THE NAMM SHOW - Maybe its time to Pull The Plug
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- Опубликовано: 14 фев 2024
- Join us as we explore the profound impact of the end of trade shows, specifically the NAMM Show, on the music industry and beyond. For decades, the NAMM Show has been the ultimate gathering for musicians, gear enthusiasts, and industry professionals. However, recent events and trends have led to its a major shift in how the industry connects, showcases new products, and fosters community.
In this video, we'll dive into the history and significance of the NAMM Show, highlighting memorable moments and groundbreaking innovations that have shaped the music world. We'll also examine what it means for the future of trade shows in a digital age we'll explore the implications of this change on networking, product launches, and the overall experience for music enthusiasts worldwide. Join us as we reflect on the end of an era and look ahead to the evolving landscape of music trade shows.
Hi, I work in IT and my industries shows are slowly starting to come back. A lot are virtual, but the shows are slowly rebounding. Trade shows are always the best way to get products in front of eyes and to network. They will rebound.
NAMM is for retailers. It was never designed for consumers.
I like the idea of it moving to catering to smaller/ independent companies but with a much lower buy in price for a booth so they have a good opportunity without going in the red
I went to NAMM several years ago thanks to a ticket from a friendly indy guitar maker. They didn’t let the public in then. I had been wanting to go for
I've been in the shoe business for 40 plus yrs, just retired. The real reason for trade shows disappearing is the consolidation of retail into big chains and the demise of most of the independent retailers. 10 to 20 years ago independent retailers accounted for a much larger percentage of wholesale business in most industries. With just a handful of successful retailers left, trade shows became much less effective and vendors wrote less orders. Sales forces were slimmed down, business was concentrated with bigger and fewer customers, and trade shows became much less productive while show costs skyrocketed.
Take a trip to the Dallas International Guitar Show !!!! Tons of exibits plus lots of great bands playing !!!
I almost choked on my drink when you guys said "Mason wouldn't just make that up" haha. That dude must be one charming guy in real life for people to continue to work with that con artist.
My nephew, Collin Littlejohn performed at NAMM this year!
We would place purchase orders every month with Martin and Blueridge. When we went to Namm it didn’t change our purchase plans - we met in person to say hi but the order was already in. Namm for us was always meeting new MFRs and shooting RUclips content.
I hope it comes back the way it once was. I had always hoped that I would somehow get to one at one point in my life.
In the Motorsports industry, specifically the Harley-Davidson one,the trade shows were open only to authorized dealerships in good standing and were ginormous (late 90s to mid 2000s). Bye the 2000 and teens they were a quarter the size. Reflective of economy health and discretionary income availability. Trends and the social zeitgeist are a migratory phenomenon.
We sure missed seeing you guys this year... we were hoping that you could get us into all the cool private parties since we're friends now.
It's a convention center.
I had no idea a booth was so dang expensive. I wouldn’t want to go, as a manufacturer, either! Seems like there is a lot better investment for that kind of money than hanging out at a convention center for a couple of days!
Great show, gentlemen. Question: What are the figurines on the table in front in you?
this year from the coverage i saw, there were alot more young people, younger brands, like Johnathan said it needs to become comic-con esque
👍👍😎✌️🤟
You'll read more then a few comments here saying "trade shows are dead/dying",.however what are you truly viable alternatives?
What's that mellow mic technique you're using on Baxter here? SM57 in the rear?
I have to say NAMM seemed pretty quiet this year in all the videos I watched, despite everyone doing their best to say how busy it was.