I'm looking to start my own T-shirt business soon and your videos have been very helpful. However I'm still finding the niche thing quite difficult. I understand if it's a particular product, but for a variety of designs it gets a bit harder...
Awesome to hear you're starting your own business soon, we're excited for you and want to be a resource for you to find success! We'd love to help you workshop some ideas that could benefit your new business. Are you planning to run your own custom apparel business or are you thinking more of a brand/ecommerce? Do you have any audiences in mind already? Say for custom printing, you can target a niche as simple as just local businesses, which is wide enough to include a variety of different products and finishes past just tshirts, but still direct in messaging and what you can offer: Local delivery/pickup, quick turn times, etc. Say for a brand, a niche like motorsports can include everything from hoodies to tees with a variety of designs and styles- think different cars, different sayings, etc. One way to think about it would just to narrow your target audience and ask "who is going to buy from me?"
@transferexpress thanks for your response, I'm starting my own e-commerce business, I already have several designs but I didn't have anyone specific in mind when making them. Guess I'll have to brainstorm a little more!
Thanks! The sweatshirt is the new Port & Company PC78PKT, Core Fleece Crewneck with the pocket, We LOVE it. It's great on price, super comfy and we've seen it used a lot with schools that don't allow hoods to be worn in the building. www.sanmar.com/p/48873_JetBlack The ONLY downside is it's only available in 8 colorways, the Black and Oatmeal heather are our favorites. Dave's is decorated with UltraColor Max DTF Transfers.
So, honestly, the band printing started out because we couldn't afford the minimum quantities from the local print shops when first starting out (We didn't have hundreds to drop on 48+ tees, let alone know if we would sell them), but it did quickly turn into printing for other bands because I could print lower minimums than the big shops (Understanding what's important to the audience) I also knew what styles we're affordable but felt like the more premium styles that were too expensive for smaller bands like we were in (providing that insight made us the choice to print over other shops that did not have recommendations). This was even in the pre-DTG days where screen printing was the way. When we did start moving a LOT of merch, we ended up buying bigger quantities from screen printing shops we worked with or even worked at, but that's a whole different story for another time.
I make hoodies for all walks of life, and I get a most zero sales to my website. It’s been enough to make me quit. Maybe I’m not as good as I thought 😞
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I'm looking to start my own T-shirt business soon and your videos have been very helpful. However I'm still finding the niche thing quite difficult. I understand if it's a particular product, but for a variety of designs it gets a bit harder...
Awesome to hear you're starting your own business soon, we're excited for you and want to be a resource for you to find success! We'd love to help you workshop some ideas that could benefit your new business. Are you planning to run your own custom apparel business or are you thinking more of a brand/ecommerce?
Do you have any audiences in mind already? Say for custom printing, you can target a niche as simple as just local businesses, which is wide enough to include a variety of different products and finishes past just tshirts, but still direct in messaging and what you can offer: Local delivery/pickup, quick turn times, etc.
Say for a brand, a niche like motorsports can include everything from hoodies to tees with a variety of designs and styles- think different cars, different sayings, etc.
One way to think about it would just to narrow your target audience and ask "who is going to buy from me?"
@transferexpress thanks for your response, I'm starting my own e-commerce business, I already have several designs but I didn't have anyone specific in mind when making them. Guess I'll have to brainstorm a little more!
Great vid , Where can I get that sweat shirt you have on lol ?
Thanks! The sweatshirt is the new Port & Company PC78PKT, Core Fleece Crewneck with the pocket, We LOVE it. It's great on price, super comfy and we've seen it used a lot with schools that don't allow hoods to be worn in the building. www.sanmar.com/p/48873_JetBlack
The ONLY downside is it's only available in 8 colorways, the Black and Oatmeal heather are our favorites. Dave's is decorated with UltraColor Max DTF Transfers.
@transferexpress nice ! & Thank you for the info !
So your band prevents u to outcource the laminating to a professional manufacturer? Or is it a quality issue u dont trust to outcource?
So, honestly, the band printing started out because we couldn't afford the minimum quantities from the local print shops when first starting out (We didn't have hundreds to drop on 48+ tees, let alone know if we would sell them), but it did quickly turn into printing for other bands because I could print lower minimums than the big shops (Understanding what's important to the audience) I also knew what styles we're affordable but felt like the more premium styles that were too expensive for smaller bands like we were in (providing that insight made us the choice to print over other shops that did not have recommendations). This was even in the pre-DTG days where screen printing was the way.
When we did start moving a LOT of merch, we ended up buying bigger quantities from screen printing shops we worked with or even worked at, but that's a whole different story for another time.
How can I find my audience, when Facebook doesn’t allow me to send them follow requests from my business page?
I make hoodies for all walks of life, and I get a most zero sales to my website. It’s been enough to make me quit. Maybe I’m not as good as I thought 😞
It's because you're doing them for "all walks of life" niche down and serve a small profitable market and grow from there. You got this!
Exactly! focus on a niche and expand as you go.