How to Build a POWERFUL Personal Brand on Social Media 2022 STRATEGY!

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  • Опубликовано: 26 июл 2024
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Комментарии • 567

  • @VanessaLau
    @VanessaLau  2 года назад +13

    **DOWNLOAD YOUR INSTAGRAM GUIDE WITH ALL THE HACKS**
    followerstoclients.link/instagramguide
    **DOWNLOAD YOUR FREE GUIDE TO MAKING $10K/MONTHS
    followerstoclients.link/10kroadmap

  • @Lorriluxxe
    @Lorriluxxe 4 года назад +42

    I’m am in the middle of figuring out my personal brand for my YT channel and on Instagram because I used to think it was what I wanted it to be....it’s not as simple as I initially thought so I really needed this!!!!!

  • @FalloutGuy22
    @FalloutGuy22 4 года назад +38

    Fun fact: These brand archetypes are based off of the 12 archetypes theorized by a psychologist called Carl Jung, who believed that these were what made up a human mind in a way so fundamental, it will apply to every human to exist.

  • @Laimagination
    @Laimagination 3 года назад +12

    My mind is blown. I love how purposeful every aspect of your branding and content is. I feel like my perspective has grown immensely after binging many of your videos today. I’m still trying to process how much my mind has grown just today. Thank you so much.

  • @richardtar8477
    @richardtar8477 4 года назад +33

    Love this. Your journey has been so inspiring to watch knowing where it all started. From obtaining your dream job in the field you went to school for, to the struggle of not enjoying it and leaving with no real backup plan, to now creating a video about personal branding - something you've managed to accomplish yourself. It must feel so good knowing your identity and name holds so much weight! I appreciate you sharing your journey with transparency and authenticity Vanessa! Congratulations on all of your accomplishments now and beyond. Take care 😇

  • @archon2180
    @archon2180 4 года назад +7

    Thanks Vanessa! Building a strong, consistent personal brand is key to breaking through the clutter on any social media platform. A lot of people, including myself, are going to get a ton of value from this video!

  • @jfortuna92
    @jfortuna92 4 года назад +5

    Thanks for the video Vanessa, I've been watching many of your videos and finally launched my channel. I resonate with the "high value" being very important, especially when first starting off. So many teachers start off making vlogs and other videos, but people don't even know who they are and they don't have a following yet. Notice how on your channel after so much time on RUclips you are still making "how to's" and that's why so many people such as myself keep coming back! Thank you!

  • @90skidhavingakid
    @90skidhavingakid 4 года назад +34

    THE SNAP editing though 🔥.. Okay. I might be the only person taking about it.

    • @AlwaysNnenna
      @AlwaysNnenna 4 года назад +1

      90skidhavingakid Your comment made me watch the video and i was blown away with the editing.

    • @kelseym.2991
      @kelseym.2991 3 года назад +1

      saucy👌

    • @dopybeatz4927
      @dopybeatz4927 3 года назад

      Nooo that was sick

  • @MalasiaJohnson
    @MalasiaJohnson 4 года назад +9

    Wow Vanessa♥ I love how you always over deliver in your videos!!! From all the personal branding videos I've watched none of them even mentioned the 12 branding archetypes! My branding for my business and RUclips channel is the magician and the creator✨ Amazing video!♥

  • @joannascialino
    @joannascialino 4 года назад +5

    I am happy that I found your channel, I recently graduated from school to be a media service provider and I think you have good educational videos, some things you talk about we have studied at school but there is a lot of things that we didn't talk about, (especially social media) 😊

  • @zaccio1651
    @zaccio1651 4 года назад +2

    I'm getting high value and clear insight while being in the process of building and launching my Rock Streetwear brand which involves my personality in it. Thanks a lot, V! Much love and support 🖤

  • @romobeat1771
    @romobeat1771 4 года назад +1

    I love and deeply value your content. You are, by far, my favorite RUclipsr in the applicable learning area. Thanks for being so generous! 🙌🏻

  • @shalakanagboth
    @shalakanagboth 2 года назад +1

    Can't believe the amount of value each of your video has! Each video is like a crash course. Thank you so much Vanessa ☺️😀

  • @sarahfenlonfalk
    @sarahfenlonfalk 4 года назад +2

    This is really excellent. Thank you, Vanessa. I love the 3x3 method, it makes so much sense. I always tell myself to KISS (keep it simple, Sweetheart) but then get all caught up in all the options, ideas, etc. This helps simplify and clarify the message! Thanks again!

  • @SuperfoxMakeup
    @SuperfoxMakeup 4 года назад +1

    This is one of the topics that gets to be overlooked. This is awesome! That's why you are gold, Vanessa! Goes to show also that everything that has to do with yourself, your business and creating--- needs to be really thought of,l with intention, patience and require time and effort... from the big details down to the little details...Way to go!Something I would start doing. Thanks for this!!

  • @hilary4343
    @hilary4343 4 года назад +2

    So much valuable content in the video. Thank you Vanessa!! I have a background in biochemistry, so before coming to your channel, I knew nothing about business or marketing. Your videos have been extremely helpful. Thank you for all you do!!

  • @TheRyankainec
    @TheRyankainec 4 года назад +1

    Very powerful video! Thank you!
    I coach coaches and business owners and my 3 values are:
    1. High Value 2. Authenticity 3. Passion.
    My 3 Pillars are:
    1. Making an impact
    2. Scaling Your Coaching Business
    3. Seminars
    I'm not 100% on the 3 pillars but those are what I thought of while watching your awesome video :)

  • @asheditsbyashleybabette6553
    @asheditsbyashleybabette6553 3 года назад

    This was REALLY well put together. I've heard bits and pieces of this info all over the place, but nobody has put it into one neat and tidy package this way before and I really enjoyed how you presented it all :)

  • @jannej4301
    @jannej4301 4 года назад

    VANESSA!! I needed this. This was a great review on what I've known. Great reminder! And I'm so glad we in the webspace have you around pumping up with these informational content. More power to you!

  • @JorySandusky
    @JorySandusky 4 года назад +1

    You are remarkable. Your insights are so succinct and helpful and you're true to your brand at each touchpoint. I've quickly become a big fan. Keep up the amazing work, Vanessa (and team)!

  • @feelingsdecoded
    @feelingsdecoded 4 года назад +1

    I have learned so much from you Vanessa. Thank you so much. Your journey in RUclips and Social media inspired me to start a channel and be engaged in social media and keep learning even though it's so hard.

  • @Artcorebeccsla
    @Artcorebeccsla 3 года назад

    I’m so happy I’ve found your videos! It helps a lot with making something out of all the ideas I have that otherwise would get lost. Love how good you are at structuring the content and explaining so that it’s easy to understand and keep up with your tempo😘
    I identified with the creator first and caregiver second. And if I look at my social media, that’s not really what gets across at all. I have some work to do.
    Thank you!🙏🏼🙏🏼🙏🏼

  • @madebysyreal6151
    @madebysyreal6151 4 года назад

    love the video! i found you recently and have been hooked ever since. through your insights, i plan to remain consistent and delve deeper into my own personal brand by focusing on the key brand archetype. much love to you!

  • @jusonegeauxst
    @jusonegeauxst Год назад

    I've been building brands for 22 years and I gotta say... a solid video. Great delivery, clear and right on the mark. Well done and all the respect

  • @LuHound
    @LuHound 4 года назад +6

    I show people that I am “man’s best friend” since my alias is ‘Lu Hound.’ I make good feeling music, and I am hella motivational and supportive of people who engage with me & my brand 😊

  • @michellemeialcala23
    @michellemeialcala23 4 года назад

    I just started my RUclips Channel last week, and I honestly super thankful to bump into your channel. Most of the topics that you've been talking about I am also trying to apply into my channel. Thank you so much, looking forward for more. Stay safe!

  • @DonTheDeveloper
    @DonTheDeveloper 3 года назад +1

    As I'm finally starting to get some traction with my business, this video was exactly what I needed to remember to constantly check what I say/do and make sure it's tethered with my most important values. I actually didn't even know about the different branding archetypes which simplifies this process quite a bit. It was really good timing for this to pop up in my feed. Thanks!

  • @StephaniePerry
    @StephaniePerry 4 года назад +2

    I took a brand archetype quiz a while ago, and the results really help me keep all of my communication on point. I feel like my little audience knows me really well and is invested in my work because I've nailed my branding. (My result was Maverick / Outlaw with some Creator thrown in.) This is great advice. 💗

  • @iamm3109
    @iamm3109 3 года назад +1

    VANESSA!! You have been such a HUGE help in my brand, and I'm not at all in the mentor niche. But your content and education keeps elevating my direction and consistency with my social media presence and branding! Thank you so much for the knowledge!

  • @TatianaMarie
    @TatianaMarie 4 года назад +2

    I love the transparency in these videos as it's really what gave me the courage and tools to begin my own channel! Our corporate stories were very similar and it allowed me to see where I could add value and make an impact. I can't wait to upload my first video tomorrow! Thanks Vanessa for the inspiration :)

  • @tatisweetheart8953
    @tatisweetheart8953 4 года назад +1

    Your energy in your videos, is what keeps me coming back!

  • @MandyJRoss
    @MandyJRoss 4 года назад +2

    Thank you so much for this timely upload Vanessa! I absolutely love your channel! As you know you have inspired me to go all in on my RUclips channel and media business this year! Keep rocking the YT airwaves and blessings to you from this new RUclipsr! PS -- thanks for the free training.🙏🏼✨💕

  • @jeangrei
    @jeangrei 4 года назад

    I've been binge-watching your videos and taking notes of all your key points. Every video is informative and really helpful. I've only watched around 10 vidoes so far but not even one is a time-waster. All are real tips and always an AHA! moment to me! Avid fan here and looking foward to enroll in your BGA this year. 😍

  • @shannon6800
    @shannon6800 4 года назад

    This video was super helpful love how you take the time to fully explain everything ❤️ my two archetypes are definitely “the creator” and “the care giver”

  • @BubblesZitumane
    @BubblesZitumane 4 года назад

    Vanessa! Thank you. This is one of my favorite videos. It brought SOOOO much clarity. I think I needed to know this before I needed to know how to niche.

  • @bestofbothworlds6925
    @bestofbothworlds6925 4 года назад

    Just found this channel loving it already.. Keep up the good work

  • @xo_kryptoknight4147
    @xo_kryptoknight4147 4 года назад +1

    Thank you so much for this video Vanessa 🥰 I also resonate with the Hero as my first archetype but in between The Everyman and the Caregiver as my secondary archetype. This really helped me figure out what direction I want my messaging to go!

  • @crystalliveslife
    @crystalliveslife 4 года назад +2

    Ohhhh, I am currently trying to figure out my own brand!! Thank you for this video!

  • @half-bakedgamin9095
    @half-bakedgamin9095 2 года назад

    after a few of your videos, my opinion of you changed quickly. you're brain is 10/10 you have notable knowledge and writing skills.i respect you so much, and you can see you've put in the hours into yourself personally, and your brand.

  • @TheGingerJoye
    @TheGingerJoye Год назад

    Giiiiirl!!!! This was THE BEST video I’ve ever watched about personal branding. And I’ve been on & off searching for a year. And it has finally clicked. Thank you sooooo much darling. Now, let me listen 2 more times.

  • @AlikaHarris
    @AlikaHarris 4 года назад

    Yassssss. This is the video I've been needing. You freaking rock my love! Thanks a million!

  • @ScullyPopASMR
    @ScullyPopASMR 4 года назад +1

    Your editing skills blow me away. I've found myself emulating your graphics. Of course, I always listen to what you have to say.

  • @KeithSoOfficial
    @KeithSoOfficial 4 года назад +2

    Wow Vanessa! This is the first time I heard of the brand archetype! Every time I watch your video I learn something new. Thank you so much!
    I think my primary would be The Everyman and secondary is the Sage. Will create my content base on that from now on!

  • @karenkumah9401
    @karenkumah9401 2 года назад +1

    Wow...I just realised I'm now about to start the business I thought I had and have been running for 4 years.ivr learnt so much. Thank you for this free video.

  • @AchaChelsie
    @AchaChelsie 4 года назад +2

    I love your channel. I'm learning new tips everytime especially as a new youtuber

  • @therealjohnnyb2151
    @therealjohnnyb2151 Год назад

    Damn girl...I just paused the video and opened a google sheet and typed out 3 values and 3 content pillars in like a minuet and a half. It was pretty obvious to me once I had them written out, but never has the clarity in how to move forward been so great. Thank you.

  • @MyTrishAdvisor
    @MyTrishAdvisor 4 года назад

    Damn I am mind blown!!!! Sooooo much great info!! I am in the midst of refreshing my brand and this gives me so many ideas. I love the archetypes and the tips for creating a clear brand for yourself and when you contract out others. Literally GOLD!! I have had such a hard time navigating "personal branding ". I didn't even know about the term till now!🤯

  • @readysetgouwsashdyl3446
    @readysetgouwsashdyl3446 3 года назад

    This was so valuable, thank you so much! LOVED learning about the Brand Archetypes, excellent branding tool! 👏 looking forward to using it

  • @Selfullme
    @Selfullme 4 года назад

    Vanessa you are a life saver, I have 4 sources that I thought were in some ways unrelated. I was concerned I might be doing too much. Now I understand that they are actually related and fit under one brand archetype. Thanks so much for clarity and for pointing me in the right direction.

  • @licensingexperts3235
    @licensingexperts3235 4 года назад

    Wow Vanessa you Rock! This video was actually loaded with some Golden Nuggets. I love content that is actionable. Thank you so much for being awesome to your fans. Keep up the good work!

  • @evolvingwithstef
    @evolvingwithstef 4 года назад +4

    Another amazing video as always, Vanessa 🥳🙌🏽🎉 I really loved learning about the brand archetypes even though I feel I belong to 8 of them (The Outlaw, The Magician, The Hero, The Everyday Man, The Caregiver, The Creative, The Sage, The Explorer) lol 🤪 Aquarius here. I'm a bit of everything 😇

  • @dragonflytarot2655
    @dragonflytarot2655 4 года назад

    Hay just wanted to say thanks for the content you post. Watched loads of your videos and finally started my channel. You're a star for providing such helpful information on here 🙏❤️

  • @beritbecker5637
    @beritbecker5637 4 года назад

    Hi Vanessa, this video is a great round-up of all the important aspects around personal branding. The brand archetypes you talk about are really helpful and force you to take an honest look at who you are and what you want to achieve with your business. The Sage and the Explorer resonated with me. Looking forward I want to strenghten my inner Creator ;)
    The video is also a great example of how you deliver knowledge that people who want to establish their brand online might not be directly looking for but that's nonetheless important - I am specifically talking about the possible discrepancy between self image and public perception that you mention.

  • @sammanikarawat9777
    @sammanikarawat9777 3 года назад

    This is a gem! Thank you V for sharing this. ❤️

  • @alphachristina4922
    @alphachristina4922 4 года назад

    I subscribed to you when you only had 30k and how you've grown. Your tips actually helped me grow my IG from 1000 to 3000 but I stopped posting for awhile. Ready to get back in the game again and per usual, I have to watch your videos for all the amazing content value you have that works

  • @julietjuu3236
    @julietjuu3236 4 года назад +1

    I remember my insta account was stucked for soo long and I got serious with watching her videos and wow i get followed everyday. I appreciate you love, ❤️❤️

  • @samitee8336
    @samitee8336 Год назад

    Love how your content always brings a fresh perspective on things. This is QUALITY CONTENT!!

  • @Sissellgaviolard
    @Sissellgaviolard 4 года назад

    Wow! Love how you are straight to the point with your videos! Love the tips 👏🏼

  • @ShriwaChaudhary
    @ShriwaChaudhary 4 года назад +12

    I'm doing everything I can to grow on RUclips and Instagram....your tips are very helpful:)

  • @user-ec9hf1ls5x
    @user-ec9hf1ls5x Год назад

    I love this video, this is a new concept for me as this is the first time I have heard of these archetypes. Thank you! super helpful and great!

  • @CadhyD
    @CadhyD 4 года назад

    Hello Vanessa!
    I really want to thank you for the quality of your content. I am always learning so much through your videos. As a beginner in this social media game, your advices really give me a frame.
    Thank you again and have a good day ☺️

  • @ImranRai
    @ImranRai 4 года назад

    This video was so helpful. Thanks sis

  • @Andimandie
    @Andimandie 4 года назад

    Loving this video! You always have the best tips, and I learned so much about branding in this video 💕

  • @SanaKhan-ji9ur
    @SanaKhan-ji9ur 4 года назад +2

    I started my youtube channel because of this girl ✌🏻 Lots of love and well wishes for you 🥰

  • @oliviawongliling3110
    @oliviawongliling3110 3 года назад

    Thank you so much! I attended an interview yesterday then they given me a task on how to build their personal brand. I am lost but really thanks to you! I am now even more confident in the next interview. Hopefully it went well. 🤞🏻

  • @ByShaira
    @ByShaira 4 года назад

    Love you Vanessa! Always excited to see your new videos and have helped me a lot as a social media manager and strategist. Always here to support you! x

    • @ByShaira
      @ByShaira 4 года назад

      @@VanessaLau thanks Vanessa and will always support you. Much from Ph fan 💕

  • @LaynoProd
    @LaynoProd 3 года назад

    great video Vanessa, i love the archetypes and 3 by 3 method to help me narrow down and be consistent with how I message things and what kind of content I make and put out, definitely excited to see this grow my personal brand!!

  • @MorganBrittButler
    @MorganBrittButler 3 года назад

    This is one of your most helpful videos! Thank you for the actionable steps we can take to build a strong brand xx

  • @sav5881
    @sav5881 Год назад

    i feel energized and excited after watching this for sure. you made it super simple! thank you :)

  • @28MUSE
    @28MUSE 4 года назад +21

    Awww.... Sweet.. I still remember that 3*3 Value thing, when she released this long ago. So great to see, authenticity of maintaining it

    • @mam7br
      @mam7br 4 года назад +1

      Could you elaborate on that? I dont know this strategy and it seems very interesting :)

    • @28MUSE
      @28MUSE 4 года назад +3

      @@mam7br Sure, it is 3 Values that are personal to you that you keep consistent throughout your content (example : Honesty, Informative, Power.. anything that is yours. And 3 pillar type, that is you create content or represent yourself only around those 3 topics, or pillars

    • @mam7br
      @mam7br 4 года назад +1

      @@28MUSE thanks for the insight!

    • @28MUSE
      @28MUSE 4 года назад +1

      You are welcome, I recently started my channel too. I talk about Entrepreneurship and Life Elation. If you like what you see, I'd be glad to have you as my subscriber :)

    • @sanjusdayout5277
      @sanjusdayout5277 4 года назад

      I'm here to support your channel let's connect and grow together😊

  • @eddiejaoude
    @eddiejaoude 4 года назад

    This is my favourite video of yours. I wasn’t aware of the 12 different types. I need to rewatch this video again

  • @kuniafitness3973
    @kuniafitness3973 4 года назад

    I love your videos. The way you explain is so simple. I am glad I found your channel 😊

  • @juneinsightfully
    @juneinsightfully 3 года назад

    For me for sure the 3rd value of yours. The high energy part. It's such a big enticing element of your content. Which sets you apart from all the other inspirational channels out there. Not to say that the value is not top notch, cuz it's absolutely amazinnggggg, and which such transparency always. Overall Love what you do! such an Inso

  • @brittanijackson2968
    @brittanijackson2968 4 года назад

    This was super high value. Coming back to watch and take notes!

  • @joshuaedward9973
    @joshuaedward9973 Год назад

    Vanessa!! What an AWESOME! Video sooooo FULL of wisdom!! Watching it through for the first time now. Later I plan to watch it again and take notes.

  • @KweenKimi
    @KweenKimi 4 года назад

    I love your videos and your tips. Thank you for posting these🙌🏽

  • @cheonlaxy
    @cheonlaxy 4 года назад +1

    As always, your videos are very very insightful and helpful. Thank you so much Vanessa. 😘
    I'll check those brand archetypes now. ❤

  • @TheMostImportantStep
    @TheMostImportantStep 3 года назад

    Thank you so much! I had never heard of the brand archetypes, but this is a game changer! As soon as you mentioned the explorer archetype, I knew that was it. Cheers!

  • @allolawunschbecken7241
    @allolawunschbecken7241 4 года назад

    i love you vanessa! thank you for all your amazing content!

  • @PearlCicci
    @PearlCicci 4 года назад

    this is so awesome! never thought of this but it makes sense how you are so consistent and everything aligns. I think my brand is a mix between the sage and explorer

  • @Yelenahallum
    @Yelenahallum 4 года назад +1

    Love this babe !💕 such great and useful information!!!

  • @ElianaEdith
    @ElianaEdith 4 года назад +2

    I really love how you explained this video, it really helped me!

  • @janetpatterson6893
    @janetpatterson6893 4 года назад

    So detailed...I love it! Thank you!!!

  • @PartOfBrookesWorld
    @PartOfBrookesWorld 4 года назад

    Thank You so much! This video was actually super helpful, taught me more about branding than my graphic design degree ever did!

  • @motivationalstream2204
    @motivationalstream2204 Год назад

    Thank you for creating this video. I loved the way you presented it! Awesome helpful information.

  • @rockitwithronnie
    @rockitwithronnie 4 года назад +1

    These were great tips and ideas! Your tips help me so much! Thank you for the great content!

  • @TheLisaTorres
    @TheLisaTorres 2 года назад +1

    Thanks for laying out this very thorough and precise training on building a brand. The 12 Archetypes & your 3x3 method is extremely helpful.

  • @HenriPhe
    @HenriPhe 4 года назад +1

    The best personnal brand i've seen! Thanks you Vanessa! 🙏

  • @visualentrepreneur
    @visualentrepreneur 4 года назад

    I had to pause the video at 8:42, because I discovered I have the exact same archetypes you have in the SAME order! and probably the reason I follow you.. You're value is amazing! Thank you..

  • @davidsdinero
    @davidsdinero 4 года назад +16

    Your videos are always helpful 🙌🙌

  • @missskena
    @missskena 2 года назад

    You are simply the BEST Vanessa!! I learn sooo much from ALL your videos!! ✨

  • @lovealwayskota
    @lovealwayskota 4 года назад

    This video is amazing. I didn't even know the archetypes existed... can't wait to implement this stuff into my brand!

  • @nishasaranisha
    @nishasaranisha 3 года назад

    Love your videos so much!!! Just discovered you few days ago and I'm watching all videos, I think I belongs to the Outlaw as my primary archetype and to the Lovers as my secondary archetype, thank you so much for your tips!!

  • @heymanmusickingdom
    @heymanmusickingdom Год назад

    Thanks so much Vanessa! (From Hong Kong) I've learnt A LOT from your content! Sometimes I feel like peeping your secrets. Anyways! Wish you are having a great time on your resting period!

  • @clarissagaynaquila7184
    @clarissagaynaquila7184 4 года назад +1

    OMG just what I needed! RUclips heard my prayers lol this be in my recommended 22 secs after upload haha love you Vanessa! ♥

  • @plantishdelights1440
    @plantishdelights1440 4 года назад +167

    Who else is trying to build their social media lmao 🙋‍♀️

    • @sanjusdayout5277
      @sanjusdayout5277 4 года назад

      I'm here to support your channel let's connect and grow together😊

    • @oxgabb
      @oxgabb 4 года назад +1

      Me and its so hard!!!

    • @MoneywithPennies
      @MoneywithPennies 4 года назад +1

      We all are. =)

    • @Shadesof
      @Shadesof 4 года назад

      PlantishDelights me 😬😬😬😅😅😅... ok kind of ☺️

    • @Mommysodes
      @Mommysodes 4 года назад

      ☝🏾

  • @influencerunchained-digita4763
    @influencerunchained-digita4763 4 года назад +1

    Great insights, as usual! I've been reconsidering and reorienting (the public perception of) my personal brand as of late! It all stemmed from me looking at the Audience tab on my channel and being surprised at the demographics that are watching my videos; all I can say is it's definitely not what I had expected! 😂 Anyway, thank you so much for this, and for what you've been putting out in podcast form (now, to finish watching this video 😆)!

  • @kirstcurrie
    @kirstcurrie Год назад

    I found this video super helpful. Never heard of the brand archetypes before--but they really hit home what I was envisioning for my personal brand that I just couldn't quite put my finger on before (identified "the creator" and "the magician"). Thanks!!!

  • @marysca917
    @marysca917 3 года назад

    I love all of your videos because they are so important and easy to understand and make in practice your advices

  • @itsdlifestyle
    @itsdlifestyle 7 месяцев назад

    Extremely helpful - thank you Vanessa!