Armand's Perfect B2B Deal Negotiation Process for B2B Sellers
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- Опубликовано: 8 сен 2024
- Armand Farrokh takes over this B2B sales negotiation 30 Minutes to Presidents Club episode focussing on mastering strategic approaches to handling price objections and concessions effectively.
TOP ACTIONABLE SALES TAKEAWAYS:
- React with surprise and maintain confidence when faced with resistance on price; don't normalize discounts or concessions easily.
- Make each concession painful for the customer; show that every request comes with effort and negotiation, preventing them from expecting easy wins.
- Act as if achieving approvals for concessions is difficult and uncertain, emphasizing the rarity and challenge of gaining internal approvals.
- Finish negotiations in two parts if necessary, using options to force a final trade-off that emphasizes the value of each choice, encouraging a more strategic decision-making process.
ARMAND'S PATH TO PRESIDENTS CLUB:
- Founder @ 30MPC
- VP of Sales @ Pave
- Director of Sales @ Carta
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Nick and Armand, you both are truly a gem.
I use your confused old man opener and it always works ❤
Why aren't these videos getting thousands of views smh...