As an American who loves UK panel shows despite not really knowing any of the UK celebs, I 1000% love that Lateral is basically a UK panel show but with RUclipsrs I recognize
I once saw a really drunk guy at the BART Station trying to buy a ticket with $100 bills. He had several in his hand, and I became really alarmed. I told the guy to put his money away before he got robbed and I pulled out my own wallet to buy a ticket for the guy. When he saw I wasn't going to rob him he leaned over and said, "I'm not drunk, I'm a cop. I'm trying to get robbed." As I walked away I looked back and there must have been 15 cops standing with the guy watching me. A few months later I saw a news story about this sting operation. The "drunk guy" was the bait again but he was wearing different clothes, so this was not the same day. The reported asked if any honest people try to help him and he says, "Yea, it actually happens more often than you think. Just last week a guy tried to help me." Was he talking about me? Doesn't matter, I'm just glad it happens more often than people might think.
I'm not a Trekkie, but I'm surprised I've never heard the (1:26) "changed the conditions of the test" rendition before. I've heard about and seen clips of that scene, but never seen it used as a reference!
@@fugithegreat Amygdalin only becomes toxic when it mixes with stomach enzymes. Also, hydrogen cyanide is very volatile and dissipates within a very short time.(about two hours)
I know it doesn't affect the subject matter, but Disaronno is made using apricot kernel oil NOT almonds. (Oh, and cyanide can also be derived from apple pips, but you would need to eat a huge amount to be poisoned.)
@@the_multus Almonds are the drupe kernels of another plant in the genus Prunus, related to peaches and apricots, but with a hard 'middle' layer instead of the soft 'flesh' of the others.
On that note: Sweet almonds you can buy as food in supermarkets etc everywhere is cyanide free. Only bitter almonds contain blue acid. And you can only get to buy the aromatic oil from those.
After hearing it's a brand of alcohol, I thought it was an ad in a style of "public transit is great, you can take it while hangover!" or "you can't drink and drive, but you can drink and tube!" or "you're not driving, so have a shot!"
As a chemistry student, this always infuriates me: bitter almonds and the kind of almonds you want eat are completely different things and hydrogen cyanide doesn't smell like almonds at all. The aroma of almonds and also cherries mostly comes from benzaldehyde. Bitter almonds on the other hand smell like hydrogen cyanide because they release it when wet. It has been described as a sharp and pungent odor because what you're sensing there basically is the death screams of your olfactory cells.
I think I remember NileRed doing a video about this, but I didn't remember the details, so thanks. Still, I imagine that with the common misconception being "cyanide smells like almonds", that the smell would still potentially cause panic (although some people are saying that Disaronno isn't actually made with almonds? I guess the thing it's actually made of must smell similar...? I'm confused all around lol)
Bitter almonds can actually be used as a spice in almond paste, but that is of course in tiny concentrations due to the risk of cyanide poisoning and the bitterness.
I have read scientific articles that claim that only a proportion of the population can smell hydrogen cyanide - from 40 to 90%. Benzaldehyde is the smell of bitter almonds as that is the other part of amygdalin that is released when it is hydrolysed.
This reminds me of the infamous Thanksgiving episode of “WKRP in Cincinnati” in the 1970s, when the station manager decided to give out free dinners by dropping live turkeys from a helicopter over the city. As he explained to the crew upon returning to the station, “As God is my witness, I thought turkeys could fly!” Failure to do basic research!
@@JustOneAsbestoDon't pick on Les. He was the only one with the presence of mind to make an emergency announcement that the radio station was off the air.
Technically it's the smell of bitter almonds, which aren't really edible, that cyanide smells like. NileRed did some experiments with these. That said, people just think (normal) almond smell = cyanide, when it's not quite.
Well, _technically_ "bitter almond smell" is generally benzaldehyde. The cyanide you get from them comes mostly from amygdalin, when they're digested. Cyanide itself doesn't have much smell. And I guess if there's enough of it to have a strong smell, you won't be smelling it for very long.
How many people would recognize the smell as "cyanide"? We've been told it smells like bitter almonds, but it seems like very few people would get a waft of amaretto scent and think "cyanide" rather than "almonds".
Nigel's sense of smell isn't a reliable indicator though, as his many experiments producing different terribly smelling gasses has shown (he didn't smell anything while everyone else in the room was trying to get out). A couple of people (biochemists) I know personally have told me it does indeed smell like almonds (as in, if you ask a random person to describe it, that is the first thing that comes to mind). Maybe it smells *more* like bitter almonds, but that doesn't mean it doesn't smell like almonds at all.
You know, I watch these for the light-hearted humor, yet the joke about the tag line has made me laugh harder than quite a number of episodes I've binged before this. 😆
I'd assumed there must be a rule against looking things up, since there have been questions in the past that got stuck on figuring out what something even is. I thought Adam would be helpful on this one since he might have cooked with Disarrono before, but instead he was helpful because he just looked it up.
I was thinking about "come a little closer" ads that were hanged up on other side of the rails, but it would not be a matter for Home Office. I figured it out before guests though.
I am a professional googler (I work the reference desk at a library) and I love it when someone actually looked something up for 5 seconds before coming to me! On the other hand I love being a super hero for literally typing what people ask me into Google and finding what they want
Adam Regusea: A man known for three things 1: researching a topic 2: practical solutions 3: using what you've got on hand (like for example, the internet) You knew what he was all about when you invited him! I actually love that he was the first to just look something up, so fitting.
0:41 Adam was spitting facts here and I wish I was there to side-eye the camera over Tom's response! Edit: plus Adam being American adds so much layer to the irony here
So... I've noticed an error: at the end of the video, the bottom right link leading to the 66th episode, in the link target it spells epiosdes , changing this to episodes make the link work.
I thought was an ad across the track that people were moving closer towards the edge with small print or something. Moving towards a rail track while distracted reading is not the sort of thing that ends well.
Amazing that a guest decided it might be ok to use Google. Nice! You always wonder why they are these disclaimers everywhere, you say to yourself "surely nobody did that, right?", well there ya go, now Lateral has to add the note that Google is not allowed.
Di Saronno is not a company it just means "of Saronno". Apparently the liquor brand changed its name to "Disaronno" in 2001 to avoid confusion with Amaretti di Saronno, which are little almond biscuits from Saronno (although actually I think they're made with apricot kernels, not almond).
And here I was sure it was going to be an ad that said "Long day at work? Pour yourself a Disarronno," only no one thought about the fact that it would be on a billboard or something.
0:19 seconds in and I think I have this one despite not knowing abour the advert. I want to say it's because I know about London, but at least partly it's because I drink Disaronno lmao
I did have it but I went too far - I was going to suggest it linked to a terrorist attack that happened on the Underground, but that happened in 2005, so 3 years after this advertising campaign. I did know what the question was about, though, so I'll claim that as a point
RUclips's implementation of full-length podcasts is pretty poor - the retention is horrible, and you can't migrate subscribers to other platforms. Our current podcast provider is looking to support video in the early part of this year, so it is something we hope to do soon.
Interesting. My first guess when Adam came up with the amaretto-connection would have been that the adverts targeted at commuters might encourage daytime drinking. I even did pretty quickly start thinking about smell. imagining the tube in the morning smelling like booze while staring at liquor posters my first guess would have been that this might make people think about their workday and get tempted to have a shot during stressed work hours. But the cyanide smell makes even more sense to be opposed by the government.
When they got on to the subject of almonds, I was wondering if someone was going to ask if it was in fact terrorism related. Having heard a story from Bruce Dickinson's time as a pilot around that time and how one of his co-pilots was questioned severely for trying to bring a marzipan cake with him on the plane. Apparently the almond extract set off the airport bomb sensors.
Haha if you want to add those funny taglines to the slow, maybe you could add it as a subline of the intro clip. A different wacky one every video! Kinda like the Minecraft spash screen or something
Honestly, I would've gone for a campaign that inhibits (visually or via smell) the people around it and make it prone to provoking accidents - of the lethal type. Not that it could kill people by itself...
Holy Cow, without Adam's Google hint no-one would have had a chance in Hell of getting the answer to this question. It's literally the first time I've ever heard of a company piping a scent into a public space, with the one obvious exception of exhaust fans from stores selling fast food.
I clicked on quite quickly when I saw Adam was on this because I wanted to see how his vast general knowledge would get on with the show. And first he goes and does is google it XD
No. It's like the Interior Ministries of many countries, but the US DoI does land management rather than policing, border security and counterterrorism. It's like the Department of Homeland Security plus half of the Department of Justice.
The home office doesn't look after everything internal. They are responsible for security / law enforcement and similar. They don't collect taxes, or build roads, or provide hospitals. They also don't run the courts, which is a different department. Wikipedia lists similar organisations around the world under the generic name "Ministry of home affairs".
When it got into almonds and security concerns rather than cyanide I was thinking maybe the smell was generated using para-nitrotoluene which might confuse explosive detectors or maybe bomb sniffing dogs?
I feel like aerosolising alcohol into a public transport system is problematic enough; Plus there's the fact that it's kind of disruptive to anyone who dislikes the scent.
I believe 'the smell of almonds' covers a multitude of sins, including nerve gas and explosives, which would presumably have quite an effect of any bomb dogs in the vicinity.
Adding a smell to a public transport system is just ridiculous. Its practically and accessibility concern because of how intolerable some smells are to some people, and it can be inescapable in a way audiovisual adds are not (with headphones and looking elsewhere). Appaling that this was even deployed imo.
yes. regular... air is a common right? and no-one should be allowed to infect it. i also think the same way about sound though. its crazy that there are ads one cannot opt out of, and i think those should be illegal
It's bad enough that we are bombarded with visual and auditory ads, but olfactory ads are just too much for me. I can barely stand to walk past a Bath & Body Works shop in the mall or be in the vicinity of someone wearing cologne. 😂
Initial thoughts: Disaronno makes alcohol. So, I guess it's something along the lines of encouraging the consumption/purchase of their products. Thus, it would be an irresponsible suggestion to mix drinking and going out in public, to work, to school, back to the family, etc. It's pretty vague as a LOT of situations broadly promoting the use of alcohol can lead to undesirable outcomes, and just one is needed to stop the campaign. It could be as simple as being on a line serving a primary/secondary school, making it advertising alcohol to minors.
sometimes an innovative ad or stunt is enough to get some column inches in a news article which helps to spread brand awareness even if the ad isn't inherently compelling.
While it's true that regular almonds contain very small amounts of cyanide, it is not true that cyanide smell like almonds. They smell like raw BITTER almonds, which are not almonds that have gone bitter, but rather a whole different kind of almond, with far much more cyanide in them, that, when raw, smell very vaguely like chlorine, specially if crushed, but don't really have that much of a smell at all.
It is sometimes interesting how movie makers can give a scene where the sense of smell would be an important. In the book for the Deathly Hallows Harry and Hermione travel to Godrick's Hallow to look for clues to help them, hoping to meet up with the Historian who lived in the same town where Harry's parents had died. They find the historian but something is off about her, she is surrounded by the stench of death. To communicate this in the movie they add the buzzing of flies. But flies are not active when it is that cold outside. But is is effective in letting you know, the historian smells of death.
Several of Agatha Christie's stories include a detective determining that someone died of cyanide poisoning because of the lingering smell of bitter almonds, and it's been popular knowledge that cyanide smells like almonds since then. (Not entirely accurate, though, since most people are more familiar with sweet almonds, and cyanide smells like bitter almonds. And that's because cyanide is a major contributor to the smell of bitter almonds, so cyanide smells like cyanide.)
As (bad) luck would have it, the Home Office had run an awareness campaign about this very thing the previous month. So it was actually pretty likely! See: www.morningadvertiser.co.uk/Article/2002/12/06/Disaronno-s-aroma-campaign-goes-down-the-Tubes
Almonds don't smell like cyanide. They _contain_ cyanide, and it's the cyanide that smells like cyanide. "Smells like" is what you say about swamp gas and rotten eggs, innit? And most swamp gasses I've seen didn't contain eggs of any kind!
amaretto does _not_ smell of cyanide. people _think_ it does and that's why the ban of the ads still makes sense, but the idea that the smells are the same is a myth purported by old crime stories.
@@lateralcast it was addressed in a different comment. *both* almonds and apricot kernels contain the same substance: amygdalin; this will in the presence of water split into hydrogen cyanide and benzaldehyde (and two glucose molecules but that's not important) - it is benzaldehyde that has the main marzipan/almond/amaretto smell; the structurally very different hydrogen cyanide allegedly smells similar to bleach to those who can even smell it (which is apparently a genetically determined trait). it is possible that people who have eaten raw bitter almonds or other _Prunus_ kernels and can perceive cyanide mix up both smells but since only a minority of people can actually perceive it it's most likely the association is for all intents and purposes culturally learned (as i said: old-fashioned crime stories)
![Seungmin "그렇게, 천천히, 우리(As we are)" | [Stray Kids : SKZ-PLAYER]](http://i.ytimg.com/vi/kAzmhLHePqU/mqdefault.jpg)
As an American who loves UK panel shows despite not really knowing any of the UK celebs, I 1000% love that Lateral is basically a UK panel show but with RUclipsrs I recognize
Which is funny because I have no idea who these people are!
@@SmashmanVideoslol, this is the only time I recognised all of the people
@@SmashmanVideosmostly same but every once in a while people I love appear!
I'm always astounded by the breadth of different RUclipsrs that Tom gets on Lateral
but when you see what kind of content they offer, it probably something that his audience will enjoy. he probably won't invite mr. beast on lateral
Everyone loves Tom
I read that as "breath" 🤣
I'm waiting for Big Clive, Fran Blanche and Glen from Glen and friends! And Just JP, Jamel aka Jamal and India would be great too!😂
David*
I once saw a really drunk guy at the BART Station trying to buy a ticket with $100 bills. He had several in his hand, and I became really alarmed.
I told the guy to put his money away before he got robbed and I pulled out my own wallet to buy a ticket for the guy. When he saw I wasn't going to rob him he leaned over and said, "I'm not drunk, I'm a cop. I'm trying to get robbed."
As I walked away I looked back and there must have been 15 cops standing with the guy watching me.
A few months later I saw a news story about this sting operation. The "drunk guy" was the bait again but he was wearing different clothes, so this was not the same day.
The reported asked if any honest people try to help him and he says, "Yea, it actually happens more often than you think. Just last week a guy tried to help me."
Was he talking about me? Doesn't matter, I'm just glad it happens more often than people might think.
"I have altered the deal. Pray I don't alter it any further."
Adam Ragusea, 2024. (Paraphrased)
I'm not a Trekkie, but I'm surprised I've never heard the (1:26) "changed the conditions of the test" rendition before. I've heard about and seen clips of that scene, but never seen it used as a reference!
I love how Tom recovered so smoothly from one of his guests googling half the answer lol
I never thought I'd see a video with both Stuart Ashen and Adam Ragusea
I guess Barry Lewis was not available? :D
Fun fact- Disaronno actually contains no almond. It's made from Apricot stones!
Which has the same problem as almonds - contains amygdalin, and is toxic...
Interesting way to use those leftover bits! I wonder, does amaretto or disarrono itself contain trace amounts of cyanide?
@@KernelLeak near my hometown, somebody dumped a mountain of cherry pits and I'm sure it's an environmental hazard for this reason.
@@fugithegreat Amygdalin only becomes toxic when it mixes with stomach enzymes. Also, hydrogen cyanide is very volatile and dissipates within a very short time.(about two hours)
also fun fact: apricots, almonds, peaches are all related, and they all have almond-like seeds. apparently not everyone knows this!
I know it doesn't affect the subject matter, but Disaronno is made using apricot kernel oil NOT almonds. (Oh, and cyanide can also be derived from apple pips, but you would need to eat a huge amount to be poisoned.)
Ah, yes, I'd forgotten about that.
What are almonds then?
@@the_multus Almonds are the drupe kernels of another plant in the genus Prunus, related to peaches and apricots, but with a hard 'middle' layer instead of the soft 'flesh' of the others.
Amaretto is one of those strange drinks that tastes of almonds but is more often made from other things like peach stones.
On that note: Sweet almonds you can buy as food in supermarkets etc everywhere is cyanide free. Only bitter almonds contain blue acid. And you can only get to buy the aromatic oil from those.
After hearing it's a brand of alcohol, I thought it was an ad in a style of "public transit is great, you can take it while hangover!" or "you can't drink and drive, but you can drink and tube!" or "you're not driving, so have a shot!"
As a chemistry student, this always infuriates me: bitter almonds and the kind of almonds you want eat are completely different things and hydrogen cyanide doesn't smell like almonds at all. The aroma of almonds and also cherries mostly comes from benzaldehyde. Bitter almonds on the other hand smell like hydrogen cyanide because they release it when wet. It has been described as a sharp and pungent odor because what you're sensing there basically is the death screams of your olfactory cells.
wouldn't this imply whatever gas they were pumping into the tube literally contained cyanide? Surely not.
I think I remember NileRed doing a video about this, but I didn't remember the details, so thanks. Still, I imagine that with the common misconception being "cyanide smells like almonds", that the smell would still potentially cause panic (although some people are saying that Disaronno isn't actually made with almonds? I guess the thing it's actually made of must smell similar...? I'm confused all around lol)
"The death screams of your olfactory cells." YIKES! 😮
Bitter almonds can actually be used as a spice in almond paste, but that is of course in tiny concentrations due to the risk of cyanide poisoning and the bitterness.
I have read scientific articles that claim that only a proportion of the population can smell hydrogen cyanide - from 40 to 90%. Benzaldehyde is the smell of bitter almonds as that is the other part of amygdalin that is released when it is hydrolysed.
So glad to see both Tom and Adam on the podcast together! Two different spheres of my RUclips content that I wouldn't expect to overlap
Sometimes it feels like all the RUclipsrs live in one big frat house.
This reminds me of the infamous Thanksgiving episode of “WKRP in Cincinnati” in the 1970s, when the station manager decided to give out free dinners by dropping live turkeys from a helicopter over the city. As he explained to the crew upon returning to the station, “As God is my witness, I thought turkeys could fly!”
Failure to do basic research!
@@JustOneAsbestoDon't pick on Les. He was the only one with the presence of mind to make an emergency announcement that the radio station was off the air.
“It’s as if they organized a counterattack!”
Adam thinking outside the box immediately xD
"Could you not pump the smell of cyanide into the tube, please?" ... wow, I wouldn't have thought that needed to be said, but here we are.
Technically it's the smell of bitter almonds, which aren't really edible, that cyanide smells like. NileRed did some experiments with these.
That said, people just think (normal) almond smell = cyanide, when it's not quite.
I like them better than the sweet ones. A shame they are deadly.
but that misconception is enough to cause panic if the smell of almonds is pumped through the tube
Well, _technically_ "bitter almond smell" is generally benzaldehyde. The cyanide you get from them comes mostly from amygdalin, when they're digested. Cyanide itself doesn't have much smell. And I guess if there's enough of it to have a strong smell, you won't be smelling it for very long.
How many people would recognize the smell as "cyanide"? We've been told it smells like bitter almonds, but it seems like very few people would get a waft of amaretto scent and think "cyanide" rather than "almonds".
Nigel's sense of smell isn't a reliable indicator though, as his many experiments producing different terribly smelling gasses has shown (he didn't smell anything while everyone else in the room was trying to get out). A couple of people (biochemists) I know personally have told me it does indeed smell like almonds (as in, if you ask a random person to describe it, that is the first thing that comes to mind). Maybe it smells *more* like bitter almonds, but that doesn't mean it doesn't smell like almonds at all.
I love that this podcast has brought Ashens together with Adam Ragusea
You know, I watch these for the light-hearted humor, yet the joke about the tag line has made me laugh harder than quite a number of episodes I've binged before this. 😆
Seeing it for the second time and Tom's "are they ?" Reaction to the comment about almonds being poisonous is way funnier now
I'd assumed there must be a rule against looking things up, since there have been questions in the past that got stuck on figuring out what something even is. I thought Adam would be helpful on this one since he might have cooked with Disarrono before, but instead he was helpful because he just looked it up.
British government: "Could you please not"
I immediately confused Disaronno with DiGiorno and until Adam searched, I was thinking about frozen pizza ads. :D
Pumping that smell in would probably cause a riot if it was at dinner time!
I love the dynamic between these guests! You need them back on again in the future!!
I was thinking about "come a little closer" ads that were hanged up on other side of the rails, but it would not be a matter for Home Office. I figured it out before guests though.
Were those not actually government adverts? I vaguely remember those
@@Ghiaman1334IIRC come a little closer was for a funeral service thing
@@komiteunofficialaccount9224 Oh yeah, I remember now, my bad
@@komiteunofficialaccount9224 ok thats funny and horrifying
There's your tagline: Lateral. Why we don' t talk about anthrax anymore.
Interesting implication that Lateral _is_ why we don't talk about Anthrax any more.
@@techno1561 That's one of the fun parts of the English language. :)
Adam googling immediately fits my para social model of him
He does it on reflex.
"ain't no rule" love him for that! ❤
It's so very on brand lmao
I am a professional googler (I work the reference desk at a library) and I love it when someone actually looked something up for 5 seconds before coming to me! On the other hand I love being a super hero for literally typing what people ask me into Google and finding what they want
Shoutout to all my Disaronno enjoyers, company was founded like 5 minutes away from where I live
"Could you please not" is the most beautifully British thing I've heard today. 😂
Pumping Ammaretto scent in the air in the hopes people will buy it sounds like a harebrained Grace Brothers tactic
Adam Regusea: A man known for three things
1: researching a topic
2: practical solutions
3: using what you've got on hand (like for example, the internet)
You knew what he was all about when you invited him! I actually love that he was the first to just look something up, so fitting.
This sounds very British. "Regarding spreading the lethal smell of death, could you please not?"
0:41 Adam was spitting facts here and I wish I was there to side-eye the camera over Tom's response!
Edit: plus Adam being American adds so much layer to the irony here
I'm sorry but Adam absentmindedly googling Disaronno is insanely relatable, i also can't handle not getting confirmation on facts I'm only 90% sure of
So... I've noticed an error: at the end of the video, the bottom right link leading to the 66th episode, in the link target it spells epiosdes , changing this to episodes make the link work.
Adam going all Kobayashi Maru had me cackling.
I thought was an ad across the track that people were moving closer towards the edge with small print or something. Moving towards a rail track while distracted reading is not the sort of thing that ends well.
Only bitter almonds, Prunus dulcis var. amara, contain cyanide. The sweet ones mostly don’t.
I was taking a drink when we got “I love it when my movie squirts at me” and I almost died 💀
Amazing that a guest decided it might be ok to use Google. Nice!
You always wonder why they are these disclaimers everywhere, you say to yourself "surely nobody did that, right?", well there ya go, now Lateral has to add the note that Google is not allowed.
In Adam's defense: he seemed to already know they made alcoholic drinks before he looked it up
Tom Scott and Adam Ragusea in one video?!
Bro just starts googling and asks for forgiveness instead of permission lol.
Before even watching, from the title alone I'm guessing it's the funeral home putting posters over the tracks at a train station
As someone with sensory issues the idea of advertisements spritzing smells everwhere when out and about terrifies me.
Why don't we talk about Anthrax anymore? They were a great 80s thrash metal band.
Di Saronno is not a company it just means "of Saronno". Apparently the liquor brand changed its name to "Disaronno" in 2001 to avoid confusion with Amaretti di Saronno, which are little almond biscuits from Saronno (although actually I think they're made with apricot kernels, not almond).
Never expected to see Adam Ragusea here.
I'm curious how they pumped a smell into the Tube as part of an ad campaign. I'm trying to think of how that would be delivered.
this happened around the same time in Melbourne with bus stops with vodka advertising
And here I was sure it was going to be an ad that said "Long day at work? Pour yourself a Disarronno," only no one thought about the fact that it would be on a billboard or something.
0:19 seconds in and I think I have this one despite not knowing abour the advert. I want to say it's because I know about London, but at least partly it's because I drink Disaronno lmao
I did have it but I went too far - I was going to suggest it linked to a terrorist attack that happened on the Underground, but that happened in 2005, so 3 years after this advertising campaign. I did know what the question was about, though, so I'll claim that as a point
Loved this episode of Lateral. And Adam Ragusea bending the rules… 🤣
and adam ragusea pulls a _Kobayashi Maru_
I really wish the full episode was available on RUclips, they clearly video it, so why do we only get highlights?
RUclips's implementation of full-length podcasts is pretty poor - the retention is horrible, and you can't migrate subscribers to other platforms. Our current podcast provider is looking to support video in the early part of this year, so it is something we hope to do soon.
Interesting. My first guess when Adam came up with the amaretto-connection would have been that the adverts targeted at commuters might encourage daytime drinking. I even did pretty quickly start thinking about smell. imagining the tube in the morning smelling like booze while staring at liquor posters my first guess would have been that this might make people think about their workday and get tempted to have a shot during stressed work hours.
But the cyanide smell makes even more sense to be opposed by the government.
Can't believe no one got it at 5:00, it was all right there.
When they got on to the subject of almonds, I was wondering if someone was going to ask if it was in fact terrorism related. Having heard a story from Bruce Dickinson's time as a pilot around that time and how one of his co-pilots was questioned severely for trying to bring a marzipan cake with him on the plane. Apparently the almond extract set off the airport bomb sensors.
“Wait can I not look stuff up?”
Haha if you want to add those funny taglines to the slow, maybe you could add it as a subline of the intro clip. A different wacky one every video! Kinda like the Minecraft spash screen or something
not sure about this but i did arsenic and old lace a while back and it seems to me that it was arsenic that tasted like almonds.
Where is the full episode ?
Honestly, I would've gone for a campaign that inhibits (visually or via smell) the people around it and make it prone to provoking accidents - of the lethal type. Not that it could kill people by itself...
Holy Cow, without Adam's Google hint no-one would have had a chance in Hell of getting the answer to this question. It's literally the first time I've ever heard of a company piping a scent into a public space, with the one obvious exception of exhaust fans from stores selling fast food.
Some bakeries also use artificial fresh bread smell.
I clicked on quite quickly when I saw Adam was on this because I wanted to see how his vast general knowledge would get on with the show. And first he goes and does is google it XD
Vanessa - as an Australian - should have an understanding of the Home Office, because Australia has one too: the Department of Home Affairs.
Is the Home Office like the US Department of the Interior?
No. It's like the Interior Ministries of many countries, but the US DoI does land management rather than policing, border security and counterterrorism. It's like the Department of Homeland Security plus half of the Department of Justice.
Ahhh ashen is here yes!!
The home office doesn't look after everything internal. They are responsible for security / law enforcement and similar. They don't collect taxes, or build roads, or provide hospitals. They also don't run the courts, which is a different department. Wikipedia lists similar organisations around the world under the generic name "Ministry of home affairs".
In the US it’s the Department of Homeland Security.
It's not a clean fit. The FBI is under the Department of Justice, but in the UK it would be Home Office.
When it got into almonds and security concerns rather than cyanide I was thinking maybe the smell was generated using para-nitrotoluene which might confuse explosive detectors or maybe bomb sniffing dogs?
I feel like aerosolising alcohol into a public transport system is problematic enough; Plus there's the fact that it's kind of disruptive to anyone who dislikes the scent.
Not sure if that is correct? As far as I know better almonds have that issue, not the standard almonds we make marzipan or amaretto out of
I believe 'the smell of almonds' covers a multitude of sins, including nerve gas and explosives, which would presumably have quite an effect of any bomb dogs in the vicinity.
Adding a smell to a public transport system is just ridiculous. Its practically and accessibility concern because of how intolerable some smells are to some people, and it can be inescapable in a way audiovisual adds are not (with headphones and looking elsewhere). Appaling that this was even deployed imo.
yes. regular... air is a common right? and no-one should be allowed to infect it. i also think the same way about sound though. its crazy that there are ads one cannot opt out of, and i think those should be illegal
these three guests are very funny
It's bad enough that we are bombarded with visual and auditory ads, but olfactory ads are just too much for me. I can barely stand to walk past a Bath & Body Works shop in the mall or be in the vicinity of someone wearing cologne. 😂
Nice to see Vanessa on here she is a great science communicator in addition to all the other great things she does.
Initial thoughts: Disaronno makes alcohol. So, I guess it's something along the lines of encouraging the consumption/purchase of their products. Thus, it would be an irresponsible suggestion to mix drinking and going out in public, to work, to school, back to the family, etc. It's pretty vague as a LOT of situations broadly promoting the use of alcohol can lead to undesirable outcomes, and just one is needed to stop the campaign. It could be as simple as being on a line serving a primary/secondary school, making it advertising alcohol to minors.
Adam Ragusea!!!!!!!!!!!!!!!!!!!!!!!¡!!
Well, I wasn't expecting that..
Ngl, I'm struggling to understand just how that would even be an effective 'ad' if that was the method used for it.
sometimes an innovative ad or stunt is enough to get some column inches in a news article which helps to spread brand awareness even if the ad isn't inherently compelling.
I would imagine there was be posters, or something similar also adveristing the product and linking it to the smell.
@@TheYorkRose Not even subconsciously... if I smelled Disaronno on the tube, I'd go looking for some Disaronno.
ADAM RAGUSEA!!!!
The reason no one is talking about Anthrax, is because it was US army personel sending the Anthrax letters.
amazing
Even more lateral... anyone else coveting the Foredom Rotary tool and jewelers bench in the back ground?
While it's true that regular almonds contain very small amounts of cyanide, it is not true that cyanide smell like almonds. They smell like raw BITTER almonds, which are not almonds that have gone bitter, but rather a whole different kind of almond, with far much more cyanide in them, that, when raw, smell very vaguely like chlorine, specially if crushed, but don't really have that much of a smell at all.
i have no idea how they were supposed to solve this if adam hadnt googled disarrono
It is sometimes interesting how movie makers can give a scene where the sense of smell would be an important.
In the book for the Deathly Hallows Harry and Hermione travel to Godrick's Hallow to look for clues to help them, hoping to meet up with the Historian who lived in the same town where Harry's parents had died.
They find the historian but something is off about her, she is surrounded by the stench of death.
To communicate this in the movie they add the buzzing of flies. But flies are not active when it is that cold outside.
But is is effective in letting you know, the historian smells of death.
I still talk about anthrax occasionally, but I am a microbiologist.
It also smells like a certain popular explosive
Adam not mentioning white wine??
haha i honestly can't believe adam thought he would be allowed to use google at all
Yay, Ashens!
Why aren't anyone mentioning how THE PASSENGERS KNEW WHAT CYANIDE SMELLED LIKE!?
Agatha Christie novels and movies based on them would be my first guess.
Several of Agatha Christie's stories include a detective determining that someone died of cyanide poisoning because of the lingering smell of bitter almonds, and it's been popular knowledge that cyanide smells like almonds since then. (Not entirely accurate, though, since most people are more familiar with sweet almonds, and cyanide smells like bitter almonds. And that's because cyanide is a major contributor to the smell of bitter almonds, so cyanide smells like cyanide.)
As (bad) luck would have it, the Home Office had run an awareness campaign about this very thing the previous month. So it was actually pretty likely! See: www.morningadvertiser.co.uk/Article/2002/12/06/Disaronno-s-aroma-campaign-goes-down-the-Tubes
Almonds don't smell like cyanide. They _contain_ cyanide, and it's the cyanide that smells like cyanide. "Smells like" is what you say about swamp gas and rotten eggs, innit? And most swamp gasses I've seen didn't contain eggs of any kind!
amaretto does _not_ smell of cyanide. people _think_ it does and that's why the ban of the ads still makes sense, but the idea that the smells are the same is a myth purported by old crime stories.
I believe Amaretto doesn't contain almonds (only fruit kernels) but both have a similar smell. -- David
@@lateralcast it was addressed in a different comment. *both* almonds and apricot kernels contain the same substance: amygdalin; this will in the presence of water split into hydrogen cyanide and benzaldehyde (and two glucose molecules but that's not important) - it is benzaldehyde that has the main marzipan/almond/amaretto smell; the structurally very different hydrogen cyanide allegedly smells similar to bleach to those who can even smell it (which is apparently a genetically determined trait).
it is possible that people who have eaten raw bitter almonds or other _Prunus_ kernels and can perceive cyanide mix up both smells but since only a minority of people can actually perceive it it's most likely the association is for all intents and purposes culturally learned (as i said: old-fashioned crime stories)
😎
Yeah, 2002 was really the wrong year to try that ad.
Adam saying Brits are thinking about ruling the rest of the world when the CIA exists is too funny.
Enough time has passed that I can confess that Vanessa Hill was my Pokimane I was a total simp 😢
I, too, would not like to smell SovietWomble's best friend
How much amaretto do you need to drink to get an idea that stupid? XD