Style Theory: The TOXIC Truth About Your Makeup

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  • Опубликовано: 14 май 2024
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    You should be SCARED, Loyal Theorist. Why? Well, your makeup is POISONING you! That’s right. Take a second look at your foundation, mascara, lipstick, and other beauty products because it’s totally toxic. Here’s why you may want to throw away all it…
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    #Makeup #Style #MakeupArtist #Lipstick #Mascara #Eyeliner #MakeupHacks #MakeupTutorial #BeautyTips #grwm #StyleTheory #GameTheory #FilmTheory #FoodTheory
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Комментарии • 4,4 тыс.

  • @FoodTheory
    @FoodTheory Год назад +18647

    What… so we AREN’T supposed to eat it? 😳

    • @GameTheory
      @GameTheory Год назад +6112

      We cant take you anywhere...

    • @fernandoferraz4146
      @fernandoferraz4146 Год назад +1698

      Now that's a crossover

    • @_rik
      @_rik Год назад +1229

      I am witnessing history

    • @RealMrBoi
      @RealMrBoi Год назад +1202

      Bro the theory channels are meeting up💀

    • @1di0tperson39
      @1di0tperson39 Год назад +285

      IKR? i was surprised too

  • @hazeleyedpixie664
    @hazeleyedpixie664 Год назад +4413

    MatPat being a beauty guru makes me feel like I'm in an alternate timeline. I'm here for it.

    • @mr.boomguy
      @mr.boomguy Год назад +103

      Matpat: Reality can be whatever I want

    • @ginniegill1026
      @ginniegill1026 Год назад +75

      I NEED MatPat in drag. NOW.

    • @Hierophant_Bean
      @Hierophant_Bean Год назад +4

      I'm not

    • @Hierophant_Bean
      @Hierophant_Bean Год назад +2

      @@Sukiis Would’ve liked if the 4th channel was some sort of media and not a beauty channel

    • @Hierophant_Bean
      @Hierophant_Bean Год назад +1

      @@Sukiis because he gets paid from views and merch? if the channel is unpopular he gets less money

  • @autobutts
    @autobutts Год назад +873

    As a licensed makeup artist, I learned all of this in cosmetology school and this content made up the majority of the final exam. It makes me shudder to think about the states/countries that don't have licensing requirements for MUAs.

  • @handsupgimmeallyourcash7475
    @handsupgimmeallyourcash7475 Год назад +304

    4:24 as an artist, this physically hurts. I clean my brushes after every use, and I assumed makeup brushes were done similarly

    • @sanjanaakotyada4753
      @sanjanaakotyada4753 8 месяцев назад +16

      Right? I wash my brush after every single paint. We clean our makeup brushes as well. Thought everybody did that?

  • @EvanTubeGaming
    @EvanTubeGaming Год назад +749

    This is not what I guessed the 4th channel would be

    • @musicbyshadofox
      @musicbyshadofox Год назад +32

      i would have expected music theory and i am thoroughly disappointed

    • @ANAKlN_
      @ANAKlN_ Год назад +53

      @@musicbyshadofox you realize that is legally impossible right-

    • @HoverMelon2000
      @HoverMelon2000 Год назад +26

      @@musicbyshadofox I was either hoping for that or Book theory but I guess I'll warm up to style theory like I did with food theory. (This comment has a lot of "theory" in it).

    • @Seal_pup
      @Seal_pup Год назад +18

      @@ANAKlN_ there are a lot more aspects to music than just playing copyrighted music in a video. That is a tiny portion of a massive theme that has so many cool theory’s to explore

    • @eomoran
      @eomoran Год назад +3

      @@musicbyshadofox we have sideways for that

  • @PrincessHarmony10
    @PrincessHarmony10 Год назад +1915

    I was expecting to be horrified about how I used my makeup, but for once I do everything right ! Not in the bathroom, regularly washed and throwing out the old stuff.

    • @idamadsen288
      @idamadsen288 Год назад +85

      same! i was a little worried about how much money i was about to waste throwing out everything, but surprisingly i actually do all the right things to begin with

    • @spudsbuchlaw
      @spudsbuchlaw Год назад +46

      You just won Style Theory, congraulation

    • @milicalabovic2787
      @milicalabovic2787 Год назад +4

      Same here

    • @TheGuy-xp3zl
      @TheGuy-xp3zl Год назад +2

      🍷🗿

    • @SieMiezekatze
      @SieMiezekatze Год назад +8

      Same except I still have my grandma's old old makeup I never use it but since is from the 70's I have it as a sentimental object

  • @Fuzzy-World
    @Fuzzy-World Год назад +348

    Wish y’all talked about folks who leave their makeup on for days. Have a few friends that do that and I wonder how “bad” it can possibly be for our health. Love this channel!

    • @icarus4302
      @icarus4302 6 месяцев назад +13

      I didn't even know that was a thing 😰

    • @Natp69
      @Natp69 4 месяца назад +3

      As someone that will just go to bed with it on and wake up with it off, honestly yea, he shouldve touched on it. I understand that it's bad and I'm not gonna excuse it, but my acne has exploded lately and when I watched this, I wondered if it was my 5+ year makeup palette lol. I FINALLY threw that thing out but it is still happening and just gets worse if I leave it on.

  • @theegyptianfox2118
    @theegyptianfox2118 Год назад +33

    As someone who hasn't, doesn't, and isn't planning on ever using makeup, I see this as an absolute win

  • @freedomrobbins1109
    @freedomrobbins1109 Год назад +3003

    I'm a beauty consultant at Walgreens and 90% of products don't have printed expiration dates so it makes it harder to know when they expire. The only products that are required to have expiration dates are those with SPF and Salicylic Acid since it's technically a medication used to treat acne.

    • @Blurpian
      @Blurpian Год назад +101

      Yikes
      (HELP I DIDNT MEAN TO FLOOD THE COMMENT SECTION LOLLLL I SAY YIKES UNIRONICALLY 😭)

    • @grimmrider638
      @grimmrider638 Год назад +56

      Double Yikes!

    • @painnful
      @painnful Год назад +52

      Triple Yikes

    • @bear_bear7766
      @bear_bear7766 Год назад +42

      Quadruple yikes

    • @paper5367
      @paper5367 Год назад +38

      Quintuple Yikes

  • @707Honeypot
    @707Honeypot Год назад +1646

    Lemme tell you, I sell makeup and I’m in cosmetology school, and throwing out expired makeup and not buying excess is the best way to keep your makeup looking fantastic and prevent a ton of skin issues. I recently started purging old makeup and using newer, cleaner stuff and my makeup looks and wears better, and it’s minimized my acne

    • @joseguadalupemartineztorre9702
      @joseguadalupemartineztorre9702 Год назад +75

      For some of my cousins, knowing that they wouldn't replace their old make up products and get acne and sick. I tagged their old stuff, bought new, exact same things. And then their skin cleared. I remember get screamed at by both that i should've just kept the old stuff and just bought new stuff. Told them i did that so they'd shut up about acne and to stop helping take care of them when they get sick

    • @haileys5224
      @haileys5224 Год назад +62

      @@joseguadalupemartineztorre9702 this is the most wholesome display of passive aggression I have ever read 😂

    • @msk-qp6fn
      @msk-qp6fn Год назад +29

      See this is a pro for having eczemic and acne prone skin. After having a really bad reaction to adult makeup as a child I decided I just don't want to make myself suffer. The closest thing to a makeup I use as of now is the rose colored lip vasline and tinted sunscreen, but I do on rare occasions use lip tints and lip oils just because I find lip products less sensitizing in general. The rest of what would be my makeup money goes to skincare (avene, vaseline, adapalene, the ordinary, cosrx, etc).

    • @Sappho_The_Kitten_Tamer
      @Sappho_The_Kitten_Tamer 7 месяцев назад +3

      Oh my god I just realized why I was breaking out when I started wearing makeup when I was younger and why I’m not now 😭

  • @chelseaalberda5194
    @chelseaalberda5194 Год назад +99

    My biggest issue with throwing out expired make up is that I often can't find the color again, ESPECIALLY with lipsticks. 😭

    • @vaporean_boylove.0w083
      @vaporean_boylove.0w083 11 месяцев назад +15

      Finding your IT lipstick shade is a pain. Including if that shade is a limited edition or isn't a color that's made all that often!

  • @EksaStelmere
    @EksaStelmere Год назад +35

    For the memes, gonna do a checklist as I go.
    1. We store the makeup in the bedroom, next to the big mirror.
    2. I meticulously clean my brushes, combs, and the like. I used to do it for my mother too.
    3. Our household might be somewhat guilty of the expiration date issue. Not as much these days because purchases are more conservative.
    4. Never had issues with influencers personally, but I know some stuff in the vanity drawers was picked up because of one guru or another.
    In summary, I'm an enabler who cleans and upkeeps everyone else's things so they don't have to. What a world.

  • @GHreyLas3271
    @GHreyLas3271 Год назад +753

    My psychology professor told me, "You should treat everything that you put in or around your body as medicine," and this was immediately what I thought of. I don't use makeup, practically ever, but when I go out I try to go out and buy small quantities of new stuff, because of this exact thing. When I got my first kit, it was a hand-me-down, and I hated the thought of it, I cleaned it all immediately. My mom and sister thought I was crazy.

    • @Roeclean
      @Roeclean Год назад +17

      Ahh yeah, gotta keep the bacteria away

    • @-toxic_angel-
      @-toxic_angel- Год назад +26

      Show your mom and sister this video and hope this gets them to clean their makeup from now on.

    • @Jason75913
      @Jason75913 Год назад +2

      that makes sense, I hadn't thought of that, but it depends on a person's idea of "medicine"

  • @biky1212
    @biky1212 Год назад +1199

    My mother is a hoarder and we just cleaned her house when she moved to a retirement home
    We found makeup that is from the '80s, 50 + year-old eye shadows, and lipsticks
    I don't think she had bacteria in this makeup
    I think it can be declared as a totally new life form

    • @biky1212
      @biky1212 Год назад +67

      @@someadorablebuffcat We found my Grandfather's Dentures. My Grandfather is dead for 27 years.
      The old make up was the least of our problems 😑

    • @ADMICKEY
      @ADMICKEY Год назад +47

      ​@@biky1212 that makeup is so old it made a new biome

    • @orange8743
      @orange8743 Год назад +5

      damnn

    • @deletd_
      @deletd_ Год назад +1

      @@ADMICKEY mojang could never

    • @PaulR104
      @PaulR104 Год назад +1

      I'm the 1000th like

  • @ErinAdore
    @ErinAdore Год назад +20

    I also think it’s worth mentioning the different cosmetics hold bacteria differently. A product in an airless pump would have way less bacteria on it than a cream product in an open jar. Same with A lipgloss wand that touches your skin and goes back in the tube versus a lipstick that you can sanitize before use. Something to think about :)

  • @adelinalopez5864
    @adelinalopez5864 Год назад +21

    …….I’m literally watching this being a teen girl in middle school going to high school knowing that makeup is unnecessary already yet knowing the best ways to keep 1 eyeshadow pallet in my closet along with cleaning my 1 brush after every use. I don’t even wear makeup and I have a sister who is younger than me and LOVES makeup

    • @vicsxxs
      @vicsxxs 5 месяцев назад

      Its giving "I'm not like other girls 🥺"..

  • @Handles_be_dumb
    @Handles_be_dumb Год назад +498

    It'd be an advertising nightmare, but I'd love to see a similar episode on bras. The actual health benefits of them are still super dubious.

    • @bee5158
      @bee5158 Год назад +58

      oh i’d watch the hell out of this episode

    • @NekoOnigiri01
      @NekoOnigiri01 Год назад +81

      Oh no don't suggest that... I already threw away a bunch of makeup after editing this... I dont wanna throw away all my bras too 😆

    • @mrshitfacemcgee
      @mrshitfacemcgee Год назад +26

      Oh my god please !!! I need to know once and for all to the tune of Matpat !!

    • @mekhakreature
      @mekhakreature Год назад +7

      I'd love to see an ep on that!

    • @Jupiterussy
      @Jupiterussy Год назад +17

      We need a bra ep, sizes and how often wash everything

  • @justsomegothgirl
    @justsomegothgirl Год назад +1129

    I'm actually in cosmetology school and one of the first things they told us was NEVER keep your makeup in the bathroom. So a vanity in the bedroom or walk in closet is a much better option

    • @hillsophie334
      @hillsophie334 Год назад +2

      why shouldn't you keep it there?

    • @Funky_Formalities
      @Funky_Formalities Год назад +36

      ​@@hillsophie334 One word, germs. Just watch the video and it explains why

    • @msk-qp6fn
      @msk-qp6fn Год назад

      ​@@hillsophie334moisture moisture moisture which leads to a whole bunch of things

    • @raesgfx
      @raesgfx Год назад +3

      @@Funky_Formalities I keep it in a zip-lock bag, (not the clear ones, the thick pouches) is that okay?

    • @Funky_Formalities
      @Funky_Formalities Год назад +3

      @@raesgfx I think that's okay, maybe ask a professional that question though

  • @JoelBrewton
    @JoelBrewton Год назад +23

    Speaking as someone who uses makeup for stage performances at least once a month, I'm DEFINITELY guilty of not cleaning my makeup brushes nearly as often as I probably should!

  • @JJ15ist
    @JJ15ist Год назад +9

    I got a 2/3 score. For things like foundation, Concealer, and Primer I do follow the expiration for those. But for Eyeshadow and blush.... You can take that from my cold dead hands, I spent $20+ on that pallet and I will be buried with it. I do spray it with an anti bacterial spray when I clean my brushes but otherwise its just there.

  • @eggman37
    @eggman37 Год назад +4658

    Matpat Is now a beauty guru and I'm living for it. GET HIM SPILLING TEA

    • @embryodemocracy1275
      @embryodemocracy1275 Год назад +33

      🍵

    • @orangeparrot
      @orangeparrot Год назад +26

      The FitnessGram PACER Test is a multistage aerobic capacity test that progressively gets more difficult as it continues. The test is used to measure a student's aerobic capacity as part of the FitnessGram assessment. Students run back and forth as many times as they can, each lap signaled by a beep sound.

    • @CarlytheQueenofChaos
      @CarlytheQueenofChaos Год назад +14

      Okay where is matpat involving himself into lashgate

    • @yoshigamemaster6127
      @yoshigamemaster6127 Год назад +5

      Ive been here for the launch of food and style theory awesome 😎

    • @algsunshine7075
      @algsunshine7075 Год назад +17

      You must have miss the GTea live era 😂

  • @brynr2953
    @brynr2953 Год назад +466

    Fashion and makeup throughout history is horrifying. Arsenic was used as green dye in dresses. Moisturizers in Egypt is known to have killed pharaohs by giving them cancer. Even now, fast fashion companies are getting caught with high levels of lead and other chemicals. I'm looking forward to see what new things we learn from Style Theory 💙

    • @rosettajohnson2826
      @rosettajohnson2826 Год назад +13

      Arsenic was used in multiple dyes in multiple locations including paint, fabric flowers, and candies. It was most common in red and green. Green was just the most iconic color.

    • @brandonprater4613
      @brandonprater4613 Год назад +1

      Along with lead, crushed ants were also a common ingredient in ancient Egyptian makeup.

    • @bsteven885
      @bsteven885 Год назад +5

      @@brandonprater4613, crushed ants are STILL used today (carmine).

    • @whenimmanicimgodly4228
      @whenimmanicimgodly4228 Год назад +2

      @B Steven me and my mom are allergic to carmine but ifs so hard to know if it's in your food since they will just say natural ingredients or Red dye 40 which means carmine in different words or synthetic red dye

  • @SeabassFishbrains
    @SeabassFishbrains Год назад +4

    I used to perform in ballet and circus so I went through heaps of stage makeup but when it came to the things that expired quickly (like mascara) I only bought travel/sample sizes so I spent half as much and actually finished the products before they expired. Other things like foundation and grease paints that I went through a ton of, I would buy in full size, and when it came to eyeshadows, contour, highlighters and blushes I would buy as singles from colour pop and abh and keep them in carefully constructed magnetic pallets so I only ever had the colors that I needed/actually used as opposed to needing several small pallets or a giant pro pallet with a bunch of colors I'd basically never touch.

  • @lindseyhoyer2150
    @lindseyhoyer2150 Год назад +8

    You were right MatPat. I did throw away most of my make up, and disinfected/cleaned all my brushes after watching this. Your doing the world a big service with this video.

  • @buckethatboy8719
    @buckethatboy8719 Год назад +200

    What I gathered from this video is to:
    -Close your toilet lid when you flush & either turn on the fan or crack the door when you shower
    -Wash your tools
    -Don’t horde makeup you’re not gonna use & throw out makeup that’s old
    I will still be using that discontinued Tarte blush, though. Those are my germs. I know the risks 😤

    • @anarchicbean5888
      @anarchicbean5888 Год назад +19

      Yeah I was wondering how these things all affected the amount of bacteria that reached the make up… Like I always close the toilet lid before I flush, the make up is kept stored away a closed cupboard away from the sink/toilet/shower, and since I just live with my partner and my clingy cat, I always leave the door half open when I shower (in addition to turning on the fan).
      I ain’t no expert in bacteria, but I’m sure that some of these behaviours would lessen its reach or quantity, but either way it would probably just be better to keep the make up in a closet

  • @EleIsEpic
    @EleIsEpic Год назад +2706

    As a female who owns no makeup whatsoever, I can confirm that I threw away at least half of my makeup.

  • @Lavender_29
    @Lavender_29 Год назад +11

    2:33 when your makeup is in your room instead 💪

  • @pleon13822
    @pleon13822 Год назад +9

    4:14 never cause I don’t use makeup

  • @KristinRingstad
    @KristinRingstad Год назад +445

    I really appreciate how you both mention other cultures and admit that there is so much that team theorist is not quite qualified to talk on. It's a really great balance of understanding that there are a lot of cultural histories, norms, and expectations

  • @StudioHannah
    @StudioHannah Год назад +1120

    It would be nice to have smaller - therefore cheaper - packages so we didn’t have to waste so much of it replacing it every six months. I don’t want to buy a $40 palette if I can’t use it for ten years 😂

    • @shainovalex7128
      @shainovalex7128 Год назад +24

      nah not gonna happen cuz less profits

    • @miriams.4341
      @miriams.4341 Год назад +72

      In Germany we have ArtDeco, where you buy the pans separately and keep them together in a magnetic pallet of your own choosing, meaning you can throw out individual pans and/or replace individual pans. I really enjoy that concept and have a lot of their makeup as a result. Also means my pallets actually only contain colours I use.

    • @cocomo3141
      @cocomo3141 Год назад +9

      😂😂😂 this!!! Like I have atleast 5 eyeshadow palettes....even the ones I don't use I'm not throwing them away

    • @cynthmcgpoet
      @cynthmcgpoet Год назад

      ​@@miriams.4341I think that someone could make a fortune bringing that to the US.

    • @StudioHannah
      @StudioHannah Год назад

      @@miriams.4341 I love that!

  • @raydeene75
    @raydeene75 Год назад +4

    Thank you for posting this Matt & Theorists. My partner had a lot of make up that we needed to go through and after watching this, we made the conscious effort to purge a lot of old/expired make up sets/brushes. I want my partner to live a long and happy life and this helped give her motivation to get rid of a lot of old articles of make up that she either didn't use or knew were expired.

  • @AlastairG
    @AlastairG Год назад +8

    2:49 and we *SHOWER* in there 🤢 My bathroom is tiny… the toilet is right inbetween the shower and sink with only a couple inches separating them

    • @oboo1225
      @oboo1225 Год назад

      "The toilet is right inbetween the shower and the toilet" what?

    • @ImMisik
      @ImMisik Год назад

      @@oboo1225 ? It says shower and sink? Was it edited

    • @oboo1225
      @oboo1225 Год назад

      @@ImMisik yes it was

  • @CrayRT
    @CrayRT Год назад +309

    Possible Style Theory Idea: What outfit should you wear to a first date?
    I heard that wearing Red to a date makes you more romantic, but I want to go further. Should you wear a hat? A watch? What color, should you go monochrome Red, maybe wear a fancy suit instead? Should you wear a rose or floral perfume?
    Loving the new channel, Im definitely subscribing to this one.

    • @axolirvin971
      @axolirvin971 Год назад +40

      Adding on to this: does the shade of red make a difference? Does wearing bright red have a different affect than blood, or maroon, or a more orangy color?

    • @sar0jam
      @sar0jam Год назад +6

      they kinda did this on game theory relating to how your amongus character appearance changes people’s views towards you in the game

    • @noonestudios1895
      @noonestudios1895 Год назад +1

      Please make this happen.

    • @coltynstone-lamontagne
      @coltynstone-lamontagne Год назад +2

      @Sarojam perfect! Then they have a research base for it already@

    • @ElliotTheBoi
      @ElliotTheBoi Год назад +1

      @@sar0jam If you pick green crewmate, all the other players will fall in love with you /j

  • @miaellis7101
    @miaellis7101 Год назад +461

    I did an entire presentation in school about 7 different poisons, the second one was Arsenic. One of my main plot points was, “Arsenic was also being sold to women in the Elizabethan era and later in the Victorian era, as a way to remove blemishes brighten/whiten their skin or prevent aging.”

    • @miaellis7101
      @miaellis7101 Год назад +8

      @@yapudjus Yes, but to make it look as if you are not aging(or at least your skin), you will still age tho obviously.

    • @miaellis7101
      @miaellis7101 Год назад +1

      @@yapudjus I’m so confused… what? (sorry if I took something in the wrong way)

    • @togas_nightcores
      @togas_nightcores Год назад +1

      I mean nowadays we are injecting our faces with a neurotoxin that disables our facial muscles to prevent aging. I think we haven’t grown smarter.

    • @demoliman
      @demoliman Год назад +7

      Yeah, it’ll prevent aging all right...

    • @miaellis7101
      @miaellis7101 Год назад +2

      @@togas_nightcores Facts

  • @susansaphire5983
    @susansaphire5983 Год назад +8

    I legitimately cleaned all of my brushes and decluttered my makeup collection due to this video, so yup you were right!

  • @gracevohs9759
    @gracevohs9759 Год назад +7

    If Style theory sold makeup in amounts where it's actually conceivable to finish it by the expiration date, I would totally buy it. I think the big thing for consumers is they don't know exactly when it's going to expire, so they feel guilty if they have to throw out a ton of makeup because they couldn't plan on the expiration dates. Smaller palettes and portioning for tubes would go a long way.

  • @hannahdavis5974
    @hannahdavis5974 Год назад +237

    As someone who works at a big makeup/ skincare store in the USA, I 100% agree with all of this! We also get teenagers who steal the testers we have on the shelf, and nothing disgusts me more.

    • @grizzlybearable8383
      @grizzlybearable8383 Год назад +31

      I can't even convince myself to USE the testers... 🤢

    • @FoxFighter-HellBringer
      @FoxFighter-HellBringer Год назад +21

      ​@@grizzlybearable8383 Sometimes, you need to. I never try them on my face, but I will swatch them on the backs of my hands so I can wash it off easily. If you need to color match or test whether a product causes allergic reactions, it's better to use a brand new applicator and test it on a small area of your skin rather than purchase something new and take it home only to realize it caused a reaction. I had my makeup done professionally by Smashbox and they had used a makeup holding spray as a finish. Well, later that day I started developing hives and I knew it had to be the spray because the other products had never caused a reaction before so I ended up having to return it after scrubbing my face in order to remove the spray. If you have an outbreak, it's better if it's a small, quarter sized swab on your hand that can be washed than your entire face.

    • @FoxFighter-HellBringer
      @FoxFighter-HellBringer Год назад +3

      @@VintageMemory What part of her post surprised you? 😆

  • @jjsimmo
    @jjsimmo Год назад +130

    I used to hate the fact that I'm allergic to makeup but after seeing this I'm convinced its a blessing

  • @monroerobbins7551
    @monroerobbins7551 Год назад +10

    0:43 Plus… theater. All actors wear makeup, even the most manly of men. Makeup ain’t femme, my guys, makeup is paint for your face. Easy peasy.

  • @birdie_.
    @birdie_. Год назад +3

    Watched this when it came out and didn’t throw out my makeup.. just used my makeup today because it’s all I had and never bought new stuff and now I have itchy eyes and acne 😀 now here’s a theory: what if someone were to create a reusable makeup pallet and the individual colors could pop out and be replaced as needed in an environmentally friendly way? Now MatPat, ur probably the only RUclipsr I’d ever consider buying makeup from and u got the science and marketing skills to enter this industry, when u releasing a theorist makeup line düd????

  • @mrscrystalking
    @mrscrystalking Год назад +31

    Debunk Corsetry!!! There are a lot of common misconceptions about how it's oppressive, when tight lacing was just a fad for the higher class. And the lower class wore stays that were comfortable and used for working. Also modern fake corsetry is not made for a person, it is not one size fits all. When you got one properly sized for your hips and everything, they were actually very comfortable.

  • @T3lly_Was_here
    @T3lly_Was_here Год назад +227

    I have a possible solution that will probably never happen. Make up companies put less make up in their products so they will be gone by the expiry date as well as coming with a little card that shows how to properly clean your stuff. Now this is the part that probably won’t happen, they make it cheaper as well. Giving how rich they are anyway they lower the prices for lowering the amount.

    • @orangerain6204
      @orangerain6204 Год назад +33

      I think for stuff like that, it's best not to look to the popular brands like claire's and loreal. I know there are some men-focused beauty products who do leave cards that instruct what products to use in specific orders and how to use them, not sure about the expiration dates, though. Moral of the story, do some research, find lesser-known, but smarter cosmetic companies who know what they're doing, and order them online.

    • @StardustDani
      @StardustDani Год назад +5

      Haha I was gonna say this exact thing, but now I don't have to 😎

  • @AmyraCarter
    @AmyraCarter Год назад +3

    I volunteer at a dressing service in my hometown mostly doing makeup and hair. Our tools are cleaned as they are used, as well as before and after each use. Our waxes, paints and powders are always crafted as needed.
    ...
    I myself, am rebuilding my makeup (I lost my collection because of the stupidity of someone else), but am not hyper focused on that at the present.

  • @Auditioneere
    @Auditioneere Год назад +4

    I used to be that person that followed all beauty trends and thought I needed all the new trending things. I learned to always ask myself when I shop, do I have a pallette already with similar shades, do I really need this lipstick color if I only am going to use it a couple times? Along with the fact I use less makeup I've learned to declutter a lot of my products.
    Now most of my money goes to skincare. Which is a whole other problem lol.

  • @HoverMelon2000
    @HoverMelon2000 Год назад +527

    I don't use makeup at ALL, but I'm still watching this because (1) more matpat, (2) to support this new channel, and (3) the SCIENCE!

  • @KamikoInu
    @KamikoInu Год назад +209

    Another interesting factor in makeup consumption is allergies/skin sensitivity. Gotta love sensitive skin that has no problem with my concealer and foundation combo to suddenly be like “It burns!” So then I have to go on the quest to find a new concealer or foundation and am forced to waste what is left of the previous one.

    • @FoxFighter-HellBringer
      @FoxFighter-HellBringer Год назад +18

      Your best bet is to swatch the products on your forearm and let them sit for about 10 minutes. That way, you know whether your skin will react or not. If you know your skin is on the sensitive side, you should look into testing mineral based powders, but definitely look at the ingredients. If you can figure out which ingredient is triggering the allergic reaction, you can skim the ingredients list and identify it before even testing it.

    • @AuntyAlexG
      @AuntyAlexG Год назад +5

      I avoid this by giving makeup the proverbial middle finger. Can't get a reaction to something not present.

    • @msk-qp6fn
      @msk-qp6fn Год назад +3

      My eczema prone skin feels this on a spiritual level

  • @iris_drawssandwiches
    @iris_drawssandwiches Год назад +3

    8:29 That store is one to never go to. Like that place has many thing wrong with it

  • @marshmallowsilk3789
    @marshmallowsilk3789 Год назад +4

    Ok, so, here's something interesting. All my makeup is actually very new but after watching this video I decided to look for the expiration dates on my stuff to see how long it would last.
    They didn't have expiration dates on them.

  • @urlove.maidenxx
    @urlove.maidenxx Год назад +130

    Had to stop this video half way because I was just like "jeez fine alright alright I'll wash my make up brushes!" but BOY was I shocked by the results. So glad that the style theory channel exists because not only do my brushes now look newer than ever, they are now lovely and clean 🤌❤ Thanks style theory for this video!

    • @madieking6346
      @madieking6346 Год назад +5

      Glad I wasn’t the only one who immediately washed my brushes as a result of this video 😅

    • @ENDLESSRIOT
      @ENDLESSRIOT Год назад +4

      Damn , how do y’all did not know that.
      Even if i don’t use make up it makes me feel like washing them after use is logical..

    • @urlove.maidenxx
      @urlove.maidenxx Год назад

      @@madieking6346 Yup XD

  • @harper-collins
    @harper-collins Год назад +97

    As someone who doesn't wear makeup at all, I found this super interesting, and also gave me the glee to know that my dislike for makeup wasn't entirely just because of the cost!

  • @organizedchaos6094
    @organizedchaos6094 Год назад +2

    This is why I make my own. Still struggling to stop it smudging, but otherwise it works well and is super comfortable (regular makeup gives me sensory issues. It’s made without water, so does not host bacteria as easily, and I can have any colour I want since I’m the one mixing the mica. The same recipe can also be used as lipstick, eyeliner, eyeshadow, and mascara.

  • @_amazing-spiral_
    @_amazing-spiral_ 10 месяцев назад +1

    as someone who keep me and my moms makeup in the living room and replaces it when it goes bad idk if my mom washed them though because i just use unused paint brushes to add everything this is an absolute win

  • @aleeneyx101
    @aleeneyx101 Год назад +701

    Oh. My. GOD. I wore Claire’s makeup (eyeshadow) in around 2016 or 2017 and I remember how unbearably painful it was, for years I thought it was just an allergic reaction. I HAD ASBESTOS NEAR MY EYES! I could have got permanent damage or even vision loss. I’m NEVER wearing ANY makeup again.

    • @gavinrobinson8925
      @gavinrobinson8925 Год назад +135

      what really shocked me is that makeup doesn't have to be tested before it's sold. Seriously how is that allowed to happen.

    • @littleowl22778
      @littleowl22778 Год назад +37

      You can wear makeup age, just have to check ingredients lists, sucks but necessary I guess now to know to do.

    • @eaglescout1984
      @eaglescout1984 Год назад +1

      That's not how asbestos works. Asbestos is actually perfectly safe if it's just around skin and eyes, and is a heck of a lot less irritating than one of it's common replacements: fiberglass. ( _shudder_ )
      The real problem with asbestos is that it gets airborne very easily, and hence can be inhaled into the lungs. The tiny fibers can sit in the lungs for years, decades even, causing just enough damage that cancer can eventually develop. So stop worrying about blindness and get any nasty coughs checked out.

    • @jennatavares4695
      @jennatavares4695 Год назад +50

      @@gavinrobinson8925 it really is funny to me how America both LOVES to regulate, and yet also has such DATED regulations compared to the EU.

    • @watermelon1439
      @watermelon1439 Год назад +19

      @@jennatavares4695 What do they regulate? They don’t even regulate guns…

  • @bluejay6612
    @bluejay6612 Год назад +79

    I really want to see Matpat covers skincare and if he'll cover western skincare vs. Skincare from other countries like Korea and Japan

  • @howwasthatnotaheadshot2421
    @howwasthatnotaheadshot2421 Год назад +1

    I like how matt chuckles everytime he makes a dad joke/pun

  • @OrangeColt
    @OrangeColt Год назад +2

    You should do an episode testing at home skin care methods.
    I swear by using 190 proof liquor like ever clear topically. It has reduced my acne a ton! Also softens my skin. It is also what I use for an after shave too. I am a man who has to shave pretty often.

  • @alexoneil594
    @alexoneil594 Год назад +118

    I know morphe got into a lot of trouble for including toxic ingredients in their eyeshadows without putting a warning to avoid the immediate eye area. They actually changed the formula to include it after the original release without saying anything. There's a reason they're currently declaring bankruptcy

    • @diamondinmyeye6160
      @diamondinmyeye6160 Год назад +12

      None of the ingredients were "toxic." They're approved in the EU. The FDA is just incredibly outdated and hasn't deemed them safe based on their lack of distinction between dyeing and staining the skin. But yes, makeup companies are leaving themselves open to lawsuits by skirting that gray line.

    • @MooCow765
      @MooCow765 Год назад +4

      Isn’t the whole point of eye shadow to go on your eye lids? Yeah that’s not your actual eye, but I doubt it’d have any problems getting into your eyes due to being so close to them

  • @Inditorias
    @Inditorias Год назад +447

    I feel justified calling makeup poisonous for many years. Thank you MatPat.

  • @remainsofroses
    @remainsofroses Год назад +1

    The way I actually did go through my makeup during this video to clean out all the used and expired items i dont use anymore (but kept a lot of the ones that i use too much to throw away 😓)

  • @amandapanda3138
    @amandapanda3138 Год назад +2

    4:04 mine are mostly hammy downs from my mother, and neither of us have ever washed them to my knowledge. At youngest I would say they are at least 10 years old. Both of us only wear makeup for special occasions and often find it expired long before we use it all.

  • @zhonghuaxiansheng
    @zhonghuaxiansheng Год назад +979

    i have a girlfriend, i get called attractive pretty much every day, and yet matpat telling me to “keep looking sharp” made me significantly happier than it should have

    • @honeypoet9389
      @honeypoet9389 Год назад +14

      😂

    • @chrisko1
      @chrisko1 Год назад +12

      Day 1 Gang

    • @zhonghuaxiansheng
      @zhonghuaxiansheng Год назад +11

      @@chrisko1 DEAR GOD I MADE THIS COMMENT 3 HOURS AGO AND IT ALREADY HAS 186 LIKES

    • @shelly4301
      @shelly4301 Год назад +2

      @@zhonghuaxiansheng *215

    • @emanu1674
      @emanu1674 Год назад +1

      @@chrisko1 DAY ONE GANG

  • @Putalittleloveinyourheart
    @Putalittleloveinyourheart Год назад +492

    The thing I’m guilty of is keeping my makeup too long . I don’t wear makeup a lot so when I buy makeup I usually only use it maybe a couple times and then forget about it till I need it again 😂

    • @ayojim10
      @ayojim10 Год назад +20

      Me with the same Mac foundation mirror thingy I bought in 2019 that's barely been hard 😂😂

    • @Janary08
      @Janary08 Год назад +7

      Guilty of this when i started my makeup journey lol. I learned that i should buy makeup in little packaging and amounts instead of buyimg a big amount of makeup 😅

    • @jadestars6356
      @jadestars6356 8 месяцев назад +3

      Same, I only wear makeup a few times a year so it seems like such a waste to just throw it away 🥲

    • @YurinanAcquiline
      @YurinanAcquiline 7 месяцев назад +3

      ​@@ayojim10 *blankly stares at finishing powder I bought 12 years ago.*

    • @thepenitence
      @thepenitence 7 месяцев назад

      Think of your fellow man~

  • @periwinklesprinkles
    @periwinklesprinkles Год назад +1

    my style is honestly one of the most important things in my life. for me makeup is included in that. i do a lot of crazy looks but I’ve never taken interest in specific products or brands or influencers (except maybe nyx because it just happens that some of my best/favorite products are nyx) almost none of these issues apply to me which i think is interesting considering how far removed i am from the makeup community

  • @mooncake8059
    @mooncake8059 Год назад +1

    I knew a decent amount of this, but also just because I don’t like makeup.
    Im glad you shared this information

  • @misdilettante
    @misdilettante Год назад +71

    This video made me realize how much I'm harming my face and complaining about breakouts on my face while thinking I've been doing everything right

  • @treehugger0241
    @treehugger0241 Год назад +72

    I never really wore makeup because I hated, and still hate, how it feels on my skin. I only ever begrudgingly wore cover-up for school picture day.
    This episode feels so vindicating.

  • @kawaiimarea
    @kawaiimarea Год назад +1

    I (so far) love this channel! It’s informative and makes me feel more comfortable being into style :D

  • @OmenEchoes
    @OmenEchoes Год назад +4

    This episode was great, I’m so excited for Style Theory as a channel to continue growing :D

  • @dalnoraes
    @dalnoraes Год назад +61

    When I first got into makeup, I felt constantly pressured into buying the latest trendy products, but this is one of the rare times being overly money-conscious has helped me out, because I always tried limiting myself with the makeup I bought! If y’all wear makeup on the daily, my advice is to take note of your daily makeup routine and only buy the stuff that WILL get used - e.g., if you wear pinky brown eyeshadow and liquid liner, then just buy neutral tone palettes and liquid liner - even if that kaleidoscopic palette looks tempting, ask yourself if you’ll really use it or if it’ll just sit on your shelf for two years. Great video Mr MatPat, I’m loving the energy of these videos so far (stiletto murder, uncanny facial symmetry etc)

    • @Quantumironturtle
      @Quantumironturtle Год назад +4

      Agreed. If I wasn't a cosplayer my makeup wouldn't be anywhere near as varied as it is. Don't get all the cool colors until you know you'll use them.

  • @SilverCheetah
    @SilverCheetah Год назад +104

    In response to watching this episode with me, my mom informed me that she has makeup she inherited from my grandmother (who died 15 years ago) and knowing my grandmother she probably had it herself for ten…

    • @choppaou7941
      @choppaou7941 Год назад +26

      The expirery even expired by now!

  • @mapleblackoak6192
    @mapleblackoak6192 Год назад +2

    This is making me realize something I never realized.
    I used to do my makeup in the bathroom exclusively growing up, but for the last 3 years I've been doing my makeup in my own room at my desk. I always got pimples doing my makeup in the bathroom, or at least some kind of skin irritation. That frequency has almost completely diminished when it comes to getting ready in my own room.
    And I never noticed until this video-
    Welp, I know I'm never going back to getting ready in the bathroom.

  • @Austinbookworming
    @Austinbookworming Год назад

    i have been waiting for a new theory channel Thank you so much you made my day

  • @nolongerwoman5714
    @nolongerwoman5714 Год назад +36

    As a cosplayer, I think i can speak gor a big part of the cosplay community if i say that we often buy specific makeup products for a specific cosplay and use it for way to long, because we don't get to wear that cosplay often and replacing that specific item every few months is not only wasteful and expensive, but often it's even something that can't be found often

  • @nadinekurz6117
    @nadinekurz6117 Год назад +94

    I think you won that bet, I had no idea about makeup being able to go bad or proper storage or cleaning your brushes. My Mom doesn't even clean her makeup off ever, so I will have to show her this episode...

    • @desckfulpieceofsht
      @desckfulpieceofsht Год назад +9

      She never removes her makeup!?! How is her skin?

    • @arinrumi
      @arinrumi Год назад +5

      My mom always change her make up every three years to be safe.

    • @testerwulf3357
      @testerwulf3357 Год назад

      @@arinrumi 3 years sound too long 😅

    • @arinrumi
      @arinrumi Год назад

      @@testerwulf3357 her standard

  • @Quokka325
    @Quokka325 Год назад +1

    Im working on it now but with the way things are marketed, its so easy to get swept up in the "I need the newest thing" mindset even though I don't need it

  • @MindFieldMusic
    @MindFieldMusic Год назад +2

    Great video:) Thanks! 2 of those 3 are easily actionable, but knowing the ingredients is more difficult. We probably need better consumer protections and disclosures for makeup ingredients.

  • @siiri8902
    @siiri8902 Год назад +143

    I'm proud of myself for being really rigorous about cleaning my makeup brushes. It's something I'm also always nagging my friends to do lmao 😅 And I bought one of those silicone makeup sponges that were briefly popular on beauty youtube instead of a beauty blender because it's so easy to clean the silicone one with just a quick wash!

    • @Butterrcuppp
      @Butterrcuppp Год назад +6

      I recently threw out all my makeup sponges and kept my silicone applicators. They don’t absorb your makeup and are so easy to clean!

  • @quirkyviper
    @quirkyviper Год назад +122

    So there are ways that you can clean your makeup that have become popular online lately, especially since the panini. I'd love a pt. 2 diving into how well these work. Ex: Cleaning an eyeshadow by scraping the top and spritzing w/alcohol. I've also seen ppl putting products into UV machines (like baby bottle sanitizers) and wonder how effective that is.

    • @nicky3637
      @nicky3637 Год назад +8

      This would be an amazing sequel video idea!

    • @RaeganScarlett
      @RaeganScarlett Год назад +3

      Yes I think they should definitely do this in a video

  • @theoverthinker8179
    @theoverthinker8179 11 месяцев назад +1

    0:05 as someone who never wears makeup, I see this as an absolute win.

  • @estahbear
    @estahbear Год назад +1

    I've only been watching a couple episodes of Style Theory and I'm now obsessed with it!

  • @Bailey_Dreamfoot
    @Bailey_Dreamfoot Год назад +70

    With the edition of the new channel, I'd love to see a theory on why Mainstream Mens Fashion is so boring. Its bothered me for years, bc I go to a clothes store and for women there are hundreds of different generas, styles, fits, shoes, accessories, etc- but for men its like: Some jeans or slacks.. a t-shirt or sweater. maybe a Jacket if you're feeling spicy. either that or a suit.

    • @crazyplantmae1610
      @crazyplantmae1610 Год назад +23

      As a girl, I agree.
      I am having a question about why women have lot of freedom to wear while men have only limits, like "Men must not wear pink because that's gay". Like really???
      It's a stupid double standards i heard about.

    • @ginniegill1026
      @ginniegill1026 Год назад +8

      What happened to CAPES? A constellation-print shirt with NECK RUFFLES?

    • @what.the..6990
      @what.the..6990 Год назад

      @@crazyplantmae1610 That’s still assuming fashion is feminine.

    • @eldritchabomination
      @eldritchabomination Год назад +8

      Blame Beau Brummell. Look at men’s fashion and how fun it was before the 19th century, it was just as interesting as women’s, versus how it declined regency period onwards. Beau Brummell is a villain. Beau Brummell is my arch nemesis.

    • @crazyplantmae1610
      @crazyplantmae1610 Год назад

      @@what.the..6990 Well. Pretty much...

  • @gwucanforeve649
    @gwucanforeve649 Год назад +126

    I love this!!! I’ve been watching the Theory Channels for years now! So as someone who has gotten into environmentally-safe ornate fashion, I love that the Theorists are growing with me🥰🥰
    I’m so ready to add the channel into my rotation😂. (Also soooo glad I caught this one on Launch day🙂)

  • @JDMensch
    @JDMensch Год назад +2

    You know I've actually had this thought recently when I was watching your other theory channel "Film Theory," and talking about the Joker. The one I was focusing on was Nicholson Joker. Curious how many deadly makeup products he used for his master plan.

  • @justsomeone1636
    @justsomeone1636 Год назад +1

    What’s annoying is that the makeup product will only say it expires in 12 or 6 months but not say the exact date or month it will expire in which is annoying when you don’t quite remember when you bought the product

  • @AutumDragonflame
    @AutumDragonflame Год назад +475

    I am a fashion illiterate woman who has NEVER used makeup. It has been put on me a total of twice in as many decades. I am SO glad I never got into it. Especially now! 😅
    That said, I am super excited for this channel!!

    • @Mary-cv1gr
      @Mary-cv1gr Год назад +6

      same

    • @dileshamcwashington2430
      @dileshamcwashington2430 Год назад +31

      Honestly it's not even worth it (says a person who doesn't use it either 😅)

    • @elina-ru9mf
      @elina-ru9mf Год назад +12

      @@dileshamcwashington2430 ur so different AWWWW 🥺

    • @alexisalonso7714
      @alexisalonso7714 Год назад +9

      Ditto, I could never be bothered with cosmetics, with the exception of nail polish

    • @AutumDragonflame
      @AutumDragonflame Год назад +3

      @@alexisalonso7714 Same! And I've only used that on and off. Lol

  • @Siren_Melodic
    @Siren_Melodic Год назад +23

    This makes me feel better about putting old makeup into my art supplies as I felt they are better art supplies then anything else.

  • @StojanovicJovan
    @StojanovicJovan Год назад +2

    Mat 2011: traumatizing young me
    Mat 2023: Traumatizing my mother

  • @a_damn_peanut
    @a_damn_peanut Год назад +2

    Doing my makeup while watching this, hope i don't end up taking it off- happy to hear I'm doing great :D

  • @MightyAceCakes
    @MightyAceCakes Год назад +80

    As someone who only occasionally wore makeup as a 20 something and younger, it blew my MIND when I found out makeup expires. I had stuff that had expired years ago. After that I started wearing it even less than before. Now I wear it like, once a year, tops. I should probably check if I have any now and chuck it. 😆

  • @brittbereading3450
    @brittbereading3450 Год назад +207

    mat! how do you and the team keep bull's-eyeing on creating channels that cater to my exact interests! I LIVE for style theories and dress history! SO happy with the new channel!!

  • @Meggy_Not_Here
    @Meggy_Not_Here Год назад +2

    Matpat saying that most ppl keep their make up in the bathroom
    *Me who keeps my make up in my bedroom:* My knowledge is beyond ur understanding

  • @inuyasha9568
    @inuyasha9568 Год назад +1

    this is why I'm happy that I'm not really into makeup in the first place, not since I was a kid

  • @DecemberSfy
    @DecemberSfy Год назад +31

    I feel so validated as someone who doesn’t wear makeup aside from every so often or special occasions

    • @scarlettefoxx5585
      @scarlettefoxx5585 Год назад +3

      Dude mood
      I only use liquid eyeliner, every once in a while

  • @nahdeshiko
    @nahdeshiko Год назад +32

    I guess I’m in the minority; I checked all three boxes - I store my makeup in a cool dry place (I do my makeup on my computer desk while watching RUclips), I wash my makeup brushes at least twice a week, and I have a spreadsheet where I list the dates when I opened each makeup and skin care product that I own with the PAO, so I know when to toss it 😅

  • @mikireivamphamster6550
    @mikireivamphamster6550 Год назад +1

    Please do an episode about skin care! Like the sequence to do my skin care, what type of formula is best for the different skin types. (Also, an episode where there are a lot of shady claims on the skin care industry and is it reliable to believe them)

  • @SarahFrenchYT
    @SarahFrenchYT Год назад +1

    I'm a cosplayer, so one of my main problems is I don't use some of my makeup often because it's reserved specifically for cosplaying. I don't cosplay too often anymore due to my health, mainly reserved for yearly/twice a year comic cons or a day of making tiktoks, so I don't want to throw out my makeup if I've only used it once or twice ;-; I do understand it's bad though

  • @trixm.3634
    @trixm.3634 Год назад +18

    To all my artists out there look into safety remaking old palettes into inks or watercolors as well as donating palettes to small businesses who do

  • @henrybyrd8381
    @henrybyrd8381 Год назад +16

    6:02 me who already subscribed: “I am 4 parallel universes ahead of you”.

  • @birdyburdy839
    @birdyburdy839 Год назад +1

    I don't even wear makeup except once every few *years* and my skin crawled from some of the stuff in here.

  • @Val-fd3cb
    @Val-fd3cb Год назад +4

    I see all the Theorists channels as siblings & its absolutely hilarious in my mind 😂, Love this new theory channel keep if up MatPat 😂💕