And yet I still want to get one! See how that worked.....they sell you an image, an idea and if thats what you want then you are sold. Love my current Outback, so much fun to drive especially in challenging conditions and terrible weather.
I know, you can tell some of the shots of the brand new makes with the stunning sunset or fairytale like snowfall are lifestyle shot setup by someone in the marketing department (all terrain reliability, am I right?!). They mixed this in with a couple of hearty family vacation pics. Still very believable and captures the attention of your target audience, builds the story and message of it-does-everything and it-goes-everywhere for Subaru. I would love to see what conversion metrics they did to analyze whether the kitty cat in the thumbnail was the best for their product type.
@J & D Real times Not submitting pictures of their Subarus in National Parks? It was built on user generated content, you can't force people of various races to submit content. They used what they had, use your brain next time and stop making everything about race and go piss one somebody else's parade.
@@focke_wulf4133 that's only on the 2.5l engines. And if I'm not mistaken, that's only sold 2000 and after in USA and maybe Canada. And only years 2000-2010 are affected with that issue. But you can replace the Subaru oem ones with aftermarket ones like from felpro. Those head gaskets apparently last a lot longer than oem, maybe it even lasts as long as the life of the car.
If I'm going to be honest every company wants to look good, but Subaru from day one has used their profits to fund nonprofits and make countless donations. California is experiencing endless fires and I just saw Subaru is planting 500000. I just bought a car that I paid my own money for and it's a Subaru. I'm a happy Subaru owner
If you think about All the Outback is just a lifted legacy Wagon. I don't mean any disrespect being an outback owner myself. I do love my 4th Subie Outback too. Am happy to see the 6th then look like the 4th gen again. Inshallah, I will own one.
My 02 Outback still going strong after 323,000 miles. Its been all over the USA. Had more enjoyment out of this vehicle than any other I've had. Still running strong, making memories, and giving me excuses to adventure. Runs like new, has loads of room, never had any problems out of it. From driving friends around in high-school, to week long trips to the beach, and even providing me with a temporary home for a year when times got tough. It's still running strong today with a deep trust and love that I have for it. Subaru has made me a believer in quality companies and they are a company I'll be with for the rest of my life.
It's testimonies like this that made me buy my first 2019 Outback, which I believe I like its body type a tad more, then the 2020; (which I would not throw out of bed)!!
This one kinda got me in the feels. Just took my 1993 Impreza on an 11,500 mile road trip across the country and it never skipped a beat. Thank you, Subaru, for always being good to my family!
@@PMinPhoenix I went from VT, across to Ohio, then down to Colorado, down through New Mexico and Arizona, over to California, all the way up the coast to Seattle, back across to Wisconsin, Illinois, and Ohio again, then back home to Vermont. Visited tons of RUclipsrs along the way including the BoostedBoiz and Sarah n Tuned.
So happy to see three of my Outback photos in here! Currently on Subie #3 and I look forward to the future Subies yet to come! #NomadicOutback to see more of my build!
Wow! This actually moved me to tears. It's so true, and also so passionnate! I'm a happy owner of a Outback 3.0R, and it makes me really pround to see the commitment of Subaru for the National Parks and the community in general. For sure the Outback XT will be a best seller! Hope we can have it here in France!
brv002 same man Subaru runs in our family starting with the 1997 Subaru Legacy, 2000 Subaru Outback, and now 2007 Subaru out back, and still yet to come ❤️
Bought a new 2018 (V.I.P program) . Drove through Rockies, Dinosaur National, Grand Teton, Yellowstone, Black Hills and BadLands. 2 week trip from Ohio. 4,900 miles I will never forget
I owned a legacy 1996 for 3 years and I only replace shocks and brakes, regular maintenance and that’s it, 252,000 miles and still strong 💪🏻 I been in the mountains, snow, heavy rain, etc, etc, I love it
This is why I feel like Subaru is one of the best car manufacturers in the world. Subaru understands it's customers and gives them what they want. And they're also saving the world at the same time. I love you Subaru and I hope to get one soon ❤️
Absolutely amazing. My family has a 2016 Outback 2.5i Limited, and I wanted a 2005-2009 Outback Limited as my first car, though I couldn’t find any in my area for a decent price that hadn’t been abused. Alsways have loved Subaru, and can’t wait to buy another in the future!
The doggie commercials make me laugh!! This one made me cry... Such a great company with the passion of recognizing their customers and the world around us!! And I have never loved a car more! My Crosstrek!! Sorry Outback... :)
My beautiful Subaru, took my across America and back through Canada. through national parks, wild mountain ranges, and even was snowed in 3 feet and drove out like it was nothing. I love my Subaru and can’t imagine buying something else.
I love this, Subaru obviously cares about their customers and utilizes their love for the brand as a perfect way to keep us connected, you can tell they don't see us consumers as numbers, but as actual people. I remember ripping through Badlands National Park in my aunt's 1999 Subaru Outback Impreza, it could handle any abuse it took. It's mine now and I'm still continuing the legacy (no pun intended), and I'm loving every second of my OBS. 162,000 original miles.
Haha, I had an 05 Outback XT and upgraded to a '19 Crosstrek! Absolutely love it. Keep in mind that the engine takes about 2K miles to break in. It feels like dog at first, but after 2K really livens up. Also got a 5mpg increase after my first oil change (due to the heavy oil they use during break in).
@@LifeISMagix I have lost count of the number of Subarus I have owned since my first in 1982 (somewhere in the high teens or low twenties, currently a 2008 Impreza and a 2018 Crosstrek) and I have never had one that I felt was underpowered. Guess my trailers and camping gear have never been that heavy, nor has my right foot, although the two turbos I had did somehow draw my gas pedal to the floor way too often...
Now that’s done right!! I love how involved they are with national parks, pets...community I hope they keep their vehicles top notch and built with integrity and not cutting corners like other car manufacturers. Whoever did this....phenomenal job.
Bravo!!!! Turbo is back!!!!!!!well done Subaru. But please bring back Impreza Outback, as a current owner of a Forester Diesel and an Outback 3.6R, I miss the greatest Subaru ever, Impreza Outback!! What a car! Chile has been elected twice in a row as the number one outdoor country to be visited in the world. With huge National Parks that will blow your mind, Subaru must has to replicate the american approach. I love Subaru!!
I'm so proud of you Subaru. Im so happy to see where you've came from and watch where you're going. I only wish I was blessed enough to have owned one. XOXO from Ohio.
Congratulations on this amazing launch! I've loved every one of the three Subarus I've owned, and was a proud member of the 2015 Outback launch team. Love this company and all it stands for. Will be driving my 2010 Outback with pride later this month to Hoosier National Forest. :)
Possibly best RUclips video ad commercial ever made! It’s a Subaru thing!?! It will change you. I rock a forester but equally as great! Just straight up awesome!!
Enjoyed this ad. This ad definitely encapsulates the Subaru experience of many owners like me. We have traveled through dirt roads and snow to that trailhead. Slept inside many a night, only to wake up in the early morning hours to start a climb. My outback, as my wife would point out countless times, is also my gear shelf with various hiking and skiing gear thrown in the back for weeks or months since I know i am going to need it for that next ski or climb day. 83K miles and counting. To many more adventured!
Was watching the vid and reading the comments at the same time. I'm an emotional person, but was surprised at one comment that said this long commercial made them cry. I kept watching and by the end my eyes were watering up as well. Great ad. Very emotional and wonderful. Much love for Subaru. My 2003 Forester is still going strong. Thank you Subaru!
Thought I was d only one who shed tears on this Outback vid. Narrator's voice is absolutely powerful...I feel emotional despite not owning a Subaru. Fall in love with it's style the first time I saw an Outback and since then always turn my head whenever I see one on d road. I've been drooling, wishing, and wanting to have one coz we love the great outdoors. The 2020 Outback rocks!
Barely had my 2002 Subaru Forester for 5 months now. I’ve been waiting to go on my own adventure just like the ones I’ve seen here, and this video only makes me want to push myself to get there more. Love you Subaru
This commercial is one of the best ones Subaru has ever made. Wish all their marketing materials were like this. This is the one that convinced me to buy a Subaru. The others were just funny or cute... This one told me what Subaru is really about.
This right here, this is marketing your brand in the most positive, impactful way. I couldn’t imagine a better ad for a Subaru. Knocked this one out of the park!
Beautiful ad/tribute, actually teared up some. Very well done. Love the user submitted appeal, a lot of Montana shots! Subaru is an amazing company with morals. Love ya, keep it up! Sadly no longer an ambassador but still promote Subaru wherever I go!
This is so touching. I used to love your commercials. The dad and his daughter at different phases in their lives, the kids and dogs growing up together, the guy goes off to college and the dog has a gray snout, and so on. But you folks are SO FREAKIN SADISTIC towards cats, that it just takes all the emotion and lovingness towards the aforementioned away. Too bad.
It has been a while since I’ve watched and Ad made like this. This is what LOVING cars is about, being passionate about it, and only the people who feel this passion can understand it. It is great to see an ad with content, instead of those greedy ads we see nowadays. Thank you Subaru for bringing us this feeling even when we’re not driving!
Absolutely love this video and what Subaru stands for. Love most importantly but giving to help the parks is just fantastic I will forever be a Subaru owner
I think for the first time in my life, a commercial may have actually sold me on something. Well played Subaru. Good behavior deserves to be rewarded. You have a new fan.
This commercial is hitting all the feelings. I just got a 2013 Subaru outback, my first dependable car and I've been taking all kinds of trips because of it (i never could in my last car), and it's been amazing to just get in my Outback and go and see the world around me.
I bought one and still watch these. It really is the love. I have met so many people like me with it. It's hard to explain, but something changes when you buy one.
I currently drive a 2015 Legacy 3.6r limited, so basically never had the off road experience. I am extremely happy with the service it gave me and my family even in the harshest weather within the city. But I will get the Subaru Ascent one day when I will have my kids and take them to the beautiful parks and off road adventures. Subaru is unlike any other car brands in this world, so much love and connection with owners.
I have a 2019 Outback, my second. Absolutely love this vehicle. And we have visited several national parks in ours and have driven down to the Colorado River for a totally different view of the Grand Canyon. Seems like this vehicle can go anywhere, in style, comfort, and safety. Great ad!
First time Subaru owner and have 2013 Outback. 135,000 miles and still going strong. This did not feel like a commercial and proud Subaru owner and looking forward to many more miles.
Yep, I wanted to order one and when they didn't have the panoramic roof, I decided on the Ascent. We love it, my first Subaru. Won't be my last. Great commercial.
Such a proud Subaru salesperson and new owner!! I love these vehicles so much and what they stand for and preach it to every first driver, grandma, family man, mother, and furry friends. Subaru buyers are lets say interesting haha but heartfelt, understanding, and like Subaru, in it for the long run. I sold a fully loaded Limited Subaru Ascent last night and they were one of the sweetest people I’ve ever sold a car to. I LOVE MY SUBARU💕
Amazing job! Congrats to the Film Director for the brilliant idea that manages to give you goosebumps, make you feel proud for owning a Subaru or make you wish for one. Really enjoyed this ad while waiting for my 2020 Outback XT to arrive.
Very convincing messages. I actually use Subaru's ads in my PR classes when we cover Persuasion. And of course the students always ask if I own one. When you went to 0% financing this year, I jumped. Now when I give this lecture, I can finally say I got my first Subaru. And yes, it's Love. I found it and I'm going where Love takes me.
I really liked this video. I’ve always been a fan of Subaru and it shows that they put effort and consideration into what the consumer wants. Look how many outbacks are on the road!
I inherited an Outback as my first car and thought I would “just wait for it to die so I could get a cooler car” and shortly realized that the Outback WAS the “cooler car” I was looking for.
Beautiful!!!! Loved the video! My parents just got a outback and I have a old 2001 Subaru Forester, I wish my subie would last forever, 271,000 miles and it’s just now having problems, such great cars
I don’t personally own a Subaru, but man I fucking LOVE everything about Subaru, and the brand. This video was so awesome and like kinda weirdly touching
This video is 95% about national parks and 5% about the 2020 Outback and honestly I'm living for it.
2% about the 2020 outback
Best commercial ever. Greetings from Italy 🇮🇹 outback 14’ owner 💪🏻
And yet I still want to get one! See how that worked.....they sell you an image, an idea and if thats what you want then you are sold. Love my current Outback, so much fun to drive especially in challenging conditions and terrible weather.
This was a 6 minute ad that I actually enjoyed and wish didn't end. Very well produced.
I know, you can tell some of the shots of the brand new makes with the stunning sunset or fairytale like snowfall are lifestyle shot setup by someone in the marketing department (all terrain reliability, am I right?!). They mixed this in with a couple of hearty family vacation pics. Still very believable and captures the attention of your target audience, builds the story and message of it-does-everything and it-goes-everywhere for Subaru. I would love to see what conversion metrics they did to analyze whether the kitty cat in the thumbnail was the best for their product type.
Just one word for you subaru marketing team... Amazing
They always have been.
It is really amazing from marketing perspective
@J & D Real times Not submitting pictures of their Subarus in National Parks? It was built on user generated content, you can't force people of various races to submit content. They used what they had, use your brain next time and stop making everything about race and go piss one somebody else's parade.
@J & D Real times 0:32 , 2:14 , 2:52 & 3:05 also most of the pictures don't have people in them.
Not many cars can pull off this kind of ad which brings emotions to people and owners. Amazing job!
The emotions you will feel after the purchase will be quite different!😔
69 likes
@@pedlpower I've had a 2015 STI, amazing car! :)
@@Snow1e
My wife loves her Outback also. I just can't stand them. Enjoy your Subie and happy motoring!
glad be a part of this world wide outback club.
THIS is how you do marketing. Love that it's almost entirely composed of user submitted content!
Sharing real moments of people with their own cars and telling a good story about it, that's marketing. Love it!
it made me cry
Where’s all the black people? If it’s user submitted, that sucks. If it’s corporate submitted, that sucks.
Hmm, still waiting for my 1993 Subaru Impreza to die, it only has 560,000km on the clock....
🤣🤣🤣
How's the head gasket lol. But wow!
@@focke_wulf4133 if he has the 2.0 motor, then they are all right.
based and subarupilled
@@focke_wulf4133 that's only on the 2.5l engines. And if I'm not mistaken, that's only sold 2000 and after in USA and maybe Canada. And only years 2000-2010 are affected with that issue. But you can replace the Subaru oem ones with aftermarket ones like from felpro. Those head gaskets apparently last a lot longer than oem, maybe it even lasts as long as the life of the car.
why am i crying lol. this feels like such a genuine company, i definitely want my first car to be a subaru
Buy fwd Impreza. Really cool car.
If I'm going to be honest every company wants to look good, but Subaru from day one has used their profits to fund nonprofits and make countless donations. California is experiencing endless fires and I just saw Subaru is planting 500000. I just bought a car that I paid my own money for and it's a Subaru. I'm a happy Subaru owner
You won't regret your first car being a Subaru, the community and love that comes with it is unmatched.
My first Subaru was the blue one at the start of the video, that car was relentless..
The quotes, the pictures, the cinematics and passion... It was hard to finish watching while wiping my eyes 5 times a second 🥹 absolutely beautiful
Felt like I was watching Planet Earth
Lol you know it
The earth is flat
Very cool idea to interweave the 'legacy' of the Outback with the legacy of the National Parks. I'm looking forward to placing an order... ;)
If you think about All the Outback is just a lifted legacy Wagon. I don't mean any disrespect being an outback owner myself. I do love my 4th Subie Outback too. Am happy to see the 6th then look like the 4th gen again. Inshallah, I will own one.
We love our Legacy Outbacks, but we can’t forget about the Impreza-based Outback Sport
@@NicholasBenjamin1
Ture isn't the Impreza Crostreck basely that those?
IslamicTrollNinja the Crosstrek is a lifted Impreza with an off-road package
@@NicholasBenjamin1
Thats ture
My 02 Outback still going strong after 323,000 miles. Its been all over the USA. Had more enjoyment out of this vehicle than any other I've had. Still running strong, making memories, and giving me excuses to adventure. Runs like new, has loads of room, never had any problems out of it. From driving friends around in high-school, to week long trips to the beach, and even providing me with a temporary home for a year when times got tough. It's still running strong today with a deep trust and love that I have for it. Subaru has made me a believer in quality companies and they are a company I'll be with for the rest of my life.
It's testimonies like this that made me buy my first 2019 Outback, which I believe I like its body type a tad more, then the 2020; (which I would not throw out of bed)!!
This one kinda got me in the feels. Just took my 1993 Impreza on an 11,500 mile road trip across the country and it never skipped a beat. Thank you, Subaru, for always being good to my family!
What places did you stop at on your roadtrip?
@@PMinPhoenix I went from VT, across to Ohio, then down to Colorado, down through New Mexico and Arizona, over to California, all the way up the coast to Seattle, back across to Wisconsin, Illinois, and Ohio again, then back home to Vermont. Visited tons of RUclipsrs along the way including the BoostedBoiz and Sarah n Tuned.
So happy to see three of my Outback photos in here! Currently on Subie #3 and I look forward to the future Subies yet to come! #NomadicOutback to see more of my build!
Which times were yours in there?
I wish I had known about this, I have some great pics from National Parks with my Outback.
One of the most beautiful ads I've been. Absolutely masterpiece.
Wow! This actually moved me to tears. It's so true, and also so passionnate! I'm a happy owner of a Outback 3.0R, and it makes me really pround to see the commitment of Subaru for the National Parks and the community in general. For sure the Outback XT will be a best seller! Hope we can have it here in France!
It won't sell good if its over 40k
We probably wont get XT in Europe.
Your H6 is a good engine. Ive had both and say its more reliable than the turbo charged engines.
MrRichieCZ if it makes you feel better I can’t buy a Levorg in the US because @according to Subaru the us market does’t like wagons.
@@JSchroederee Didnt know that. But we cant buy Ascent and Levorg is availible only in 1.6L engine.
I have a 4Runner but have mad love and respect for Subaru.
brv002 same man Subaru runs in our family starting with the 1997 Subaru Legacy, 2000 Subaru Outback, and now 2007 Subaru out back, and still yet to come ❤️
Dont forget about the safety, crashed my 2006 Outback doing 60MPH yesterday. Car is written off but not a single scratch to any of the 3 occupants
I bought my second Subaru, 2020 Subaru Outback Onyx because of this video!!!! 15k miles and 9 months later I am still in love with it!
Still driving my 2003 Subaru Outback L.L Bean and it is a great car. I am proud to be driving a subaru
Luca Galante i just buy a 2003 outback 3.0 h6 simply the best!
Just got my Outback Limited 3.6 and I LOVE IT! First subaru ever and I couldn't be more happy. 💜
Kia Mendez take it up to the mountain or snow..you’ll b surprised
Funny, your first name is Kia! :)
It finally looks more like a wagon again!
lmfao, are you high?!?!
One of the best commercials ever! Wasn't even thinking about buying a wagon, but will test drive the new Outback and decide.
I just got my first Outback today and love hiking and camping. This commercial is really touching. I love my car and my lifestyle
Bought a new 2018 (V.I.P program) . Drove through Rockies, Dinosaur National, Grand Teton, Yellowstone, Black Hills and BadLands. 2 week trip from Ohio. 4,900 miles I will never forget
I owned a legacy 1996 for 3 years and I only replace shocks and brakes, regular maintenance and that’s it, 252,000 miles and still strong 💪🏻 I been in the mountains, snow, heavy rain, etc, etc, I love it
I’ve had two Foresters but it might be time for my first Outback.
I am a subaru guy,I have had 4 subaru,right now,still keeps two,one 2006 outback,one 2018 outback. Outback is the best car at this price.
Every time I watch this video, it brings tears to my eyes. Always been an Outbacker, and this will be my first brand new vehicle one day.
One of best ads ever, even at lowest budget , just amazing
This is seriously smart marketing, seeing people actually using and enjoy the outback makes me want the vehicle. Like I really might get one now lol
Beautiful ad. My wife and I had been considering buying an Outback, and this ad really put us over the top.
This is why I feel like Subaru is one of the best car manufacturers in the world. Subaru understands it's customers and gives them what they want. And they're also saving the world at the same time. I love you Subaru and I hope to get one soon ❤️
Absolutely amazing. My family has a 2016 Outback 2.5i Limited, and I wanted a 2005-2009 Outback Limited as my first car, though I couldn’t find any in my area for a decent price that hadn’t been abused. Alsways have loved Subaru, and can’t wait to buy another in the future!
The best wagon in the world!
It hasn't been a wagon since 2009...
Jesse Pollock the forester hasn’t been a wagon since ‘08 you mean...
@@celtic125434849 No, I mean the Outback because it's a Subaru Outback video, not a Forester video. The Forester has NEVER been a wagon.
Easily the best car ad i've seen
The doggie commercials make me laugh!! This one made me cry... Such a great company with the passion of recognizing their customers and the world around us!! And I have never loved a car more! My Crosstrek!! Sorry Outback... :)
OMG Thats me featured in a Subaru debut in the very first picture!!!! Love Subaru!!!!
My beautiful Subaru, took my across America and back through Canada. through national parks, wild mountain ranges, and even was snowed in 3 feet and drove out like it was nothing. I love my Subaru and can’t imagine buying something else.
I love this, Subaru obviously cares about their customers and utilizes their love for the brand as a perfect way to keep us connected, you can tell they don't see us consumers as numbers, but as actual people. I remember ripping through Badlands National Park in my aunt's 1999 Subaru Outback Impreza, it could handle any abuse it took. It's mine now and I'm still continuing the legacy (no pun intended), and I'm loving every second of my OBS. 162,000 original miles.
The best wagon crossover in the world. Subarus the only brand I buy.
I drive my 2005 outback I love it but I’m about to upgrade to the 2019 Crosstrek. I love Subaru
That's what I just picked up
Such an underpowered car. I’d get the 3.6R Outback from 2019. Prices will drop when. 2020 come out this fall
Haha, I had an 05 Outback XT and upgraded to a '19 Crosstrek! Absolutely love it. Keep in mind that the engine takes about 2K miles to break in. It feels like dog at first, but after 2K really livens up. Also got a 5mpg increase after my first oil change (due to the heavy oil they use during break in).
@@LifeISMagix I have lost count of the number of Subarus I have owned since my first in 1982 (somewhere in the high teens or low twenties, currently a 2008 Impreza and a 2018 Crosstrek) and I have never had one that I felt was underpowered. Guess my trailers and camping gear have never been that heavy, nor has my right foot, although the two turbos I had did somehow draw my gas pedal to the floor way too often...
HugFest we just purchased a 36R yesterday here in Seattle ❤️
Now that’s done right!! I love how involved they are with national parks, pets...community I hope they keep their vehicles top notch and built with integrity and not cutting corners like other car manufacturers. Whoever did this....phenomenal job.
Well done. That's how you do an ad. I even kinda want an outback now.
I really enjoyed the video! Great history of this car and good stories of every owner. Great pics also. 😍😊
I love this. Really captures the life of an owner.
As if I didn't have enough reasons to adore the brand already, this just made me even more proud to be a part of the Subaru Nation.
Bravo!!!! Turbo is back!!!!!!!well done Subaru. But please bring back Impreza Outback, as a current owner of a Forester Diesel and an Outback 3.6R, I miss the greatest Subaru ever, Impreza Outback!! What a car! Chile has been elected twice in a row as the number one outdoor country to be visited in the world. With huge National Parks that will blow your mind, Subaru must has to replicate the american approach. I love Subaru!!
Igna D I think the Impreza outback is Subaru cross trek
They'd like you to think that, but sadly it is not @@Spiritual_DriverAE101 . Also, bring back the WRX wagon!
Chilean here and a proud owner of 2 Impreza Outbacks (05 & 07)
The Subaru XV (Subaru XV Crosstrek/Subaru Crosstrek) is literally a Subaru Impreza in Outback form. They ride on the same exact chassis.
Racer X no, Impreza Outback is a Station Wagon!!!
I'm so proud of you Subaru. Im so happy to see where you've came from and watch where you're going. I only wish I was blessed enough to have owned one. XOXO from Ohio.
Congratulations on this amazing launch! I've loved every one of the three Subarus I've owned, and was a proud member of the 2015 Outback launch team. Love this company and all it stands for. Will be driving my 2010 Outback with pride later this month to Hoosier National Forest. :)
We had an Outback but now have two Ascents. Love our Subarus. Great video! Makes me want to do a road trip.
Wondering why a Subaru outback video about made me cry. Great job.
Possibly best RUclips video ad commercial ever made! It’s a Subaru thing!?! It will change you. I rock a forester but equally as great! Just straight up awesome!!
Enjoyed this ad. This ad definitely encapsulates the Subaru experience of many owners like me. We have traveled through dirt roads and snow to that trailhead. Slept inside many a night, only to wake up in the early morning hours to start a climb. My outback, as my wife would point out countless times, is also my gear shelf with various hiking and skiing gear thrown in the back for weeks or months since I know i am going to need it for that next ski or climb day. 83K miles and counting. To many more adventured!
Was watching the vid and reading the comments at the same time. I'm an emotional person, but was surprised at one comment that said this long commercial made them cry. I kept watching and by the end my eyes were watering up as well. Great ad. Very emotional and wonderful. Much love for Subaru. My 2003 Forester is still going strong. Thank you Subaru!
Thought I was d only one who shed tears on this Outback vid. Narrator's voice is absolutely powerful...I feel emotional despite not owning a Subaru. Fall in love with it's style the first time I saw an Outback and since then always turn my head whenever I see one on d road. I've been drooling, wishing, and wanting to have one coz we love the great outdoors. The 2020 Outback rocks!
Love this! - Proud Subaru owner
Barely had my 2002 Subaru Forester for 5 months now. I’ve been waiting to go on my own adventure just like the ones I’ve seen here, and this video only makes me want to push myself to get there more.
Love you Subaru
This commercial is one of the best ones Subaru has ever made. Wish all their marketing materials were like this. This is the one that convinced me to buy a Subaru. The others were just funny or cute... This one told me what Subaru is really about.
Wow this was amazing. I'm getting my first outback and I cannot wait for all the adventures
If by adventures you mean repairs and recalls then you're in for a rockin' good time! 🤣
This right here, this is marketing your brand in the most positive, impactful way. I couldn’t imagine a better ad for a Subaru. Knocked this one out of the park!
Beautiful ad/tribute, actually teared up some. Very well done. Love the user submitted appeal, a lot of Montana shots!
Subaru is an amazing company with morals.
Love ya, keep it up! Sadly no longer an ambassador but still promote Subaru wherever I go!
We love Montana's Glacier National Park, too.
This is so touching. I used to love your commercials. The dad and his daughter at different phases in their lives, the kids and dogs growing up together, the guy goes off to college and the dog has a gray snout, and so on. But you folks are SO FREAKIN SADISTIC towards cats, that it just takes all the emotion and lovingness towards the aforementioned away. Too bad.
Can't wait for the Dodge drivers to ding my doors.
It has been a while since I’ve watched and Ad made like this. This is what LOVING cars is about, being passionate about it, and only the people who feel this passion can understand it.
It is great to see an ad with content, instead of those greedy ads we see nowadays.
Thank you Subaru for bringing us this feeling even when we’re not driving!
I'll travel the world in that new Subaru with a big cute dog!
Subaru your adverts at the moment are amazing!
Way to go Subaru! What a wonderful, beautiful video! Thanks for your support for the National Parks.
Well, now I regret not releasing my outback photo to subaru when they asked me for it, If I knew it was going into this.
Absolutely love this video and what Subaru stands for. Love most importantly but giving to help the parks is just fantastic I will forever be a Subaru owner
I own a 2017 Subaru Outback, I absolutely love it 🥰 My best buy ever ❤️
I think for the first time in my life, a commercial may have actually sold me on something. Well played Subaru. Good behavior deserves to be rewarded. You have a new fan.
Totally agree with you. Amazing video this was. This is how you do marketing.
I am now going to look at the Outback’s this weekend because of this video. Very well done!
My 2003 Outback is at 256,000 and still running strong!
This commercial is hitting all the feelings. I just got a 2013 Subaru outback, my first dependable car and I've been taking all kinds of trips because of it (i never could in my last car), and it's been amazing to just get in my Outback and go and see the world around me.
I came expecting a boring old corporate reveal video.. was given a heartwarming display of love and happiness! Great job Subaru.
A 1999 Subaru Outback is my first car and the places My girlfriend and I can go is unbelievable. The perfect adventure car hands down
This was an amazing advertisement. I wish the luxury brands would do stuff like this.
*Oh Wooow... Its Beautiful Video and More Beautiful New Outback*
I bought one and still watch these. It really is the love. I have met so many people like me with it. It's hard to explain, but something changes when you buy one.
This legitimately gave me chills when I saw it at the new york international auto show
I love my Subaru. Been driving an out back since 1998. Subaru makes me feel good.
Emotional video! Subaru forever
So cool. The 2003 will always have a special place in my heart but this looks mad
Subaru, this is such a heartwarming video and I couldn't be happier to own 2 Subarus.
I currently drive a 2015 Legacy 3.6r limited, so basically never had the off road experience. I am extremely happy with the service it gave me and my family even in the harshest weather within the city. But I will get the Subaru Ascent one day when I will have my kids and take them to the beautiful parks and off road adventures. Subaru is unlike any other car brands in this world, so much love and connection with owners.
I had a 95. She was called lil tank. 360k and just couldn’t fix it any more. We had a funeral. Had outback’s ever since.
Bobbi Lane hahah a funeral. thats sweet. I’m gonna cry on the day my Crosstrek finally dies 😭
Let the product speak for itself.
Great ads. Love it.
I have a 2019 Outback, my second. Absolutely love this vehicle. And we have visited several national parks in ours and have driven down to the Colorado River for a totally different view of the Grand Canyon. Seems like this vehicle can go anywhere, in style, comfort, and safety. Great ad!
First time Subaru owner and have 2013 Outback. 135,000 miles and still going strong. This did not feel like a commercial and proud Subaru owner and looking forward to many more miles.
2018 outback owner and proud of it.
Best wagon out there.
I wish they had put panoramic sunroof on this model as they did with Forester then the campers can sleep in the car and watch the stars.
Seems like they needed the extra headroom space or just wanted the numbers to be better in the rear headroom department.?
Yep, I wanted to order one and when they didn't have the panoramic roof, I decided on the Ascent. We love it, my first Subaru. Won't be my last. Great commercial.
Such a proud Subaru salesperson and new owner!! I love these vehicles so much and what they stand for and preach it to every first driver, grandma, family man, mother, and furry friends. Subaru buyers are lets say interesting haha but heartfelt, understanding, and like Subaru, in it for the long run. I sold a fully loaded Limited Subaru Ascent last night and they were one of the sweetest people I’ve ever sold a car to. I LOVE MY SUBARU💕
Amazing job! Congrats to the Film Director for the brilliant idea that manages to give you goosebumps, make you feel proud for owning a Subaru or make you wish for one. Really enjoyed this ad while waiting for my 2020 Outback XT to arrive.
Def one of the best commercial ever. shoutout to Subaru, you make me cry watching this :')
Steve Irwin would be proud..
Very convincing messages. I actually use Subaru's ads in my PR classes when we cover Persuasion. And of course the students always ask if I own one. When you went to 0% financing this year, I jumped. Now when I give this lecture, I can finally say I got my first Subaru. And yes, it's Love. I found it and I'm going where Love takes me.
I really liked this video. I’ve always been a fan of Subaru and it shows that they put effort and consideration into what the consumer wants. Look how many outbacks are on the road!
I inherited an Outback as my first car and thought I would “just wait for it to die so I could get a cooler car” and shortly realized that the Outback WAS the “cooler car” I was looking for.
Woah, Subaru this is beautiful.... this is why I own Subaru’s!
Beautiful!!!! Loved the video! My parents just got a outback and I have a old 2001 Subaru Forester, I wish my subie would last forever, 271,000 miles and it’s just now having problems, such great cars
Proud 16’ WRX Subaru owner, and proud to be part of the family! I will always own a Subaru.
I don’t personally own a Subaru, but man I fucking LOVE everything about Subaru, and the brand. This video was so awesome and like kinda weirdly touching