To ilustrate how much Ford fumbled these brands, when Jaguar was still in F1, one of Ford's chairmans asked in a meeting "Who's this Edmund Irvine and why are we paying him the second largest salary in the company?". They didn't even know their own drivers. And yet despite all that, if any of these brands had been bought by GM or Chrysler, none would've survived past 2009.
Your dry humour is much better than the majority of automotive-related channels I come across, let alone a bunch of YT channels in general, genuine laughs here and very well informed video without bloat or padding. Keep it up buddy., don't let any possible negative immature comments take you down just cause this isn't a n obnoxious Donut video or whatever.
Humor is great. The story telling too. I'm sure you've heard this already. But what strikes me (a former graphic designer) the most is your video style. The way cars are cut-out, the font, the colors, the margins and sizes, the jumpy motions... it's brilliant! Love you videos man, and I'd love to do a collab if you're interested :)
@@corsicar_ well, there are many reasons why (after 15 years in the industry) I switched from gfx design to making videos on RUclips. So I'd say that you're better off like this
Great video! Especially with Ford basically discontinuing all of their iconic models like the Fiesta, Focus, Taurus, Mondeo etc, and Jaguar destroying their brand faster than the f-type can go from 0-60. Its great to see someone covering the *less* talked about part of the car space.
Jaguar prior to the Ford takeover were essentially using the same facilities and techniques that they had been in the late 60s prior to the BMC merger.
Ford wanted to buy Ferrari back in the 1960s, Enzo Ferrari was okay with selling their road car department, but Ford wanted both Ferrari's road car and motorsport companies, and Enzo who apparently didn't want his precious motorsport company to be in the hands of an amercian company, said no and told Ford to F off, calling off the deal. Ford later got pissed and wanted revenge on Ferrari, which led to their rivarly in the 24 hours of Le Mans in the 1960s.
@@desk-kun They avoided the complete mess that Ford is. Ford's Explorer EV is crap, and the resurrection of the Capri as another EV is just another example of how bad Ford is doing things. To be completely honest the ultracapitalist business ideology that roams around big american carmakers has seen echoes throughout history; look at GM in the 90s-2010s, FCA/stellantis and Ford (look no further away that this very video) Ford has only really aced the Mustang, F-Series and the Crown Vic. Of course, just my take but, it is not a one-off.
@@Yaro2 If Ford had bought Ferrari in 1963, by 1975 Ferrari would've been a trim level. Maranello Red or yellow paint, black grille, bumpers and window trim, beige Super-Soft Vinyl interior, sport steering wheel with simulated-wood rim, chrome shifter gate (unless automatic is ordered). Avalable on Pinto, Mustang II and two-door Maverick and Granada.
i love your videos man. the calm colours, the jazzy music and the subtle banter just round up to make a very informative and enjoyable video. please keep your style and keep making more videos.
One thing people never realise when they say Ford lost money on selling Volvo is Ford's D3/D4 platform came from the Volvo P2. They saved money on platform development costs. A new platform alone is billions.
I still remember when I was 5 years old and my uncle bought a brand new 2009 Mondeo TDCi. Incredible car, it was a spaceship. I think Ford will never make a range of cars as good as the one from that time again.
The thing is that JLR and Aston thrived after their sale, largely due to Ford's previous investment. Ford funded platforms and factories (and maybe product planning?) carried them over for almost a decade. Volvo on the other hand, was product starved under Ford, while the blue oval used their large car platforms for themselves.
Funny how Volvo is doing so much better under Geely ownership than Ford. My father worked at Volvo during those years and always complained about the decisions made by Ford, how they took all the profits without giving anything back, how they took Volvo developed technologies and gave it to Land Rover/Jaguar, how Volvo had to travel to the US, UK etc to teach these people how to build good cars, etc. Yes, believe it or not, my dad, an engineer at Volvo in Sweden, travelled to Ford factories in the US and had to tell them what they were doing wrong, both in terms of quality and cost. So, in essence, Volvo had to do a bunch of stuff "for free" within the group. Now they are doing record sales (even in these economic times) and turning good profits under Geely ownership. Geely are NOT taking ANY profits from Volvo, allowing Volvo to keep all their earned money and reinvest in the business, Geely is also actively investing in Europe - building R&D centers and design centers in Gothenburg, Sweden, and so on. Ford didn't do anything for Volvo... So while GM killed SAAB, Ford wasn't too far from accomplishing a similar feat with Volvo as well.
Ford could've went for either Jaguar or SAAB. They went for Jaguar I'm curious what would've happened if SAAB was under Ford instead of GM before it died
@@AnyoneSeenMikeHunt I thought that too, but if SAAB lasted long enough before funds were pulled by Ford (like GM pulled funds) to get sold off then we might still be seeing them around today as a car company
Always baffles me that Americans refer to BMW, mercedes and Audi as "luxury" brands. They're just regular cars in Germany/Europe, albeit properly built ones. Luxury brands are Aston Martin, rolls Royce, Bentley, Maserati, Bugatti, etc. how is a BMW 318d a luxury car? 😂
A BMW 318d isn’t a luxury model, but the base model 3 series sold here in the United States is the 330i with the 255 hp B48. We don’t get the lowest spec versions here.
BMW took the Apple approach over here; Selling lifestyles under a gaslit notion that everything since the e30 are god-tier quality products, one grossly overpriced and slightly worse car at a time. VW (and to a lesser extent Audi), for all their faults at least they were quite honest over here about the disposable 1-owner nature of their cars, and that was fine.. when their prices were still sane. Nobody here in the states has viewed VW/Audi or BMW as luxury brands in decades, just grossly overpriced. Merc on the other hand, really depends on the model, but we don't buy those for the status or luxury, their fans go directly to something that's gonna last a minute. C and E class for example are very popular here, all of them, of all ages. Build quality, I think is better than anything else out of Germany for years running, but you be the judge. I WILL say some US spec VW's in recent times (last 25yrs) have had stellar build quality, fantastic really, just let down by plastics that start to rot before the castings cooled down lol. I have nothing nice to say about Audi, any of them, from any era.
I love this channel so much, I dunno if it's a content farm but as a mechanic, the content is at least nice to watch and actually informative. Very good. 👍
Absolutely amazing video. I find your editing perfect; it's not over the top and you talk a lot about the euro market which is what interests me the most. Thanks for these high-quality videos.
Probably not. Saab’s whole identity was being ‘different’ for its time. But time goes on, they did not change much and meanwhile brands like Tesla came to the market. Tesla is now the new ‘different’ brand. Additionally Volvo was sold to the Chinese. So if that happens to Volvo, then the other Swedish brand would not have been better off. There’s no way. I remember years ago my economics teacher somewhere in middle school saying that Saab was a luxury brand. I spat out my drink laughing.
@@davieee1168 10 minutes of wiki on the companies, countries, ownerships, global economics, marketing and timelines you mention would have you either writing something tangible or nothing at all but not this disconnected gibberish. Researching topics before typing is not hard and will save you from embarrassment said my middle school teacher.
Yet another amazing video! All of the facts and figures are presented in a brilliant way, edited perfectly with the perfect dose of humour. I love the sneaky little jokes such as 0:30 and 6:07. Keep it up!
14:42 - actually his last name is pronounced as Moo-la-lee. The guy who was passed over for the top post of Boeing. Had Boeing kept him, perhaps the company wouldn't be in their current predicament - and Ford probably would have died...
Actually it's pronounced Alan Corp-rat-crook. The guy who screwed Ford workers from $76/hour to $55/hour only to line his own personal pockets with millions and millions of dollars. Then went on to be an even bigger a-hole at Google. BTW he was 'passed over' at Boeing because he hadn't yet developed the bloodlust sociopathic skill set developed by Phil Condit and Harry Stonecipher but he learned quickly. What a POS excuse for a human.
I remember playing games on the PS2 that had Land Rover and Ford only and was really confused as to why Land Rover And ford will be working together and I remember when my dad would go to dealerships to buy a new car we would always see Land rover Jaguar Mercury Lincoln and Ford together and they were successful for a time the Crown Victoria was the best selling car they had and the Grand Marquis but the moment they stopped producing it people went to GM to get the Chevy or Holden Caprice and Commodore or the Lumina as it was known in Saudi Arabia
@AnyoneSeenMikeHunt now I think about it yeah thr Crown Victoria was the only thing Holding things together the moment they stopped production everything became bad
I always thought the X351 XJ was too good for Ford to have let go in the Tata deal, they should've kept the design for themselves and made it the new flagship Lincoln only changing badges and the grille insert. It could've replaced the Panther Town Car but with a new name, since that been decontented out of the luxury class except as a fleet car, an upgrade from a yellow taxi but not much else. Ford in the early 2010s was selling the MKT for that, that would continue in this scenario.
my family had a 2008 mondeo TDCi and we kept it for 13 years. we wouldve kept it for longer if it werent for the low emission zone in my city. absolutely brilliant car. still drove and felt amazing after all those years.
Not mentioned is how much Ford was able to leverage Volvo's platforms into Ford models (Taurus and Explorer) and, at a time when safety was becoming a priority for mass-market American car buyers, Volvo's knowledge and reputation for leadership in this area.
A shame the Lincoln LS was abandoned before the McLaren tuned supercharged Cadillac CTS-V fighter made it to production. The '03-'06 LS is a very good car.
The guy really does look like a Greek Phil Collins, I guess you may say, He Wished It Would Rain Down or He Hurried Love or maybe He Just Had a Feeling In The Air that night. Okay I'll stop.
Ford should have had better success with this. PAG was a very nice collection of brands, excepting Lincoln and Mercury, which were laughable as "luxury" brands at that time. Ford benefitted from its Volvo relationship the most, as Volvo's platform was a substantial foundation for many of Ford's future lineup. Taurus, Flex, Freestyle/Explorer, and all the Lincoln & Mercury variants of those models.
My father worked at Volvo during these times and explained how Ford constantly "stole" R&D and developed technologies from Volvo to give to other PAG brands or to Ford themselves. Volvo would develop, say a better way of producing something that gave higher quality while also cutting costs. Ford would say "Go teach that to Jaguar and Land Rover and don't bother investing in the technology yourself". Volvo engineers would travel to the US, UK, China and so on and teach the other brands in the group how to improve quality and cost. One time a person on my father's team who was specialized in paint shops had to travel from Sweden to China like 10 times in 6 months because Volvo were unhappy with how Ford ran a factory that produced Volvo, Ford and Mazda vehicles - especially with the paint that was horribly done.
PAG *could* have worked, but it was Ford in the 2000s. Although I never understood why they wanted both Jaguar and Volvo. Before Ford, Volvo wasn't really a “premium” brand, and to be fair, Ford did turn it into one. But why, when they already had Jaguar and Lincoln? It always seemed to me a case of them buying it because they could. Aston, Jaguar (or Volvo), Land-Rover, and Lincoln could have been a nice little division, with Aston providing engines and a bit of halo effect to the performance Jags (or Volvos), Jag (or Volvo) sharing platforms with Lincoln, and Land-Rover being Land-Rover, cashing in on the SUV boom, maybe sharing platforms with Volvo and Lincoln. It all makes a lot of sense. But yeah... Ford in the 2000s.
Jac Nasser of Ford was not as competent as Gamal Abdel Nasser of Egypt as far as I'm concerned; at least Gamal did try in becoming an inspiration for the political world thru his following of Arab nationalism.
To add to the insuccess of the S-Type, there is the futuristic styling of competitor, but, also, the retro style of the Rover 75. Juste look at both cars, very similar styling (even tho I think the Rover is prettier), similar performances, similar levels of luxury, but a really cheaper tag price for the Rover. So anyone willing a futuristic luxury wouldn't take the Jaguar, and anyone wanting a retro-styled woul also not take the Jaguar (Except in North America because Rover wasn't there, bbut still, just a small part of an already small part of target population)
@@jimmyneutron5679 Rover hasn't existed since 2005 they have no dealer support and they weren't exactly known for build quality apart from a few models.
My dad worked at Lamborghini in Bologna in the 90s they had Chrysler voyagers as company vehicles and well my theory they bought Lamborghini to bring Chrysler to europe
We have a massive Jaguar-Land Rover Dealership here so, I see many on the road. With their high MSRP and poor quality build it's a head shaker. Wait a few years to buy a dirt cheap used unit if, you really want one. Volvo's were great with the Brick that was bulletproof.
Ford royally screwed up , they had all the best brands , right product management would make it a powerhouse. Aston, land rover and doing well,so did volvo jaguar did too for a while
I love your articulation and the tone of your voice coupled with your eloquent language make your videos a very professional program. Thanks for the video.
To ilustrate how much Ford fumbled these brands, when Jaguar was still in F1, one of Ford's chairmans asked in a meeting "Who's this Edmund Irvine and why are we paying him the second largest salary in the company?". They didn't even know their own drivers.
And yet despite all that, if any of these brands had been bought by GM or Chrysler, none would've survived past 2009.
Your dry humour is much better than the majority of automotive-related channels I come across, let alone a bunch of YT channels in general, genuine laughs here and very well informed video without bloat or padding. Keep it up buddy., don't let any possible negative immature comments take you down just cause this isn't a n obnoxious Donut video or whatever.
thank you I love you too
@@corsicar_ your content's honestly a breath of fresh air
And the style of those jokes tells that you have internalised what you have read while researching.
Donut media or whazever is pure aids
Humor is great. The story telling too. I'm sure you've heard this already. But what strikes me (a former graphic designer) the most is your video style. The way cars are cut-out, the font, the colors, the margins and sizes, the jumpy motions... it's brilliant! Love you videos man, and I'd love to do a collab if you're interested :)
Hey stype, what's up?
@@Idiotfarmlandfernlog hey idiotfarm. nothing much. just editing the next vid
@@TopCarsTV can't wait for it to drop!
thanks, well I would've studied graphic design if my application hadn't been rejected. oops!
@@corsicar_ well, there are many reasons why (after 15 years in the industry) I switched from gfx design to making videos on RUclips. So I'd say that you're better off like this
Oh so if GM had bought Jaguar the latter would have been done 15 years earlier.
and Saab might've been around still if taken over by Ford
@@kristoffer3000 I'm just glad that Mazda is now standing well and isn't permanently crippled by Ford.
Great video! Especially with Ford basically discontinuing all of their iconic models like the Fiesta, Focus, Taurus, Mondeo etc, and Jaguar destroying their brand faster than the f-type can go from 0-60. Its great to see someone covering the *less* talked about part of the car space.
admittedly there's no not much to destroy with Jaguar in terms of profitability
they've been doing 2010 Saab numbers for half a decade now
dude i'd be weirded out to live in a universe where alpina became the performance brand of JAGUAR of all things
There is also Alpine, the performance sub-brand of Renault 🇫🇷
10:26 I hate that I got this immediately
Is this loss?
When a mid 90s Ford exec calls your quality horrendous it must have been truly awful.
Jaguar prior to the Ford takeover were essentially using the same facilities and techniques that they had been in the late 60s prior to the BMC merger.
Seeing what happened to PAG in the end is a clear reminder of how big the bullet that Ferrari dodged in the 1960s.
Could you elaborate? I wish to learn more.
Can you tell what they avoided? Im curious
Ford wanted to buy Ferrari back in the 1960s, Enzo Ferrari was okay with selling their road car department, but Ford wanted both Ferrari's road car and motorsport companies, and Enzo who apparently didn't want his precious motorsport company to be in the hands of an amercian company, said no and told Ford to F off, calling off the deal. Ford later got pissed and wanted revenge on Ferrari, which led to their rivarly in the 24 hours of Le Mans in the 1960s.
@@desk-kun They avoided the complete mess that Ford is. Ford's Explorer EV is crap, and the resurrection of the Capri as another EV is just another example of how bad Ford is doing things. To be completely honest the ultracapitalist business ideology that roams around big american carmakers has seen echoes throughout history; look at GM in the 90s-2010s, FCA/stellantis and Ford (look no further away that this very video)
Ford has only really aced the Mustang, F-Series and the Crown Vic. Of course, just my take but, it is not a one-off.
@@Yaro2 If Ford had bought Ferrari in 1963, by 1975 Ferrari would've been a trim level. Maranello Red or yellow paint, black grille, bumpers and window trim, beige Super-Soft Vinyl interior, sport steering wheel with simulated-wood rim, chrome shifter gate (unless automatic is ordered). Avalable on Pinto, Mustang II and two-door Maverick and Granada.
i love your videos man. the calm colours, the jazzy music and the subtle banter just round up to make a very informative and enjoyable video. please keep your style and keep making more videos.
6:07 "greek phil collins" pretty accurate
One thing people never realise when they say Ford lost money on selling Volvo is Ford's D3/D4 platform came from the Volvo P2. They saved money on platform development costs. A new platform alone is billions.
The sad thing is that Jaguar did very well with Ford. Pretty much Jaguars under the Ford era are the most reliable in their history.
Before Ford they had no money and were hand building cars using 1950s era facilities. Literally any major automaker could have improved on that.
rip peter horbury
I still remember when I was 5 years old and my uncle bought a brand new 2009 Mondeo TDCi. Incredible car, it was a spaceship. I think Ford will never make a range of cars as good as the one from that time again.
The adverts from that era were unmatched too. Shame the one with the Focus driving through toytown is LoSt MeDiA.
My dad had a 2007, same shape. Massive step up from his mk2 Focus. He’s a Skoda man now as nothing else really compares value and quality anymore.
crown vic :3
Must have been a manual. The PowerShift automatics were (and still are) terrible.
@@E46SedanGaming 1980s car with updated drivetrain and design, pure simplicity
Who else is sad at how ford handle volvo?
not as sad as how GM handled saab
It's wasn't too bad tbh. Without Ford the V40 wouldn't exist so I'm thankful.
The thing is that JLR and Aston thrived after their sale, largely due to Ford's previous investment. Ford funded platforms and factories (and maybe product planning?) carried them over for almost a decade. Volvo on the other hand, was product starved under Ford, while the blue oval used their large car platforms for themselves.
It is wild to see Volvos sales numbers under Geely compared to while they were under Ford’s ownership
Premier Automotive Group's old HQ in Irvine ended up becoming Taco Bell HQ actually
Funny how Volvo is doing so much better under Geely ownership than Ford. My father worked at Volvo during those years and always complained about the decisions made by Ford, how they took all the profits without giving anything back, how they took Volvo developed technologies and gave it to Land Rover/Jaguar, how Volvo had to travel to the US, UK etc to teach these people how to build good cars, etc. Yes, believe it or not, my dad, an engineer at Volvo in Sweden, travelled to Ford factories in the US and had to tell them what they were doing wrong, both in terms of quality and cost. So, in essence, Volvo had to do a bunch of stuff "for free" within the group.
Now they are doing record sales (even in these economic times) and turning good profits under Geely ownership. Geely are NOT taking ANY profits from Volvo, allowing Volvo to keep all their earned money and reinvest in the business, Geely is also actively investing in Europe - building R&D centers and design centers in Gothenburg, Sweden, and so on. Ford didn't do anything for Volvo...
So while GM killed SAAB, Ford wasn't too far from accomplishing a similar feat with Volvo as well.
Unfortunately Volvos reliability is now horrendous. It was much better prior to the Geely ownership.
Ford could've went for either Jaguar or SAAB. They went for Jaguar
I'm curious what would've happened if SAAB was under Ford instead of GM before it died
Exactly the same thing would have happened. Ford and GM are not car manufacturers they are both venture capital vultures.
SAAB would be owned by Tata Motors alongside Land Rover.
@@AnyoneSeenMikeHunt I thought that too, but if SAAB lasted long enough before funds were pulled by Ford (like GM pulled funds) to get sold off then we might still be seeing them around today as a car company
@@motherurck7542 that would actually be cool
Always baffles me that Americans refer to BMW, mercedes and Audi as "luxury" brands. They're just regular cars in Germany/Europe, albeit properly built ones. Luxury brands are Aston Martin, rolls Royce, Bentley, Maserati, Bugatti, etc. how is a BMW 318d a luxury car? 😂
A BMW 318d isn’t a luxury model, but the base model 3 series sold here in the United States is the 330i with the 255 hp B48. We don’t get the lowest spec versions here.
BMW took the Apple approach over here; Selling lifestyles under a gaslit notion that everything since the e30 are god-tier quality products, one grossly overpriced and slightly worse car at a time. VW (and to a lesser extent Audi), for all their faults at least they were quite honest over here about the disposable 1-owner nature of their cars, and that was fine.. when their prices were still sane. Nobody here in the states has viewed VW/Audi or BMW as luxury brands in decades, just grossly overpriced.
Merc on the other hand, really depends on the model, but we don't buy those for the status or luxury, their fans go directly to something that's gonna last a minute. C and E class for example are very popular here, all of them, of all ages. Build quality, I think is better than anything else out of Germany for years running, but you be the judge.
I WILL say some US spec VW's in recent times (last 25yrs) have had stellar build quality, fantastic really, just let down by plastics that start to rot before the castings cooled down lol. I have nothing nice to say about Audi, any of them, from any era.
Volvo should’ve built their S80 II on Jaguar XF’s RWD platform.
What? 🤣 Congrats on making that connection. Good or bad that is out there brother.
nah, it's easier to make a transverse car safer than a longitudial one.
I love this channel so much, I dunno if it's a content farm but as a mechanic, the content is at least nice to watch and actually informative. Very good. 👍
Absolutely amazing video. I find your editing perfect; it's not over the top and you talk a lot about the euro market which is what interests me the most. Thanks for these high-quality videos.
Yeah, the U.S. market here has become so uninspiring.
Love your videos man, please keep making them, your dry humour proper throws me off and actually make me laugh
I did not realize that Ford was interested in Saab. Begs the question, would Saab still be around today if Ford had purchased them?
I think so. Gm is a brand killer
What if the world was made of pudding?
@AuroraBeyond888 🤣 GOLD! 🏆
Probably not. Saab’s whole identity was being ‘different’ for its time. But time goes on, they did not change much and meanwhile brands like Tesla came to the market. Tesla is now the new ‘different’ brand. Additionally Volvo was sold to the Chinese. So if that happens to Volvo, then the other Swedish brand would not have been better off. There’s no way.
I remember years ago my economics teacher somewhere in middle school saying that Saab was a luxury brand. I spat out my drink laughing.
@@davieee1168 10 minutes of wiki on the companies, countries, ownerships, global economics, marketing and timelines you mention would have you either writing something tangible or nothing at all but not this disconnected gibberish. Researching topics before typing is not hard and will save you from embarrassment said my middle school teacher.
Yet another amazing video! All of the facts and figures are presented in a brilliant way, edited perfectly with the perfect dose of humour.
I love the sneaky little jokes such as 0:30 and 6:07. Keep it up!
the XC60 increasing sales YoY is... wild lol
love how the aston martin rolling away had a tdi sound😂
14:42 - actually his last name is pronounced as Moo-la-lee. The guy who was passed over for the top post of Boeing. Had Boeing kept him, perhaps the company wouldn't be in their current predicament - and Ford probably would have died...
Actually it's pronounced Alan Corp-rat-crook. The guy who screwed Ford workers from $76/hour to $55/hour only to line his own personal pockets with millions and millions of dollars. Then went on to be an even bigger a-hole at Google. BTW he was 'passed over' at Boeing because he hadn't yet developed the bloodlust sociopathic skill set developed by Phil Condit and Harry Stonecipher but he learned quickly. What a POS excuse for a human.
I remember playing games on the PS2 that had Land Rover and Ford only and was really confused as to why Land Rover And ford will be working together and I remember when my dad would go to dealerships to buy a new car we would always see Land rover Jaguar Mercury Lincoln and Ford together and they were successful for a time the Crown Victoria was the best selling car they had and the Grand Marquis but the moment they stopped producing it people went to GM to get the Chevy or Holden Caprice and Commodore or the Lumina as it was known in Saudi Arabia
So you're saying the Crown Victoria killed video games?
@AnyoneSeenMikeHunt now I think about it yeah thr Crown Victoria was the only thing Holding things together the moment they stopped production everything became bad
Man, Jaguar has had it ROUGH, explains a lot
I always thought the X351 XJ was too good for Ford to have let go in the Tata deal, they should've kept the design for themselves and made it the new flagship Lincoln only changing badges and the grille insert. It could've replaced the Panther Town Car but with a new name, since that been decontented out of the luxury class except as a fleet car, an upgrade from a yellow taxi but not much else. Ford in the early 2010s was selling the MKT for that, that would continue in this scenario.
my family had a 2008 mondeo TDCi and we kept it for 13 years. we wouldve kept it for longer if it werent for the low emission zone in my city. absolutely brilliant car. still drove and felt amazing after all those years.
Billion Dollars of Losses just so I could enjoy a Volvo (V40) with the fun driving characteristcs of the Ford Focus Plattform.
Not mentioned is how much Ford was able to leverage Volvo's platforms into Ford models (Taurus and Explorer) and, at a time when safety was becoming a priority for mass-market American car buyers, Volvo's knowledge and reputation for leadership in this area.
A shame the Lincoln LS was abandoned before the McLaren tuned supercharged Cadillac CTS-V fighter made it to production. The '03-'06 LS is a very good car.
“I know, let’s collect failing luxury auto brands + Volvo and try to have them make money”
bro these videos are so fucking good. i love your dry humor, its perfect.
Great documentary. One correction though. Jacques Nasser wasn't Greek.
Kind of reminds me of Michael Bay and placing a bunch of GM products in the live action Transformers films
I've never understood why the X-type Mondeo thing was so bad. The Audi a4 was always very closely related to the VW Passat and no one batted an eye.
Great work in this channel. Love it
Long form corsicar content? Amazing
The guy really does look like a Greek Phil Collins, I guess you may say, He Wished It Would Rain Down or He Hurried Love or maybe He Just Had a Feeling In The Air that night. Okay I'll stop.
Ford should have had better success with this. PAG was a very nice collection of brands, excepting Lincoln and Mercury, which were laughable as "luxury" brands at that time. Ford benefitted from its Volvo relationship the most, as Volvo's platform was a substantial foundation for many of Ford's future lineup. Taurus, Flex, Freestyle/Explorer, and all the Lincoln & Mercury variants of those models.
My father worked at Volvo during these times and explained how Ford constantly "stole" R&D and developed technologies from Volvo to give to other PAG brands or to Ford themselves. Volvo would develop, say a better way of producing something that gave higher quality while also cutting costs. Ford would say "Go teach that to Jaguar and Land Rover and don't bother investing in the technology yourself". Volvo engineers would travel to the US, UK, China and so on and teach the other brands in the group how to improve quality and cost. One time a person on my father's team who was specialized in paint shops had to travel from Sweden to China like 10 times in 6 months because Volvo were unhappy with how Ford ran a factory that produced Volvo, Ford and Mazda vehicles - especially with the paint that was horribly done.
wake up babygirl corsicar dropped
Never been so early to a corsicar video. We are in for blessed times
Wake up babe corsicar uploaded
10:28 no way you did the Loss meme 😂😂
PAG *could* have worked, but it was Ford in the 2000s. Although I never understood why they wanted both Jaguar and Volvo. Before Ford, Volvo wasn't really a “premium” brand, and to be fair, Ford did turn it into one. But why, when they already had Jaguar and Lincoln? It always seemed to me a case of them buying it because they could.
Aston, Jaguar (or Volvo), Land-Rover, and Lincoln could have been a nice little division, with Aston providing engines and a bit of halo effect to the performance Jags (or Volvos), Jag (or Volvo) sharing platforms with Lincoln, and Land-Rover being Land-Rover, cashing in on the SUV boom, maybe sharing platforms with Volvo and Lincoln. It all makes a lot of sense.
But yeah... Ford in the 2000s.
"We're gathered here today to celebrate the life of-"
"SHUT UP PASTOR NEW CORSICAR VIDEO"
babe wake up corsicar uploaded
Yay a Mk1 C70 got a second of screen time.
"Greek Phil Collins" 😂
yessss omg i was just thinking about how there should be a PAG video on youtube
Excellent soundtrack
This video now makes me wonder what would've been worse Saab under GM or under Ford😂😂😂
lol, I love how in the photo it looks like he has no idea what he is doing
Which photo
You are to cars what Forgotten Weapons is to gun channels. I greatly appreciate you not being so obnoxiously bombastic in your presentation.
Great video 💪🏼
"On... that date" 💀
Jac Nasser of Ford was not as competent as Gamal Abdel Nasser of Egypt as far as I'm concerned; at least Gamal did try in becoming an inspiration for the political world thru his following of Arab nationalism.
To add to the insuccess of the S-Type, there is the futuristic styling of competitor, but, also, the retro style of the Rover 75. Juste look at both cars, very similar styling (even tho I think the Rover is prettier), similar performances, similar levels of luxury, but a really cheaper tag price for the Rover. So anyone willing a futuristic luxury wouldn't take the Jaguar, and anyone wanting a retro-styled woul also not take the Jaguar (Except in North America because Rover wasn't there, bbut still, just a small part of an already small part of target population)
Compared to the rover I see about 3 times as many 2000s Jags than rovers, maybe even less rovers at that
@@jimmyneutron5679 Rover hasn't existed since 2005 they have no dealer support and they weren't exactly known for build quality apart from a few models.
heck yes wisconsin mentioned
Yep. That's a sub
I LOVE THAT CHANNEL
Your content is great
I thought it was Premier as in Padminis lol
Gm completely fucked up Saab too.
5:59 damn lmao 💀
My dad worked at Lamborghini in Bologna in the 90s they had Chrysler voyagers as company vehicles and well my theory they bought Lamborghini to bring Chrysler to europe
i fucking love this channel
We have a massive Jaguar-Land Rover Dealership here so, I see many on the road. With their high MSRP and poor quality build it's a head shaker. Wait a few years to buy a dirt cheap used unit if, you really want one. Volvo's were great with the Brick that was bulletproof.
I remember...
Corsicar is back! I found your adopted little brother lol @torkyo
Mb @Torkyo4Aspin
imitation is the sincerest form of flattery
Funnily enough that 2009 sell off was on my birthday.
could you make a BMW, Merc and Audi design video
AYO!? Loss in 2024???
Premier Automotive (World) Group
X-Type did nothing wrong.
Ford royally screwed up , they had all the best brands , right product management would make it a powerhouse.
Aston, land rover and doing well,so did volvo jaguar did too for a while
Hi can you talk about saab ?
I love your articulation and the tone of your voice coupled with your eloquent language make your videos a very professional program. Thanks for the video.
Ford was also in talks to buy Alfa Romeo in the mid 80s as well
10:26 I audibly screamed "NO WAY"
Yay
Cool
Are you from Finland? Your accent sometimes sounds similar to the Finnish accent.
Oil up
bah, 53 seconds from the notification and Im still not first to comment
you can try as hard as you can, everybody knows you're German no one can pronounce these like that hahah
that's a shame, cuz I'm not
A
YOOOO I WAS SO QUICJK
when you get the hawk tuah