How Notifications Can Drive Business and Deliver Better Customer Service - Content Marketing Tips

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Notifications from your favorite social app, most notably Twitter, could be either annoying or incredibly useful. It all depends on whether you've set those notifications up to interrupt or guide your workflow. At the Dreamforce 2016 conference, I talked with Steve Gillmor, VP of market strategy at Salesforce to discuss how notifications can be a powerful tool for guiding business and improving relations with customers.
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It's a situation where the market is telling you what's going on in real time. So why not take advantage of it?