I want to sincerely THANK EVERYONE who had a part in making this video! Years ago I stopped wearing my seatbelt. Reasonings...didn't want a wrinkled shirt, belt didn't seem to fit right, cyclists didn't have to wear a helmet. Then I saw this video over a year ago. It had such a HUGE impact on me I started to wear my seat belt again. This video is so lovingly powerful, I still tear up and get chills EVERY time I watch it. Posted on Facebook in hopes it may save someone elses life as well.
Exquiste choreography. The symbolism is superb - the daughter with her angel wings, the wife locking her hands over his heart, the way he kicks the bowl of glitter into the air on 'impact' (the windscreen shattering) but because he has his 'seatbelt' on the glitter remains harmless glitter. its just beautifully made, and the musical score echoes the sentiments to perfection.Bravo.
This is the kind of add that you will watch over and over and still feel the same way each time you watch it. So much emotions.....just remembering always that you survive not only for yourself....but many others.
Years after years I watch this video it impress me. It has everything that touches your heart and a very strong message. Truly significant, I'd like to find the producers of this ad and thank them personally.
What a beautiful, powerful message for an ad. Made this 44 year old man shed tears from both eyes. Made me think of two Angels from Heaven saving lives along with that seat belt.
This is the most simple and inspired little film I ever saw. I cannot watch it without getting goosebumps, even after a dozen viewings! I'd love to meet the person who created it.
This really strikes a sensitive place in my heart. I lost my beautiful young 26 yr old sister in an accident. She was ejected from her vehicle, not buckled up. She may have died anyway but stood a much higher chance of survival if she had been. Share this with everyone you love. You will have done all you can do. If only... our arms could actually save people this way. Powerful, incredible, beautiful.
Amazing and powerful! That has to be one of the best advertisements I've ever seen! Whoever developed that concept and whoever produced it both deserve some major awards.
Antony,you can't be serious! This is an amazing community service ad....tastefully done, incredibly poignant, and the message is crystal clear. WEAR YOUR SEATBELT! And, if someone you love isn't wearing theirs, be that person who reminds them again and again! It isn't just saving one person's life...but rather the lives of all his/her loved ones. Families are destroyed everyday because someone carelessly failed to buckle up. Come on, Antony...dig deep!!!!
This has to be one of the best commercials ever done. It's so mesmerizing, like a dance. I love all the little touches like the little girl wearing the wings (like an angel) to the confetti looking like shards of glass. I in fact didn't notice that he didn't "buckle himself in" in the beginning but of course his family did and came to the rescue! LOVE LOVE LOVE!!!
first seconds: I thought-happinnes...then:nothing lasts forever-tragedy ...at the end-hope, save me... I can watch it over and over again although it tears my emotions apart...amazing
This commercial is so beautiful. It is one of the most impactful commericals I have ever seen in my entire life. If only they could do make a commercial that involved quitting smoking in the same kind of format. Good job Sussex.
Beautiful and moving. This is a commercial to be proud of that stands so far out from the annoying noise all the others make. One that you can't help but stop and watch.
This video .. Very beautiful .. And the many benefits .. - 1 - the importance of seat belt 2 - there is love and cooperation between the family Thank you for the video
HOLY CRAP!!!!!!!!!!!! this is AMAZINNGGGG!!!!!!!!! theres no need to talk whatsoever. just the way it was made is amazing! i hope this proves a lesson. seatbelts do save lives. wear you seatbelt and stay safe!
Hello.. This drives the point across.. that not wearing a seatbelt affects other family members too. This is the best commercial that I have ever seen. Well done.
Simply amazing comercial. I get choked up every single time. Someone told me to watch and i didnt know it was a seatbelt commercial until i slowly figured it out. Outstanding job.
This commercial makes me feel that its really about how we should embrace eatch other during lifes hard times IMPACT,and dont run away,but help one another out of LOVE !!!
This ad campaign hits the soul with a relentless message that life is to fragile to take for granted. and a seat belt is something people, especially our children don't take advantage of or misuse. as adults, we must teach kids the proper way to wear a seat belt. don't allow them to throw the strap over the shoulder because of how uncomfortable it is. like the ad says....embrace life......because you only get one. make it count. live life and love.
unfortunatly in North Cyprus, although law, many people dont wear a seatbelt, or even secure their children in the backseats, and so many have been killed because of stupidity or the belief it wont happen to them....this is such a powerful ad, i wish they would all watch it and learn. It makes me cry everytime, old softie that i am!
![Seungmin "그렇게, 천천히, 우리(As we are)" | [Stray Kids : SKZ-PLAYER]](http://i.ytimg.com/vi/kAzmhLHePqU/mqdefault.jpg)
This commercial seriously deserves an award. As many times as I've watched it, I still can't watch it without being moved to tears - bravo!!
I want to sincerely THANK EVERYONE who had a part in making this video! Years ago I stopped wearing my seatbelt. Reasonings...didn't want a wrinkled shirt, belt didn't seem to fit right, cyclists didn't have to wear a helmet.
Then I saw this video over a year ago. It had such a HUGE impact on me I started to wear my seat belt again. This video is so lovingly powerful, I still tear up and get chills EVERY time I watch it.
Posted on Facebook in hopes it may save someone elses life as well.
Greatest Ad ever.
Casting, storyline, staging, filming, music... Everything so perfect. And so moving.
This is one of the best commercials in history.
+WashArchdiocese Totally agree...
This is much more powerful than the scare tactic videos. I teared up at this. Nicely done. My goodness.
Exquiste choreography. The symbolism is superb - the daughter with her angel wings, the wife locking her hands over his heart, the way he kicks the bowl of glitter into the air on 'impact' (the windscreen shattering) but because he has his 'seatbelt' on the glitter remains harmless glitter. its just beautifully made, and the musical score echoes the sentiments to perfection.Bravo.
This is the kind of add that you will watch over and over and still feel the same way each time you watch it. So much emotions.....just remembering always that you survive not only for yourself....but many others.
Years after years I watch this video it impress me. It has everything that touches your heart and a very strong message. Truly significant, I'd like to find the producers of this ad and thank them personally.
Just go to their website or Facebook, and say as much.
What a beautiful, powerful message for an ad. Made this 44 year old man shed tears from both eyes. Made me think of two Angels from Heaven saving lives along with that seat belt.
I first saw this video over 15 years ago and I still come back to it. Very powerful message, stirs up my emotions.
who ever came up with this unique idea deserves an Oscar! this is incredible!
Makes me cry every time...
Gives me goosebumps every time I watch it.
A year ago my nephew was rear ended on a Florida highway. He wasn't wearing his seat belt. He was 26 years old. I miss him so much.
This is the most simple and inspired little film I ever saw. I cannot watch it without getting goosebumps, even after a dozen viewings! I'd love to meet the person who created it.
I get chills every time I see this. And I always tear up. So powerful and effective.
This is art. This is pure art. It's heart-crushing. It's also an excellent social campaign! Brilliant!
+Nicolas Ruesch Can't agree more...
This really strikes a sensitive place in my heart. I lost my beautiful young 26 yr old sister in an accident. She was ejected from her vehicle, not buckled up. She may have died anyway but stood a much higher chance of survival if she had been. Share this with everyone you love. You will have done all you can do. If only... our arms could actually save people this way. Powerful, incredible, beautiful.
Amazing and powerful! That has to be one of the best advertisements I've ever seen! Whoever developed that concept and whoever produced it both deserve some major awards.
I think the whole concept of this ad isn't just about seatbelt....its truly an amazing and emotional ad, it is about family!
im a 16 year old guy. so many emotions run through my head when i see this. it almost brings a tear to my eye.
It is a real masterpiece! Breath-taking and goosebumps-giving!
Antony,you can't be serious! This is an amazing community service ad....tastefully done, incredibly poignant, and the message is crystal clear. WEAR YOUR SEATBELT! And, if someone you love isn't wearing theirs, be that person who reminds them again and again! It isn't just saving one person's life...but rather the lives of all his/her loved ones. Families are destroyed everyday because someone carelessly failed to buckle up. Come on, Antony...dig deep!!!!
This has to be one of the best commercials ever done. It's so mesmerizing, like a dance. I love all the little touches like the little girl wearing the wings (like an angel) to the confetti looking like shards of glass. I in fact didn't notice that he didn't "buckle himself in" in the beginning but of course his family did and came to the rescue! LOVE LOVE LOVE!!!
first seconds: I thought-happinnes...then:nothing lasts forever-tragedy ...at the end-hope, save me...
I can watch it over and over again although it tears my emotions apart...amazing
Such a beautiful advert about something so important. I got a lump in my throat watching this. Simply stunning.
The BEST social Add I've seen in my whole life!!! The way it's done is unsurpassed!
This commercial is so beautiful. It is one of the most impactful commericals I have ever seen in my entire life. If only they could do make a commercial that involved quitting smoking in the same kind of format. Good job Sussex.
A timeless masterpiece.
0:06 Dad is on shrooms again, let's just smile and wait for it to pass.
My eyes are watering every time I see this ad.
GREAT WORK! GREAT MESSAGE!
Let me take the tears away...it truly touches something inside of me.
Truely the Best Add ever to touch the Depth of your Heart and put the Message Across
the cinematography and message in this simple ad is so beautiful
I don't mind telling you, that I have tears in my eyes watching this. This was so simple, yet so brilliant!
Cried like a baby. What a beautiful piece!
if i have something to say , i'd say that this ad saved my life today!
Beautiful and moving. This is a commercial to be proud of that stands so far out from the annoying noise all the others make. One that you can't help but stop and watch.
Author of this video is a genius... how beautifull and touching we can find in this
It's so amazing how the child and mother create a seatbelt for him and in the end it's a hug...
This video .. Very beautiful .. And the many benefits ..
-
1 - the importance of seat belt
2 - there is love and cooperation between the family
Thank you for the video
Gave me goosebumps! Brought tears to my daughter's eyes!
The designer of this Add should get a reward cause he is the most creative person ever
Absolute Hall-of-Famer!! This is what advertising originally was all about! Goosebump-Guarantee!!!
HOLY CRAP!!!!!!!!!!!! this is AMAZINNGGGG!!!!!!!!! theres no need to talk whatsoever. just the way it was made is amazing!
i hope this proves a lesson. seatbelts do save lives.
wear you seatbelt and stay safe!
Hello..
This drives the point across.. that not wearing a seatbelt affects other family members too. This is the best commercial that I have ever seen. Well done.
This is the best advertising I ever seen .... 100 points of 100 ....
R.E.S.P.E.C.T.
I love the elements of motivation and support in order to explain the importance of intelligent decisions.
Simply amazing comercial. I get choked up every single time. Someone told me to watch and i didnt know it was a seatbelt commercial until i slowly figured it out. Outstanding job.
The most beautiful ad I've ever seen.
+Kari Lawson I have watched it about 50 times over past four years and still think that it's the most powerful ad I've ever seen.
I'm a filmmaker too - it is rare to see a simple film that I reckon will influence my own films. Thank you, very well done!
I can watch it 100 times. It's so beautiful!
When i was in 10th grade my media teacher played this commercial it gave me chills and I got teary eyed just watching this😭
Even with the audio on mute this ad was very convincing. Very nice seatnelt ad - best I've ever seen.
I cant hold my tears every time watching this...amazing.
Really moving to me. My dad was in a car accident about half a year ago. It's an amazing miracle he is recovering so well.
I've been looking for a way to spread something with such an intelligent aproach... Here it is!!
Congrats Sussex !!!!!!!!!!!!!!!!!!!!!!!
This commercial makes me feel that its really about how we should embrace eatch other during lifes hard times IMPACT,and dont run away,but help one another out of LOVE !!!
Mamedense, your English is wonderful. And so is your message.
I'm consider myself a tough guy. The damn commercial brings me to tears EVERY time I see it.
absolutely incredible...simple, yet touches the very things that matter the most...genius....
First ad that has ever made me cry! Superb! xo
Beautifully done! Really got the message across to me and my daughter, big time!
This ad is great, it makes its point and stole some of my tears. Yes, it did!
This is LOVE .True Love ! when we look out for one another !!! Awsome Video clip !!!
I always almost cry when I see this commercial
I have a wife and daughter and this ad makes me tear up, specially that a seat belt saved my life once too.
It is one of the best tv commercial i have seen, Great concept, kudos to the copywriter and the art director.
WOW. I actually had tears in my eyes. That was powerful.
Best ad ever made in my opinion.
Most meaningful and beautiful ad i have seen.
Absolutely one of the best commercial ever since.
Powerful message- absolutely genius concept. I will envision my wife and daughter everytime I buckle up.
This is the most amazing, most beautiful ad I have ever seen. Makes me cry every time.
They showed this at my driving school.. I was not expecting to be this impressed!
This may possibly be the most beautiful and touching commercial I have ever seen
Amazing :] I almost got a little teary eyed. Loved it, very powerful.
my heart just flutters every time i watch this! It is well made!!
just imagine how much creativity and imagination it took just to make a great commercial like this.
Amazing! Such a simple concept with such a powerful message!
Vista oggi per la prima volta, per me è quasi poesia, da guardare e riguardare
very touched. It leaves tears in my eyes
(Cont...). The music was perfect for it. Thank you to whomever made this!
This ad campaign hits the soul with a relentless message that life is to fragile to take for granted. and a seat belt is something people, especially our children don't take advantage of or misuse. as adults, we must teach kids the proper way to wear a seat belt. don't allow them to throw the strap over the shoulder because of how uncomfortable it is. like the ad says....embrace life......because you only get one. make it count. live life and love.
OH WOW.....this really touched me when i 1st saw this. I cry almost everytime i see this.
I love this ad!! The message here isn’t “Wear a seatbelt or YOU WILL DIE”, it’s “Wear a seatbelt because you have so much to live for”!
I can't stopping watching this commecial! It's so beautiful!
This call gives me the chills. Especially when his daughter jumps to save her dad
my God, this is a beautiful video, Truely blessed
thanks you so much for posting this ^^
Superb brilliance. A jewel of a masterpiece.
Most beautiful commercial I have ever seen.
0:48 just shocks me every time. Pow. Right to the heart.
This ad gives me goosebumps, it's very moving!
wow that was amazing... I even shed tear for this... trully amazing...
makes me cry every time
I. cannot. tell you. how much i freakin' LOVE this!!!!
incredible - wonderful concept - shows who we wear them for if we won'r wear them for ourselves
this deserves a friggin oscar! its that good!
unfortunatly in North Cyprus, although law, many people dont wear a seatbelt, or even secure their children in the backseats, and so many have been killed because of stupidity or the belief it wont happen to them....this is such a powerful ad, i wish they would all watch it and learn. It makes me cry everytime, old softie that i am!
The message is eternal. The format original--unique.