This is a pretty broad topic so remember you can apply these principles to any platform. I find myself focusing the majority off my energy into RUclips e and Instagram. Twitter/x and TikTok are not platforms where I dedicate as much energy. Choosing 1 or 2 platforms to dedicate most of your energy to can help remove some of the overwhelm creators have around social media. Another tip is to remember that any social media growth takes time and a system. I don't want to sound perfect because I'm not and I struggle with this as well. But creating a system predicated on the principal in this video result in compounded growth potential over time. If you post one valuable piece of media every week for a year you may not see results instantly, but when the days comes where one piece of content works these new viewers, who are discovering you, now has a backlog of value to look through. Thus increasing the potential for them to follow you and join your audience. Hope this video helps some of y'all. Thanks for watching!
The idea of "value" is relative, people value different things and you have to see what is that you want to transmit to them. If you want to create just art that is inspiring, that's quite challenging because there is a lot of generic (but good) photography and it's hard to get out of that and create something different that really stands out and it's perceived as outstanding in the same time. If your content is more educational, a more generic art is good enough, because for a lot of people that's enough as a goal. In the same time a lot of people are interested in gear, which is strange to me, because you can bait with this aspect, allowing them to pay more attention to your art in fact.
Great insights into the topic! Social media contributed to me quitting photography for a while. The feeling of talking to a void, as you’ve put it, is extremely discouraging. It was only not so long ago that I started to gain back my love for photography and came back to go out to shoot photos and publish content consistently on Instagram with the main purpose of putting art out into the world. I actually gained back the feeling of looking forward to taking my camera and going out to shoot. :)
Good video, saying that photography has become noise, social media has jumped the shark. Years ago people made beautiful prints that were inspiring, now it’s just and endless conveyer belt of mediocre images that are fodder for the masses. 😢
Love the perspective, Evan! This mindset shift from validation to value is exactly what I needed to hear. Adding in inspiration and educational content with help from boost app social has been a huge help in growing my photography following.
I chased growth on social media when it started and found the negativity was bad for my mental state. I was told for a long time that my vision of my work was wrong. It was only two years ago I saw anyone who did photography that was similar to my style. Through that person I found others. Maybe I was ahead of my time. All of these artists I've connected with on line are young enough to be my kid. I still do not pay attention to followers or growth on any social media. I don't want to start hating creating again.
Man you nailed it on this one, I'm so guilty of multiple things you mentioned, but recently I have had a different mindset toward Social Media and your video just reaffirmed everything that I have been thinking, but in a more clear and concise way, THANK YOU!
Your breakdown of artist vs content creator was spot on. Needed to hear that distinction to help my approach to social media with where I’m at right now 🤝🏼
Great vid as always man. Really relevant to some feelings I've been having about the game lately. I posted a travel Reel from a trip this weekend and it kinda tanked but I really have to remember the actual joy I felt making it. Hard to disconnect the Like(s) to Quality association in my brain. Side note - seeing the X instead of Twitter on the thumbnail made me realize how many billboards and business cards are now obsolete.
May be a broad topic but it's worth discussing and giving these reminders because sometimes we get so absorbed into things we forget these basic concepts.
Unless you're hobbyist trying to become and influencer there is no need to grow your audience on SM. The most successful commercial photographers dont have a large following on SM, content creators do. For those wanting to make money from their photography; take advice from those who make the majority of their income from actual photography.
Yeah, but my question is this if you are giving information to people that want to do what you do which fine I get it but what if you’re trying to monetize the specific thing that you’re doing how does that benefit you by telling them how to do this if in the end your goal is to find people that need your services? I don’t think I’m really interested in telling people how to do what I’m doing. I think I’m more interested in finding people that need my services so wouldn’t it be better to maybe give tips on things that may help your potential customer?
Hi evan, your photography content and artwork is top notch. I have been seeing more of your videos offlate. One thing to ask you, how to make a photo carousel !! Can you put up a video on this viz creation of photos carousel and upload on Instagram, I am noob in social media ( game). Need guidance/ help. Any suggestions or suggested playlist will be highly appreciated.
Thanks for sharing! Would love to help you film your videos, I’m local here in Atlanta and just looking for more photographers to be around that have an optimistic/positive mindset with this kind of stuff. It’s definitely hard to rally on my own at times.
If you wanted to do social media just because you wanted to grow your business then you are doing it for the wrong thing…. Most people who are mega famous started because they enjoyed doing it without receiving or expecting something in return…same goes for photography, you doing it to be famous and rich then you are never going to grow
This is a pretty broad topic so remember you can apply these principles to any platform. I find myself focusing the majority off my energy into RUclips e and Instagram. Twitter/x and TikTok are not platforms where I dedicate as much energy. Choosing 1 or 2 platforms to dedicate most of your energy to can help remove some of the overwhelm creators have around social media. Another tip is to remember that any social media growth takes time and a system. I don't want to sound perfect because I'm not and I struggle with this as well. But creating a system predicated on the principal in this video result in compounded growth potential over time. If you post one valuable piece of media every week for a year you may not see results instantly, but when the days comes where one piece of content works these new viewers, who are discovering you, now has a backlog of value to look through. Thus increasing the potential for them to follow you and join your audience. Hope this video helps some of y'all. Thanks for watching!
The idea of "value" is relative, people value different things and you have to see what is that you want to transmit to them. If you want to create just art that is inspiring, that's quite challenging because there is a lot of generic (but good) photography and it's hard to get out of that and create something different that really stands out and it's perceived as outstanding in the same time.
If your content is more educational, a more generic art is good enough, because for a lot of people that's enough as a goal.
In the same time a lot of people are interested in gear, which is strange to me, because you can bait with this aspect, allowing them to pay more attention to your art in fact.
People doesn’t want to see photography anymore, they want to see the photographer.
That’s the big problem for many stunning genuine artist
Pretty much!
Great insights into the topic! Social media contributed to me quitting photography for a while. The feeling of talking to a void, as you’ve put it, is extremely discouraging.
It was only not so long ago that I started to gain back my love for photography and came back to go out to shoot photos and publish content consistently on Instagram with the main purpose of putting art out into the world. I actually gained back the feeling of looking forward to taking my camera and going out to shoot. :)
Good video, saying that photography has become noise, social media has jumped the shark. Years ago people made beautiful prints that were inspiring, now it’s just and endless conveyer belt of mediocre images that are fodder for the masses. 😢
Love the perspective, Evan! This mindset shift from validation to value is exactly what I needed to hear. Adding in inspiration and educational content with help from boost app social has been a huge help in growing my photography following.
I've tried boost app social for my craft store's page too, those AI suggestions for descriptions are spot on.
I'm definitely one of those "I hope these pictures do well" type. I'm about to start teaching and giving back
I chased growth on social media when it started and found the negativity was bad for my mental state. I was told for a long time that my vision of my work was wrong. It was only two years ago I saw anyone who did photography that was similar to my style. Through that person I found others. Maybe I was ahead of my time. All of these artists I've connected with on line are young enough to be my kid. I still do not pay attention to followers or growth on any social media. I don't want to start hating creating again.
You stopped.??
I did not pick my camera up from late 2016 to early 2021@@safronthinks
Where can we see your work
Fully, entirely agree. Very well-said!
Man you nailed it on this one, I'm so guilty of multiple things you mentioned, but recently I have had a different mindset toward Social Media and your video just reaffirmed everything that I have been thinking, but in a more clear and concise way, THANK YOU!
Your breakdown of artist vs content creator was spot on. Needed to hear that distinction to help my approach to social media with where I’m at right now 🤝🏼
Great vid as always man. Really relevant to some feelings I've been having about the game lately. I posted a travel Reel from a trip this weekend and it kinda tanked but I really have to remember the actual joy I felt making it. Hard to disconnect the Like(s) to Quality association in my brain.
Side note - seeing the X instead of Twitter on the thumbnail made me realize how many billboards and business cards are now obsolete.
I love this! Mindset is everything. GIVING rather than getting👏🏽
Thanks for this. Very informative.
These videos are great, gives me the jump to get back out there and start creating, and also makes to use new tools to express myself
This is eye opening. Thank you Evan. I saw your print at Ponce Market and it was inspiring!
Dude this is the best video that anyone has come out with for social media hands down. Your the 🐐
Great video bro!
May be a broad topic but it's worth discussing and giving these reminders because sometimes we get so absorbed into things we forget these basic concepts.
Great video! This is easily the best video I’ve watched this month. Thank you.
Valuable information 🙏
So clear! Thanks!
Great tips! I’ve debated these tips, in growing my YT channel. Not just my photography.
You have a twin out here bro bro. Saw a guy at a coffee shop with his beautiful family today that looked just like you man. Stay safe
Wow, this was great, thanks!
Thank you!!
This was an incredible deep dive into the topic. Well laid out. 👏
Unless you're hobbyist trying to become and influencer there is no need to grow your audience on SM. The most successful commercial photographers dont have a large following on SM, content creators do.
For those wanting to make money from their photography; take advice from those who make the majority of their income from actual photography.
I needed to hear this ! Thank YOU so much Evan ✨
Thanks for sharing. Now i understood why...😂
Yeah, but my question is this if you are giving information to people that want to do what you do which fine I get it but what if you’re trying to monetize the specific thing that you’re doing how does that benefit you by telling them how to do this if in the end your goal is to find people that need your services? I don’t think I’m really interested in telling people how to do what I’m doing. I think I’m more interested in finding people that need my services so wouldn’t it be better to maybe give tips on things that may help your potential customer?
This is both lol……..
This video was 💯 ❤🎉
Thank you!
Hi evan, your photography content and artwork is top notch. I have been seeing more of your videos offlate. One thing to ask you, how to make a photo carousel !! Can you put up a video on this viz creation of photos carousel and upload on Instagram, I am noob in social media ( game). Need guidance/ help. Any suggestions or suggested playlist will be highly appreciated.
I live in Botswana what can i do to find sameone like you....... i love filmmaker ...and i am a youtuber
Thanks for sharing! Would love to help you film your videos, I’m local here in Atlanta and just looking for more photographers to be around that have an optimistic/positive mindset with this kind of stuff. It’s definitely hard to rally on my own at times.
Great advice. Subscribed
Do your presets work for light room mobile??
damm you made me wanne buy squarespace for the first time lol
So I have to be a videographer too 😢
And an editor and a director
If you wanted to do social media just because you wanted to grow your business then you are doing it for the wrong thing….
Most people who are mega famous started because they enjoyed doing it without receiving or expecting something in return…same goes for photography, you doing it to be famous and rich then you are never going to grow
Really informative, crazy how much information you can get for free on youtube and other socials a like, great insight evan
First. And It doesn't matter.
oh it matters. REAL MVP!
It always matters lol
The most meta video ever.