Jay Leno Surprised With His 2023 Dodge Challenger SRT Demon 170
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- Опубликовано: 18 авг 2023
- Renowned television host and comedic genius, Jay Leno, along with the notable figure at the helm of Dodge Brand, CEO Tim Kuniskis, have taken the stage in a collaborative effort today. Their joint announcement introduced an innovative range of co-branded car care commodities, arising from the fusion of Direct Connection, the Dodge brand's performance products division, and the distinguished realm of Jay Leno's Garage.
In a stride towards this fresh initiative, over twenty premier car detailing and car wash items will come under the Direct Connection/Jay Leno’s Garage banner. Among them, we find the likes of Direct Connection quick detailer, Direct Connection interior detailer, and Direct Connection all-purpose cleaner. However, this is but a mere glimpse into the comprehensive lineup.
The unveiling of this union between Leno and Kuniskis unfolded at Vinsetta Garage, nestled in Berkley, Michigan. This significant occurrence took place in conjunction with the annual Woodward Cruise event, an occasion that annually magnetizes scores of car aficionados to traverse the historic Woodward Avenue in metro Detroit. And with the curtains drawn, Leno and Kuniskis embarked on a Woodward journey in the latest 2023 Dodge Challenger SRT Demon 170 "Last Call" special-edition vehicles.
Tim Kuniskis, the Dodge brand's stalwart Chief Executive Officer within the Stellantis framework, expressed his sentiment, “When it comes to really caring about and maintaining the most amazing vehicles in the world, there’s really no one better to team up with than Jay Leno.”
Prior to this, Jay Leno’s Garage had already been anointed as the designated source for top-tier car care products, perfectly aligned with the dynamic prowess of the 1,025-horsepower Dodge Challenger SRT Demon 170. This isn't the first time Leno's journey has intertwined with the Challenger SRT Demon 170; he had made his presence felt during its debut in Las Vegas, back in March. A heartwarming twist awaited Leno during the present press conference, as Kuniskis and the Dodge brand astounded him with the presentation of his very own personal Demon 170.
Echoing these developments, Leno's voice resonated with reverence, “When you think of legendary American automobiles, Dodge instantly comes to mind." Embracing Dodge's iconic stature, Leno’s Garage car care range steps in to ensure these automotive marvels not only excel in performance but radiate splendor. Leno remarked, “You know, in my years around cars, it's all about authenticity and the passion behind it." He lauded Dodge's novel Direct Connection website as a transformative platform for all Dodge owners. He encouraged enthusiasts to tap into this repository of OEM-certified parts and enhancements to elevate their vehicles' performance. Amid this, he subtly advised not to overlook the aesthetic aspect, suggesting a touch of luster with the assistance of Jay Leno's Garage car care offerings.
The mosaic of this collaboration extends to the Dodge Direct Connection performance parts portfolio, an initiative inaugurated in March 2022 under the "Dodge Never Lift" program spanning two years. This panorama is now embellished with the introduction of the expansive spectrum of more than 20 co-branded car care wares.
The realm of these novel car care products will find their exclusive abode at DCPerformance.com, the digital nerve center for all things Direct Connection. Pertinent details concerning pricing, ordering, and the entire gamut of products shall be unveiled in the fourth quarter of 2023 at this online hub.
Venturing into the domain of Jay Leno’s Garage, one encounters a sweeping assortment of detailing products meticulously crafted to cleanse, shield, and elevate each facet of a vehicle.
The hallmark of Jay Leno’s Garage doesn't merely lie in superior quality, but rather in its intrinsic automotive heritage. Every product carries the imprimatur of Jay Leno himself, put to use in the meticulous maintenance of his globally acclaimed assemblage of vehicles. By adopting Jay Leno’s Garage products, one gains access to the same level of care and excellence that perpetually elevates some of the planet's most exquisite automobiles to a state of showroom-worthy splendor.
The mission encapsulated within Jay Leno’s Garage is elegantly straightforward: to forge premium-grade detailing products that are both accessible and user-friendly. This ethos ensures that every car owner can partake in achieving results that mirror professional standards. At Jay Leno’s Garage, the ethos dictates that every car merits the opportunity to radiate its utmost splendor, and the brand stands as a conduit to facilitate this aspiration. With Jay Leno’s Garage, the distinction is palpable - it's a journey into optimal car care, crafted within the confines of the ultimate garage.
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Giving one to Jay is like donating ot to a museum. Hopefully his amazing collection will always stay together.
Tax write off
I had two Challengers back in the 70s. It was affordable to the working man. These things cost more than my house. Not available to everyone for sure.
In 1978 I bought a used 1970 Challenger with a 318😮2 bbl, 904 trans, and 7 1/4 rear end, for $1400. Toyota, Hondas, we're smoking me. So I changed to a mostly stock 340, 727 Transmission, and 8 3/4 with 3.91 rear end. Car weights 3720 lbs. after it was done. It had the mildest purple shaft cam 284°degree..471-.474 cam.😊😊l p l😊
I know it's insane
Perfectly said, stated, typed & posted
Let me know if you want to sell your house
@SidneyCeleste damn..I wish. Gave it to my brother in 1990, I had given up on trying to repair the rust. I left it outside bc my new home had only a 1 car garage.
Jay is so smart, just love him. (and great to see him all healed up from his accident)
I lost a little respect for him when he gave Pig Biden an audience in his POS Corvette!
We all Love Jay Leno seriously what a class act a true American legend
Nice to see Jay get his Demon 170 that he ordered in March. I ordered a Challenger Hellcat Redeye Jailbreak Widebody in May of 2022 from a dealer here in Alberta Canada, and after a year of waiting with $5000 down, my order was cancelled by the manufacturer for some unexplained reason. I was getting it at MSRP. Now I have to try find one at a dealers lot for $40,000 over MSRP and it’s only a Challenger Hellcat Redeye Widebody without being a Jailbreak. I guess you have to be famous to get the car you want nowadays.
You just have to not be Canadian. ;)
@@PrimalGecko Lol 😂
It was canceled because you were getting it at msrp. The next guy will pay 20k over sticker so they will get more money. Greedy dealerships
@@csr801996 Try $40K
I ordered a simple Sublime green Challenger R/T in April. Canceled in June. Dodge was only going to build what they wanted to build. Not what you wanted.
I bet Leno got it for msrp, unlike the rest of us suckers who were ripped off by dealers..
He got it for free 😢
Bruh when i think of car A collection i think of Jay.
I got my car for 20k over sticker and Iam not upset now I just have to wait a couple more weeks before the car is dropped to the dealership then to me
@@djbachataben9036Brand loyalty. After buying so many products and promoting the brand, it's expected.
Don't be a sucker and simply stop buying cars that are marked up.
Even a Demon hits a pot hole in Michigan!
Trouble is DODGE STELLANTIS screwed over those of us that were number 1 position at our dodge dealership with large down-payment already taken way ahead of time......then all of a sudden Dodge/Stellantis invited the dealership powerbrokers/ owners to Vegas for the unveiling, then next thing we know they kicked us out from buying our Demon170 at msrp and then asked 200k-250k for car. That really sucks and something should have been done for us! Only certain chosen folks got them at msrp. Sux bigtime after waiting so long with 30% down to hold which they accepted and supposedly guaranteed! NOT!
Congrats to those who didn't get burned and got their car though for msrp. Congrats Jay. Add yet another to your collection
I feel you, same here.. I ended up getting so frustrated that I just bought a used 2021 superstock. And got pretty fucked over on that even. Nothing seems to match on it. Even the paint comes up on my Dodge app as a color that only is done for. Jeep, a rare one, but still jeep.. And my 2015 hellcat Will not pass smog. Because I live in California and. I put it on E85, So it's sits Not legally drivable. Even though I put it back to factory 100% before the 8 year. That they state is legal to do. So here I am with giant payments on a car. That who knows the history on and how hard it was used. And one low mileageand Great car, but can't drive.
Dimitri that truly sucks and you deserve to be treated better than that. That being said and I don't mean this against you because I am quite sure you are a good man, the State of California and the government that runs it is a shit hole. You have Gavin Newsome that has and does supporr the Biden administration. Joe Biden made a promise to his supporters that he was going to eliminate fossil fuels and he is sticking to his promise. The director of the EPA is a political appointee, appointed by Biden. Biden stated that elevated EPA standards would be pushed through states that support it, California being the number one state, to aid in the elimination of fossil fuels through elevated emission standards. California goes back to 1976 for vehicle emissions. In LA County, the sheriff's department will write you a citation if they think your exhaust is too loud, even if it is a factory exhaust and is 50 state legal. If I drive my Challenger which is legal under Maryland state law and has passed a Maryland state inspection and I drive into LA, they will write me a citation because they will say my vehicle is illegal under California state inspection. The fact of the matter is, they technically can't cite my vehicle for being illegal since it is legal in the State of Maryland where it is legally inspected. A vehicle that is licensed and registered and inspected in Maryland is legal to drive in all 50 states. But it doesn't matter because LA County Sheriff's Department and LAPD doesn't care about the 50 state law. The ticket isn't valid and it never holds up in court. When taken to the Sheriff's department or taken to an LAPD police precinct and talk to a shift supervisor, they tear it up because they know it isn't legal. I live in a Republican county in Maryland and we don't have any problems like this. I can't understand why anyone would want to live in California and why people keep voting these clowns in office. Elections have their consequences and California is done, it isn't a state worth living in. I hope you can get out of there and go-to a state where you get treated with respect as a tax paying citizen. It's only going to get worse.
Can you switch back to regular gas?
I wonder why Leno isn't saying anything about the issues you wrote about, if he's a neutral person!
He was all over the internet for never buying a Ferrari because of dealership rules and handling out money to the dealers in an envelope and now some of you guys requiring to pay dealership mark-ups, but Leno isn't saying anything about Dodge!
I guess Dodge is giving preferential treatment to customers with a celebrity status meanwhile everyone was hating Ferrari for treating each new customer with equal preference.
A lot of people got their Demon 170 for MSRP that arent "special" or a celebrity. I know 2 people personally that got theirs at MSRP and they are by far not your rich person or special celeb. Your dealer is the one to blame for your order, not Dodge. Remember, Dodge put priority on sold orders that where at MSRP or below. Sounds like your dealer is the one who screwed you as they wanted more money.
Love the pothole right as they exit. Here's your new car. Off to the shop for a front end alignment. LOL
Hardest part about getting a new demon 170. Going 500 miles slow rolling it.
You have to respect a guy who not only works on his cars but drives them also & doesn't believe in trailer queens.
When you get surprised with your order but you have so many cars! "Oh great!" "Very Good" "looks great" just like he's been here done that already. Most of us would have grabbed the keys to fire it up, ending the speech to go drive it after expressions of excitement.
Was kind of weird I must say. I would have crapped my pants and probably passed out lol!
Thanks Jay for supporting union workers female and male God bless the union workers in America chi town 🙏
I bought a 2019 T/A 392 in B5 three years ago now...simply love that car and gets lots of looks on the road and at car shows also. Sure the Demon 170 is one screaming machine but I knew I couldn't afford one, especially with the insane mark ups...but kudos for Jay to get one.
I bet Leno didn't have to pay the mark-up otherwise he would go on publicly saying how he would never own a Dodge! 😂
Brother, I got a 2021 Scat Pack with the 6 speed transmission. The only car I’d rather have than this is the one you got! That T/A 392 is a beautiful machine. But I still absolutely love my scat pack. Be safe, and enjoy!
Dude is the ultimate car guy & he actually works on them IF needed!
When they burn tf outta him
Yes, Jay Leno and Tim Allen two cool car guy celebrities. Both seem to be well balanced multi-millionaire celebrities.😎👍
@@859foh
Bingo.... yes money tossed under a mattress so to speak is dead money and will lose value. Now not all cars are good investments, some you would buy for only personal and emotional reasons, but to a well off car guy they also invest into cars that are less likely to lose value especially under inflation.
Same goes as you say with gold jewellery but also things like artwork and yes realestate. Oh yes and invest in good blue chip corporate investments.
Kiss these days, goodbye, boys and girls because now you are going to be plugging in your electric, powered muscle car right next to your shark vacuum cleaner
Jay Leno Didn't pay for that car. Dodge gave it to him. Simple marketing skills.
“Oh yeah the cops will remember that” G 😂
It’s really nice that Jay Leno got a new hellcat. I am driving around 2004 Ford Explorer that’s on its last leg it’s the only family car we have with us over 100,000 something miles on it.
Well deserved for Jay. A true car guy!!!
I'm a true car guy too!
@@deanm72 🤣🤣
@@deanm72 me too ! Come on...
Get off his nads
@@DanPark68 🥱
Octane red too. Love the color! Way to go Jay!
nice to see jay finally changed his shirt
Congratulations...Jay is the best and we'll deserved it.....but it is ashamed that alot of people getting screwed buy the stealerships....also when someone gets their vehicle cancelled...the stealerships also take a hit....plus you only get screwed is if you buy with high markups 😮
Had met Jay when he stopped in my mother's home town up in Kewaunee, WI. Both him, Mike Holmgren, & a bunch of bikers riding their hogs through Wisconsin. It was so nice to meet them. I got a picture of Mr. Holmgren & I, but I didn't want to bother Jay other than to shake his hand as he was enjoying one of the towns brats. To this day, I have that photo blown up in poster form in my garage. Such a humble guy.
I really loved seeing all the Challengers lined up . My Ex wrecked mine. 😢 It was my dream car. Well, I was lucky to have it a couple of years. I hope Mr Leno enjoys his!
Another reasons cars before …
Wish I could order a free car.
Haha, meanwhile Jay Leno is wishing that he could order a free Ferrari!
The great Jay Leno. A living legend !
Dodge does one thing well and is well known for it.
Dodge: "We're not doing that anymore."
Jay: "Hey, I think that's great!"
🤦♂️
He was paid to say that im sure. I bet dodge is sweating pretty bad right about now that the brand is gonna crash cause no one is buying an electric dodge atleast not true enthusiasts like about 85% of there customer base was. So of course they are gonna line a person like lenos pockets to say something good about electric because car people idolize him.
I buy Jay's detail products at Walmart. Buying it repackaged to say Direct Connection at a higher cost, I think not.
Hi Jay! Well you have done it again by getting the Baddest Demon on the planet!🎉🥳 Dodge really hooked you up this time.They must love you like every car enthusiast. Enjoy it my friend! 😎👍🌅☮️🖤🕊🦋🕊✌️
14:38 😳 pothole attack out the gate!
Leno's GR8 collection GR8 , give him 10 of these... He needs more cars!
Best car show on the tube , congrats Jay !
Outside of these cars…Stelantis is dead to me. MSRP was strike 1 thru 3 as it kept getting worse, now they cancelled all the cars…seriously, what’s to like?
True
I just turned 54 and I've been a die hard Mopar fan all my life, but I'll never buy one of these POS electric cars they're pushing. If I were able to buy a new car now, it would be a new V8 mustang
Good for you Jay. I appreciate your automotive acumen and your passion for automotive history.
You know what! Jay Leno is not as bad as " howard stern" describes him to be
lets see a burnout!
🏆Mopar and Jay Leno🏆 don't get no better🍀 get R done 😎✌️
Talked to Donald Osborne at Pebble and asked where Jay was he said he was at Woodward...good job Jay
That Car was Made for Jay Leno! I love Lenno! He is a real living, Legend. Got to love that CEO of Dodge too man!
It was a good run Mopar. Electrification will kill the brand. Tim brings up the Viper which they should have never killed, now the Hemi powered Challenger, Charger. Good bye Mopar. Signed - Proud owner of 6 Mopar's.
No, it’s not attainable because the dealers marked the cars to the point no one can afford them, unless their name is Jay Leno. Most of the cars are sold 100k or more over MSRP and the dealers wanted a $20k non-refundable deposit.
20K non refundable deposit????? the calls I would’ve made to my bank to charge back ASAP
Jay Leno is always one of the first to get the any dodge
Do you think? The dude is rich is the first to get any new car when it comes out
@@juanitomaxxcarnaje3877 naw they gift him with the first I didn’t say buy 👍🏾
@@srt_keithOtherwise he will be grumpy and say customer service is bad..blah blah
@@amarjit_singh_ lol and no one wants to hear that from one of the best car collectors of the world 🌎 nah 😂😂
@@srt_keith Nah automakers like Ferrari don't care about Leno! They treat each new customer with equal preference.
Just saw a comment from someone who had put a deposit for this car, some of the first guys to do so and how Dodge screwed them and asked them to pay for dealership mark-ups and here Leno is being gifted one! I bet Leno won't cry over dealership mark-ups or giving money in an envelope to the dealers as literally Dodge gave him a car for being a celebrity, I only see preferential treatment from Dodge! SMH!
First thing he does is hit a friggin pot hole 🤦
Gotta love michigan as they hit a pothole before starting their convoy 😂
Jay is a great guy! Love that color combo, and I didn’t get that suckered just slightly and I had a great trade in
OHHHH So cool. Leno170. Great Job Dodge. Stay Safe Jay.
Let me guess. No dealer mark up on that one.
Let me guess, Leno isn't going to say anything about the dealership mark-ups for other people buying that car because he already got his car!
Excellent assessment of the role of electrification, Jay! Where you talked about sitting in traffic with your electric car and all that. yoou are the sokesperson on this. Keep it up.
Can someone explain why they're widebody in rear but not the front?
Awesome cars, i never thought i would say this but i want a Demon😈 .💪✌️
14:40 Glad Jay was welcomed in a proper Michigan way(pothole)
i really like jay ,great car guy
When I got my 1991 Dodge Dynasty I had these same feelings.
good stuff gotta love Dodge American muscle rules
I love this car❤
Lol 😆 love the freakin huge michigan pothole at the end of the video.
Welcome to Pure Michigan!
Gotta luv the first pothole. 😁
Jay hit his first pothole at the end
Jay Leno got that car probably free
Jay Leno it's just a wonderful person. This demon 170 couldn't have a better owner.
Me and Jay have a knack for that Red
Beautiful car!
It sure is!
Now that’s a nice spec
Jay is such a fine young man I am so proud of him he is always tinkering with his cars at the garage and not hanging around with the local neighborhood street gangs.
I'm sure FCS gave Jay this car. Others are paying $250,000 over invoice for these monsters. I work at a Chrysler dealer. We have a black one on order. The dealer is keeping it. Window sticker is $117,900.
Perfectly said, typed & posted
Shout out to our Canadian men/women in Brampton Ontario (Unifor local 1285), who actually make these beasts.
Is that one of the special demon 170 jailbreak im hearing about. I heard only 40 are being offered by special invite only
So everybody just gonna hit that big pot hole
Jay Leno is a good guy, he shows it in how he supports people in their part that they should make money as well. Stellantis pay the union workers. My job in car sales and many of my friends depend on the those union workers.
Dodge SRT did Great job with the Challenger .
From 6.1 Srt all the way threw DENMON 170.
But at the End of the DAY.
I'D still roll with 1970 426 HEMI
Car. Even the 440 - Six pac.
Out of all Retro Cars.
Dodge nailed it the Best.
Jay is the man. Always so humble. An American treasure for sure. Love that car!!!
Jay Leno is the very best
I kind of like that just the wide body package in the rear. Regular up front . Gives it a drag stance look. Would love to see that demon head on that black out hood on top in the color red . That would be proper.
LOVE IT
Ya, he and that chick was at the Woodward Dream Cruise.
he hit that pothole like a champ lol
Did Jay get his Demon at MSRP???
I doubt.
He got it for invoice.
@@devonp5079 Probably
Congratulations 🎉 🍾
Nice to see the city fixed all the streets! lol!
Jay for Christ sakes can you show some type of emotion I know you're a multi-millionaire and own hundreds of cars and can buy whatever you want but you were just given serial number one of a future collectible even before the guy's got work for Dodge it's okay to crack a smile
What do you mean these are obtainable? Can you buy one at sticker? Where?
Yeah whatever car Jay wants he gets
Yes, except Ferrari, unless he buys a used one. Jay stated he would never buy one publicly because of their polices and now he is on Ferrari's black list.
Great video! Glad to see this partnership and Jay is such a MOPAR guy at heart I think. Leno’s Garage has some really nice products. I need to try them. I like what Jay said about the Hellcat too. He’s right, they make you smile ear to ear they are insanely fun. Mr. Leno is such an awesome guy.
Octane red is the best color changes 3 x a day in color tone.
Jay mentions McLaren at 3:01
Challenger Scat Pack Swinger owner here, F8 Green, 5k over MSRP, Luv the car, it's an early weekend sled in Florida, 7am till 10am, till the nuts come out & beach traffic, then back in to the bunker, Leno's a Gr8 guy but his EV views are Hollywood, & all my car buffs aren't with FJB's & other political Chinese stockholders, BS EV train, as Leno mentioned in his speech about getting 5 miles to the gallon sitting in traffic, I would rather that then running the battery down & having no charging stations & on top of that, rolling brown & black outs!!! Come on Jay, it's all about rare earths & The Biden Crime Family's Chinese connection!!!!!
They have a refined the Dodge Challenger, since 2015 J, and the quality has not gone up since then dodges at the very bottom in quality right up to their misaligned tail lamps with the trunk lid which no one seems to care about
I got to see this in person at sema 😮
Absolutely Gourgous Car !!!!........
Just what Jay needs😁. but it would be funny, when we're done with our cars don't trade in, just give it to Jay. 😉🏁🏁
That's the first time i have ever seen his face look nervous driveing.
Got it as a gift
FJB !!
I wonder if they waved the destination charge.
Must be Freaking Nice!!!
Nice gift from mopar enjoy you deserve it 👏 😊
I read they cancelled Jay Leno's Garage, I hope if true that they find away to continue it in some form. This is a perfect car for someone like him, a true car guy that will actually drive it.
My concern is that the individuals in government who are pushing electric cars want ice cars gone. Driving them on the weekend to shows or for enjoyment isn’t even a concept the ice haters understand. They might be doing it to “punish” those who do not share their world view. The 170 is unubtaium for me and I thought I had a decent paying job.
you are spot on; I disagree with Jay that more electrification will lessen pressure on ICE owners. It will increase it as carbon tax/pollution etc etc fees will be added on to fees and taxes already required at registration renewal. The fewer ICE woners there are the less impact politically they will be able to exert.
yah exactly. What Jay said makes complete sense but does our government do ANYTHING that makes sense?? up no