Seattle Sounders FC reveals its new crest
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- Опубликовано: 4 окт 2024
- Ahead of the club's 50th anniversary, we introduce our new crest and associated marks, alongside a refreshed color palette. The new visual identity is designed to truly embrace the rich history and heritage of the Sounders name more fully encompass and celebrate every era of the club.
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I love the sound of this trailer
Imagine hearing this in a stadium from the crowd
The opposition would be terrified
For me, 10/10.
What a relief. These updates can turn out so bad. This is going to make a great tattoo.
Great rebrand. Was worried when announced, but not any more!
no way man. this trailer makes it look cooler than it is.
Ok you did it right
I wanna be upset but thats pretty damn cool
Same here, I was very worried because 90% of rebrands are terrible (Columbus Crew, CF Montreal for example) but for once everything went right!
I’m pleasantly impressed. I like it. While the previous crest is great, I’ve never liked the mid 20th century space age aesthetic; even though the Space Needle is highly influential to that era of design. This crest is simple and classic while still retaining the iconic Space Needle, and a touch of the space age aesthetic. It’s a nice balance.
I also appreciate what appears to be a move away from the inclusion of “Seattle” in the club moniker by simplifying from SSFC to SFC - Sounders Football Club.
In my head I thought what else would it be besides a crest and the space needle amd lo and behold that's all it is. Simple and clean.
Thank goodness. The old Sounders crest was firmly stuck in the 90s.
i am happy i wasn’t let down. now bring back the orca
That’s dope
actually a dope crest, I was thinkin it was ganna be ass
I love it! Gone is the "FC" I've complained about since 2009 (forced on the team by MLS). I would display this proudly on my pickup window here in the Bay Area. Go Sounders!
I’m hoping for more whale merch. The initial drop is kinda cheesy. Like an alternate Jersey with the whale would be SIIICK!! I NEED MORE WHALLEES!
IM SAYINGG. An orca 3rd kit would be sick
Fire🔥🔥💯💯🗣️🗣️
Logo is 5/10 but sounders hype team is good at what they do 😂
lol, a solid fiverr, no?
Nice! Well done!
That’s is so clean, better than the original
what? The old one is vibrant, and has stuck with seattle through their past years. this new one is bland and unoriginal. Hell, it doesn't even say seattle!
@@spedmonkey2015 does it need to? it literally has the space needle on it.
@@vermilion7843yes it does.
@@elicarlson7682 atleti's badge must be dogshit, same with Inter's old one.
I'm so glad they changed the crest, the original one was hideous
It looks nice, thought it be worst 😂
Can we please stop spending time and money on shit that doesn't matter like logos and kits and buy some real players
Do you know how much these teams make in merch? It ain't pennies.
2 years and this is the best logo we came up with?? not a fan. the design is alright but for me the city or club name is more important than the founding date on logo!! Dissapointed.
Our crest only needs our needle and birth year. We have 50 years of success at all levels. We have every trophy available. Anyone in the world who sees a blue and green crest with a Space Needle and doesn't know it's Seattle Sounders FC wouldn't know or research it even if we spelled it out.
As a designer myself, I find there is no more powerful brand identifier than to have a wordless mark: Mercedes, Nike, CBS, Goodyear, Starbucks, Playboy, Audi, MasterCard, Lacoste, etc. When the public knows your product on sight simply by seeing a symbol, THAT'S true brand power.
IMO that holds true with soccer crests. Everyone who sees a cockerel sitting on a ball knows it's Tottenham. Or a wolf for Wolverhampton... or an Owl for Sheffield Wednesday.... or a red fleur-de-lis for Fiorentina... or a Tiger for Hull... or the Liver Bird for Liverpool... you get my point.
The old one is better.
Awesome logo. Now fire Schmetzer, hire good young talent, and recognizable designated players.
I'm not about firing Schmetzer until he gets a statue in Pioneer Square. That former player and B- list coach has gotten us a major trophy every 3 years with our bargain core. Schmetz is an absolute legend.
Simplified but I like it 👍