Did Meta Quest just become irrelevant?
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- Опубликовано: 1 июл 2024
- In today’s video web log, Austin takes in the news about Meta’s Reality Labs and Apple’s Vision Products Group and uses it to make some predictions about the future of the AR/VR/AI space.
Where will competition for the Raybans come from? We were teased some hardware by google with the translator glasses and there are the hmd plays from Xreal etc. I can’t see Apple entering this space, but doubling down on the watch as a standalone device, perhaps paired with AirPods for environment inputs (rumored to have lidar, maybe cameras). AI pins and handhelds are both buggy and poor smartphone replacements so I see little pressure from those designs. Curious to hear your thoughts.
such a great question & I may have to make this into a follow-up.
i actually can see Apple entering the space, in line with AirPods, as you mention. looking at Meta's approach with Ray-Bans, glasses would be a great iPhone accessory - especially for Apple Intelligence.
as to your point about dedicated AI devices - if you missed my previous video, i cover it here: ruclips.net/video/4A__uCX-pac/видео.html
@@uncoverage tim cook - though not a designer - made an apt point with regards to glasses, he said he doesn't wear glasses cause he wants to. to me this is indicative of apples thinking and approach, with things that are invasive, they want there to be a cost. "ask app not to track" comes to mind. such permission prompts (like the d3 video of steve saying basically ask the user again and again for permission accountably enforced ( ruclips.net/video/uk_pLVQRNzg/видео.htmlsi=KgnUeoTdmvnzRJlm ), but also just having to take you phone out and use it's camera vs having already on your face in a confrontation with those you encounter, vis-à-vis glassholes. for the longest time you couldn't record phone calls on iphone until ios 18 announced a like a month ago at wwdc 2024 i think.
things like transparency and adaptive mode (and the similar in avp when someone is in immersive mode and it notices them looking at the wearer then parts the immersion to call attention to them to the wearer) are in the same zone of making tech more human. and it's for these same reasons that they've taken the app intents approach for integrating apple intelligence - it's an accountable compartmentalised approach, in keeping with the apple philosophy.
Truly love your editing style and slower paced videos, seeing you grow since the release of AVP has been fascinating to see!
thank you so much for the kind words and for sticking around for so long! i'm glad you like slowing down on this channel & i'm excited to see you in the comments again in the future :)
i honestly think jony ive is right about the eyes on the vision pro but it sucks that it ended up being so expensive and not that great on this version. i hate talking to people wearing sunglasses just because i cant see their eyes and it makes it just weird so this would make it a lot easier to be social with the headset on. hopefully one day it can come back in a cheaper and more fleshed out way
Zuck said in an interview they have holograhic glasses prototype and theyve shown it to people, everyone is mindblown. And this is what theyre trying to make next after the quest.
Zuck says a lot of bs😅
Growing up in the 90’s and early 2000’s I didn’t know the PC actually started with Apple and not Microsoft, so that was pretty cool to learn!
Spatial computing is exciting indeed, but it is the first technology that will physically get in the way of human to human interaction. Mobile computing made sense, since everyone needs to carry around a phone anyways. And the Apple Watch was a natural extension of adopting technology more intimately on the wrist. But if spatial computing is the next era, then presumably people would have something on them (whether headsets or glasses) that would ‘infiltrate’ their vision with digital information. Becoming an actual barrier between them and other people. That’s why I thought Google Glass initially seemed cool but wouldn’t be great if it was the future.
And to further prove my point, the Apple Vision Pro as it is right now is a solitary experience. And with Personas, you don’t even see the real person when you communicate through it. It’s too digitized and maybe a bit isolating.
Perhaps the next level of the hierarchy is the ecosystem. Now at the ecosystem level, it’s a combination of services and sometimes software and firmware (and possibly hardware).
Google suite of services, or Apples suite of services starts to be more compelling as a whole rather than its parts.
It will be interesting if AI is a platform/firmware, software , services, or perhaps an ecosystem paradigm shift to reboot the whole landscape.
I’m sure you will talk aboutVR/AR in the same lens, too!
whoa, this is unlocking a new level of understanding for me.
i've been working on a video about Apple products with the thesis that the real product is Apple itself; that Apple's brand is the most important thing about the company because it enables their "best" users to buy so many Apple products without fear of being let down (too much).
translated to your words, it's the ecosystem that matters. and profoundly (the missing piece for me before your comment), the hardware is part of the ecosystem. in other words, the ecosystem can only be as good as the hardware (and business goals) allow it to be.
thanks for the food for thought!
theres absolutely nothing to worry about. all the tech they made gave them an advantage in fov, UX control and optimization. AR focus is just another way of saying thin and seamless form factor. an AR device with wide fov that can shut out like leakage is no different to the quest really
that's fair. my title and hook are definitely bold statements, and are probably a bit overstated in the long run. that said, i do think Quest did just move from its best chance of succeeding to its worst chance in a long time.
I really enjoyed your video on the history of IBM and how Microsoft affected IBM’s hardware sales. However, I noticed that you didn’t mention anything about IBM’s OS/2 operating system. Do you think the development and promotion of OS/2 was a desperate move by IBM in response to the competition with Microsoft and the rise of Windows? I’d love to hear your thoughts on this aspect of IBM’s history.
Thanks!
i appreciate your creativity with shots, I think this one is close enough to be cool, the last one i watched you were a little too far away for engagement. Love the content I think if you do an ultra wide shot then maybe not for the whole video, so we can see your face for at least some of it. I understand seeing you is not essential but is more engaging. And the audio is now really working!!!
thanks for the kind words and for the feedback! you're definitely right - closer is better for engagement & i should use that mindfully to emphasize points/videos as needed.
a secret, though, if you're interested - part of the thesis of this channel is that the engagement tactics most people use aren't necessary to grow a RUclips channel. as it says in my bio, this channel is an experiment in creativity :)
excited to continue seeing you in the comment section!
I’m only 3 minutes in it but is lowkey hilarious you’re diving deep on meta filming your pickup shots with Google Fremont just out frame 😂 I walk by there quite often, the geese and the drawbridge capture the vibe quite succinctly haha
Very interesting, well explained!
Glad you recorded the iPad directly! How good is it :) Love the discussions, definitely makes you think.
Very insightful and clearly argued! "Science advances one tombstone at a time" I think Quest and AVP are waiting for the gen Alpha. After you essay, I am thinking Raybans are a more solid bridge that could possibly get more mainstream Gen Z and Millinial traction than the Quest.
i've never heard that quote but it's going right into my Zettelkasten 🔥
also, i think you're mostly right about generational change - both in people and in technology. Meta's Ray-Bans are, in my eyes, the current iPod of the AR age.
but the iPod never became a computing platform in its own right; Apple just parlayed the iPod's success into the iPhone. the bull case for Meta is that they do the same thing with Ray-Bans and Quest.
An operating system is NOT firmware. An OS sits above the firmware layer. Firmware allows the OS to talk to the hardware.
👍
Why do you think Google was able to take the mobile market instead of Windows like they had previously?
Listening to your beginning, Not sure that I buy your arguments on a 5 year timeframe. Secondly perhaps you should compare the Quest with the Pixel, not the PC. That being said I think Apple will do just fine with the release of Apple Vision Air
Meta Quest is relevent than ever
I’ve noticed the same thing. Your the first Ive heard speak on this
credit to the Vergecast for sending me down the path! ruclips.net/user/thevergecast
I think meta with rayban was successful also
Because meta got rid of its weakest element which is GUI . From facebook to quest , Zuckerberg never hired people who really cared and who had a solid graphic design background
And I’m not sure they will win overtime with the over up display on the glasses because I’m almost sure they’ll fail building a simple and elegant seamless GUI
Facebook / Meta did not help itself when it laid off a lot of its AR / VR people when the Metaverse failed! Accountants were put in charge and cut too deep! Never put Accountants in charge of your company!
first, agreed at a high level. i am curious though - when did this actually happen? was there some org change previously that i missed? i'd love to cover it if so
@@uncoverage There have been a series of layoffs believe it or not some as recent as 6/19/2024 where Meta Reality Labs employees were laid off due to restructuring. Before that 10/3/2023 layoffs from the Metaverse silicon unit. And before that there were layoffs many times when all of the big tech companies, including Meta AR/VR layoffs, were resizing due to higher interest rates making it harder or more expensive to borrow money!