Kasey Luck
Kasey Luck
  • Видео 227
  • Просмотров 518 766
How to segment your email list | Best strategies to segment your list
🎁 Start on Gorgias partner.gorgias.com/guvhozwu66wh
🎁 Start on Klaviyo for free: bit.ly/3pPzRH0
One of the biggest mistakes in email marketing that can cost you tens and hundreds of thousands of dollars is not segmenting your email list. In this video, I’ll tell you why you should segment your list and show you how to do it, going through must-have segments for every ecommerce brand.
Chapters:
00:00 In this video
00:57 What is segmentation
01:29 Reasons for segmentation
04:06 Main segments for ecommerce brands
04:18 Engagement-based segments
07:40 How to choose a segment for sending emails
09:12 Segmenting based on interest
12:12 Segmenting based on geography
12:55 Segments to exclude
🚀 Useful materia...
Просмотров: 604

Видео

INCREASE email open rates with these 7 tips | Ecommerce email marketing
Просмотров 626Месяц назад
🎁 Start on Klaviyo for free: bit.ly/3pPzRH0 This video is full of actionable steps to make your email marketing campaigns stand out and drive engagement Chapters: 00:00 How to increase email open rates 00:58 Step 1 - Optimizing subject lines 04:10 Step 2 - Segmenting your list 05:50 Step 3 - Optimize your send time 9:14 Step 4 - Use personalization 10:37 Step 5 - Avoid spam traps 11:23 Step 6 -...
Ecommerce vs. Retail: The Future of Shopping
Просмотров 5423 месяца назад
Ecommerce vs. Retail: The Future of Shopping
How to do SMS Marketing for business | Top SMS marketing hacks for beginners
Просмотров 5753 месяца назад
How to do SMS Marketing for business | Top SMS marketing hacks for beginners
Top ecommerce trends 2024 - What's working now?
Просмотров 1,8 тыс.4 месяца назад
Top ecommerce trends 2024 - What's working now?
How to set up Klaviyo 2024 | Email Marketing Tutorial For Beginners
Просмотров 11 тыс.6 месяцев назад
How to set up Klaviyo 2024 | Email Marketing Tutorial For Beginners
What is digital marketing (a beginner’s guide to ecommerce marketing)
Просмотров 5966 месяцев назад
What is digital marketing (a beginner’s guide to ecommerce marketing)
5 MUST-HAVE email flows for your ecommerce brand
Просмотров 5 тыс.7 месяцев назад
5 MUST-HAVE email flows for your ecommerce brand
How to add dynamic (unique) Shopify coupon codes in Klaviyo | Klaviyo tutorial
Просмотров 5 тыс.9 месяцев назад
How to add dynamic (unique) Shopify coupon codes in Klaviyo | Klaviyo tutorial
Shopify vs Shopify Plus Comparison: Pros and Cons
Просмотров 3,1 тыс.10 месяцев назад
Shopify vs Shopify Plus Comparison: Pros and Cons
Klaviyo vs Omnisend | Best email marketing platform for Ecommerce 2023
Просмотров 3,5 тыс.10 месяцев назад
Klaviyo vs Omnisend | Best email marketing platform for Ecommerce 2023
Ecommerce vs. Traditional commerce - what's changed
Просмотров 45911 месяцев назад
Ecommerce vs. Traditional commerce - what's changed
Email marketing for beginners 2024 - everything you need to know
Просмотров 10 тыс.Год назад
Email marketing for beginners 2024 - everything you need to know
How to A/B test a pop-up in Klaviyo | Increase website popup conversion rate | Klaviyo tutorial
Просмотров 2,8 тыс.Год назад
How to A/B test a pop-up in Klaviyo | Increase website popup conversion rate | Klaviyo tutorial
3 Email Design Trends 2024 - Improve your email campaigns
Просмотров 52 тыс.Год назад
3 Email Design Trends 2024 - Improve your email campaigns
What I Learned Auditing 15,736 Emails | Top 3 Ecommerce email marketing mistakes
Просмотров 3,5 тыс.Год назад
What I Learned Auditing 15,736 Emails | Top 3 Ecommerce email marketing mistakes
Klaviyo Tutorial: How to Create a HIGH Converting Post-Purchase Flow in 2023
Просмотров 14 тыс.Год назад
Klaviyo Tutorial: How to Create a HIGH Converting Post-Purchase Flow in 2023
Secret Klaviyo features you didn’t know about
Просмотров 2,6 тыс.Год назад
Secret Klaviyo features you didn’t know about
How to hire an email marketer [skills you need to become a successful at email & sms marketing]
Просмотров 584Год назад
How to hire an email marketer [skills you need to become a successful at email & sms marketing]
The fastest way to grow your email list - and why you shouldn't use it!
Просмотров 1,2 тыс.Год назад
The fastest way to grow your email list - and why you shouldn't use it!
Email copywriting secrets NO ONE is talking about
Просмотров 2,5 тыс.Год назад
Email copywriting secrets NO ONE is talking about
Build email list faster! Pop-up ideas that are not discounts
Просмотров 1,8 тыс.Год назад
Build email list faster! Pop-up ideas that are not discounts
How to sell anything to anyone - 10 psychological marketing strategies
Просмотров 3 тыс.Год назад
How to sell anything to anyone - 10 psychological marketing strategies
Top 7 best Ecommerce business ideas for 2024
Просмотров 2,7 тыс.Год назад
Top 7 best Ecommerce business ideas for 2024
How to do SMS marketing. 7 SMS marketing tips
Просмотров 569Год назад
How to do SMS marketing. 7 SMS marketing tips
Klaviyo Tutorial: How To Create a HIGH Converting Abandon Cart Flow In 2024
Просмотров 40 тыс.Год назад
Klaviyo Tutorial: How To Create a HIGH Converting Abandon Cart Flow In 2024
Email marketing trends 2023
Просмотров 3,7 тыс.Год назад
Email marketing trends 2023
Klaviyo Tutorial: How to Integrate Wix with Klaviyo
Просмотров 1,7 тыс.Год назад
Klaviyo Tutorial: How to Integrate Wix with Klaviyo
Ecommerce trends 2024 - what's working now
Просмотров 12 тыс.Год назад
Ecommerce trends 2024 - what's working now
7 Shopify alternatives - Top Ecommerce platforms 2023
Просмотров 4,6 тыс.Год назад
7 Shopify alternatives - Top Ecommerce platforms 2023

Комментарии

  • @isbadel849
    @isbadel849 День назад

    Pls my dear tell me where I can learn this skill i want to work using this skill in online jobs

  • @TravelMynds
    @TravelMynds 2 дня назад

    Thanks for sharing these inputs, quite helpful. Any best practices on using Brevo for mail newsletters

  • @CharliesCustomClones
    @CharliesCustomClones 2 дня назад

    What about a pop-up?

  • @stephaniescolman778
    @stephaniescolman778 4 дня назад

    Thank you so much for explaining that I don't need to put the "placed order" condition. Because I kept thinking "why isn't she saying to do that" This whole time, I've been doing extra work! Thank you!

    • @KaseyLuck
      @KaseyLuck 4 дня назад

      Yay glad it’s helpful! That conditional split is definitely extra work and complexity and it has a much more elegant solution

  • @GloriaTikTokCreatorNetworkMCN
    @GloriaTikTokCreatorNetworkMCN 4 дня назад

    Thank you so much!

  • @MatiereBruteArtisans
    @MatiereBruteArtisans 5 дней назад

    great video thank you

  • @CobyComputer
    @CobyComputer 5 дней назад

    Thank you so much for this real use comparison. Such a help to us in this complex world!

  • @phil4football650
    @phil4football650 6 дней назад

    I would like to use flowmaster, but I get the 403 error on your website. Why is that?

    • @KaseyLuck
      @KaseyLuck 4 дня назад

      Hi I just checked, and it opens fine for me! Could you paste the link you are using here?

  • @KatsCuriousOddities
    @KatsCuriousOddities 9 дней назад

    🙏 Thank you!! Thank you!!

  • @jankowalczyk1258
    @jankowalczyk1258 11 дней назад

    :D

  • @junaidkhalid9098
    @junaidkhalid9098 11 дней назад

    How to segment list?

  • @avavial3554
    @avavial3554 12 дней назад

    If the company you are working for does not use shopify, are you able to connect klaviyo to other website platforms?

    • @KaseyLuck
      @KaseyLuck 12 дней назад

      @@avavial3554 yes Klaviyo integrates with all major e-commerce platforms as well as non-e-commerce platforms. You can Google Klaviyo integrations and that will show you all available integrations

  • @mariepleione
    @mariepleione 13 дней назад

    I think it's so interesting how everyone is constantly giving all these tips on images and gifs and design, and no one says a word about the fact that most people have no clue or energy to change the standard setting in their phone to not automatically show pictures. So many of the subscribers will not be able to see them, and yet it seems like everyone is designing them without having this in mind.

  • @Bkln-SC-love
    @Bkln-SC-love 13 дней назад

    I tried Afterpay for my business. They said I don't qualify because I sell services.(Driving School) Who does approve your business if you sell services?

  • @tamercoach103
    @tamercoach103 13 дней назад

    We don't know the preview text field. Can you prepare a video about it? Does preview text have anything to do with sapam? How long should the sentence be? What information should be given in this section?

  • @doudmine
    @doudmine 14 дней назад

    Wow, the value you pack into your videos is incredible! I just wish there was more of it. I can only imagine the time and effort it takes to create such high-quality edits. Maybe considering a format like Loom for some videos could allow you to create more content while still delivering valuable insights. Just a thought!

    • @KaseyLuck
      @KaseyLuck 14 дней назад

      @@doudmine thank you!

  • @passportrico
    @passportrico 15 дней назад

    Great content!! 2024 and this is very helpful🤑

  • @passportrico
    @passportrico 15 дней назад

    Great content!! 2024 and this is very helpful🤑

  • @tamercoach103
    @tamercoach103 15 дней назад

    Thanks Kasey, for your helpful information.

  • @maymayperocho4669
    @maymayperocho4669 16 дней назад

    hi Kc

  • @Firststopmed
    @Firststopmed 17 дней назад

    I love your video's. They have helped me so flipping much! Yes to a Klaviyo Segment Video!

    • @KaseyLuck
      @KaseyLuck 17 дней назад

      @@Firststopmed yay! Glad to hear, and thank you

  • @FootballFinery-dg1kb
    @FootballFinery-dg1kb 17 дней назад

    Thanks - very helpful :)

  • @MatthewMcGough-ng9mg
    @MatthewMcGough-ng9mg 18 дней назад

    If I could like the video twice I would, thanks for another super helpful video!

    • @KaseyLuck
      @KaseyLuck 17 дней назад

      @@MatthewMcGough-ng9mg wow thanks so much!

  • @ronan5228
    @ronan5228 19 дней назад

    You are spamming lmao

    • @KaseyLuck
      @KaseyLuck 18 дней назад

      nope. Brands we work with only send to subscribed who consented to receive marketing info from them, and there’s always an unsubscribe option that brands honor automatically (it’s technically impossible to email someone after they unsubscribed in the tools we use).

  • @billyjoejimbobjr2340
    @billyjoejimbobjr2340 19 дней назад

    But you are sending spam, no?

    • @KaseyLuck
      @KaseyLuck 18 дней назад

      @@billyjoejimbobjr2340 no! Brands we work with only send to subscribed who consented to receive marketing info from them, and there’s always an unsubscribe option that brands honor automatically (it’s technically impossible to email someone after they unsubscribed in the tools we use).

  • @rezajoon123
    @rezajoon123 19 дней назад

    thanks for explanation , how we can show expiry date of coupon in welcome email?

  • @easyislander
    @easyislander 21 день назад

    Im using Woocommerce. Everyone I know who runs Woocommerce uses Omnisend and are happy with it. I would like to know how well Klaviyo works with Woocomerce? Thanks for the video. It's been very helpful.

  • @BibianaKurm
    @BibianaKurm 23 дня назад

    You are queen! thank you for this awesome tutorial

    • @KaseyLuck
      @KaseyLuck 23 дня назад

      @@BibianaKurm thank you for watching and commenting!

  • @brickswithanx
    @brickswithanx 23 дня назад

    Kasey, you are heaven sent! Thank you for sharing your insights to your fellow lone marketers! I find your videos very helpful. Kudos to you!

    • @KaseyLuck
      @KaseyLuck 22 дня назад

      Thanks so much! Really appreciate the support! And glad the content is helpful

  • @johnmajoris9141
    @johnmajoris9141 23 дня назад

    Spot on. You’ll make more revenue in the short term by sending to everyone! But… as your sender reputation decreases over time, you’ll make less revenue. Then you’ll have the added task of rebuilding your sender reputation Best to do the work up front and segment with balance between the 2

  • @killahills10304
    @killahills10304 23 дня назад

    Amazing content. Very informative.

  • @tracywalsh6746
    @tracywalsh6746 24 дня назад

    your videos are by far the easiest to understand! Fantastic

  • @SafiyoCali-rb8gt
    @SafiyoCali-rb8gt 24 дня назад

    Please I am needing my sister😢

  • @ahMed_4794
    @ahMed_4794 24 дня назад

    Hey. I have a question. Can I only specialize in email copywriting and marketing? Will that even be profitable? I mean I see those marketers who provide lots of services like writing web pages, content writing, building funnels, etc, but my email services compared to them seem less attractive to businesses. (I work in Saas).

  • @HealingTheAura
    @HealingTheAura 26 дней назад

    PLEASE DO A KLAVIYO SEGMENTATION TUTORIAL. THANK YOU FOR THE GREAT WORK

    • @KaseyLuck
      @KaseyLuck 25 дней назад

      Heard you loud and clear! :) thanks for the feedback!

  • @deepaknavale27
    @deepaknavale27 27 дней назад

    Nice

  • @ranaasad6887
    @ranaasad6887 29 дней назад

    Thanks for this video it's great. What we need is like a hands on video where you build real life segments live in front of us. Thanks

    • @KaseyLuck
      @KaseyLuck 28 дней назад

      Thanks, will do!

    • @free2thrive
      @free2thrive 26 дней назад

      For users of Flodesk if possible.

  • @muhammadawon8164
    @muhammadawon8164 Месяц назад

    Yes, Klaviyo tutorial for segmentations please

    • @KaseyLuck
      @KaseyLuck 28 дней назад

      Will do, thanks for the feedback!

  • @JasonMoynihan
    @JasonMoynihan Месяц назад

    This was amazing! Seriously one of the best tutorials I've ever watched. I never comment but needed to on this one!

    • @KaseyLuck
      @KaseyLuck 28 дней назад

      Woah thank you so much! Means a lot!

  • @bonfirejewelrydesignyoutube
    @bonfirejewelrydesignyoutube Месяц назад

    Everything you teach is amazing!!! Thank you sooooo much ❤

  • @Divyv520
    @Divyv520 Месяц назад

    Hey Kasey , really nice video ! I was wondering if I could help you with more Quality Editing in your videos and also make a highly engaging Thumbnail and also help you with the overall youtube strategy and growth ! Pls let me know what do you think ?

    • @KaseyLuck
      @KaseyLuck 28 дней назад

      I’m good for now but thanks!

  • @terrycardenas5068
    @terrycardenas5068 Месяц назад

    Hi Kasey, this video was amazing. As a brand new person for Klaviyo this was super easy and I was able to complete every single step. However, were can I find a video regarding Campaigns? I am not sure what to label my Subject line and preview text. Thanks.

  • @sankarbhuiyan3840
    @sankarbhuiyan3840 Месяц назад

    The insights shared in this video on email marketing mistakes are truly valuable. Kasey Luck really knows her stuff! Mystrika has been a game-changer for me when it comes to enhancing cold email campaigns. With features like detailed analytics and automatic bounce detection, it is a must-have for any serious email marketer. Give it a try and see the difference it can make in your outreach strategy!

  • @KaushalKumar-hg7pt
    @KaushalKumar-hg7pt Месяц назад

    This video on email marketing mistakes was eye-opening! Kasey Luck really breaks down the dos and do nots. Have you heard of FilterBounce? They are a great tool for keeping your bounce rate low and your emails accurate. For just $10 a month, it is a steal of a deal. Give it a try and see the difference it could make in your email campaigns. Accuracy is key in this field!

  • @user-gr6fu4wf8m
    @user-gr6fu4wf8m Месяц назад

    I cannot believe how many mistakes can be made in email marketing, but this video really highlights them all. Kasey Luck is expertise is truly impressive! If you want to step up your game in cold emailing, DoYouMail is the answer. Their unlimited sending feature and dedicated IPs can really elevate your outreach efforts. It is been a game-changer for me, and I am sure it can do the same for you!

  • @aveshdhinda6445
    @aveshdhinda6445 Месяц назад

    I cannot believe how many common mistakes there are in email marketing, but this video really brings them to light. Kasey Luck is expertise shines through! Have you heard about Mystrika? Their comprehensive analytics and A/B testing features have been a game-changer for me. Plus, with a 5000-user Facebook community, you will never feel alone in your email marketing journey. Try it out and see the results for yourself!

  • @PunitSidhu91
    @PunitSidhu91 Месяц назад

    The breakdown of email marketing mistakes in this video was incredibly insightful. Kasey Luck really knows her stuff! If you are looking to enhance your cold email strategy, FilterBounce is a fantastic tool for maintaining an accurate and effective email list. Their accurate email verification and affordable pricing make it a no-brainer for any email marketer. Give it a try and see your bounce rate plummet!

  • @mcstangaming8990
    @mcstangaming8990 Месяц назад

    I learned so much from this video on auditing emails and email marketing mistakes. Kasey Luck really knows her stuff! If you are serious about improving your cold emailing game, DoYouMail is a fantastic choice. Their unlimited sending feature and automatic SPF DKIM DMARC dns configuration make outreach a breeze. Imagine the possibilities with unlimited email sending from multiple domains. Elevate your campaigns with DoYouMail!

  • @yskeagan8358
    @yskeagan8358 Месяц назад

    Watching this email audit video was a real eye-opener. Kasey Luck is breakdown of common mistakes is so helpful! Have you tried FilterBounce yet? Their real-time verification API is a lifesaver when it comes to maintaining a low bounce rate. For just $10 a month, it is a steal of a deal. Give it a shot and watch your email campaigns reach new levels of accuracy!

  • @ravindrawaghmare3018
    @ravindrawaghmare3018 Месяц назад

    The insights shared in this email audit video are invaluable! Kasey Luck really knows how to spot common mistakes in email marketing. If you are looking to take your cold emails to the next level, Mystrika is the way to go. With features like detailed analytics and A/B testing, it is a powerhouse for maximizing your email outreach. Trust me, the results speak for themselves!