How to Grow a Brand & Business in Climate Technology

In today's show, we are bringing Arman Anatürk, co-founder of Hack Capital. Hack Capital supports impact-driven founders, funders, and managers with their capital raises.
We talk about:
-managing your LinkedIn presence to grow your brand and drive more people to invest in Climate Tech
-becoming an angel investor in Climate, and the expectations they should have helping out founders early on
-cap table tips and tricks, and whether you should actually give shares of your fund or business to advisors early on
-And the future of Hack Summit, the annual conference organized by Hack Capital
-The best tips for people to penetrate the climate tech space
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ABOUT CLIMATE INSIDERS:
Learn all the insights from the top Climate Tech Founders and Investors. Listen to the stories behind the startup successes, understand the drivers of investment decisions, and become a true Climate Insider.
Check us out at: www.climateins...
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ABOUT THE GUEST:
Arman Anatürk is a co-founder of HackCapital, an investment infrastructure that unlocks capital towards impact companies, funds and projects, and a member of FoodHack, the largest foodtech community. He has previously held roles at CoderCourse and OneRoof Agency.
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SHOW NOTES:
00:09 - Intro
01:17 - Introduction of the guest
02:05 - Managing work intensity and avoiding burnout
05:29 - Introduction to Hack Capital and its three components: community, insights, and capital
07:43 - Democratizing Access to Climate Tech Investments
10:02 - The perks of being a European investor; Is it actually easier?
11:22 - How can you successfully turn online engagement into real-world investors for capital?
14:12 - Stepping out of Your Comfort Zone on LinkedIn: tips on how to use LinkedIn to the fullest potential
19:17 - Angel investing; expected returns and tips to angel investing
23:00 - What kind of added value angel investors can provide in the fundraising?
26:52 - How should funders approach the idea of compensating or involving angel investors as advisors?
33:58 - The differences between top-down and bottom-up approaches in VC funding
37:25 - Climate Tech Investment Beyond Financial Gain
40:20 - Hack Summit - What are the plans for the future of it?
44:42 - Breaking into the Climate Tech Space: Advice for Aspiring Entrants
46:54 - Outro
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ABOUT THE HOST:
/ yberno
Yoann Berno is committed to the democratization of climate tech investing, to contribute significantly to the fight against global warming. Passionate about empowering individuals striving to make a difference in addressing climate change, he is renowned as the podcast host of Climate Insiders. In this role, he dedicates himself to showcasing the perspectives of trailblazers in environmental sustainability.
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Mentioned in the podcast:
Hack Capital - www.hackcapita...
Arman Anaturk - / armananaturk
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