The Penetration Pricing Strategy

[@MalluStyleMultiMedia]

another excellent video...good info

[@MsDBlue]

Simple yet effective, I learned a lot from this short video...Thank you :-*

[@kristianryden193]

Notes:
Penetration pricing is setting a low initial price to increase market share, and slowly raising prices thereafter. This strategy is the opposite of price skimming.
Low profitability at first, which is why the price must increase with time.
Low price point to increase market share, followed by gradual increase of price.

[@franciavaldez2892]

Thanks. You made it very simple. I like it:)

[@LiEnKee47]

+Alanis Business Academy The risk of losing customers over the period when the price is raised can be substantial, is there any good case practice of companies that employ this pricing strategy and at the same time, mitigating the risk of losing customers after increased pricing?

[@arijitkundu1900]

Thank you sir,in india jio mobile is the best example.

[@DeepakSharmaIndiaToday]

thank you
keep posting :)

[@Alanisbusinessacademy]

Thank you Deepak!

[@franciavaldez2892]

please!

[@PoojaDevi-rj2cr]

Thank you

[@Alanisbusinessacademy]

+Pooja Devi You've very welcome! Thanks for watching.

[@williamcampbell2001]

Awesome