Strategy for You | Rich Horwath | Talks at Google

Most people have spent their lives randomly bouncing around like bumper cars, never arriving at the life they want. If fact, new research shows that only 15 percent of adults have a plan for their life. But what if there was a way, a proven way, to experience more of what life has to offer?
In Strategy for You world-renowned strategist Rich Horwath provides a proven plan for building the bridge to an exceptional life. Based on Horwath's ground-breaking work in the field of strategic thinking, the book helps readers apply the time-tested principles of business strategy to their lives. The author incorporates GOST (goals, objectives, strategies, tactics), SWOT (strengths, weaknesses, opportunities, threats), and other business tools into a five-step plan that enables readers to:
Discover the purpose in their lives
Differentiate their unique strengths
Decide how best to allocate their time and talent
Design an effective action plan
Drive their plan to ultimate success
To help readers get from where they are today to where they want to go, Horwath illustrates his five-step plan with examples of people who have successfully used strategy as a bridge to realize their destinies. Strategy for You gives readers the opportunity to maximize their true potential at work and at home and build that bridge to the life they've always wanted.