Yeah, cool was cars like the XE SV Project 8, the F-Type and the C-X75, I wish jag still followed their lineup but with more focus on luxury than premium, targeting the germans was their biggest mistake.
@@leomux2004the XE P8 couldn’t even sell its limited run. The F-Type was 11 years old by the end of its run with 3 facelifts and the CX-75 was right after the financial crisis, bad time to be selling an £800k car.
You mean Gen Z don’t want to drive a $300K+ pink air conditioner when they can’t even afford a house? _shocked pikachu face_ I honestly have no idea who this car is for. Maybe for some designers at Jaguar to circle jerk? Makes zero sense.
It's so weird to me how so many people are too angry after seeing the announcement video that they can't seem to judge the concept on its own. It's fine if you don't like it, but if you think the Spectre looks good and somehow the Jag is hideous, you might want to do some reflection. This design really isn't even all that wild-other companies have made far crazier concepts and not had this sort of hateful feedback from them. Look at the Lamborghini Egoista, the Rolls Royce 103EX, the Renault Trezor, or the Mercedes Vision AVTR. Good on you, Doug, not because you like it, but because at least you aren't being blinded by irrational rage.
Lambo was always about sharp and agressive designs, the Egoista fit their philosophy just taken to an extreme. 103ex was another one of those ultra futuristic concepts that really wouldnt be at all something to be produced, just something to show off and let the engineers be creative, like the bunch of weird ones mercedes did a few years ago too. The Trezor also sorta fel into this category except it was also trying to be like a supercar concept, which meant that it was supposed to look aerodynamic and sleek. And they nailed that aprt at least. Now this thing might not be so bad in looks, even the feature ideas (which i know arent feasable realisticaly but still), are also hideous. Not to mention that, a rear grid? Really? People calling it a fridge or an air conditioner have a point because of that stupid design idea. Actual pro designers and others specialists in the fields already called out how bad that thing is. Its sad how out of all the ways Jaguar could try a rebranding to get out of its financial problems it choose this dumb path. And its sad that the european politics with their zero emission zealotry is a big factor that compromised them.
@@unkindled6410 Yes, but would the Egoista have been hated for being "hideous" if it was not a Lamborghini? That reason the Type 00 doesn't look like any prior Jaguar is because that is the entire point; Jaguar had tried to build cars that paid homage to the Jaguar brand and philosophy in a number of ways: they didn't sell. Just as the original line of Jaguars were developed to look like nothing else, that is exactly the intent here as well. If the Type 00 looked like a Jaguar, they would have already failed. That being said, it's absolutely one of the more tame concept cars to have seen the light of day. Interestingly, far more outrageous designs, that most would unanimously agree are bizarre, and even ugly looking, rarely receive this level of hate.
I am a huge defender of Doug, He is a man I’ve idolized for 7 years. As much as I love this guy, I’m certainly afraid I must disagree, the new Jaguar concept is ugly as hell
No Doug - it's hideous. It looks like a Cadillac study from the early 2000s drawn by a 9 year old in MS Paint using the Rectangle tool. It's going to be a flop. Jaguar will be bankrupt in a couple of years. Quote me.
How can they go bankrupt? They’re part of a $400bn conglomerate. The worst that’ll happen is the brand will go dormant. LR are selling better than ever on the other side.
00" is commonly used to signify a toilet in Germany and Eastern Europe; it's essentially a code for a public restroom, with the double zero originating from the practice of assigning "non-numbers" like 00 to areas like toilets in older hotel room numbering systems where they were often near stairwells or elevators.
We had a 2012 JAGUAR XJ-L portfolio and a Jaguar XF. The XJL was more reliable than the XF. The XF suffered from some electrical issues such as with the windows and with the drive gear selector. The Jaguar small SUVs have been a little bit better with the exception of I pace electric vehicle. The problem with Jaguar is that wealthy women are going to go towards Range Rover instead. Jaguar doesn’t really have a brand identity and this is a bad route to go.
Since when was a rolls Royce generic? You just contradicted yourself within one single sentence. It's like saying "this is so generic it's like a Jaguar e type"
@ I’m sorry I don’t see where and at what point I said the Rolls Royce was generic but, I will rephrase it. “It looks like a knock off of what the initial drawing of the Rolls Royce Wraith was”
The Type 00 looks alright from the side, not as ugly as most others think it is. The front and back look rushed. The big problem with this car is that its too minimalistic for no good reason, and there is no Jaguar in this design. Rebranding might have been the only option for Jaguar if they wanted to stay alive, but why do it such that you throw away 100+ years of storied history? Marching into the future without a firm grasp on the past isn't really progressing at all. What Jaguar has done with this concept car and rebrand was get attention. That's it. Nothing to convince me that they will be in a much better state than before in terms of sales.
I think you have a good point, a rebrand was inevitable. They should have done it differently and shown more respect to the past, but the rebrand was going to happen. A lot of people raging about the rebrand are acting like Jaguar had a good thing going and threw it all away, when Jaguar has been in sharp decline for a very, very long time. Change was going to happen. Didn't have to happen like this, that's for sure, but all the nostalgia in this comment section is for a company that hasn't really existed for the last thirty years.
The prototype that’s running around has a very similar outline and big wheels, side mirrors and four doors, it’ll be a 2+2 GT. Of the three production cars that are coming, Jaguar have said the GT will resemble the concept the most.
Doug called it just like I called it. To me the concept is cool. It was the colors and the way they presented it that was weird! The car like Doug said will not look exactly like the concept! Maybe it will have somewhat of a similar shape, but with more of that production look with lights, mirrors and a more normal interior. There are two types of concept cars. You have the Camaro and the Mission E with Porsche where the production car looks 80 percent or more of the concept. Others where it looks nothing like the concept like the Mercedes EQS. Jag will be more like the Mercedes, but sticking a bit closer to the shape.
I don't think it would have been as jarring for people if the concept marketing had led with images of the blue model instead of the pink, the blue looked pretty good. The pink is kinda fun as a concept but no one is going to buy it in that color.
Doug.. In case you don't understand, the car in itself might be a cool concept but pple critique it because of the direction they went with the brand. You can't tell pple "take the car for how cool it looks like" when the creators themselves did not think that way. They chose to go with some narrative which has nothing to do with their brand to get eyes on them. THAT IS THE PROBLEM.
Aside from Lamborghini, Jaguar was arguably the most masculine vehicle company; cars that appealed to 'The Lady's Man'. The rebrand throws all that away in the name of androgyny and being seen as a fashion accessory rather than an object of desire. In the process, they missed 'fashion' and created the automotive equivalent of a vasectomy.
I mean that would be a good argument but literally no one bought one so clearly it wasn’t working. Now I am not a fan of the rebrand considering all of Jaguar’s racing heritage and the cool cars they made in the past but clearly the masculine, bad guy car marketing wasn’t saving the company either.
I honestly don't give a hoot if the marketing is the best thing ever or literally satan. It's the cars that are important, and time will tell if they're good or not. I think Doug is right, it's a cool concept and the production model probably will look very little like it.
I don't mind the side view, but that's it.! The long bonnet would be understandable if there was a stonking quad turbo V12 underneath, but as an electric with everything under a false floor that's just really bad packaging, poor design process. Weight is a problem with electrics, yet there's a slab of effing concrete between the back seats as a design feature. Don't get me going on the icon ambience thingy that you have to stop the car , get out, pull a rod of concrete/metal out of a big slowly opening waste of space bonnet compartment swop it over with the one taken out of the centre consol then carry into the car to reset the fixed new ambience glow complete with matching stink. , whereas every other normal car you just press tacktile sensor on the centre screen uninterrupted. Imaging your driving along in heavy rain kicking off and it gets dark, you want to go red background for ease on the eyes, so you have to pull up in front of a bus stop in the pouring rain, get out stop swop the brick for another brick. then get in again. Soaking wet after waiting for the door to open to "present" the brick. Every person on that bus stop is going to immediately think "WHAT A BELL END" and laugh like drains at you.....!! pure unadulterated useless design wank, and nothing more.
I know I'm the only person on Earth who actually likes this car other than Doug apparently but it looks freaking gorgeous. Can someone explain to me why it's supposed to be so ugly? This looks like straight out of Blade Runner
Doug Demuro is being blackmailed by Jaguar to say positive things about their new concept car just so they can boast about how they have him as one of the people that actually ‘like’ their rebranding
They’re not going to build it because all they could afford to make was a vague digital rendering. At least wow the world like Tesla with a vehicle that can drive into a stage even if it’s years off. They blew the biggest marketing announcement they were going to get.
If you look up “concept car” in the dictionary, this is what you will find. It’s the most generic concept, I feel like I’ve seen it countless times over the years. Jaguar needs to fire whoever is at the wheel because they are driving the company into the ditch lol Remember all the cool old school Jaguars? I do, I guess Jag doesn’t.
Jaguar will never produce another vehicle again after the advertising debacle. And if they do, it’ll be some pure electric compact to small SUV global car Tata isn’t about a Halo car It’s about the cheapest possible product you can make.
@@101RealTalker complete another garbage throwing away in discarding your actual supporters. Relying on a “ modern audience” that actually does not exist. They’re already in the negative now they will not last they will go bankrupt. They have already lost a massive amount of stock.
Good job it’s called the type 00 - as it reflects pretty much the number Jaguar will sell.
😅 u won
😂😂😂😂😂
Here in Germany 00 stands for the toilet room 😂
Its a pink fridge, and looks like a stretched Chrysler crossfire.
That this is anything but cool
Even me a Gen Z don't think that Jag is cool.
Too minimalistic, and the back looks like an air-conditioner
Yeah, cool was cars like the XE SV Project 8, the F-Type and the C-X75, I wish jag still followed their lineup but with more focus on luxury than premium, targeting the germans was their biggest mistake.
To be fair people who live in a hot climate would love in air conditioner that big lol
@@leomux2004the XE P8 couldn’t even sell its limited run. The F-Type was 11 years old by the end of its run with 3 facelifts and the CX-75 was right after the financial crisis, bad time to be selling an £800k car.
You mean Gen Z don’t want to drive a $300K+ pink air conditioner when they can’t even afford a house? _shocked pikachu face_
I honestly have no idea who this car is for. Maybe for some designers at Jaguar to circle jerk? Makes zero sense.
It has the shape of a rolls, it's definitely cool
Doug being diplomatic
Or politically correct
@@TheLexy131313 definitely this one
You’re wrong about this one Doug
No you
You no
No, he's a visionary. If they actually have the guts to do it, it would change _everything._
I don’t really think so about any of that tbh😂
@@lewis7515yea, ìt would teach all other companies never to do that.
The kinda car CRUELLA DEVILLE would drive.
Fr lmao
It's so weird to me how so many people are too angry after seeing the announcement video that they can't seem to judge the concept on its own. It's fine if you don't like it, but if you think the Spectre looks good and somehow the Jag is hideous, you might want to do some reflection. This design really isn't even all that wild-other companies have made far crazier concepts and not had this sort of hateful feedback from them. Look at the Lamborghini Egoista, the Rolls Royce 103EX, the Renault Trezor, or the Mercedes Vision AVTR. Good on you, Doug, not because you like it, but because at least you aren't being blinded by irrational rage.
Lambo was always about sharp and agressive designs, the Egoista fit their philosophy just taken to an extreme.
103ex was another one of those ultra futuristic concepts that really wouldnt be at all something to be produced, just something to show off and let the engineers be creative, like the bunch of weird ones mercedes did a few years ago too.
The Trezor also sorta fel into this category except it was also trying to be like a supercar concept, which meant that it was supposed to look aerodynamic and sleek. And they nailed that aprt at least.
Now this thing might not be so bad in looks, even the feature ideas (which i know arent feasable realisticaly but still), are also hideous. Not to mention that, a rear grid? Really? People calling it a fridge or an air conditioner have a point because of that stupid design idea. Actual pro designers and others specialists in the fields already called out how bad that thing is. Its sad how out of all the ways Jaguar could try a rebranding to get out of its financial problems it choose this dumb path. And its sad that the european politics with their zero emission zealotry is a big factor that compromised them.
@@unkindled6410 Yes, but would the Egoista have been hated for being "hideous" if it was not a Lamborghini? That reason the Type 00 doesn't look like any prior Jaguar is because that is the entire point; Jaguar had tried to build cars that paid homage to the Jaguar brand and philosophy in a number of ways: they didn't sell. Just as the original line of Jaguars were developed to look like nothing else, that is exactly the intent here as well. If the Type 00 looked like a Jaguar, they would have already failed. That being said, it's absolutely one of the more tame concept cars to have seen the light of day. Interestingly, far more outrageous designs, that most would unanimously agree are bizarre, and even ugly looking, rarely receive this level of hate.
No it ain’t
How much they pay you for saying that?
They got paid to say, that it won't look like the promo and is watered down?
How delusional do you have to be to think people have to be paid to think differently than you?
What a fugly car
I am a huge defender of Doug, He is a man I’ve idolized for 7 years. As much as I love this guy, I’m certainly afraid I must disagree, the new Jaguar concept is ugly as hell
@@ericlalicker8636 he's been a complete sellout for a few years now. Time to move on
Yeah, he’s turned to a complete sellout. It’s pretty sad. He cares too much about money now rather than actual opinion.
@@itcangetbetter you have 100+ comments on this channel and every single one is a hate comment 😂 what kind of mental illness is this? LEAVE weirdo
He suffered the same destiny as carwow.
Evs and stupid cars
Unpopular opinion I think it looks cool because its different
The first thing I thought of was why does it look like a Rolls Royce 😂
Because they're both British?
The kinda car Pete Buttigieg would drive.
why?
Your brain is rotted
I don't completely hate the design or the color. However, it's not a Jag. A Hyundai, perhaps, but not a Jag.
That's an insult to Hyundai ;)
Dont insult hyundai, they actually made a great rebranding and are doing awesome cars for sports sedans and low luxury cars.
No Doug - it's hideous. It looks like a Cadillac study from the early 2000s drawn by a 9 year old in MS Paint using the Rectangle tool. It's going to be a flop. Jaguar will be bankrupt in a couple of years. Quote me.
How can they go bankrupt? They’re part of a $400bn conglomerate. The worst that’ll happen is the brand will go dormant. LR are selling better than ever on the other side.
00" is commonly used to signify a toilet in Germany and Eastern Europe; it's essentially a code for a public restroom, with the double zero originating from the practice of assigning "non-numbers" like 00 to areas like toilets in older hotel room numbering systems where they were often near stairwells or elevators.
that 14 inch wheels with hubcaps doesnt seem all that far off considering how bad the financial situation at Jaguar is rumored to be
We had a 2012 JAGUAR XJ-L portfolio and a Jaguar XF.
The XJL was more reliable than the XF. The XF suffered from some electrical issues such as with the windows and with the drive gear selector.
The Jaguar small SUVs have been a little bit better with the exception of I pace electric vehicle.
The problem with Jaguar is that wealthy women are going to go towards Range Rover instead. Jaguar doesn’t really have a brand identity and this is a bad route to go.
HELL NO!!!
JAAAAG went DRAAAAG
This thing makes a Cybertruk look stylish! 🤡
It’s looks so generic and a rip off of what the RR Wraith initial drawings were.
Since when was a rolls Royce generic? You just contradicted yourself within one single sentence. It's like saying "this is so generic it's like a Jaguar e type"
@ I’m sorry I don’t see where and at what point I said the Rolls Royce was generic but, I will rephrase it. “It looks like a knock off of what the initial drawing of the Rolls Royce Wraith was”
"...And it comes out looking like the acrura TLX" 😂😂😂😂 i feel understood lmao
Doug was much better when he did his own stuff.
Any company with DEI should be put out of business.
@@DAD_979 you need help
I just unsubbed after years.
@@tbricksable Donald J. Trump is your President. 🇺🇸🇺🇸👍🏻👍🏻
@@tbricksable so you support racism that is exactly what DEI is.
It was very thoughtful of them to name it after the amount of sales they’ll do so one doesn’t forget
The kinda car THE JOKER 🃏 would drive.
the woker
Doug has gotten so into praising the trash interior/exterior design of recent cars that he thinks this looks good
People are never ready for radical designs. How did the BMW i8 do?
It's dead. But BMW made even worse looking cars since then.
Doug with a beard! Damn!
Doug is 1) wrong about this and 2) unfair to Acura and Honda all the time.
The Type 00 looks alright from the side, not as ugly as most others think it is. The front and back look rushed. The big problem with this car is that its too minimalistic for no good reason, and there is no Jaguar in this design. Rebranding might have been the only option for Jaguar if they wanted to stay alive, but why do it such that you throw away 100+ years of storied history? Marching into the future without a firm grasp on the past isn't really progressing at all.
What Jaguar has done with this concept car and rebrand was get attention. That's it. Nothing to convince me that they will be in a much better state than before in terms of sales.
I think you have a good point, a rebrand was inevitable. They should have done it differently and shown more respect to the past, but the rebrand was going to happen. A lot of people raging about the rebrand are acting like Jaguar had a good thing going and threw it all away, when Jaguar has been in sharp decline for a very, very long time. Change was going to happen. Didn't have to happen like this, that's for sure, but all the nostalgia in this comment section is for a company that hasn't really existed for the last thirty years.
It may be subjective, but even as a concept, this design is just... bland.
Nothing cool with Faguar!
Grownass men using middle school humor.
I can't believe DOUG is saying that concept is cool. I can't believe it.
The prototype that’s running around has a very similar outline and big wheels, side mirrors and four doors, it’ll be a 2+2 GT. Of the three production cars that are coming, Jaguar have said the GT will resemble the concept the most.
Doug called it just like I called it. To me the concept is cool. It was the colors and the way they presented it that was weird! The car like Doug said will not look exactly like the concept! Maybe it will have somewhat of a similar shape, but with more of that production look with lights, mirrors and a more normal interior. There are two types of concept cars. You have the Camaro and the Mission E with Porsche where the production car looks 80 percent or more of the concept. Others where it looks nothing like the concept like the Mercedes EQS. Jag will be more like the Mercedes, but sticking a bit closer to the shape.
I don't think it would have been as jarring for people if the concept marketing had led with images of the blue model instead of the pink, the blue looked pretty good. The pink is kinda fun as a concept but no one is going to buy it in that color.
Not cool in any way shape or form. 👎🏼
They can use the proportion but use the muscly and smooth lines of traditional jaguars. I think itll look sick
Doug.. In case you don't understand, the car in itself might be a cool concept but pple critique it because of the direction they went with the brand. You can't tell pple "take the car for how cool it looks like" when the creators themselves did not think that way. They chose to go with some narrative which has nothing to do with their brand to get eyes on them. THAT IS THE PROBLEM.
What if jag is just pulling a trick and they will actually come up with banger petrol car instead.
It will be embarrassing to be caught driving that.
"What can be, unburdened by what has been" - car version. Jaguar has been queered.
Very true the concept will be forgotten!
The Tesla cybertruck looks like a concept
I feel like if it didn’t have the front and rear A/C units it would actually look good
no its not
Jag is targeting Cybertruck owners.
Plot twist: they release the car and it looks exactly like this. As DLC in some video game. Jaguar has gone completely virtual.
Aside from Lamborghini, Jaguar was arguably the most masculine vehicle company; cars that appealed to 'The Lady's Man'. The rebrand throws all that away in the name of androgyny and being seen as a fashion accessory rather than an object of desire. In the process, they missed 'fashion' and created the automotive equivalent of a vasectomy.
I mean that would be a good argument but literally no one bought one so clearly it wasn’t working. Now I am not a fan of the rebrand considering all of Jaguar’s racing heritage and the cool cars they made in the past but clearly the masculine, bad guy car marketing wasn’t saving the company either.
Designers always make the wheels too big in concept sketches. It sells the idea better
I think it's cool aswell
I honestly don't give a hoot if the marketing is the best thing ever or literally satan. It's the cars that are important, and time will tell if they're good or not. I think Doug is right, it's a cool concept and the production model probably will look very little like it.
Jags and to a greater extent, Aston have always looked so heavy.
Finally someone else noticed
It’s the modern version of the Ford Edsel.
I don't mind the side view, but that's it.!
The long bonnet would be understandable if there was a stonking quad turbo V12 underneath, but as an electric with everything under a false floor that's just really bad packaging, poor design process.
Weight is a problem with electrics, yet there's a slab of effing concrete between the back seats as a design feature.
Don't get me going on the icon ambience thingy that you have to stop the car , get out, pull a rod of concrete/metal out of a big slowly opening waste of space bonnet compartment swop it over with the one taken out of the centre consol then carry into the car to reset the fixed new ambience glow complete with matching stink.
, whereas every other normal car you just press tacktile sensor on the centre screen uninterrupted.
Imaging your driving along in heavy rain kicking off and it gets dark, you want to go red background for ease on the eyes, so you have to pull up in front of a bus stop in the pouring rain, get out stop swop the brick for another brick. then get in again. Soaking wet after waiting for the door to open to "present" the brick.
Every person on that bus stop is going to immediately think "WHAT A BELL END" and laugh like drains at you.....!!
pure unadulterated useless design wank, and nothing more.
I know I'm the only person on Earth who actually likes this car other than Doug apparently but it looks freaking gorgeous. Can someone explain to me why it's supposed to be so ugly? This looks like straight out of Blade Runner
What a cool picture of a car
Ye ye ye ...
Its actually the Mahindruar!
Looks like the Saab Aero Concept
Doug’s the type of guy that thinks this car is cool
I Wish Jaguar Bring Back the 2014 2+2 XKR. I Can't Afford a Aston-Martin DB12. (smile)
It's a brick.
High end cars are sold like Guchi handbags
Be nice to the TLX!
100% a widebody wraith
Nah looks like a cybertruck with a drift body kit
“cool as hell“ … oh Doug 🫣🤭
First time I don't agree with something on this channel.
The way you explain things is amazing!
Nobody's noticed just how much like the Robotaxi this looks.
_Tesla bois better watch what they're calling fugly_
Doug Demuro is being blackmailed by Jaguar to say positive things about their new concept car just so they can boast about how they have him as one of the people that actually ‘like’ their rebranding
Well join me in unsubbing like many others. I just did.
These won't sell. Nobody is the market for 200k saloons.
Looks like a yogurt ice cream bar 😂
Rare footage of Doug not mispronouncing Acura
They’re not going to build it because all they could afford to make was a vague digital rendering. At least wow the world like Tesla with a vehicle that can drive into a stage even if it’s years off. They blew the biggest marketing announcement they were going to get.
Wait, really? Doug likes THIS? 😮
That font….I feel like I’m about to walk in to a fro-yo shop. The pink cocaine landscape in the press photo is nice though
If you look up “concept car” in the dictionary, this is what you will find. It’s the most generic concept, I feel like I’ve seen it countless times over the years. Jaguar needs to fire whoever is at the wheel because they are driving the company into the ditch lol
Remember all the cool old school Jaguars? I do, I guess Jag doesn’t.
Watch as how people will switch up once they hear daddy Doug's(😩) opinion and they gonna start saying it's cool too
Please tell me that this is a diplomatic move. Rather than his own opinion
He got 100% paid for this. Doug has become a complete sellout. He’s not what he used to be.
Why can't anyone see it looking like the renault trezor from the side profile
They are not going to release them!
The only way you can drive it is on GT7
Looks a makeup case with wheels. Saab this company
While it's not ugly IMO, its not exactly groundbreaking or exciting, just kind of "meh".
Been following your channel for a while, keep it up!
Its Chrysler Crosfire...
Doug hates on the Cybertruck looks and then says the car equivalent is "cool"
looks from Ridge Racer PSP.
vomit
Just so someone else gets the joke 78 inches is 6.5 feet tall or shy of 2 meters
Jaguar will never produce another vehicle again after the advertising debacle. And if they do, it’ll be some pure electric compact to small SUV global car Tata isn’t about a Halo car It’s about the cheapest possible product you can make.
Somebody had fun with Adobe
They gone wokity woke. I hope they lose like bud light did.
How does this design represent woke? Lol
@@101RealTalkerwoke is nasty and racist. Like you?
@@101RealTalker complete another garbage throwing away in discarding your actual supporters. Relying on a “ modern audience” that actually does not exist. They’re already in the negative now they will not last they will go bankrupt. They have already lost a massive amount of stock.
This on top of the marketing campaign indicates they fired everyone that even remotely understands cars. What a dumpster fire of a company.
Why does it look like 1980s CGI ?
Doug’s in a weird contrarian mood. It looks awful. Jaguar is being insane as a company and everyone knows it.
These two are just being contrarian for the views. There is absolutely no way in hell this car is even remotely cool.
This car looks like an air conditioner, Jaguar fell off so hard
No way this car is cool