I love how Volvo put out a commercial soon after Jaguar, showcasing parenthood and the importance of working brakes. That's how a serious car business should be run.
That's how it ought to be. You are a company that is well known for selling a particular product. You show your product being utilized by everyday people and positively impacting their lives-- in this case, Volvo showing parents driving one of their cars and benefiting from the car's safety features. *That's how you sell a product, right there.*
The Chinese Geely Holdings Group has owned Volvo for more than a decade now. Recently, to cut costs, they even moved some production outside of China. I wouldn't put much faith in their brakes anymore. It's just a brand image. Mind, I'm not defending Jaguar. They're owned by Tata Motors...
This ad is like a skit that would have been on Kids in the Hall 30 years ago to mock pretentious advertising. I can imagine Scott Thompson prancing around in these outfits.
This Jaguar commercial that visually has nothing to do with selling cars is ridiculous; *how about we talk about that cool Minecraft mug Jerrel was sipping from instead? That is a very cool mug, Jerrel. I like it very much.*
I was watching on my phone so the first thing I noticed was how low his hand looked on the handle, then I realized it was a Minecraft pick and diamond block and needed a moment to admire how nifty that was
the overly sarcastic literal disambiguation of the characters as players of roles, is just genius. props to you, my friend. this was top-tier analysis, and totally what was meant to be observed from this portrayal of the RPG and FPS character classes in [current year].
Fun fact: There actually was a car model Concord, didn't sell too well, American Motors that made it went out of business, bought up by Chrysler just to acquire the Jeep division.
The first thing I thought of was The Simpsons and Mr. Plow. Homer has some avant-garde commercial made for his snow plowing business. Lisa: Dad, was that your commercial? Homer: I don't know.
The kind of grizzled, battle-hardened, disciplined, highly skilled killers that the modern audience can finally appreciate! Cant wait for this new hero battle royale!
@@sungrandstudios And NONE of them sporting any equipment. Very strange! Oh, wait, the destroyer had a hammer and the old one had a brush. I've no idea of the DPS on the latter, seems kinda ineffective. Maybe some poison damage over time?
I like how they associate the characters with colors, shapes and even some video game references noticed how the character's hair in red is practically Pac-man?
WOW I never thought I'd see an entire Ruby Rhod Squad in an avengers style lineup create such a truly ground breaking statement within character design and I cannot wait to watch other people play this game on the internet.
I think the character with the chest and abs windows is to emphasis that she is bulletproof / plasmaenergy-proof or whatever shooty-shoots they will use. It's a clever way to design a Hulk-style character without resorting to a muscular / giant trope. Afterall, it's the skin that is imprenetable, not the muscles. So by showing skin in the most vulnerable areas it's making sure her opponents know that she indeed does not need no armor. It's actually very imposing, and quite badass, if you think about it.
Oh, and the character in the center front, the one with a small white handbag... I'd imagine she is the sniper-type character. She would walk nonchalantly onto the roof of a building, open the tiny little handbag and reveal an intricately collapsible sniper riffle. She sets it up real quick, assume prone position, ready to go. The 90° cut on her hair would then reveal somekind of high-tech eye-scope device (a la Dragon Ball's scouter) to help her to see in the dark / superzoom / AR stuffs.
I was on Twitter and looked at this jaguar post, underneath it Rivian the electric car company posted. They completely destroyed jaguar with just a few words, it was glorious
They could do more work on the hair physics and seems not to have rendered completely on most characters. But in all seriousness, as someone who has 20 years in ad agency’s, I have a mix of shock and admiration. Admiration in that someone actually sold this concept , but mostly shock that the client actually bought into it.
Looks like the Concord character designers got a new job turning people off of car brands now. Good for them. They're doing good work by helping people to save money by not buying their products.
My first job was as a QC analyst in the Ford plant in the Philippines in 2005 when they still own the brand. It was fairly popular to the elite and A-list actors here back then. I am saddened to hear they transitioned into a clothing brand. 😢
You, sir, are not just dapper, not just insightful and multi-talented, but downright brilliant in your delivery of deadpan humor!! ...I already felt that I made the correct choice in subscribing, but this video (( _a masterclass in subtle satire/sarcasm!_ )) absolutely confirms it!! _"Live long, and prosper..."_ 🖖🏽
I feel like this is trying to send some sort of message across. The black and red for for destruction, the yellow orange for the sun god. The background sort of like another dimension. The hammer definitely plays into the same theme as well. Same with the white paint. Being someone that has done design for 10+ years, this is not for the general audience. I wonder who this ad is for. There's some sort of messaging in this for some very specific people.
Most people don't know, but this game seems to be a remake/remaster of a classic from a British studio. This is, as many of recent remakes, they seem to have completely miss the point in what made it good in their frantic pursuit for the fabled modern audience
If I were to do a Jaguar commercial, I would pick a handsome silver fox actor, dressed like a classy businessman, and have him drive around just enjoying himself with a busty 20-year old in the passenger seat. Some nice angles, show the speedometer, show some sideboob.
@12:28 Jorel: "I don't know what this character is..." Me: "That is clearly Solas, from DA The Veilguard, crossover promotional character that you can get if you own the game and play on PS.
@@sungrandstudios That one alt alone has gotta be worth the preorder. Looks like it’s got a lot of fluid mobility and possibly some devastating water style attacks
HAHAHAHA I love you man I am so happy I subscribed to you. You make fun of clown world stuff in such a positive and funny way Edit: fixed sentence and lost heart :( oh well, hehe
I was delayed by all the coverage for PoE2 dropping, but I'm glad I got to catch your review of this game announcement video! I hear Jaguar is another Spiritual Successor to Disco Elysium. But yeah, that frame drop was really noticeable. For the character designs, I hear they did that in order to sell skins later on.
Ohhh that's why the made them look so plain... I get. That Legendary alt does look worth it, but if they don't fix the framerate issues, I'm not sure about this one...
Did you see a car? - No Do you see a bunch of ludricous dressed characters in outfits that doesn't belong to the real world? - YES Hence, is a videogame add.
It’s kind of got a Mirror’s Edge vibe, but they’re clearly drawing from postmodern fashion. It’s cool to see game developers pushing boundaries - I’m interested in seeing how translates to gameplay (I’m guessing a minimal UI approach).
I love how Volvo put out a commercial soon after Jaguar, showcasing parenthood and the importance of working brakes. That's how a serious car business should be run.
Whoa. Shots fired. Nice.
That's how it ought to be. You are a company that is well known for selling a particular product. You show your product being utilized by everyday people and positively impacting their lives-- in this case, Volvo showing parents driving one of their cars and benefiting from the car's safety features. *That's how you sell a product, right there.*
The Chinese Geely Holdings Group has owned Volvo for more than a decade now. Recently, to cut costs, they even moved some production outside of China. I wouldn't put much faith in their brakes anymore. It's just a brand image.
Mind, I'm not defending Jaguar. They're owned by Tata Motors...
But very boring. How many eyeballs and how much chatter did Volvo get?
As usually, sungrand is deleting comments that expose him. What a sad youtuber clout-chaser. No integrity at all, in the end.
It's literally the Concord of car commercials. 🤣
Concord Rating: 10/10
Jorel: "Explaining things for 14 minutes"
Me: "That's just Concord again!"
Wait a second. Is this just another Concord??
@@sungrandstudios HAHAHA
@@sungrandstudios😂😂😂 I was just thinking that when he said “I hope this is not another live service game”
-Wait, it's just Concord!?
-It always has been...
Sungrand - you still busy censoring comment section from ppl exposing your fake YT persona?
Jerell, your deadpan analysis of this not-a-car ad as a video game trailer is on-point. Well played, my good Sir.
Thank you for enjoying the video and having a laugh with me.
Haha. Had to post this in reply as my first thought was 'He's played Jaguar as well as Les Dawson played the piano!'
Top quality entertainers both.
Even the SEPECAT Jaguar will hate this ad....and go puke with jet fuel
"I just finished my Balenciaga commercial and my Jaguar commercial. Next time I should label these USB sticks... I hope I gave the boss the right one"
Hahahaha great
This ad is like a skit that would have been on Kids in the Hall 30 years ago to mock pretentious advertising. I can imagine Scott Thompson prancing around in these outfits.
15-20 years ago this would have been a brilliant comedy skit, huh?
@@sungrandstudios I think it was called Zoolander 😂
THAT'S MY PEN
Yep. Definitely comes across as a piss take of the fashion industry. What a strange advert!
@@TheMastaRoboh yeah!
This Jaguar commercial that visually has nothing to do with selling cars is ridiculous; *how about we talk about that cool Minecraft mug Jerrel was sipping from instead? That is a very cool mug, Jerrel. I like it very much.*
Because of the shape, this mug had tons of volume for storing liquid.
@@sungrandstudios But is seems a bit inconvenient to drink from. Cool though!
I was watching on my phone so the first thing I noticed was how low his hand looked on the handle, then I realized it was a Minecraft pick and diamond block and needed a moment to admire how nifty that was
the overly sarcastic literal disambiguation of the characters as players of roles, is just genius.
props to you, my friend. this was top-tier analysis, and totally what was meant to be observed from this portrayal of the RPG and FPS character classes in [current year].
Thank you for enjoying the video! We can all enjoy a laugh.
My soul wasn't ready for the stern look followed by the minecraft mug.
I wasn’t ready for it but was pleasantly surprised.
Is bro have like 365 mugs he use differently each video
@@nurusds3 we can only hope to find out at the 100k video.
Same
I think they are doing a tie-in with the car company Jaguar who is releasing a special new model, the Concord.
Oh sweet! I gotta check out the Concord then. Nice.
Fun fact: There actually was a car model Concord, didn't sell too well, American Motors that made it went out of business, bought up by Chrysler just to acquire the Jeep division.
-James, bad news !
-What ?
-Jaguar Concord has been delayed !
-Oh, nooo. Anyway, last week...
Jaguar: The trend is in. People are cars. Use them. Ride them.
lmao
Hahaha. Well. Where were the cars?
I hope this makes people realize the Atari Jaguar was based on the car not a cat
And it all makes sense now.
The Atari Jaguar was based on a dream...
I was nearly gaslit here for a second. Absolute gold! Haha
Hahaha thanks for having a laugh with me.
The roast is strong in this one.
3:50 "i" is definitely for inventory. Clearly that's the item hoarder/pack mule character for the group.
Oooohhhhh. I CANNOT believe I missed that.
I genuinely laughed harder than I should have at this 😂
@@SonOfNone Same, bro! This video and the comment section is a treasury chest of good laughs!
The first thing I thought of was The Simpsons and Mr. Plow. Homer has some avant-garde commercial made for his snow plowing business.
Lisa: Dad, was that your commercial?
Homer: I don't know.
Whoever came up with this ad was someone who saw Zoolander and failed to understand it was a satire.
Just pre-ordered my copy of 'Jaguar'
I'm having trouble finding it on Steam.
@@sungrandstudiosIt's a timed-exclusive for the Atari Jaguar.
PS5 Exclusive only, this will be sony's next BIGGER Game.
@@karl7072 PS5 Pro, wouldn't you say?
@@Sekir80 well said!👏
The kind of grizzled, battle-hardened, disciplined, highly skilled killers that the modern audience can finally appreciate! Cant wait for this new hero battle royale!
It's good to see the developers of Concord found work so quickly after Sony shut down their studio for losing $300 MILLION DOLLARS.
These soldiers from the future certainly look... Haunted.
@@sungrandstudios And NONE of them sporting any equipment. Very strange! Oh, wait, the destroyer had a hammer and the old one had a brush. I've no idea of the DPS on the latter, seems kinda ineffective. Maybe some poison damage over time?
I agree with you on those pants: The jiggle physics were totally unrealistic.
Less jiggle physics.
@@sungrandstudiosYou know what this overcooked commercial needs? Budget cuts!
Didn't expect that kind of analysis, but somehow it is fitting.
Excellent analysis… super stoked for this game now!
Me too! Can't wait for a demo.
I like how they associate the characters with colors, shapes and even some video game references noticed how the character's hair in red is practically Pac-man?
Now I'm imagining an avant garde live action Pac man from this. The color scheme fits pretty well for it 😂
Pac-Hair. I dig it.
I love how you can spot these ideas and themes across multiple media and not in just video games
As gamers, we can spot these gaming concepts all over the place.
WOW I never thought I'd see an entire Ruby Rhod Squad in an avengers style lineup create such a truly ground breaking statement within character design and I cannot wait to watch other people play this game on the internet.
when he said game trailer I already knew this video was going to be great
J: "This ma-... this wo-...This character..." 🤣
I think the character with the chest and abs windows is to emphasis that she is bulletproof / plasmaenergy-proof or whatever shooty-shoots they will use.
It's a clever way to design a Hulk-style character without resorting to a muscular / giant trope. Afterall, it's the skin that is imprenetable, not the muscles.
So by showing skin in the most vulnerable areas it's making sure her opponents know that she indeed does not need no armor. It's actually very imposing, and quite badass, if you think about it.
Okay, genuinely that is awesome. Nice analysis. 10/10
Oh, and the character in the center front, the one with a small white handbag... I'd imagine she is the sniper-type character.
She would walk nonchalantly onto the roof of a building, open the tiny little handbag and reveal an intricately collapsible sniper riffle. She sets it up real quick, assume prone position, ready to go.
The 90° cut on her hair would then reveal somekind of high-tech eye-scope device (a la Dragon Ball's scouter) to help her to see in the dark / superzoom / AR stuffs.
we kinda need a tour through your mug collection. tell us their stories
A mug tour is a great idea! Thanks. I'll explain the story behind the mugs at 100k.
Little Britain called, they want their characters back.
Computer says no.
@ Good answer.
@@sungrandstudios *cough*
took me 2 minutes to figure out what was actually happening here
Took me longer than that.
😂😂😂
I think the gameplay reveal will happen on December 2nd. We gotta stay tuned!
I was on Twitter and looked at this jaguar post, underneath it Rivian the electric car company posted. They completely destroyed jaguar with just a few words, it was glorious
Nice. Nice.
Did they forget to put a car on car ads?
Editor must have just missed the clip.
Oh, it’s not an advert for Paris Fashion Week..? 🤔
Well, the guy in yellow is wearing a stylized tyre 😅
They could do more work on the hair physics and seems not to have rendered completely on most characters.
But in all seriousness, as someone who has 20 years in ad agency’s, I have a mix of shock and admiration. Admiration in that someone actually sold this concept , but mostly shock that the client actually bought into it.
Wow I didn't even realize that. The hair definitely isn't even as good as in The Veilguard.
"I'm going to go ahead and hide myself so you can see this character"
Oh no.
Lookin sharp man. But not as sharp as the stares on those candylike aliens
Their eyes. My soul.
The picture where you have all seven of them, zoom in on each face. That is the face of Jaguar now. These faces reflect the company.
Looks like the Concord character designers got a new job turning people off of car brands now. Good for them. They're doing good work by helping people to save money by not buying their products.
Who would have thought that a Minecraft block would be full of black water.
I am actually turning notifications on solely to know when you upload! Keep it up my man. The online world needs more of you.
Priceless! I loved it, you certainly put a smile on my face.
My first job was as a QC analyst in the Ford plant in the Philippines in 2005 when they still own the brand. It was fairly popular to the elite and A-list actors here back then. I am saddened to hear they transitioned into a clothing brand. 😢
oh my goodness, you had me in stitches for the whole video - I needed that, thank you 🤣This is brilliant.
Glad to be of service.
8:10 the second guessing, so gold
perfect analysis
You, sir, are not just dapper, not just insightful and multi-talented, but downright brilliant in your delivery of deadpan humor!!
...I already felt that I made the correct choice in subscribing, but this video (( _a masterclass in subtle satire/sarcasm!_ )) absolutely confirms it!!
_"Live long, and prosper..."_ 🖖🏽
Thank you for hanging out here and having a laugh with me. Live long and prosper!
It looks like something you'd see in the fith element. Its Amazing that you keep character through this, 👏 (edit: what a weirdly spelt word, fifth 🤔)
Awww now I want to watch 5th Element again.
Man I couldn't imagine clicking on this out of context of the channel as a whole lol. I'd be so confused
Excellent. Haha.
This man is hilarious. His dead serious tone sells the entire video.
Well, I AM looking forward to hearing more about this game.
7:36 - I got a 4060 16G and I cant even play the trailer past this point. Your PC is doing gods work! Thank you!
I rewatched this so many times now that I had briefly forgot I’m not watching a video game trailer breakdown.
I feel like this is trying to send some sort of message across. The black and red for for destruction, the yellow orange for the sun god. The background sort of like another dimension. The hammer definitely plays into the same theme as well. Same with the white paint. Being someone that has done design for 10+ years, this is not for the general audience. I wonder who this ad is for. There's some sort of messaging in this for some very specific people.
Thanks for sharing that analysis. I also wonder who this ad is for.
People from outer space, it would seem
The talk about multiple red rangers reminds me of Gaki No Tsukai's 5 Rangers End of Century Heroes skits. Good stuff.
I am looking this up as we speak.
They also had the medic character in bright red which is the usual "health" color, great design
Good job spotting that. Nice one. Makes it easy to find your team member when you need heals.
Jaguar really said: "Yeah, It's Concord time!"
It's Concord Time!
That realization at the end that it's actually a car commercial
The 6th Sentai member reference with the odd colour puts a smile on my face : )
You have so many cool mugs, I am jealous
It's an April's Fool ad....on November 😅
It's effective marketing if they just want attention.
@@sungrandstudios I kinda doubt this attention will result in brand strengthening.
Have recently become a fan of this channel - the deadpan sarcasm is on point :)
Your videos are awesome man. Always super clever and entertaining. That line about her having good aquatic mobility had me dying 🤣
Thank you for enjoying my videos! To be fair, we DO need better mobility options in aquatic environments.
Most people don't know, but this game seems to be a remake/remaster of a classic from a British studio. This is, as many of recent remakes, they seem to have completely miss the point in what made it good in their frantic pursuit for the fabled modern audience
I believe this is the sequel to Concord they started on after shutting down the first game.
But seriously, my hat's off to you for this breakdown.
The Jaguar rebranding is basically the secondary Gillette best man ad, it's messaging over showcasing product.
I forgot entirely about that Gillette situation.
If I were to do a Jaguar commercial, I would pick a handsome silver fox actor, dressed like a classy businessman, and have him drive around just enjoying himself with a busty 20-year old in the passenger seat. Some nice angles, show the speedometer, show some sideboob.
that transition from thumbnail to video made me double take 😅
Someone turned Concord into an ad. lol
I almost cannot believe it.
I did not catch that that too was open to show an “I” good catch on that
I caved and subbed after this video, you are a top notch fella.
I really appreciate that. Thank you and welcome!
Well played. You deserve more subs. Great video
I happy that the Concord character designers landed on their feet after they got laid off.
They did a way better job here. Glad to see them improving their craft.
The Volvo EX90 commercial wrecked me. In a good way.
Check out the Volvo ad too, loved that one.
That's one glorious mug, you got there. Very snazzy indeed!
Well it is my most "valuable" mug.
That is one hell of a coffee mug
@12:28 Jorel: "I don't know what this character is..." Me: "That is clearly Solas, from DA The Veilguard, crossover promotional character that you can get if you own the game and play on PS.
Preordering for the Legendary Alt
I'm hesitant to preorder but I DO want that alt.
@@sungrandstudios That one alt alone has gotta be worth the preorder. Looks like it’s got a lot of fluid mobility and possibly some devastating water style attacks
It's ok, would be cool to see some redesigns
😂😂 You're awesome. Thanks for this. I needed a good laugh.
Love this channel. Never change 😂😂😂
That looks so good, can't wait to play it!
I hope these are indicative of in game visuals!
My first idea about the ad was this is some 70s inspired Alien themed fashion for a 70s pop group. 😄
HAHAHAHA I love you man I am so happy I subscribed to you. You make fun of clown world stuff in such a positive and funny way
Edit: fixed sentence and lost heart :( oh well, hehe
I think im gunna need a beer or two for this one...
I was delayed by all the coverage for PoE2 dropping, but I'm glad I got to catch your review of this game announcement video! I hear Jaguar is another Spiritual Successor to Disco Elysium. But yeah, that frame drop was really noticeable. For the character designs, I hear they did that in order to sell skins later on.
Ohhh that's why the made them look so plain... I get. That Legendary alt does look worth it, but if they don't fix the framerate issues, I'm not sure about this one...
8:02 I didn't expect you to go there, hahaha
I watched this video for the first time recording so I was genuinely reacting with my initial thoughts.
Wait is this a video game ad?! I mistakenly thought it as a car ad.🤔
Wait, it's a car ad? Where's the car?
@@sungrandstudiosMy thought exactly, still waiting for the car to came up in the ad lol😂
Did you see a car? - No
Do you see a bunch of ludricous dressed characters in outfits that doesn't belong to the real world? - YES
Hence, is a videogame add.
/whoosh
Hey! That construction worker with the yellow sledge was fixing my road just last week. It's great to see Jaguar hiring the common folk.
Hahahaha. That yellow sledge looks pristine. Looks like there's no battle damage on weapons.
That was (for some reason) the perfect mug for this video.
It’s kind of got a Mirror’s Edge vibe, but they’re clearly drawing from postmodern fashion. It’s cool to see game developers pushing boundaries - I’m interested in seeing how translates to gameplay (I’m guessing a minimal UI approach).
That mug is awesome, might just have to get one too!
I found this one on eBay. It wasn't expensive at all.
I was waiting for you to get to the end & reveal the punchline that it's a car commercial.
Where are the cars?
Oh no, it’s the suit! Get ready guys!😎
Apparently I must live under a rock or something because I saw your video and then had to Google what this actually is 😅
That's great! This must have been very confusing not knowing it was a car ad.
"copy nothing" is their anti-piracy Denuvo equivalent. But nobody wants to pirate this game. 🤮
Your comment is absolute gold.
10:32 => WOAH!! THAT BURN WAS INSANE!! xDDDDDDD
Dustborn came back?
How to say we hate money without saying we hate money! Great video as always!
Such stunning and brave character designs!😂😂😂
From this standpoint, they look as if inhabitants of the Capitol decided to run their own 'Hunger' Games