almost every major sports teams/companies have huge sports gambling deals . there is a good reason for that. costs very little to operate compared to the money they make off of peoples stupidity/ addiction
So twitch and streaming platforms by the same principle should ban any game at all with loot boxes? I’d say that’s far more dangerous tbf. Increases dopamine levels as it’s gambling but dresses it up stock disguise the fact it’s gambling. At least kick is honest about it and doesn’t hide it.
The gambling aspect of kick and where the multiple 100m come from is so downplayed in this video+comments, it's insane. People ruin and take their lives daily over gambling.
@@Artimidorus gambling has strict legislation and gambling companies are accountable, and have bans on advertising and letting kids gamble. Games companies take money from kids and it’s stealth gambling. It’s hidden and most parents are oblivious to their kids getting hooked in the same dopamine spikes that an adult gets gambling. If you cannot see that’s a huge issue….that’s a problem for you. Can’t refute science 😉
@@Artimidorus and at least with gambling you get a dopamine spike wih the chance to win. The same people with addictive personalities will get hooked by stealth gambling, which is lootboxes, and there’s few protections (outside Belgium) and you cannot even win anything! Lots of measures to stop kids gambling but none to stop lootboxes and awareness levels are at a bare minimum. Most parents are oblivious to games starting kids addictions.
You gotta spend money to make money. A lot of these companies don't make a profit for the first few years, but spend loads to build market share until they can be sustainable.
they didn't paid 100 mil just for xqc, they did it as publicity stunt. everyone will cover that and '100 mil' + kick name in any article will make people know about kicks' existence.
I wonder if there will be some expectation for xQc to do some gambling content as part of the deal, considering how much they're paying him. They surely have certain expectations that he agreed to, otherwise they'd be nuts to hand over $100M just for him to dip his toes in the Kick waters and do a handful of streams here and there.
If you told people 30 years ago you could get paid 100M just to play video games and scream at a screen they would've laughed at you. Even people who bring great contributions to society aren't worth that kind of money. This world is insane
@@sauronthedarklord9149 I know people who have to stand and do labor work for 10+ hours a day but I guess sitting on your ass for half a day is "not as easy"
I definitely think accountability about death threats online should be taken more seriously. It doesn't really matter that people disagree with this. It takes one lunatic from the fanbase to make a terrible decision. Death threats just aren't okay. Never were, never will be.
Death threats aren't okay in America everyone else is joking around and in America 13 year olds get a semi automatic weapon from the grocery store, fix ur country don't make everyone else change because you're all lunatics
What worries me about Kick is that they might be operating at a loss right now to reel people in and will eventually roll back some of their policies once they have an audience
they will keep operating at a loss forever. The only purpose of Kick is to get kids addicted to gambling. So as long as Kick keeps bringing over more gamblers to Stake then they will keep up the generous offers to streamers.
Trust me, 100mil is nothing if you manage to get a few thousand people addicted to gambling badly enough and they'll literally go into debt to play more.
That's the point. Instead of spending hundreds of millions on marketing and advertisement deals to get the old codgers that watch Superbowl or NFL or whatever in, you make a 200 million a month loss on kick and get it back from the people getting into gambling. They know their demographic and they know how much their deals with Twitch streamers made them. They know exactly how much they can get back for their investment, and they seem more than happy to invest, so they must be getting all of that back. If you consider kick marketing expenses, why the hell would you ever expect EXPENSES to NOT be a loss? Also, it's not "might", they ARE operating at a loss. There's absolutely no way they could ever make a profit with this split.
Even if he loses viewers who cares. In 2 years he will still have an audience. I always got the sense that X felt uncomfortable with how massive his audience has become anyways. That he enjoyed streaming more when it was just him in a room with a mid size viewership that was easier to connect with. He's basically set for life financially and when he returns full time to twitch in 2 years his audience will be a more manageable size. Sounds win win. The only downside is he loses his biggest streamer title. But again who cares about that. Perfect example is PewDiePie. Dude literally was an OG RUclipsr that grew his channel to over 100 million subscribers. He worked hard and went almost a decade without missing an upload and without taking a proper vacation. Only for MrBeast to come along and eclipse that decade of work in just 3 years with his videos that cost millions of dollars to make. Point being, X was never going to maintain that title forever. Better to get the bag now while he can and then just enjoy streaming casually for the rest of his career and not worry about being the best.
He could lose all of his viewers and have ONE guy watching, he really won't give a fuck, 100 million, that enough for him, his kids, his grand kids and then his great grand kids, dude pretty much never has to care about anything until the day he dies, not counting with that cash he most likely going to die when his 80-110. So yeah Viewers really mean nothing to him now, he pretty much completed life.
@@Sebbir Yeah, I agree, I've been watching pewds and still does. Right after he gave up on trying for top, he got married, Moved to his dream place in Japan and now is even confirmed to have kids. Glory isn't everything, and Pewds is definitely happy
Even with Stake backing Kick, this amount of money for just one creator without exclusivity is insane to me. They could have offered half and it would still be a no brainer to accept the deal as long as you can still stream on other platforms. And a 95/5 split? Seems too good to be true. I just don't know if a content creator should trust the money.
I think it's a good move. People initially felt that kick wasn't gonna be much of a competition to twitch and wasn't taking it seriously but this legitemized kick as a solid competitor and will attract more streamers to the platform.
@@beanswater Ninja and Mixer failed massively, so I don't think it will do much in the long term. Kick has 110,000 live streams a day, Twitch has 7 million. Twitch needs competition, but I just don't think this move is it.
You underestimate how much these companies are worth lol. Kick won't survive without being the 2nd best at the LEAST. Right now they are 3rd or 4th best. Remember twitch itself was bought for over a billion dollars by amazon in 2014, back then the entire website was almost as small as just XQC alone.
100%, if Kick wants to grow, Adin needs to go. The man is causing them so many problems and I don't know why they allowed him on the platform in the first place.
and Brucedropemoff. They are the two people holding back any decent sponsors. Idc about Kick, I just hate it rn bc of Adin and Bruce being racist and acting like 12 year olds getting into a school fight with twitch
it is because as the face of kick he is representing anti-censorship they promote. which makes sense u can say anything no censorship. i dont agree with 100% political correctness so this is the cost of that
@@sammygames2046 Thank you so much dude. I worked at a recovery center and it's always so disappointing seeing how people talk about those who struggle with addiction. So many of them truly don't want to be the way they are.
I'm even against gambling sponsorships, so seeing a whole website essentially be a gambling sponsorship and have XQC and other big streamers, it makes me nervous for the industry as a whole. It may grow, but it'll grow in a tilted corrupted sort of way because the people watching will be influenced towards gambling and risky behavior regardless or whether or not the streamer believes in it and chooses to be a role model. All of that being said, it is nice to see Twitch nervous. Competition is after all how an industry actually grows.
here in australia we’re only NOW beginning to crack down on gambling. i’m gobsmacked that it’s being promoted and encouraged on these live streaming sites. honestly scary
twitch was a big gambling promoter not that long ago with all the crate opening from all their biggest streamers so i don't find it incredibly different. Gambling is all over major sports as well unfortunately and the only foreseeable solution is prevention because exposition to it comes from everywhere and until there is a major ban on promoting it like with cigarettes it won't change, that being said gambling is promoted by most states with their lotteries so i hardly see a world in which that would change in the next 10 years.
I've heard through Netflix, Amazon and AWS developers that Twitch has a horrible backend. They could make much better contracts if they fixed how inefficient it is. As far as I'm aware, they could lower streaming costs by up to 90% (without removing any features). I think "all they need" is enough knowledgeable low-level developers, a culture that supports iconoclastic development, and stable leadership in that direction. If you're interested in what I'm talking about, see Data-Oriented Design.
The ONLY reason kick is even considered by anyone is because there's a seemingly unlimited amount of money behind it - 100 mil for XQC is retarded, BUT they will probably make profit of it, just based on the new people that will get lured into gambling via him one way or another... that's the scary part. No morals = easy money in this world.
no, the platform is 'fine'. The issue is 'stake'. twitch is worse cuz they ban for unknown reasons. They prefer certain streams over others. Like kyle gettin banned for dumb reasons -_- dr disrespect, banning pewdiepie for dumb reason(unbanned the channel now). Twitch will over time die, because the features they add can be added by kick easily (just copy paste). Then you get a copy/pasta twitch website where creators don't get banned for dumb reasons, where creators are getting paid better =.=. Heck even if in 5y kick goes to 70/30, at least they don't suspend for stupid reasons. What's the point in twitch at that point?, you'd get same features, more money, less unfairness in terms of applying the rules.
@@harnageaa kicks hole plan is to get people hopelessly addicted to gambling and make money that way, twitch is bad at enforcing and standardizing rules and making sane decisions but there not ruining lives
I'm really really really hoping this triggers the downfall of twitch rather than the rise of Kick. Twitch really sucks ass for a lot of reasons, but kick sucks for even worse ones
Kick will exist almost for the sole purpose of initiating as much people into gambling as possible, Kick will lose money but it will create insane earnings for Stake down the line, and then some of that money will be used to keep Kick alive feeding a cycle
@@NeoTV01 I've dropped all twitch streamers since 2021 or so. It's just impossible to watch any content without being bombarded by thousands of 30s unskipable ads every couple minutes. Sure, you can sub to a couple here and there and get rid of it, but nevermind trying to know someone new because just to START watching them it's like a 4 min Ad barrier. There is also the "chat culture" on twitch, essentially based on interrupting the streamer with alerts and begging for attention all the time. But that's more a personal issue I have. The inability of rewinding the stream while it's live is also kinda of a bummer, sometimes we miss stuff and at least here on youtube we can go back and rewatch it easily.
Man when I wished for Twitch to die, I didn't not wish for it to be replaced by something like Kick. The universe really has a sense of irony when it grants you your wishes.
What's *actually* insane is the amount of people who don't know kick is stake's streaming website. It's quite depressing when you realize how much money they make by gambling when they can give $100mil to one guy to funnel viewers to their website.
@pebble did you know that twitch still allows gambling on their website despite it being a 13+ website. Kick on the other hand is an 18+ website. And, talking about promoting gambling, amazon(twitch's parent company) has a huge sports gambling sponsorship.
The thing is you hear all this stuff. 95/5 split, huge contracts, promises of hourly wages. It sounds too good to be true. Considering this platform is run by online gambling moguls I think it's safe to say it is. My prediction is that within the next couple of years they're either gonna do a 180 on their creators, or they're gonna crumble. All this stuff seems exciting but I'm sceptical.
As long as the return(which is people that start gambling after seeing it on kick) is stable, its probably still gonna be viable for them. Its extremely predatory but gambling is big business and it will probably stay that way unless it get regulated.
@@jurresino Viewers will join now initially. It is also kind of a "bad habbit Hype" maybe? But when most big streamer may have switched over they will just stream for the money on kick but switch to twitch again to talk with their community. The viewer won't change the platform long term. They never did and they never will until there is a real competitor for Twitch. This is nothing that will come out of nowhere like kick.
The comparison to Lebron made me realize how absolutely insane this is, especially the contract being non-exclusive Competition is obviously great, but knowing Twitch I wouldnt be surprised if instead of fixing other issues on the platform they just backpedal and bring back gambling lol
The guy streams a average of 6.5 days a week and he often streams for at least 10 hours a day sometimes up to a 24 hours stream multiple times a month and while averaging 55k viewers the entire time. Having 20k makes you a very big streamer he is nearly 3x that. You do that for years and it might make more sense.
I am going to be honest Adin is the biggest spoiled kid that acts fatherless and pompous. He needs to be taught proper manners and to stop acting "gangster" because it looks ridiculous.
the spoiled kid “persona” (i don’t think it’s a persona) is what appeals to his childish audience so of course he isn’t gonna stop. him and his andrew tate worshiping, white supremacist friends, etc, set us back a good decade. it’ll only get worse too lmao
I think "blood money" applies more to Kick because the streamer is essentially selling their viewers' souls to these massive gambling corporations. It doesn't matter how many times an XQC or Trainwreck says "do not gamble, you will lose" to make themselves sleep better at night, Stake is still clearly seeing a return from their investments on these streamers. Meaning their viewers (many still young and impressionable, even at the 18-20 range) are becoming hooked and gambling away tens of millions of dollars. Sure, at the end of the day, it's not the streamer's responsibility to protect their viewers from developing gambling addictions, but it still gives me the ick.
@@reley911sponsor vs. adverse are vastly different. I agree with the comment that they're causing harm to people. I don't think people are aware how destructive gambling addiction is. Comparing Amazon like Lud did isn't the same as I don't think people have went into debt, sold all personal assets and ruined their lives over Amazon but they have over gambling addiction. And DO NOT even think that qxc isn't the direct cause of people ruining their lives like that. Let's not normalize this BS, please. If I sound rude, I don't mean to and likely the reason I sound like that is that I have kind of 3rd hand experience with this and it's horrible.
lol casinos are packed 24/7. yes there is that rush you get from winning but most are trying to turn their 100$ into a few gs. the stock market is literal gambling yet no one seems to talk abt that.
And Amazon is literally working people to death, keeping them inside their warehouses in slave conditions and refuse to let them relieve themselves during sla- work hours, giving them bottles instead. OH YEAH, THAT'S THE MORAL HIGHGROUND, THE OTHER GUYS HAVE BLOOD ON THEIR HANDS.
Good for him. He could quit streaming and still be okay for a long time. Even if his career goes down from this it really doesn’t matter. Im jealous for sure
@@OhDeeDoubleU Well his lifestyle is completely different from a regular person. 1 million dollars could last me 10 years with my current lifestyle but to Xqc that might be what he spends every 4 months for some type of production or smt, who knows?
@@augervongaribaldi No you’re right, it would probably last me 20 years, assuming I don’t have to work or make any large purchases like buying a house or land. My life style is just living within my means, I make more than the average person and I save roughly 20% of my salary for future projects, investing in land or just an emergency. 30% goes to my hobbies or luxuries, and the other 50% goes to bills and utilities.
@@sammalla5238gambling is an inherently predatory industry. It’s a scourge of society. If o could compare it to anything, it would be selling cigarettes. It needs to be tightly-regulated where it cannot be banned, and the ads should reflect the fact it is designed to take people’s money and addict them to the process of losing it by lying to them about the fact they could ‘win big’,. it should never be marketed to such a young and impressionable audience as XQC’s. Complaining another gambling is not being sensitive, it’s basically a civic duty
Kick's branding is gonna be hard to fix because their whole schtick on getting creators is literally allowing people like Adin to do what they do and providing a platform for it.
As someone who has heard alot of false promises, i think Kick is on track for a big scandal. Ain't no way theyre offering 95/5 splits to creators without having some skeleton in the closet.
The entire site is a loss leader to advertise gambling to teenagers. Gambling is so addictive and profitable that they can easily afford to fund these guys. The only reason they're even taking that 5% is in case someone *really* blows up, they don't want to lose out on all of it. That being said, I expect them to ditch the site if it isn't driving new gamblers to Stake, or if there's ever any sort of crackdown on advertising online gambling on a platform that has a sizable portion of minors on it.
Xqc definitely has a genie in a bottle. I can barely understand him half of the time and even when I can, he sometimes doesn’t make any sense 😭 gg to him I guess though
I’ll never understand why he’s such a big streamer. I’ve really tried to get into his stuff but literally can only understand 50% of what he says. I don’t get it but power to him
@@SilentSzZ as someone who casually watch him, i feel like his charm is his stupidity sometimes, hes annoying at timea but ultimately he's entertaining
I think gambling is worse than amazon, and I refuse to do either. Amazon is accused of doing company things, like treating their workers bad, which should be addressed but it's a huge company and bad things are bound to happen. Gambling literally ruins peoples lives, on a big scale. It's one of the most damaging addictions you can get involved in.
Either Kick becomes the 4-chan of streaming or they ban people for showing porn and waving guns around on stream. Honestly hearing that Ninja and CQC signed onto Kick is an indictment of their character rather than a pardon for Kick.
Yeah, but Kick is sharing the wealth. People are greedy. If they get a part of the pie, they'll overlook a lot. They wont care if Kick is predatory and destroying lives if they get a piece of the pie.
@@shadowace940 It's hard to say if it's really sharing the wealth since most of it's money is gambing money essentially which probably isn't from the wealthy lol!
It's not at all competitive, Kick is literally thousands of times worse than Twitch and will be the direct cause of tens of thousands of humans' lives being ruined and hundreds or thousands of people dying. Twitch bans people for dumb reasons sometimes. It's like comparing your teacher to a dictator lol they're different orders of magnitude of bad.
@@JojoDigitalArtist That's where the greed comes in. A lot of people don't care. XQC certainly doesn't care. Adin Ross doesn't care. As long as they're getting paid, they couldn't care less where the money came from.
I think the biggest issue with Kick rn is Adin. Having him as one of the big faces of Kick is terrible for them. Having one of your main streamers “banning” other big streamers from joining, threatening people, and allowing far right people casually on
Twitch streamers are already toxic i don't want to know what happen in kick, the only thing i have see was a clip of Adin Ross saying "i won't invite neo nazis again" like wtf
Twitch made a left wing streamer who praised a terrorist attack that killed thousands of people an exclusive partner *after* he did so on their platform. I think they'll be fine.
Kick - Backed by a HUGE Partner Business: Stake Twitch - Backed by a HUGE Partner Business: Amazon Yet Twitch still doesn’t have the “money” to do what Kick does.
Everything about kick is off. The owners are men-children that support beating up women and such. The site is all about gambling with fake money to get people addicted. And the site is built upon a base of "come, you're free to do whatever you want, inclusively be racist, homophobic and what not"
@@ju5tm398 He's more obviously problematic but the gambling's actually worse. Kids getting hooked makes them dramatically more likely to remain a gambling addict through life and that's how you cause suicides. It's also how you ruin the lives of kids whose parents are gambling addicts that kill themselves or sell everything etc. XQC will be the direct cause of multiple thousands of people's lives being ruined or ended.
this is so fucked up, and I'm honestly surprised at Ludwig's comparison of Amazon to gambling, especially since he came out as having an addiction and being super honest about how much a problem it was. Amazon is an issue of workers rights, lack of regulation. Both of those things can be, with enough work and people behind it, changed with unionization and worker friendly policies, and tighter privacy for users. Being on twitch is "there is no ethical consumption under capitalism", in that there's an issue but you have to work with it. That's way different than advertising gambling to kids and adults 24/7 and trigger addictions, which can lead to further addiction, suicide and more. People's lives will be ruined by Kick and Stack, and the most impacted will be young, marginalized people, who gambling addiction already adversely affect.
@@NovemberFoxtrotRC There's only so far you can accomplish that. Ultimately your child needs some degree of privacy and while some kid watching XQC 6 hours a day every day is easy enough to notice, one or two hours watching gambling can be enough. Can't blame the parents for that.
Kick is seriously some of the shadiest stuff I've ever seen. Fully funded by gambling companies with the express purpose of funneling young people into gambling, it's a shame that it's gotten so big.
No hate to Pokimane but it's fair that xqc is moving to kick since he's the BIGGEST twitch streamer yet Pokimane has been the face of Twitch. How are they not gonna have xqc as the face since he's the biggest?
did I ever mention how much I really love how this guy uses open tabs and goes through them and closes them to simulate powerpoint slides? Because I really love how this guy uses open tabs and goes through them and closes them to simulate powerpoint slides. gives so much more info and in much more interesting manner. Maybe harder to do from beyond behind the computer screen but I wish more people would do it
I really like how Kick is forcing Twitch to do better, but man is that website garbage. The stream chats are just dumpster fires of hatred, the top streamers are very commonly just bad people who foster worse chatters, and legally the website seems like it has so many issues that I would not be surprised if it shut down within a year.
Always love watching your take on news. You do a good job summing things up, and giving a good quick over view on large topics. Starting with one small recent event, then pulling out and showing the larger story as a whole. All in around 10 minutes with some good humor mixed in too. Hope coots and dhers are doing good
Have you considered on doing a follow-up video just about their mobile app? I have a list of things of problems they’re having that won’t even let anyone create an account. Here’s the list: 1. It always gets an error every time you put in your email 2. Doesn’t let you change the date when you try to insert you date of birth 3. It considers every password either very weak or weak 4. Has a problem with loading when you put in email and username 5. It doesn’t let you create the account 6. When Terms of Service pop up, you can’t click the accept button and actually enter into the app 7. Your servers are bad to the point I can’t even enter into your website on mobile or on computer.
@@Silver_Salvation youre stupid if you think that, he would never take that just to gamble, its an insanely big jump to do just for that, he wants a platform where he can actually give feedback and it matters hes also going through a court case fighting supposed divorce right now so let the man get money
Kick is seeing Twitch’s weakness and they’re moving in on it, and Twitch is basically painting bullseyes on their weak points. However I wouldn’t be surprised if they start rolling some of these benefits back in the future.
Why would they roll it back? The whole point of kick is to run it as a loss leader and attract potential gambler with all the benefits kick has, if they roll it back then what's the point?
6:31 kick is also trying to get non english speaking streamers onto their website, they offered staiy (a german streamer) a contract of roughly 750$ per hour he streams + the subs (he averages about 5k viewers so this is absolutely insane). he still declined because he doesnt want to promote a gambling platform, but its not like they arent trying.
Being on RUclips should feel like you’re not a part off all those separate streaming sites and their problems. Ive never really enjoyed twitch nor any of the other sites anyway ❤
Stake is crypto gambling money. People claiming it'll last cause gambling has historically been sustainable have either forgotten or just not known it was specifically crypto shit lol
I agree with you and have been saying the Adin Ross is a massive brand risk to Kick. They will have to deal with him at some point, as he is a PR nightmare waiting to happen. Someone get Bottom G out of there.
i honestly hated Kick because of how much illegal things have happened on Kick due to its very loose TOS, but only 6min into the video i think that this may actually be worth switching too. However, I think that this is possibly too good to be true. I think that the future of Kick could possibly be it being taken down for all those laws broken on it.
Something im really interested to see with these platforms is how will big esports and online entities such as ESL or Blast for csgo react especially with twitches new branding rules making it pretty much impossible for them to operate on twitch
Congrats to him for getting his bag, but as a viewer who has no interest in streaming, the viewer experience and the apps for Kick suck, and the people behind the platform are terrible people in my opinion. I will not go to that platform as a viewer. Twitch and RUclips all the way, at least for now…
I think he knew exactly where Twitch was heading and jumped ship. Even though i don't watch xqc at all i think he made a good choice for himself and wish all the best for him
@@Tride_gaming His networth was A LOT more than 10M before this deal lmao He makes like 500k+ a month.. And has been making that for over a year, easily
Kick just screams "opportunist" with these insanely lucrative splits and contracts. They'll undoubtly dial it back a bit when they will grow enough but even if kick is just an opportunist looking to strengthen their brand it's good that it makes twitch a little nervous. The more competition the better for everyone
5:34 This idea is ridiculous, and I wish Ludwig would have pointed that out. No platform is going to pay a streamer with 1 viewer. This is just garbage press talk to get more attention to the platform. Ed gives the same energy as Elon Musk with his promises that he never delivers on.
The reason this is so crazy is because if I were to tell this to my friends and family. They'd have no clue who XQC is but they know who LeBron is even if they dont watch basket ball.
this is such a good point. nobody in the real world has any idea who this is, and I’m talking nobody, all age bracket. I have 18-23 year old cousins that have never heard of him, I’m 33 (only know him via Hasan as I followed him for political takes), and NOBODY my age or above knows about him.
@@tomdyer8518 but most of the world has no idea who Lebron is. Globally x clearly has a huge following and that’s his perceived value. In Europe loads would think it’s mad Lebron earns that, if hey even know who he is. And RIP following Hassan for political takes. You must really hate yourself bro 😂 that’s like water torture watching that dude.
@@tomdyer8518 i have no clue who a handful of the top people on famousbirthdays are because they just reside in their own niche spaces. i can't name a single actor or any football players because i don't engage with that type of content. they're still famous and a big deal in their own communities tho. becoming a true household name in this age is incredibly difficult when everyone is going viral left and right.
kinda crazy to me how many people dk lebron, I'm a hermit unathletic teenager on the other side of the world from lebron and even i know him 🌞 the world really is big damn
I don't know why but I just don't see this platform lasting too long. I'm not sure if it's like generational intuition or natural intuition but I feel like it's going to be another failure. I do eventually see Twitch being dethroned but not by Kick.
True, but it is also something controversial. In Europe they are already trying to get rid of promoting gambling in games and having them as sponsors in soccer/football. Who knows when streaming is next? It is at least not something I would bet my money on for the long run.
But imagine all those people who were doing that have no place to go right. But now this new site that promotes it starts popping up. Where do you think all those people who gamble are gonna go, there all gonna go to kick.
@coldloner7453 gambling has always been a profitable business and it has led to the growth of many different companies and people (online streaming and let's just say the mafia lol). But it eventually has limitations placed on it and I think Kick will have to follow suit. They are utilizing the gambling to bring in as many people as they can but once that isn't sustainable as the main component for a company that will eventually want to come across as family friendly (literally every company eventually hits thus roadblock) then gambling will be less of a focus.
Honestly, I'm glad that there seems to be a little bit of competition in the streaming industry now! Twitch has really needed some competition to straighten a few things out.
I really am still so amazed that sooooo many people actually watch xQc. I tried soooo hard to give him a shot but he talks about nothing and it will take him like 3 minutes to get 1 thought out in a sentence. My ADHD just will not let me focus on him taking so long to say nothing.
That's what they like. They want a parasocial relationship with someone they are not intimidated by and think they are better than in ways. The whole thing is like incel cognitive dissonance.
we watch the #1 streamer because he is by far the most authentic streamer. just so you know even ludwig has admitted he is putting on a show to entertain when streaming and even changing his tone of voice through instinct. xqc is funny and crazy and spontaneous without trying because he had the worst adhd known to man. we dont watch xqc to hear his opinions we watch to hear his random statements and reactions. we aint hasan viewers wanting some discussion about some topic that is truly what leads to nothing.
Amazingly clear video, one thing I think would've been valuable to add here is that Kick is also using Twitch or, well Amazon's servers afterall. Kick are straight paying Twitch/Amazon money. If they were truly terrified, they could just turn the tap off, but they're earning revenue from this. You could argue, they are nervous and they'd rather earn from the competitor than turn it off, and compete while not earning at all as well, but still important to generally remind everyone of this dynamic.
I'm assuming you are talking about Kick using AWS? If so Amazon wouldn't compromise AWS and cause an issue with conflict of interest over Twitch vs. Kick. AWS if far larger and has a greater profit potential then Twitch and could even cause market and legal issues if they where to "turn the tap off".
@@brooksp1191 I totally agree, however the idea that AWS don't have terms of service, or rules setup about what can and can't use their tools is a bit naive right? There are hundreds of reasons they could say, "We aren't providing service to you anymore" from gambling, to porn, to all sorts. If Kick actually started taking marketshare effectively, and they were impacting what Amazon sees Twitch as these days, aka a way to push Prime and prime shows, I wouldn't be surprised if they played dirty. Even just this reply and the conversation we are having is why I think including this dynamic in the video would've helped a lot. Many still don't know about it, and I think it would really help people understand further how it's all connected. Just thought it was a valuable piece of information to include in the discussion.
And, Kick just broke Safeharbour establishing cause for AWS to revoke Kicks rights due to acknoledging copyrighted material being streamed on the site. Doubt Amazon does it, but its a card they now hold.
As someone who doesnt gamble at all, this is a reminder to me how massive gambling is.
Right crazy
The hourly wage for streamers was what reminded me of that. I know they haven't implemented it, but the fact that they can even consider it is crazy.
Remember that every single penny that goes to xqc is made by making people literally addicted. No more different than dealing drugs.
almost every major sports teams/companies have huge sports gambling deals . there is a good reason for that. costs very little to operate compared to the money they make off of peoples stupidity/ addiction
@@overshot8331 which is why this is pretty scummy, knowing that kids are a huge portion of that audience
All of this is crazy but non exclusive on top of that. gosh dang!
wasgood xavier aslo yeah
Hey its the guy whos always in my feed
Hi Xavier
wsg Xavier
well other platforms are exclusive so he can like only duel stream on like rumble or something then
For anyone who is thinking about gambling, just remember, the $100 Million that Kick just dished out didn't come from people winning.
So twitch and streaming platforms by the same principle should ban any game at all with loot boxes?
I’d say that’s far more dangerous tbf. Increases dopamine levels as it’s gambling but dresses it up stock disguise the fact it’s gambling. At least kick is honest about it and doesn’t hide it.
The gambling aspect of kick and where the multiple 100m come from is so downplayed in this video+comments, it's insane. People ruin and take their lives daily over gambling.
@@truevanpencil5403 You think lootboxes are more dangerous than gambling actual money? .... That's a problem for you.
@@Artimidorus gambling has strict legislation and gambling companies are accountable, and have bans on advertising and letting kids gamble.
Games companies take money from kids and it’s stealth gambling. It’s hidden and most parents are oblivious to their kids getting hooked in the same dopamine spikes that an adult gets gambling. If you cannot see that’s a huge issue….that’s a problem for you. Can’t refute science 😉
@@Artimidorus and at least with gambling you get a dopamine spike wih the chance to win. The same people with addictive personalities will get hooked by stealth gambling, which is lootboxes, and there’s few protections (outside Belgium) and you cannot even win anything!
Lots of measures to stop kids gambling but none to stop lootboxes and awareness levels are at a bare minimum.
Most parents are oblivious to games starting kids addictions.
100 million for a non exclusive deal is insane. Stake must be making so much money
twitches 13 billion dollar with draft kings isnt doing so good
balls.
they are
You gotta spend money to make money. A lot of these companies don't make a profit for the first few years, but spend loads to build market share until they can be sustainable.
I don't think Stake are *making* money, I think they're just getting investors.
Its insane how much the entertainment/influencer industry has grown for a man to be getting 100 million dollar contract for streaming
ye i mean kinda. its still the gambling industry which has obviously been massive for decades
they didn't paid 100 mil just for xqc, they did it as publicity stunt. everyone will cover that and '100 mil' + kick name in any article will make people know about kicks' existence.
I wonder if there will be some expectation for xQc to do some gambling content as part of the deal, considering how much they're paying him. They surely have certain expectations that he agreed to, otherwise they'd be nuts to hand over $100M just for him to dip his toes in the Kick waters and do a handful of streams here and there.
@@MVIVN He has already done a ton of gambling streams before stake got banned from twitch
Not much different than day time tv and look at Big O
If you told people 30 years ago you could get paid 100M just to play video games and scream at a screen they would've laughed at you. Even people who bring great contributions to society aren't worth that kind of money. This world is insane
It's 2023 buddy lol good for XQC. Make that bag.
You could say the same with athletes or actors tho. Were at the time where streaming and videogames is more entertaining than most movies or sports
@@GolDRoger-mh6gm I say the same with athletes and actors but at least these people have talent, are disciplined and work hard
@@varsa507 XQC was still an esportler,he did not only get lucky and streaming as much as he does is also not as easy.
@@sauronthedarklord9149 I know people who have to stand and do labor work for 10+ hours a day but I guess sitting on your ass for half a day is "not as easy"
I really hope XQC gets himself a competent accountant, advisor and lawyer.
Why tho?
yeah because the 🐋 is gonna take 50%
@@DionMango are we not calling her by her name now? It’s sad Lud and other streamers are. Not talking about the abuse adept is doing to x.
@@forzer456 Animals don't have names.
@@DionMangoHe can now pay some serious people to really make it clear to her that she must cease and desist or she gets “disappeared “.
I DID MY MATH WRONG YOU EARN $475 PER 100 SUBS
dang those farmers
wtf stardew??? no shot
ludwig did the math wrong?? Whaaat
?
Why though. Xqc is trash
i really hope youtube gets their shit together and builds the perfect streaming experience once and for all, they could really change it all
no such thing. capitalism will always corrupt
@@smellycat57 plus a monopoly on streaming and videos is crazy
yea i wish
@@smellycat57moron
id argue that other than chat, youtube is already the best streaming experience. barely any latency and incredibly easy to use dvr are huge bonuses.
I definitely think accountability about death threats online should be taken more seriously. It doesn't really matter that people disagree with this. It takes one lunatic from the fanbase to make a terrible decision. Death threats just aren't okay. Never were, never will be.
Reminder that Gavin Free and Meg of Rooster Teeth had heir home broken into because of a lunatic who was _really_ into Meg and really hated Gavin.
@@An_Average_Idiotalso had a gun and came to shoot gav
@@harshitsuri1124 that is really fucked up, but then again its america, where shit like that happens daily
Death threats aren't okay in America everyone else is joking around and in America 13 year olds get a semi automatic weapon from the grocery store, fix ur country don't make everyone else change because you're all lunatics
At the same time it’s not a credible threat and is just online nonsense and he isn’t telling anybody to do anything so who cares
What worries me about Kick is that they might be operating at a loss right now to reel people in and will eventually roll back some of their policies once they have an audience
they will keep operating at a loss forever. The only purpose of Kick is to get kids addicted to gambling. So as long as Kick keeps bringing over more gamblers to Stake then they will keep up the generous offers to streamers.
It’s the modern day gold rush. the early birds get the worm. Anyone who misses the first train is gonna get gold dust.
Trust me, 100mil is nothing if you manage to get a few thousand people addicted to gambling badly enough and they'll literally go into debt to play more.
might = is operating at a loss. kick is not going to be around in 5 years if they keep going like this
That's the point. Instead of spending hundreds of millions on marketing and advertisement deals to get the old codgers that watch Superbowl or NFL or whatever in, you make a 200 million a month loss on kick and get it back from the people getting into gambling.
They know their demographic and they know how much their deals with Twitch streamers made them. They know exactly how much they can get back for their investment, and they seem more than happy to invest, so they must be getting all of that back.
If you consider kick marketing expenses, why the hell would you ever expect EXPENSES to NOT be a loss? Also, it's not "might", they ARE operating at a loss. There's absolutely no way they could ever make a profit with this split.
Even if he loses viewers who cares. In 2 years he will still have an audience.
I always got the sense that X felt uncomfortable with how massive his audience has become anyways. That he enjoyed streaming more when it was just him in a room with a mid size viewership that was easier to connect with.
He's basically set for life financially and when he returns full time to twitch in 2 years his audience will be a more manageable size. Sounds win win.
The only downside is he loses his biggest streamer title. But again who cares about that. Perfect example is PewDiePie. Dude literally was an OG RUclipsr that grew his channel to over 100 million subscribers. He worked hard and went almost a decade without missing an upload and without taking a proper vacation.
Only for MrBeast to come along and eclipse that decade of work in just 3 years with his videos that cost millions of dollars to make.
Point being, X was never going to maintain that title forever. Better to get the bag now while he can and then just enjoy streaming casually for the rest of his career and not worry about being the best.
He could lose all of his viewers and have ONE guy watching, he really won't give a fuck, 100 million, that enough for him, his kids, his grand kids and then his great grand kids, dude pretty much never has to care about anything until the day he dies, not counting with that cash he most likely going to die when his 80-110.
So yeah Viewers really mean nothing to him now, he pretty much completed life.
So, glory is fleeting?
@@MrFelblood always has been
Honestly it seems like Pewdiepie is happier now than when he was the top youtuber
@@Sebbir Yeah, I agree, I've been watching pewds and still does.
Right after he gave up on trying for top, he got married, Moved to his dream place in Japan and now is even confirmed to have kids.
Glory isn't everything, and Pewds is definitely happy
Even with Stake backing Kick, this amount of money for just one creator without exclusivity is insane to me. They could have offered half and it would still be a no brainer to accept the deal as long as you can still stream on other platforms. And a 95/5 split? Seems too good to be true. I just don't know if a content creator should trust the money.
I think it's a good move. People initially felt that kick wasn't gonna be much of a competition to twitch and wasn't taking it seriously but this legitemized kick as a solid competitor and will attract more streamers to the platform.
It's actually 70mil
@@beanswaterthis just reminds me of Ninja on Mixer all over again
it’s better to get THE TOP STREAMER IN WORLD instead of anything else
@@beanswater Ninja and Mixer failed massively, so I don't think it will do much in the long term. Kick has 110,000 live streams a day, Twitch has 7 million. Twitch needs competition, but I just don't think this move is it.
This is honestly insane to me. I don't see how these companies make even a portion of that money back.
Gambling. The answer is gambling.
There's way more idiots than you could imagine pumping their babies diaper budget into these sites
He literally explains it in the video lol
the long answer is the long run. its a chance their taking its not gambling. its bringing people to the website over the long run.
You underestimate how much these companies are worth lol. Kick won't survive without being the 2nd best at the LEAST. Right now they are 3rd or 4th best. Remember twitch itself was bought for over a billion dollars by amazon in 2014, back then the entire website was almost as small as just XQC alone.
100%, if Kick wants to grow, Adin needs to go. The man is causing them so many problems and I don't know why they allowed him on the platform in the first place.
and Brucedropemoff. They are the two people holding back any decent sponsors. Idc about Kick, I just hate it rn bc of Adin and Bruce being racist and acting like 12 year olds getting into a school fight with twitch
Train's good nature probably.
@@Thowe then don’t watch them
@@seanmaffia people are still gonna watch them and make a bad image for kick. If you can't see the seeker it's not like the seeker can't see you.
it is because as the face of kick he is representing anti-censorship they promote. which makes sense u can say anything no censorship. i dont agree with 100% political correctness so this is the cost of that
Man, online gambling and the betting ecosystem is so disgustingly predatory. Hope this shit gets regulated out of existence in my lifetime.
Nah it’s just a case of parents not teaching their kids how unrealistic gambling is
@@spoderbas5550 Not even in the slightest dude. Addiction isn't a matter of "well I know not to".
I respect you my bro
@@spoderbas5550 yeah it's really fucked up how all gambling addicts are children and no adults are
@@sammygames2046 Thank you so much dude. I worked at a recovery center and it's always so disappointing seeing how people talk about those who struggle with addiction. So many of them truly don't want to be the way they are.
I hope this puts Twitch in check for once.
Thanks for buying Summit Ludwig!!
Spoiler alert: it won't
@@Furiac. History says you're right. But who knows, we might be surprised.
@@Furiac. It 100% will what are you smoking I want some
This is mogul mail, not Ludwig. Completely different people
@@lordskitz3871 do...do you know the history of twitch?
I'm even against gambling sponsorships, so seeing a whole website essentially be a gambling sponsorship and have XQC and other big streamers, it makes me nervous for the industry as a whole. It may grow, but it'll grow in a tilted corrupted sort of way because the people watching will be influenced towards gambling and risky behavior regardless or whether or not the streamer believes in it and chooses to be a role model. All of that being said, it is nice to see Twitch nervous. Competition is after all how an industry actually grows.
I think anyone with half a brain and all of XQC’s viewers watch him for HIM and know the Aware of gamba
here in australia we’re only NOW beginning to crack down on gambling. i’m gobsmacked that it’s being promoted and encouraged on these live streaming sites. honestly scary
twitch was a big gambling promoter not that long ago with all the crate opening from all their biggest streamers so i don't find it incredibly different. Gambling is all over major sports as well unfortunately and the only foreseeable solution is prevention because exposition to it comes from everywhere and until there is a major ban on promoting it like with cigarettes it won't change, that being said gambling is promoted by most states with their lotteries so i hardly see a world in which that would change in the next 10 years.
I've heard through Netflix, Amazon and AWS developers that Twitch has a horrible backend. They could make much better contracts if they fixed how inefficient it is. As far as I'm aware, they could lower streaming costs by up to 90% (without removing any features). I think "all they need" is enough knowledgeable low-level developers, a culture that supports iconoclastic development, and stable leadership in that direction. If you're interested in what I'm talking about, see Data-Oriented Design.
with how big twitch and amazon are today, it is impossible to even challenge twitch's monopoly without this kind of unlimited cash flow.
It's nice to see some pressure on Twitch's monopoly over streaming, but it's a shame that it's with Kick, an arguably even worse platform.
The ONLY reason kick is even considered by anyone is because there's a seemingly unlimited amount of money behind it - 100 mil for XQC is retarded, BUT they will probably make profit of it, just based on the new people that will get lured into gambling via him one way or another... that's the scary part.
No morals = easy money in this world.
no, the platform is 'fine'. The issue is 'stake'. twitch is worse cuz they ban for unknown reasons. They prefer certain streams over others. Like kyle gettin banned for dumb reasons -_- dr disrespect, banning pewdiepie for dumb reason(unbanned the channel now). Twitch will over time die, because the features they add can be added by kick easily (just copy paste). Then you get a copy/pasta twitch website where creators don't get banned for dumb reasons, where creators are getting paid better =.=. Heck even if in 5y kick goes to 70/30, at least they don't suspend for stupid reasons. What's the point in twitch at that point?, you'd get same features, more money, less unfairness in terms of applying the rules.
@@harnageaa kicks hole plan is to get people hopelessly addicted to gambling and make money that way, twitch is bad at enforcing and standardizing rules and making sane decisions but there not ruining lives
how is it worst? are you saying casino money is worst than amazon money?
@@stevestrangelove4970 gambling ruined millon's people life.
I'm really really really hoping this triggers the downfall of twitch rather than the rise of Kick. Twitch really sucks ass for a lot of reasons, but kick sucks for even worse ones
Kick will exist almost for the sole purpose of initiating as much people into gambling as possible, Kick will lose money but it will create insane earnings for Stake down the line, and then some of that money will be used to keep Kick alive feeding a cycle
FK twitch!!! purple snakes
I don‘t get why people hate on twitch from a Consumer standpoint, is there anything i missed?
@@NeoTV01 I've dropped all twitch streamers since 2021 or so. It's just impossible to watch any content without being bombarded by thousands of 30s unskipable ads every couple minutes. Sure, you can sub to a couple here and there and get rid of it, but nevermind trying to know someone new because just to START watching them it's like a 4 min Ad barrier.
There is also the "chat culture" on twitch, essentially based on interrupting the streamer with alerts and begging for attention all the time. But that's more a personal issue I have.
The inability of rewinding the stream while it's live is also kinda of a bummer, sometimes we miss stuff and at least here on youtube we can go back and rewatch it easily.
That or actual change from twitch
Man when I wished for Twitch to die, I didn't not wish for it to be replaced by something like Kick.
The universe really has a sense of irony when it grants you your wishes.
the monkey’s paw lol
@@ratboygirl Exactly haha
What's *actually* insane is the amount of people who don't know kick is stake's streaming website. It's quite depressing when you realize how much money they make by gambling when they can give $100mil to one guy to funnel viewers to their website.
99% of people who know what kick actually is don't care at all. Including me
Still better than the disgusting twitch staff
@@Sunlesslime Isn’t that all of us though?
@@Sunlesslime I think you focused on the wrong part of their reply
@pebble did you know that twitch still allows gambling on their website despite it being a 13+ website. Kick on the other hand is an 18+ website. And, talking about promoting gambling, amazon(twitch's parent company) has a huge sports gambling sponsorship.
The thing is you hear all this stuff. 95/5 split, huge contracts, promises of hourly wages. It sounds too good to be true. Considering this platform is run by online gambling moguls I think it's safe to say it is.
My prediction is that within the next couple of years they're either gonna do a 180 on their creators, or they're gonna crumble. All this stuff seems exciting but I'm sceptical.
As long as the return(which is people that start gambling after seeing it on kick) is stable, its probably still gonna be viable for them. Its extremely predatory but gambling is big business and it will probably stay that way unless it get regulated.
*skeptical
Oh itll obviously burn, that much is obvious
It’ll burn, but who cares? If you got $100 million you’d be set for life. I wouldn’t care if the platform is going down.
@@jurresino Viewers will join now initially. It is also kind of a "bad habbit Hype" maybe? But when most big streamer may have switched over they will just stream for the money on kick but switch to twitch again to talk with their community. The viewer won't change the platform long term. They never did and they never will until there is a real competitor for Twitch. This is nothing that will come out of nowhere like kick.
The comparison to Lebron made me realize how absolutely insane this is, especially the contract being non-exclusive
Competition is obviously great, but knowing Twitch I wouldnt be surprised if instead of fixing other issues on the platform they just backpedal and bring back gambling lol
Can we all appreciate ludwig for his time to prepare the script and open all tabs in order to explain everything soo clearly
It is very well presented yes, I enjoy how professional he feels. It feels like I'm watching actual news lmao
*Mogul Mail
Don’t know who this “ludwig” guy is
@@Die.Trying Mogul*
@@cadenplayzyt1 thanks goat
@@Die.Trying No worries!
A 2-year $100-million contract just for screaming at your screen is insane to me.
That's the world we live in unfortunately
The guy streams a average of 6.5 days a week and he often streams for at least 10 hours a day sometimes up to a 24 hours stream multiple times a month and while averaging 55k viewers the entire time. Having 20k makes you a very big streamer he is nearly 3x that. You do that for years and it might make more sense.
he singlehandedly does that in front of like 50-60k people
6 CONSOLES!
Damn, 90+ million for putting balls in baskets is pretty weird too 💀
Not an XQC fan, but everything will seem ridiculous if you simplify it lul
I am going to be honest Adin is the biggest spoiled kid that acts fatherless and pompous. He needs to be taught proper manners and to stop acting "gangster" because it looks ridiculous.
How is he going to rope in that critical edge lord kids demographic, without basing his persona on what edgelord kids think is cool?
the spoiled kid “persona” (i don’t think it’s a persona) is what appeals to his childish audience so of course he isn’t gonna stop. him and his andrew tate worshiping, white supremacist friends, etc, set us back a good decade. it’ll only get worse too lmao
@@ratboygirlimpressive that you can laugh about that 😔
@@wednes3day if i don’t laugh i’ll cry
@@ratboygirl 😭🤝
$100 mil contract is actually crazy
Laundering money is easy
I think "blood money" applies more to Kick because the streamer is essentially selling their viewers' souls to these massive gambling corporations. It doesn't matter how many times an XQC or Trainwreck says "do not gamble, you will lose" to make themselves sleep better at night, Stake is still clearly seeing a return from their investments on these streamers. Meaning their viewers (many still young and impressionable, even at the 18-20 range) are becoming hooked and gambling away tens of millions of dollars.
Sure, at the end of the day, it's not the streamer's responsibility to protect their viewers from developing gambling addictions, but it still gives me the ick.
@@reley911 no, as they aren't actively using and promoting the sites. xqc is.
@@reley911 Yes. And these streamers are even worse because they actively gamble on their streams
@@reley911sponsor vs. adverse are vastly different. I agree with the comment that they're causing harm to people. I don't think people are aware how destructive gambling addiction is. Comparing Amazon like Lud did isn't the same as I don't think people have went into debt, sold all personal assets and ruined their lives over Amazon but they have over gambling addiction. And DO NOT even think that qxc isn't the direct cause of people ruining their lives like that. Let's not normalize this BS, please. If I sound rude, I don't mean to and likely the reason I sound like that is that I have kind of 3rd hand experience with this and it's horrible.
lol casinos are packed 24/7. yes there is that rush you get from winning but most are trying to turn their 100$ into a few gs. the stock market is literal gambling yet no one seems to talk abt that.
And Amazon is literally working people to death, keeping them inside their warehouses in slave conditions and refuse to let them relieve themselves during sla- work hours, giving them bottles instead. OH YEAH, THAT'S THE MORAL HIGHGROUND, THE OTHER GUYS HAVE BLOOD ON THEIR HANDS.
Good for him. He could quit streaming and still be okay for a long time. Even if his career goes down from this it really doesn’t matter. Im jealous for sure
‘For a long time’?
Lmfao he’d be fine for 100 lifetimes
@@OhDeeDoubleU Well his lifestyle is completely different from a regular person. 1 million dollars could last me 10 years with my current lifestyle but to Xqc that might be what he spends every 4 months for some type of production or smt, who knows?
@@Ishlwtf is your lifestyle then??? Buying cars every hour?????
@@augervongaribaldi No you’re right, it would probably last me 20 years, assuming I don’t have to work or make any large purchases like buying a house or land. My life style is just living within my means, I make more than the average person and I save roughly 20% of my salary for future projects, investing in land or just an emergency. 30% goes to my hobbies or luxuries, and the other 50% goes to bills and utilities.
100 mil and non exclusivity????? And only 2 years?? Absolutely insane. Apt title, mr mogul mail
When you bring a big community of people to get addicted to gambling, you can afford to pay a lot
Cry more buddy
@@sammalla5238 will never cry as much as people when they eventually throw away their lives after getting addicted to gambling
@@sammalla5238gambling is an inherently predatory industry. It’s a scourge of society. If o could compare it to anything, it would be selling cigarettes.
It needs to be tightly-regulated where it cannot be banned, and the ads should reflect the fact it is designed to take people’s money and addict them to the process of losing it by lying to them about the fact they could ‘win big’,.
it should never be marketed to such a young and impressionable audience as XQC’s.
Complaining another gambling is not being sensitive, it’s basically a civic duty
like when you bring a big community of people to get addicted to porn? It seems like Twitch loves doing that by allowing fansly ads and sponsors
@@captainvanisher988 Which one has the highest rate of suicide?
Kick's branding is gonna be hard to fix because their whole schtick on getting creators is literally allowing people like Adin to do what they do and providing a platform for it.
As someone who has heard alot of false promises, i think Kick is on track for a big scandal. Ain't no way theyre offering 95/5 splits to creators without having some skeleton in the closet.
its called gambling and its not in the closet its public
Gambling is essentially half the viewership. That is the skeleton
They have basically put their skeleton on a pedestal and told everyone to come see it. There's no closets around here.
I'm just expecting it to go under in two years. Maybe I'm wrong, and if I am I'm sure as hell not going to use the site.
The entire site is a loss leader to advertise gambling to teenagers. Gambling is so addictive and profitable that they can easily afford to fund these guys. The only reason they're even taking that 5% is in case someone *really* blows up, they don't want to lose out on all of it.
That being said, I expect them to ditch the site if it isn't driving new gamblers to Stake, or if there's ever any sort of crackdown on advertising online gambling on a platform that has a sizable portion of minors on it.
Xqc definitely has a genie in a bottle. I can barely understand him half of the time and even when I can, he sometimes doesn’t make any sense 😭 gg to him I guess though
I’ll never understand why he’s such a big streamer. I’ve really tried to get into his stuff but literally can only understand 50% of what he says. I don’t get it but power to him
Most likely sold his soul to the devil
@@SilentSzZ as someone who casually watch him, i feel like his charm is his stupidity sometimes, hes annoying at timea but ultimately he's entertaining
@@SilentSzZ I think its because he is relatable to the general young audience(Gen Z). He just do what he wants to do while sometimes being clueless.
@@SilentSzZ He came about just as the biggest streamers of the time jumped to other platforms and consolidated their twitch viewerbase.
I think gambling is worse than amazon, and I refuse to do either. Amazon is accused of doing company things, like treating their workers bad, which should be addressed but it's a huge company and bad things are bound to happen. Gambling literally ruins peoples lives, on a big scale. It's one of the most damaging addictions you can get involved in.
Either Kick becomes the 4-chan of streaming or they ban people for showing porn and waving guns around on stream. Honestly hearing that Ninja and CQC signed onto Kick is an indictment of their character rather than a pardon for Kick.
Kick does moderate all of that and has since launching in the App Store. You're not even allowed to twerk.
4chan of steaming sounds pretty good to me
I've never even watched the guy and I still know this is the biggest news in online streaming.
69 nice
6 month ago Ludwig said that in 6 month kick would be either shut down or be filled with gambling streamers.
People can hate on twitch and rightfully so but kick is just as evil, if not more
Yeah, but Kick is sharing the wealth. People are greedy. If they get a part of the pie, they'll overlook a lot. They wont care if Kick is predatory and destroying lives if they get a piece of the pie.
@@shadowace940 Sharing the wealth with friends ? lol what.
@@shadowace940 It's hard to say if it's really sharing the wealth since most of it's money is gambing money essentially which probably isn't from the wealthy lol!
It's not at all competitive, Kick is literally thousands of times worse than Twitch and will be the direct cause of tens of thousands of humans' lives being ruined and hundreds or thousands of people dying. Twitch bans people for dumb reasons sometimes.
It's like comparing your teacher to a dictator lol they're different orders of magnitude of bad.
@@JojoDigitalArtist That's where the greed comes in. A lot of people don't care. XQC certainly doesn't care. Adin Ross doesn't care. As long as they're getting paid, they couldn't care less where the money came from.
I think the biggest issue with Kick rn is Adin. Having him as one of the big faces of Kick is terrible for them. Having one of your main streamers “banning” other big streamers from joining, threatening people, and allowing far right people casually on
Exactly
The whole community around kick is toxic and i dont think that will change any time soon
Twitch streamers are already toxic i don't want to know what happen in kick, the only thing i have see was a clip of Adin Ross saying "i won't invite neo nazis again" like wtf
Yea having a person who wishes death on people as the face of your platform is not a good look.
Twitch made a left wing streamer who praised a terrorist attack that killed thousands of people an exclusive partner *after* he did so on their platform. I think they'll be fine.
Kick - Backed by a HUGE Partner Business: Stake
Twitch - Backed by a HUGE Partner Business: Amazon
Yet Twitch still doesn’t have the “money” to do what Kick does.
kick seems to be willing to spend endless money to get back at Twitch for cracking down on gamba streams.
I don’t know why, but something feels OFF about Kick. Like, this all sounds way too good to be true
Everything about kick is off. The owners are men-children that support beating up women and such. The site is all about gambling with fake money to get people addicted. And the site is built upon a base of "come, you're free to do whatever you want, inclusively be racist, homophobic and what not"
Thaaaaaaaat's because it's specifically crypto gambling money that Stake is backing it with
Or maybe the anti-Kick narrative, largely espoused by competitors on Twitch, was always BS
lil bro tried to play off the voice crack 😭💀
Bro got a bigger contract than lebron actually insane
He gonna make more money in 2 years than I am in my whole life
Come on, that's not true buddy. He's going to make more money in two years than you if you lived 50 lives.
He already did
again you mean.
you know he had to double it
I can't wait to watch documentaries about this era in the future lol. i hope we get more context
So many young kids are gonna get addicted to gambling for this
true but the biggest concern with young audiences is still Adin Ross with his psychotic rants
@@ju5tm398 He's more obviously problematic but the gambling's actually worse. Kids getting hooked makes them dramatically more likely to remain a gambling addict through life and that's how you cause suicides. It's also how you ruin the lives of kids whose parents are gambling addicts that kill themselves or sell everything etc. XQC will be the direct cause of multiple thousands of people's lives being ruined or ended.
this is so fucked up, and I'm honestly surprised at Ludwig's comparison of Amazon to gambling, especially since he came out as having an addiction and being super honest about how much a problem it was. Amazon is an issue of workers rights, lack of regulation. Both of those things can be, with enough work and people behind it, changed with unionization and worker friendly policies, and tighter privacy for users.
Being on twitch is "there is no ethical consumption under capitalism", in that there's an issue but you have to work with it. That's way different than advertising gambling to kids and adults 24/7 and trigger addictions, which can lead to further addiction, suicide and more. People's lives will be ruined by Kick and Stack, and the most impacted will be young, marginalized people, who gambling addiction already adversely affect.
Time for parents to take responsibility for what their kids watch 🤷♂️
@@NovemberFoxtrotRC There's only so far you can accomplish that. Ultimately your child needs some degree of privacy and while some kid watching XQC 6 hours a day every day is easy enough to notice, one or two hours watching gambling can be enough. Can't blame the parents for that.
Kick is seriously some of the shadiest stuff I've ever seen. Fully funded by gambling companies with the express purpose of funneling young people into gambling, it's a shame that it's gotten so big.
Yeah, it doesn’t sit right with me at all…especially with a lot of streamers having a younger viewer base :(
congrats to the man for breaking records... huge deal - wonder if he meant what he said in his video... so happy for him
Ludwigs hair progressively gets larger every video. Cant wait to see the empire-state-sized quiff
that much money for nonexclusive is the most insane thing I've heard in a WHILE good fucking lord
No hate to Pokimane but it's fair that xqc is moving to kick since he's the BIGGEST twitch streamer yet Pokimane has been the face of Twitch. How are they not gonna have xqc as the face since he's the biggest?
Kick could literally get a fuck-ton of clicks on their site overnight if they just wiped Adin off the face of their platform.
Literally all twitch has to do to never lose is make a permanent 60/40 split
70/30 like they do for exclusively big streamers you mean
@stellar1252 no, I mean every streamer has a 60/40 split instead of 50/50
did I ever mention how much I really love how this guy uses open tabs and goes through them and closes them to simulate powerpoint slides? Because I really love how this guy uses open tabs and goes through them and closes them to simulate powerpoint slides. gives so much more info and in much more interesting manner. Maybe harder to do from beyond behind the computer screen but I wish more people would do it
He's a clever guy.
You are like the third wheel at a date where the couple is having an argument
I really like how Kick is forcing Twitch to do better, but man is that website garbage. The stream chats are just dumpster fires of hatred, the top streamers are very commonly just bad people who foster worse chatters, and legally the website seems like it has so many issues that I would not be surprised if it shut down within a year.
I like kicks ui better. Twitch has become a confusing mess
@@drowsy4400 i mean if my money came from people's crippling gambling addictions id have at least the decency to hire a decent graphic designer lol
I like how all the comments are just about gamling when XQC hasn't even mentioned anything about it lol
Always love watching your take on news. You do a good job summing things up, and giving a good quick over view on large topics. Starting with one small recent event, then pulling out and showing the larger story as a whole. All in around 10 minutes with some good humor mixed in too. Hope coots and dhers are doing good
Now he can finally fix his car
The McLaren
He can buy multiple sports car bruh, he even has a license now
Have you considered on doing a follow-up video just about their mobile app? I have a list of things of problems they’re having that won’t even let anyone create an account.
Here’s the list:
1. It always gets an error every time you put in your email
2. Doesn’t let you change the date when you try to insert you date of birth
3. It considers every password either very weak or weak
4. Has a problem with loading when you put in email and username
5. It doesn’t let you create the account
6. When Terms of Service pop up, you can’t click the accept button and actually enter into the app
7. Your servers are bad to the point I can’t even enter into your website on mobile or on computer.
Low key happy for XQC, never expected I’d see twitch streamers get Max Contracts like in sports 😭
XQC already has more money than he can spend in his life. i think the only reason he took the deal is so he can gamble on stream again.
@@Silver_Salvationand its also non exclusive, no risk at all- aside from his own gambling addictions
@@Silver_Salvation youre stupid if you think that, he would never take that just to gamble, its an insanely big jump to do just for that, he wants a platform where he can actually give feedback and it matters
hes also going through a court case fighting supposed divorce right now so let the man get money
Kick is seeing Twitch’s weakness and they’re moving in on it, and Twitch is basically painting bullseyes on their weak points. However I wouldn’t be surprised if they start rolling some of these benefits back in the future.
Why would they roll it back? The whole point of kick is to run it as a loss leader and attract potential gambler with all the benefits kick has, if they roll it back then what's the point?
I think what’s happening right now in the streaming world is a perfect example of why competition is so important
6:31 kick is also trying to get non english speaking streamers onto their website, they offered staiy (a german streamer) a contract of roughly 750$ per hour he streams + the subs (he averages about 5k viewers so this is absolutely insane). he still declined because he doesnt want to promote a gambling platform, but its not like they arent trying.
Dude you are actually so smart and this is all incredibly well spoken and well said. Literally hit every point.
ludwig on his second account fr
@@xentury3890 😂
schlurp schlurp
bro is doing tricks on it
it's called he's reading a script
Being on RUclips should feel like you’re not a part off all those separate streaming sites and their problems. Ive never really enjoyed twitch nor any of the other sites anyway ❤
Honestly at this point, I feel like kick is a money laundering thing
Right! Always thought it was honestly
Stake is crypto gambling money. People claiming it'll last cause gambling has historically been sustainable have either forgotten or just not known it was specifically crypto shit lol
@@hello_alpine1693 They made 2.6 billion in revenue last year alone. They ain't going anywhere.
I agree with you and have been saying the Adin Ross is a massive brand risk to Kick. They will have to deal with him at some point, as he is a PR nightmare waiting to happen. Someone get Bottom G out of there.
Somone needs to get this man a qualified accountant and some gambling counselling ASAP 😂
i honestly hated Kick because of how much illegal things have happened on Kick due to its very loose TOS, but only 6min into the video i think that this may actually be worth switching too. However, I think that this is possibly too good to be true. I think that the future of Kick could possibly be it being taken down for all those laws broken on it.
Thank you for this well prepared video which was researched and produced in a short amount of time.
Something im really interested to see with these platforms is how will big esports and online entities such as ESL or Blast for csgo react especially with twitches new branding rules making it pretty much impossible for them to operate on twitch
As someone who was banned from XQC's chat, I see this as an absolute win!
Congrats to him for getting his bag, but as a viewer who has no interest in streaming, the viewer experience and the apps for Kick suck, and the people behind the platform are terrible people in my opinion. I will not go to that platform as a viewer. Twitch and RUclips all the way, at least for now…
Yeah fuck that website, they literally tried to copy and paste everything from twitch anyways. It's a twitch wannabe with Shady viewers and streamers.
Yea I'm good on twitch, twitch is just ass
The platform seems like a platform for Twitch outcasts and controversial people.
Its now 70 millions with possible add ons still crazy money imagine being paid that much for no point
MORE IMPORTANTLY I HOPE CAT IS OKAY
Damn only 2 years for 100 million is wild
Good on him. I'd trade 3 Ninjas for Xqc. He knows his value.
I think he knew exactly where Twitch was heading and jumped ship. Even though i don't watch xqc at all i think he made a good choice for himself and wish all the best for him
mate 100 million ... his previous net worth was like 10 million... he signed a NON EXCLUSIVE contract for 10x his net worth.
Even if twitch was the perfect platform he probably would have still taken the deal, it's 100 mil lmao
Lol $100M for a non-exclusive 2 year deal. Doesn't matter what he thinks about Twitch, he's signing that deal no matter what
@@Tride_gaming His networth was A LOT more than 10M before this deal lmao
He makes like 500k+ a month.. And has been making that for over a year, easily
@@reley911 uh?
I literally said his networth was a lot more than 10M
Mogul man works fast
Kick just screams "opportunist" with these insanely lucrative splits and contracts. They'll undoubtly dial it back a bit when they will grow enough but even if kick is just an opportunist looking to strengthen their brand it's good that it makes twitch a little nervous. The more competition the better for everyone
95/5 split is insane.
5:34 This idea is ridiculous, and I wish Ludwig would have pointed that out. No platform is going to pay a streamer with 1 viewer. This is just garbage press talk to get more attention to the platform. Ed gives the same energy as Elon Musk with his promises that he never delivers on.
the business wars in novels are happening irl???
Well that confirms it XQC>Lebron
LeBron is trash and over hyped
The reason this is so crazy is because if I were to tell this to my friends and family. They'd have no clue who XQC is but they know who LeBron is even if they dont watch basket ball.
I’m sure far more kids in Europe know X than Lebron tbf. Outside US and a few countries basketball isn’t a big deal at all.
this is such a good point. nobody in the real world has any idea who this is, and I’m talking nobody, all age bracket. I have 18-23 year old cousins that have never heard of him, I’m 33 (only know him via Hasan as I followed him for political takes), and NOBODY my age or above knows about him.
@@tomdyer8518 but most of the world has no idea who Lebron is. Globally x clearly has a huge following and that’s his perceived value. In Europe loads would think it’s mad Lebron earns that, if hey even know who he is.
And RIP following Hassan for political takes. You must really hate yourself bro 😂 that’s like water torture watching that dude.
@@tomdyer8518 i have no clue who a handful of the top people on famousbirthdays are because they just reside in their own niche spaces. i can't name a single actor or any football players because i don't engage with that type of content. they're still famous and a big deal in their own communities tho. becoming a true household name in this age is incredibly difficult when everyone is going viral left and right.
kinda crazy to me how many people dk lebron, I'm a hermit unathletic teenager on the other side of the world from lebron and even i know him 🌞 the world really is big damn
“and we know thats a losing business right now” the owner of an esport team 😂
I don't know why but I just don't see this platform lasting too long. I'm not sure if it's like generational intuition or natural intuition but I feel like it's going to be another failure. I do eventually see Twitch being dethroned but not by Kick.
gambling is a very historically profitable and stable form of revenue tho lol
True, but it is also something controversial. In Europe they are already trying to get rid of promoting gambling in games and having them as sponsors in soccer/football. Who knows when streaming is next? It is at least not something I would bet my money on for the long run.
But imagine all those people who were doing that have no place to go right. But now this new site that promotes it starts popping up. Where do you think all those people who gamble are gonna go, there all gonna go to kick.
@coldloner7453 gambling has always been a profitable business and it has led to the growth of many different companies and people (online streaming and let's just say the mafia lol). But it eventually has limitations placed on it and I think Kick will have to follow suit. They are utilizing the gambling to bring in as many people as they can but once that isn't sustainable as the main component for a company that will eventually want to come across as family friendly (literally every company eventually hits thus roadblock) then gambling will be less of a focus.
Mogul Mail providing the facts in an easy way to understand. awesome keep up the good work!
Whats crazy is amazon litterally has unlimited money too but god forbid lets save a million here or there to lose all your members
Honestly, I'm glad that there seems to be a little bit of competition in the streaming industry now! Twitch has really needed some competition to straighten a few things out.
I really am still so amazed that sooooo many people actually watch xQc. I tried soooo hard to give him a shot but he talks about nothing and it will take him like 3 minutes to get 1 thought out in a sentence. My ADHD just will not let me focus on him taking so long to say nothing.
That's what they like. They want a parasocial relationship with someone they are not intimidated by and think they are better than in ways. The whole thing is like incel cognitive dissonance.
we watch the #1 streamer because he is by far the most authentic streamer. just so you know even ludwig has admitted he is putting on a show to entertain when streaming and even changing his tone of voice through instinct. xqc is funny and crazy and spontaneous without trying because he had the worst adhd known to man. we dont watch xqc to hear his opinions we watch to hear his random statements and reactions. we aint hasan viewers wanting some discussion about some topic that is truly what leads to nothing.
@@BB-cn6mk You need to eventually seek out some kind of brain exercise so it doesn't atrophy into nothing, just saying.
@@fluxoniteyoure grasping at straws, people watch something because they think its entertaining simple as that.
@@fluxonite bruh, I just watch him cause hes funny, entertaining and weird in good ways, and just dumb sometimes. its not that deep lol
PLEASE DONT GAMBLE. no matter how many of these celebrities or influencers promote it. GAMBLING PREYS ON THE LITTLE GUYS NOT THE BIG FISH
The only way you can win at gambling is to not gamble.
Honestly, this is great. Pepople will start taking kick seriously (Twitch included) wich means competence, wich means efforts to improve each site
Amazingly clear video, one thing I think would've been valuable to add here is that Kick is also using Twitch or, well Amazon's servers afterall. Kick are straight paying Twitch/Amazon money. If they were truly terrified, they could just turn the tap off, but they're earning revenue from this.
You could argue, they are nervous and they'd rather earn from the competitor than turn it off, and compete while not earning at all as well, but still important to generally remind everyone of this dynamic.
I'm assuming you are talking about Kick using AWS? If so Amazon wouldn't compromise AWS and cause an issue with conflict of interest over Twitch vs. Kick. AWS if far larger and has a greater profit potential then Twitch and could even cause market and legal issues if they where to "turn the tap off".
@@brooksp1191 I totally agree, however the idea that AWS don't have terms of service, or rules setup about what can and can't use their tools is a bit naive right?
There are hundreds of reasons they could say, "We aren't providing service to you anymore" from gambling, to porn, to all sorts.
If Kick actually started taking marketshare effectively, and they were impacting what Amazon sees Twitch as these days, aka a way to push Prime and prime shows, I wouldn't be surprised if they played dirty.
Even just this reply and the conversation we are having is why I think including this dynamic in the video would've helped a lot.
Many still don't know about it, and I think it would really help people understand further how it's all connected.
Just thought it was a valuable piece of information to include in the discussion.
And, Kick just broke Safeharbour establishing cause for AWS to revoke Kicks rights due to acknoledging copyrighted material being streamed on the site.
Doubt Amazon does it, but its a card they now hold.
Adapter bout to go into ultra instinct psychopath mode
I would love to see an entertainment lawyer's take on the agreements and terms of service.
Why