The Inspiring Comeback Story of Cafe Coffee Day (CCD): Startup Case Study

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  • Опубликовано: 24 ноя 2024

Комментарии • 88

  • @AbhiandNiyu
    @AbhiandNiyu 4 месяца назад +127

    Truly an inspiring story and great storytelling 👏🏽👏🏽👏🏽

    • @allenmano
      @allenmano 3 месяца назад +1

      I hope you guys are doing fine...stay calm & healthy.

    • @challengerboy165
      @challengerboy165 3 месяца назад

      Biased RUclipsr

    • @SilvioDante-qg7dc
      @SilvioDante-qg7dc 3 месяца назад

      Why is this clown promoting bankrupt company.

  • @Absolut.Mayankk
    @Absolut.Mayankk 3 месяца назад +35

    I feel deep respect for Malvika every time I come across CCD story. It takes incredible courage and grit to do what she has done. One of the few Indian brands I feel proud to be a customer of.

  • @ramarjun5754
    @ramarjun5754 4 месяца назад +92

    Things got so bad that CCD had to close its cafe in Chikkamagaluru which was the birthplace of VG Siddhartha and coffee in India.

  • @santhoshthadishetty
    @santhoshthadishetty 4 месяца назад +37

    CCD was an emotion in my Graduation 💥

  • @udbhavschauhan
    @udbhavschauhan 4 месяца назад +24

    The CCD at my university is where I have made the best memories of my life between 2014 and 2018.

  • @bijaymuduli1171
    @bijaymuduli1171 4 месяца назад +12

    Yes, absolutely CCD Come back
    As we see tha Coffee Machine business in corporate office or any business even is growing more that 200% and not only Coffee Machine it provide self grown Coffeebeen, sugars and tea or other relates product that to be CCD brand logo.
    Ans its a huge business in next Decade

  • @tamothar
    @tamothar 4 месяца назад +34

    CCD was my school memories ❤❤❤

    • @ciasma_xavi
      @ciasma_xavi 4 месяца назад +1

      You must live in a posh locality

    • @tamothar
      @tamothar 4 месяца назад +1

      @@ciasma_xavi hell no

  • @allenmano
    @allenmano 3 месяца назад +7

    I wish he was here to witness this rise... He would be proud of his wife. ❤ R.I.P. She must have felt so bad about his suicide. Please don't even think about doing it, guys... Life changes year by year. 🌲🎄🌴🎋🌳🌲

  • @tanmayghosh1810
    @tanmayghosh1810 3 месяца назад +4

    Great video, it's inspiring how she bounced back after such loss. Kudos to her!

  • @yanpvuokikon
    @yanpvuokikon 4 месяца назад +19

    Rebranding by incorporating sustainability elements & start premium 4th wave bars while keeping it’s original 2nd wave formats as well would be cool to witness.

  • @aryanmeshram24
    @aryanmeshram24 4 месяца назад +11

    We need CCD comeback to inspire youth

  • @akkiup
    @akkiup 4 месяца назад +38

    CCD has a big network, it's stores are in smaller Indian cities where other brands are not there. it needs to play the number's game and open thousands of new store and make a presence everywhere in india.

    • @JeyAnirudhJekka
      @JeyAnirudhJekka 3 месяца назад +5

      that's exactly what they did and it wasn't sustainable.

  • @ashoksethia-oz6qe
    @ashoksethia-oz6qe 4 месяца назад +12

    Cheers to Malavika 👏👏👏👏👏

    • @amgh4743
      @amgh4743 3 месяца назад

      Be like malvika not like Malaika

  • @zest6932
    @zest6932 3 месяца назад +5

    Siddhartha was the largest investor in Mindtree..it was unfortunate that he had to sell his entire stake to L&T..had he held on to it he could have still paid of all the debts and still remained a billionaire..but he was under pressure from banks and some politicians and unfortunately had to end his life..his stake today would have been worty $2 billion..
    The latest news is that NCLT is initiating bankruptcy proceeding due to non payment of NCD issued to IDBI

  • @archish7507
    @archish7507 4 месяца назад +53

    Vijay malya ,nirav modi ,laughing in the corner 😂

    • @sberkar12
      @sberkar12 4 месяца назад

      😂

    • @koustav24das
      @koustav24das 3 месяца назад +3

      You either die as a hero or live long enough escape from India, I mean a villain.

  • @kranthikingmakerajz6795
    @kranthikingmakerajz6795 4 месяца назад +10

    meanwhile CCD is purging losses year on year and promoters holding only 10 % of company 😢

  • @abhigyansrivastava4247
    @abhigyansrivastava4247 4 месяца назад +2

    This video gave me an idea to invest in the company, Thanks a lot!!

    • @atulyaaggarwal
      @atulyaaggarwal 3 месяца назад

      Nuksaan hogaya😂

    • @abhigyansrivastava4247
      @abhigyansrivastava4247 3 месяца назад

      @@atulyaaggarwal Idea milaa thaa invest karne kaa, achchaa hua abhee tak dalaa nahee paise😂😂😂😂😂😂

  • @kevingonsalves3032
    @kevingonsalves3032 3 месяца назад +1

    A big salute to his wife for taking up this great challenge and bringing back CCD

  • @anshhmehta
    @anshhmehta 4 месяца назад +5

    Very Insightful Video 👍

  • @abhishekmali1381
    @abhishekmali1381 3 месяца назад

    CCD is such a cult! It has given so many good memories! So good to see it getting back on track!

  • @pravinnanwani
    @pravinnanwani 2 месяца назад

    In college times CCD was the most expensive cafe for me. I have never been to it . Ad today I take a sip of the coffee for m their vending machines in the office. They will surely comeback. It's the nostalgia. It's the Classy cafe !

  • @harshbahety4301
    @harshbahety4301 2 месяца назад +1

    A huge rebranding has taken place recently with CCD, you will see the changes soon!

  • @lakshanir
    @lakshanir 3 месяца назад

    Great storytelling 👏👏

  • @vazirncars786
    @vazirncars786 3 месяца назад +1

    I'm confused by the statement: 80% increase in avg rev/store.
    - At 8:22, the increase in revenue from 1cr/store to 1.8cr/store is measurably no increase in real terms.
    - In 2019, 1 USD was INR 70.39 and in 2024, 1 USD is INR 83.14 (that's a 18% decline).
    - Additionally, using inflation rate calculators, the 1cr/store in 2019 would be 1.39 cr/store just from inflation.
    So the real rise in revenue is just 22lakh/store rather than 80lakh/store. Again, this is average revenue per store.
    - But stores also were cut from 1,752 to 469. So if only the loss making stores and breakeven stores were cut, then it is possible that the average from profitable stores in 2019 was already 2.4cr/store and thus it has actually reduced now?
    - Lastly, since this is revenue/store and not net profit, it doesn't show the company is actually doing better. Considering cost side inflation, and higher punitive taxation from this FM, this is a feels good imaging, but not fundamentally proven

  • @Hunterr077
    @Hunterr077 4 месяца назад +2

    Ccd during school times 🥺

  • @jaminirmalviswas9059
    @jaminirmalviswas9059 3 месяца назад +1

    ccd in offices can make good promotions theses days

  • @akhilchalil1585
    @akhilchalil1585 3 месяца назад +3

    What back ?
    Visit at least 10 ccd, see the location, number of employees customer footfall, average time a customer spends there. Do you think daily sales could sustain the rent, employee salary electricity bill, and other associated cost ?

  • @sharanshetty729
    @sharanshetty729 3 месяца назад

    There's an interesting trend in how CCD shares fall after news breakout promising high growth. This video has amassed 63000 views and see the sharp fall from the day it was uploaded. Same had occurred a few months back when an news article was released promising such high growth and the share price collapsed within a month. The share price has now reached a year low price of Rs.35 and is absolute buying zone for no promising growth but will rise to around Rs.50 and start declining again after such an operator driven news breaks out. So folks, invest wisely.

  • @adityavirkar4
    @adityavirkar4 3 месяца назад

    Definitely CCD can make a very successful comeback , the cafe space has a CAGR of 8.3% and CCD has app. 24% market share followed by Starbucks. challenges would be service innovation , customer pull factor associated with better marketing and also product innovation. Opportunities can be in Operations excellence, pricing advantage because of own plantations ,brand name. If CCD takes over more than 30% in next 3-5 years they can start expanding Internationally on contrary that they have learned their lesson from the past.☺

  • @Niggendra_modi
    @Niggendra_modi 4 месяца назад +12

    ನಮ್ಮ ನೆಲಮೂಲ ಕನ್ನಡಿಗ
    ಜೈ ಕರ್ನಾಟಕ

  • @OakSantosh
    @OakSantosh 4 месяца назад +3

    I think CCD is going to bounce back

  • @numanazad1106
    @numanazad1106 3 месяца назад

    The most prominent challenge I see CCD can face is people not having enough purchasing power and choosing tapri ka chay over CCD. Economy isnt good enough.

  • @Priyansh_rajpurohit_666
    @Priyansh_rajpurohit_666 4 месяца назад +1

    Yes

  • @davismoirangthem44
    @davismoirangthem44 4 месяца назад +4

    Has Pankaj slightly changed his style of narration? In one of the previous videos, I remember seeing a comment complaining about his narration style, especially about some "smirk". I found the comment weird and didn't think that the BWM team would take it seriously. Just asking because I feel there is a slight change (not that I have or had any issues).

    • @backstagewithmillionaires
      @backstagewithmillionaires  4 месяца назад +2

      Hey Davis, yes I worked on the narration a bit, specifically the 'smirk' part haha. Thanks for noticing - Pankaj

  • @vaibhavghadge4057
    @vaibhavghadge4057 3 месяца назад +4

    IPO is coming so this is to boost via paid promotion

  • @zaphod5536
    @zaphod5536 4 месяца назад

    there aremajor share holders ... and there is hedge family , it simiple if they really want to review this company ... bring the MACEL(mysore amalgamated coffee estates limited) under CCD enterprise rather leaving it private ... that way value of the company will increase

  • @ShihabPkmotivation
    @ShihabPkmotivation 3 месяца назад +2

    Ccd filed insolvency process to the court. 😮😮😮.

  • @MrMegabored
    @MrMegabored 4 месяца назад +10

    It's not "committed" suicide, it's "Died by suicide".
    Suicide isn't a criminal offence anymore, so he didn't "commit" a crime. So "Died by suicide" is the way to talk about it :)

    • @nitishmedi1711
      @nitishmedi1711 4 месяца назад

      hey, it is illegal

    • @MrMegabored
      @MrMegabored 4 месяца назад

      @@nitishmedi1711 Used to be before 2018, when the Mental Health Act of India decriminalized Section 309 of IPC.
      'Notwithstanding anything contained in section 309 of the Indian Penal Code, any person who attempts to commit suicide shall be presumed, unless proved otherwise, to have severe stress and shall not be tried and punished under the said Code'
      BNS that came into effect this month in India, has no mentions of Section 309 so it's been officially decriminalized in India now.

    • @Raveena1494
      @Raveena1494 4 месяца назад +2

      The word "commit" doesn't necessarily mean it's a crime lol.
      Calm down. It's either "attempted" or "committed" suicide. That's all.

  • @Anamika9542
    @Anamika9542 4 месяца назад +4

    Nice content, but no emotions to the sensibilities involved in the content. For this channel may be its just about another startup/company story. For us, who have a sense of VG Siddhartha being our own person, to listen to his story completely emotion less was not a great experience. He was a human being who died not AI, you see.
    Anyway All the best.

  • @pantera-Leo
    @pantera-Leo 3 месяца назад +1

    She sold mindtree shares that now 20x bad decision

  • @NirvanaMarketing-do8uv
    @NirvanaMarketing-do8uv 3 месяца назад

    Create hype and sell the stocks.. But great people

  • @AshwiniMane-gm5gx
    @AshwiniMane-gm5gx 23 дня назад

    ❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤

  • @harshithk2812
    @harshithk2812 3 месяца назад

    broo,ccd is anounced as bankrupt now

  • @santhoshthadishetty
    @santhoshthadishetty 4 месяца назад +2

    We need on Baristha ☕

  • @aayushsingh9220
    @aayushsingh9220 3 месяца назад

    CCD office cofee vending machine are really bad, we have one chai point machine and one CCD machine, and everyone perfers chai point machine, there is too much froth in CCD machine cofee

  • @vishwasreddy9742
    @vishwasreddy9742 3 месяца назад

    CCD is still the best compared to third wave and blur tokai.

  • @Astrotase
    @Astrotase 3 месяца назад

    Their problem is Branding .

  • @vikasacharya6468
    @vikasacharya6468 4 месяца назад +1

    Obviously 🤌🏻 malvika will bring it back ❤

  • @zenmode216
    @zenmode216 3 месяца назад

    Do you really think the 4th wave of coffee is about sustainability?

  • @84KtnM
    @84KtnM 3 месяца назад

    I thought his father owned the coffee plantations

  • @OrlandoQuentin-f1y
    @OrlandoQuentin-f1y Месяц назад

    Lopez Joseph Young Larry Lee David

  • @kishanvagale
    @kishanvagale 3 месяца назад

    The new branding I not up to the mark

  • @vinayc
    @vinayc 3 месяца назад

    Sustainability and sourcing is just bakwaas, do u really ask these question when buying a coffee?

  • @RameshKumar-kb7hp
    @RameshKumar-kb7hp 4 месяца назад +2

    So DK shivakumar has decided to bring back CCD 😉

  • @XYZ-jf5bo
    @XYZ-jf5bo 4 месяца назад +1

    LOL Somebody getting paid .....😉😉

  • @vikasgowda5679
    @vikasgowda5679 3 месяца назад

    Dks was behind it

  • @OrlandoQuentin-f1y
    @OrlandoQuentin-f1y Месяц назад

    Harris Richard Robinson Ruth White Linda

  • @Im_rocky18
    @Im_rocky18 4 месяца назад

    Bhai sab jab bhi "see see" bolthe ho, irritate hojatha hai

  • @praveenj3618
    @praveenj3618 3 месяца назад +1

    Wrong time to post this video.. Insolvency started in CCD

  • @archish7507
    @archish7507 4 месяца назад +1

    7th view😂

  • @MadhavMayur
    @MadhavMayur 4 месяца назад

    first

  • @shlok.m1649
    @shlok.m1649 4 месяца назад

    Plz pin and if you see this comment (plz)

  • @HariKrishna-mi6is
    @HariKrishna-mi6is 3 месяца назад

    Nice Paid ad.

  • @pranavrm
    @pranavrm 3 месяца назад

    Hi @Backstagewithmillionaires What software is used to create this presentation.

  • @himanshudeora8570
    @himanshudeora8570 3 месяца назад

    Insolvency 🥲

  • @sunilkumarsingh2789
    @sunilkumarsingh2789 4 месяца назад +1

    Yes