Online Film: amfAR Candle

Not a current commercial. Presented for director's reference only. This was a simple project for amfAR for World AIDS Day 2007. Done on a shoestring, this got 300,000 views in about 4 days. It's still up, and still gathering views, though not at that pace. I wrote, directed, shot, edited, and scored the piece in just under 36 hours. It's purposely long and tedious, so the viewer "feels" the stats, rather than just glossing over them. I don't think it would have worked nearly as well as a :15 or a :30.