There was one speed awareness advert in the 2000s that still haunts me now, it was called ‘it’s 30 for a reason’ and explained the percentage chance of a child living or dying if you hit them at 40 or 30 mph, it showed a dead girl propped against a tree and then all her bones clicking back into place as time rewound with her voice speaking over the top before she gasped back to life, it was terrifying and obviously worked as I’ve remembered it for 20 years! That’s the last big campaign I really remember seeing but there may have been more since
Your comment about “even in city centres” brought back very recent memories of the poor army horses that were spooked in Central London only a few days ago and galloped through London streets. I understand 2 were seriously injured.
Yes, horses are especially common in rural areas, but can be seen in cities as well (Central London being a good example where the police still use horses).
@@apemanhill no, the army horses were spooked by falling rubble thrown by builders. It happened the day AFTER St George's Day, so had nothing with the crowds that day. The horses were parading as they do every morning on Horseguards.
The advert with the kid with the frisbee is the exact advert that stopped me from playing around electricity as a child I remember these commercials. They worked for me I'm still here.
I remember the one with the electric flash and smoke with the kid flying through the air. We all thought it was well funny. Thing is, this was almost an advert to go to a place you never thought of and have a laugh.⚡💥💀
My sister showed her now 15 year old that one when her kid first started playing out. They lived on a cul du sac and it's relatively safe but there was electric sub down at the end. It worked well enough he'd run home and tell her when he saw kids playing there.
I think the voice of Donald Pleasence in that PIF is the reason why the sight of reservoirs, canals and other man-made water containment gives me the willies even now as a man in his mid 50s . I'm fine with natural lakes, the sea, natural rivers etc. But any constructed waterway or water containment puts the fear of dread in me for some reason. 😱
So brilliant though and it worked! Never went near dark water 😂 Children loved being scared back then, a few chills and frights - spooky fun! Now they're terrified of being terrified 🤨
Remember the psa where the ones in the back seats didn't have their seatbelts on, then when the brakes slammed on it crushed the front passenger or driver then it said "you dont want to kill your mother by not wearing a seatbelt" then the person next to them was screaming their head off? That made me make sure any passengers i carried behind me had their bloody seatbelts on! 😮
@@roseanncampbell3168 Yeah, it started off with them climbing in the car and a voiceover saying, "Jane knew the name of her killer." and ended with pizza hitting the windshield while the daughter screamed. Can't remember the actual name used but I can still see that ad in my head more than a decade later.
These adverts were all produced when the UK government had a Ministry of Public Information. It was disbanded many years ago so now PSAs are mostly produced by charities.
The COI (central office of information) closed on the 30th December 2011. The adverts were called PIFs (Public Information Films) and were made by the COI for 65 years.
@@nigelanscombe8658 exactly.. it’s not about educating, just fund raising. Its why you never see a mobile speed camera outside a school, but you’ll see it at the bottom of a steep hill
@@Maggie_1957 I was nearly killed on a motorbike as so idiot who was dropping someone off found out they person wanted to be dropped off a little further down the road and didn't look and pulled out right in front of the motorbike. Only for the fact I grabbed on to my boyfriend at the time I didn't fly off and land on the car. You get bad drivers and riders but the person on the motorbike isn't protected by steel walls.
I think you would be amazed watching how uk motorists (mostly all) will always slowdown for horses or pull over for emergency vehicles. It looks like rehearsed dance
@@Mike-po2gx because most cyclists seem to enjoy being c*nts the amount of cyclists i've seen in the past 5 years who are riding in the centre of a country lane or riding side by side is absured (both of which i believe are still illegal) so if cyclists are happy to break the rules then i have no issue doing it they are the ones putting them selves in danger by doing stupid stuff like that
I've ridden a horse a handful of times. Last time was about 20 years ago (yikes lol) at at a hen do in the Lakes. We were on a lane and naturally I'd ended up on the biggest horse as apparently I seemed the most competent/natural (lol) and I was at the front behind the instructor person. Anyway, a motorbike went past. It was nice and slow until it got about 5m in front of the horses when the rider put his foot down and revved the engine before flying off. My horse got spooked and took off with me half out of the saddle clinging on and trying to persuade the horse to stop. Thankfully it did after about 20m or so but I have no idea how I didn't fall off - I was very lucky. It's made me even more cautious as a driver when it comes to passing horses.
There were a lot of very dark child safety information films in the UK in the 70s and 80s, most famous being The Spirit Of Dark And Lonely Water, which were shown during the after school before the news timeslot and Saturday mornings. Back then it was ok to scare children to protect them.
Aye and the kite, the train tracks. The fireworks ones, the girl with the sparkler. All hard hitting PIFs like the electrical substation one. No wonder I have anxiety, I was convinced every time I stepped out the door I was in mortal danger. 😆
Regarding the horse riding information film. There are a lot of horse riders in the UK and, rightly, they are allowed to use our roads. I always slow down and give them a very wide berth. The riders will always acknowledge you for doing that.
British Gas was a nationalised company, so there was only one Gas company to call, which is why the commercial said the gas people. Now there are loads.
Your correct. But you can still report leaks to the same number, regardless of the supplier. They're serviced by the same contractors I think. At least I'm pretty sure they are in England. My mates a gas service engineer and they contract to all the suppliers. He gets paid an absolute fortune. No college, no university, straight in as an apprentice (even on amazing money back then as an apprentice). Now he's loaded. So teens (especially in the U.S). Don't fall for the university spiel and predatory loans. You'll be a slave to your Government for the rest of your lives. Especially with useless degrees in irrelevant and unnecessary subjects. STEM is a bit different of course. But here in England and Wales it's a little different. You get a student loan, and only pay it off at a percentage of you're earnings above around £32k ($40kish). I know, my son's in a STEM field at university. We checked out all the options. I still wanted him to become an apprentice. I was, in engineering. Paid to learn and now retired at 55. Zero debt, zero credit cards, zero overdrafts, no arrears on any bills. Now I get to spoil my granddaughter and help my son out with his university bills a little.
There's still a national gas emergency number to call if you smell gas rather than your supplier. (I don't know if phonebooks are still a thing but if they are I expect it would be prominent in the gas section.)
When I finally got the keys to my house, got in and smelt gas immediately phoned the national phone line, waited 3 hoursfor the emergency gas engineers to come out, fixed my problem, all sorted and no cost to me. Can’t complain awesome service.
@@enkiofsumer8374Well things must have changed a lot since the British Gas days as you used to get less than an 18 year old did from unemployment as a wage back then. In my second year I could spend most of my wages on petrol just keeping my rover sd1 topped up and driving around for one night with friends. Iirc my first year wages were around £40 per week in the mid 80s and even if you were good enough to take advantage of the extra free college education you’d still end up making less money than an untrained offshore oil worker. You also did block release to college away from home for a week at a time and the same for their training centre. 30 weeks away from home in the first year iirc and all for £40 per week. Hardly enough to pay for your lunch, bus fares and taxis to and from the train station and leave you any spending money. You got digs paid for you along with breakfast and an evening meal. No choices of course so if it was something you didn’t like you were out of luck and the best you could hope for was to swap items with someone else that liked different vegetables or the main.
There was an advert that finished with the girl proudly saying " when I grow up mummy says I'm going to be a proper little madam!" I can't remember the product but it made me laugh.
I remember one that raised awareness of strokes, and told viewers how to spot if someone is having a stroke and what to do. I remembwr it clearly, I think it was called "Think F.A.S.T" which I always remember. Face, see if the face is "falling" on one side, Arms, check to see if they can raise both arms without additional assistance, Speech, can they speak clearly without slurring their words, and Time, call an ambulance if you suspect a stroke. "The faster you act, the more of the person you save" still gets me.
19.33 The guy in the littering ad in the car dropping rubbish into the other car is an actor (Joe Mc Gann) who played Charlie Burrows in 'The Upper Hand' which was the Englsih version of "Who's The Boss" with Tony Danza.
My son was nearly 30 and married,when he took me to London to the Albert hall . As we walked through the park I gave him a sweet, I couldn't believe it a minute later I was handed the wrapper! So habits are formed for life!! 😂
I taught my son to put wrappers in his pocket and not to drop them, this has stuck with him all his life, pity the part I taught him to empty his pocket rubbish in the bin when he came home never stuck and I have to check before washing! lol
@@pernellgirly8064 one time i was eating a pack of crisps walking through town with my Mum. She looked at me about 5 mins later realising i wasnt eating crisps anymore. Amd asked me where the empty packet was. She made me walk all the way back and pick it up off the floor 😂 Didnt drop rubbish ever again
I always loved the Charlie Says adverts and there was one the had the line ' polish the floor and put a rug on it, you might as well set a man trap'. Although scariest for me was the Grim reaper by the water, about playing near river banks. Most of these were late 1970s.
Now this is what shaped my childhood. These stuck with me from a young age. These were designed to make a point and I am pretty sure most were seventies, early eighties as that was when I was watching TV as a kid. Not all are aimed just as kids, but they would have been on normal TV. Satellite TV hadn't arrived yet.
These definitely had an effect on those of us who are kids around that time. It wasn’t featured in this one but the chip pan and fire one is the reason why I won’t get a chip pan despite the fact of my kids nagging me for one 😂 absolutely no way they terrify me 😂
In the litter ad she said, “I’m sick of clearing up after that little ‘madam’” not maggot. In Britain we have Council litter wardens, who give tickets, leading to fines, for anyone dropping litter, including small things like cigarette buts
@@chucky2316 not strictly true, these are byelaws they can and have been enforced. If you fail to pay a civil fine this can amount to criminal offence. They may not have special power of arrest but that is not the same as saying they have no powers.
little madam shes talking about clearing up after her daughter. To this day my mum hates if a waiter calls her madam because up North it was assiciated with a naughty girl like in this
The one about sticking your head out of a train window always stays with me. And Charlie Says. We used to shown these in assembly at primary school in thd 80s (ages 7-10).
I only fully understood the reason for not sticking your head out of train windows, after watching the episode of the young ones when Vivian got his his head knocked off by a train and he was kicking it down the track trying to pick it up.
These information films were on all the time, I hate escalators because of one that crushes a doll, I’m in my late fifties and still hesitate before getting on a escalator! Another a boy flying a kite near electricity pylons, a doll that gets squashed when the Mum leaves the iron on the ironing board. A child that gets locked in an old fridge on a rubbish tip,the grim reaper watching a child fall in water while out with friends with the grim reaper repeating the echoey words I’ll be back back back, voiced by the actor Donald Pleasence. They scared us but we still remember them now. You rarely see these sorts of information films aimed at children anymore.
I remember the fridge one. I seem remember that the BBC used to show PIFs, although I may be remembering wrongly, and I assume that they did not count towards ITV's strict quota (in the 1970's) of seconds of commercials allowed per hour, so would make cheap and useful fillers for them.
Oh jeez. I just remembered that. I'm 55. I was absolutely terrified of escalators. And I do mean literally. I once remember my mum having to get a male stranger to pick me up to carry me on one, because I'd gotten too heavy for my mum to pick me up. Plus she was carrying all the shopping. She had no option. I was screaming the place down, and no other way to go (things weren't very often easy ♿ access etc. back in the 70's)
I remember the boy with the kite and the pylon, it was one of the danger films I think. Danger with electricity. Danger on the farm was the scariest one for me though.
@@Hayley-Bell The doll on the escalator one did me. I was terrified of escalators after that. Seriously phobic. Took me years to go on them alone. Seems silly at 55+, but it was a real phobia for me.
@@daveborder7751But back then NONE of the general public knew about Saville's dark side! He was one of the most popular DJs and "Jim'll Fix It" one of the most popular TV Shows as far as most people were concerned.
I can remember being at my primary school with all of the children sitting in the hall watching the safety videos. We got to talk about them with the headmaster in a way that actually helped us process what we had just watched. Tufty the squirrel and "Charlie says" (a talking cat) and the green cross code (how to cross the road safely) were often used to get the dangers across to us. But I remember the electricity substation/pylons one and a child drowning in a pond more vividly. Those two ads used to give me nightmares!
The initial Green Cross Code adverts predated the Star Wars franchise and starred the actor who was originally in the Darth Vader costume, Mr. Dave Prowse.
There was a PSA in the 1970's (which is on YT and the video entitled "Only a Fool Breaks the Two Second Rule") which encouraged drivers to leave a big gap between themselves and the vehicle in front. As per the title, the motto was "Only a fool breaks the two second rule", I still hear that it in my head today, especially if I find myself gaining on the car ahead.
I used to say it twice when I was riding a motorcycle, rather than once, because as a vulnerable road user, my safety was my responsibility. I still think about it now, even as a passenger, and am in the habit of checking following distance even though I can't effect change as a passenger, except by remarking "we're closer than two seconds".
Btw, the reason one sees fewer PSAs on US tv today is that broadcasters are focussed on paid commercials. In the UK, Germany, and elsewhere, broadcast networks are obliged by the regulators to provide a certain number of slots for PSAs - and during election campaigns, for major political parties. In much of Europe, and the UK paid party political commercials are forbidden.
Hi guys, hearing you say that you have English and Irish roots, makes me think you're missing out by not watching Northern Irish safety commercials. All I will say is, ONCE SEEE, NEVER FORGOTTEN!! Happy watching from behind your sofa! We love your channel!!
@@enkiofsumer8374 the ads are made by NI but they are shared across the island due to just how bad drivers are and how in the Republic of Ireland, learners drive unaccompanied. Also because the Irish government refuse to help NI prosecute ROI drivers who speed etc. They know they can get away with speeding because the car isn't registered in NI.
Francis The Firefly!! This was such a good cartoon PSA. It wasn’t just a TV advert; there were comic-book-style workbook things that were given out at school, and I still remember it today. This, for me, is up there with the ‘Stop, Look, Listen, Live’ hedgehogs teaching me to cross the road, for its impact on me.
Felicity Kendall narrating the first fireworks one, and Richard Briers narrated the second. The played husband and wife in a 70s sitcom called the Good Life
The boy who didn't stop, look, listen from about 12 years ago, road safety, and of course the green Cross code... we don't seem to have such good information adverts nowadays. it's such a shame.
Oh there were so many that I remember as a kid in the 70's there was Reginal Molehusband Reverse Parking, Joe & Petunia Coastguard, Mike Swims Like a Fish (learn to swim), The Charlie Says adverts and, of course, The Green Cross Code Man who was played by Dave Prowse who played Darth Vader in the original Star Wars film.
I was born in 81, but I don’t remember any of these. However, I remember very clearly a PSA that was played at primary school which was about never crossing train tracks and what the high voltage lines above can do. The video we were shown was pretty graphic for us young kids. It showed at the end of a child who lost his foot after it got trapped in the track and a train came. And how the lines were touched by another child who had hold of some long pole type thing which shocked him and killed him. When I say graphic, I don’t mean it showed a bloody leg without a foot or a charred body or anything like that, but it was enough to stick with me all these years later. Especially cos there’s a train station literally a mins walk from my childhood home. It certainly got the message across
@TheJaxxT ... They were called PIFs (Public Information Films). Most popular in the 1950s, 60s and 70s. But they were also made in the 1980s, 90s and early 2000s, they finally stopped making them on 30th December 2011.
Being a bit older I saw The Finishing Line which was a more dramatic rail safety film. It was pulled and replaced by the one you probably saw. There's a wikipedia page with the full story: "The Finishing Line is a short film produced in 1977 by British Transport Films, warning about the dangers children face on railway lines. Although it is not strictly a public information film, it is often considered to be so by fans of the genre. It was broadcast in its entirety several times on television, but was so controversial that it was replaced less than two years later by the slightly less graphic Robbie."
I was born in 81 aswell we all played on the railrracks because of the buildings and gun emplacements, alot of kids played on railway tracks back in the 80s and early 90s things changed after the bulger murder I guess. I remember finding a shed full of detonators lol 😂. You could hear the trains comming before you saw them through the rail tracks so you just laid low away from the tracks until the train had gone 😂.I even had a mate who's dad and mum would say go and play on the railway track I'm 40 something now and think what little mad heads we were 😂😂
19:33 Oh it's him! I recognise him! He played the housekeeper (one of the main characters) in The Upper Hand (UK adaptation of the American show 'Who's the Boss?'). Joe McGann.
The “fine” (Fixed Penalty Notice - FPN) is actually to avoid being prosecuted for littering. The actual offence is “depositing litter AND leaving”. It should be possible to accidentally drop litter and pick it up without receiving an FPN. However, the companies that employee the litter wardens receive a percentage of every fine given out so there have been a lot of stories of people being issued FPN’s after being convinced they have broken the law even if they actually haven’t. The wardens have attempted to give people fines for dropping cigarette butts and the person says “But it’s here in my hand” after stubbing it out, or even weren’t smoking in the first place. That’s a somewhat dodgy practice.
Missed all the 70s classics here - "Lonely Water" (playing near water), "Apaches" (6 kids pretending to be apaches playing on the farm, who all meet different & terrible ends), "The Finishing Line" (kids playing near railway tracks), "Building Site Bite" (dangers of playing on a building site) & as already mentioned the "Charley Says..." series.
Apaches is 15 min and The Finishing Line is 25 min so would be a bit difficult to slip them into a compilation! I’ve sent them a link that has clips of them though.
The ones that stand out for me are the Tufty the Squirrel ads. There was also a series about swimming in closed water like quarries and ponds. At the end there was death hovering over the pond/lake/quarry. There was also the green cross code with Dave Prowse, better know as the man under the Darth Vader costume.
@@carolharris8167 there were so many, and the Play It Safe books we got in school just to traumatise us further 😂 At least I have Apaches to thank for my paraquat abstinence 🤷🏼♀️
Only made throwing our Frisbee in the park more exciting for us-you never knew if there would be some magical electrical charge in it when you caught it.
Growing up in the 70s and 80s PSA's were on a lot late afternoon 3-6pm during childrens programming, they were really effective, lessons that stay with you for life....
The UK gas industry was nationalised in 1948 under Clement Attlee's post-war Labour government...it became a state owned industry. Various areas had 'Gas Boards', with England, Scotland and Wales divided into12 areas, that each controlled their own local area's gas...in 1972 those were amalgamated under one corporation called 'British Gas' so when this ad was around they were THE 'gas people'. Thatcher in the 80s then privatised the industry and floated it on the stock market (which was widely criticised at the time).
David Prowse the man inside the Darth Vader costume used to play a character called the Green Cross Code, Man those were very famous road safety adverts for children in the UK . That's before he turned to the dark side.
i was born in 1974, in the 7-0s and 80s there were PSA's pretty much every time an ad was on TV, now you rarely see them, the ones i remember most were Charlie says
I live in the Lincolnshire countryside and we have horses on our roads everyday. My daughter loved the firefly story, her school gave each child in her year group a book.
PSAs in the uk were made mostly ny the BBC through the TV Licence money. So back in the day we could get a lot. There would be a higher concentration outside school hours weekends and school holidays for ones aimed at child safety. Drink drive often early evening on fri and weekends. The firework ones and the safety stick with you because they are not nice. The fun ones like the green cross code man, the tufty club, charlie the cat, the Dave learn to swim advert. These are very cultural for my age group
I remember teaching my children about using the bins never dropping rubbish. Then when they were teens I remember complaining that crip packs tissues sweet wrappers going through the washing machines😬 them my hubby reminded me I taught them well 🥰
They used to show films to us at primary school that showed kids playing on farms, building sites etc and showing them all coming to a horrible end. Quite disturbing at the age of seven, but it all stayed in my head.
Really? ITV used to show them every day before, during & after the cartoons/kids shows & I remember laughing my head off at them when I was 4/5 years old-this would have been 1980-1982.
That was 'Apaches' - the kid drowning in a slurry pit was the one that stuck with me as we lived right by a cattle farm and I respected slurry pits after seeing that.
One of the psa’s I remember probably around late 80’s was one advising you to drop and roll if you find yourself on fire. I also remember a stranger danger one from around that time but the one that really stuck in my head was was probably around 2010 that showed a car plowing right though a field where the children were having a school picnic before flashing up don’t drink and drive.
Back in the 70s in the UK these types of PSAs were on very frequently, I remember one about crossing the road,called the green Cross code , also one called Clunk Click, about wearing a seat belt when driving, staring Jimmy Saville, but we don't talk about him anymore. 😢
Stuff like these still air on tv. There's a recent one involving a family pushing their bicycles along a path whilst playing "I Spy". It takes a turn after the boy spies some train tracks.
They are not the same as PIFs, they stopped making PIFs (Public Information Films) on the 30th December 2011 after the COI (Central Office of Information) who made them closed.
We use to get a lot leading up to Christmas about drink driving and fireworks near to bonfire night. The stop smoking ad’s use to be graphic and put me off for life.
Public Information films were used as 'spacers' when advertising space wasn't sold, the BBC also used these 'spacers' especially on Saturday Morning TV. One of my favourites over the years was about Russian 'Bear'bombers intruding into UK/NATO airspace, over the years the UK fighters scrambled went from Hawker Hunters, to English Electric Lightening, to F4 Phantoms, to Tornadoes, and latterly Typhoons, and in the last 50 years it has always been a 'Bear', we keep spending a fortune on fighters, they keep sending up 'Bears' to test us.
Yes, we still have PSA I recall in my old home I had lit a firework in one corner of my garden so I moved over to another part of it when several minutes had elapsed the firework exploded hitting me in the centre of my back luckily I was wearing a thick coat that protected me.
Fun fact for you, The Red and Green of Freddy Krueger's sweater was deliberately done. Red and Green are opposite ends of the colour wheel. The brain struggles to process it, as Red is danger, green is good. You'll notice a lot of road signs are red because it's a warning.
Yep. Some people really know how the brain works, it's mostly subliminal, which you've actually just proven to me, because you've just made me 'think' about the Freddy Kruger jumper. Good catch, I'm usually up on all the subliminal stuff, like product placement in soaps, and especially now I watch toddler's TV with my granddaughter.... The amount of rainbows and hidden messaging on the things they put out to kids now is a little, if not, highly disturbing to me. I see where it's heading. Think Cocomelon, Bebefinn and similar shows. They should be investigated. They're so highly suggestive it's like being hypnotised. I know first hand. I've literally found myself still watching them, in a daze, way after my daughter or son in law has picked my granddaughter up and taken her home. Weird.
@@enkiofsumer8374 The Rainbow isn't dangerous, it was meant to be a spectrum. The stark Red and Green confuses. My brother in law is colour blind, so he can't see red and green like the sweater, it unnerves him most because they're so starkly different, a bit like a Wasp or Hornet.
@@adrianboardman162 ahhh, got it. Always good to learn something new, even at my age. I'm surprised I didn't know this though, because my son was refused to serve in the forces, when he was found out to be colourblind at his initial medical assessment. Weird that. Probably not as severe as your in-law's. It certainly wasn't picked up at the red/green/blue routine colour blindness checks that were standard procedure in our schools. They may still be. I'm not sure. Cheers for the information. That's really interesting.
@@enkiofsumer8374 Honestly, the psychology behind Wes Cravens writing is fascinating. Freddy had the horizontal lines like a wasp, but also the colours that most confuse us. A LOT of subtle things about his costume.
@@adrianboardman162 yes. Wes Craven was quite subtle with things like that. A bit similar to Stanley Kubrick with his iconography, and Michael Mann with his eerie gelling of colours and haunting background music. The Shining (obviously) springs to mind (Kubrick) and Manhunter by Michael Mann and the Spinotti's. Probably the best film of Thomas Harris's 'Red Dragon'. Well worth a watch if you've never seen it. The film 'Red Dragon' starring Ed Norton took the film 'Manhunter' and copied it almost word for word. I believe one of the Spinotti's was involved in 'Red Dragon' too, or Dante Spinotti's daughter or someone. May even have been the other Italian that was involved, who's name escapes me. That's got me thinking now. I'll not settle until I check. As soon as I press 'send' I'll remember. I'm sure you know what I mean 😂.... Got it. It was Dino and Marta DiLaurentiis.... Phew.
At the the "Gas" advert was made, the supply of gas was nationalised and called British Gas" There was only one supplier so "the gas board or the gas people meant British Gas. British Gas still exists but now there are lots of gas companies you can buy your gas from.
Born in the 70s, so grew up on the 80s and these were on the TV a lot. The first one has stuck in my brain. I can also remember others similar to the electric pilon. Train tracks, water and canals ect. I often see horses while driving around the countryside, I always drive wide and very slow around them and get thanked by the riders. The most memorable one regarding stranger danger is Charly the cat.
They did one showing actual footage of a motorcyclist dying he was filming himself. His mother was speaking about the crash. That caused a lot of controversy, didn’t hang around long.
the 'if you seprate' one was hugely valuable as it helped you get accomadation, a living allowance for you and your kids, legal aid and help with education programmes. it saved many women from continuing to be battered in their homes because they didn't know they really did have options
I remember all these ads as a kid. We laughed at them. But they stuck in your head. Fireworks were the biggest draw for us. Thanks for the memories. Peace out.
There was one about dealing with pickpockets. At the end of the film one of the characters was asked ‘Where is it impossible to steal ?’ The humorous’ answer being ‘A nudist colony!’ 😃
I remember one where a child pulled something hot from the cooker and scolded themselves. I remember a building site one where a kid got electrocuted. The "Charlie says" cartoon adverts were about explaining dangers to children. Wearing a seat belt, and the driver was killed by the son not wearing the seat belt. These off the top of my head.
We actually used to be sat down in front of a TV in school to watch all of these. Some were brutal, like kids being hit by trains. They were made to scare us from doing the same. I remember seeing these in junior school so from 4-11. Definitely earlier on though so about 7 or 8.
I remember seeing these PSA's as a kid in the 80s - they were typically shown on a Saturday morning when kids would be watching. I grew up in a pretty rural area of Scotland and it was common to see horses on the roads. It's still extremely common today, and whenever I'm back in the area, this ad is always in the back of my mind when I pass horses being ridden whilst I'm driving. The same deal whenever I pass horses where I live now, especially as my daughter rides horses. So many of these PSA's actually covered stuff I experienced on a regular basis as a kid. From balls and things being lost in electricity substations, to deceptively deep rivers and streams, building sites, construction sites and more. These PSA's were absolutely brilliant at reminding kids to be safe - because I can't count how many times I have them in the back of my mind whilst playing outside or a friend would mention the PSA when somebody was going to do something stupid.
That doll going into the sand really scared me as a child. That advert was over the top scary. You see dolls as real when you're young. I haven't seen that advert in over 40 years.
I remember a few from when I was a child. Especially the electricity pylons, littering, and stranger danger ones. We very rarely have them on TV anymore. We get a lot of horses on our roads down here in Devon, mostly on the outskirts of the city and on country roads.
The general thinking behind Public Information Films, was literally: 'People are doing stupid things every day, that get them injured or killed. Let's scare the living shit out of them, to frighten them into not doing stupid things.' These films could be shown at any time of day on TV, during commercial breaks, or, on BBC, in gaps between programmes. That included during childrens' programming, too. The horror film like 'Spirit Of Dark And Lonely Water' was often shown to children, this way. There was a Government department called the Central Office of Information who put these films out.
HI STEVE & LINDSY DEBRA HERE FROM SOUTH WALES I was born in the 60s and I remember watching most of these growing up being shown on TV plus a lot, lot more of them.
One advert that sticks with me from when I was a child (90's) was the railway children PSA I was obsessed with trains but I was always paranoid that I was going to be hit by a train. Even to this day (im 39 now) I can't stand on a platform at a station without getting that feeling if I stand near the yellow safety line.
The railway ones were possibly the most brutal one. Other ones that really made an impact were those about farms - especially walking on a slurry pit (hard surface, but breaks)
we would be shown them in schools, the electricution ones - railway lines, train surfing, and pylons, fireworks ones, stranger danger etc, very memorable
Another gas one husband and wife.comes homes smells gas husband opens window wife about to switch light on but husband shouts Nooooooo!!! As any flicker could ignite the gas
Hi, I'm rochelle from the uk! There definitely isn't many adverts /psa/ commercials like this anymore and they aren't as gripping or even scary anymore. I'd love to see more stuff like this on tv again, people need the reminders
@@dcarbs2979 Well you are aware. I was referring to the people who forget the highway code as soon as they pass. They also wouldn't know the difference between an' A' pillar and their 'A' hole
My own all-time favourite is the donkey on a motor-cycle, but that was in black and white and before anything was being recorded. He responded to repeated non-speeding advice with "I am in complete command of the situation". When he had his final crash, he grew wings, rose up heavenwards, and a lugubrious voice came drifting down "I WAS in command of the situation".
I was riding horses on roads in the 60`s and early 70`s, there seemed to be a lot more `sports cars' and motor bikes around then, and there were many more riders out then.These films were abrupt but they did their job and I still remember them whenever I see a sub station, beach or railway track. I think they would upset my granddaughter a lot, just shows what a `nanny state' we are.
Pretty much all these PSA's were shown in prime time and during kids shows. The TV Detection van adverts were hilarious as the vans never actually worked and were just for show, interestingly they still claim they have them lol
The ad for passing horses is most relevant in rural lanes where the roads are often only one car width and because they tend to be less busy and in the countryside so are more likely to have horse riders
Who remembers charlie says, lol
I do charlie and his cat loved it x
@@tanyarobinson2954I think Charlie was the cat, because he meowed and the boy translated 😉 I’m feeling old now lol
The Prodigy 😊
I loved Charlie says. Whilst watching this I said out loud to myself Charlie Says, we need to see a couple of those😂
oh yea i do and what about Joe and Petunia call the coastguard the old ones are the best😁
There was one speed awareness advert in the 2000s that still haunts me now, it was called ‘it’s 30 for a reason’ and explained the percentage chance of a child living or dying if you hit them at 40 or 30 mph, it showed a dead girl propped against a tree and then all her bones clicking back into place as time rewound with her voice speaking over the top before she gasped back to life, it was terrifying and obviously worked as I’ve remembered it for 20 years! That’s the last big campaign I really remember seeing but there may have been more since
“If you hit me at 40…” I remember that too, I can even hear her voice, that’s one that stuck with me too!
Yes agree horrifying advert.
Like the one for the kids at the picnic then the car flys over the hedge and rolls over them
I remember that as well. I also remember the uproar about it being too graphic.
That ad was awesome.
@@benpearce7383yeah. The DOE *love* their crashes.
_:And I just can't get over you. It doesn't matter what you do:_
Horses are indeed still a common sight on the roads, even in city centres
Your comment about “even in city centres” brought back very recent memories of the poor army horses that were spooked in Central London only a few days ago and galloped through London streets. I understand 2 were seriously injured.
Yes, horses are especially common in rural areas, but can be seen in cities as well (Central London being a good example where the police still use horses).
Possibly a more common sight now.
@@johnnyuk3365 but they're super useful on the battllefield :/
@@apemanhill no, the army horses were spooked by falling rubble thrown by builders. It happened the day AFTER St George's Day, so had nothing with the crowds that day. The horses were parading as they do every morning on Horseguards.
The advert with the kid with the frisbee is the exact advert that stopped me from playing around electricity as a child I remember these commercials. They worked for me I'm still here.
I remember that one. Gave me chills at the time. Seeing it again was weird and slightly unsettling.
I remember the one with the electric flash and smoke with the kid flying through the air. We all thought it was well funny.
Thing is, this was almost an advert to go to a place you never thought of and have a laugh.⚡💥💀
Yeah! They showed these to us in primary school! The one with brothers and their football (like the Frisbee one) has haunted me since year 5!!
My sister showed her now 15 year old that one when her kid first started playing out. They lived on a cul du sac and it's relatively safe but there was electric sub down at the end. It worked well enough he'd run home and tell her when he saw kids playing there.
"I am the spirit of dark and lonely water".
Engraved on the soul of every kid of my generation.
I think the voice of Donald Pleasence in that PIF is the reason why the sight of reservoirs, canals and other man-made water containment gives me the willies even now as a man in his mid 50s . I'm fine with natural lakes, the sea, natural rivers etc. But any constructed waterway or water containment puts the fear of dread in me for some reason. 😱
I know that was a terrifying advert for kids. The black hooded figure was scary enough for kids alone I think.
So brilliant though and it worked! Never went near dark water 😂 Children loved being scared back then, a few chills and frights - spooky fun! Now they're terrified of being terrified 🤨
Just read your post and goose pimples appeared. That’s still powerful after all these years.
One of the Speeding Campaigns was very clearly "Kill your speed, not a child"... UK PSA's have never tended to beat around the bush.
The one that stuck with me was the 'It's 30 for a reason' ad, with the little girl. ("If you hit me at 40mph there's an 80% chance...")
@@lindagovan7195ooo that one was good
Remember the psa where the ones in the back seats didn't have their seatbelts on, then when the brakes slammed on it crushed the front passenger or driver then it said "you dont want to kill your mother by not wearing a seatbelt" then the person next to them was screaming their head off? That made me make sure any passengers i carried behind me had their bloody seatbelts on! 😮
@@roseanncampbell3168 Yeah, it started off with them climbing in the car and a voiceover saying, "Jane knew the name of her killer." and ended with pizza hitting the windshield while the daughter screamed. Can't remember the actual name used but I can still see that ad in my head more than a decade later.
The Irish and Aussie ones are brutal and on point too. The Aussie ones had a slogan if you drink and drive you're a bloody idiot.
These adverts were all produced when the UK government had a Ministry of Public Information.
It was disbanded many years ago so now PSAs are mostly produced by charities.
The COI (central office of information) closed on the 30th December 2011. The adverts were called PIFs (Public Information Films) and were made by the COI for 65 years.
Another public service that got effectively privatised.
@@nigelanscombe8658safety’s not a priority if it doesn’t make money 🤦🏻♂️
@@Sharpey187 which is where the fines come in …
@@nigelanscombe8658 exactly.. it’s not about educating, just fund raising.
Its why you never see a mobile speed camera outside a school, but you’ll see it at the bottom of a steep hill
Steve "I don't know if these are more mild"
Me: "Get ready to watch some kids getting fried" 🤣🤣🤣🤣
I cried laughing at this comment. Hilarious and so true 😂😂
The "Think once,Think twice, Think bike" they still use today
It is but i do think it should be reworded to Think once think twice BIKER THINK
Its just.. ‘Think BIKE!’ Now, usually get yellow signs on country roads with it on, start going up on sign posts/lampposts more when spring time hits
Pleased to know that...because that really is short but very effective...whoever thought of that particular slogan 👍
Is it not ‘think bike, think biker’ now?
@@Maggie_1957 I was nearly killed on a motorbike as so idiot who was dropping someone off found out they person wanted to be dropped off a little further down the road and didn't look and pulled out right in front of the motorbike. Only for the fact I grabbed on to my boyfriend at the time I didn't fly off and land on the car. You get bad drivers and riders but the person on the motorbike isn't protected by steel walls.
I think you would be amazed watching how uk motorists (mostly all) will always slowdown for horses or pull over for emergency vehicles. It looks like rehearsed dance
Yes I've been driving for 45 years and I've always driven very slowly past horseriders. Also I've never seen another driver go fast past a horserider
But they give cyclists grief and place themin danger
Yes, I usually pass several horses on most days living in a rural area, I drive at a crawl speed until I'm well passed them.
@@Mike-po2gx because most cyclists seem to enjoy being c*nts the amount of cyclists i've seen in the past 5 years who are riding in the centre of a country lane or riding side by side is absured (both of which i believe are still illegal) so if cyclists are happy to break the rules then i have no issue doing it they are the ones putting them selves in danger by doing stupid stuff like that
I've ridden a horse a handful of times. Last time was about 20 years ago (yikes lol) at at a hen do in the Lakes. We were on a lane and naturally I'd ended up on the biggest horse as apparently I seemed the most competent/natural (lol) and I was at the front behind the instructor person. Anyway, a motorbike went past. It was nice and slow until it got about 5m in front of the horses when the rider put his foot down and revved the engine before flying off. My horse got spooked and took off with me half out of the saddle clinging on and trying to persuade the horse to stop. Thankfully it did after about 20m or so but I have no idea how I didn't fall off - I was very lucky. It's made me even more cautious as a driver when it comes to passing horses.
There were a lot of very dark child safety information films in the UK in the 70s and 80s, most famous being The Spirit Of Dark And Lonely Water, which were shown during the after school before the news timeslot and Saturday mornings.
Back then it was ok to scare children to protect them.
Another famous one from that time in the longer format was one called "Robbie". Produced by British Transport Films
Aye and the kite, the train tracks. The fireworks ones, the girl with the sparkler. All hard hitting PIFs like the electrical substation one. No wonder I have anxiety, I was convinced every time I stepped out the door I was in mortal danger. 😆
My wife still hates it when I say I'll be back back back!!
Apache..on the farm...Still harrowing!
@@Cleow33 The boy falling into the slurry tank was banned for being too horrific. Can't think why 😯
Regarding the horse riding information film. There are a lot of horse riders in the UK and, rightly, they are allowed to use our roads. I always slow down and give them a very wide berth. The riders will always acknowledge you for doing that.
I was once told that you pass a horse far enough away that it can’t reach to kick your car and slow enough that it doesn’t want to kick your car.
British Gas was a nationalised company, so there was only one Gas company to call, which is why the commercial said the gas people. Now there are loads.
Your correct. But you can still report leaks to the same number, regardless of the supplier. They're serviced by the same contractors I think. At least I'm pretty sure they are in England. My mates a gas service engineer and they contract to all the suppliers. He gets paid an absolute fortune. No college, no university, straight in as an apprentice (even on amazing money back then as an apprentice). Now he's loaded. So teens (especially in the U.S). Don't fall for the university spiel and predatory loans. You'll be a slave to your Government for the rest of your lives. Especially with useless degrees in irrelevant and unnecessary subjects. STEM is a bit different of course. But here in England and Wales it's a little different. You get a student loan, and only pay it off at a percentage of you're earnings above around £32k ($40kish). I know, my son's in a STEM field at university. We checked out all the options. I still wanted him to become an apprentice. I was, in engineering. Paid to learn and now retired at 55. Zero debt, zero credit cards, zero overdrafts, no arrears on any bills. Now I get to spoil my granddaughter and help my son out with his university bills a little.
There's still a national gas emergency number to call if you smell gas rather than your supplier. (I don't know if phonebooks are still a thing but if they are I expect it would be prominent in the gas section.)
When I finally got the keys to my house, got in and smelt gas immediately phoned the national phone line, waited 3 hoursfor the emergency gas engineers to come out, fixed my problem, all sorted and no cost to me. Can’t complain awesome service.
@@enkiofsumer8374 isnt it above 27k? and now dropping to like 25 or something
@@enkiofsumer8374Well things must have changed a lot since the British Gas days as you used to get less than an 18 year old did from unemployment as a wage back then.
In my second year I could spend most of my wages on petrol just keeping my rover sd1 topped up and driving around for one night with friends.
Iirc my first year wages were around £40 per week in the mid 80s and even if you were good enough to take advantage of the extra free college education you’d still end up making less money than an untrained offshore oil worker.
You also did block release to college away from home for a week at a time and the same for their training centre. 30 weeks away from home in the first year iirc and all for £40 per week. Hardly enough to pay for your lunch, bus fares and taxis to and from the train station and leave you any spending money.
You got digs paid for you along with breakfast and an evening meal. No choices of course so if it was something you didn’t like you were out of luck and the best you could hope for was to swap items with someone else that liked different vegetables or the main.
Richard Briar's voiceover for don't play with matches, is unmistakable.
A familiar voice of children's TV back then he was the narrator of Roobarb and Custard. He was also famous for sitcoms like The Good Life.
I know I kept thinking Rhubard and Custard
Re: the 1st dropping litter advert. The woman called her daughter 'A little madam'.
There was an advert that finished with the girl proudly saying " when I grow up mummy says I'm going to be a proper little madam!" I can't remember the product but it made me laugh.
@@bobanob1967 Clarks' shoes, apparently
@@frankhooper7871 you are right.. It was Clark's shoes..
No it was maggot
No. It was definitely madam@@DreadEnder
I remember one that raised awareness of strokes, and told viewers how to spot if someone is having a stroke and what to do. I remembwr it clearly, I think it was called "Think F.A.S.T" which I always remember. Face, see if the face is "falling" on one side, Arms, check to see if they can raise both arms without additional assistance, Speech, can they speak clearly without slurring their words, and Time, call an ambulance if you suspect a stroke. "The faster you act, the more of the person you save" still gets me.
Also the 1970's Green Cross Code ads with David Prowse (who played Darth Vader, in the suit, not the voice). 😂
Was they also one with a cat
I remember him coming to our school in his Green Cross Code outfit!
And the Green Cross Droid. What is it with Darth Vader and droids.
@@alanrickett2537Yeh, I think that was 'Charlie says'....
Good times!😉😆
The green cross code adds were also done by Jon Pertwee (Dr Who), Alvin Stardust (singer), Les Gray (from the band Mud).
19.33 The guy in the littering ad in the car dropping rubbish into the other car is an actor (Joe Mc Gann) who played Charlie Burrows in 'The Upper Hand' which was the Englsih version of "Who's The Boss" with Tony Danza.
My son was nearly 30 and married,when he took me to London to the Albert hall . As we walked through the park I gave him a sweet, I couldn't believe it a minute later I was handed the wrapper! So habits are formed for life!! 😂
My husband does this. He used to give the wrapper to his mum. But he now gives it to me.
I taught my son to put wrappers in his pocket and not to drop them, this has stuck with him all his life, pity the part I taught him to empty his pocket rubbish in the bin when he came home never stuck and I have to check before washing! lol
@@pernellgirly8064 one time i was eating a pack of crisps walking through town with my Mum.
She looked at me about 5 mins later realising i wasnt eating crisps anymore. Amd asked me where the empty packet was.
She made me walk all the way back and pick it up off the floor 😂
Didnt drop rubbish ever again
😂
I always loved the Charlie Says adverts and there was one the had the line ' polish the floor and put a rug on it, you might as well set a man trap'. Although scariest for me was the Grim reaper by the water, about playing near river banks. Most of these were late 1970s.
Now this is what shaped my childhood. These stuck with me from a young age. These were designed to make a point and I am pretty sure most were seventies, early eighties as that was when I was watching TV as a kid. Not all are aimed just as kids, but they would have been on normal TV. Satellite TV hadn't arrived yet.
These definitely had an effect on those of us who are kids around that time. It wasn’t featured in this one but the chip pan and fire one is the reason why I won’t get a chip pan despite the fact of my kids nagging me for one 😂 absolutely no way they terrify me 😂
The 80s litter ad was a play on "don't drop a clanger" a British phrase for making a mistake
In the litter ad she said, “I’m sick of clearing up after that little ‘madam’” not maggot.
In Britain we have Council litter wardens, who give tickets, leading to fines, for anyone dropping litter, including small things like cigarette buts
But you can walk away they have no powers
@@chucky2316 not strictly true, these are byelaws they can and have been enforced. If you fail to pay a civil fine this can amount to criminal offence. They may not have special power of arrest but that is not the same as saying they have no powers.
It's a criminal offence to fail to provide your name and address when required or to provide a false name and address
little madam shes talking about clearing up after her daughter. To this day my mum hates if a waiter calls her madam because up North it was assiciated with a naughty girl like in this
Never seen one in my town in 60 odd years.
The one about sticking your head out of a train window always stays with me. And Charlie Says. We used to shown these in assembly at primary school in thd 80s (ages 7-10).
I only fully understood the reason for not sticking your head out of train windows, after watching the episode of the young ones when Vivian got his his head knocked off by a train and he was kicking it down the track trying to pick it up.
These information films were on all the time, I hate escalators because of one that crushes a doll, I’m in my late fifties and still hesitate before getting on a escalator! Another a boy flying a kite near electricity pylons, a doll that gets squashed when the Mum leaves the iron on the ironing board. A child that gets locked in an old fridge on a rubbish tip,the grim reaper watching a child fall in water while out with friends with the grim reaper repeating the echoey words I’ll be back back back, voiced by the actor Donald Pleasence. They scared us but we still remember them now. You rarely see these sorts of information films aimed at children anymore.
I remember the fridge one. I seem remember that the BBC used to show PIFs, although I may be remembering wrongly, and I assume that they did not count towards ITV's strict quota (in the 1970's) of seconds of commercials allowed per hour, so would make cheap and useful fillers for them.
Oh jeez. I just remembered that. I'm 55. I was absolutely terrified of escalators. And I do mean literally. I once remember my mum having to get a male stranger to pick me up to carry me on one, because I'd gotten too heavy for my mum to pick me up. Plus she was carrying all the shopping. She had no option. I was screaming the place down, and no other way to go (things weren't very often easy ♿ access etc. back in the 70's)
I remember the boy with the kite and the pylon, it was one of the danger films I think. Danger with electricity. Danger on the farm was the scariest one for me though.
@@Hayley-Bell The doll on the escalator one did me. I was terrified of escalators after that. Seriously phobic. Took me years to go on them alone. Seems silly at 55+, but it was a real phobia for me.
i Actually saw i the 70's a kid have his arm ripped off in an escalator
😂 The 10p advert was obviously made before seatbelts were mandatory too!
Yes & they had Jimmy Savile warning everybody to buckle up
The 10p coins 🪙 were larger back then than they are now.
@@daveborder7751 Clunk, Click, every trip
@@daveborder7751 Clunk Click every trip. Pity nobody fixed his seat belt round his neck😉
@@daveborder7751But back then NONE of the general public knew about Saville's dark side! He was one of the most popular DJs and "Jim'll Fix It" one of the most popular TV Shows as far as most people were concerned.
I can remember being at my primary school with all of the children sitting in the hall watching the safety videos. We got to talk about them with the headmaster in a way that actually helped us process what we had just watched. Tufty the squirrel and "Charlie says" (a talking cat) and the green cross code (how to cross the road safely) were often used to get the dangers across to us. But I remember the electricity substation/pylons one and a child drowning in a pond more vividly.
Those two ads used to give me nightmares!
Oh wow. I was actually in the Tufty Club lol.
Tufty the squirrel was brilliant I had a board game of the tufty club as a child.
@@enkiofsumer8374 Me too, only got close to being hit by a car once. They were reversing across the pavement I was on. That was only last month.
"Charlie says" me too was the sound mostly, still hate the thought.
The initial Green Cross Code adverts predated the Star Wars franchise and starred the actor who was originally in the Darth Vader costume, Mr. Dave Prowse.
There was a PSA in the 1970's (which is on YT and the video entitled "Only a Fool Breaks the Two Second Rule") which encouraged drivers to leave a big gap between themselves and the vehicle in front. As per the title, the motto was "Only a fool breaks the two second rule", I still hear that it in my head today, especially if I find myself gaining on the car ahead.
I used to say it twice when I was riding a motorcycle, rather than once, because as a vulnerable road user, my safety was my responsibility. I still think about it now, even as a passenger, and am in the habit of checking following distance even though I can't effect change as a passenger, except by remarking "we're closer than two seconds".
@@KidarWolf I seem to remember an extra bit being added later, "...and in a downpour make it four"
You still hear it in your head today, because they still use the same campaign now. Obviously the specific adverts have changed.
Btw, the reason one sees fewer PSAs on US tv today is that broadcasters are focussed on paid commercials. In the UK, Germany, and elsewhere, broadcast networks are obliged by the regulators to provide a certain number of slots for PSAs - and during election campaigns, for major political parties. In much of Europe, and the UK paid party political commercials are forbidden.
That "Think once, think twice, think BIKE" was an active campaign in the UK for most of my life. Very long running
It's still in my head when I'm driving - what, forty, fifty years later?
"think twice, think Bike" is still a slogan now!
Hi guys, hearing you say that you have English and Irish roots, makes me think you're missing out by not watching Northern Irish safety commercials. All I will say is, ONCE SEEE, NEVER FORGOTTEN!! Happy watching from behind your sofa! We love your channel!!
I'm English. Ours were bad enough, but my Lord. The Irish ones really show it how it is, and never hold back.
Ooooh, ive never seen any NI ads .... off to look now. Thanks for the info 😅
They are hard hitting! Lived in N/Ireland since the 80s . One of the most prolific one that comes to mind played the song Cats in the Cradle .
@@enkiofsumer8374 the ads are made by NI but they are shared across the island due to just how bad drivers are and how in the Republic of Ireland, learners drive unaccompanied. Also because the Irish government refuse to help NI prosecute ROI drivers who speed etc. They know they can get away with speeding because the car isn't registered in NI.
@@manamanadododododo wow, that's strange. Always happy to learn something new. Even at my ripe old age. Thank you.
Francis The Firefly!!
This was such a good cartoon PSA.
It wasn’t just a TV advert; there were comic-book-style workbook things that were given out at school, and I still remember it today.
This, for me, is up there with the ‘Stop, Look, Listen, Live’ hedgehogs teaching me to cross the road, for its impact on me.
Yeah that was our favorite!
Programming was simple back in the day, and these tended to hit hard sometimes, also, we only had 3 channels, until late 1982.
Felicity Kendall narrating the first fireworks one, and Richard Briers narrated the second. The played husband and wife in a 70s sitcom called the Good Life
The boy who didn't stop, look, listen from about 12 years ago, road safety, and of course the green Cross code... we don't seem to have such good information adverts nowadays. it's such a shame.
Oh there were so many that I remember as a kid in the 70's there was Reginal Molehusband Reverse Parking, Joe & Petunia Coastguard, Mike Swims Like a Fish (learn to swim), The Charlie Says adverts and, of course, The Green Cross Code Man who was played by Dave Prowse who played Darth Vader in the original Star Wars film.
I was born in 81, but I don’t remember any of these. However, I remember very clearly a PSA that was played at primary school which was about never crossing train tracks and what the high voltage lines above can do. The video we were shown was pretty graphic for us young kids. It showed at the end of a child who lost his foot after it got trapped in the track and a train came. And how the lines were touched by another child who had hold of some long pole type thing which shocked him and killed him. When I say graphic, I don’t mean it showed a bloody leg without a foot or a charred body or anything like that, but it was enough to stick with me all these years later. Especially cos there’s a train station literally a mins walk from my childhood home. It certainly got the message across
Yes, the unused football boots hanging on his bedroom door, also stuck with me. I also remember a kite/ pylon one too.
@TheJaxxT ... They were called PIFs (Public Information Films). Most popular in the 1950s, 60s and 70s. But they were also made in the 1980s, 90s and early 2000s, they finally stopped making them on 30th December 2011.
Being a bit older I saw The Finishing Line which was a more dramatic rail safety film. It was pulled and replaced by the one you probably saw. There's a wikipedia page with the full story: "The Finishing Line is a short film produced in 1977 by British Transport Films, warning about the dangers children face on railway lines. Although it is not strictly a public information film, it is often considered to be so by fans of the genre. It was broadcast in its entirety several times on television, but was so controversial that it was replaced less than two years later by the slightly less graphic Robbie."
I was born in 81 aswell we all played on the railrracks because of the buildings and gun emplacements, alot of kids played on railway tracks back in the 80s and early 90s things changed after the bulger murder I guess. I remember finding a shed full of detonators lol 😂. You could hear the trains comming before you saw them through the rail tracks so you just laid low away from the tracks until the train had gone 😂.I even had a mate who's dad and mum would say go and play on the railway track I'm 40 something now and think what little mad heads we were 😂😂
19:33 Oh it's him! I recognise him! He played the housekeeper (one of the main characters) in The Upper Hand (UK adaptation of the American show 'Who's the Boss?').
Joe McGann.
Littering carries a fine in the UK. The main psa I see now are not drinking and driving which gets played a lot around xmas.
The “fine” (Fixed Penalty Notice - FPN) is actually to avoid being prosecuted for littering.
The actual offence is “depositing litter AND leaving”.
It should be possible to accidentally drop litter and pick it up without receiving an FPN.
However, the companies that employee the litter wardens receive a percentage of every fine given out so there have been a lot of stories of people being issued FPN’s after being convinced they have broken the law even if they actually haven’t.
The wardens have attempted to give people fines for dropping cigarette butts and the person says “But it’s here in my hand” after stubbing it out, or even weren’t smoking in the first place.
That’s a somewhat dodgy practice.
"Have a drink, have a drive, go out and have a good...."
Well, they need to start enforcing it, the streets are a bloody mess!
Missed all the 70s classics here - "Lonely Water" (playing near water), "Apaches" (6 kids pretending to be apaches playing on the farm, who all meet different & terrible ends), "The Finishing Line" (kids playing near railway tracks), "Building Site Bite" (dangers of playing on a building site) & as already mentioned the "Charley Says..." series.
Apaches is 15 min and The Finishing Line is 25 min so would be a bit difficult to slip them into a compilation! I’ve sent them a link that has clips of them though.
I remember a PSA that showed a house fire started from a cigarette that hadn't been extinguished properly - never forgotten that one.
The ones that stand out for me are the Tufty the Squirrel ads.
There was also a series about swimming in closed water like quarries and ponds. At the end there was death hovering over the pond/lake/quarry.
There was also the green cross code with Dave Prowse, better know as the man under the Darth Vader costume.
There was a great one in the 70's called "Apaches". The basic message was "farms are dangerous"...
I remember that one, there was an advert warning us about cesspits next to the manure heaps on farms. That was from the 1970s
@@carolharris8167 there were so many, and the Play It Safe books we got in school just to traumatise us further 😂
At least I have Apaches to thank for my paraquat abstinence 🤷🏼♀️
Like the helicopter?
That electric advert worked for me. I was terrified of Frisbees after that
Only made throwing our Frisbee in the park more exciting for us-you never knew if there would be some magical electrical charge in it when you caught it.
@@daveborder7751 🤣
Growing up in the 70s and 80s PSA's were on a lot late afternoon 3-6pm during childrens programming, they were really effective, lessons that stay with you for life....
Ten Little Indians....
Safety on farms for 8 year-olds, 1970's style.
The UK gas industry was nationalised in 1948 under Clement Attlee's post-war Labour government...it became a state owned industry. Various areas had 'Gas Boards', with England, Scotland and Wales divided into12 areas, that each controlled their own local area's gas...in 1972 those were amalgamated under one corporation called 'British Gas' so when this ad was around they were THE 'gas people'. Thatcher in the 80s then privatised the industry and floated it on the stock market (which was widely criticised at the time).
"If you see Sid, tell him". I think was the ad to buy shares in Britain Gas when it went private, wasn't it?
David Prowse the man inside the Darth Vader costume used to play a character called the Green Cross Code, Man those were very famous road safety adverts for children in the UK . That's before he turned to the dark side.
Hey Steve and Lindsay. The sign at 10:58 is to warn you that there is a man ahead who is having trouble with his umbrella😂
I literally believed that myself.... For years. I think we all did lol.
Our mothers must have had the same tea towel. :)
i was born in 1974, in the 7-0s and 80s there were PSA's pretty much every time an ad was on TV, now you rarely see them, the ones i remember most were Charlie says
I remember these ads so well, loved growing up in the 70’s and 80’s free times 👌
I hope you stayed away from farms..
I live in the Lincolnshire countryside and we have horses on our roads everyday. My daughter loved the firefly story, her school gave each child in her year group a book.
PSAs in the uk were made mostly ny the BBC through the TV Licence money. So back in the day we could get a lot. There would be a higher concentration outside school hours weekends and school holidays for ones aimed at child safety. Drink drive often early evening on fri and weekends. The firework ones and the safety stick with you because they are not nice. The fun ones like the green cross code man, the tufty club, charlie the cat, the Dave learn to swim advert. These are very cultural for my age group
PIFs (Public Information Films) were made by the COI (Central Office of Information) for 65 years. Finally ending on 30th December 2011.
I remember teaching my children about using the bins never dropping rubbish. Then when they were teens I remember complaining that crip packs tissues sweet wrappers going through the washing machines😬 them my hubby reminded me I taught them well 🥰
They used to show films to us at primary school that showed kids playing on farms, building sites etc and showing them all coming to a horrible end. Quite disturbing at the age of seven, but it all stayed in my head.
Really? ITV used to show them every day before, during & after the cartoons/kids shows & I remember laughing my head off at them when I was 4/5 years old-this would have been 1980-1982.
Apache. The poison part for me was the worst.
Oh god yeah. I remember that!!
That was 'Apaches' - the kid drowning in a slurry pit was the one that stuck with me as we lived right by a cattle farm and I respected slurry pits after seeing that.
@@chrisperyagh oh my god yes. The slurry pit. Terrifying.
One of the psa’s I remember probably around late 80’s was one advising you to drop and roll if you find yourself on fire. I also remember a stranger danger one from around that time but the one that really stuck in my head was was probably around 2010 that showed a car plowing right though a field where the children were having a school picnic before flashing up don’t drink and drive.
Most of these ads were shown on Ironically on the BBC since the government own the BBC so cheap to show them there .
Back in the 70s in the UK these types of PSAs were on very frequently, I remember one about crossing the road,called the green Cross code , also one called Clunk Click, about wearing a seat belt when driving, staring Jimmy Saville, but we don't talk about him anymore. 😢
Stuff like these still air on tv. There's a recent one involving a family pushing their bicycles along a path whilst playing "I Spy".
It takes a turn after the boy spies some train tracks.
They are not the same as PIFs, they stopped making PIFs (Public Information Films) on the 30th December 2011 after the COI (Central Office of Information) who made them closed.
omg, I remember that one, it was very chilling.
Yeah, maybe it's because I don't watch much TV anymore, but that's the only one I can think of for recently.
We use to get a lot leading up to Christmas about drink driving and fireworks near to bonfire night. The stop smoking ad’s use to be graphic and put me off for life.
Public Information films were used as 'spacers' when advertising space wasn't sold, the BBC also used these 'spacers' especially on Saturday Morning TV.
One of my favourites over the years was about Russian 'Bear'bombers intruding into UK/NATO airspace, over the years the UK fighters scrambled went from Hawker Hunters, to English Electric Lightening, to F4 Phantoms, to Tornadoes, and latterly Typhoons, and in the last 50 years it has always been a 'Bear', we keep spending a fortune on fighters, they keep sending up 'Bears' to test us.
When i walk around my local park i sometimes pick up other people's trash and put it in the bin. I'm messy at home but i dont get public littering.
Yes, we still have PSA I recall in my old home I had lit a firework in one corner of my garden so I moved over to another part of it when several minutes had elapsed the firework exploded hitting me in the centre of my back luckily I was wearing a thick coat that protected me.
Fun fact for you, The Red and Green of Freddy Krueger's sweater was deliberately done. Red and Green are opposite ends of the colour wheel. The brain struggles to process it, as Red is danger, green is good. You'll notice a lot of road signs are red because it's a warning.
Yep. Some people really know how the brain works, it's mostly subliminal, which you've actually just proven to me, because you've just made me 'think' about the Freddy Kruger jumper. Good catch, I'm usually up on all the subliminal stuff, like product placement in soaps, and especially now I watch toddler's TV with my granddaughter.... The amount of rainbows and hidden messaging on the things they put out to kids now is a little, if not, highly disturbing to me. I see where it's heading. Think Cocomelon, Bebefinn and similar shows. They should be investigated. They're so highly suggestive it's like being hypnotised. I know first hand. I've literally found myself still watching them, in a daze, way after my daughter or son in law has picked my granddaughter up and taken her home. Weird.
@@enkiofsumer8374 The Rainbow isn't dangerous, it was meant to be a spectrum. The stark Red and Green confuses. My brother in law is colour blind, so he can't see red and green like the sweater, it unnerves him most because they're so starkly different, a bit like a Wasp or Hornet.
@@adrianboardman162 ahhh, got it. Always good to learn something new, even at my age. I'm surprised I didn't know this though, because my son was refused to serve in the forces, when he was found out to be colourblind at his initial medical assessment. Weird that. Probably not as severe as your in-law's. It certainly wasn't picked up at the red/green/blue routine colour blindness checks that were standard procedure in our schools. They may still be. I'm not sure. Cheers for the information. That's really interesting.
@@enkiofsumer8374 Honestly, the psychology behind Wes Cravens writing is fascinating. Freddy had the horizontal lines like a wasp, but also the colours that most confuse us. A LOT of subtle things about his costume.
@@adrianboardman162 yes. Wes Craven was quite subtle with things like that. A bit similar to Stanley Kubrick with his iconography, and Michael Mann with his eerie gelling of colours and haunting background music. The Shining (obviously) springs to mind (Kubrick) and Manhunter by Michael Mann and the Spinotti's. Probably the best film of Thomas Harris's 'Red Dragon'. Well worth a watch if you've never seen it. The film 'Red Dragon' starring Ed Norton took the film 'Manhunter' and copied it almost word for word. I believe one of the Spinotti's was involved in 'Red Dragon' too, or Dante Spinotti's daughter or someone. May even have been the other Italian that was involved, who's name escapes me. That's got me thinking now. I'll not settle until I check. As soon as I press 'send' I'll remember. I'm sure you know what I mean 😂.... Got it. It was Dino and Marta DiLaurentiis.... Phew.
At the the "Gas" advert was made, the supply of gas was nationalised and called British Gas" There was only one supplier so "the gas board or the gas people meant British Gas. British Gas still exists but now there are lots of gas companies you can buy your gas from.
Yes, but now if you smell gas call Cadent and they will sort it
"King of the road" hedgehog song still sticka in my head every time im crossing the road with my children.
Also remember we don't have drug commercials in the UK beyond the basic over the counter headache tablets
Born in the 70s, so grew up on the 80s and these were on the TV a lot. The first one has stuck in my brain.
I can also remember others similar to the electric pilon. Train tracks, water and canals ect.
I often see horses while driving around the countryside, I always drive wide and very slow around them and get thanked by the riders.
The most memorable one regarding stranger danger is Charly the cat.
Lots of these from 70-80s I remember. Also the clip round the ear for giggling by parents
Well said
They did one showing actual footage of a motorcyclist dying he was filming himself. His mother was speaking about the crash. That caused a lot of controversy, didn’t hang around long.
the 'if you seprate' one was hugely valuable as it helped you get accomadation, a living allowance for you and your kids, legal aid and help with education programmes. it saved many women from continuing to be battered in their homes because they didn't know they really did have options
I saw an advert on someone having a stroke when i was 13 and i am 14 now it still haunts me
I remember all these ads as a kid. We laughed at them. But they stuck in your head. Fireworks were the biggest draw for us. Thanks for the memories. Peace out.
There was one about dealing with pickpockets. At the end of the film one of the characters was asked ‘Where is it impossible to steal ?’
The humorous’ answer being ‘A nudist colony!’ 😃
I remember one where a child pulled something hot from the cooker and scolded themselves. I remember a building site one where a kid got electrocuted. The "Charlie says" cartoon adverts were about explaining dangers to children. Wearing a seat belt, and the driver was killed by the son not wearing the seat belt. These off the top of my head.
*scalded
is that the one where the kid went through the windscreen?
I remember the one with the frisbee in the power plant. It terrified me, and I would never, ever think of going near a power pylon.
I was born in 77 and I still have PTSD from these adverts. I know they're going to trigger me before I even watch them. 😂😂😂
They were on all the time, none of my favourites have come up yet.
Charlie Says, death warning about water holes/swimming remember these two so well.
We actually used to be sat down in front of a TV in school to watch all of these. Some were brutal, like kids being hit by trains. They were made to scare us from doing the same.
I remember seeing these in junior school so from 4-11. Definitely earlier on though so about 7 or 8.
I remember seeing these PSA's as a kid in the 80s - they were typically shown on a Saturday morning when kids would be watching.
I grew up in a pretty rural area of Scotland and it was common to see horses on the roads. It's still extremely common today, and whenever I'm back in the area, this ad is always in the back of my mind when I pass horses being ridden whilst I'm driving. The same deal whenever I pass horses where I live now, especially as my daughter rides horses.
So many of these PSA's actually covered stuff I experienced on a regular basis as a kid. From balls and things being lost in electricity substations, to deceptively deep rivers and streams, building sites, construction sites and more. These PSA's were absolutely brilliant at reminding kids to be safe - because I can't count how many times I have them in the back of my mind whilst playing outside or a friend would mention the PSA when somebody was going to do something stupid.
It just takes a minute to bag it and bin it.That slogan for litter always sticks with me.
That doll going into the sand really scared me as a child. That advert was over the top scary. You see dolls as real when you're young. I haven't seen that advert in over 40 years.
I remember a few from when I was a child. Especially the electricity pylons, littering, and stranger danger ones. We very rarely have them on TV anymore. We get a lot of horses on our roads down here in Devon, mostly on the outskirts of the city and on country roads.
The general thinking behind Public Information Films, was literally:
'People are doing stupid things every day, that get them injured or killed. Let's scare the living shit out of them, to frighten them into not doing stupid things.'
These films could be shown at any time of day on TV, during commercial breaks, or, on BBC, in gaps between programmes. That included during childrens' programming, too. The horror film like 'Spirit Of Dark And Lonely Water' was often shown to children, this way.
There was a Government department called the Central Office of Information who put these films out.
HI STEVE & LINDSY
DEBRA HERE FROM SOUTH WALES
I was born in the 60s and I remember watching most of these growing up being shown on TV plus a lot, lot more of them.
One advert that sticks with me from when I was a child (90's) was the railway children PSA I was obsessed with trains but I was always paranoid that I was going to be hit by a train. Even to this day (im 39 now) I can't stand on a platform at a station without getting that feeling if I stand near the yellow safety line.
Trust me that second PIF "JIMMY!!!!" still haunts me, I am 56 so remember when it aired in the 70's.
It must have been aired for years because I remember it from the 80s.
The railway ones were possibly the most brutal one.
Other ones that really made an impact were those about farms - especially walking on a slurry pit (hard surface, but breaks)
That 20mph 40mph one reminded me of that one a few years back with the girl who snapped back to life after being run over very effective adverts.
we would be shown them in schools, the electricution ones - railway lines, train surfing, and pylons, fireworks ones, stranger danger etc, very memorable
I’m English but I’ve never seen the learn to swim advert. The gas advert was when we had British Gas, when it was a government owned company.
Or me I just learnt to swim naturally comming from the english riveria the beach and sea were are playground
I remember the Rolf Harris ones but not this
We had to learn how to swim, 2 hour lessons were all part of the PE training once a week in secondary school.
Another gas one husband and wife.comes homes smells gas husband opens window wife about to switch light on but husband shouts Nooooooo!!!
As any flicker could ignite the gas
@@scottwebb1978 Oh crikey, yes. Thanks for reminding me of this one.
Fun fact: The actor that played Darth Vader was the most famous Public Information Films actor, he played "The Green Cross Code Man".
These ads take me back to my childhood. I think they should bring ads like this back instead of advertising products to make people think.
Hi, I'm rochelle from the uk! There definitely isn't many adverts /psa/ commercials like this anymore and they aren't as gripping or even scary anymore. I'd love to see more stuff like this on tv again, people need the reminders
If you only look right once on your driving test, you fail. You always have to look right left right
And not just on your test, as most drivers seen to forget.
@@Thenogomogo-zo3un Particularly with my car. The A-pillars and mirrors block a lot of vision.
@@dcarbs2979 Well you are aware. I was referring to the people who forget the highway code as soon as they pass. They also wouldn't know the difference between an' A' pillar and their 'A' hole
My own all-time favourite is the donkey on a motor-cycle, but that was in black and white and before anything was being recorded. He responded to repeated non-speeding advice with "I am in complete command of the situation". When he had his final crash, he grew wings, rose up heavenwards, and a lugubrious voice came drifting down "I WAS in command of the situation".
I was riding horses on roads in the 60`s and early 70`s, there seemed to be a lot more `sports cars' and motor bikes around then, and there were many more riders out then.These films were abrupt but they did their job and I still remember them whenever I see a sub station, beach or railway track. I think they would upset my granddaughter a lot, just shows what a `nanny state' we are.
Riding on the roads now is terrifying. Especially with the speed and size of the vehicles. Most people avoid it or give up their horses.
Pretty much all these PSA's were shown in prime time and during kids shows.
The TV Detection van adverts were hilarious as the vans never actually worked and were just for show, interestingly they still claim they have them lol
I rember them all,but it did not stop as a child,they did them for adults also,very hard hitting and shown after 9pm
"In some countries, they'll give you life. In others, they'll take your life."?
@@timg5011 no,look up hard hitting uk adverts,then you will get my point in what I was saying
The ad for passing horses is most relevant in rural lanes where the roads are often only one car width and because they tend to be less busy and in the countryside so are more likely to have horse riders