🎁📦Cutting Board PACKAGING for MORE SALES! 💵💰 (and a surprise IKEA trip😱)
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- Опубликовано: 21 окт 2024
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My wife orders a lot of stationary/office products from Etsy and something I notice all of her favorite shops do each time is include a personalized thank you card. The ones she gets aren’t anything too crazy, just a branded card that coordinates with the rest of the packaging and a simple thank you with her name and a little promo for upcoming sales or new product announcements. It’s such a small thing, but she gets so excited every single time. She goes back to those same shops each time just because of those little cards.
A "Thank You" note inside the packaging is always a sweet personal touch.
In all of the woodworking videos I have watched, this is the first one that showcases such a fundamental part of the business. Your branding and box design could be as impacting if not more so then the product it's self.
Jennie's AvE shoutout was the most relatable confession I've heard on YT in a loooong time :D That man's depth of knowledge is more addictive than any drug...
Love your packaging video. I'm doing exactly what you are doing. I build custom furniture and started making cutting boards to sell at craft fairs in an effort to bring people in to see my furniture. This has given me some ideas, thank you.
are you using the same type boxes they use? if so where is the best place to get them? Thanks
Oh my gosh, this is a fantastic idea. Take all the work out of making it presentable, and it's the perfect gift for almost anyone. This idea is going right in my back pocket for when I get to this point.
Great video. Suggestion, taking from the Apple packaging that had the instructions in a separate sleeve, you could add a Care and Feeding of you new cutting board instruction sheet.
Absolutely love the idea of a box like that! Going the extra mile to show you’re customers you take pride in your work and not just throwing it in a box or no box at all for most people!
I like how you subtly worked a Green Bay Packers shirt into a video on packaging 😁
Just found your channel and have been bingeing it! You guys provide great insights and info for people like me considering going down the cutting board/production journey, so thank you!
I think you should put a QR Code on the inside lid that goes to your website.
LOVE this idea! I think k I will use it for my etsy shop too! Thanks!
I really like what you did with the box. the inside, once you open it- brilliant!
This was video was very helpful. I could not figure out what paper to use that oil would not go through. Thank you!
I love the box design. How many boxes did you have to order to start? What was the cost ? Thank you!
Interested in this answer also!
Inquiring minds need to know!
Yes please would like to know also
i know im asking randomly but does any of you know of a way to get back into an Instagram account?
I somehow lost my account password. I would appreciate any help you can give me.
@Lyle Andres I really appreciate your reply. I found the site on google and I'm in the hacking process now.
Seems to take a while so I will get back to you later when my account password hopefully is recovered.
Really appreciate how you guys share your lines of thought. It's also very interesting to see how to think about packaging, focusing solely on the client's feel and experience. It was truly a nice result you guys came up with. But I gotta say: would love to see two young talented entrepreneurs giving a little extra thought on the environmental impact of all this packaging.
It's almost exclusively recyclable paper products.
Thanks for all your tips, great to see to people that love eachother work together un what they love
Just an idea, but what about using wood shavings from a hand plane instead of the crinkle paper? Keeps with the woodworking theme and lifestyle and would also be a great way to recycle your own waste.
That's what I do. I have bins full of wood shavings to use as packaging material for my products.
Would you say it's necessary to wrap cutting boards and kitchen products in a tissue paper before putting it in the custom box? I am thinking of simply putting the products on the crinkle paper in the custom mailer box, and then putting that inside a brown shipping box. Any problems with that? Do you think the boards would get damaged?
Now how is the mailer box packaged in the Shipping box? Is it just dropped in, or do you add more stuff to protect it from rattling around inside?
Very smart to research packaging. Thanks for the knowledge!
Packaging is really nice. I have been in the packaging industry for 48 year’s. I make the tooling that prints the box and also make the steel rule cutting die that cuts the box out. Your packaging looks like it could have been digitally printed. Best of luck to both of you.
Interested in learning where to design and buy a box similar to yours. A link would b helpful for those of us who follow and need that help. Thanks, love u guys....
So cool!!! I really got excited when you opened the box, lol.
Uncle Bumble would be proud of your knowledge of plastics engineering.
I would say if your laser is large enough to make your own boxes until you come up with one that works for you. We have used a laser to make boxes, engrave the text and images onto card stock before cutting the box out. I think I have over fifty different stiles of folding boxes, but I really like your pick. It looked good, it was simple, it was easy and you didn't need to put weeks into designing and cutting to come up with a design that works for you. Good job!
If youre making these as gifts for realtors to give to their home buyers, it would be cool for the inside to say "Welcome Home" instead of Welcome to the family.
Ok, the one thing I was waiting for you never mentioned who are you buying the box from and what size is that board?
Good job you two! Next time yall make a trip to DFW to get away from the humidity let me know lol. Did you have uline do all the embossing on the boxes too?
OMG I saw y’all’s Bucky shirts and wondered! I’m in Houston area also! I’m so glad I just found y’all! Love your boards. I don’t do boards but plenty other woodwork. Thanks for all of the info!
Love your videos. Getting a lot of good ideas for my own nursery business I'm just getting started. Thank you.
LOL...Funny...I make those big extravagant boards but my packaging sucks. Good luck guys....Yall are a cute couple...hope ya make it big.
Can you post a link to the box site you went with?
can you please be more specific about where you got the boxes and the dimensions of the box? you don't get a lot of flack from the realtors for 172$ per cutting board? Thank you
Really nice presentation.
Love the whole packaging concept for sure.
Awesome awesome video. Love the packaging ! Thank you for sharing such valuable and inspiring info.
Have you considered adding a qr code that links to your website or social media?
Hi, I love watching your videos and all the things you make. I even had a look at your website and all the information about caring for your product. You guys really go that extra mile for customers.
Keep up the good work. I also watched one of your videos when you were talking about software for modeling and you were having a few problems. I use Vcarve and it is really good software.
I look forward to seeing more of your videos.
Hi guys.
Firstly, I am at the same stage you are doing the same thing in the UK and packaging was a question that I'm starting to ponder.
Love the way you broke down each challenge and found a great solution and given some of the comments too I will now be addressing this.
Can I add an observation. I love the black outer box but the matt finish marks easily. The clean Apple type matt white box may be better especially as you are using this as a parcel box. Just a thought but thank you so much.
P. S. Loved the first video which explained maximising the amount of boards per week that was possible. Very smart
Great intro! Not sure how true it is or not but apparently Apple did research on how long it takes for a customer to reach peak excitement when opening a package. That number is apparently 7 seconds, so when you open a new apple product they engineered their boxes in a way that it takes exactly 7 seconds to open up lol. Thought that was pretty interesting when they told me that at the apple store.
Wow....that is crazy!
LMFAO!! Time to show everybody our packaging.. "I don't want that on the internet" lmfao that was awesome!
"...There's a picture of it if I don't like words" *almost spits out drink* LOL
Hi guys great video thanks for all the info and ideas! Just wondering what is the size of the box, cheers guys appreciate your time
Great video like always from you guys! Question who did you use for printing on the box’s?
I have looked at Uline like you mentioned and I’m familiar with them I think the per box prices are reasonable but they don’t seem to offer printing.
Did you buy the boxes and then use someone local in your area to Print on them? Or did you use somebody else that was more all in one.?
I would really appreciate your thoughts on the matter if you have the time.
Thank you and Best regards, Alex
That box is super slick! Love it!
Loved the AvE plug, super cool channel.
Awesome. And Jennie is super cute! 😆
Are you two wearing matching blue locker sunglasses 😎☺️
Oh yea, packaging looks GR8!
amazing value love it!! what kind of flute is that corrugated box? E FLUTE? hope your answer, thank you very much :) :)
What company did you use for the boxes?
I wish for more video, love you guys. Was so excited to see that you had loaded another video. More please and I'm getting a cutting board. Thanks
Edna,
Thank you so much for supporting us and buying a cutting board! 😊 We love seeing your comments on our videos. Now that we’re back in Houston, we DEFINITELY have more videos coming!
@@jennieanddavis WooHoo
This is your best video! Great energy, great production value and awesome content. The packaging is perfect and definitely says you took time with this.
Thank you!
You guys are awesome, love your vids
Thanks, Eli!! We appreciate your support!
Great job with the packaging! Love the box and the white paper sleeve. While I agree with needing to fit the board into it's own slot to look more custom, the crinkled black paper doesn't do it for me. It reminds me of cheap party stores. I say you replace that and you've got a stunning high end look. Keep up the great work and videos! Love what you guys do!
I once took a class with a graphic artist and he explained that when he takes every iteration of what he's doing to the customer, he puts it in its own special portfolio and puts tissue between each item. He refered to it as 'the dance of the 7 veils'. People get invested in the product when they have to go through a process of unwrapping.
Exactly!
Wow. That's an incredible idea!!
Loved that video! Great job guys!
Where do you guys order your boxes from?
Great point on not being your target customer! I can understand you would always be partial to make things if thats your line of work. Great video!
Thanks Ben!! Hope you guys are doing well. Miss you both!
How does the filling go after shipping? I imagine the paper may get everywhere resulting in a lopsided board that you have to brush paper off of.
It has been so very cool watching you get to this point.
It’s going to be fun watching the next stages.
With the name ‘Samara’ Table Co., how did you come up with it? Why did you pick it and what does in mean to you personal and to the company?
well, color me surprised! THIS IS FANTASTIC!!
Thank you!
Have you found that just the box and shredded paper is enough to protect your boards?
We’ll find out!
Could you please tell me what company you got your boxes from? Thank you.
ULINE
Such helpful information guys!! Love following along!!
Where did the company name (Samara) come from?
I love the new intro!
Thank you!
Guys that was so useful, thank you very much 👍
Where do you guys get the boxes ?
Soooo Helpful... great video
horse meatballs! I think you guys did a good job on the packaging!
The packaging looks good but it does not protect from temperature ups and downs during shipping. And it actually can cause bowing, warping, and cupping.
how many businesses u guys run. samara table co?
I am a new beginner and wanted to ask if you sell your templates?
Good work guys... where did you get your boxes/packaging?
I live so remotely that I've never been inside an IKEA either. Do they really sell end grain laminated over MDF? Now, that's cheesy. My experience of packaging is that the first priority is to deliver the product (yes, end grain boards) un-degraded which suggests highly uniform sizes so the work fits the box and can be displayed either in galleries or festivals. High quality two-part boxes like Apple's are custom and are outrageously expensive in small quantities. They would also be costly to ship and warehouse empty because of their volume. Such boxes would be more expensive than the wood you are using. Your choice of packaging suggests you expect to sell primarily online. If you ship with your boxes being the outer packaging, how do you think that packaging will look after you seal it with tape and entrust it to any of the delivery services? On the other hand, I love your butcher paper sleeve both because my boards are oily, too, and the size would be readily customizable by using a cardboard shim when you tape up all sides (sticky dots?) with a light, reusable adhesive on the flap. I've used bubble wrap to full the excess room in my boxes. No matter how you slice it, shipping, packaging, and online expenses are going to take a big, big bite out of your retail price which is why I've confined myself to the very top end of the market. Best wishes for the success of all your enterprises.
You might need a light cardboard insert to hold the board in the center. Otherwise it will slide up or down and that filler will be smashed and it won't present like you want it too. I know the boards might be different sizes, but a black cardboard piece surrounding the board would look professional. Remember UPS/FEDex will not handle it how you'd like to.
Looks awesome, nice job on the box and I enjoyed hearing the process.
love the Buccee's shirt!
Question do you ship these boxes just as is or do they go inside another box?
We used to ship them as-is, but that had to change… go look for a video from us titled “we accidentally bought a pallet of boxes” for details!
Great video! You guys are fantastic, I love watching your videos. I wish you guys all the best with building your empire. I'll echo an earlier question, what's the packaging cost per unit? And do you mark that up in the final price?
did you find out the packing price? Thanks
Can we get a packaging update!? How did these boxes work out for you? Were they worth the cost?
Fantastic! Not slowing down any time soon. Check out our channel for our 9 month update video to see how much they made us!
Hello. Live ur videos. Can I have the site that made you boxes please? Ty
Loving these videos. I've been woodworking for 18 months now and I've made several things including tables, cutting boards and serving boards too. I'm glad you guys are talking about the business side of things.
Off topic - Jennie, I LOVE your nails, they're so 2010! They're pretty and you can still do things. I really don't like how the nails nowadays are scary and long.
Thanks for sharing this! ❣💯
Who’s Chanel?
Did you order more than one size box? Thanks for the info in this video. 👍🏼
Nope! We adjusted production so that all boards fit in the same box.
Love the packaging you came up with and thanks for the tip on the wrapping paper. How many boxes did you have to order and what was the cost per unit in the end?
Just placed an order for like 150 boxes at $7 each - almost halved our packaging costs
Who did you order your boxes from?
@@jennieanddavis Those are incredible boxes for $7 on a 150 order! Could we get the website you used? I'm not finding a place with black boxes at such a great price.
Does that black box go into a shipping box so it's doubled box? You mentioned you put the shipping label in the square on the back but I'm just curious as to if you having a shipping box around the packaging box. Thanks
Nope! Just that black box!
@@jennieanddavis nice. I really like the packaging! Y’all are great!
This is the 2nd video of yours that I am watching. I know it's only the 2nd, but I'm wondering if the Bucky's t-shirt is going to be a thing. In the last video, Davis was wearing one and he has one on now too. Love Bucky's
Your passion is great, keep it up and I wish you the best.
Ive been having trouble finding a certain type of jar for the tung wax finish I sell.
I was not asking why you were at IKEA, I was wondering why Jennie is wearing a Green Bay Packers shirt
What is the size of the box?
You guys are so awesome... I might have missed it, but how did you come up with the name of your company? Samara Table Co!!
YOU’RE awesome!
Well we chose Samara because they’re the little helicopter seeds that fly off of maple trees...we also fly 😂 ...and build lots of things out of maple!! We’re also on a big “growth mindset” kick lately so we’re all about plants and trees and things that grow 🌳
@@jennieanddavis love that!!! And now I know what those helicopter thingys are called!! 😁🤣😎
Did you get one size box or multiple?
What is that style of box?
That's so cool
Love the new intro and the awesome packaging.
Thank you!
Got to wonder when the packaging is perceived to be more important then the product.
I’m struggling finding wish company to use. Can you give a few suggestions companies so you don’t have to say the exact company?
Great video and content👏
I might have missed it but have you two explaied in a previous video why you chose the name Samara Table Co.? I know you are intentional about everything y'all do so wondering what the marketing idea was behind including "Table" in the company name when you don't only make tables.
For sure! So we chose to make tables our business “identity”. We want to be known in Houston as the go-to business for all things tables (kitchen tables, coffee tables, end tables). That way there’s no question about who we are and what our specialty is. Of course we’ll do other sorts of custom furniture products as well, but it’s much easier to SCALE your business when you have your “main” products that you build most often. Our overall goal is to scale our business, so we don’t need to have hundreds of different products.
@@jennieanddavis Roger that and totally get where you coming from now. If you get to "world domination" or something like Davis said then I am guessing you may have to drop (or continually explain) the "table" part of the company name. Just a thought. Keep on keepin' on though. You both inspire me and my wife all the time. Blessings.
They are nice packaging but you got to also remember can you add another 10-13 bucks just for the packaging.
There is a short cut on the 1st floor. But I do enjoy getting lost. We live in Spring and would have gone with you guys.