Drake's Biggest Mistake! [Why he lost to Kendrick Lamar]

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  • Опубликовано: 4 июл 2024
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    In this video, Brandon Carter analyzes Drake's biggest mistake that led to his loss against Kendrick Lamar in their rap beef, using insights from Robert Greene's book "The 48 Laws of Power." After a brief introduction, Brandon discusses his surprise at Kendrick's victory and shares his thoughts on why Kendrick came out on top.
    Brandon explains his credibility in discussing the rap beef and highlights the key differences between Drake and Kendrick's styles compared to other rappers. He then delves into the specific law from "The 48 Laws of Power" that Drake broke, which he believes was a critical error.
    Brandon reviews Drake's album releases and talks about the challenges of staying on top for too long, suggesting that Drake became a victim of his own success. He goes deeper into Law 4 from the book, offering advice to Drake on how to avoid such pitfalls in the future.
    He also shares his personal take on the music of both artists, pointing out one of the worst things a man can say in the context of their rivalry. Finally, Brandon encourages viewers to read Robert Greene's "The 48 Laws of Power" for more insights and wraps up with his concluding thoughts on the topic.
    🏆 JOIN THE VICTORY UNIT DISCORD CHANNEL: / discord
    🎙️ LISTEN TO THE AUDIO PODCAST: pod.link/1677872931
    😎 FOLLOW BRANDON CARTER ON INSTAGRAM: / kingketo
    0:00 Intro
    1:08 What you’ll learn
    1:16 Brandon surprised by Kendrick
    1:35 Brandon’s thoughts on why Kendrick won
    2:00 Why Brandon can talk about the rap beef
    3:42 The difference in the Drake and Kendrick's rap compared to others
    3:59 The law Drake broke in 48 laws of power
    5:01 Drake albums releases
    5:46 What happens being on top for too long
    7:06 Drake as a victim of his success
    7:54 Delving deeper into law 4
    8:41 Brandon’s advice to Drake
    10:40 Brandon’s take on Kendrick and Drake’s music
    12:46 One of the worst thing a man can say
    13:45 Drake’s music
    14:10 Read 48 laws of power
    14:44 Outro

Комментарии • 420

  • @bobdole3251
    @bobdole3251 Месяц назад +93

    Bro more videos in this style your commentary is funny af 😂

    • @HighLifeWorkout
      @HighLifeWorkout  Месяц назад +6

      thank you

    • @HighLifeWorkout
      @HighLifeWorkout  Месяц назад +3

      @@dubudubu-E The weekend don’t put out music every year, but I still hear him outside. Shit man, I hear in the club by 50 Cent more than I hear Kendrick Lamar songs in the wild. 🤷🏽‍♂️
      I really think comparing his music to caviar was a good analogy. And it’s definitely not disrespectful in anyway to him.

    • @HighLifeWorkout
      @HighLifeWorkout  Месяц назад +4

      @@dubudubu-E, you make some good points. I find it difficult to belive that DNA is played "all the time" anywhere, but i could be wrong

    • @jajajja2031
      @jajajja2031 Месяц назад

      @@dubudubu-E he out sold drakes mix tape / playlist of throw aways. people love to Ignore that fact lmao. If it’s was views from the 2016 va damn damn would of got Smashed

    • @robertchannels1894
      @robertchannels1894 24 дня назад

      Yeah this whole video seems like a drake stan point of view

  • @Nova-zk5gn
    @Nova-zk5gn Месяц назад +56

    Lets stop lying. Drakes music is not a high end chain restaurant. Drake's music is a food court at the mall. He has differemt food spots with different style food (his random accents styles he steals from everyone) its easy to digest and its full of teenagers

    • @isaiahminott
      @isaiahminott Месяц назад +4

      Now imagine that going against a Michelin star restaurant

    • @antonchigurh5654
      @antonchigurh5654 Месяц назад +2

      Facts 🔥🔥🔥🔥🔥

    • @kitcat89
      @kitcat89 Месяц назад +3

      That's definitely more accurate

    • @BecomingMyFutureSelf
      @BecomingMyFutureSelf Месяц назад +1

      Been calling his music Fast food rap for a decade. His early music was incredible but not deep. Now it’s all around bad

    • @lasleroy1
      @lasleroy1 26 дней назад +1

      THANK YOU

  • @user-vf6km4sf2r
    @user-vf6km4sf2r Месяц назад +136

    Drake lost when he started dm’ing children

  • @Doomer253
    @Doomer253 Месяц назад +43

    Biggest mistakes Drake made in this beef.
    1) He didn't heed Kendrick's warning and keep it "Friendly".
    2) A.I. Tupac & Snoop. Mad disrespectful and corny.
    3) That 'Slave' line in Family Matters.
    4) He got out rapped, period.
    5) He got beat at his own game with 'Not Like Us' it's a Bop!

  • @aspebb
    @aspebb Месяц назад +34

    J Cole and Aubrey aren't even "light skin". Those are two half- white men 😂

    • @KingDrill92
      @KingDrill92 Месяц назад

      But there father are black remember god said you are of your father which means they’re so called black men not white men 👌🏿💪🏿💯

    • @davidcici11Evolution
      @davidcici11Evolution Месяц назад +10

      ​​@@KingDrill92I feel like mixed men who have black mothers tend to be more pro black than those who have white moms. Mainly because maternal instincts tend to guide you toward their systems of beliefs more than the fathers. Cole, however, grew up in a impoverished pro black environment whereas Drake didn't.
      You also ancestry wise get more genetic material from your mother. The Mitochondrial DNA is more robust than the Y Chromosome.

    • @tspice11
      @tspice11 Месяц назад

      lol always some non bi racial commenting about bi racial. Men gossiping is feminine. We get hated on because we take your girl, our mom is the least of your worries

    • @Chuck26814
      @Chuck26814 Месяц назад

      @@KingDrill92I believe Jewish people claim their mom’s heritage, which I think Drake’s is Jewish

    • @alanmedina-uq8zw
      @alanmedina-uq8zw Месяц назад

      @@KingDrill92still a L

  • @jenoWC
    @jenoWC Месяц назад +15

    One main reason Kendrick won is simply because he took the Napoleon Bonaparte approach. “Be slow in deliberation, but be swift in execution.” He also does not expose or have the vices that Drake has.

  • @keezemojito1278
    @keezemojito1278 Месяц назад +42

    Stop the cap stop the glazing, if anything people thought Kendrick wasn’t battle tested so he would lose. People were rooting for Drake.

    • @user-qo6be2br2m
      @user-qo6be2br2m Месяц назад +6

      Respect..they said it's over for Kendrick before his response

    • @Wellwtfallthenamesaretooken
      @Wellwtfallthenamesaretooken Месяц назад +3

      Cap

    • @zidxne
      @zidxne Месяц назад +2

      Exactly. Everyone was saying "its a 20v1!" and "DRAKE IS THANOS!".

    • @juniornkuna6409
      @juniornkuna6409 Месяц назад

      Only drake cock riding fans were saying that😂😂😂

    • @AdrienneWSU
      @AdrienneWSU 20 дней назад +1

      They didn’t do their research, he was battling rapping on RUclips clips as a kid/teen. SMH. Drake also assumed he was soft and not threatening by saying crazy false things like he doesn’t bang a set, wrong, he bangs the same set as all the people he named, and as both the men he was signed to. Lol! …He also said “we know you’ve never shot or killed no body.” I’m not sure of that either. Lol. His first album he said “if I told you I killed somebody when I 16 would you believe me?”

  • @noonieveliai9921
    @noonieveliai9921 Месяц назад +24

    Kendrick won because he better and had the better diss song's. Drake wanted this battle and LOST, now yall trying make him look like s victim smh

    • @iD7my
      @iD7my Месяц назад

      light skin energy bro

    • @noonieveliai9921
      @noonieveliai9921 Месяц назад

      @@iD7my he asked for it and he got it. It's over

  • @ebnest123
    @ebnest123 Месяц назад +60

    Y'all made so much excuses, Kendrick just the better rapper

    • @HighLifeWorkout
      @HighLifeWorkout  Месяц назад +12

      I did not make any excesses. I said in this video that he is one of the greatest rappers of all time. What are you talking about?

    • @MMAOdin
      @MMAOdin 27 дней назад +1

      @@HighLifeWorkoutthe caviar analysis was trash cause kendrick literally outsells the whole industry when he drops. He just doesnt drop alot. He outsold drake when they dropped around the same time with damn

    • @HighLifeWorkout
      @HighLifeWorkout  27 дней назад +1

      @@MMAOdin “Damn” came out in 2018 and sold 1 mill. Drake dropped “Scorpion” in 2018 and sold 5 mill. This is all public information bro 🤦🏽‍♂️

    • @MMAOdin
      @MMAOdin 27 дней назад

      @@HighLifeWorkout first of all; DAMN came out in april 2017, not 2018, and sold 610k first week. MORE LIFE came out in march 2017 (1 month before damn). More life sold 500k first week . THIS IS ALL PUBLIC KNOWLEDGE, AT LEAST STOP DICKRIDING AND LOOK IT UP💀💀💀💀. Besides that, total sales of damn are 3.2 mil and more life are 2.2. Damn, didnt know u were an actual dickrider lmfaooo . Making up random facts is insane lol

    • @MMAOdin
      @MMAOdin 27 дней назад

      @@HighLifeWorkout why are you making stuff up? Kendrick dropped damn in april 2017, and sold 610k first week. Drake dropped MORE LIFE 1 month before that and sold 500k first week. Besides that total sales of damn are around 3.2 mil, more life is around 2.2. THIS IS ALL PUBLIC INFORMATION lmfaooo.

  • @thepoeticpainter8032
    @thepoeticpainter8032 Месяц назад +54

    No one listens to Kendrick, yet he's one of the top selling and streaming artists in the world (while releasing once every four years or so) and had the second highest grossing hip-hop tour of 2023 only slightly falling behind the pop/reggea/dance hall/rnb/afrobeats/hip-hop artist Drake. But no one listens to Kendrick...

    • @maestro4086
      @maestro4086 Месяц назад +17

      Kendrick wins a Grammy every time he opens his mouth. Matter of fact he almost tied Micheal Jackson for most Grammies in a year. Real people listen to Kendrick. Only casuals listen to Drake.

    • @speakfreelypodcast
      @speakfreelypodcast Месяц назад +2

      Thank you for saying this

    • @Heaterz
      @Heaterz Месяц назад +5

      Also has a Pulitzer!

    • @MrJbattle17
      @MrJbattle17 Месяц назад +1

      @@Heaterz how is that a DISSS..... "The Pulitzer prize winner is 'spiraling' " lmao.. sir, you clearly are out of your league

    • @HighLifeWorkout
      @HighLifeWorkout  Месяц назад +11

      I did not say, "No one listens to Kendrick." I did not say that once. Please don't put words in my mouth. I said he is one of the best rappers of all time (I said that multiple times).
      I compared his music to caviar (that's a compliment)
      To your point, he has been one of the top 5 most streamed artists any time once during the last 10 years.
      However, Drake has been one of the top 5 most streamed artists 8 of the last 10 years (3 of those years, he has been number 1)
      Source: en.wikipedia.org/wiki/List_of_most-streamed_artists_on_Spotify
      I am aware that that does not mean Drake is a better rapper.
      I did not say anything disrespectful about K Dot in this video.
      I definitely did not say what you said I said.
      I gave him nothing but props

  • @dyshawnshine3644
    @dyshawnshine3644 Месяц назад +212

    Drake lost because he cant rap like that. simple. The better rapper won.

    • @theinsightfulvisionary0197
      @theinsightfulvisionary0197 Месяц назад +1

      Kendrick Lamar is overrated trash!!!

    • @rroy9985
      @rroy9985 Месяц назад +25

      He tried to cover up his pdf file activities by saying he set up Kendrick 🤣

    • @user-so1yi2tm2r
      @user-so1yi2tm2r Месяц назад +3

      Nah. K-dot is a good rapper but he's an 7.8/10 battle rapper. I love kendricks shit but tbf he didn't win, drake lost.

    • @dyshawnshine3644
      @dyshawnshine3644 Месяц назад +7

      @@user-so1yi2tm2r Im not crazy about kendrick either but when it comes time to really having to rap. hes going to clear drake easy more times than not. and its ok theres other things drake does better but its mostluy making big hits. drake back before he blew up was rappin rappin more. now thats not his lane.

    • @boss7229
      @boss7229 Месяц назад +2

      Who said it was over? Did Drake?

  • @JorgeCruz-zn2vn
    @JorgeCruz-zn2vn Месяц назад +58

    Unpopular true opinion…J Cole still soft AF for pulling out.

    • @luisalvarado9618
      @luisalvarado9618 Месяц назад +5

      Cole is still that guy tho

    • @lifegotv975
      @lifegotv975 Месяц назад +2

      Cry me a river

    • @luisalvarado9618
      @luisalvarado9618 Месяц назад +8

      @lifegotv975 who's crying

    • @Dyverze25
      @Dyverze25 Месяц назад

      Nah bro. Jcole the man for doing that.. all you bored cunts saying Jcole this that don’t know what it’s like when sh** hits the fan for real.. just stay in the background talking shit

    • @Ims51
      @Ims51 Месяц назад

      J Cole should have his N word privilege confiscated too.

  • @ebnest123
    @ebnest123 Месяц назад +7

    Drake also mentioned Kendrick's family after a warning which caused Kendrick to retaliate

  • @Vreze
    @Vreze Месяц назад +6

    Drake had little to use against Kendrick. “Drop drop drop…” Drake underestimated his opponent. The silent ones speak volumes when they speak. Kendrick has 10 more ready. In the end they are both alive and eating.

  • @Neekohhhh
    @Neekohhhh Месяц назад +42

    Spot on, people got tired of Drake and started viewing him as corny way before this beef

    • @interestingtimes182
      @interestingtimes182 Месяц назад

      "Shes in love with who I am, back in high-school i used to bust it to the jam" whats corny about that?

    • @factsrus3462
      @factsrus3462 Месяц назад

      I like the young drake he was articulate but the drake now can’t keep up with Kendrick champagne papi drake could have tho but he is old now

  • @Ty_Djal
    @Ty_Djal Месяц назад +5

    To win drake could have hired Kendrick as a ghostwriter

  • @C-Handle
    @C-Handle Месяц назад +24

    I feel like Drake also lost because of the people around him.
    Some of those bars and decisions shouldn't have been approved by the OvO boardroom 🤣.

    • @thelaw2348
      @thelaw2348 23 дня назад

      Yo man, I had to give you a like on that comment. Drake clearly has no friends.

  • @thebest12700
    @thebest12700 Месяц назад +25

    Damn Brandons done it all before age 40 lol you gotta spit some bars for us now! Spit some of that baller influencer shit.

  • @zionstuart1927
    @zionstuart1927 Месяц назад +13

    DRAKE CHEEK CLAPPERS INCOMING

  • @yarahb.5014
    @yarahb.5014 Месяц назад +7

    Big Bro Brandon I agree with the 1st half of the vid on law #16 which my point exactly..however I gotta give you pushback on what you would have done.
    Dissing everybody and not the main opponent is ONE of the reasons why he lost. He focused too much on everybody else with the song Family Matters and not expected Kdot to hit the red button on Meet the Grahams that dropped 10 mins after! Another L was him taunting and underestimating the info Kendrick had on him this entire time. He is too arrogant to accept he cant win against Kdot so its a wrap either way lol

  • @los1945
    @los1945 Месяц назад +7

    This is an excuse a lot of drake Stan’s are taking which is 🗑️. Pushups came out and Drake Stan’s were glazing and loud about it!!! Screaming for Kendrick to drop and the people were behind Drake at that point. Until “Kendrick opened his mouth, someone go get him a Grammy right now” or another Pulitzer cause after this he is officially the boogeyman and his name won’t be touched ever again. 😂😂

  • @CoKidd10
    @CoKidd10 Месяц назад +14

    Bruh nobody in hip hop culture thought kendrick was the underdogg

    • @HighLifeWorkout
      @HighLifeWorkout  Месяц назад +6

      I addressed that.
      I said “statistically, K.Dot is the underdog because he is going up against one of the highest selling rappers of all time. Even though k dot is viewed at as one of the greatest rappers ever.”

    • @CoKidd10
      @CoKidd10 Месяц назад

      @@HighLifeWorkout word

    • @markbrown8973
      @markbrown8973 Месяц назад

      @@HighLifeWorkoutrecord sells has nothing to do with who you think would win in a battle rap. If the bestie boyz battled Wu Tang I’m sure no one would think WU tang is the underdog because Boyz got 6 platinum selling albums. I just think you looked at the battle wrong on many fronts

    • @HighLifeWorkout
      @HighLifeWorkout  Месяц назад +2

      @@markbrown8973 first of all, Wu-Tang has sold more than 6 million albums. Into the Wu-Tang sold 2.5 million. Wu-Tang Forever sold 2.1 million W 1 million. iron flag sold half 1 million legends of the Wu-Tang quarter million a diagram sold 200,000..
      Then, if we count the Solo projects we’re over 10 million .
      However, your point is correct.
      The difference between Drake and a regular pop act is that Drake gets respect from a lot of lyrics as well. I know the some people try to discredit him as an MC, but legendary MCS have given him props for his skill (Big Daddy Kane, Rza, Hov, Bun B, lil Wayne, ect…
      It’s rare for an MC to get respect from MCs and have Pop success

  • @user-sk1nz6lb3f
    @user-sk1nz6lb3f Месяц назад +5

    I’ve come to clearly see that most drake fans didn’t know much about Kendrick’s music. This beef with drake wasn’t even kdot at his best. He dumbed it down for u drake fans to understand.

    • @djw3512
      @djw3512 Месяц назад +3

      I know a lot of hardcore Kdot fans who’ve said that Kendrick has barely ever went harder than he has in this beef. And I’ve listen to many of Kdots albums as well and personally agree with them

    • @jdenoir89
      @jdenoir89 Месяц назад

      Nahhhh Brandon's caviar analogy of KDots music is spot on!

    • @001Khy
      @001Khy Месяц назад

      @@djw3512Kendrick did not go hard, i can name you songs where he takes subliminal shots a drake that are better than his diss records.

    • @djw3512
      @djw3512 Месяц назад

      @@001Khy In my opinion they did. With Euphoria, that was full of bars, double entendres, and all that, Meet the Grahams was a pure dissection, and Not Like Us was a total hit. Subliminal disses can go hard, but comparing them to whole songs that are just pure disses directed at someone(in this case Drake)? For me, I find the latter better

    • @001Khy
      @001Khy Месяц назад

      @@djw3512 well the disses were more impactful in the straightforward diss songs, I guess what I was trying to say was, the songs that have subliminal shots are better overall songs. I’m a bigger Kendrick fan than Drake fan, but I do listen to both on the regular, so I’ve been keeping up with the tension since 2013.

  • @sugatrangari1422
    @sugatrangari1422 Месяц назад +8

    CUZ UMG SINGED HIM AND AS OER THE RULES DRAKE GOTTA RELEASE 2 STUDIO ALBUM FOR THEM OR ELSE THEY WON'T PAY HIM HIGH AMOUNTS ‼️

  • @hmm3041
    @hmm3041 12 дней назад +1

    1. Don’t ever underestimate your opponent but he did by taunting his opponent and celebrating early. He forgot a response has no time limit. 2. He said he’s a seasoned war general, he should have been ready to counter every one of kdot’s moves. 3. Arrogance lost him the war.

  • @jomirros6639
    @jomirros6639 Месяц назад +47

    Nah he lost because KDOT better

    • @southsideatlanta9988
      @southsideatlanta9988 Месяц назад +5

      You’re wrong on that. KDOT had a better strategy and out smarted him.

    • @dyshawnshine3644
      @dyshawnshine3644 Месяц назад +5

      @@southsideatlanta9988 that too but hes a better rapper. Drake ain't built like that. his meek diss was weak. the pusha t diss was pretty good. but that's it.

    • @noonieveliai9921
      @noonieveliai9921 Месяц назад +2

      Kendrick hat better songs

    • @CG-uk1vz
      @CG-uk1vz Месяц назад

      ​@@noonieveliai9921Meet the Grahams sucked!

    • @keezemojito1278
      @keezemojito1278 Месяц назад +3

      @@southsideatlanta9988Kendrick out rapped him it wasn’t even close , on all format he killed him. Drake has no diss song better than euphoria and that’s FACT.

  • @Lukecetion_
    @Lukecetion_ Месяц назад +2

    Very well put together video dude. I like this style of commentary ❤.

  • @MrEOM41
    @MrEOM41 Месяц назад +6

    Great breakdown, Drake definitely should’ve take a break 2 yrs ago, and layed off the social media too. 🔥

    • @dknox230
      @dknox230 Месяц назад +1

      He can’t take a break. He signed that $400M lifetime deal. He gotta make the that money back!

  • @shanaadams1458
    @shanaadams1458 Месяц назад

    Digging your commentary, keep it up 🙏🏾

  • @faiz8569
    @faiz8569 Месяц назад +2

    You’re bang on with this video!

  • @rush5235
    @rush5235 Месяц назад +2

    I don't think that strategy would work based on Drake's history. He's known to ignore rappers he sees as a waste of time. So if he tried taking on all those artists people would've said that's his choice. It was the same argument they made against Kendrick taking on both Drake and Cole at the beginning. That's your choice to do so

  • @africanalientt
    @africanalientt Месяц назад +1

    9:00 They tried the 20 V 1 narrative but it failed

  • @motivationarena539
    @motivationarena539 Месяц назад +1

    Michael Jordan, leaving basketball for baseball, than coming back to the bulls was a Boss Move

  • @ricardofigueroa6867
    @ricardofigueroa6867 Месяц назад +2

    You don't know nothing really means you know something.

  • @ebnest123
    @ebnest123 Месяц назад +1

    Wasn't Drake winning after Taylor Made? Kendrick earned this win and deserves credit

  • @lukemarks1376
    @lukemarks1376 Месяц назад +2

    You should write a book.

  • @logansalternative
    @logansalternative Месяц назад +2

    Bro nobody talking about in act ii the date @ 8 he said I gotta calm down before I end up in jeopardy 💀💀💀

  • @kaostarot8142
    @kaostarot8142 Месяц назад +1

    You’re right there’s not a Nobu in Milwaukee but there is one in Chicago & we don’t mind the 2 hr drive so take that Mr metaphorical 😅

  • @evaldowhitehorne3387
    @evaldowhitehorne3387 Месяц назад +2

    Crazy enough this is all facts. Brandon Carter break this down real good. This is the real truth of why he lost💯

  • @mystically5156
    @mystically5156 Месяц назад +1

    Drake did go after all those other rappers you mentioned, STILL didn't work, Kendrick is just better keep it real

  • @remixisthis
    @remixisthis Месяц назад +15

    Drake put out some of his best content in this battle and really pushed himself. Taylor Made was unique and Family Matters is probably his best rapping on a track to date.
    Kendrick came just as hard, though with each track being a different style and delivering a KO punch with his most club track Not Like Us.
    This level of skill and output is unprecedented. As long as the allegations are untrue I gained respect for both artists

    • @HighLifeWorkout
      @HighLifeWorkout  Месяц назад +4

      facts

    • @mrworkowt5419
      @mrworkowt5419 Месяц назад +7

      Kdot skill set way higher than Drake and it showed!

    • @CG-uk1vz
      @CG-uk1vz Месяц назад +1

      Meet the Grahams was trash

    • @maestro4086
      @maestro4086 Месяц назад +7

      @@CG-uk1vzStill has more Views then drakes best song in this beef “Family matters”. Straight murdered and exposed Drake.

    • @CG-uk1vz
      @CG-uk1vz Месяц назад

      @@maestro4086 The only reason Kendrick has more views is because he's dissing Drake, and there's a collaborative effort to end Drake. What are Kendrick's numbers compared to Drake when he's NOT dissing Drake. I'll wait....

  • @dixondaqua
    @dixondaqua Месяц назад +1

    Jordan is the only one that took a break after he won three

  • @zhubinphua2824
    @zhubinphua2824 14 дней назад

    This is incredibly high quality content. The 18k views is not enough this video needs to spread more! You analyzed the whole beef like a war analyst

  • @AdrienneWSU
    @AdrienneWSU 20 дней назад

    I was with you until you said you never hear Kendrick’s music or see anyone listening to it. His last tour broke Drakes then record of grossing $76 million to Kendrick grossing $106 million being the highest grossing rap tour ever! Drake recently broke it again, but he had J. Cole and Lil Durk on that tour too. Kendrick had Baby Keem and his new artist, Tanna Leone. Those people were there to see Kendrick. “Good Kid mAAd City” is the longest charting rap album ever! It’s still on the charts now after 12 years! I listen to Kendrick every day. I Don’t go to dance clubs, and he has songs for that environment too. I’m tired of people making it seem like most of “us” don’t really enjoy and listen to Kendrick just because YOU and your crew don’t. I like lyrical rap. That’s who listens to Kenny over Drake, lyrical rap fans. Kendrick is a superior lyricist period, that’s why he earned the Pulitzer, for his lyricism! That’s how we KNEW Drake would lose regardless of the subject matter Kenny chose to focus on. Logical Drake fans even knew he would lose. I knew Drake would put out some great songs, and he did, but I knew he couldn’t DEFEAT King Kendrick!

  • @trebrooks7
    @trebrooks7 Месяц назад

    A lot of people feel as though he went at other people too much and should’ve kept it on Kendrick. His whole 2nd verse on family matters was him dissing other dudes.

  • @1957Billy
    @1957Billy 21 час назад

    By this law K-Dot won even before responding. He followed law #16 to the letter.

  • @darrylhill3460
    @darrylhill3460 Месяц назад +1

    Brilliant break down. Catch 22 because Drake making less music means making less hits and money.
    If he was unable to make so many hits, it would be an easy reason to slow down on music 🎶

  • @infinityslibrarian5969
    @infinityslibrarian5969 Месяц назад

    Drake's biggest mistake was dropping family matters. He would have lost anyways, but after family matters ...good lord.

  • @sarpbatuu
    @sarpbatuu Месяц назад +2

    this man spitin facts funniest way possible

  • @BudduredToast
    @BudduredToast Месяц назад

    Very interesting analysis. Though I was amused at how you managed to insult both guys with the caviar/chain restaurant analogy.

  • @ap_robin2824
    @ap_robin2824 Месяц назад

    Man this thumbnail is just amazing.
    This is the perfect cross-over between the common media (rap) and self-improvement.
    As a guy of both interests, I couldn't help but click.
    Great hook man (and it's recent as shit so it's the smart thing to do to ride the rap-beef-wave)

  • @zhubinphua2824
    @zhubinphua2824 14 дней назад

    I had to comment twice because ethis was trhe best analogy so far on this beef. Salute and applause to you brother

  • @denverjohnson5640
    @denverjohnson5640 16 дней назад

    Brandon, search Euphoria breakdown. The level of depth presented with simplicity decimated Drake alone. Everything else was overkill.

  • @selectronica863
    @selectronica863 8 дней назад

    🤔 interested

  • @J_Majesty_
    @J_Majesty_ 23 дня назад

    17 Grammys is not an underdog

  • @jayhartRIC
    @jayhartRIC Месяц назад

    I think Drake was trying to come off like an underdog by having lines targeting different people in Pushups and Family Matters but it came off more unfocused. If he would have put out full songs at each of them though it would have been really effective. Would be a crazy amount of work though.

  • @sthomas730
    @sthomas730 Месяц назад

    Excellent take I agree with this 100 %

  • @TylerShainOnYT
    @TylerShainOnYT Месяц назад

    Man you’re good imo.
    Every time I tried to stop this video to make a drake kendrick comparison you eventually said it. Don’t know who you are but I’m subscribing. 👍

  • @AiirxGeordan
    @AiirxGeordan 3 дня назад

    Kendrick doesn’t really make music you’d hear out like that all the time, especially on mr morale. I hear DNA and Humble every now and then, but songs like Father Time and Count me out are good songs, just not songs I wanna hear at basketball practice or at a nightclub. They’re definitely in my playlist though. Also, Drake played the 1v20 card, but not only did Kendrick turn it back on him, putting it like that only makes him look worse because he has all these people, even people that aren’t actively dissing him but aren’t siding with him (Rihanna, Meg the stallion etc), disliking him for reasonable reasons beyond him being successful. People like asap rocky and Weeknd have valid reasons to dislike drake that aren’t “he’s more successful than me”

  • @ENT8801
    @ENT8801 Месяц назад +2

    Kdot raps better and isnt a groomer like drake. Aint complicated

  • @rudigomez
    @rudigomez Месяц назад

    Restaurants is not a great analogy because Drake makes music that should be played in the clubs and big events. Alot of drake music is played at strip clubs. You would thinks its weird to play Drake at a museum, Protest, musician halls. And the opposite with Kendrick, it would be weird to play a good amount of Kendricks music at parties, clubs and strip club… all the ladies would be crying and stuff and quitting to go get their education.

  • @MrJbattle17
    @MrJbattle17 Месяц назад

    I like the caviar analogy, especially the part about understanding the background or having a certain culinary experience to appreciate it... but would that not, in turn, call Drake's music more fast food? Surface level, easy to digest, on every corner (to reference law #16, lack of scarcity) and ultimately bad for you?

  • @kennywright88
    @kennywright88 Месяц назад +1

    This video is 🔥🔥🔥

  • @pmizzle2010
    @pmizzle2010 Месяц назад +3

    This rapper hates Drake, and this one hates Drake, and this other one hates Drake, and this can't stand Drake, and this took shots at Drake, and Drake should have also made a track for this other guy who hates him....etc etc
    Is it possible that Drake is just an asshole and these people have more information and a good reason to not mess with him?
    I mean these rappers have fans and maybe 48 different groups of fans all hearing the same shit about Drake might start to actually believe Drake might not be worth rooting for.

    • @HighLifeWorkout
      @HighLifeWorkout  Месяц назад +1

      I would believe that. But Katt Williams had beef with everybody, and everybody takes Katt Williams the side. I believe it’s because of my underdog theory.

    • @keezemojito1278
      @keezemojito1278 Месяц назад

      @@HighLifeWorkoutyou have no legitimacy to talk all thing hip hop at all. He lost because Drake isn’t the culture that’s it. Kendrick was better in all aspect. Being light skin is your only reason to defend Drake and that’s PATHETIC. Don’t act like you never heard , like that, humble, swimming pools, bitch don’t kill my vibe , family ties in the club.

    • @Vageta1999
      @Vageta1999 Месяц назад

      @@HighLifeWorkout Katt Williams had a message about compromising for commercial pressures which made him have beef with everyone. What is drake's message?

    • @HighLifeWorkout
      @HighLifeWorkout  Месяц назад

      @@Vageta1999, see what I'm saying. You don't "know" for a fact that anything Kat said was true, but you are giving him the benefit of the doubt. That's the underdog effect, bro.
      this is the same guy who claimed that he could run a 40-yard dash in under 4.5 seconds at age 52! That would make him faster than EVERYONE in the NFL lol

    • @Vageta1999
      @Vageta1999 Месяц назад +1

      @@HighLifeWorkout There are multiple stories of other rappers talking about how he tries to sleep with their women, how he'd DM every girl you knew at the time, how he'd try to break up relationships through the woman.
      It's just basic social dynamics to me, there's no way that this many people have a similar story about him moving foul without some truth to it. He's sneak dissed damn near half the industry prior to now and it's just now catching up to him. All of this feels like the culmination of all the foul moves he's done coming back to him. There's no way that you fall out with litterally all of your friends and you're not at least partially the common denominator.

  • @JPK169
    @JPK169 Месяц назад +1

    Drake lost cause Kendrick is the best rapper and rap artist plus Drake has ghost writers writing diss tracks for him so he already lost

  • @vblck7
    @vblck7 Месяц назад +1

    Great vid, the 48 laws of power perfectly describe why drake lost in the court of public opinion

  • @idkwhodidthis2990
    @idkwhodidthis2990 Месяц назад

    Instead of going independent, Drake signed a 360 deal that MAKES him drop records constantly. He's been reduced to being the slave that he talked about Kendrick was rapping like to free. Should've listened to lil Wayne and kept it Canadian 😂😂

  • @brcam2013
    @brcam2013 Месяц назад +1

    Lamar and Ross tried to make it about race/color which was wack. Lost a little respect for them because of that. Drake also lost because he’s ultimately not from here but always raps about stuff from here. Calls himself Mr. HoustonLantaVegas? Why? He would’ve been better off rapping about Toronto.
    Rap culture has always been about repping were you’re from. I think that’s where he also had people rooting against him and calling him a “culture vulture” etc
    And lastly, when you listen to Nas, T.I. they sound the same on or off record. Drake literally sounds like 2 different people. Sounds one way when he raps, but in interviews sounds corny. Like why the personality switch?makes him come across as unauthentic

    • @001Khy
      @001Khy Месяц назад

      Wasn’t about race or color from Kendrick

  • @motivationarena539
    @motivationarena539 Месяц назад +1

    J Cole dodged a missile

  • @igorschimidt1985
    @igorschimidt1985 18 дней назад

    What up King Keto! I feel like you missed some critical points my man. (Or maybe you said them but I didnt catch them lol).
    1 - Kendrick claims and accusations were far heavier. Calling him a pdfile and stuff. Sure the allegation itself caused a huge damange without any definitive proof so far.
    2 - the rumors (or proven allegations? Im not sure) of Drake having ghostwriters took a lot of his credibility, mainly from hip hop fans (not so much to his casual listeners though, of course, but those arent the ones much involved in this feud)
    3 - Kendrick's lyricism and rhythms were more sophisticated, thought out, made more sense. Especially in the rap battle songs. He showed he is the superior rapper overall, despite not being the most entertaining. Its like Drake is a Conor McGregor of music. Has his talents, sure, is entertaining, sure, is able to generate a lot of attention and money, sure. But Kendrick is more one of those fighters that while not as entertaining as Conor, is a GOAT, like a GSP or Mighty Mouse type of guy, someone who is at the very top of the craft instead of generating entertainment out of the craft.

  • @cesramm1120
    @cesramm1120 Месяц назад +1

    Clearly you have no idea why your just saying he was popin and people hated him for it

  • @ericabernathy5384
    @ericabernathy5384 Месяц назад

    Drake did go against everybody though. He still wasn’t seen as an underdog.

  • @dq9758
    @dq9758 Месяц назад +1

    Spot on analysis. Drake won imo just cause I my judgement is solely based on who made the best song/had the best bars but I agree with your overall sentiment for sure.

    • @maestro4086
      @maestro4086 Месяц назад

      The best in all this was not like us. People lie Numbers don’t. Check the scoreboard

  • @thepoeticpainter8032
    @thepoeticpainter8032 Месяц назад +6

    Drake lost because his opponent is a better rapper, is of the culture rather than being a vulture, and because his opponent is not going through an identity crisis at almost 40 years old.

  • @mrworkowt5419
    @mrworkowt5419 Месяц назад +1

    Damn good strategy!

  • @tercial
    @tercial Месяц назад

    Funny because even Denzel Washington uses law #16 he explained it to Steve Harvey one time

  • @a.velderrain8849
    @a.velderrain8849 Месяц назад

    Drake has to release two albums a year. He's contractually obligated cause UMG owns him.
    Kendrick could make himself absent for years because the industry doesn't own him. He's not required to put anything out.

  • @michylekannemeyer2460
    @michylekannemeyer2460 Месяц назад +1

    This comment section prove everything bro said 😂😂

    • @jdenoir89
      @jdenoir89 Месяц назад

      YES it does!
      Listening to these former Drake fans who are now tired of listening to him because he's been winning for so long!

  • @hc3203
    @hc3203 Месяц назад

    Interesting perspective but why Drake lost was because Kendrick’s not like us was simply the best song of the beef.

  • @imshaun4563
    @imshaun4563 Месяц назад +1

    I appreciate you relating to me, when i felt like us Light skin dudes got set back about 50 years. But i definitley think He'll be back. Either in another album talking about the hate he went through, or in a big business deal that we know none of these rappers can do, like Jay Z did. Or both. But everytime I see you talk, I know there is that underlining Lightskin excellence that everybody roots for no matter where we come from bc we have the bigger picture in mind, we're inclusionary with people, and we can relate to everyone on a deep level. For that reason I think Drake's not done if he leans into his strengths, as long as no Diddy or RKelly allegations become real of course. 😅

    • @Casually_watching34
      @Casually_watching34 Месяц назад

      It’s not about being light skin though that’s not what Kendrick was attacking him on it was him faking his authenticity through the culture

    • @imshaun4563
      @imshaun4563 Месяц назад

      @@Casually_watching34 I get what you're saying, but Kendrick made a mistake with some lines in Euphoria that didn't sit well. The lines about the hate for Drake said needing black features to feel like he's black enough. And then trying to snatch his black card, as if a person like Drake never experienced hate from Jews in an all Jewish school. If he's half black he's been black by white standards is concerned. And he grew up in Memphis with his Dad partially in his life. So he's gonna lean on one of his cultures. * Kendrick could have kept it about how he heard Drake steals lyrics, or uses writers, or even steals rapping styles. But he made it about race was a mistake he tried to cover for in Not Like Us. But then he made it about stealing a culture again describing Atlanta history in the 3rd verse basically like Drake is a plant. And this is where Kendrick gets wierd leaning on conspiracy theory more than his own talent to beat Drake. He lost me there and I think he lost a lot of lighter skinned or half black people bc he never came out and took back his comments in Euphoria. He didn't keep it about Drake as an individual. He had to reach too hard to make him a colonizer which doesn't match his history being that his Black Dad was in his life and has helped him build his music production.

    • @Casually_watching34
      @Casually_watching34 Месяц назад

      @@imshaun4563 In Meet the Grahamms Kendrick addresses Drakes son Adonis who is more white passing then Drake as a black man so I don’t think this is about him being light skin at all or Jewish none of that it’s about how he pretends to know the struggles and wear blackness as a costume

    • @Casually_watching34
      @Casually_watching34 Месяц назад

      @@imshaun4563 Kendrick is talking about Drake faking the American black experience as if he knows what it means to struggle as a black man in America he’s cosplaying something he was not born in and as you say about the Jewish thing I fell like if he would’ve stool to his authentic self being that Jewish black kid from Toronto Canada then people wouldn’t have a problem with him in the hip hop game take lil yatchy for example him and Drake both have similarities coming from fairly similar backgrounds but Yatchy is more authentic cause he’s not faking his whole personality. Drake is being called a culture vulture cause he steals from other cultures other artists. Just like that line on family matters always rapping like you trying to get the slaves free. It didn’t sit right with most people because he’s playing into what Kendrick is talking that he is not culturally aware cause if he was he wouldn’t use something as horrible as slaverly to try and attack someone. And that line about being a colonizer was a response to the line that Drake said in family matters

    • @imshaun4563
      @imshaun4563 Месяц назад

      @@Casually_watching34 I do think Drake could have changed that slave wording. I think he meant Kendrick is always angry in his music. And he stays way in the past. *STILL remember Aubry has a Black father from Memphis. Who he did spend partial time with as early as 10 years old. I don't know where you're from but Memphis is in the South part of the U.S. which has a big Black American population. That's plenty of time in his life to organically meet and hang with OTHER Black people and see the " Black Experience". But also he went through his own "Black Experience" in a Jewish School. That couldn't have been fun. There is no Keeping it Canadian. Or Cosplay when youre half Black. You have to think about what Black people go through in the U.S., is what we go through everywhere. Except all Black countries like Nigeria or Guana or someplace. Bc we are still not considered from anywhere but Africa to them.

  • @johnmusonda445
    @johnmusonda445 Месяц назад

    HIGHKEY
    I was looking for a legitimate unbiased reason why so many people dont like The Heart Part 6(Mainly criticising him Defending the PDF allegation) n why they comsider drizzy the loser. Kendrick clearly had the better Rap Catalogue so for me 'Drizzy was the Underdog'. I hated how people where acting like kendrick is number one even though he hasnt battled(Unlike Drizzy) THEY ARE RULES TO EVERY GAME, AND BEING OUR FAVOURITE DOESNT EXCLUDE THOSE RULES FROM HIM.
    .
    This your explanation saying that, Kendrick already won from the jump cause people wanted him to win is SPOT ON. Drizzy should have been more refined when saying wat he said on Heart Part 6, if so all those rebuttal that people made for kendrick wouldnt have been an issue

  • @grossidealist
    @grossidealist Месяц назад

    It’s crazy how touchy people get regarding Kendrick and Drake.

  • @Journeyisfun1234Wee
    @Journeyisfun1234Wee Месяц назад

    Law 6: Create an Air of Mystery: Be outrageous or create an aura of mystery. Any attention - positive or negative - is better than being ignored. Attention brings you wealth.

  • @jdenoir89
    @jdenoir89 Месяц назад

    Brandon's take is DEAD ON THE MONEY....Drakes been in top for so GD long, everyone from fans, to even artist he's worked with to give them their own #1 hits are simply tired of him.....and yes even the comment section section proves this! All these Drake haters masquerading as KDot "caviar" fans!
    You don't never EVER hear Kendricks music playing .....anywhere!

    • @001Khy
      @001Khy Месяц назад

      His music isn’t something you are going to hear “outside” that doesn’t mean it’s not being played. He has the longest charting rap album (GKMC) on the billboard top 200. GKMC was ranked the 7th best album of all time. TPAB, DAMN, and MMATBS all debuted at #1. The man has 17 Grammys for crying out loud. His music is being played trust me.

  • @daidreonthompson1304
    @daidreonthompson1304 17 дней назад

    He did on family matters but that song had several targets and still back fired

  • @GPL2000
    @GPL2000 Месяц назад

    The real winner is UMG (their parent record label). I'm not knocking your insights. But as a discerning businessman, this was promo. And Kendrick didn't reveal anything that Drake didn't already get away with. The Pusha beef was very real. And you could tell it affected Drake on a deep level. But there's still insights to be learned from you, OG. And as a former major record label signee, I'd love your thoughts on my theory.

  • @Laughing2daBank
    @Laughing2daBank 23 дня назад

    The law that drake broke was making unnecessary enemies

  • @CMprod1
    @CMprod1 Месяц назад +1

    But isn't that what he kinda did tho? Him vs all those names you called?

    • @Doomer253
      @Doomer253 Месяц назад

      Agree. Drake didn't focus on Kendrick until it was too late.

  • @yunggpacino
    @yunggpacino 3 дня назад

    Brandon I was in elementary through high school during Jordan's run I was a knick fan growing up in NY, and even us knick fans we never seen anything like Jordan we were in aww the entire NBA saw him as almost a deity (except Detroit they hated MJ till today)lol the dude had an aura when he entered any space they called him "black Jesus" for a reason he was just different.We hated guys like Reggie Miller with a passion even till this day tho lol.

  • @mr.barksdale4374
    @mr.barksdale4374 Месяц назад

    I think the analogy is off. I think Kendrick is the high end restaurant and Drake is like Applebees. Every one goes there. Food is average,quality of food is not the best and it’s fun but hey everybody enjoys it Kendrick is the high end restaurants very expensive. So people don’t go on the regular top tier quality and it is not just about havin fun you have to carry yourself a certain way

  • @ReyMaccOfficial
    @ReyMaccOfficial Месяц назад

    Kendrick a better rapper. People are still tryna break down his disses

  • @Jaitonic
    @Jaitonic Месяц назад

    As a rapper I needed this

  • @M0RN1N6_5T4R
    @M0RN1N6_5T4R Месяц назад

    He didn’t protect his reputation. That’s a law and evidence was so stacked against him.

  • @The.now.matters
    @The.now.matters Месяц назад

    Hold up😅, Brandon Carter use to rap... this point that wouldn't be surprised if you said it was a former Avenger

  • @esmooth919
    @esmooth919 28 дней назад

    When you started this video, I honestly thought you had pregamed off of a gallon of haterade; But you do have a valid point about Drake staying in the public eye and being number one for far too long. But one point you gravely missed is:
    The main reason why so many of us hated Drake to begin with (myself included, despite liking his music... At least before 2016), is because Drake has been long proven to be a phony ass cultural vulture. The dude is a poser. Verily, I say unto thee, If Drake didn't start trying so hard to be something that he's not, we wouldn't be having this discussion today. Even Lil Wayne warned him against this! He's also a weirdo around teenagers, but it seems nobody wants to have that discussion.

  • @raularaujo1329
    @raularaujo1329 Месяц назад +1

    tupac ⭐ ShakuR 🐐 2Pac

  • @EliteGaming-ls5jk
    @EliteGaming-ls5jk Месяц назад +5

    Drake wasn't a victim of his own success. Those women were a victim of him LMAO

  • @xavierowens8032
    @xavierowens8032 Месяц назад

    I think it’s actually law 46

  • @JerrickButler-ev8mf
    @JerrickButler-ev8mf Месяц назад

    How do people call Drake skilled?!?! What is it he do? Delivery the rhymes as if it was his own

  • @Laughing2daBank
    @Laughing2daBank 23 дня назад

    He tried this approach in family matters by mentioning all.these other artists but only thing is if they dont respond again like they didnt it literally just looks like he avoiding Kendrick and want bully the rappers thats not in his league