How to set up your ecommerce accounting to secure loans, investment, and financing

Looking to secure a loan, investment, or financing for your ecommerce business? Your ecommerce accounting needs to be “investor-ready”.
In this webinar, we’re joined by Sam Hill, founder of Ecom CFO, Anna Briggs, Sr. Director of Partnerships at Settle, as they share what your ecommerce store’s accounting processes and financials need to look like to secure loans, attract investors, and negotiate favorable M&A deals.
Watch to learn:
- What it means to have “investor-ready” financials
- Metrics that lenders and investors care about
- The accounting process and technology you need to achieve investor-readiness
Get in touch:
- Get in touch with Ecom CFO via the A2X Directory - www.a2xaccounting.com/ecommer...
- Get in touch with Settle - www.settle.com/
- Get in touch with A2X - [e-mail]
00:00 Redefining ecommerce success: The journey to ‘investor-ready’ financials
00:42 Meet Ecom CFO and the speakers - Sam Hill, Anna Briggs, Geoffrey Gualano
01:42 Agenda
02:07 Stages of investor-ready financials
03:00 Why cash accounting is not investor-ready
05:22 Why accrual accounting can help you achieve investor-ready financials
11:09 Defining investor-ready financials
16:30 Benefits of investor-ready financials
18:13 Who should strive for investor-ready financials?
20:07 What investors and lenders look for when considering ecommerce businesses
27:25 The roadmap to investor-ready financials
28:06 Step 1: Accounting
30:07 Step 2: Systems
33:41 Step 3: People
36:24 Common obstacles and mistakes
38:29 Use the A2X Directory to find an ecommerce accountant
39:37 Q&A
The information provided in our webinars and resources is meant to be general in nature. Please consult a certified expert to get advice for your specific business requirements.