The irony of people scolding Tyla for identifying as 'coloured' which is rooted in racism for them by calling her 'uppity', another word rooted in racism....
@@Flynn-w9k it's not ironic if that's their entire point. Idk if it is their point and not saying that I agree w them, but (assuming they're a Black American) that was my takeaway. "Colored" was once the favored term before "Black." It fell out of favor not just bc it was used on Jim Crow signs but bc mixed race and/or fairer skinned Black people would often use it to distinguish themselves from other "negroes." The type to embrace the label of "uppity" bc they truly saw themselves as better than their own community. So if the irony is intentional is it really ironic?
Despite all the unnecessary hate from some Americans, Tyla has been thriving especially in countries like Japan, South Korea, Brazil, and of course South Africa where she sold out arenas! Her debut has been solid so far and I think she shouldn't really prioritize pleasing the U.S demographic when she literally has fans all over the globe.
No one is hating on her. I think her label is trying to create drama to get more buzz around her. Americans just don’t care if she stays or goes, that’s the difference. We’re not mean, we’re just not kissing her azz
@@kelsilulu So you're just gonna ignore Joe Rogan, Armon, and the many bullies online who clearly have been mean to her for no proper reason? Lol that drama has been nothing but nothing but some Americans being mad at her for identifying as coloured and her asking for help to hold an award. Are you being for real?💀
@kelsilulu Doesn't look that way on social media where she's being crucified for just about everything mainly by your people. If you didn't say anything, it would be better.
@18:27 Tyla is simply, but unfortunately, confirming why so many ppl from other countries have disgust towards Americans as tourists. The very self-righteousness the global community complains abt Americans, Tyla is exposing through the media so that we Americans can look at ourselves in the mirror and do some deep reflection and hopefully change.
Thank you soooooooo much for doing this. As a coloured South African, I truly feel seen with this video. Thank you for taking the time to understand the differences and embracing them.❤
So glad I came across your channel. Tyla is the global pop girl on same league as the Sabrina Carpenter, Charli XCX, Chloe Bailey et al but the western music power players trying so hard to deny this and box her, glad she’s not allowing it. Tyla will make her mark globally in pop because she’s smart as $h!t…and has a great team around her and many are South Africans highly protective about her, can’t wait for her next album
Simply put,she isn't the African that they ordered. She's not a beg. She's bold enough to want to be a GLOBAL pop star pushing music that's not Western music and not changing her accent or heritage to fit in. She is about Africa to the world and is taking Afropop and Amapiano to places that would have otherwise not have been exposed to it (Korea,Japan,Thailand, Indonesia, Brazil etc). She has K-pop groups hiring dancers who do African style dances to choreograph for them. People from big companies like Irene and Seventeen are doing South African dance moves because they were inspired by the authenticity and freedom in her dance style. She is not pandering and she has surrounded herself with African and South African producers, dancers, directors etc all while pushing South African artists and having them on her album and on her stages. She is proudly South African.
@13:10 as an American, I get so frustrated with the myopia of US consumers. We are so consumed with our own experiences and fail to shift perspectives to understand others. It's one of the primary reasons there is such high political and social strife in the US
True, not all Americans care about the controversies because her album and singles are performing well. Jump has breached the 500k mark, her album has been certified gold, water is platinum if I'm not mistaken and push 2 start is gaining major momentum with it at 100k. The hype online does not reflect the sentiments on the ground. And Stan culture is toxic
If any Africans are here As a American I understand what colored means Here vs Africa. I feel like Americans need to wake up and step out of their bubble just because they are the mainstream artist
to whoever is reading this reply i really wish americans can understand more about *coloureds* heres some things u may have not know: 1- we are mutli racial so we are consided *mixed* for yall, 2-no coloureds are dark skin,you get light skins also 3-we a result of a large racial group because of the colonisation of our ancestors (dutch,british etc) and the minority (east asians) who were slaves, 4-our own pple sometimes get confused if we one of them bc we all a mix of something diffrent (either black and european or asian and european or all that combined) an example is me ,i am a "wasian' looking coloured bc pple notice i look very white and my features are mixed, sometimes they think im wasian bc of my almond doulbe eyelid eyes and nose bridge that europeans have ( hhope this helped im in a rush so this might be nonseniscal)
I remember telling my colleague that Tyla will be an international superstar one day, after her first single and video dropped on YT, he disagreed… Here We Are! I’m Namibian.
Exactly! And yet every day they say "she's in our spaces" and "she keeps wanting to be in our media" like girl y'all didn't even know about Amapiano or Tyla before Water meanwhile the diaspora in the UK and Europe has been hip to both and had no issues.
Such a refreshing take on clarifying who Tyla really is, culturally and musically. As a South African I applaud you. Keep up the good work. Your channel will grow
I know certain online Americans are deliberately miscomprehend and misrepresent what it means to say someone is Coloured in South Africa when they insist she "go to Bollywood" and claim she's Indian to strip her of any and all of her African heritage. She's not lying or pretending to have a African identity for the sake of appealing African-Americans. She's Coloured. When she says R&B artists are part of her musical inspiration, no South Africans are surprised. The most prominent Coloured female pop artists in South Africa have been R&B or R&B-leaning/adjacent- btw Jonathan Butler is a Coloured South African who made a international name for for himself in the '80s as R&B/jazz singer/songwriter with Jive Records with his biggest hits being original song "Lies", (Grammy-nominated and peaking at no.5 on the U.S. R&B charts) and a duet cover of "Come Go with Me" with Ruby Turner. While our Coloured/Black distinction in South Africa can be confusing to people outside the region (it's not without tension and debate even here), with the roots of Coloured communities' heritage lying in the uprooting of Indigenous South Africans and the Indian Ocean slave trade (most of our mixed ancestry traces back to our enslaved ancestors being a mix of East Africans, South Asians and Southeast Asians back in the 1600's to 1800's), it's arguably part of a broader history of experiences of colonisation that Americans (and the Diaspora) would call "Black" anyway. Whether she's calls herself "Coloured", "mixed race", "Black", "multiracial", she's a South African girl, she's from a Black country, and a part of her culture, heritage and influences has always included what most of the world would recognise as Blackness. You can dislike the label (which she's said she doesn't insist on anyone using if they not comfortable with it), but you can't begrugde her just existing. That's doing too much.
Also great video/edits Side note America thinks they’re the centre of the world, gotta focus on creating great art and stay in your lane, they’ll follow the trend eventually
@@JasNakira-bs5nx 😂😂 bro the trajectory is shifting quickly the American music industry is on downward spiral look at the stats except a few mostly white acts over there most of the artists are struggling when it comes to sales and selling out shows while artists from uk and Africa are selling out arenas in their respective areas we love to engage with the world but arrogant Americans take that as begging to be a part of their culture
@JasNakira-bs5nx Your inability to display humbleness is quite astounding. Maybe you're right, but your massive ego and and disrespectful tone makes it hard to agree with you or even tolerate you.
@@JasNakira-bs5nx American Entertainment Industry repackages and resells trends from all over the world but I see some of us have not been paying attention
@@JasNakira-bs5nx I'm here in the US watching artist imitate Tyla today...Ciara has a new song called "Jump", Bey was tryna roll out some afrobeat track, SZA in her latest video "Drive" spray painted blue like a demaeon, and several are trying to up their dance performance...c'mon let's be real. The girl is a quadruple threat! There's a reason Tyal was booted out of the Grammy nominations.
As a biracial American woman I can confirm that black Americans want any and everyone mixed black to be black regardless of how you look. It’s truly exhausting, the amount of racism is wild af over here 😅
Girl whattt? You don't speak for over 40 million Black Americans. Halle Berry and Zendaya say they're Black nobody is forcing them to do that. I've also heard other mixed people say they're Black. I could care less what they or you identify as. Both Halle and Zendaya said they identify heavily with their partial Black heritage. Do you know how racist Europe is? Are you familiar with the racism in South Africa? Whites literally run South Africa and maintain the majority of the wealth there. Please educate yourself on Black Americans properly and international affairs SMH.
We are not scolding anyone, the problem is in America coloured is a slavery word. You see it means different things in different places. We love her over here. I am black and I love her music.
Thank you for this video. As someone who lives in the US, travels a lot and comes from a family of immigrants, I'm quite disappointed in the reaction that Tyla has received online. The world does not revolve around the United States.
This video is so well researched, god job! And even here in other parts of Africa, she's received mixed receptions among the youth because most people were blindsided by the 'westernization' of her music. Yes the African inspirations were recognized, but do were the others. But majority seem to be accepting it which is good. On a side note, of course she was expected to dance with Usher, people here made it a big deal when she rejected Kai Cenat. Everyone seems to expect her to let these famous men she has no real relationship with to do whatever they want with her and it sickens me.
Tyla's music is a heavily westernised, watered-down (no pun intended), palatable version of an Amapiano/African music tailored for White Western markets (as well as Asian markets where “The Water Challenge” also went viral). Her beauty and racial ambiguity have played a significant role in her appeal to these audiences, aligning with mainstream beauty standards. However, this has sparked resentment from some in Black America, who felt excluded from claiming her as their "new black pop girlie", unlike Rihanna in the 2000s. Without a strong affirmation of Black identity, Tyla’s success isn’t seen as a cultural win. In the minds of some Black American consumers, if they can't claim her, what is the benefit of letting her into their spaces? What are they getting in return? They certainly aren't getting Black representation with her Coloured heritage being thrown in their faces on social media every time they call her black. Leaving some saying, if "she's not black, then stop forcing her into black spaces"! So now some feel duped, undermined, and will pick Tyla apart every chance they get as a result - when she leans into R&B or hip-hop they will other her and surely label her a 'culture vulture' - 'Uppity African' will be the tip of the iceberg! Notice how they won't be half as xenophobic to Tems or Ayra Starr because Black America can still "claim them", identify with them, and live vicariously through their Black experience. The Non-Blacks will never champion Ayra or Tems the way they champion Tyla so they wont resent those artists half as much as they will Tyla. Undoubtedly some will be rubbed the wrong way by the global face of Sub-Saharan African music not being proudly and unambiguously black. Tyla will be questioned if she is even the right person to represent Amapiano on the global stage, as purists know she's far from authentic Amapiano, and that other Black South Africans would represent the genre far more faithfully. Tyla's team also set her up to fail sending her unprepared to Charlamagne, an infamous 'shock jock' known for humiliating his celebrity guests, as well as his strong political opinions [especially regarding Black identity]. Tyla's unwillingness to discuss the topic only reinforced the perception of her as an overly polished, corporate product, which alienates audiences, and in the year of Drake & "Not Like Us", Black American audiences are hyper-aware of contrived, curated personas pursuing commercialism over authenticity. I didn't expect Grammy noms for Tyla this year because no song since 'Water' has made a similar cultural or commercial impact in the US, she's honestly still heavily coasting off of the goodwill of 'Water' and the social currency of her "It-girl" status, which sadly isn't enough for continued recognition by the Recording Academy. Overall, my prediction is that in a few years time, corporate labels, in attempt to solidify her, will successfully convince Tyla to push her African sound to the background, much like Rihanna pivoted from Dancehall to Pop after Music of the Sun. Rihanna never recorded a Dancehall album again after her debut. She pivoted to cater to the tastes of Pop audiences at-large, with fragmented accents of her ethnic roots being allowed to shine on a song or two, but never dominating the whole album. Tyla is an ambitious girl set on longevity, she will rightly grab that opportunity with both hands [as many would], especially if it means she can have a 10-15 year run as a Pop chameleon, rather than sticking to Amapiano and fading out after a max five-year run because we don't know how long the Amapiano trend will last and trends change quickly. Sorry for the ted talk - I subscribed!
To Americans, mostly “black” Americans Tyla is mixed (black) even knowing mixed could mean black & white, black & Asian, Hispanic and White. However they don’t care if you have tanned skin, you’re black and you can’t identify with the other races you’re made up of which is CRAAAAAAZY! And the Usher thing you can clearly see him point for her to move to the left of him.
Black American are a mixed race but we say we’re black , my mom is Native American my dad is black and Irish . I’m a black American , Chris brown has 2 black parents and he is the same skin tone as me even though he isn’t mixed .skin color doesn’t matter some black Americans look white , Asian , Latino , Native American , ect . No one said she couldn’t identify with the other races just don’t be presented in black spaces leading people on then say sorry I’m not one of you lol
@@boomboombaby9140First of all, if you have admixture, which is the case in most black Americans, you are NOT BLACK, so stop saying that you are and then claim to be the standard of blackness when you are not even black. Secondly, Tyla saying that "I'm not one of you" is true. She's literally from another country. How did you miss that?
And strange thing is that Tyla doesn’t even phenotypically look Black…looks mixed with Indian/Asian. she literally has Indian ppl from South Asia claiming her as their cousin. Her dad is of Indian heritage but identifies as Coloured and her Mum is the one mixed with Irish and Zulu but the Mum still doesn’t look Black, so ppl are wanting her to Blackfish like Cardi B, so they can be mad about that too
I urge everyone to do their research on Apartheid in South Africa. Otherwise, great episode. We love Tyla here and we represent her widely 🇿🇦 We really don't need to be accepted by America. They don't even respect themselves enough. We are watching their celebrity cult(ure) fall!
They are going to burn her out. This is not hate but this aint the first time a talented South African artist went global and especially when it comes to the ladies it always ends the same way. They dont lose their talent they just disappear and suddenly reappear back in SA again but never blow up again. I think what usually happens is that they leave their actual fans behind for fame which restarts them at 0 in a place that never really had interest in them. She might be the change of that trend but I highly doubt it, Americans have a habit of over hyping things that are new and days after forgetting about it
They're trying to push her into the Pop space which i don't think she really wants to because she made it clear she's an Amapiano Artist. I think if she does American Pop she'll be massive but, she'll be at risk of massively flopping cause Americans are not that invested in her and if she turns into an actual Pop singer some Africans will turn against her and replace her meaning if she starts to crumble she'll fall hard what I'm saying is, if she sticks to Amapiano or African Music she will not stay at the top Internationally for long but her career will last long as long as she has the African fan base, if she does a JLO and becomes a Pop Star she may become really massive but her longevity will be at risk.
@bharris4517 Interesting that you should mention that song from Beyonce. Actually some of the dance choreography in the music video of that song comes from South Africa. The 2 gentlemen dancing alongside Beyonce in that video are South African dancers who were flown out to America in order to participate in that music video. They also had to teach those dance moves to Beyonce. South African music and dance culture goes very deep. Most of what people now see on social media platforms like TikTok is really just the tip of the iceberg. South Africa has dance styles that most people outside of South Africa have never even heard of. For example, the dance moves that were taught to Beyonce are part of a dance style known as Pantsula, which was very popular in the sixties, seventies, eighties, and early nineties. As much as black Americans like to accuse others of cultural appropriation, they have been taking from Africa for years, presented it as their own, and they are never called out for it.
Love Tyla , I’d love to see that girl keep winning but at this point it seems American validation got her here and it’s suppose to stay that way if she wants to remain relevant. She literally moved to the states and she had to just to elevate her to where she is now in her career. It is what it is
Just hopped on here to show some love. Great content! I'm a coloured guy, living in the UK. I've stopped saying I'm coloured to people because it always requires an explanation, so instead, I say mixed race. Your content is helping to get the message out there and educate the masses. If you're not from South Africa, then please don't debate it, just accept it for what it is.
It's odd that Non Americans have so much to say about American people and our thoughts and opinions. What do you think qualifies you to do so? Tyla is signed to a US Label, Chris Brown assisted in putting her on, in the US, Tyla also has MANY Black American influences. Additionally YES colored means something different in the US. It is a derogatory term and YES her and her team should have known this. Dismissing that is Disrespectful. Additionally R&B was music created by Black Americans so YES if we have something to say about our music WE WILL absolutely speak on it. Lastly Tyla and her team marketed her and her music to the US specifically, more specifically to Black Americans. Therefore why wouldn't she or her team talk about the term "colored" on a popular platform? The entertainment world actually DOES revolve around the United States. I get that there is envy from other countries about this it's the truth tho. Lastly she's talked negatively about the US, yet if it wasn't for the US she wouldn't be this popular. There are so many nuisances that can be addressed here.
1. what qualifies her? Well she’s a human being. 2. Tyla has American influences, Americans are influenced by other cultures, so? 3. Colored is a word before anything. 4. In the case of r&b, refer to no.2. 5. Tyla’s team market her to the world. 6. The world doesn’t revolve around the US. 7. US popularity is forced onto the world.
Black Americans have been taking from Africa for years, yet no African ever cries about it. Things like corn rows and head wraps come from Africa, yet it is common in America and no African has a fit over it. The aesthetic of artists like Jill Scott, Erykah Badu, and even people like Aretha Franklin in her earlier days come from Africa, yet Americans use it only to turn around and accuse Africans of copying them when it's the other way around. Why is that? Also, since Tyla is accused of not being black, yet profiting off of black American culture, what I want to know is where was that energy for people like Justin Timberlake, Eminem, Justin Bieber, and so many others who are also NOT BLACK, yet actually profiting off of black American culture, while Tyla receives nothing but hate and she isn't even doing that? It is clear that black Americans would rather have fully white people profit off of black American culture and celebrate them, but when an African does African music, she receives hate and is accused of profiting off black American culture, even when she is not doing it.
I'm so sorry, but Americans are so entitled sometimes there's a whole world outside the US. Not all countries use this one drop rule like ya'll. This hate is unnecessary and gives xenophobia.
Tyla has a lot of star power and great music, and as you can tell with Kpop, Latin, European music and all kinds of genres.. Americans are not needed to have success in the music industry. The only thing is.. let’s not pretend that the American market is not a target audience. Otherwise a Grammy should mean nothing to people around the world and the US Billboard charts should mean nothing as well. Tyla is the one marketing herself to Americans, moving to the states and wanting to be the next RihRih. Can she do it? Absolutely! She is very talented but the US market is very fickle and I think people in general aren’t super concerned with music right now and even big names aren’t getting the kind of support that they had in the past.
I don’t agree with attacking ALL Americans! Some love TYLA and her music others do not and that’s with any artist! But this Americans need to learn this or learn that is weird especially American citizens who don’t control the industry or their rules!! This is dumb 😒
I keep trying (as a Black American) to understand the coloured vs colored thing, but whenever someone from SA explains, it sounds like they're the same picture?? "The two terms have very different history bc one is a legally codified identity marker born out of apartheid while the other is a legally codified identity marker born out of a segregated racial caste system." I get that there's differences in the exact ethnic makeups of the groups (although 'colored' was often used to connote mixed ethnicity here in The States as well given the previous three centuries of... intermingling) but I don't get how the terms themselves are all that different. Still open to understanding better and hoping that I will one day, but so far I'm missing it.
You know why you don’t get it? Bc they in fact are not all that different, apartheid is essentially Jim Crow and Black Codes of South Africa. The difference? The Coloureds (many not all) drunk the Kool Aid,
@justchilling704 to be fair (thanks for reminding me to note this) Black Americans once preferred the term colored, too. The alternatives then were the dehumanizing slurs that came before or terms like "African American" which were used to de-emphasize our Americanness in favor of Africanness - disqualifying us from being seen as true citizens in our home country. The one difference I do see is that we had a few more decades here to become disenfranchised by what was once the new, favored term. SA apartheid ended recently by comparison. We created "Black" when "colored" fell out of favor here along with any recognition of white ancestry. It's easier to ignore that when you're generations removed from white ancestors which mixed-race "coloured" people of SA are not yet.
We support her heavy and you’re weird for these lies. Tyla has done music with big SA DJs and artists like DJ Lag and Kooldrink and she was on Netflix Blood and water sound track with those SA producers way before any American artist…ppl who know Tyla know this, so don’t be a liar and a weirdo
Uhm, the modern civil rights movement was started in South Africa in the 1900s by Ghandi and all other civil rights movements were based on that movement.
I don't know a person personally who doesn't like Tyla. I think it's more of American media brainwashing to stall her rise. To be very clear Tyla is more polished than any of the female artists when you compare the beginning of their careers, with the exception of maybe Whitney or Mariah. Don't debate, take a moment and picture Beyonce and Rihanna at the beginning. I love them both (especially Rihanna) but Tyla already appears seasoned in comparison. Tyla is that girl! I was so worried they did something to her when she had to postpone her tour-- and you all know who "they" is. Anyhow, black people across the globe struggle with acceptance and identity so it's very easy to muddy the waters...
Foundational Black Authorita! Started out as a need to recognize and celebrate their own culture and influence. Ended on a need to completely disregard and insult other cultures. Interesting journey.
I came to say America doesn't have shi* wrong, lmao. Our opinions are our opinions, and yours are yours. Also, not all Americans have the same opinion. Nor, do we even care about music as much anymore as a whole.
There three types of industry plants. The first ones are the nepo babies,blue ivy,North West etc. second type is the one that gets viral moments on tiktok then boom a record label tells you if you sign this contract we will make you the next Beyonce, Rihanna, Britney,then people begin to compare you to those artists the label mentioned because they have been promoting you that way.despite the artist being averagely talented then the project goes wrong and people say ur trash because of high expectations .ice spice is an example. The third one is where TYLA belongs😂.these categories are very talented and pushed beyond all limits by using other bigger stars name to market them 😂 when tyla started it used to be south African artists being her inspiration.when she signed with epic Aliyah became the inspiration and which Aliyah was also under epic every fucking time Aliyah Aliyah Aliyah.she hesites while mentioning Rihanna try to notice.what am saying is that it's like the label is trying to force Aliyah to her to market tyla more.push to start before the music video was nothing completely to people they didnt care at all ,when the music video was realized people realized that it was a similar video to Rihanna and Beyonce that's when push to start gained momentum and attraction and streams.because shake ahhh is also a very nice song l expected since the western community is not so familiar with ampiono l expected Africans to hype it up looking around they were all on mute my question is when will tyla ever get that we truly give a fuck.if ur to notice it's just not there on tyla when it comes to her music.when it comes to her looks yes people be very happy with some of the outfits she wears because she has a nice body but when it comes to the music why Rihanna, Rihanna Rihanna Rihanna every time why can't she sell for tyla.wait if you think am lying look at tylas project after water they were good but they were not surviving the hype n wear dieing easily it already happened to all her deluxe that she realized .apart from push to start. it nearly happened to push to start but the only difference is that its involving the names of icons Rihanna and Beyonce that promoted the song am not saying the song is bad nope am saying when will people give a fuck with our an icons name being attached.its because category three industry plants are pushed in an over dosed way into the public eyes n attaching there names to stars by doing something similar to the old stars making it seem as if they are there to replace those old stars .look at Olivia,Tate .my thing is tyla still has that "tyla album is out ." people ,"'oh l don't listen to her music really "
Really Boring. So I suppose if her growth is fixed, so too is Rihanna, Beyonce and the list goes on way before Tyla. Please don't force "American culture" of which we give a fuck about, on the rest of the world. You'll can't choose a president for one thing
You actually do give a F about American Culture. You're on RUclips which is an American platform. BEYONCÉ is one of the MOST popular entertainers in the WORLD. She got there though TALENT, Hard Work, and Dedication. What country are you from? Who is your President? I doubt you want to get deep into politics because I'm sure your country's Government is NOT PREFECT and likely corrupt. Attempting to minimize the importance of the US wildly ridiculous. The US is the CENTER of GLOBAL entertainment. You care. CLEARLY.
The irony of people scolding Tyla for identifying as 'coloured' which is rooted in racism for them by calling her 'uppity', another word rooted in racism....
@@Flynn-w9k it's not ironic if that's their entire point. Idk if it is their point and not saying that I agree w them, but (assuming they're a Black American) that was my takeaway.
"Colored" was once the favored term before "Black." It fell out of favor not just bc it was used on Jim Crow signs but bc mixed race and/or fairer skinned Black people would often use it to distinguish themselves from other "negroes." The type to embrace the label of "uppity" bc they truly saw themselves as better than their own community. So if the irony is intentional is it really ironic?
Despite all the unnecessary hate from some Americans, Tyla has been thriving especially in countries like Japan, South Korea, Brazil, and of course South Africa where she sold out arenas!
Her debut has been solid so far and I think she shouldn't really prioritize pleasing the U.S demographic when she literally has fans all over the globe.
true but that's up to her label I believe
No one is hating on her. I think her label is trying to create drama to get more buzz around her. Americans just don’t care if she stays or goes, that’s the difference. We’re not mean, we’re just not kissing her azz
Right?! Honestly Americans don’t bloody well deserve her!
@@kelsilulu So you're just gonna ignore Joe Rogan, Armon, and the many bullies online who clearly have been mean to her for no proper reason?
Lol that drama has been nothing but nothing but some Americans being mad at her for identifying as coloured and her asking for help to hold an award. Are you being for real?💀
@kelsilulu Doesn't look that way on social media where she's being crucified for just about everything mainly by your people. If you didn't say anything, it would be better.
As a black South African woman, I am so proud of this girl 😊 She is true to herself, and she is talented 🎉🎉🎉 She represents South Africa well
Love from South Africa. We don't need American validation, we love to interact with the rest of the world but we are not begging
But the industry shes in is American, validation is key to staying relevant to sustain a carrier
well go back to South Africa then! I personally like Tyla, but we don't need her. artist come a dime a dozen in this country.
No Baby. The music industry is global and US is just one part of the world. Getover yourselves @timkruse9912
@@juandavidson9111spoken like someone who has never left the island called the United States.
@@juandavidson9111so because she isn't begging she should go back? Do u even know what you're replying to?
The research you did for this video is amazing. Usually American creators just quote headlines and pick sides. Your research was amazing 🎉
@@kulaniculk6423 thank you 🙏🏽
Agree 💯 very well done💖✨🇿🇦
Fax, she’s been hitting the ground running since her first single
Really?
And what has she done since then???
She needs songs
badly
quickly
@@jonnyrondo507 the girl has a whole album. She's still made hits. You guys just want to pretend she's done nothing.
Her first single was getting late😂😂 now she is industry controlled
@@ms.ferretmanthing2404 Really?
Name these 'hits' then
Then I will show you their chart positions!
@18:27 Tyla is simply, but unfortunately, confirming why so many ppl from other countries have disgust towards Americans as tourists. The very self-righteousness the global community complains abt Americans, Tyla is exposing through the media so that we Americans can look at ourselves in the mirror and do some deep reflection and hopefully change.
Thank you soooooooo much for doing this. As a coloured South African, I truly feel seen with this video. Thank you for taking the time to understand the differences and embracing them.❤
So glad I came across your channel. Tyla is the global pop girl on same league as the Sabrina Carpenter, Charli XCX, Chloe Bailey et al but the western music power players trying so hard to deny this and box her, glad she’s not allowing it. Tyla will make her mark globally in pop because she’s smart as $h!t…and has a great team around her and many are South Africans highly protective about her, can’t wait for her next album
Simply put,she isn't the African that they ordered. She's not a beg. She's bold enough to want to be a GLOBAL pop star pushing music that's not Western music and not changing her accent or heritage to fit in. She is about Africa to the world and is taking Afropop and Amapiano to places that would have otherwise not have been exposed to it (Korea,Japan,Thailand, Indonesia, Brazil etc). She has K-pop groups hiring dancers who do African style dances to choreograph for them. People from big companies like Irene and Seventeen are doing South African dance moves because they were inspired by the authenticity and freedom in her dance style. She is not pandering and she has surrounded herself with African and South African producers, dancers, directors etc all while pushing South African artists and having them on her album and on her stages. She is proudly South African.
No American ordered her, she just came 😅
This video was exactly what I needed right now, so well done!
@13:10 as an American, I get so frustrated with the myopia of US consumers. We are so consumed with our own experiences and fail to shift perspectives to understand others. It's one of the primary reasons there is such high political and social strife in the US
True, not all Americans care about the controversies because her album and singles are performing well. Jump has breached the 500k mark, her album has been certified gold, water is platinum if I'm not mistaken and push 2 start is gaining major momentum with it at 100k. The hype online does not reflect the sentiments on the ground. And Stan culture is toxic
If any Africans are here As a American I understand what colored means Here vs Africa. I feel like Americans need to wake up and step out of their bubble just because they are the mainstream artist
to whoever is reading this reply i really wish americans can understand more about *coloureds* heres some things u may have not know: 1- we are mutli racial so we are consided *mixed* for yall, 2-no coloureds are dark skin,you get light skins also 3-we a result of a large racial group because of the colonisation of our ancestors (dutch,british etc) and the minority (east asians) who were slaves, 4-our own pple sometimes get confused if we one of them bc we all a mix of something diffrent (either black and european or asian and european or all that combined) an example is me ,i am a "wasian' looking coloured bc pple notice i look very white and my features are mixed, sometimes they think im wasian bc of my almond doulbe eyelid eyes and nose bridge that europeans have ( hhope this helped im in a rush so this might be nonseniscal)
One thing about the POC/black people in the UK? Y'all always GET it. Much love ❤
I remember telling my colleague that Tyla will be an international superstar one day, after her first single and video dropped on YT, he disagreed… Here We Are! I’m Namibian.
Europe been vibing to Tyla and Amapiano before the Americans found out and started to act funny lmao
Exactly! And yet every day they say "she's in our spaces" and "she keeps wanting to be in our media" like girl y'all didn't even know about Amapiano or Tyla before Water meanwhile the diaspora in the UK and Europe has been hip to both and had no issues.
🎯
Such a refreshing take on clarifying who Tyla really is, culturally and musically. As a South African I applaud you. Keep up the good work. Your channel will grow
This was a fair and unbiased commentary. Great job 👏🏽👏🏽👏🏽
Thanks for explaining what colouredness means in South Africa! Very important discussion!
I know certain online Americans are deliberately miscomprehend and misrepresent what it means to say someone is Coloured in South Africa when they insist she "go to Bollywood" and claim she's Indian to strip her of any and all of her African heritage. She's not lying or pretending to have a African identity for the sake of appealing African-Americans. She's Coloured. When she says R&B artists are part of her musical inspiration, no South Africans are surprised. The most prominent Coloured female pop artists in South Africa have been R&B or R&B-leaning/adjacent- btw Jonathan Butler is a Coloured South African who made a international name for for himself in the '80s as R&B/jazz singer/songwriter with Jive Records with his biggest hits being original song "Lies", (Grammy-nominated and peaking at no.5 on the U.S. R&B charts) and a duet cover of "Come Go with Me" with Ruby Turner. While our Coloured/Black distinction in South Africa can be confusing to people outside the region (it's not without tension and debate even here), with the roots of Coloured communities' heritage lying in the uprooting of Indigenous South Africans and the Indian Ocean slave trade (most of our mixed ancestry traces back to our enslaved ancestors being a mix of East Africans, South Asians and Southeast Asians back in the 1600's to 1800's), it's arguably part of a broader history of experiences of colonisation that Americans (and the Diaspora) would call "Black" anyway. Whether she's calls herself "Coloured", "mixed race", "Black", "multiracial", she's a South African girl, she's from a Black country, and a part of her culture, heritage and influences has always included what most of the world would recognise as Blackness. You can dislike the label (which she's said she doesn't insist on anyone using if they not comfortable with it), but you can't begrugde her just existing. That's doing too much.
This was such a good video, you said everything ive been wanting to say in such an articulate way
@@kimchoisn thank you! 🙏🏽
Also great video/edits
Side note America thinks they’re the centre of the world, gotta focus on creating great art and stay in your lane, they’ll follow the trend eventually
The US is the center of the entertainment world. That's a fact not a thought. We set trends we don't follow them.
@@JasNakira-bs5nx 😂😂 bro the trajectory is shifting quickly the American music industry is on downward spiral look at the stats except a few mostly white acts over there most of the artists are struggling when it comes to sales and selling out shows while artists from uk and Africa are selling out arenas in their respective areas we love to engage with the world but arrogant Americans take that as begging to be a part of their culture
@JasNakira-bs5nx Your inability to display humbleness is quite astounding. Maybe you're right, but your massive ego and and disrespectful tone makes it hard to agree with you or even tolerate you.
@@JasNakira-bs5nx American Entertainment Industry repackages and resells trends from all over the world but I see some of us have not been paying attention
@@JasNakira-bs5nx I'm here in the US watching artist imitate Tyla today...Ciara has a new song called "Jump", Bey was tryna roll out some afrobeat track, SZA in her latest video "Drive" spray painted blue like a demaeon, and several are trying to up their dance performance...c'mon let's be real. The girl is a quadruple threat! There's a reason Tyal was booted out of the Grammy nominations.
As a biracial American woman I can confirm that black Americans want any and everyone mixed black to be black regardless of how you look. It’s truly exhausting, the amount of racism is wild af over here 😅
Girl whattt? You don't speak for over 40 million Black Americans. Halle Berry and Zendaya say they're Black nobody is forcing them to do that. I've also heard other mixed people say they're Black. I could care less what they or you identify as. Both Halle and Zendaya said they identify heavily with their partial Black heritage. Do you know how racist Europe is? Are you familiar with the racism in South Africa? Whites literally run South Africa and maintain the majority of the wealth there. Please educate yourself on Black Americans properly and international affairs SMH.
They use the n word but hate the word colored?
what are you even talking abt
@@k3thugginnwats so confusing? Ppl get upset for 1 racial slur but not the other
It’s so dumb 😂 I’ll choose coloured over the NWord ANY day. AAs are odd.
As a South African, I will say Tyla is very South African in here outspokeness. We call a spade a spade.
I will always encourage Tyla content from people of sane mind. So yess on the fashion video and this was very well done. Thank you
We are not scolding anyone, the problem is in America coloured is a slavery word. You see it means different things in different places. We love her over here. I am black and I love her music.
Thank you for this video. As someone who lives in the US, travels a lot and comes from a family of immigrants, I'm quite disappointed in the reaction that Tyla has received online. The world does not revolve around the United States.
Good job,love from South Africa 🇿🇦
This video is so well researched, god job! And even here in other parts of Africa, she's received mixed receptions among the youth because most people were blindsided by the 'westernization' of her music. Yes the African inspirations were recognized, but do were the others. But majority seem to be accepting it which is good.
On a side note, of course she was expected to dance with Usher, people here made it a big deal when she rejected Kai Cenat. Everyone seems to expect her to let these famous men she has no real relationship with to do whatever they want with her and it sickens me.
yes looking forward to your next video about Tyla becoming the new fashion IT girl!
You are a great reporter!
U.S.A people need to understand that they are not the only important culture in the world
Some people don't think like they do, and that's okay.
Then why is she trying so hard to insert herself into American culture?
We never said we were. I just don’t understand how we got into all this
She not trying to insert herself. She is doing it. Top interviews. Top awards. Ag give me a break. Love from South Africa
I'm not American, but this a generalization, there lots of Americans who support her and others who don't vibe to her just like any other artist.
@@SeanIanThomas "She is doing it ", where though???
Dancing on Usher was a step to far, her dad probably the same age. They strange across the pond
Excellent video. Loved it
Your work is beautiful 👏🏾👌🏾
You just got yourself a new subscriber! Thanks for the great video! U have a supporter here in SA.❤
Tyla's music is a heavily westernised, watered-down (no pun intended), palatable version of an Amapiano/African music tailored for White Western markets (as well as Asian markets where “The Water Challenge” also went viral).
Her beauty and racial ambiguity have played a significant role in her appeal to these audiences, aligning with mainstream beauty standards. However, this has sparked resentment from some in Black America, who felt excluded from claiming her as their "new black pop girlie", unlike Rihanna in the 2000s. Without a strong affirmation of Black identity, Tyla’s success isn’t seen as a cultural win. In the minds of some Black American consumers, if they can't claim her, what is the benefit of letting her into their spaces? What are they getting in return? They certainly aren't getting Black representation with her Coloured heritage being thrown in their faces on social media every time they call her black. Leaving some saying, if "she's not black, then stop forcing her into black spaces"! So now some feel duped, undermined, and will pick Tyla apart every chance they get as a result - when she leans into R&B or hip-hop they will other her and surely label her a 'culture vulture' - 'Uppity African' will be the tip of the iceberg!
Notice how they won't be half as xenophobic to Tems or Ayra Starr because Black America can still "claim them", identify with them, and live vicariously through their Black experience. The Non-Blacks will never champion Ayra or Tems the way they champion Tyla so they wont resent those artists half as much as they will Tyla. Undoubtedly some will be rubbed the wrong way by the global face of Sub-Saharan African music not being proudly and unambiguously black. Tyla will be questioned if she is even the right person to represent Amapiano on the global stage, as purists know she's far from authentic Amapiano, and that other Black South Africans would represent the genre far more faithfully.
Tyla's team also set her up to fail sending her unprepared to Charlamagne, an infamous 'shock jock' known for humiliating his celebrity guests, as well as his strong political opinions [especially regarding Black identity]. Tyla's unwillingness to discuss the topic only reinforced the perception of her as an overly polished, corporate product, which alienates audiences, and in the year of Drake & "Not Like Us", Black American audiences are hyper-aware of contrived, curated personas pursuing commercialism over authenticity.
I didn't expect Grammy noms for Tyla this year because no song since 'Water' has made a similar cultural or commercial impact in the US, she's honestly still heavily coasting off of the goodwill of 'Water' and the social currency of her "It-girl" status, which sadly isn't enough for continued recognition by the Recording Academy.
Overall, my prediction is that in a few years time, corporate labels, in attempt to solidify her, will successfully convince Tyla to push her African sound to the background, much like Rihanna pivoted from Dancehall to Pop after Music of the Sun. Rihanna never recorded a Dancehall album again after her debut. She pivoted to cater to the tastes of Pop audiences at-large, with fragmented accents of her ethnic roots being allowed to shine on a song or two, but never dominating the whole album. Tyla is an ambitious girl set on longevity, she will rightly grab that opportunity with both hands [as many would], especially if it means she can have a 10-15 year run as a Pop chameleon, rather than sticking to Amapiano and fading out after a max five-year run because we don't know how long the Amapiano trend will last and trends change quickly.
Sorry for the ted talk - I subscribed!
this was a great video!
Hey please make more vids like the you are so good ❤
To Americans, mostly “black” Americans Tyla is mixed (black) even knowing mixed could mean black & white, black & Asian, Hispanic and White. However they don’t care if you have tanned skin, you’re black and you can’t identify with the other races you’re made up of which is CRAAAAAAZY!
And the Usher thing you can clearly see him point for her to move to the left of him.
Hispanic is NOT a race
Black American are a mixed race but we say we’re black , my mom is Native American my dad is black and Irish . I’m a black American , Chris brown has 2 black parents and he is the same skin tone as me even though he isn’t mixed .skin color doesn’t matter some black Americans look white , Asian , Latino , Native American , ect . No one said she couldn’t identify with the other races just don’t be presented in black spaces leading people on then say sorry I’m not one of you lol
@ leading on how?
@@boomboombaby9140First of all, if you have admixture, which is the case in most black Americans, you are NOT BLACK, so stop saying that you are and then claim to be the standard of blackness when you are not even black.
Secondly, Tyla saying that "I'm not one of you" is true. She's literally from another country. How did you miss that?
And strange thing is that Tyla doesn’t even phenotypically look Black…looks mixed with Indian/Asian. she literally has Indian ppl from South Asia claiming her as their cousin. Her dad is of Indian heritage but identifies as Coloured and her Mum is the one mixed with Irish and Zulu but the Mum still doesn’t look Black, so ppl are wanting her to Blackfish like Cardi B, so they can be mad about that too
Quality context! Salute!
First of all I just wanna say 5k VIEWS IN TWO DAYSS?!! CONGRATS!! You're killing it
THANK YOU!!
Great video ❤️
Tyla makes very good music she is surely gonna be here for a long time
I urge everyone to do their research on Apartheid in South Africa. Otherwise, great episode. We love Tyla here and we represent her widely 🇿🇦 We really don't need to be accepted by America. They don't even respect themselves enough. We are watching their celebrity cult(ure) fall!
You do know Americans made them release Mandela.
You deserve a subscription for this video 👏🏽👏🏽
Great essay❤
Stunning video. ❤
Brilliant video and analysis.
@11:39 Charlamagne "not a God" is a real a$$. He ambushes a lot of artists....it's how that show gets views
Your channel is f in growing 😊👏🏾
Looking forward for the info about tyla
Love this. 🔥🔥🔥
She is coming
But Im ready 4 her to dive into different genres and have more emotion provolkers
I cant wait 4 her next monster hit
I luv tyla so much she is an inspiration to me
Great job Cee
Great analysis!
They are going to burn her out. This is not hate but this aint the first time a talented South African artist went global and especially when it comes to the ladies it always ends the same way. They dont lose their talent they just disappear and suddenly reappear back in SA again but never blow up again. I think what usually happens is that they leave their actual fans behind for fame which restarts them at 0 in a place that never really had interest in them. She might be the change of that trend but I highly doubt it, Americans have a habit of over hyping things that are new and days after forgetting about it
Well said ..
Yeah I wanna see the fashion video
Great video🤏🏻
you elaborated this so clear and beautifully. Thank you really...
They're trying to push her into the Pop space which i don't think she really wants to because she made it clear she's an Amapiano Artist.
I think if she does American Pop she'll be massive but, she'll be at risk of massively flopping cause Americans are not that invested in her and if she turns into an actual Pop singer some Africans will turn against her and replace her meaning if she starts to crumble she'll fall hard what I'm saying is, if she sticks to Amapiano or African Music she will not stay at the top Internationally for long but her career will last long as long as she has the African fan base, if she does a JLO and becomes a Pop Star she may become really massive but her longevity will be at risk.
The accuracy of the American xenophobia discourse. 🎯
great quality and great video!
@bharris4517 Interesting that you should mention that song from Beyonce. Actually some of the dance choreography in the music video of that song comes from South Africa. The 2 gentlemen dancing alongside Beyonce in that video are South African dancers who were flown out to America in order to participate in that music video. They also had to teach those dance moves to Beyonce. South African music and dance culture goes very deep. Most of what people now see on social media platforms like TikTok is really just the tip of the iceberg. South Africa has dance styles that most people outside of South Africa have never even heard of. For example, the dance moves that were taught to Beyonce are part of a dance style known as Pantsula, which was very popular in the sixties, seventies, eighties, and early nineties. As much as black Americans like to accuse others of cultural appropriation, they have been taking from Africa for years, presented it as their own, and they are never called out for it.
as an American, she does not need this market 😂 america hasn’t produced a good pop act since Rihanna.
She is definitely pop when it comes to US categories and water has been the only good song of hers that I’ve heard thus far
Great video! Great breakdown of all the misconceptions! Thank you from South Africa!!!!
Love Tyla , I’d love to see that girl keep winning but at this point it seems American validation got her here and it’s suppose to stay that way if she wants to remain relevant. She literally moved to the states and she had to just to elevate her to where she is now in her career. It is what it is
Just hopped on here to show some love. Great content! I'm a coloured guy, living in the UK. I've stopped saying I'm coloured to people because it always requires an explanation, so instead, I say mixed race. Your content is helping to get the message out there and educate the masses. If you're not from South Africa, then please don't debate it, just accept it for what it is.
It's odd that Non Americans have so much to say about American people and our thoughts and opinions. What do you think qualifies you to do so? Tyla is signed to a US Label, Chris Brown assisted in putting her on, in the US, Tyla also has MANY Black American influences. Additionally YES colored means something different in the US. It is a derogatory term and YES her and her team should have known this. Dismissing that is Disrespectful. Additionally R&B was music created by Black Americans so YES if we have something to say about our music WE WILL absolutely speak on it. Lastly Tyla and her team marketed her and her music to the US specifically, more specifically to Black Americans. Therefore why wouldn't she or her team talk about the term "colored" on a popular platform? The entertainment world actually DOES revolve around the United States. I get that there is envy from other countries about this it's the truth tho. Lastly she's talked negatively about the US, yet if it wasn't for the US she wouldn't be this popular. There are so many nuisances that can be addressed here.
couldnt have said it any better
Wow...
1. what qualifies her? Well she’s a human being.
2. Tyla has American influences, Americans are influenced by other cultures, so?
3. Colored is a word before anything.
4. In the case of r&b, refer to no.2.
5. Tyla’s team market her to the world.
6. The world doesn’t revolve around the US.
7. US popularity is forced onto the world.
Black Americans have been taking from Africa for years, yet no African ever cries about it. Things like corn rows and head wraps come from Africa, yet it is common in America and no African has a fit over it. The aesthetic of artists like Jill Scott, Erykah Badu, and even people like Aretha Franklin in her earlier days come from Africa, yet Americans use it only to turn around and accuse Africans of copying them when it's the other way around. Why is that? Also, since Tyla is accused of not being black, yet profiting off of black American culture, what I want to know is where was that energy for people like Justin Timberlake, Eminem, Justin Bieber, and so many others who are also NOT BLACK, yet actually profiting off of black American culture, while Tyla receives nothing but hate and she isn't even doing that? It is clear that black Americans would rather have fully white people profit off of black American culture and celebrate them, but when an African does African music, she receives hate and is accused of profiting off black American culture, even when she is not doing it.
Where or when did she speak negatively about the US? Please give details of the interview or provide a link. Thanks
@15:24 I had the impression that Tyla was being her typical cute and confident self, and flirting with Nas. "I'm just a girl" gggrrrr...
The problem is some people think they're the apex of blackness
Nice video, I'd like to hear your take other african artist
Great explanation of the heritage of colored people😊
coloured
I'm so sorry, but Americans are so entitled sometimes there's a whole world outside the US. Not all countries use this one drop rule like ya'll. This hate is unnecessary and gives xenophobia.
Some Americans…not all. There’s over 300 million people including immigrants from other countries like my parents. Please stop generalizing.
Place? She's been here 5mins
Some people are born to be stars…Tyla is a star and her 15 minutes of fame aren’t dwindling, just being extended 😊🐅🐾
Tyla has a lot of star power and great music, and as you can tell with Kpop, Latin, European music and all kinds of genres.. Americans are not needed to have success in the music industry.
The only thing is.. let’s not pretend that the American market is not a target audience. Otherwise a Grammy should mean nothing to people around the world and the US Billboard charts should mean nothing as well. Tyla is the one marketing herself to Americans, moving to the states and wanting to be the next RihRih. Can she do it? Absolutely! She is very talented but the US market is very fickle and I think people in general aren’t super concerned with music right now and even big names aren’t getting the kind of support that they had in the past.
Twyla’s contract is only 2 million dollars her contract needs to redone.. it’s unfair.
Auto sub just cause you talking about Tyla ❤
As a south afr3 I fee she can choose for her self
I don’t agree with attacking ALL Americans! Some love TYLA and her music others do not and that’s with any artist! But this Americans need to learn this or learn that is weird especially American citizens who don’t control the industry or their rules!! This is dumb 😒
Facts they love to hate
I enjoyed watching this definitely subscribing to your channel..please do another video about her fashion
I keep trying (as a Black American) to understand the coloured vs colored thing, but whenever someone from SA explains, it sounds like they're the same picture??
"The two terms have very different history bc one is a legally codified identity marker born out of apartheid while the other is a legally codified identity marker born out of a segregated racial caste system."
I get that there's differences in the exact ethnic makeups of the groups (although 'colored' was often used to connote mixed ethnicity here in The States as well given the previous three centuries of... intermingling) but I don't get how the terms themselves are all that different.
Still open to understanding better and hoping that I will one day, but so far I'm missing it.
You know why you don’t get it? Bc they in fact are not all that different, apartheid is essentially Jim Crow and Black Codes of South Africa. The difference? The Coloureds (many not all) drunk the Kool Aid,
@justchilling704 to be fair (thanks for reminding me to note this) Black Americans once preferred the term colored, too. The alternatives then were the dehumanizing slurs that came before or terms like "African American" which were used to de-emphasize our Americanness in favor of Africanness - disqualifying us from being seen as true citizens in our home country.
The one difference I do see is that we had a few more decades here to become disenfranchised by what was once the new, favored term. SA apartheid ended recently by comparison.
We created "Black" when "colored" fell out of favor here along with any recognition of white ancestry. It's easier to ignore that when you're generations removed from white ancestors which mixed-race "coloured" people of SA are not yet.
🫡🫡🫡🫡🇿🇦🇿🇦🇿🇦🇿🇦🇿🇦🇿🇦✊🏿✊🏼✊🏻
❤
Eventually thay will understand....😂😂...and if they dont we force them to understand...😂😂....eather way they will know about us..😂😂
its funny seeing south africans claim to support her yet their artists never took her on tour until an american artist came and gave her a chance LOL
We support her heavy and you’re weird for these lies. Tyla has done music with big SA DJs and artists like DJ Lag and Kooldrink and she was on Netflix Blood and water sound track with those SA producers way before any American artist…ppl who know Tyla know this, so don’t be a liar and a weirdo
mostly we use 112 tempo for Amapiyano beat, now I understand why Americans why the hate to be called colored, and I wouldn't like ether.
Me honestly i would rather listen to tyla than chapelroan
Uhm, the modern civil rights movement was started in South Africa in the 1900s by Ghandi and all other civil rights movements were based on that movement.
it will be interesting to see if she has longevity, personally i dont see it, but time will tell
Lol hope you don’t die of envy as she keeps rising globally😂
I don’t know I just don’t see longevity in her
me too, i dont see it, respectfully shes like a south african tinashe, that can barely sing
Lol hater keep dreaming
@@QhamileDiena-rl1olyou keep dreaming that your Temu Rihanna makes it 😂with only one song that charted on billboard100
@QhamileDiena-rl1ol eva since water it's been crickets
I don't know a person personally who doesn't like Tyla. I think it's more of American media brainwashing to stall her rise. To be very clear Tyla is more polished than any of the female artists when you compare the beginning of their careers, with the exception of maybe Whitney or Mariah. Don't debate, take a moment and picture Beyonce and Rihanna at the beginning. I love them both (especially Rihanna) but Tyla already appears seasoned in comparison. Tyla is that girl! I was so worried they did something to her when she had to postpone her tour-- and you all know who "they" is. Anyhow, black people across the globe struggle with acceptance and identity so it's very easy to muddy the waters...
Foundational Black Authorita!
Started out as a need to recognize and celebrate their own culture and influence. Ended on a need to completely disregard and insult other cultures. Interesting journey.
I came to say America doesn't have shi* wrong, lmao. Our opinions are our opinions, and yours are yours. Also, not all Americans have the same opinion. Nor, do we even care about music as much anymore as a whole.
There three types of industry plants. The first ones are the nepo babies,blue ivy,North West etc. second type is the one that gets viral moments on tiktok then boom a record label tells you if you sign this contract we will make you the next Beyonce, Rihanna, Britney,then people begin to compare you to those artists the label mentioned because they have been promoting you that way.despite the artist being averagely talented then the project goes wrong and people say ur trash because of high expectations .ice spice is an example. The third one is where TYLA belongs😂.these categories are very talented and pushed beyond all limits by using other bigger stars name to market them 😂 when tyla started it used to be south African artists being her inspiration.when she signed with epic Aliyah became the inspiration and which Aliyah was also under epic every fucking time Aliyah Aliyah Aliyah.she hesites while mentioning Rihanna try to notice.what am saying is that it's like the label is trying to force Aliyah to her to market tyla more.push to start before the music video was nothing completely to people they didnt care at all ,when the music video was realized people realized that it was a similar video to Rihanna and Beyonce that's when push to start gained momentum and attraction and streams.because shake ahhh is also a very nice song l expected since the western community is not so familiar with ampiono l expected Africans to hype it up looking around they were all on mute my question is when will tyla ever get that we truly give a fuck.if ur to notice it's just not there on tyla when it comes to her music.when it comes to her looks yes people be very happy with some of the outfits she wears because she has a nice body but when it comes to the music why Rihanna, Rihanna Rihanna Rihanna every time why can't she sell for tyla.wait if you think am lying look at tylas project after water they were good but they were not surviving the hype n wear dieing easily it already happened to all her deluxe that she realized .apart from push to start. it nearly happened to push to start but the only difference is that its involving the names of icons Rihanna and Beyonce that promoted the song am not saying the song is bad nope am saying when will people give a fuck with our an icons name being attached.its because category three industry plants are pushed in an over dosed way into the public eyes n attaching there names to stars by doing something similar to the old stars making it seem as if they are there to replace those old stars .look at Olivia,Tate .my thing is tyla still has that "tyla album is out ." people ,"'oh l don't listen to her music really "
Yawn
Really Boring. So I suppose if her growth is fixed, so too is Rihanna, Beyonce and the list goes on way before Tyla. Please don't force "American culture" of which we give a fuck about, on the rest of the world. You'll can't choose a president for one thing
You actually do give a F about American Culture. You're on RUclips which is an American platform. BEYONCÉ is one of the MOST popular entertainers in the WORLD. She got there though TALENT, Hard Work, and Dedication. What country are you from? Who is your President? I doubt you want to get deep into politics because I'm sure your country's Government is NOT PREFECT and likely corrupt. Attempting to minimize the importance of the US wildly ridiculous. The US is the CENTER of GLOBAL entertainment. You care. CLEARLY.
What a diatribe of nonsense, yet you have not said a thing. Please rewrite your comment using a cogent argument with facts to back it up.