GOOGLE BUSINESS PROFILE SEO TUTORIAL - (The Fastest Way to Rank N#1 on Google maps in 2024)
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- Опубликовано: 21 июн 2024
- In this tutorial, I take you through the top Google Business Profiles SEO tactics you need to implement to rank n#1 on Google Maps in 2024.
The good news is, optimizing your Google business profile for 2024 is actually fairly simple as there isn't a huge amount of change from 2023.
These methods DO NOT INCLUDE risky shortcuts or hacks that could jeopardize your listing.
Instead, they focus on classic Google Business Profile SEO principles, backed by solid data and research from highly reputable local SEO professionals.
So it won't mess up your Google listing, only improve it.
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📑TABLE OF CONTENT
0:00 Intro
1:15 Download Some Free Tools
2:22 Local Ranking Factors Report
3:03 Business Categories
5:44 Keywords in Business Title
7:56 Google Reviews
10:13 Pre-defined services
#googlemybusiness #googlebusinessprofile #SEO
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Хобби
Excellent video! Thank you for sharing your many years of experience with us. Made many changes today to our business account. Subscribed.
Great video Luc! Very helpful and thorough. This information is gold. Keep them coming. Thank you!
Thanks, will do!
@@rankingacademy Hey Luc just had a quick question. You mentioned for the store hours on the GMB profile that having it set for open 24hours greatly impacts your ranking.
Is this still true? If you’re not open 24hours a day but want to appear in the map pack more, that you need to switch to 24 hours?
Excellent video Luc. Cheers
Glad you enjoyed it
You are massively helping my business to rank higher...I watch all your videos and within a month I can see an increase in local enquiries and clicks. I run a security firm in woking. .
Sounds like music to my ears
Hey mate I can guarantee you rank in the top 3 and I mean top 3 locally or we’ll work for free until we do so would you happen to be interested?
To me it's actually somewhat terrifying how much of the market google owns, it's not a free market if one company completely dominates 85% on deciding if businesses actually exist.
It's competition tho 😅
or lack of
@@rankingacademy yeah lack of competition.
There's plenty of competition including bing, yelp, problem is the product isn't as quality and or get bought out or shunned by Google before they get competitive.
Google is acting as a government dictator closing small biz around before google. This is the Goal to have all customer dollars spent go to the mega corps. America is not America with these dictating giants. they know they are now the only link between dollars spent building a digital wall between you and any possible customer. and the Government does nothing. - alliance. The constitution does not exist aS our homes are be sold for trillions on the WWW. I wrote threads about all this 14 years ago. Exactly as it is happening. I talked about how the tech giants will control our info and websites. Digital dictatorship is very real.
Another excellent video, thank you so much!
Glad you enjoyed it!
Great video, straight to the point with expert tips! I have a question, if you were to try and rank a business that offers a wide range of services is it sometimes better to split this into multiple google listings? E.g. a Medical Clinic that offers dental services, psychology, acupuncture and much more!
Amazing tactics for GBP. Had read the key factors information earlier but your insights made it even more valuable. GMB Everywhere and Plepper are amazing.
Great to hear!
Thank you for this valuable information. Very helpful!
You are so welcome!
I am learning so much from watching your videos. Thank you so much for sharing this amazing source of information. This one is quite helpful.
You are so welcome!
Thank you for the video. How can I see those colored dots when I do my research pulling up my business? Ex: Time 0:15-0:20
Awesome Info Thank You
No problem!
I'm a commercial photographer. In my GMB there are services and categories. How should we structure these? For example, My categories are: Photographer, Portrait Studio, Photography Studio, Photography Service, Arial Photographer, Commercial Photographer. The pre populated services alco include aerial photography, commercial photographer, studio portraits, and many others.
Should Services be repeated under each Category?
Should I add pre-populated Services that are also listed as a Categories?
Thanks, your Google Business Profile videos are fantastic.
⭐A Ton of value, went straight away to update some things on my BP!
Great stuff!
Bravo. And thank you for encouraging. Thant's what I was thinking. I think it's better to get a new dba with your current business name and add forward slash and category name. To be save.
I would agree
another helpful vid, thx
Glad it helped
Hi, great content! How do I add keywords to my Google business profile. I want to rank for certain keywords and am sitting in the 4-6 spots with better reviews than competitors.
Very helpful thank you Sir!
You are welcome!
Have just watched your videos for the last 4 hours- incredible!! thank you for sharing your valuable insights! I've had a GBP question for years now, so I have to ask. For home businesses that choose the "hide address" option and just do a service area, is it better to keep this option or put in "something" in the address field- like use city name for street address? I've seen a few listings do this, but always wondered if it was ok. Also, for the pre-selected services- should we delete the ones that aren't a perfect match for our business? Or is more better, no matter how they match up?
Many thanks Jessica. If customers visit you at your home address you should add your address to your listing and make sure you have clear outside signage outside your home. If you visit customers at their home you shouldn't show your address and instead specify a service area. Regarding services, google will add services automatically to your listing based on information it can find online. Remove the ones you feel are not relevant.
Thank you so much for this information
You are welcome
It's really helpful... Great 👍
Glad to hear that
Super educational video. Do you have any other videos of how to solve the different ranking?
Thanks, not sure what you mean by "solve the different rankings"
Do these methods replace expensive SEO tools like Ahrefs?
Thank you for responding to my previous comment! I have a quick follow up, what was the tool that you used for the keyword check done at 3:49?
Interested in this as well
AHrefs
Thank you for info
My pleasure
Great video thankyou! What are your thoughts on custom categories in the Services section of GMB? Do you recommend adding keywords that you want to rank for as service options? I.e "real estate agent bondi" "real estate agent coogee" etc
I'm assuming your are talking about custom services here. "Real estate agent" is a service, "Real Estate agent Bondi" isn't so I wouldn't. Plus if you're not located in these areas you simply won't rank anyway.
thanks for the video! are you able to advise on which software you used to do the keyword check at 3:50, that shows search volume by keyword?
Yes it's called ahrefs.com/
Anything else out there for this that doesn't require a small business owner to buy a subscription?
Thank you!
You're welcome!
Great video, as always. However, I have a question about updates (or posts) on GBP. For example, if I am a dentist, and I publish something (on GBP) that talks about dental implants... there is clear evidence that there is an advantage in putting the "Find out more" button - with a link to a page that talks about dental implants - rather than the "Call now" button to make a phone call?
I would say so but you might want to test your theory as it is likely to vary widely from business to business. I personally would want a lot more information about the dentist himself and his work if I was considering a dental implant.
From my personal experience only giving blank reviews doesnt work but when the review includes mentions and keyword relating to the business it helps in ranking up the local seo profile
Empty reviews also work
Do you know how to get the Google Business Q&A on mobile? We want to share a link to our client base to ask them to go to our profile and leave us a question, but we are only finding that this is available on the desktop and not accessible on mobile.
Thank you
You're welcome
Thanks for the video! Question though, where do you find the grid-like rankings like the one shown in 3:58? I think this would be really helpful for me
I use something called brightlocal: bit.ly/2UNhCFu
@@rankingacademy see. other people didn't know either. idk why you chose me to chew out.
What are you using to give you the Google click map ranking. You sow it at the beginning of the video. Thanks
Something called local falcon
Thank you for the information! Just one question: How can I find the keyword metrics to compare one with another?
Not sure what you mean
Is it for Indian website or Indian Local Business listing?
Thanks for the video. I have a quick question about reviews for a business in Google Business listing. We have received a few from people that have actually mistaken us with another company with a similar name. I did actually reply with this info and asked them to remove the review but they have not. I then followed up with Google but they refused to remove the reviews as they determined them not to be in error, even though they relate to another company that provides a subscription service which we do not. Is there any way to get Google to review this again ?
You can lodge an appeal with google. If all fails I suggest you raise the issue on the community platform here: support.google.com/business/community
Hey Luc just had a quick question. You mentioned for the store hours on the GMB profile that having it set for open 24hours greatly impacts your ranking.
Is this still true? If you’re not open 24hours a day but want to appear in the map pack more, that you need to switch to 24 hours?
your opening hours will indeed impact your rankings. You should only switch to being open 24hrs if you are genuinely open 24hrs
Do you have an idea on how to highlight that a listing is a certified reseller of another brand? Haven't found a suiting category or other setting for something like this so far
I don't believe such feature exists
how specific would you get for primary business category?
for example: for a women's clothing store....would you select a) clothing store b) women's clothing store
I would personally go for women's clothing store if that's all your selling.
What about adding updates / posts with keywords related and images regularly ? How about adding photos.
Although these help with conversion they don't impact rankings
Hi Luc, love your videos. I have a question about a google business profile. Can I have 2 different business listed on GBP at the same address, if so whats the best way to go about this.
Hi Tom. You can but it depends on the businesses. If they are brick and mortar businesses or SAB, and a few other factors
@@rankingacademy Thanks for the response. Our main business is a plumbing and heating business and we operate from our home address ( also registered business address). We have just set up a small SEO Agency also at the same address but are noot sure if this will get flagged by google. Are there any other options on getting another GBP?
Hi Luc. I run a digital marketing agency and most our work is done remotely (i.e. online). Should I set my business hours to Open 24/7?
you should only set your opening hours to 24/7 if you operate during those hours
Спасибо за информацию.
Не за что
nice
Thanks
Hi, i want to ask how many citations needed in a day to rank gmb on particular keyword in a month?
It doesn't work like that at at all. Citations only play a very tiny part on how well you rank. Just do the most important ones (usually 10 to 20) and move on to something else
What is the tool you use at the start of the video to see your ranking
localfalcon
Hello sir...
I'm from Malaysia.
Those extensions/keyword search, can I used it here?
I've already registered my business company with a lot of services/businesses provided.
But, now I'm looking on how to put my motorcycle/bikes towing services & mover/transporter in the GMB as currently, this is the main biz for now.
I'm still quite in the dark related to the GMB. Hopefully, I can get advices from you, if possibly.
Thanking you in advance,
Wirda, Malaysia 🇲🇾
Yes you should be able to use most of them
What if you’re an appointment only business? Customers can come to me but I mainly go to them. Should they wish to visit, they have to book an appointment. How would that work?
If you deal with customers face to face at your home/office and visit them just show your address and also add service areas to your listing
@@rankingacademy I usually go to them 99% of the time at their address. So should I remove the opening hours?
Make a vedio on google my bussiness page cansal from 1 march websites convert into profile and how became each keyword top by using services post
I'll add it to my list
What about service area businesses? How can we rank on maps when we're not allowed to use our home address?
Google knows where you are and rankings will be based on the address you initially provided when claiming your listing
what do you use to do your keyword research?
ahrefs but it's quite expensive. Alternatively you can download a free extension called keyword surfer
I had 6 business listing suspended, and it was because the name didn't match the way it was listed everywhere else! These were businesses that had been around for 10 years mostly sitting idle.
I'm not surprised. Did you manage to fix it?
how do I log into business accounts to manage their profiles such as answering reviews, adding images etc
You need to use the google account associated with the google business profile. If you don't have access, ask to be set up as a manager
Great video but I made so many changes, I lost my verification creating a major problem. Any tips for getting re- verified with video they’ve requested?
Luc? I’ve messaged you but no reply yet. Please can you help?
Best,
Now the company title is: "Q Taxi Gent". Can I make a much better title there because now I don't get any telephone calls. Can I make this or not allowed in Google Business: "Q Taxi Ghent - Cheap Taxi Company in Ghent" Do you have another suggestion as to which keywords or primary keyword I can place?
Do some keyword research
Having trouble editing my profile because Google don’t approve my edit please can you do a video about that if you have a solution
I'll add your request to my list
Does using emo with google business profile name comply with google guidelines? Like this, professional plumber USA🧑🔧
What is "emo"?
Hi please help. I have an Orthodontic client and he wanted to include services area pages nearby location but have only one PHYSICAL location . but I check the competitors and none of them have services area pages.
what do you recommend add a services area page? or if I don't add will it affect SEO.
Build location pages for the city you want to attract customers from. Please bear in mind that to do well in other cities, the services your client offers need to be really special or better than what's already there. Even if your orthodontist's website pops up first in search results for another city, if there are plenty of other orthodontists closer by and people have to drive an extra hour to see him, they might not bother, no matter how good your page is. When it comes to medical stuff, showing expertise will make a big difference in getting patients to come his way.
@@rankingacademy thank you for your suggestion
Can also help me to get this.I have a client "all district coating | commercial painters " They are not visible in the local pack Even though they are ranking well for every keyword when I search in google Maps for their main keywords "painters" or "commercial painters" they are not showing anywhere. Can you give me a suggestion on what to do for them? they are not getting leads so they don't have many reviews.
My business profile is new and my company isn't ranking for its business name. At first, I included keywors in business title and I got the snippet for the exact phrase match (name of the company + keywords), but it's lost if I search for the name of the company only (even if I use " " operator). Moreover, absolutely irrelevant companies with names that just have the same prefix rank higher. It's a "word of mouth" type of business and it's important to be found easily by the name without business keywords included. It doesn't have a website yet and I suppose it should fix the issue, but I didn't know that businesses with the same prefix can rank higher for the exact name of your company. Do you have any tips or explanation for this? Much appreciated.
How new is the business, what is the name?
@@rankingacademy I'm from eastern Europe and it is in cyrillic, so I'm not sure if it will be helpful to you. The business is not new, the profile is. Google may be confused because I added the adress of my office reception (I need people to go there), but the business itself is registered at different location. Google pulls the information from open governmental registers with different adress and it doesn't match. I'll try to edit information in business directories and see if it impacts the results. It's just weird that I cannot rank in Google Maps for the name of my business without a website 😅
Hello, sir..
Can I use 1 phone number to verify all of my Google Businesses?
For example, I have 1 restaurant with 1 call center number. Can that 1 call center number verify ownership of all my restaurant locations?
Are you given the option to verify all the restaurants via phone verification?
hi thank you for your video but gmb everywhere is not free i think
Some of the basic functionalities are free and you can run 5 free audits per month
where do you find that map that shows your ranking in all the surrounding areas?
I use a tool called brightlocal
@@rankingacademy bah, I was hoping you had found another solution.... I cancelled my brightlocal as it was quite expensive
I've watched your videos for years. I have a question about my GMB listing. There is a short tagline below the name of my business on my GMB listing. No more than two sentences. I need to edit this short tagline because we no longer offer one of the products. However, I cannot find where to edit this. Do you or does anyone else know?
Hi Matthew. Not sure what tagline you are referring to. You should be able to log into your profile and remove it when clicking on edit profile.
@@rankingacademy I do appreciate the response. Thank you so much. You've definitely helped my business out as well. The tagline that I'm referring to shows up just below my business name on GMB. Is there any way to send you screenshot of what I'm looking at?
What about having your address visible in your listing, does that help with raking higher?
Great video!
Yes it does
How is he able to show those green or red circles with those ranking numbers in a grid pattern on google maps?
I use a map tracking tool
Which one
what is the grid thing with the green dots and red dots
Did you watch the video?
@@rankingacademy Dude. Yes. Where do you show or say what the name of the grid thing with the red dots and green dots is? I'm trying to help my client, new to this, learning. Could have just said "thats the ______ website" cmon
How do I find someone who’ll most do this stuff for me? I’m willing to pay but can’t really find anyone. Not interesting in leaning SEO myself. Just want to focus on what I do.
just do some research for local SEO specialists
@@rankingacademy what would one expect to pay monthly for such a service? I’ve had a hard time finding anyone.
In my limited experience.... if youre a service provider and you arent showing your address ,which in any case differes from the area you want buisness from....then youre screwed. I set upba profile a few weeks ago... stuck up a fake address thats been on my webaite for years right in the middle of london. Uaed that address when setting up profule amd popped up google maps... got quite a few clicks almost immediately.
Then got a suspension... reapplied ,but this time using an actual address i use 60 miles out of london and not showing it on google map listing.... result.....absolutely fk all views.
Even tho mynservice area was set to the former address entered in middle of london.
And that's the real problem right there. Use an address on a service area listing to your own peril
Why do you have some profiles with 0 reviews that appear above 100+ profiles? This I can’t understand 😫
Depends on how close they are to the searcher, their name, their business categories and many other factors. Reviews are only a part of what google takes in to consideration to rank businesses
I'm thinking about changing a business name to a new name that includes "The old name - keywords (business type and location)"
Is that gonna give me a penality??
What type of business is it?
@@rankingacademy It's a photography business
Hi 👋 how to get ranked if people in my country use multi-languages to search for my business ex: I use Arabic in my business title and category but people use Arabic and French and English plz reply
The only thing you can translate on your profile is your business name. See how you can do it here: ruclips.net/video/-zjAAlQYY9I/видео.html
@@rankingacademy many thnx for yr time
How do you get the keyword ranking maps?
You need to use a tool that does the tracking for you. I use brightlocal or localfalcon
@@rankingacademy thank you!
Whats the tool you use that shows you your ranking across different locations from your business? 3:44
I use either brightlocal or localfalcon
what if your business does not have a category listed?
Choose the closest possible one
hello sir, can you help me? i make a google profile business , why do not approve with service plumbing anda servicess, profile is blocked
There could be many reasons
Plumbing service not accept applied to google Service. Right?
I’m a MOBILE car wash, and have no store front. Yet Google keeps telling me, “your business category requires a location”. How can I sort this? Thanks
Are you sure you've selected the right type of options when setting up your listing?
@@rankingacademy hmmm, perhaps not, is it possible to change those? Or would I need to just create a new gmb page
Hi sir
Hello
How to change address without losing ranking or penalty.
If you're moving to a new address your original rankings will be lost. Your listing should start ranking for your new location unless you're a service area type of business. If this is the case I suggest you read this article: www.sterlingsky.ca/move-your-sab-without-destroying-rankings/
@@rankingacademy Thank you for your guidance. Really appreciate it.
Keywords are not illegal in name anymore? I just watched your 2022. video and business redresall hack😂
This is the same stuff to rank for the last 3 years
People have started selling courses to tell these same tips
I know
No new videos?
Soon
How to verify phone number..?plz help to verify my number.
In India and some other regions, Google takes extra steps to confirm that your phone number is correct. This form should help: support.google.com/business/contact/business_phone_pending_edits
Yikes not sure I agree with advising people to nest keywords in the business name just because “I haven’t seen Google enforcing it”.
Up to you, it works though. That's why I recommend you file a DBA to be on the safer side
I followed along and got suspended :(
Really!? Doing what?
USELESS VIDEO, the only usfull thing was the website lol
thanks for your constructive feedback
Your comment was useless.