If it wasn't for Baskin-Robbins I wouldn't be married today. 30 years ago as a young 20 yrs old solider at Ft Bragg my wife now she was a ice cream scooper then. So every year on are 1st date annv we have a date at Baskin-Robbins.
This is super confusing to me: Why do I have TWO amazingly attractive girlfriends even though I am the unprettiest RUclipsr EVER? Good night dear robert
Next year it's gotta be super special man, 31 years. (maybe try all the flavors? OR talk to corporate baskin robbins to see if they have any ideas, they might be into it)
abraham carino based on my experience it’s mostly older people. My friends grandma and her friends would always call it 31 flavors. I live in Cali so I can only attest to California.
The only time I heard it called "31 Flavors" was in Ferris Bueller. That's what Kristy Swanson's character called it. ruclips.net/video/Y-SieCU11r4/видео.html
I can always count on company man educating me on companies and about how much said companies own. This guy does his job and a mighty fine one at that.
edge lord na na na, if He wanted likes He would've said this: I can always count on company man educating me on companies and about how much said companies own. This guy does his job and a mighty fine one at that...... OOPS I guess you're right 😂
They’re doing pretty great in Japan actually, so even if other markets might abandon them they would be able to sell it at least in this country in my opinion.
They are absolutely thriving in East Asia. The ice cream cakes especially the themed ones are sooo popular in Korea. Slap the Avengers or Frozen on it and you've got a best selling cake out there.
Hi! I live in Japan currently. Not sure if you have noticed, but Baskin Robbins has its stores in busy places, like popular JR (Japan Railway) train stations or shopping malls. It draws the most customers from middle & high school kids, after classes. As the food industry is quite versatile in Japan, Baskin faces stiff competition with other brands of ice cream, both Japanese & foreign. I feel that Baskin hasn't fully inmersed in Japanese culture yet because I don't think they understand the Japanese market enough, let alone how to penerate/woo the Japanese. I think Baskin is now trying to experiment change in their business module in their homeland America first, before they ask changes be initied worldwide.
@@nono-fb8tr Because Baskin Robbins has partnered up with Marvel to do tie-in in America, then Baskin stores worldwide will follow the same movie-tie promotion. Korea & other countries won't dare come up with this idea alone without Baskin or Marvel's permissions, lest they want to risk getting sued for unauthorised commercialization of merchandizing or copyright infringement.
Rebecca Liew agree and disagree! Speaking at least for my Japanese wife and kids, 31 is a staple for young families. I can only think of one competitor from my area. My opinion is based solely off of living in various areas of 中部 region for a brief couple of years. As far as immersing in culture, they’ve been good at getting sports team players to make their own signature flavors, which works well in a country like japan. Not sure of your area but in my opinion their biggest competitor would be convenience stores and maybe chateraise.
@@joshjones7605 Hi again! I live in Ibaraki Prefecture 茨城県/Kanto region. There is a high school next to my apartment. Baskin is about 20 mins from us inside a JR station. The 高校生 never fail to line up for it, although not a super long queue. Baskin competitiors are a few handful - Starbucks, any Tapioca Pearl drink stores but particularly Good Tokyo here, McDonalds, Coco's, Saizeriya, Gusto & Italian Buffet/食べ放題, here would be Papageno's. So yeah, after observing where I live alone, that's how I concluded Baskin has some way to catch up with other competitors here in Japan generally, in my humble opinion.
Honestly, this is one of the great channels of RUclips. I love the amount of research you conduct into the history and financials of your brand-subject in each video.
Everyone says that if you put the pink parts together, you get 31 But nobody ever talks about it the fact that if you put the blue parts together, you get R
"When you have a miracle on your hands you don't wait 59 years" Brilliant. Your delivery is perfect - efficient, entertaining, engrossing. Your delivery sure ain't broke, so you know what [not] to do.
Baskin Robbins is one of the few places in our mall that is still crowded, after stores like Rite Aid, Quiznos, Wendy’s closed down. Because it has become an after school hangout for students!
Honestly, I never expected to see Baskin Robbins in Singapore ever. They opened up back maybe 7-8 years ago, they grew, they peaked, and now its sort of stagnant with growth atm. It's a local Rise and Fall...now waiting for the rise again...doubt it'll happen now though.
they alway find out.. just bring some Japanese one to interneation market and they alway going had money.... i know i eating theirs in WINTER.. OUTSIDE....
There was a BR in my hometown with the old sign that had the 31 in the upper left corner. As a kid who either couldn't read or probably didn't care of what else it said, I recognized that 31 right off.
@spirals 73 I always seemed to thought what the "31" meant - at least when I remember the "scoop" logo. The current "BR" logo has the "31" inside the "BR" highlighted in pink. At some point after I had to find out what the "31" meant it was really for their 31 flavors. I also have an idea on how we see the logos of that time being: logos.fandom.com/wiki/Baskin_Robbins
I worked at Baskin Robbins for about 2 years and it just closed. Fun fact: All sundaes and milkshakes are made with kids scoops. Only single, double, and triple scoops are regular sized. The banana split, brownie sundae, shakes, etc are all made with the smaller kids scoop. If I remember correctly the kids scoop weight 2.5 ounces, single was 4 ounces.
When I worked there, back in the early 70s, all the scoops were 2.5 ounces. We were constantly having to explain it, because the Friendly's up the street had bigger size scoops.
Yeah, Habit Burger in California, which has great burgers that I think are better than In-N-Out, was just bought by Yum! Foods (Pizza Hut, Taco Bell, etc.) so the quality is most likely to go dooooooown.
For years I bought a Large "Chocolate Chip Cookie Dough Shake" that was always $4.95 but in 2011 it went up to $6.45 now in 2020 its literally $8.95 with tax it totals $9.23 that's almost $10 dollars for a chocolate shake that's INSANE!! Just think about that.
Luca Peyrefitte Minimum wage in Texas has been $7.25 for more than 10 years. Everything is still getting more expensive. Minimum wage doesn't cause inflation.
I love how this channel has stayed true and besides an increase in quality overall the videos are basically the same as when i first subscribed when you had around 50k subs glad to see your channel blew up
I can answer this as an expat and repatriate. So I lived in japan for a long time. I’m Japan, BR, or ‘thirty one’ as it’s called there, is still a major brand. It’s everywhere. And I always got excited going to one - even as an adult. They had so many fun, creative and affordable sundaes. I never really had a parfait in America. But in Japan, any ‘ThirtyOne ice cream‘ wound have them. They’d put cute faces on them with chocolate, have seasonal fair, cakes, special sodas, etc. And the stores were always so clean, welcoming and well-located. It also didn’t hurt that the staff were always super kind, friendly and everything you’d expect from Japanese customer service. Then I moved back to america. And, well, BR is weird. I mostly see it paired with DD. Which is fine, but I’m usually at DD looking for a quick breakfast or coffee, I’m rarely looking for ice cream. So the most opportunity that I’m exposed to BR is when I’m least likely to get it. And ice cream isn’t really something I’ll go out of my way to find. So the end result is that I’m rarely ever in a BR and they’re always there... empty... and a little dingy. There’s no magic or wonder. The stores in Japan were always clean, bright and white. In America, the branding is often dominated by the DD branding, which makes everything on the BR side look dingy, unclean and old. Or even worse - completely clashing in styles. I think DD and BR need to sometimes merge their styles or even products together in these situation. BR in America also needs to start trying to appeal to creative, American tastes and make ice cream shops in better locations. I love BR, their ‘popping shower’ flavour will always be my favourite.
Almost all BR locations as I remember, are within Dunkin Donuts. There used to be a LOT more standalone locations years ago, but today not many Baskin Robbins still are standalone, and aren't attached to a Dunkin Donuts on the side. Never heard of the Popping Shower flavor, is that a BR flavor only served outside the United States? Of their US flavors(never have tried them outside the US, btw), probably my favorite is Daiquiri Ice. I now get a sense thanks to this video, that they are bigger outside the US vs. in the US today.
Just realized after all this time I still wasn’t subscribed to one of my favorite channels on RUclips. Maybe indirectly, through the stories of all these other companies you have inspired me to want to start my own business one day and to run it the right way. Best of luck to you and keep up the great videos!
I work at a Baskin Robbins. We do very well in the summer time and go to a slow crawl during cold months. The ice cream cakes keep us alive during the winter. Our prices are ridiculous compared to any other place that sells a milkshake. We charge about $9 for a medium milkshake. (No whip cream included) Are prices go up by a few cents every 6 to 12 months. The main reason is the rent goes up every so often. Also the tax is almost a $1. On a side note we are in the middle of a $100,000 renovation. (Yeah that many 0's) We have no say in this renovation since we are apart of a franchise. Another thing is if you do not do the updated renovations that they require, the franchise will actually shut you down. It is one of the reasons why a few other locations in my area have shut down. People also don't eat ice cream like they used to. There's those damned frozen yogurt shops. They know what they're doing. Yet I've seen a Japan location absolutely thrive. I noticed they have more choice's than the American locations. But in the end I absolutely enjoy my regular customers and making someone's day by just giving them some ice cream. Please support your local Baskin Robbins we appreciate it more than anything. 🍨💙
IHOB was hugely successful. The social engagements were huge, sales were strong and the stunt establish burgers as a revitalized platform for the brand.
I'm an Illustrator/designer/colorist for a living, and I LOVE BR's integrated 31 logo. You're justified in wanting to call it one of the most clever logos you've ever seen - from a design standpoint it's phenomenal. Whatever designer it was who originally recognized the natural 31 in "BR" and drew it up? Genius. I hope they got a raise. lol It's kind of like the arrow hidden in the FedEx logo, although I know for a fact from my design professor in college (who had been working in the industry since everything was drawn and arranged by hand, before the invention of design software!) that it was _entirely accidental_ which is just mind blowing to me. Just _stumbling into_ a design THAT GOOD? Amazing. Resident Evil also has a history of nicely combining the number of the entry into the logo for that specific game.
@@GeorgeVCohea-dw7ou Yeah. Their gimmick was they'd make a "custom" ice cream blend in front of you with a bunch of different add-on condiments you could choose from. It was good but it seemed overpriced for me.
@@GeorgeVCohea-dw7ou Cold Stone ? Yes, it is a brand that started in Arizona and they expanded pretty quick at one point. They had really good creamy ice cream they made, made the waffle cones on site and had a big cold granite slab that they would mix up your ice cream with mix ins. I loved it. You can order two kinds of Ice creams and have them mixed together, or pick any toppings and have them mixed and folded into your ice cream. The store always smells like waffle cones and in my opinion they blow Baskin Robbins out of the water. I have good memories of them.
I bought into cold stone too when I was in high school it was seen as more "cool", but then I became an adult and realized all that crap is bad for me.
I grew up on Baskin Robbins ice cream. Love their waffle cones, and still get my free birthday cone every year but my favorite of their sundaes was/is the Banana Royale. Two scoops--one of which is always included-- my fave flavor, Jamocha Almond Fudge. Hot fudge and traditional toppings complete the yumminess! Thanks, Company Man, for yet another awesome video!
Ooohbopbopboppadoohwah Lol... I’m assuming you were born after 1995. WCW stands for world championship wrestling. Believe it or not back during the mid 90s it was the only wrestling company to beat the WWF/E In ratings and nearly put the WWF out of business.
@Ooohbopbopboppadoohwah Later Ted Turner sold it to WWF, and soon after it became WWE. That meant only one company did wrestling - before that it was what made the "Monday Night Wars"!
There's a video made by a guy called "Emperor Lemon" called "there will never be another show like Monday night raw" which explains most of the history of professional wrestling, it's pretty good
I was always aware of the "31 flavors" slogan, though every time I've been to Baskin Robbins I've seen more flavors than that. What I wasn't aware of, however, was how the B and R in the logo were designed to highlight the number 31. It was only while looking closely at the logo in this video that I noticed that. Also, it's possible that BR may have been inspired by Howard Johnson's 28 ice cream flavors. Any thoughts on that?
HotWax93 I thought that was going to be mentioned here - I counted at least 60 when I worked there in ~2015-2016. Probably no reason to stick to 31 when lots of flavors was no longer a novel concept.
I strongly suspect that is due to Japan more than anything else, where the name 31 is known but Baskin Robbins has no meaning. They can't ditch the 31 without having to rebrand themselves in a nation where it is pretty huge as 31.
I suggest you do these: “The decline of Modell’s...what happened?” “The decline of A&P...what happened?” “Mattel - Bigger than you know” “Chick-fil-A - Why they’re successful”
Literally opened my ice cream shop down the street from baskin Robbins... i respect what they did, but I’m trying to do everything I can to be the exact opposite of them haha
Mario Harper nice what's it called? If I'm ever passing through (travel often) I might head there cause I love small ice stores cause there always unique and special in such interesting ways
Congrats on owning a store. What kind of Ice cream do you serve ? Personally I never found Baskin Robbins Ice cream to be very good. I worked at an Ice Cream store and we had Dreyers(Edi's on the East coast) and Thrifty ice cream. I always liked the Thrifty Ice cream. Too bad that store was ran by fucking morons as it was a moneymaker when ran properly.
By doing what exactly? Growing up in NYC we had both Baskin Robbins and Carvel. You went to BR for variety, and Carvel for really good soft serve cones. Two different types of product and they really didn't get in each others' way much.
The tip to end all tips: dont make your ice cream cakes with half ice cream and half cake. I made the br cakes for the better part of a year and they're frozen cakes that were probably older than me (think walkin freezer full of these things) that I'd pile ice cream on and freeze and then coat with thick, sickeningly sweet buttercream. This frosting was so thick I made a believable tank out of it for a 4 year old. The other option was non dairy whipped cream which tasted like literal plastic and was even worse to work with than the buttercream
To be honest, Company Man reminds me a lot of BehindtheMeme, except for companies instead of memes..... and he actually does in-depth research on these companies. So I gotta give him props for that.
@@Kitkatze tbh, I don't watch a lot of gaming historian (at least not yet), but his voice is quite a bit deeper. But much like company man, he seems to know his stuff very well, so the comparison to BehindtheMeme might be unfair.
Haven't been to Baskin Robbins since I was a kid. There was a location up at the mall. Strangely, the only location still around is on the way to the mall, in a gas station.
2:10 FWIW US navy ships had ice cream machines on them to help keep the sailors on board happy. They did not however have alcohol and would often trade rum for ice cream with sailors from the British Royal Navy in WW2
Yep, the old gedunk bars! I remember reading stories from sailors who served in the South Pacific theater. They'd always reminisce about those for some reason. Guys on the smaller ships used to look forward to the days where they'd be able to pull up next to a battleship or aircraft carrier and pick up a load of ice cream. Seems like a very popular topic.
There is a 3rd man who returned from WW2 and started making ice cream, his name was Earle Swensen. He opened his first shop in San Fransisco. I believe that there are only 3 locations left in the US, including the original location. There are somewhere around 300 locations in other countries. Pretty much every mall in Thailand has one. Would like to see a video about Swensen's Rise and Fall...And Rise Again
The only thing schools really teach is obedience, being on time, not thinking out of the box, & collectivism. Which is great if you're planning to work in a factory, development studio, or sweatshop, & not much else. This is why people should avoid colleges & universities & opt for trade schools, to make up for the lack of job skills never taught.
It's a part of my life, I have gone there in my childhood, in my pre-teens, and even now that I'm a very young adult. I doubt that Baskin Robbins will completely disappear, at least where I live, it's still a staple of every child's life.
I want to say thank you to the nice old lady who worked at the Baskin Robbins in my town during my early childhood. She always remembered my favorite flavor: pink bubble gum ice cream with multicolored bits of actually chewable gum mixed in. She was so kind she once gave me and my mom a cardboard mobile promotional display of the 1995 live action movie Casper for my 6th birthday. (It had the poster title on the top and the 4 ghosts hanging from strings below it.) It hung in my room for a good number of years. Sadly that location was the only one anywhere near me and closed a few years later. It would be over 2 decades before I could again taste the wonder that was "Baskin 31 Robbins" (how child me read their old logo). I spotted the recent grand opening of one in a neighboring city on my way to a work meeting. I slammed on the brakes, cut the wheel and sped into their parking lot, abandoning my dull grown-up duties as my childhood excitement and enthusiasm overwhelmed me. They even had the tiny pink sample spoons I still vividly recalled from my childhood. Showed up to the meeting 30 minutes late stupidly grinning with pink ice cream stains on my white button-up, but it was totally worth it.
Worst job I ever had was working at Baskin Robins. Considering I have been a housekeeper and worker at 5 different retail stores, that is a tough bar to beat. But I'm glad a lot of people in the comments have good experiences there. I have only been there once since quitting, and since I recall how dirty it could be behind the counter at times because management didn't know how to clean the air vents, I'm not interested in going back anytime soon. I personally only eat at fast food if I know the people behind the counter.
My favorite memories of Baskin-Robbins were heading to the location on Galveston's seawall when we went to the beach. I was sad learning that it closed down sometime between then and when I tried to visit it after becoming an adult, but I eventually got a location nearby. I haven't visited enough recently though.
The Golden Age of ice cream palors, which BR was a major player, is long gone. You can get a billion jillion varieties of high quality ice cream anywhere now, in particular at any grocery store. There are a few local locations, though I must admit I haven't been to any since I was a child. The fact that the BR brand has been able to adjust and remain a solid business is a success story in and of itself. And while not inventing the concept, they revolutionized the use of franchising. Their influence is undeniable.
I have been going to Baskin Robbin places for as long as I can remember and yet, somehow, I never saw that "31" in the name but I also complained to my mechanic about a problem with the rear end of my vehicle and he fixed it by repairing the flat tire so....
What is Company Man talking about that you can't make the 31 with any other combination of letters? All you need is the B and a ton of other letters all work. BP and Burger King could both themselves 31 logos if they wanted to.
I always liked Baskin Robbins back in the day but yeah there are tons of ice cream chains now with tons of variety. The fact they're still around and pretty competitive is a win for them.
Honestly, I've never been impressed by their ice cream. Its average priced, average taste. Plus if I'm going to buy ice cream at an ice cream shop, I have become accustomed to better variety than I've found there recently. I certainly don't think they have 31 flavors anymore.
Amen. There’s so much competition these days. In terms of quality, they are average. In terms of variety, most supermarkets have more. Can’t remember the last time my local BR actually had 31 flavors. Price is in line with industry averages so nothing special there. The ability to sample flavors is nice but that aside I’d rather buy at a supermarket.
I love your channel for the fact that it's super interesting to hear the story behind some of these companies because you know their name and stuff but sometimes you forget that they were tiny little company's once upon a time that no one knew
I'm old enough to remember when THIS was where you went if you wanted choices as a kid. So, despite how far from true that is now, it'll always bring a smile to my face and make the product taste that much better than its competitors'. Thanks for the trip down memory lane.
Brice Murrie True. It’s pretty average, especially by today’s standards. There’s so much good ice cream out there and in grocery stores that’s better and cheaper.
I remember being five years old eating cotton candy and caramel ice cream at Baskin Robbins good old days. Baskin Robbins might have fallen but it still leaves memories for us to reminisce about.
My first job was at Baskin Robbins. The people that owned the franchise I worked at were awful and we were next door to a club so we’d have drunk people coming in all the time on Friday and Saturday nights. They ended up closing several years ago but I still go to my other local BR’s... jamocha almond fudge is mine and my mom’s favorite flavors since the 90’s!
Just when I was thinking how wholesome this brand is, Paul Rudd shows up in one of its commercials solidifying that. And imagine the daddy issues you'd have to have to devout your life to being a dietician and publishing diet books, railing against your family's ice cream shops.
There was a shopping mall I used to go to with my mom and sisters when I was growing up that had a Baskin Robbins kiosk, I would always get the rainbow sherbet. The mall was torn down some years ago after it stood empty for ages, but I still have hardcore nostalgia for that sherbet.
That's my favorite ice cream place period!!!. Too bad that they closed a lot of stores here in PR (including the one that's less than a mile from my home) but anyways, still love them.
a year ago, I treated a co-worker to a scoop of BR for her birthday. Thankfully, she didn't want any toppings. The single scoop alone cost nearly five bucks.
1980 I worked in a clothing store during my college years. In that strip center was a BR where I would occasionally buy ice cream on my break. Usually there were 17/18 year olds that worked there and they were always pleasant. One warm evening I popped in BR on my break to enjoy my favorite flavor, always in a cup. I noticed no customers upon entering (7pm) but did notice the franchise owner’s wife, whom I had seen before but never met. There was no acknowledgement as I entered the store, indeed she never looked up and continued to appear busy with something behind the counter. There were always 2 or 3 young adults working at that BR, especially during warmer weather. I surmised she had to man the ship alone due to (a) call ins (b) terminations (c) staff quit. That was likely the reason for her sullen disposition and rude demeanor. So, my cheerful self ordered two scoops of vanilla in a cup, which was given without a word. I paid, after coaxing the total out of Ms. BR (even though I knew it well enough). No thank you or eye contact; just pure evil emanating from her body that tried to melt the ice cream. What I said next must have been a grave mortal sin in the retail ice cream business. “Could I get some chocolate fudge sauce please?”. “You want what?!”, the Bitch of Baskin incredulously asked. I immediately felt like Oliver Twist asking for more gruel. “I asked for a little hot fudge sauce”. (In another reality a proprietor might not even charge for this, but no big deal) “How much for some hot fudge?”. So her answer? “It costs us more than that!”, (uh, more than what I wondered. Did I miss something?) whereupon she turned her back and walked off, no thank you, no come again, no nothing(except a sour taste in my mouth that tried to overpower the sweetness of the vanilla). I could have given her a real zinger as I was leaving by saying cheerfully, “Have a nice evening!”, but I didn’t. To this day, I have never stepped foot inside any Baskin Robbin. Yes, you might say I should not judge all of BR by one bad experience, etc. etc. But it was my experience and I alone will determine with what business I choose to support. I spent 40 years in retail sales and management after obtaining my degree. That lady, being a franchise owner, sets the tone for how the company is perceived and is responsible for insuring the company’s core values are carried out among the employees and the public; the paying customer. Indeed, this simple strategy is an obligation of every employee, not just the franchisee as in this case. Now, when I’m out and pass a Baskin Robbins and notice the sign, my eyes quickly dart away and I’m reminded of my aversion again. The old adage “One bad apple can spoil the whole bunch…….oh it’s true.
Seems like poor Customer service happens a lot when foreigners take over the Franchises. I always get a creepy feeling when I have to get something as American as Ice cream from somebody still struggling to learn to speak English 😢
They recently opened a Baskin Robbins near my house in 2018 or 2019. I think they're doing well in other countries because ice cream is not something emphasized in other countries so it's special and makes sense that they have more locations worldwide.
![SahBabii - Viking [Official Music Video]](http://i.ytimg.com/vi/D37cL92JX0I/mqdefault.jpg)
If it wasn't for Baskin-Robbins I wouldn't be married today. 30 years ago as a young 20 yrs old solider at Ft Bragg my wife now she was a ice cream scooper then. So every year on are 1st date annv we have a date at Baskin-Robbins.
This is super confusing to me: Why do I have TWO amazingly attractive girlfriends even though I am the unprettiest RUclipsr EVER? Good night dear robert
😭😭😭😭😭😭 That is so sweet 💗. I love this! Do you have a nostalgic flavor that you choose?
bro
Next year it's gotta be super special man, 31 years. (maybe try all the flavors? OR talk to corporate baskin robbins to see if they have any ideas, they might be into it)
Baskin Robbins should make something to tell your story. I bet it'll be a BIG hit with people:)
Hearing company man talk about how happy the baskin robbins logo makes him really is what made this video great
xToony right!! He was so fired up this whole video. He’s so cute lol
xToony kinda disturbing honestly.
Yes
Agreed haha
“Company man “😭
Just wait two years, when Company Man releases "The Rise and Fall of Audible".
Silky Johnson and rise again
@@RetroRadianceLight 3 years after that and fall again
Shade
"...and then Audible was bought by a private equity firm...."
Yeah, we all see this one coming.
there's no way amazon will go under
Here in Japan, everyone calls this shop "31 Ice Cream" and aren't really aware that the actual name is "Baskin Robbins"
I can see how Baskin Robbins might be a total pain to pronounce for native Japanese speakers tho'.
TheHobgoblyn omg yeah!!! I was so shocked! I had no idea
Crazy Uncle Chris never heard anyone call it 31 flavors. ever.
abraham carino based on my experience it’s mostly older people. My friends grandma and her friends would always call it 31 flavors. I live in Cali so I can only attest to California.
The only time I heard it called "31 Flavors" was in Ferris Bueller. That's what Kristy Swanson's character called it.
ruclips.net/video/Y-SieCU11r4/видео.html
I can always count on company man educating me on companies and about how much said companies own.
This guy does his job and a mighty fine one at that.
Are you wanting likes?
@@rockstarauthority7354 maybe its nice to let a creator know theyre appreciated sometimes :/
edge lord na na na, if He wanted likes He would've said this: I can always count on company man educating me on companies and about how much said companies own.
This guy does his job and a mighty fine one at that...... OOPS I guess you're right 😂
@@sand6601 I was just thanking company man.
His videos are very entertaining to watch.
They’re doing pretty great in Japan actually, so even if other markets might abandon them they would be able to sell it at least in this country in my opinion.
They are absolutely thriving in East Asia. The ice cream cakes especially the themed ones are sooo popular in Korea. Slap the Avengers or Frozen on it and you've got a best selling cake out there.
Hi! I live in Japan currently. Not sure if you have noticed, but Baskin Robbins has its stores in busy places, like popular JR (Japan Railway) train stations or shopping malls. It draws the most customers from middle & high school kids, after classes. As the food industry is quite versatile in Japan, Baskin faces stiff competition with other brands of ice cream, both Japanese & foreign. I feel that Baskin hasn't fully inmersed in Japanese culture yet because I don't think they understand the Japanese market enough, let alone how to penerate/woo the Japanese. I think Baskin is now trying to experiment change in their business module in their homeland America first, before they ask changes be initied worldwide.
@@nono-fb8tr Because Baskin Robbins has partnered up with Marvel to do tie-in in America, then Baskin stores worldwide will follow the same movie-tie promotion. Korea & other countries won't dare come up with this idea alone without Baskin or Marvel's permissions, lest they want to risk getting sued for unauthorised commercialization of merchandizing or copyright infringement.
Rebecca Liew agree and disagree! Speaking at least for my Japanese wife and kids, 31 is a staple for young families. I can only think of one competitor from my area. My opinion is based solely off of living in various areas of 中部 region for a brief couple of years. As far as immersing in culture, they’ve been good at getting sports team players to make their own signature flavors, which works well in a country like japan. Not sure of your area but in my opinion their biggest competitor would be convenience stores and maybe chateraise.
@@joshjones7605 Hi again! I live in Ibaraki Prefecture 茨城県/Kanto region. There is a high school next to my apartment. Baskin is about 20 mins from us inside a JR station. The 高校生 never fail to line up for it, although not a super long queue. Baskin competitiors are a few handful - Starbucks, any Tapioca Pearl drink stores but particularly Good Tokyo here, McDonalds, Coco's, Saizeriya, Gusto & Italian Buffet/食べ放題, here would be Papageno's. So yeah, after observing where I live alone, that's how I concluded Baskin has some way to catch up with other competitors here in Japan generally, in my humble opinion.
1:20 BB, BD, BE, BF, BH, BI, BK, BL, BN, and BP all make 31's when you put them next to each other.
Good thing you left out BM. Who would get ice cream at a place called Bowel Movement?
BP.... 31 different types of oil to spill into your oceans
@@Nerd_of_Anarchy I forgot about BM because my keyboard has an M with slanted edges XD
@@HashtagBirdyy BK. 31 types of cancer-causing chemicals in every Whopper.
@@HashtagBirdyy Nice.
Honestly, this is one of the great channels of RUclips. I love the amount of research you conduct into the history and financials of your brand-subject in each video.
Everyone says that if you put the pink parts together, you get 31
But nobody ever talks about it the fact that if you put the blue parts together, you get R
or that it's just 1 3 1 2
Josh Hulbert
Yea that too
If you rearrange the 31 you get b, making the pink letters b and the blue ones r
Josh Hulbert ALL COPS ARE BA-
@@farenhite4329
-skin
"When you have a miracle on your hands you don't wait 59 years"
Brilliant.
Your delivery is perfect - efficient, entertaining, engrossing. Your delivery sure ain't broke, so you know what [not] to do.
Baskin Robbins is one of the few places in our mall that is still crowded, after stores like Rite Aid, Quiznos, Wendy’s closed down. Because it has become an after school hangout for students!
We have the same thing with Cold Stone in my mall.
i love rite aid’s ice cream though. it’s not as good as BR but it’s a childhood favorite lol.
Jamie Jared rite aid ice cream wasn’t that good, it melted too quickly. Also we had Cold Stone, but it didn’t last long in our mall, it was expensive.
Honestly, I never expected to see Baskin Robbins in Singapore ever. They opened up back maybe 7-8 years ago, they grew, they peaked, and now its sort of stagnant with growth atm. It's a local Rise and Fall...now waiting for the rise again...doubt it'll happen now though.
"Baskin Robbins has a 32nd flavor they hide for nefarious purposes." - The Question, _Justice League_
I tried their secret flavor once, it was [THIS INFORMATION REDACTED BY THE SCP FOUNDATION - See Memo #35-4218, dated 7/13/1954]
Guys the 32nd flavor is cum
The plastic tips at the end of shoelaces are called aglets. Their true purpose is sinister...
@@dot.7475 gimme some😋😋😋😍😍😍🍼🍼🍼
@@captainamericaamerica8090 k dad no homo
Baskin Robbins always finds out... how to rise again.
Doesn't sound like they've really risen again, at least not much.
I thought they were an ice cream shop, not a bread shop
they alway find out.. just bring some Japanese one to interneation market and they alway going had money.... i know i eating theirs in WINTER.. OUTSIDE....
Cut off one BR, two more shall take it's place. Hail Ice cream!
The ice cream melts when it rises tho
"When you put a B and R next to each other you get a 31, which doesn't work with any other combination of letters."
BP: *hold my petrol*
Lmao
😄
Skaya Lê BB BD BE BF BH BI BK BL BM BN BP BR
31 oil spills
BB, BD, BE, BF, BH, BI, BK, BL, BM and BN: *H o l d m y 3 1 s*
Watching this video made me want Baskin Robins. I haven't had it in forever.
I had it this week, it was so good, it’s the only ice cream shop open that’s to go in my city.
Their rock and pop swirl was my favorite. They got rid of it a few years ago I think sadly
Same
Pistachio almond melts my heart
I’ve never had it, my mom said it was cheaper to buy icecream at the grocery store.
"....he was 240 pounds"
*tugs on collar nervously*
In the late 60s no less.
Hell he sold ice cream of course he was a full figured guy
Fun fact: as a kid I thought he "31" was part of the name. As such, I enjoyed the "Baskin 31 Robbins" that used to be near a local supermarket.
There was a BR in my hometown with the old sign that had the 31 in the upper left corner. As a kid who either couldn't read or probably didn't care of what else it said, I recognized that 31 right off.
@spirals 73 I always seemed to thought what the "31" meant - at least when I remember the "scoop" logo. The current "BR" logo has the "31" inside the "BR" highlighted in pink. At some point after I had to find out what the "31" meant it was really for their 31 flavors. I also have an idea on how we see the logos of that time being:
logos.fandom.com/wiki/Baskin_Robbins
SAAAME
I only read the “Rise & Fall” and feared my local Baskin Robins was closing
boto lmao
From Mumbai, India here
We've had like 4 Baskin Robbins' in my area alone while growing up (now 2), it is absolutely frickin massive here even today
I worked at Baskin Robbins for about 2 years and it just closed. Fun fact: All sundaes and milkshakes are made with kids scoops. Only single, double, and triple scoops are regular sized. The banana split, brownie sundae, shakes, etc are all made with the smaller kids scoop. If I remember correctly the kids scoop weight 2.5 ounces, single was 4 ounces.
I work at Baskin and the shakes are made with regular scoops, it would be way too watery if they were made with kids scoops
When I worked there, back in the early 70s, all the scoops were 2.5 ounces. We were constantly having to explain it, because the Friendly's up the street had bigger size scoops.
Every time I hear “Changes in ownership” that’s when I start getting scared
Yeah, Habit Burger in California, which has great burgers that I think are better than In-N-Out, was just bought by Yum! Foods (Pizza Hut, Taco Bell, etc.) so the quality is most likely to go dooooooown.
"...and then they were bought by a private equity firm..." is usually the Kiss of Death in these videos.
@@LearnAboutFlow I was wondering what happened to them. Guess that explains it.
For years I bought a Large "Chocolate Chip Cookie Dough Shake" that was always $4.95 but in 2011 it went up to $6.45 now in 2020 its literally $8.95 with tax it totals $9.23 that's almost $10 dollars for a chocolate shake that's INSANE!! Just think about that.
DonLoBau damn that really is insane but I think it's because they keep raising the minimum wage
Depends how big the shake is.. if it's a quart or more, then that price is justified
Luca Peyrefitte Minimum wage in Texas has been $7.25 for more than 10 years. Everything is still getting more expensive. Minimum wage doesn't cause inflation.
Inflation sucks
@@ValerieLoveTV minimum wage absolutely causes inflation, but it's not the only cause.
Literally never noticed the 31 before wow
ADR i couldn’t see it until he pointed it out! Lol i don’t know how genius it really is
Lots of folks still don’t know. It’s really clever logo.
Facts
Me either.
I love how this channel has stayed true and besides an increase in quality overall the videos are basically the same as when i first subscribed when you had around 50k subs
glad to see your channel blew up
"He wanted a 13, but they drew a 31......."
That comment is pretty fly for @thatguy263
😂
Raskolnikov70 i would like this comment but...
31........
I can answer this as an expat and repatriate.
So I lived in japan for a long time. I’m Japan, BR, or ‘thirty one’ as it’s called there, is still a major brand. It’s everywhere. And I always got excited going to one - even as an adult. They had so many fun, creative and affordable sundaes. I never really had a parfait in America. But in Japan, any ‘ThirtyOne ice cream‘ wound have them. They’d put cute faces on them with chocolate, have seasonal fair, cakes, special sodas, etc. And the stores were always so clean, welcoming and well-located. It also didn’t hurt that the staff were always super kind, friendly and everything you’d expect from Japanese customer service.
Then I moved back to america. And, well, BR is weird. I mostly see it paired with DD. Which is fine, but I’m usually at DD looking for a quick breakfast or coffee, I’m rarely looking for ice cream. So the most opportunity that I’m exposed to BR is when I’m least likely to get it. And ice cream isn’t really something I’ll go out of my way to find. So the end result is that I’m rarely ever in a BR and they’re always there... empty... and a little dingy. There’s no magic or wonder. The stores in Japan were always clean, bright and white. In America, the branding is often dominated by the DD branding, which makes everything on the BR side look dingy, unclean and old. Or even worse - completely clashing in styles.
I think DD and BR need to sometimes merge their styles or even products together in these situation. BR in America also needs to start trying to appeal to creative, American tastes and make ice cream shops in better locations.
I love BR, their ‘popping shower’ flavour will always be my favourite.
Almost all BR locations as I remember, are within Dunkin Donuts. There used to be a LOT more standalone locations years ago, but today not many Baskin Robbins still are standalone, and aren't attached to a Dunkin Donuts on the side. Never heard of the Popping Shower flavor, is that a BR flavor only served outside the United States? Of their US flavors(never have tried them outside the US, btw), probably my favorite is Daiquiri Ice.
I now get a sense thanks to this video, that they are bigger outside the US vs. in the US today.
Just realized after all this time I still wasn’t subscribed to one of my favorite channels on RUclips. Maybe indirectly, through the stories of all these other companies you have inspired me to want to start my own business one day and to run it the right way. Best of luck to you and keep up the great videos!
Don't they also sell ice cream cakes? I seem to remember finding out about this amazing combination from a Baskin Robbins once.
yep, i worked there and they make them right at the store with the display icecream
I’m not first. I’m not last. But when I see company man video. I click fast!!!
The Smart & The Dumb wait it rhymes
nice
Nice
Nice
I work at a Baskin Robbins. We do very well in the summer time and go to a slow crawl during cold months. The ice cream cakes keep us alive during the winter. Our prices are ridiculous compared to any other place that sells a milkshake. We charge about $9 for a medium milkshake. (No whip cream included) Are prices go up by a few cents every 6 to 12 months. The main reason is the rent goes up every so often. Also the tax is almost a $1. On a side note we are in the middle of a $100,000 renovation. (Yeah that many 0's) We have no say in this renovation since we are apart of a franchise. Another thing is if you do not do the updated renovations that they require, the franchise will actually shut you down. It is one of the reasons why a few other locations in my area have shut down. People also don't eat ice cream like they used to. There's those damned frozen yogurt shops. They know what they're doing. Yet I've seen a Japan location absolutely thrive. I noticed they have more choice's than the American locations. But in the end I absolutely enjoy my regular customers and making someone's day by just giving them some ice cream. Please support your local Baskin Robbins we appreciate it more than anything. 🍨💙
It may have taken them awhile to include the 31 in their logo. At least it went over better than IHOB 😂
@spirals 73 Ask Elizabeth Banks
I've convinced myself IHOB was a wierd dream I had once
IHOB was hugely successful. The social engagements were huge, sales were strong and the stunt establish burgers as a revitalized platform for the brand.
I'm an Illustrator/designer/colorist for a living, and I LOVE BR's integrated 31 logo. You're justified in wanting to call it one of the most clever logos you've ever seen - from a design standpoint it's phenomenal. Whatever designer it was who originally recognized the natural 31 in "BR" and drew it up? Genius. I hope they got a raise. lol
It's kind of like the arrow hidden in the FedEx logo, although I know for a fact from my design professor in college (who had been working in the industry since everything was drawn and arranged by hand, before the invention of design software!) that it was _entirely accidental_ which is just mind blowing to me. Just _stumbling into_ a design THAT GOOD? Amazing.
Resident Evil also has a history of nicely combining the number of the entry into the logo for that specific game.
7:57 That dip looks like around the time Cold Stone Creamery was really popular.
Another company that greatly expanded and then hit hard times and started closing store. I used to loooove Cold Stone.
I've never heard of that one. Was it available in the US?
@@GeorgeVCohea-dw7ou Yeah. Their gimmick was they'd make a "custom" ice cream blend in front of you with a bunch of different add-on condiments you could choose from. It was good but it seemed overpriced for me.
@@GeorgeVCohea-dw7ou Cold Stone ? Yes, it is a brand that started in Arizona and they expanded pretty quick at one point. They had really good creamy ice cream they made, made the waffle cones on site and had a big cold granite slab that they would mix up your ice cream with mix ins. I loved it.
You can order two kinds of Ice creams and have them mixed together, or pick any toppings and have them mixed and folded into your ice cream. The store always smells like waffle cones and in my opinion they blow Baskin Robbins out of the water.
I have good memories of them.
I bought into cold stone too when I was in high school it was seen as more "cool", but then I became an adult and realized all that crap is bad for me.
I grew up on Baskin Robbins ice cream. Love their waffle cones, and still get my free birthday cone every year but my favorite of their sundaes was/is the Banana Royale. Two scoops--one of which is always included-- my fave flavor, Jamocha Almond Fudge. Hot fudge and traditional toppings complete the yumminess! Thanks, Company Man, for yet another awesome video!
Please do the fall of “WCW next time.
Ooohbopbopboppadoohwah Lol...
I’m assuming you were born after 1995. WCW stands for world championship wrestling.
Believe it or not back during the mid 90s it was the only wrestling company to beat the WWF/E In ratings and nearly put the WWF out of business.
@Ooohbopbopboppadoohwah Later Ted Turner sold it to WWF, and soon after it became WWE. That meant only one company did wrestling - before that it was what made the "Monday Night Wars"!
There's a video made by a guy called "Emperor Lemon" called "there will never be another show like Monday night raw" which explains most of the history of professional wrestling, it's pretty good
Go to Wrestlelamia for that one - he explained it pretty well.
I have always loved baskin robbins...Oh and the ice cream cakes...
I was always aware of the "31 flavors" slogan, though every time I've been to Baskin Robbins I've seen more flavors than that. What I wasn't aware of, however, was how the B and R in the logo were designed to highlight the number 31. It was only while looking closely at the logo in this video that I noticed that. Also, it's possible that BR may have been inspired by Howard Johnson's 28 ice cream flavors. Any thoughts on that?
HotWax93 I thought that was going to be mentioned here - I counted at least 60 when I worked there in ~2015-2016. Probably no reason to stick to 31 when lots of flavors was no longer a novel concept.
I strongly suspect that is due to Japan more than anything else, where the name 31 is known but Baskin Robbins has no meaning. They can't ditch the 31 without having to rebrand themselves in a nation where it is pretty huge as 31.
I suggest you do these:
“The decline of Modell’s...what happened?”
“The decline of A&P...what happened?”
“Mattel - Bigger than you know”
“Chick-fil-A - Why they’re successful”
Modell's is currently the most important sporting goods store where I live in Central New Jersey.
Literally opened my ice cream shop down the street from baskin Robbins... i respect what they did, but I’m trying to do everything I can to be the exact opposite of them haha
Mario Harper nice what's it called? If I'm ever passing through (travel often) I might head there cause I love small ice stores cause there always unique and special in such interesting ways
Congrats on owning a store. What kind of Ice cream do you serve ? Personally I never found Baskin Robbins Ice cream to be very good. I worked at an Ice Cream store and we had Dreyers(Edi's on the East coast) and Thrifty ice cream. I always liked the Thrifty Ice cream. Too bad that store was ran by fucking morons as it was a moneymaker when ran properly.
By doing what exactly? Growing up in NYC we had both Baskin Robbins and Carvel. You went to BR for variety, and Carvel for really good soft serve cones. Two different types of product and they really didn't get in each others' way much.
This like me owning a game store to be a competitor to Gamestop. Luckily for me that store is dying.
The tip to end all tips: dont make your ice cream cakes with half ice cream and half cake. I made the br cakes for the better part of a year and they're frozen cakes that were probably older than me (think walkin freezer full of these things) that I'd pile ice cream on and freeze and then coat with thick, sickeningly sweet buttercream. This frosting was so thick I made a believable tank out of it for a 4 year old. The other option was non dairy whipped cream which tasted like literal plastic and was even worse to work with than the buttercream
This was childhood ice cream shop. Then I moved and Carvel became my go-to ice cream spot. Happy they’re still around
To be honest, Company Man reminds me a lot of BehindtheMeme, except for companies instead of memes..... and he actually does in-depth research on these companies. So I gotta give him props for that.
lol yikes what a comparison. company man is more like gaming historian, they almost sound and talk the same
@@Kitkatze tbh, I don't watch a lot of gaming historian (at least not yet), but his voice is quite a bit deeper. But much like company man, he seems to know his stuff very well, so the comparison to BehindtheMeme might be unfair.
I mean they sound similar but the actual scripts and detail is nothing alike. I think he sounds more like daily dose of internet
I haven’t eaten Baskin Robins for years and now I’m 8 months pregnant, and my brother invited me there and I’m craving there ice cream all the time
When I was young I thought that Baskin Robbins was a local Oregonian chain
Peter Griffin wow same, had no idea they were a big thing until i saw their ice cream in stores
Haven't been to Baskin Robbins since I was a kid. There was a location up at the mall. Strangely, the only location still around is on the way to the mall, in a gas station.
2:10 FWIW US navy ships had ice cream machines on them to help keep the sailors on board happy. They did not however have alcohol and would often trade rum for ice cream with sailors from the British Royal Navy in WW2
Yep, the old gedunk bars! I remember reading stories from sailors who served in the South Pacific theater. They'd always reminisce about those for some reason. Guys on the smaller ships used to look forward to the days where they'd be able to pull up next to a battleship or aircraft carrier and pick up a load of ice cream. Seems like a very popular topic.
There is a 3rd man who returned from WW2 and started making ice cream, his name was Earle Swensen. He opened his first shop in San Fransisco. I believe that there are only 3 locations left in the US, including the original location. There are somewhere around 300 locations in other countries. Pretty much every mall in Thailand has one.
Would like to see a video about Swensen's Rise and Fall...And Rise Again
The sad truth is that I learn more from company man then I learn In class
Than not then, don't skip English. Just teasing.
@@aluckyshot ooooof
School is for degrees, life outside of it is for learning.
The only thing schools really teach is obedience, being on time, not thinking out of the box, & collectivism.
Which is great if you're planning to work in a factory, development studio, or sweatshop, & not much else.
This is why people should avoid colleges & universities & opt for trade schools, to make up for the lack of job skills never taught.
It's a part of my life, I have gone there in my childhood, in my pre-teens, and even now that I'm a very young adult. I doubt that Baskin Robbins will completely disappear, at least where I live, it's still a staple of every child's life.
I've got one just down the street; guess where I'm headed right now...
I want to say thank you to the nice old lady who worked at the Baskin Robbins in my town during my early childhood. She always remembered my favorite flavor: pink bubble gum ice cream with multicolored bits of actually chewable gum mixed in. She was so kind she once gave me and my mom a cardboard mobile promotional display of the 1995 live action movie Casper for my 6th birthday. (It had the poster title on the top and the 4 ghosts hanging from strings below it.) It hung in my room for a good number of years. Sadly that location was the only one anywhere near me and closed a few years later. It would be over 2 decades before I could again taste the wonder that was "Baskin 31 Robbins" (how child me read their old logo). I spotted the recent grand opening of one in a neighboring city on my way to a work meeting. I slammed on the brakes, cut the wheel and sped into their parking lot, abandoning my dull grown-up duties as my childhood excitement and enthusiasm overwhelmed me. They even had the tiny pink sample spoons I still vividly recalled from my childhood. Showed up to the meeting 30 minutes late stupidly grinning with pink ice cream stains on my white button-up, but it was totally worth it.
After the war: ice cream... That's beautiful
Worst job I ever had was working at Baskin Robins. Considering I have been a housekeeper and worker at 5 different retail stores, that is a tough bar to beat. But I'm glad a lot of people in the comments have good experiences there. I have only been there once since quitting, and since I recall how dirty it could be behind the counter at times because management didn't know how to clean the air vents, I'm not interested in going back anytime soon. I personally only eat at fast food if I know the people behind the counter.
You forgot to mention that the chain had a cross promotion with Casper in 1995.
Baskin Robbins is at least better than Cold Stone. In a vacuum, supermarket ice cream is way more affordable than any other ice cream chain.
I am sure that the expansion of Marble Slab and Coldstone Creamery has hurt.
Company Man has never let us down. Each episode is an education. Thank you.
Always loved them and still do, sadly not one near me anymore. :-(
Daiquiri ice is the single best ice cream flavor ever created.
I haven’t had BR in about 8 years... I find them to be expensive for the little you get... maybe I’ll try them again now for old times sake
My favorite memories of Baskin-Robbins were heading to the location on Galveston's seawall when we went to the beach. I was sad learning that it closed down sometime between then and when I tried to visit it after becoming an adult, but I eventually got a location nearby. I haven't visited enough recently though.
I loved their clown cones as a kid. Everytime we went I'd always get one.
The Golden Age of ice cream palors, which BR was a major player, is long gone. You can get a billion jillion varieties of high quality ice cream anywhere now, in particular at any grocery store. There are a few local locations, though I must admit I haven't been to any since I was a child. The fact that the BR brand has been able to adjust and remain a solid business is a success story in and of itself. And while not inventing the concept, they revolutionized the use of franchising. Their influence is undeniable.
I have been going to Baskin Robbin places for as long as I can remember and yet, somehow, I never saw that "31" in the name but I also complained to my mechanic about a problem with the rear end of my vehicle and he fixed it by repairing the flat tire so....
Your writing and narration of this episode was particularly top notch. Had me cracking up when I least expected it over and over.
Bravo
What is Company Man talking about that you can't make the 31 with any other combination of letters? All you need is the B and a ton of other letters all work. BP and Burger King could both themselves 31 logos if they wanted to.
I think that the 31 in the logo looks more outstanding than the letters
I was today years old when I found out about the 31 in the BR logo! Thank you Company Man!
If you're like me you'll always remember this moment.
I always liked Baskin Robbins back in the day but yeah there are tons of ice cream chains now with tons of variety. The fact they're still around and pretty competitive is a win for them.
Honestly, I've never been impressed by their ice cream. Its average priced, average taste. Plus if I'm going to buy ice cream at an ice cream shop, I have become accustomed to better variety than I've found there recently. I certainly don't think they have 31 flavors anymore.
Amen. There’s so much competition these days. In terms of quality, they are average. In terms of variety, most supermarkets have more. Can’t remember the last time my local BR actually had 31 flavors. Price is in line with industry averages so nothing special there. The ability to sample flavors is nice but that aside I’d rather buy at a supermarket.
I love your channel for the fact that it's super interesting to hear the story behind some of these companies because you know their name and stuff but sometimes you forget that they were tiny little company's once upon a time that no one knew
Baskin robbins got knocked down , but it got back up again , your never gonna take it down.
*NATHANIEL FOGA*
I'm old enough to remember when THIS was where you went if you wanted choices as a kid. So, despite how far from true that is now, it'll always bring a smile to my face and make the product taste that much better than its competitors'. Thanks for the trip down memory lane.
The staight part of the B and the curvy part of the R makes 12 for twelve months a year and 31 days a month.
I'm confused, not all months have 31 days so why have the other lines be a 12?
@@nono-fb8tr well generally when peiple think pf how many days there are in a month, they tend to think of 31
An effort was made
@no no it's so that you could go during even the longer months and still have a different flavor every day
It helps that their ice cream is also very delicious. Jamoca almond fudge!!!
I feel like their prices are a bit too high. For me, anyways 🤷🏼♀️
I have never found their ice cream to be very good either.
Brice Murrie True. It’s pretty average, especially by today’s standards. There’s so much good ice cream out there and in grocery stores that’s better and cheaper.
@@Gatorade69 mint' chocolate Chip is great. So is the cherry vanilla
Captain America America Ty I have to try them then. I haven’t been to a BR in years 😋
I think ice cream is too expensive in general
I remember being five years old eating cotton candy and caramel ice cream at Baskin Robbins good old days. Baskin Robbins might have fallen but it still leaves memories for us to reminisce about.
The rise and fall of the Medellín Cartel in general, and Pablo Escobar in particular.
companymanideas.com/
I dont think drug cartels are considered companies
My first job was at Baskin Robbins. The people that owned the franchise I worked at were awful and we were next door to a club so we’d have drunk people coming in all the time on Friday and Saturday nights. They ended up closing several years ago but I still go to my other local BR’s... jamocha almond fudge is mine and my mom’s favorite flavors since the 90’s!
Just when I was thinking how wholesome this brand is, Paul Rudd shows up in one of its commercials solidifying that. And imagine the daddy issues you'd have to have to devout your life to being a dietician and publishing diet books, railing against your family's ice cream shops.
There was a shopping mall I used to go to with my mom and sisters when I was growing up that had a Baskin Robbins kiosk, I would always get the rainbow sherbet.
The mall was torn down some years ago after it stood empty for ages, but I still have hardcore nostalgia for that sherbet.
That's my favorite ice cream place period!!!. Too bad that they closed a lot of stores here in PR (including the one that's less than a mile from my home) but anyways, still love them.
I learned more about the company's history here than I did from the training. Nicely done!
The audio seems to start strong and drop off about a minute in.
a year ago, I treated a co-worker to a scoop of BR for her birthday. Thankfully, she didn't want any toppings. The single scoop alone cost nearly five bucks.
I never noticed the 31 thing, then again I’m 35 and I’ve never had ice cream outside of my own freezer 🤷♂️
You eat ice cream while in the freezer? Don’t you get cold? XD
mjsteele42 No but you might be onto something 🤔🍦
I used to visit the BR in Statesboro, GA when I was in college at GA Southern. I loved their Pralines & Cream, and Chocolate Pralines & Cream.
No other combination of letters? Literally any letter that starts with a straight line works.
BDEFHIKLMNPR
But you can't get a 3 out of any of those letters though except B.
I just had their ice cream today… they are my fav ice-cream brand.
When I was younger I never saw the BD in the number. I was really confused about why it said 1312
1980 I worked in a clothing store during my college years. In that strip center was a BR where I would occasionally buy ice cream on my break. Usually there were 17/18 year olds that worked there and they were always pleasant. One warm evening I popped in BR on my break to enjoy my favorite flavor, always in a cup. I noticed no customers upon entering (7pm) but did notice the franchise owner’s wife, whom I had seen before but never met.
There was no acknowledgement as I entered the store, indeed she never looked up and continued to appear busy with something behind the counter. There were always 2 or 3 young adults working at that BR, especially during warmer weather. I surmised she had to man the ship alone due to (a) call ins (b) terminations (c) staff quit. That was likely the reason for her sullen disposition and rude demeanor. So, my cheerful self ordered two scoops of vanilla in a cup, which was given without a word. I paid, after coaxing the total out of Ms. BR (even though I knew it well enough). No thank you or eye contact; just pure evil emanating from her body that tried to melt the ice cream. What I said next must have been a grave mortal sin in the retail ice cream business.
“Could I get some chocolate fudge sauce please?”. “You want what?!”, the Bitch of Baskin incredulously asked. I immediately felt like Oliver Twist asking for more gruel. “I asked for a little hot fudge sauce”. (In another reality a proprietor might not even charge for this, but no big deal) “How much for some hot fudge?”. So her answer? “It costs us more than that!”, (uh, more than what I wondered. Did I miss something?) whereupon she turned her back and walked off, no thank you, no come again, no nothing(except a sour taste in my mouth that tried to overpower the sweetness of the vanilla). I could have given her a real zinger as I was leaving by saying cheerfully, “Have a nice evening!”, but I didn’t.
To this day, I have never stepped foot inside any Baskin Robbin. Yes, you might say I should not judge all of BR by one bad experience, etc. etc. But it was my experience and I alone will determine with what business I choose to support. I spent 40 years in retail sales and management after obtaining my degree. That lady, being a franchise owner, sets the tone for how the company is perceived and is responsible for insuring the company’s core values are carried out among the employees and the public; the paying customer. Indeed, this simple strategy is an obligation of every employee, not just the franchisee as in this case.
Now, when I’m out and pass a Baskin Robbins and notice the sign, my eyes quickly dart away and I’m reminded of my aversion again. The old adage “One bad apple can spoil the whole bunch…….oh it’s true.
Seems like poor Customer service happens a lot when foreigners take over the Franchises. I always get a creepy feeling when I have to get something as American as Ice cream from somebody still struggling to learn to speak English 😢
4:21 They almost ended up being Arby's
tjsynkral that took a second
Baskin Robbins is a national treasure! 🙌🏼
Me: Ohh I’ve never heard of them
CM: everybody watching should know about them
Me: oh....
same. never noticed them. probably because their ice cream is very expensive for my country.
so only some are willing to buy them.
Loner well he said 98% percent awareness in the *US* so it's understandable for other countries
Same, from Canada
Baskin robbins has been around my whole life, I never stopped enjoying it and its safe to say it’s the best ice cream I’ve ever had :D
To all UT Austin students, how do you all feel about the closure of the Baskin Robbins on Guad?
You never mentioned why many Baskin Robbins is often located inside a Dunkin Donuts nowadays.
When you’re reading a comment and an ad pops up which takes you above the comment section.
Watching Company Man's videos is the best Quarantine activity to do....
Tq CM
They recently opened a Baskin Robbins near my house in 2018 or 2019. I think they're doing well in other countries because ice cream is not something emphasized in other countries so it's special and makes sense that they have more locations worldwide.
Learned a lot about Baskin Robbins that I didn't know. Great video!