How GOLF WANG Became GOLF WANG (The Real Story) 2019

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  • Опубликовано: 27 авг 2024
  • _IN PROCESS
    EP. 11 | GOLFWANG
    In this episode, we’re taking a look at GOLF WANG. Starting as a line of clothing and accessories from the mind of Tyler The Creator & the ODD FUTURE collective. Honestly, it’s one of the most expressive lifestyle brands of recent times.
    In 2011, Tyler and Odd Future moved their merch into a new space by creating a more exclusive clothing line; GOLF WANG. They dropped the expected items; hats, shirts, & socks, with fun and bizarre graphics. Laser-eyed cats, childish satanic doodles, Lucas Vercetti’s face, cartoon donuts, and everything Adult Swim fans appreciate. GOLF WANG linked up with VANS and dropped some colorful Old Skool models, and kids all over got a little closer to Tyler’s style.
    In each following consecutive year, GOLF WANG would get a little more tighter and refined. Cut & sew pieces were introduced, using a variety of fabric choices. As Tyler matured as a man and as an artist, GOLF WANG became progressively more layered. Each collection became more thematic, starting with adolescent humor, then gradually moving to nostalgia, maximalism, and the surreal. As bright as the colors got, the brand never lost its charm or vulgarity.
    GOLF WANG left their Vans partnership in 2016 to begin a new footwear endeavour with Converse, wonderfully named GOLF Le FLEUR*. The following year, GOLF WANG also established a new and improved brick & mortar boutique on Fairfax Avenue in Los Angeles.
    GOLF WANG’s physical location is a huge influence on it as well- it’s neighborhood alumni being Supreme, Flight Club, The Hundreds, 424, Hall of Fame, Diamond, SLB, & Alife. For nearly 20 years, Fairfax has been one of the main hubs of West Coast fashion. It’s where skateboarding, youth culture, streetwear, and old school shops & deli’s mix. It’s kinda like a microcosm of Los Angeles as a whole: hip, surfy, ritzy, ghetto… all under a sunny blue sky.
    Tyler’s fashion style is definitive and confident. He’s phenomenally original. From the beginning, he’s known how to create a personality through sound & images, and make them so accessible. All the art direction surrounding Odd Future was so outstandingly different from everything around that era. It’s no surprise that to this day, Tyler, GOLF WANG, and GOLF Le FLEUR* stand apart from everyone else. From the beginning, he was fully realized & complete, despite being so young. Tyler’s a creative prodigy.
    Even though it’s an exclusive brand, Tyler’s not trying to be cosmopolitan. In fact, GOLF WANG is an embrace of kitschy, quirky, suburban & rural American folk culture. Interestingly, Tyler’s work is most spiritually linked to another creative visionary- Wes Anderson.
    Anderson’s work, like GOLF WANG, stands out from its peers. The unique use of color, sound, music, narrative, location, framing composition, and quirkiness are the undeniable signature of of a Wes Anderson film. The themes of loss, love, isolation, adventure, and human examination though an artificial, yet intimate lens underlines BOTH Anderson and Tyler’s masterpieces.
    Not everyone is a born artist. But if you are, you have to add your touch to every sensory experience. When you’ve met that challenge, you’re not just artist anymore. You’re an Auteur.
    That’s what it means to Push Product.
    ---
    push-product.com
    Instagram @pushproduct
    Patreon:
    www.patreon.co...

Комментарии • 283

  • @push_product
    @push_product  5 лет назад +326

    Golf Wang- Inspires the present, Inspired by the past.
    Who's gonna inspire the future?

  • @ericmeyers4872
    @ericmeyers4872 5 лет назад +539

    God damn that beginning was corny but I’m still gonna watch

  • @antsfinale
    @antsfinale 5 лет назад +954

    Dude I love your vids and everything but that intro was hilariously bad

  • @denverdean2663
    @denverdean2663 5 лет назад +246

    MAAAAN IM TELLING YOU, PUSH PRODUCT IS GONNA BLOW UP!! THE QUALITY OF THESE VIDEOS ARE TOO GOOD

    • @user-pi4xv4vd4t
      @user-pi4xv4vd4t 5 лет назад

      Word

    • @freshdoe3628
      @freshdoe3628 5 лет назад

      Ik right???

    • @yvngentrepreneur4290
      @yvngentrepreneur4290 5 лет назад +1

      It’s crazy how they haven’t blown yet but, originality is always slept on in the beginning

    • @phlakkko7960
      @phlakkko7960 5 лет назад +1

      That guy Kaptain Kristian is hard too, watch his video about Frank Ocean (if you haven't)

    • @jvvn361
      @jvvn361 2 года назад +1

      and they never uploaded again

  • @Steviefaith
    @Steviefaith 5 лет назад +443

    “Golf” has nothing to do with anyone else. That’s ALL tyler

    • @mikehunt5926
      @mikehunt5926 5 лет назад +31

      Ik, everyone thinks OF is golf wang too

    • @doloresberry3144
      @doloresberry3144 5 лет назад +2

      N the design team lmao

    • @connorc.3917
      @connorc.3917 5 лет назад

      Gangsta Macc wasn’t at first

    • @retro9946
      @retro9946 5 лет назад

      And that's why it's goood

    • @maxhitikos
      @maxhitikos 4 года назад

      Dolores Berry he is the design team

  • @supazsa
    @supazsa 5 лет назад +249

    I think you meant how did Wolf Gang become Golf Wang

    • @Bundy6Hunna
      @Bundy6Hunna 5 лет назад +4

      S. J. i was looking for this comment

    • @ic9459
      @ic9459 4 года назад +1

      Switch letters around, there 👍🏼

  • @heavensstapler8671
    @heavensstapler8671 5 лет назад +199

    Lemme take a seat, and listen to my main source of hype history. Push for 2019

  • @TheColeSamsaraVideoShow
    @TheColeSamsaraVideoShow 5 лет назад +360

    Golf Wang is only run by Tyler 🤦🏻‍♀️ not the rest of odd future

    • @Weegeeguy208
      @Weegeeguy208 4 года назад +1

      The Cole Samsara Video Show oh hey it’s cole

    • @Northergamerznorthznorth3
      @Northergamerznorthznorth3 4 года назад +2

      Tyler left OF a while back, just OKRA came out months before this video

    • @1616swag
      @1616swag 4 года назад

      Connor Brown oh hey its Connor

    • @emmanuellapetithomme645
      @emmanuellapetithomme645 3 года назад

      But I mean some of the members from OF help him with some projects..

  • @brickadoebaebi2951
    @brickadoebaebi2951 5 лет назад +140

    Tyler Said In A Interview GOLF merch was All Him & Ofwgkta merch Was Well...Odd Future.The OG O.F, Not The Spinoff Brand That It Is Now. Good Video Tho Dude.

    • @treysmith733
      @treysmith733 5 лет назад +8

      This is correct, Odd Future (brand) was merch, GOLF was the clothing brand which didn't split off from the main OFWGKTA site until 2014, I believe there's a video with Lucas explaining how GOLF was going to separate into its own brand entirely.

    • @slanty9503
      @slanty9503 5 лет назад +6

      I fucking hate the odd future clothing brand, for one reason. People wear fakes where I live and they don’t even know who made the brand...

    • @brickadoebaebi2951
      @brickadoebaebi2951 5 лет назад +6

      @@slanty9503 that's Everywhere. Also the same with supreme. No one really KNOWS odd future started that trend in 2010-2013 after it being a skate brand in the 90s or early 00s.

    • @Ori0987
      @Ori0987 5 лет назад +2

      Krystal Stone UH was that a typo? Did you mean supreme when you were referring to the 90s and 2000s because yes, that’s true, but odd future did not exist until 2007.. I’m pretty sure that was a typo.

    • @brickadoebaebi2951
      @brickadoebaebi2951 5 лет назад +1

      @@Ori0987 Yeah I Meant They Were Definitely The 1st To Put Supreme On After The 90s & 00s. And Yeah I Know About The 2007 Odd Future But They Didn't Bring Out Supreme Til Late 2009 (Bastard Days),In 2007-2008 It Was More Bape And Ice Creams.

  • @alarmstation
    @alarmstation 5 лет назад +82

    How illegal civ became illegal civ

    • @tphamzy
      @tphamzy 5 лет назад +3

      ZER0 GAMEPLAY this is what I want

    • @ByCrail
      @ByCrail 5 лет назад +2

      You gotta trace it back to deli status because that where most people came from

  • @lancetarantino2593
    @lancetarantino2593 5 лет назад +77

    I am literally so greatful that you made this, oddfuture shaped a whole generation and were never given credit for it. Thank you Push Product. I needed to see this 😭😭😭 #ofwgkta them 7 letters are forever

    • @lilooh8126
      @lilooh8126 5 лет назад

      LANCE TARANTINO 333 it’s ofwgktadgaf

    • @brifries619
      @brifries619 5 лет назад

      @@lilooh8126 there's way more than that. 7 are the most iconic though

    • @lancetarantino2593
      @lancetarantino2593 5 лет назад

      @@lilooh8126 thanks for correcting me slime OF will never be dead to me 👩‍🎤👩‍🎤🌈

    • @lancetarantino2593
      @lancetarantino2593 5 лет назад

      @@brifries619 true ✌️😇 #wolfgang

    • @Ori0987
      @Ori0987 5 лет назад +1

      Lil Ooh ofwgktadgafllbblsbfbn

  • @kidsculture6749
    @kidsculture6749 5 лет назад +30

    GOLF is only Tyler, has always been by Tyler

  • @lancetarantino2593
    @lancetarantino2593 5 лет назад +13

    I find it interesting that this video speaks of Tylers unique persona and this is the most unique RUclips channel out.

    • @AyaDaBerry
      @AyaDaBerry 5 лет назад

      what do you mean many people have this guy's style

    • @lancetarantino2593
      @lancetarantino2593 5 лет назад

      @@AyaDaBerry who is like Tyler? I mean you can copy how he dresses but who can you say is actually like him. Cuz I can name Hella rappers who are Lil pump / chief keef wannabes

    • @AyaDaBerry
      @AyaDaBerry 5 лет назад

      @@lancetarantino2593 I was talking about the youtuber not being unique

    • @lancetarantino2593
      @lancetarantino2593 5 лет назад

      @@AyaDaBerry perhaps I'm rather ignorant 😅 I'm not aware of any other Channels with Push Products style and insight on fashion, especially they're video editing. I'm yet to find a channel like this one.

    • @AyaDaBerry
      @AyaDaBerry 5 лет назад +1

      @@lancetarantino2593 check out "the company man and if you want more of a comedic side of it check out Frugal Aesthetic

  • @Kinsey6King
    @Kinsey6King 5 лет назад +13

    The man makes the clothes, the clothes do not make a man.
    - me, just now

  • @childsmind465
    @childsmind465 5 лет назад +58

    I'm gonna be on his level one day.

    • @Larbioca
      @Larbioca 5 лет назад +9

      i believe in ya kid

    • @brandn6517
      @brandn6517 5 лет назад +8

      Childs Mind goodluck bro. aslong as you try your best, you can achieve anything

    • @childsmind465
      @childsmind465 5 лет назад +1

      Rohit Swaro Thank you! Came up with the name a few years ago and chose to grow with it, definitely unique :)

    • @childsmind465
      @childsmind465 5 лет назад

      brandn no doubt in my mind, I got this!

    • @childsmind465
      @childsmind465 5 лет назад

      Larbixdali I appreciate it! :)

  • @aeneidos
    @aeneidos 5 лет назад +2

    Ugh Tyler and Wes are my favorite contemporary artists. Absolute inspirations

  • @mysorrysoul
    @mysorrysoul 5 лет назад +2

    i feel dumb not noticing the
    Wolf Gang and Golf Wang sooner

  • @juniorthehipster
    @juniorthehipster 5 лет назад +1

    I love the connection you made to Wes Anderson. I’m such a huge fan of both of them and i can’t believe i never connected them before but it makes sense

  • @twentyoneHz
    @twentyoneHz 3 года назад

    Tyler only designed the first couple drops for OF, going on record to say he hasn’t designed nothing for the OF brand in a decade. He didn’t design the OF vans either, but he did design the donut. Golf Wang was all Tyler’s operation from the jump. The OF gear on the first couple tours were designed by Tyler, but the OF brand as a whole was later made to keep revenue coming in. Once Tyler stopped giving designs, they recycled the cat tee, the donut, and all other designs till they were exhausted and began production on merch for Loiter Squad. Tyler branched off to develop golf wang early on to sell the higher end products designed by entirely by Tyler himself.

  • @stetlan5582
    @stetlan5582 5 лет назад +6

    Bruh I'm so glad you made the wes Anderson connection. Him being one of my favorite directors, I've always seen similarities between him and Tyler. Especially with Tyler's direction of videos.

  • @Lefty1x
    @Lefty1x 5 лет назад +2

    Good video.. I remember when this first came around when I was in high school. The brand along with Tyler has changed so much.

  • @Laplayz7
    @Laplayz7 4 года назад +1

    I CALL IT! WES AND TYLER ARE GOING TO TEAM UP TO MAKE IGOR A MOVIE!!!!! I PRAY TO JESUS THAT THEY DO THAT. I WOULD BEG HIM

  • @sjbrigante4845
    @sjbrigante4845 5 лет назад +2

    glad yall finally getting the recognition

  • @ScratchyHumanBeatboxArchives
    @ScratchyHumanBeatboxArchives 4 года назад +1

    Loving this series of episodes ! Big up for the amazing work !

  • @matthewmatta4181
    @matthewmatta4181 5 лет назад +80

    “How to be like Tyler?”
    Well first get schizophrenia!

  • @haesu3786
    @haesu3786 2 года назад

    hip surfy ritzy ghetto all under a blue sky is a good sentence

  • @fanxtorpeter4970
    @fanxtorpeter4970 5 лет назад +10

    These videos are as great as underrated ⚡️
    Please do a vid bout sashadidntwakeup/bloody osiris/bloody dior/smooky margielaa/shane gonzales

  • @nicholasreyzin7678
    @nicholasreyzin7678 5 лет назад

    Golf Wang was not associated with OF, OF was separate and all items were exclusively made by T. And it didn’t switch straight from vans to cons, it was going to be independent first but that didn’t happen. Other than that, very nice.

  • @TopherDolphin96
    @TopherDolphin96 5 лет назад +10

    Bro you don’t know what you’re talking about.

  • @robbiebalboa
    @robbiebalboa 5 лет назад +2

    A boy possessed with an old spirit. That sums up Tyler. I love your diagrams as well.

  • @harrynorheim6852
    @harrynorheim6852 5 лет назад

    Even if you don´t fuck with Tylers music, you gotta respect the man

  • @seralelix
    @seralelix 5 лет назад +7

    Love the analysis, just cut down the cornie moments and talk a bit faster🗻

  • @ShonJonify
    @ShonJonify 5 лет назад +2

    And Yes I Was Influenced By Tyler's Artistic Style, Another Dope, Thank You

  • @by_milo
    @by_milo 5 лет назад +5

    Very great video once again. Please do make on Blondey McCoy or Sean Pablo

  • @POOMPLEX2
    @POOMPLEX2 5 лет назад +2

    good video , tyler will go down as a legend, people still dress like him when they go to his festival

  • @taetroupe
    @taetroupe 4 года назад +1

    The intro😂😂😂

  • @payton_7570
    @payton_7570 4 года назад +1

    Thanks for explaining what it means because I’ve been wanting to buy Golf merch for a long time but I never knew what it meant!!

  • @lucaspaducas0
    @lucaspaducas0 4 года назад

    Thanks to tyler I've started not only a music career AND a clothing line at 15 years old

  • @johnpeter5977
    @johnpeter5977 5 лет назад

    these are some top notch quality videos, please never stop broski

  • @watt2785
    @watt2785 5 лет назад +1

    Just got into Golf Wang clothing like 3 months ago and the shirts and hat I got. I absolutely love them.
    So good

  • @glogangglory
    @glogangglory 5 лет назад +1

    Flog gnaw is golf wang backwards. Golf wang plays off wolf gang. Wolf gang comes from ofwgkta

  • @monty7614
    @monty7614 5 лет назад +2

    I like your French pronunciation of "Le Fleur"! Thanks for the video!

  • @mikhailitoney13
    @mikhailitoney13 5 лет назад +1

    Keep up the great work man!

  • @N4orEditor
    @N4orEditor 5 лет назад +1

    i wish i could afford all of these fresh ass clothes

  • @fuzion70
    @fuzion70 5 лет назад

    Keep doing these I’m learning so much man thank you

  • @H845KAIZER
    @H845KAIZER 5 лет назад

    i love the way this is edited nice job bro!

  • @edward7048
    @edward7048 5 лет назад

    The presentation in this video is incredible. Keep it up Push.

  • @Jbech444
    @Jbech444 Год назад

    Great store! Smells fantastic and sales people are fun and excited to help. Tyler is so creative and we loved the experience. Clothes hang on tree branch/trunks. Great experience!

  • @EMWELL
    @EMWELL 5 лет назад

    This channel boutta blow up🔥

  • @clydetheteenageboy2441
    @clydetheteenageboy2441 5 лет назад

    Es kinda just like him mixing supreme with a bunch of already made graphic designs you can see on other clothes. In other words it's his supreme.

  • @StelthBrothers
    @StelthBrothers 5 лет назад

    insane quality video, you're going places.

  • @nawal8821
    @nawal8821 4 года назад

    i was watching the royal tenenbaums the other day and tyler dresses exactly like dudley

  • @bertinasalcedoramos8302
    @bertinasalcedoramos8302 5 лет назад

    kid, this video was so good...

  • @itsyahboy2000
    @itsyahboy2000 5 лет назад +1

    actually you got the first part kinda wrong those first designs are all odd future merch GOLF didn’t start till like the end of 2011 only correct one was the nutcracker button down and Tyler stopped designing for em mid 2012

  • @luis-ray315
    @luis-ray315 5 лет назад +1

    Odd Future has nothing to do with Golf it is just Tyler’s brand, odd future is the brand where everyone was involved

  • @albertoarmenta1262
    @albertoarmenta1262 5 лет назад

    most fire videos rn and highly inspirational ... give me some time and you going be making a video about something i got cooking up

  • @jaxophone7219
    @jaxophone7219 3 года назад

    It’s them golf boys

  • @beemer8692
    @beemer8692 5 лет назад

    Good vid man you put it together well

  • @blake.7716
    @blake.7716 5 лет назад

    This video is amazing keep up the amazing work

  • @extrasuav3studioz871
    @extrasuav3studioz871 5 лет назад +1

    this video is actually for persons who weren't tyler fans until sffb lol (just kidding, great video)

  • @TetsuoIVIX
    @TetsuoIVIX 5 лет назад

    This video is so unintentionally funny to me haha

  • @Adrian-bo1bl
    @Adrian-bo1bl 5 лет назад +1

    Love these videos

  • @davemora1583
    @davemora1583 5 лет назад

    Fooos gone wild !!!

  • @acesoul1689
    @acesoul1689 5 лет назад +2

    Wolf Gang Forever🎧🎤🎵🎶🎹💯🔥

  • @nicholaschilembo
    @nicholaschilembo 5 лет назад +1

    🙏🏿Your content is always killing

  • @Lilpumkin666
    @Lilpumkin666 5 лет назад +1

    Felt like a Ted talk

  • @watt2785
    @watt2785 5 лет назад +1

    Im gonna buy some IGOR merch from GOLF WANG soon

  • @qhamaclaasen4049
    @qhamaclaasen4049 5 лет назад

    The thing I look forward to most is new video notifications from push product on youtube

  • @sutrotka3828
    @sutrotka3828 5 лет назад

    these types of videos are cool but the recent one that was expressing how we should make our own shit was amazing. please please please make more of those types

  • @cianosorio9017
    @cianosorio9017 5 лет назад

    love the vid man keep it up

  • @alexobrien3156
    @alexobrien3156 5 лет назад

    tylers style is cat in the hat movie

  • @BK-uf6xm
    @BK-uf6xm 5 лет назад

    Great channel, never stop please

  • @Brindledpit
    @Brindledpit 4 года назад

    If u guys didn’t already know golf wang backwards is flog gnaw

  • @asahi7955
    @asahi7955 5 лет назад +1

    Golfwang just sounds funny

  • @fionasastrit6931
    @fionasastrit6931 5 лет назад +1

    this video is tight

  • @jayrodriguez6983
    @jayrodriguez6983 5 лет назад

    Someday I hope to manifest my visions into the tangible art spectrum

  • @Tejasssssm
    @Tejasssssm 4 года назад

    you missed his collab with Lacoste

  • @21978027737032
    @21978027737032 4 года назад

    Love ya'll videos, really want to get better at everything especially editing. Your videos tell a story and immortalize the artist. I will learn,

  • @GNOLEB
    @GNOLEB 5 лет назад

    Thank you for the transcript in the description

  • @aidanfox1523
    @aidanfox1523 4 года назад

    Why did I not realise golf wang was wolf gang with the first letters switched

  • @BeanTownStevo
    @BeanTownStevo 5 лет назад

    Can't read GolfWang without seeing Wolfgang

  • @zombfart
    @zombfart 5 лет назад

    golf wang is ALL tyler, though the rest of odd future is insanely talented and deserve so much recognition, all credit goes to ty for golf wang 🤙🏽

  • @ibancitoChavez
    @ibancitoChavez 4 года назад

    How GOLF WANG became WANGSAP

  • @ojdgaf
    @ojdgaf 5 лет назад

    still waiting for the movie

  • @favenvrow
    @favenvrow 5 лет назад

    dis dood just described Tron Cat as
    *_laser eyed cats_*

  • @colesmelly
    @colesmelly 4 года назад

    I think you are getting Golf Wang mixed up with OFWGKTA

  • @sheikhnoorhussein363
    @sheikhnoorhussein363 5 лет назад

    Love the videos and can you make one on 88rising or joji

  • @heavensstapler8671
    @heavensstapler8671 5 лет назад +1

    6:33
    we got a face reveal boys!

  • @johnindigo5477
    @johnindigo5477 5 лет назад

    Can't believe it been 4 years since odd Future began to disband

  • @ZGFyZG8g
    @ZGFyZG8g 5 лет назад

    i can feel the time you put into these videos you deserve way more subs glad i found your channel

  • @TylerJustice
    @TylerJustice 5 лет назад

    Bro make some merch with your logo its dope!

  • @44anthny
    @44anthny 4 года назад

    lemme save you some time
    "WOLF GANG = GOLF WANG"

  • @samsonlikethesun
    @samsonlikethesun 5 лет назад

    🙌🙌 nice work

  • @ooden363
    @ooden363 4 года назад

    6:33 oh shit lmao

  • @anguish.
    @anguish. 5 лет назад

    *”T H E R E A G O L F W A N G”*

  • @jackdwyer2527
    @jackdwyer2527 5 лет назад

    Best channel i stg

  • @Jay-bd4mk
    @Jay-bd4mk 5 лет назад +4

    Do Asspizza

  • @laeligordon59
    @laeligordon59 4 года назад

    I hope Tyler sees this

  • @user-yy5ju9ss8w
    @user-yy5ju9ss8w 5 лет назад

    Golf Wang is just Tyler bruh.

  • @stackofcds637
    @stackofcds637 5 лет назад

    Great vid, thank you