Backbone: Dr. David Schneer on Qualitative Research & Nonverbal Insights

We are delighted to welcome Dr. David Schneer with us today.
Dr. David is a CEO, nonverbal intelligence expert, and research moderator with over four decades of experience. As the leader of Merrill Research, founded in 1986, he has interviewed tens of thousands of individuals globally, uncovering the gap between what people say and how their bodies communicate. Now, as CEO of The Merrill Institute, he teaches individuals to understand and apply nonverbal cues in both their professional and personal lives. Dr. David is a Certified Body Language Master Trainer, trained by the world’s leading experts in the field.
In this episode, Dr. David Schneer offers an inspiring journey into qualitative market research, blending personal triumph with professional wisdom. Schneer unveils 7 traits of successful researchers’ curiosity, preparedness, extroversion, synthesizing complexity, nonverbal observation, grit, and venturousness while showcasing how qualitative insights complement data-driven methods. With innovations like integrating body language and AI, this book is a must-read for leaders and researchers seeking a deeper understanding of customer behavior in today’s dynamic markets.
Please join me in extending a warm welcome to Dr. David Schneer as he graces our podcast. We are eager to delve into his expertise and gain valuable insights on this fascinating topic.
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What a great conversation!