdmr
    @nhtdmr Месяц назад

    Could you make more indept video regarding 12 - Need To Haves 35:15?

  • @ultralooter
    @ultralooter Месяц назад +1

    18:18 How much money you got? A lot.

  • @danieljamessmith
    @danieljamessmith Месяц назад

    Where does he learn all this information?

  • @eversmilezachary
    @eversmilezachary Месяц назад

    Please talk about laws of power too❤

  • @Qilian1188
    @Qilian1188 Месяц назад

    Hey Alex we love your analysis!! Are you currently open for partnership?

  • @nubiankenpo
    @nubiankenpo Месяц назад

    Thanks Sir

  • @Anoverthinker18
    @Anoverthinker18 Месяц назад

    "Alex never disappoints us, consistently delivering fantastic content that's shaping future billionaires. Keep inspiring and empowering us all!"

  • @andrewb5743
    @andrewb5743 Месяц назад

    Read The 7 powers. It outlines this in depth.

  • @neocuriositi
    @neocuriositi Месяц назад

    I preferred the room setting to this set

  • @alexandrete835
    @alexandrete835 Месяц назад

    Great stuff.

  • @TheCriticalChris
    @TheCriticalChris Месяц назад

    Let me tell you: it’s difficult to find red (blood-tinted) ocean strategy video and content such as this.
    I’d much rather be sailing in a so-called “blue ocean” where I would be a sole entrant (by innovation or perhaps by differentiation) into a new sphere with no peers.
    But, it’s useful to have an offering, skillset and strategic resources to sail through both types of seas.

    • @tomob5715
      @tomob5715 Месяц назад

      Absolutely! But that level of innovation is then the challenge right?

  • @nahbrahh
    @nahbrahh Месяц назад +2

    Waiting for the illegal edit to drop

  • @NkosinathiSambulo
    @NkosinathiSambulo Месяц назад

    Just what I needed

  • @gorkagarcia8715
    @gorkagarcia8715 Месяц назад +1

    No intro?

  • @ebeemars9344
    @ebeemars9344 Месяц назад

    I just need to know what Alex eats for breakfast.

  • @LilithVoss
    @LilithVoss Месяц назад

    which one of these are you looking using for skool?

  • @SelfAwernessMastery
    @SelfAwernessMastery Месяц назад

    they actually went and bought brand new monopoly just to have it as a prop in the video lol
    makes sense for them to do it, i just find it funny

  • @djcosmosrapaiti
    @djcosmosrapaiti Месяц назад

    hey man, why don't you use bionic reading for your books.

  • @user-kg9yw3gm5y
    @user-kg9yw3gm5y Месяц назад

    Thank you

  • @markgarry7866
    @markgarry7866 Месяц назад +2

    Greatest minds and brilliance, 1 Elon Musk
    2. Donald Trump.
    3. Alex Hormozi
    4. Andrew Tate.
    5. Jordan Peterson, Ted Cruz.....

  • @Aidas_Li
    @Aidas_Li Месяц назад

    I know it will be good!

  • @nate.berry.
    @nate.berry. Месяц назад

    Good game has been given…

  • @user-oe5vw6zd4z
    @user-oe5vw6zd4z Месяц назад

    Wow what a legal moves

  • @jasonjosephlee
    @jasonjosephlee 29 дней назад

    Do you guys like his videos with one angle or multiple changing angles?

  • @anindarahman4520
    @anindarahman4520 Месяц назад

    SEVEN GODDAMN YEARS?

  • @user-nb7lz5nk4e
    @user-nb7lz5nk4e Месяц назад

    Sir, you are making money from an online business (content creation), so why don't you create a series about how to make money from an online business? I mean, a serious online business, not some side hustle. The online business must have the potential to make 8-9 figures in the long term (5-10 years).

  • @LG_ROHIT_FF
    @LG_ROHIT_FF Месяц назад

    it's funny how all these gurus are not mentioning the ebook 'money borlest'

  • @sunni_0i0
    @sunni_0i0 Месяц назад

    W Knowledge 🎉 Knowledge

  • @justin.popovic
    @justin.popovic Месяц назад

    Wait... why doesn't the Monopoly guy on that box have a monocle?

  • @marcshaw6811
    @marcshaw6811 Месяц назад

    Another one 👏👏👏

  • @Carsalesugurlu
    @Carsalesugurlu Месяц назад

    Where can I ship his book if I’m homeless?

  • @claylawrence7231
    @claylawrence7231 Месяц назад

    Bandage → Bandaid? 😂

  • @bornchaserldn2185
    @bornchaserldn2185 Месяц назад

    noted

  • @jnihadahmed
    @jnihadahmed Месяц назад

    You can't skip stuff in this video because you don't know where the next segment starts. Wonder what the thinking behind that was.

  • @jd229
    @jd229 Месяц назад

    It's a bandage bro

  • @noeljalter2752
    @noeljalter2752 Месяц назад

    why you guys revert it
    it was so weird 🤣🤣🤣🤣🤣🤣

  • @shawnkalayjian154
    @shawnkalayjian154 Месяц назад

    Love the content, but dont love the super fast transitions between camera. Fast transitions aren't it imo

  • @TopNinesplus1
    @TopNinesplus1 13 дней назад

    Dominant content

  • @Someone-ct2ck
    @Someone-ct2ck Месяц назад

    The government is the only one who can prohibit Monopoly and legalize it at the same time.

  • @saifenaji7705
    @saifenaji7705 Месяц назад

    Next book $100M strategies

  • @pritamsahu2032
    @pritamsahu2032 Месяц назад

    money borlest is the book they don’t

  • @WinsenLe-yj2tk
    @WinsenLe-yj2tk Месяц назад

    WE DESTROY, WE EAT

  • @user-lp3tr6wi9s
    @user-lp3tr6wi9s Месяц назад

    We need a vid for illegal methods