DECONSTRUCTING THE ROW Analyzing Mary-Kate & Ashley Olsen's Brand - Modernism & Minimalism

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  • Опубликовано: 11 ноя 2022
  • DECONSTRUCTING THE ROW Analyzing Mary-Kate & Ashley Olsen's Modernist Minimalist Brand
    RELATED VIDEOS:
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    Tonne Goodman - Function Fashion, Good Design & Minimalism: • TONNE GOODMAN: FUNCTIO...
    REFERENCES/FURTHER READING:
    About The Row: www.therow.com/US/experience/...
    Vogue The Row Pre-Fall 2023: www.vogue.com/fashion-shows/p...
    About The Row: www.therow.com/us/experience/...
    The Renaissance of Coded Luxury: www.wmagazine.com/fashion/cod...
    5 Points of Modern Architecture: www.archdaily.com/948273/the-...
    Channeling the Spirit of Le Corbusier: architizer.com/blog/inspirati...
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Комментарии • 116

  • @8617thinkpink
    @8617thinkpink Год назад +86

    Your take on comparing The Row to architecture is so insightful. Love this breakdown!

    • @MarysRoom
      @MarysRoom  Год назад +1

      Thank you! It just felt like the right comparison. Thank you for watching❤

  • @dannybringas
    @dannybringas 7 месяцев назад +8

    This is one of the best fashion videos I've ever seen! I am an architect, and I love fashion. It was a pleasure watching such great content 😍❤️

    • @MarysRoom
      @MarysRoom  7 месяцев назад +1

      Ahh so appreciate this❤❤❤

  • @judycashin9871
    @judycashin9871 Год назад +31

    Such a breath of fresh air. I think you truly grasp fashion forward concepts! And put them into a theoretical context. Personally, I can't understand the public's fascination with extremely expensive designer bags or wasteful unsustainable trends. The concepts that you have touched in your analysis videos so far should be at the core of fashion design today.

    • @MarysRoom
      @MarysRoom  Год назад +2

      Yes, I love how the Row creates wardrobe building pieces that you can wear longterm. Thank you so much for watching Judy❤️

    • @judycashin9871
      @judycashin9871 Год назад

      Jil Sanders might be an interesting video!

  • @plutomarz
    @plutomarz 11 месяцев назад +2

    The Row gives soft fabrics meets expensive pieces meets sophisticated silhouettes and I love it.

  • @yassafollentine3948
    @yassafollentine3948 Год назад +6

    This is the first brand analysis video I have watched and NOT turned off halfway into it, in a really long time.
    An informative, detailed and thoroughly researched and thought through presentation allowing for new found appreciation for the brand!
    I absolutely loved it! You totally speak my language!
    Great work!

    • @MarysRoom
      @MarysRoom  Год назад

      Thank you so much Yassa! Really appreciate it :)

  • @AthalieM
    @AthalieM Год назад +31

    I discovered your channel a few weeks ago and it's quickly become one of my favorites. I'm LOVING these analysis videos -- you are exceptional at breaking down complex concepts and applying them to fashion and style in a unique way. It's rare that I watch a YT video and it makes me want to read theory!

    • @MarysRoom
      @MarysRoom  Год назад +1

      Haha! Glad you enjoy them, honestly these are my fav videos to make. Thank you so much for watching Athalie❤️

    • @katerinaschenke819
      @katerinaschenke819 9 месяцев назад

      Same!!!

  • @hill1091
    @hill1091 Год назад +26

    Wow this was super educational! I thoroughly enjoyed your video and it's so different from all the rest of the luxury/fashion content on RUclips 😊

    • @MarysRoom
      @MarysRoom  Год назад +1

      Thank you so much❤️

  • @Kay-lc4ku
    @Kay-lc4ku Год назад +9

    Well done, the parallel you drew between modernism's Le Corbusier's philosophy is on point. I've loved The Row's aesthetic ever since I discovered the brand a few years back. I can't afford the clothes, obviously, & couldn't justify spending that much on what I wear even if I did 😅. It does however inform my choices in terms of cuts & silhouettes I want to incorporate into my style. One brand I can afford that's been upping its game these past few years in terms of edgy, streamlined minimal impeccable tailoring in mostly a monochrome palette & great materials is Massimo Dutti. Their latest drop for FW23 blew me away. It's kind of reminiscent of Philo's Céline, the blazers in particular. I've been living under a rock this past year & have no idea what's trending but those masculine slightly boxy at the shoulder then a little more fitted around the waist blazers with button fastening way above what is considered acceptable are quintessentially Philo & MD dropped a slightly different variation of those that have me drooling atm. I enjoyed your analysis, suscribing.

    • @MarysRoom
      @MarysRoom  Год назад +1

      Everytime I've heard someone talk about Massimo it's always been praise. Thank you so much for the suggestion and will definitely check it out. And honestly, that's one of the appeals about The Row to me. Because The Row, PP don't rely on logos, but the innovation of cut and silhouette is what inspires me to play with my own wardrobe, or what to look out in the sale sections. Thank you so much for watching❤️

  • @whatthelee_haus
    @whatthelee_haus 29 дней назад

    As someone who studied art history and started to research about The Row as a brand, I LOVE and SO APPRECIATE how you made correlations to the history of fashion, architecture, and design!! So thoughtfully interpreted and explained.

    • @MarysRoom
      @MarysRoom  29 дней назад

      Ohh wow! Thank you so much for watching❤️❤️❤️

  • @anthorpology
    @anthorpology Год назад +11

    Love this breakdown! The row is such an understated brand, that has become one of the top luxury minimalist brands I would say. Their pricing is a bit much for me, but I love the designs 💛

    • @MarysRoom
      @MarysRoom  Год назад

      Yeah, I would love to own more, but the prices😬 Thank you for watching❤️

  • @aliaelborai
    @aliaelborai 9 месяцев назад +1

    This channel is seriously underrated!

    • @MarysRoom
      @MarysRoom  9 месяцев назад +1

      Appreciate you watching❤

  • @dva5610
    @dva5610 Год назад +13

    You’re videos are such high value I love them

  • @nyanmhong162
    @nyanmhong162 9 месяцев назад +1

    wow I wasn’t expecting this deep of a brand intro from this video. Bravo

    • @MarysRoom
      @MarysRoom  9 месяцев назад +1

      Thank you so much❤

  • @mariawelling4194
    @mariawelling4194 11 месяцев назад +1

    We need more vlogs like this..😊

    • @MarysRoom
      @MarysRoom  10 месяцев назад +1

      Thank you Maria❤

  • @graceblaaa
    @graceblaaa Год назад +7

    obsessed with your analysis videos

    • @MarysRoom
      @MarysRoom  Год назад

      Thank you so much Grace❤️

  • @margaret9198
    @margaret9198 5 месяцев назад

    I feel like the Moosgaard sisters really hit the mark with this look. They definitely love The Row! I’d love to see a video dissecting Scandi vs Japanese minimalism

    • @MarysRoom
      @MarysRoom  5 месяцев назад

      Definitely see the Moosgaards with this style. Ohh yes I would love to compare the 2. Thank you so much for watching❤

  • @mattj8679
    @mattj8679 Месяц назад

    This is the video essay I wanted but I doubted that it had been made

    • @MarysRoom
      @MarysRoom  Месяц назад

      Thank you so much for watching❤️

  • @joebeck0
    @joebeck0 9 месяцев назад +1

    Wow this was such an awesome video! I have fallen in love with The Row's trousers and had the chance to try them on in store. While the price range is a bit outside of what I can afford right now, I cannot get over how exceptional their items fit and sit on my body. I will definitely be grabbing a few of their items in the future, but for now I need to find some affordable alternatives.

    • @MarysRoom
      @MarysRoom  8 месяцев назад +1

      Ohh yes I feel you. The few pieces I have from The Row I purchased well in the sales and they were super painful. No need to stress yourself, there are plenty of inspired-by pieces out there. Thank you for watching❤

  • @louvalles8994
    @louvalles8994 9 месяцев назад +1

    Amazing breakdown.

  • @JamieGarofano
    @JamieGarofano Год назад

    more videos like this plz!

  • @unchainwisconsin3886
    @unchainwisconsin3886 Год назад +1

    Love that you incorporated architecture into fashion. Both historical and relevant.

    • @MarysRoom
      @MarysRoom  Год назад

      The influence of architecture for The Row is so strong. I see these design choices as so applicable to fashion. Thank you so much for watching💕

  • @Ggnmgjhg
    @Ggnmgjhg 14 дней назад

    Great job

  • @patiencewoodrell
    @patiencewoodrell 2 месяца назад

    Love this breakdown ❤

  • @sams3015
    @sams3015 Год назад +2

    Brilliant video, the Row always sort of fascinated me

  • @amybrown3678
    @amybrown3678 Год назад +1

    I’ve just found your channel recently and I’ve been binging your style videos! Such unique and insightful content - keep them coming!

  • @samsmith1875
    @samsmith1875 Год назад +1

    You’re so knowledgeable in fashion. Love you

    • @MarysRoom
      @MarysRoom  Год назад

      Appreciate you watching! Thank you so much

  • @helenehelene1321
    @helenehelene1321 Год назад +1

    Excellent video, great analytical content. Refreshing.

    • @MarysRoom
      @MarysRoom  11 месяцев назад

      Thank you so much Helene❤

  • @JvariW
    @JvariW 10 месяцев назад +1

    No idea how I fell into this but you are just lovely. I’ve come to RUclips multiple times looking for style and I wish I would have found you. I’m not sure if you’ve any content that’s centered around that as I’ve only watched a couple videos. Nevertheless.. love it

    • @MarysRoom
      @MarysRoom  10 месяцев назад +1

      Thank you so much Jvari❤

  • @britneydaniels6294
    @britneydaniels6294 Год назад

    Your content is impeccable. I learned so MUCH❤

    • @MarysRoom
      @MarysRoom  Год назад

      Thank you Britney❤ Really appreciate it!

  • @daniorozco5477
    @daniorozco5477 Год назад

    great. I loved this video!

    • @MarysRoom
      @MarysRoom  Год назад +1

      Thank you so much Dani! Really appreciate it!

  • @siannelson
    @siannelson 2 месяца назад

    hello! love this video, so insightful and interesting. just wondering if you know where the building is located and/or the architect of the building at 8:42? it looks like my university in australia, which would be crazy if it was haha

  • @Yuri-ot4ze
    @Yuri-ot4ze Год назад

    This is one of the best videos I’ve seen! I’m very impressed with your knowledge. Thank you!

    • @MarysRoom
      @MarysRoom  Год назад

      Thank you so much Yuri! Really appreciate it!

  • @rheadreid
    @rheadreid Год назад

    LOVED this video SO MUCH

    • @MarysRoom
      @MarysRoom  Год назад

      Thank you so much Rhea❤

  • @Skylight_2
    @Skylight_2 Год назад +1

    Really loved the analysis of architecture applied to The Row, thank you for making these videos

    • @MarysRoom
      @MarysRoom  Год назад

      Thank you so much Janice💕

  • @acc426
    @acc426 5 месяцев назад

    Such an interesting and informative video!

    • @MarysRoom
      @MarysRoom  5 месяцев назад

      Thank you so much❤❤❤

  • @ave_rie
    @ave_rie Год назад +1

    Would you ever do a more in-depth video on how the Olsen Twins are not following style rules for short people?
    Love the whole video, especially the last part! The best advice is really lean into your own characteristics and sprinkle other aesthetic ideas/vibe. It’s very important to also put our own body, face, and look into the equation. I gravitate towards The Row, Phoebe, etc. when browsing online but my own “look/essence” is quite the opposite. I look quite harsh in their aesthetic, if I try to strictly follow their house codes. But when I lean into my child-like features, I look and feel more like myself.

    • @MarysRoom
      @MarysRoom  Год назад +1

      That's such a great idea. I love that people like the Olsen Twins and Phoebe Philo are such style rule breakers. Agree it's good to be self-aware of our own features/physique to personalize style. Thank you for watching Ave💕

  • @isabellahamill2981
    @isabellahamill2981 Год назад +2

    Love this video. Thank you so much for working to put this out. You should do a video on Logomania and understated luxury

    • @MarysRoom
      @MarysRoom  Год назад

      Great suggestion! Would love to do comparison style videos. Thank you so much for watching Isabella❤️

  • @katiekarjala8458
    @katiekarjala8458 6 месяцев назад

    wow this is an amazing analysis! so well researched

    • @MarysRoom
      @MarysRoom  6 месяцев назад

      Thank you so much Kaite❤

  • @jamiesjourney6081
    @jamiesjourney6081 Год назад +2

    Love your explainer videos, I always learn something

    • @MarysRoom
      @MarysRoom  Год назад

      Thank you so much Jamie❤

  • @TheTudorgirl
    @TheTudorgirl Год назад

    Brilliant, insightful video!

  • @amelhalliday8777
    @amelhalliday8777 Год назад

    Great video!

  • @silvinadicamillo
    @silvinadicamillo Год назад

    You know a lot! Keep making videos❤

    • @MarysRoom
      @MarysRoom  Год назад

      Thank you so much Silvia!

  • @marladell6091
    @marladell6091 Год назад +2

    FYI....The intellectualism that is afforded to us via your keen sense of the arts is putting me back in college. I love anything about fashion and the arts....thank you Mary for sharing your knowledge and awareness.

    • @MarysRoom
      @MarysRoom  Год назад

      Thank you so much Maria💗💗💗

  • @marialyhne4202
    @marialyhne4202 Год назад

    Again, just perfekt! The olsen twins would be proud to hear your analysis. I very much enjoyed it! Thank you

    • @MarysRoom
      @MarysRoom  Год назад

      Thank you so much Maria, I can't even imagine them watching my videos lol!

  • @RAMIROFY
    @RAMIROFY Год назад +1

    Thank you for sharing Mary. Loooove their style very Chic and always timeless. Great Vlog❤😊

    • @MarysRoom
      @MarysRoom  Год назад

      I know, love how eternally chic they are. Thank you for watching❤️

  • @luxpetite
    @luxpetite Год назад +2

    Hey Mary! This was such a interesting video. I love how you took it from an architecture POV. I like the Angelina Jolie dress with the belt 🤎😘

    • @MarysRoom
      @MarysRoom  Год назад

      Yes, Angelina wears it so well! Thank you for watching❤️

  • @marladell6091
    @marladell6091 Год назад

    Words that come to me are clean and natural....love this!!

    • @MarysRoom
      @MarysRoom  Год назад

      Yes definitely! Thank you for watching Marla❤

  • @miriamportugal4703
    @miriamportugal4703 Год назад

    Excellent video. I discovered you yesterday and can't stop watching your content. I am a Brazilian designer, and I am blown away. Clearly you are someone with a brain, and you are using it. You go, girl! I am your fan. Brilliant.

    • @MarysRoom
      @MarysRoom  Год назад

      Thank you so much Miriam❤️

  • @thelittlethings678
    @thelittlethings678 Год назад

    Elsa Peretti Jewelry! I feel her designs are timeless and always enhance the beauty of the wearer.

    • @MarysRoom
      @MarysRoom  Год назад

      Ohh yes such a good recommendation❤️

  • @choosetobefree
    @choosetobefree Год назад

    very impressed when a Frank Lloyd Wright home gets shown and mentions of Le Corbusier come up. your mind really dives deep 🌇 I like your blunt breakdowns haha- horizontal and brutalist architecture much like the style itself can't say i don't like clean lines!
    that Jackie Onassis 15:46 coming off of Airforce1 in that pink Chanel shows you're just as classic as she was!

    • @MarysRoom
      @MarysRoom  Год назад

      Ohh yes I can't help but notice how the Row references Le Corbusier and Jackie was iconic! Thank you for watching :)

  • @jojijosette5946
    @jojijosette5946 Год назад +1

    Great job. Impressive video.

  • @meagain9649
    @meagain9649 Месяц назад

    please do Duro Olowu! I love his designs and he is sooo underrated.. Love your vids

    • @MarysRoom
      @MarysRoom  Месяц назад

      Ohh will check out! Thank you for watching❤️

  • @roxanebethjohnson3594
    @roxanebethjohnson3594 11 месяцев назад

    Wow, what an intelligent and insightful video. I never, in a million years, would have made the connection between Frank Lloyd Wright architecture and clothing. This is truly value-added content. Thank you for taking the time to make such a smart video. Not sure how I discovered you but will be watching & learning more.

    • @MarysRoom
      @MarysRoom  11 месяцев назад

      Haha yes. I just stalked their instagram and couldn't help but notice how many times they referenced architecture. Thank you so much for discovering this space!

  • @elisafraga4358
    @elisafraga4358 Год назад

    What a great video

    • @MarysRoom
      @MarysRoom  Год назад

      Thank you so much Elisa❤

  • @ohthankg-dforthebourgeoisi9800
    @ohthankg-dforthebourgeoisi9800 2 дня назад

    I love how petite designers never actually make petite clothing.

  • @GracebyHisHands
    @GracebyHisHands Год назад +3

    I love this ! ❤Would you consider The Row’s style somewhat minimal ?

    • @MarysRoom
      @MarysRoom  Год назад +1

      Yes I would say it's minimal with an avant-garde twist. Thank you for watching!

  • @Premchik
    @Premchik 9 месяцев назад +1

    Prima!

  • @elisafraga4358
    @elisafraga4358 Год назад

  • @activerewriting
    @activerewriting Год назад +1

    ❤😊

  • @Skn.losangeles
    @Skn.losangeles Год назад

    I feel like The Row it's Calvin Klein 9s runway

    • @MarysRoom
      @MarysRoom  Год назад

      I see it! Thank you for watching Casey❤

  • @luluandmeow
    @luluandmeow 10 месяцев назад +1

    As always you made a well-researched quality video but please don't mention or promote the use of animal skins, it's unnecessary, there are great fakes available, save the animals who want to live just like we do. It's utterly selfish to have an animal killed just so you can buy a bag or jacket that frankly if you saw on a cheap market stall you would not look twice at. Same for obvious logos, if most women saw the same bag on a market stall without a logo they would not buy it, most of these handbags look awful and they're bought by insecure people who want to show they can afford them, it's vulgar imo.

  • @MrsHoranPayne
    @MrsHoranPayne Год назад

    I love love love your videos but your vocal fry makes them hard to watch ;(