Tino (Life is Porno): How to get people to tattoo your brand (on their asses)

Keynote speech at the Brandstorming conference. The audience was full of 300 CEOs and CMOs. And I was speaking why their goal should be to have people get tattoos of their brands. Not on their asses. Into their hearts.
Why Life is Porno doesn't have customers but fans? What were people offering us as a barter for the snapback from the 365 Edition? How did we hide TAXI beanies in 9 metropoles around the world in one single day?
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[@YoutMarcus]

kráľ! extrémne ťa cením