Coca-Cola Masterpiece | ETC | Houdini Connect

ETC London's Greg McKneally walks through the creation of "Coca-Cola Masterpiece," a collaborative effort involving various animation and visual effects techniques.
The project involved building a set, incorporating classic artworks and merging the work of different artists. They used a mix of digital and traditional animation techniques, character animation, rigging, special effects, and cutting-edge machine learning to add style and movement to the painting. The project also resulted in the development of a tool called “Paintify" for 3D animation using paint strokes and creative trust among the artists to explore innovative solutions. The project was a collaborative and exciting endeavour, emphasizing trust between artists and clients.

[@chr1st0pher]

Creative trust is huge, great takeaway

[@BehradDavoudi]

that is very impressive, they didnt just run it through stable diffusion and actually made some impressive tools! amazing ad, i remember it blew my mind when i first saw it.

[@Zhang_Nicolas]

I want to learn how to make amazing videos like this!😍

[@myxsys]

Literally my mind 🤯! Impressed how they combined real footage with 3d characters and painterly effects😲

[@CMak3r]

That is amazing! Congrats on bringing life into classical paintings

[@LeandroMenzen]

I would like to know the names of all the artists involved in this production. Sensational.

[@znbk5652]

Just curious to known how long did it take to achieve such a masterpiece animation ads??

[@HarryNicNicholas]

lol, i did a title for "art of the western world" way back in the 80's using (i mean starring, using houdini) picasso, rembrandt, wharhol and others "Art of the Western World - Episode 2: Imperial Stone - The Art of Rome"

[@snesoey]

I want to know what the budget on a project like this is like. How many K or M?

[@jamaljamalwaziat1002]

Coool

[@abmubbumba]

Perfect art for the wrong product. Drink water!

[@dh8834]

Ditch the AI though