The Consumer Buying Process: How Consumers Make Product Purchase Decisions

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  • Опубликовано: 2 окт 2024
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    The consumer buying process is a series of stages that all consumers go through when purchasing a product. The speed in which we--as consumers--venture through this process depends largely on our exposure to the products we're considering as well as the expense of those products.
    This video is an updated version of a older discussion of the consumer buying process. Although the content is the same, the examples have been revised to provide a more thorough explanation of the process.
    If you have any questions please post a comment in the comments back and I'll get back to you as soon as I can. Thanks for watching.

Комментарии • 28

  • @davidmicheal3093
    @davidmicheal3093 Год назад

    Easy ti understand and absorb as a student.

  • @sharonsanya3733
    @sharonsanya3733 6 лет назад

    Great content. Helping me understand a lot about marketing as I prepare for my final Marketing Exam.

  • @justniccicarter
    @justniccicarter 9 лет назад +8

    You are doing yeoman's work. This is the most understandable, easiest to understand presentation of this information that I have ever come across. I say that as an individual who has an undergraduate degree, minor in marketing, and a currently working on my post graduate studies in marketing. Thank you very, very much . Bless you!]

    • @Alanisbusinessacademy
      @Alanisbusinessacademy  9 лет назад +1

      Nicci Carter You are absolutely welcome! Thank you for the kind comment and best of luck on your post graduate marketing studies! God bless!

    • @theanimemail
      @theanimemail 6 лет назад

      Agreed

  • @dedu98
    @dedu98 7 лет назад +2

    I love all your presentations. I wish you had a Patreon so I can send you some donations.

  • @ayerleycofie
    @ayerleycofie 9 лет назад +4

    splendid presentation!very helpful gave me more understanding of the course.Good job!

  • @jens578
    @jens578 7 лет назад +1

    Hi Matt, thank you very much for the video. Could you please tell me the brand of that coffee machine you brought which later sent you a thank you card. I'd like to use that as an example in my essay for this topic in a coming exam. So I can go online and know a little more about it. Again, thank you very much, it's a great video

  • @maradeligny1717
    @maradeligny1717 8 лет назад

    very helpful...Thank you

  • @SuperAlmaluna
    @SuperAlmaluna 7 лет назад +1

    Wow! This even applies when you look for a job! You need to understand WHAT does the employer look for.

  • @rajasinghal6117
    @rajasinghal6117 9 лет назад +6

    Very simplified way of learning. Great work. Keep it like that!

  • @brendanpeake4302
    @brendanpeake4302 3 года назад

    I was in anticipation wondering "what coffee machine did he get?! Is it a Pavoni? Maybe he got a Milano Rocket.."
    And then you his us with a Keurig... a fucking KEURIG! After all that talk about liking coffee.. Then I thought you were going to go into buyers remorse and tell us you returned it for an actual decent coffee machine, but nope. Still enjoyed the video aside from this major flaw.

  • @xoavu1839
    @xoavu1839 9 лет назад +1

    An easy way to learn English and Marketing at the same time

  • @kitpengwong9370
    @kitpengwong9370 6 лет назад +1

    Clear and I like the examples for my students to use

  • @cimpo327
    @cimpo327 2 года назад

    10:03 printers nowadays

  • @W4r1o0r
    @W4r1o0r 7 лет назад

    how to make sure they purchase the right goods or services? i think it should be on post-purchase behavior. is it necessary to ask them about our products (o r a survey) for that?

  • @2011kritter
    @2011kritter 4 года назад

    Thank you I understand this concept more. I understand the need for coffee, Great example used!

  • @MarkSmith-vp2ed
    @MarkSmith-vp2ed 8 лет назад

    Thanks for the video, very helpful! But just wondering. Do you like coffee? :p

  • @shashikantmehar
    @shashikantmehar 7 лет назад

    I am from India thanks for videos of all useful for education
    please create a video of some hard MCQ

  • @ldmprods
    @ldmprods 5 лет назад

    Great video. What program are you using to do this presentation?

  • @TsionMolla-dv5ow
    @TsionMolla-dv5ow 8 месяцев назад

    that was very helpful ,thank you

  • @zoeymaddie1
    @zoeymaddie1 7 лет назад

    I am a high school teacher teaching introduction to business. What software and hardware do you use to write on tell screen? Thanks

    • @dedu98
      @dedu98 7 лет назад +1

      Search for "record screen" and use any writing/drawing program. Even paint works.

  • @maradeligny1717
    @maradeligny1717 8 лет назад

    very helpful...Thank you

  • @millieg939
    @millieg939 9 лет назад +1

    Good work