Freelance VS Starting an Agency

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  • Опубликовано: 18 апр 2018
  • 🤑 Check out our FREE Intro to FREELANCING Workshop - Enroll here 👉 bit.ly/37HIspt
    Chatting with Jonathan Courtney, CEO of AJ&Smart, to understand if I should start my own design agency rather then keep on freelancing. I was trying to understand the pros and cons, the financial implication and how to hire.
    Follow Jonathan on IG: / jicecream
    AJ&Smart YT Channel: / @ajsmart
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Комментарии • 178

  • @amannvig
    @amannvig 5 лет назад +121

    The books he mentioned towards the end:
    1. Built to Sell. John Warrillow.
    2. Radical Candor. Kim Scott

    • @sambarsketis9632
      @sambarsketis9632 4 года назад +1

      Built to Sell is way motivating. THE dream of every designer haha

    • @jcdavicdj
      @jcdavicdj 3 года назад +1

      This is just superb, been searching for "copywriting companies in jhb" for a while now, and I think this has helped. Have you heard people talk about - Fenrianna Subconscious Framework - (just google it ) ? It is a great one of a kind product for discovering how to become an in demand freelance copywriter with no experience minus the normal expense. Ive heard some great things about it and my cousin got great success with it.

    • @neel6978
      @neel6978 2 года назад

      @@jcdavicdj thx🙏❤

  • @HowardWimshurst
    @HowardWimshurst 6 лет назад +22

    extremely interesting conversation, was brilliant to be a fly on the wall with this, as I have aspirations to start grow a studio/ collective in the future.

  • @fernandopaiva85
    @fernandopaiva85 2 года назад +12

    Four years later and this video looks like it was made for me. Thank you so much, man!

    • @AbdussalamPopoola
      @AbdussalamPopoola Год назад +2

      Thisss!
      His whole library his a gem.

    • @thelaundryman9287
      @thelaundryman9287 Год назад

      @@AbdussalamPopoola forreal man. It's like I'm getting a private consultation with how well this advice relates

  • @thejohncena09
    @thejohncena09 6 лет назад +19

    Thank you Ran, so much value in this video. I am also thinking about starting my agency, but I am forcing myself to procastinate. At the moment I am building my client base, but you have a great client base, go for it. Yes it will be hard in the beginning, yes you will loose some margins, but this is the way to grow. You will always be able to get back were you are right now, it's like having a checkpoint, and not going further :D You won't know what is there for you, unless you try, so go go go Ran, we are with you. Looking forward your updates, and I wish you will share with us the process of making the decision.

  • @tomhilado
    @tomhilado 6 лет назад +14

    Hi Ran, thanks for the video. After 18 months or so as a Freelancer, I'm actually on the boat of Freelancer or Employment over here. I still have to clean up my act. However, I'd just like to share something a friend of mine said about scaling a business - you can't do everything yourself, find the right partner to work with.
    Best of luck!

  • @chacecampbell2697
    @chacecampbell2697 6 лет назад +8

    These are fantastic, would love to see more convos!

  • @derekuhm
    @derekuhm 2 года назад

    I love this guy's honesty. Learned a ton as well. Thank you so much for sharing this conversation!

  • @reyvera8924
    @reyvera8924 6 лет назад +16

    Great talk guys! The inspiration is real after listening!

  • @momentswithmani8974
    @momentswithmani8974 4 года назад

    Super insightful! Really enjoyed the information, the energy, and the overall video! Thank you for sharing

  • @Diicasti
    @Diicasti 6 лет назад +5

    I love it!! I want more!!
    All in all I'm still not ready to be a freelancer but going that way and the next step would be the agency, so for me is so interesting!

  • @katiekelly7383
    @katiekelly7383 5 лет назад +1

    Thank you for this video! I just opened my own agency and trying to find a way to get it to grow.

  • @emileperron3284
    @emileperron3284 6 лет назад +8

    This was super interesting! Although I have a full time job, I've also been freelancing a bit on the side as well as developing a product-based business like you are doing with Prospero. It's a lot of good advice and conversation starters that I'll keep in mind!

  • @kaanyilmaz9139
    @kaanyilmaz9139 3 года назад

    Hey man, that was super informative for me. I've been asking the same question to myself and I'll read that 2 books super soon. Thanks, Flux!

  • @shaynefenis420
    @shaynefenis420 5 лет назад +1

    watching you because I'm considering this too!! Thanks for this!

  • @j84747
    @j84747 4 года назад +1

    Brilliant interview/chat. I love ther honesty and can relate on so many levels to the approach AJ and Smart took and find themselves in. 4.5 years on for our studio and I'm still looking at the freelance model thinking I could earn more there... but it is cool having a team and I love the challenge of growing the business.

  • @shashwatkauraw8085
    @shashwatkauraw8085 4 года назад +2

    Thank you so much for making this video, you are doing a great job. I am a freelance artist my self and It was so relatable.

  • @jakubkuik10
    @jakubkuik10 6 лет назад +2

    i love your conversations with Jonathan. There is really so much value in between the lines... Keep it going ;) Please :D

  • @StephenLee529
    @StephenLee529 6 лет назад +2

    Awesome...awesomeness..! I appreciate transparency... Yes I hope you two can do more shows like this.

  • @lekhadeshmukh3792
    @lekhadeshmukh3792 6 лет назад +5

    Great insights ! Thanks for bringing him in

  • @benefstathis6608
    @benefstathis6608 4 года назад

    Your content is amazing! Have been loving every second :)

  • @ThisDesignLife
    @ThisDesignLife 6 лет назад

    This is such an honest and brilliant video. Really got me thinking a LOT !!

  • @IamDavidGauthier
    @IamDavidGauthier 4 года назад +1

    Great video and insight! I'm also currently making the move to an agency.

  • @robertomaddaloni5841
    @robertomaddaloni5841 6 лет назад +6

    I'm sitting here in Germany as a young student entrepreneur having this problem and it's incredibly releaving to know (as simple and stupid as it sounds) that a designer like you Ran is struggling with the same problems. I know you're on a different level, but you are so incredibly relatable ... I am thankful for you and this channel and all the videos you make!

  • @gilbertvancitters
    @gilbertvancitters 6 лет назад +2

    This was great to hear thanks for sharing.

  • @dammyola
    @dammyola 5 лет назад +1

    Where was I, and I never found this channel, RUclips were unfair, they never showed me this channel. Thank God, I finally found this channel, I can't afford to miss all the great content on this channel. I have to watch all the videos on this channel, it a necessity.

  • @monjesmedia
    @monjesmedia 6 лет назад

    Great video. Really enjoyed the perspectives offered here.

  • @victim08
    @victim08 4 года назад

    I'm going to favorite this and set a reminder for 12 months from now to come watch this.
    My company just launched, and as a two-person shop, I hope this will be helpful when we need to scale.
    See you in 12 months.

  • @tusharwalia786
    @tusharwalia786 6 лет назад +4

    Yeah, do more of these pls,
    Super cool tips

  • @rionmartin9867
    @rionmartin9867 4 года назад

    This was great! Would love to see more of the same format.

  • @Design.by.Hameed
    @Design.by.Hameed 6 лет назад +6

    thank you to bring him in show

  • @eth_fish
    @eth_fish 6 лет назад +2

    Really interesting content Ran, thanks. Id like to eventually reach the same career crossroads

  • @stormbrewer1169
    @stormbrewer1169 5 лет назад

    Thank you for another great video! Great content!

  • @MrAndi1281
    @MrAndi1281 6 лет назад +22

    That is def a case of "no guts, no glory"

  • @jansoukup3719
    @jansoukup3719 6 лет назад +2

    These types of videos are awesome!

  • @PENTAKTOB
    @PENTAKTOB 5 лет назад

    Enjoyed it.. and one thing definitley ... u and john are awesome!

  • @Darkbulb1
    @Darkbulb1 6 лет назад

    Great advice id love to see more of john!

  • @eliasprado4709
    @eliasprado4709 4 года назад

    I just subscribed because the message on the wall. Actually I saw you first on Instagram. Respect.

  • @louwaars
    @louwaars 6 лет назад +2

    It's been amazing to follow Ran's journey. If he'll transform into an agency, imagine how unique this channel would be. I don't think it would be the best choice for him personally though. Ran seems a family time oriented man, and running an agency will rip you away from your family. Plus, so far I understand it's purely an income thing, and there are a few more viable options for that.

  • @YSBDasith
    @YSBDasith 6 лет назад +2

    Great Video!
    I’m also struggling with that, I’m a freelancer -not as successful as you- but I really want to start my own Design Studio/Agency.
    From what I saw, your main reason to don’t do it is because you will have to earn less at the beginning, but why don’t you start to slowly accept bigger projects and to hire freelancers for those projects to help you (this way you’ll only pay them per project and not as a employee that you have to pay him without mattering if you had projects that month or you didn’t).
    You currently have a really big “pro”, because you have big clients that may be willing to ask for bigger projects and pay you the quantity you expect.

  • @koala_8027
    @koala_8027 3 года назад

    wow.. this really opened my eyes! Great video.

  • @covvanski
    @covvanski 6 лет назад +2

    Definitely do more!

  • @benjaminbachman
    @benjaminbachman 6 лет назад +2

    Yeah it’s a no brainer... keep the conversations going!!

  • @prestigeconfidential1287
    @prestigeconfidential1287 4 года назад +7

    Do you know that you inspire a young man from Africa...great content mate

  • @sanketgajare4112
    @sanketgajare4112 Год назад

    Thank you so very much for sharing your Agency and Freelancer experience...I'm really glad, since I've decided to start business Yes I'm still stuck to Start with Freelancer or Digital Agency. This video is really helpful Jonathan 👍👍🔥

  • @itsalexoh
    @itsalexoh 3 года назад +2

    Man, I've been freelancing as a filmmaker for 6 years now and have been recently thinking a lot about going down the agency route. It really helped to set my expectations when Jonathan shared that when he made the switch from freelancer to agency, it took him 6 MORE years. Super valuable insight and goes to show success is built slow and steady.

    • @FluxAcademy
      @FluxAcademy  3 года назад

      Thank you Alex. Glad you found some insight. Good luck! 👊

  • @kacem3167
    @kacem3167 4 года назад

    Love it ! So insightful

  • @austinrussell9497
    @austinrussell9497 6 лет назад +65

    Definitely do more of these. Super insightful!!!

    • @MrAndi1281
      @MrAndi1281 6 лет назад +1

      i really enjoy them too! Please more of those videos!

  • @dianavoroneca8629
    @dianavoroneca8629 6 лет назад

    Yeah! 100% Do what Jonathan said. Make weekly agency mistakes review! I'm Down for that :)))

  • @alincheie6964
    @alincheie6964 6 лет назад +4

    Nice topic Ran! Keep up the good work. Would it be possible to do a video in the coming days on the 'procrastination' at work as a designer. Well, what i mean is more related to the fact that in the designer's career period, he can work on things that do not enjoy/like at his workplace. Could you tackle a bit that topic? What do do in this case? Ways on finding the solution, etc?

  • @JWMCMLXXX
    @JWMCMLXXX Год назад

    Shoutout to rich homie Ran.
    I really had no idea where the ceiling was for freelancing. This gave me some valuable insight into the business for me. Thank you very much.

  • @matiascarrillat4814
    @matiascarrillat4814 4 года назад

    Great video, thanks guys!

  • @CoursesxCasey
    @CoursesxCasey 8 месяцев назад

    I know I just left a really long comment, but just at the 15:00 minute mark I heard something I also wanted to comment on.
    Ran said he did a couple of pilots - and I do think that is key.
    For anybody worried about taking that first step - yes - taking that first step that reduces your margins is tough, it costs money - that first step can be hard. I had the same issue when I made my first hire - but I'll just say this. You never have to take a big plunge - you can ease into it and take the MVP philosophy. Find some people who might start part-time or only work a couple of hours a week to ease into it to see if it's something you want to continue with. A small experiment like that can give you loads of info on whether you want to keep going down that road. My first few hires all started part-time because I didn't know if I could handle the cost. They all ended up full-time afterwards.
    Now, I don't know why Ran's pilots failed - maybe he can share - but pilots and small experiments definitely helped me out in running my firm.
    Great video again, Ran and John! Thanks for posting!

  • @mariabogado1973
    @mariabogado1973 3 года назад

    Loved this!!!

  • @tosiqueabbasi
    @tosiqueabbasi 3 года назад

    Thanks A lot bro it was a very helpful video

  • @naveenkumar747
    @naveenkumar747 2 месяца назад

    liked the conversation and best part, I ordered book on Amazon, let us see how it goes

  • @ognjenrankovic35
    @ognjenrankovic35 5 лет назад

    awesome vid man

  • @CRMediaTV
    @CRMediaTV 4 месяца назад

    Great chat this

  • @nickesgimba1434
    @nickesgimba1434 Год назад

    I love this... it is super insightful

  • @newbquesttv
    @newbquesttv 4 года назад

    Terrific video! Thanks for sharing. Also, you should definitely go for it. You know you want to. Money isn't everything :)

  • @DxrrkSide
    @DxrrkSide 2 месяца назад

    Amazing, thank so much for this. Did you finally start the agency?

  • @matiaspitters6058
    @matiaspitters6058 6 лет назад +2

    That was great Ran!! So valuable all the information John provided about how their grow their business and his vision. One question about one thing you said, why do you feel that agencies suck? Is not that I'm against that comment, is that I want to know what is the thought process behind it. Thank you.

    • @FluxAcademy
      @FluxAcademy  6 лет назад

      My experience showed me that when you do 1-off projects of design (brand / product) very quickly the needs change and the design has to change as well, and the work the agency did becomes irrelevant very fast. if you do design, you need long term partnerships

  • @thomasocovosbirthday
    @thomasocovosbirthday 4 года назад

    You should launch a call here in your channel as a contest to create a little group with the best competitors, and make them part of the project. You don't have to go actively and find them, they will come by themselves by tons, and will filter themselves as well.
    That would be super thrilling, super exciting, super motivating for many many people.

  • @hasanhoque7499
    @hasanhoque7499 2 года назад

    Awesome! this made me comment here! Thanks, guys!

  • @mendoc89
    @mendoc89 4 года назад +1

    Great video. Still high-quality information.

  • @aarushidhir2301
    @aarushidhir2301 3 года назад

    Extremely interesting conversation, thanks.

  • @ankitsinghaniya
    @ankitsinghaniya 4 года назад

    Hey Ran, thanks for the insightful video. I hear you say you don't prefer hourly rates, why is that?

  • @VansSkully
    @VansSkully 2 года назад

    Great conversation

  • @gsaleri
    @gsaleri 5 лет назад

    What a video Ran 🚀 more of these pls

  • @DanReesDesign
    @DanReesDesign 5 лет назад

    yes please do more!

  • @christopherdosin292
    @christopherdosin292 5 лет назад +1

    For me the question is: How do you get a pitch for example with eBay / where to find those pitches?

  • @The_Creative_Workshop
    @The_Creative_Workshop 4 года назад

    I just watched a video where you said agencies were possibly dying, but great video

  • @motzam324
    @motzam324 2 года назад

    That was so insightful, I really need to know what you think about the MBA degree would it be helpful for someone thinking to kickstart his/her own agency, any thoughts?

  • @Prifke
    @Prifke 6 лет назад +2

    This is cool. However, I would like to ask you more uploads 'bout your own creating process. Just random videos/streams when you're playing with Illustrator, etc

  • @1fromtibet
    @1fromtibet 5 лет назад

    well, no risk no business as we used to say in Tibet. you are a great designer and well organized. you can make it

  • @lissy886
    @lissy886 3 года назад

    Very useful...Thank you!!

  • @pravinkumarambekar1623
    @pravinkumarambekar1623 3 года назад +1

    Great Video !

  • @cjpalorma6688
    @cjpalorma6688 2 года назад

    Nice content!

  • @timetravelvictim
    @timetravelvictim 6 лет назад +3

    5:35 Truth!

  • @joelwasserman9180
    @joelwasserman9180 6 лет назад +3

    Jon's the man!

  • @sambarsketis9632
    @sambarsketis9632 4 года назад

    more of this!

  • @VrushaliKhadilkar
    @VrushaliKhadilkar 4 года назад

    Helpful!

  • @meligatt
    @meligatt 6 лет назад +3

    Good content!! cheers /m/

  • @markanthonydealagdon2634
    @markanthonydealagdon2634 9 месяцев назад

    love this ❤

  • @DoFurther
    @DoFurther 6 лет назад +2

    8:27 - we all would be happy because of that )

  • @carlospovy9669
    @carlospovy9669 6 лет назад

    Awesome!

  • @akshatgupta6565
    @akshatgupta6565 2 года назад

    Valuable one 🔥

  • @camilleannalvarez3694
    @camilleannalvarez3694 3 года назад

    Hello. I am a freelancer with 3 clients and I wanted to start an agency within my family bec I think I can train them for Customer Service VA field. My question is, how can I approach clients and how can I get the pay directly to my account rather than to theirs? Thanks

  • @kk2sal
    @kk2sal 4 года назад

    How did you get the agreement and the business plan to work? I am asking this as someone just have made an offer to start a business together and honestly i have not done any kind of agreement before like this.I have worked as a freelancer.

  • @creativebits01
    @creativebits01 4 года назад

    Hey @flux,can you please tell me the name of the podcast again?

  • @richbreezy4565
    @richbreezy4565 4 года назад

    Do more!!!

  • @DanBorgia
    @DanBorgia 3 года назад

    I get gigs on Upwork, where can I find developers to form a team? Upwork as well?

  • @tmit9992
    @tmit9992 3 года назад +1

    I don't get it. He is like we pitch and got this and that project. Where do you pitch? How do you get the information that a company is looking for a projects? I hate partial information....

  • @MAPMember707
    @MAPMember707 Год назад

    Great Book Recommendation: I'll read Radical Candor.

  • @chriscannon7316
    @chriscannon7316 6 лет назад +4

    This is awesome! I started a one-man agency and I am looking to scale. I want to get to 150k then Ill hire. Thoughts?

  • @xanderbanter3752
    @xanderbanter3752 5 лет назад

    Damn....this would be a great problem to have lol :) Interesting video

  • @danielbartel4854
    @danielbartel4854 6 лет назад

    What Camera are you using?

  • @JeromeBertrem1
    @JeromeBertrem1 Год назад

    Hey Ran, it would be intresting to see how both of you evolved in those 5 years since this video. Certainly you and John must have grown a lot since ;-)

  • @whateverman2734
    @whateverman2734 5 лет назад

    Wait what 300k!!!!!!

  • @stevenjchang
    @stevenjchang 3 года назад +1

    So it looks like Jonathan runs a Design agency,
    Does the advice apply the same for Developers? Or do you think there are some notable differences?

  • @MoeezAhmed
    @MoeezAhmed 3 года назад +1

    Did anyone noticed Ran's photo in John's studio?