10 Japanese Streetwear Brand EVERYONE Should Know About
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- Опубликовано: 6 июл 2024
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Reggie breaks down the 10 most important streetwear brands from Japan you should know about before embarking on the journey of fashion in Japan. While there are hundreds to consider and many have been omitted the 10 here are historically important and maintain the basic streetwear pricing structure. No 300+ t-shirts here.
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There seems to be confusion on what is streetwear and what isn't streetwear. A lot of brands being mentioned that don't necessarily fit into the category of streetwear are being mentioned, while certainly influential, aren't streetwear at all. Brands like
CDG
Undercover
Beams
Evisu
Kapital, etc.
These brands aren't really "streetwear" as they focus far more on the designer process than simple pieces like tees and hoodies. Yes they have street elements but to call them bonafide streetwear labels takes away from what they really are: designer labels.
The only tue streetwear brand that comes to mind that is truly from the element is LRG i mean their pieces are collectible now and when a brand becomes collectible whlie remaining street is rare
6. Number nine
nice
nice
Nice
nice
nice
nice
I love that you included Hysteric Glamour!
One of my favorite brand
Another great video. It would be awesome if you could do a " Brands signature item" video for each of these brands or the most trendy brands in Japan currently.
Ohhhhhh that's good.
Manuel Ortiz big ups
Manuel Ortiz yes, actually love this idea, but rather instead of just solely Japanese Streetwear labels, to do it with any notable brand, East Asian or otherwise.!
@@figgynewton5718 Deinitely, just take the idea and run with it. I feel like you could apply this to many brands and or also do a video like "Entry items" for particular brands.
Denimby Vanquish x Fragment came out with some of the best denim washes and cuts during its run.
You never talk about maison mihara yasuhiro. I love your show it really inspired me to do my brand. I love Japan brands PERIOD!!!!
Glad to see you back, it was a drought D:!
I really love that intro!
Like always. Another dope video!
I love this channel. Keeps it 100
this channel 180 my style to another lvl+ 🔥 thanks Reggie!
Great vibes man!
Bounty hunter logo reminds me of one piece
I'm pretty confident it's been influenced by it
THANK YOU FOR INTRODUCTIONS❤
I love hearing you speak Japanese, it sounds so nice I dunno why
Thanks for the knowledge my dude, 😌😌😌
Don't want to be the "actually" guy, but Tet mentioned in an interview with HiSnobriety that WTAPS comes from the military term for firing 2 rounds in quick succession at the same target.
has nothing to do with the pronounciation tho
(edit) to clarify, yes double tap is the term, but the “pun” comes in when Tet replaced “double” with “W” because, as Reggie mentions, “W” is pronounced like “double”
@@the_jaded_rabbit Oh, I was under the impression that WTAPS was abbreviated in this fashion from the start. But the sole reason I thought that was because I played a COD mod that wrote it that way Lol
realmadHectic by Yoppi, XLarge, Cash CA & A.Four by Kauzki Kuraishi, Mack Daddy, Swagger and even Nonnative and White Mountaineering have played a big role in the Ura-Harajuku scene
Very informative, as much as I love the art of fashion and design I'm very uncultured regarding brands and their founder's simply because I don't know where to even start looking to get educated. Glad the cas has at least Japanese brands covered though, I now accept Hiroshi Fujiwara as one of my gods.
Thank you soo much this is what i needed....
Maaan I love CE. And it’s kinda weird-I can’t see myself wearing about half of every collection(except maybe AW17), but the other half...it feels like something’s not right in my life if I don’t get my hands on them
I'm glad you mentioned Sophnet. Most people look at me like I'm crazy when I bring them up. Love the content.
Uniform Experiment is great too, one of my favorites
I've been watching reggie's vids since 2017 but I've only been curious about that outro track/song lately. Does anybody know that outro track?
yo i love that upper necklace, where's that from?
Thanks Reggie
TANTA Clothing is blowning up. Pop ups at all the biggest Department stores and so many famous people rocking it.
@5:16 Ayeeeee Shout out to Havenshop! Toronto!!!!
hi
i will be in tokyo in january and wondering where i can sell a few items of junya watanabe commes des garcons colection (jacket, jeans , shirt )
Fragment design has my mind blown 🤯
not sure if it's as popular as the other brands but I personally love human made with it's tees and its cut and sew items. I just love how it's almost like merch, with nigo giving his supporters what he personally loves to make his supporters personally love them too. like the collabs with studio seven, him showing off honest boyz and curry up!, the strm cwby sake, etc. speaking of studio seven that's also one of my favorite streetwear brands aside from human made, can empt, and NN.
surprised wacko maria, nonnative, & mastermind japan weren't in the list but it makes sense seeing as these are more of the pioneers
Have a good time
Expected to see Mastermind on this list despite being a no-brainer. True innovator for Japanese streetwear. Happy to see Cav Empt on the list however, very under-appreciated in the US.
I understand that Mastermind and Undercover are designer brands so they are not in the list. But their collabs with other streetwear (more affordable) are always fire 🔥🔥🔥!
uc is definietly streetwear imo.
Ali Km nah son that shows you’re not a true fan of Undercover and even The Casual. Go watch WTH is Undercover, Reggie explained it all there.
Undercover is a designer brand with streetwear elements due to its influence from Punk but I wouldn't necessarily call it streetwear. There is a big difference between Undercover and Bape
THE CASUAL thanks for the explanation Reggie!
Lol thanks for acknowledging me acknowledging the details. lol
Yo cav empt looks dope ~
Hello I want to get into streetwear any recommendations to start? And also what qualifies to be a Streetwear brand I noticed you where naming some that weren't.
Will Williams Hi I’m rlly late but it just depends on ur interests. Like there are specific influences to each Streetwear brand. Such as Bape being influenced by hip hop culture and supreme being influenced by skate culture. But some brands that u can easily get into are bape, kith, Stussy, Supreme, CDG Play, Off White and others
Hey Reggie what happened to the last vid?
Sits there being jelous in Giant. It's enough to make me want to start a Giant sized street wear company, DXL isnt enough.
What would you classify Glamb as?
Really enjoy evisu jeans
You drop a lot of designer names...like super fast. Maybe just add a graphic on screen so we can look into those names if we wanted to?
Six number nine. Nice😏
Where did you get the black shirt you’re wearing in the video ?
Japan and Paris have the best drip.
hmmm...never heard of any of these brands, nice heads up man :) i'll keep an eye out, hoping to go to japan sometime in the near future.
NIce production on your videos; clean, precise and minimalistic (sorta), love it :)
Um fragment has been relevant since they did collab with jordan with their j1's and j3's .
Fragment was relevant when it started after Hiroshi's first label GoodEnough.
It would better if you add Kapital, they usually expensive but it high quality!
can someone put me onto the best affordable japanese brands? from this list and beyond
When you say “cut and sew” here, do you just mean like t-shirt based brands or something else?
Matthias81 he means fully sewn garments not just printing graphics on blanks
Could you do a video on verdy?
Will do
@@THECASUALco and one on takeshi osumi
Our boy looks baked
FR2 is hugely under rated in the west, I wouldn’t be surprised if it blew up in the near future.
Whiz Limited?
Please can you explain what acronym WTVUA means?
Evisu should be on the list
1:34 *IT G MA!!* Underwater squad!!
number nine shoulda been at #9 ahaaaa
drop a video on nonnative
haveagoodtime
Now I'll collect those bounty hunter toys
summary here please
Where is Y3, Youji Yamamoto, Mastermind. They are the iconic luxury streetwear brands that so famous in fashion industry.
Y-3 is made by Adidas and Yohji and is more athleisure than classic street. Yohji mainline is designer fashion not "streetwear", mainly because it existed before streetwear was even a thing, Mastermind is in the lux streetwear market which we'll cover later.
Chopper - Osaka Dagger
No love for Remi Relief?
I am new to Streetwear. Where can I buy clothes from these brands if I live in the US? Thanks for your help guys 😄
Phúc Hoàng grailed brother
Waiting for Wacko Maria on the next list
He's mentioned it in previous videos
Fragment did a collab with Pokemon? Oh fuck yes, thanks for tipping me off. Always in the market for nerdy clothes that aren't cringey as fuck
To my english speaker friends, is the neighborhood's tagline "craft with pride" correct ? Shouldn't it be "crafted with pride". I'm just asking, and curious. Don't bully me. Hehe.
SumoPornShow brand is kicking off soon and we are new , frisky , original and new . What's the best online store ?
Where is Evisu tho?
In the potential "Denim Brands You Should Know" video.
so Wacko Maria is still new?
Dope label but not as influential as the ones on this list
Nice. Video can mabey show some woman or girls streetwear
Fr2 didn’t make the list, why??
Part of Vanquish
Oh ok i see
UNDERCOVER should be on the list.
I like human made a lot
love it
I live for clothes nobody else has that’s 🔥 fire
TFW Regi says Beams isn't influential enough to be on the list
Beams isn't necessarily streetwear
toga virilis?
Bape is a Hk brand now, most items not even made in Japan no more , it lost its magic to me , I have the odd pieces but I have grown bored, one my trips to Japan I got a t shirt and its still in its zip bag ........
Lad musician doesn’t get love?
10 - 1
Bape
Neighbourhood
FPAR/WTAPS
Bounty Hunter
NUMBER(N)INE
SOPHNET
VANQUISH
CAV EMPT
HYSTERIC GLAMOUR
Fragment Design
Verdys Girls Don’t Cry?
Too new
Wacko maria?
Human made?
Why isn’t Visvim streetwear? Too expensive?
Chris P if you watched the vid you’d know he explained it
Cheezus Christ I did not get the part where he explained it... he said, ‘we are going to forgo cut and sow offerings that ‘could be street wear’ that people consider street wear... but aren’t necessarily. like Visvim’. Visvim was not always a big brand, and was just streetwear, small production.
Are the brands discussed not cut and sown? Why is Visvim not considered part of the discussion exactly? You watched it and understood, so what’s your take on the reasoning?
Y3......
Wow, its not like w is double-u
Evisu
I thought visvim would be on the list :(
He said at the beginning of wouldnt be on the list
So these are the Japanese equivalents of supreme? I’ve never given much of a dam about “street wear”, I just wear vans/ converse & whatever clothes I buy at the thrift store or that I’ve had for years.
epic, don't watch the video then
Destroyed
WTAPS is a must
hello
Uniqlo?
They are a fast fashion label with quality and sick clothes, but they aren't streetwear exclusive
Mastermind should deserve a spot on this video aswell! :)
Wtaps is called “double taps” because of the military term call double taps that meant hitting the same spot with a second bullet.
That's the double meaning. It's meant to be a pun because "W" sounds like "double" in Japanese. It's pretty evident it means "double tap" as it's military inspired but why "W"? Because of the sound of it in the language.
BAPE= Hong Kong
Shout out bounty hunter
Tenderloin vs Neighborhood and ripping each other off
what about CDG, Y-3, Mastermind??
Mastermind is a high brand, Y-3 isn't streetwear, CDG is designer
What about visvim..